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Client Handbook

1. Counts Number of survey views 1501 Number of survey completions 1125 Skipped out due te quota or termpoint 1 Ratios Survey completion rate 74 95 Response and Drop Analysis by Question Gah Gh 2 Question Responses Abandons First page abandons 75 1 UserID 0 0 2 Random Version Assignment 1330 0 3 Thank you for taking the time to share your opinions This will only take about 4 How Fepeniy do you have desserts Please sled mei 1424 15 5 How regularly do you dine at a sit down restaurant Please select one 1368 12 6 When dining at a sit down restaurant whe do you typically dine with Please se 1357 6 7 When dining at a sit down Er TSE often do you finish off Bar de 1347 5 8 On occasions when you have dessert where do you usually have them Select all 1346 10 9 Which best describes the crcumstancas when you have dessert Please select Da 1331 6 10 Which of the following do usually have as a dessert Select all that apply 1330 0 11 In the following pages we would like to ask you a few questions about dessert 12 Please rank the following 5 statements 1 thru 5 based on how much you agree wi 823 0 13 Please rank the following 5 statements 1 thru 5 based on how much you agree wi 802 0 14 Please rank the following 5 statements 1 thru 5 based on how much you agree wi 790 0 15 Please rank the following 5 statements 1 thru 5 based on h
2. Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved To create a Banner Book first choose a name Banner Book Configuration You can select which filters to include in this banner book Banner Book Name New Banner Book Selected Available 11 17 or younger 18 to 24 725 to 29 aU to 39 40 to 44 45 to 54 755 to b4 6S or older He e e eg Le Save banner book Cancel Next highlight the Available filters on the right hand side and use the arrows to move them to the Selected Filters columns Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved You can then use the arrows on the left hand side to order the selected filters as desired Banner Book Name Age Banner Book Selected 8 Available 3 AutoFilter 17 or younger Autor iter 18 to 24 Autor iter 25 to 29 Autor iter 30 to 39 Autor iter 45 to S54 Autor iter 55 to ba Autor iter 65 or older am e e bl La Save banner book Cancel Once you are satisfied with the order click Save banner book For more information on how to view your results with a Banner Book please refer to section Feb Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Get the Latest Counts f f Create a new filter Get the latest cou
3. E a a Ea ca ca cas ca caca I IR JIR JIK JIK IIK R K K K JE KERRE RRR ERE more rows Filter Rule Easy to use Product 1 m AND Easy to use Product 2 OR Q3 Extremely valuable F Save this filter Y Test filter Cancel You may also test your filter by clicking on the Test filter button You will then receive a notice of how many records are in the filter you are creating This notice may be able to indicate whether you are setting up your filter incorrectly especially if you expect to see a specific number of records for the filter you just created Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Alert Matching Records 0 Compound filter name Easy to use Product 1 and 2 OR extremely val Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F3e Banner Books Create a Banner Book to organize your filters and choose to view your results by a variety of data points f Create a new filter U Get the latest counts i Back to view results online fF Simple filter Compound filter Filter group Er Auto filters Y Response filter toll free 800 545 0244 or email us at supportin osm is a registered trademark of InsightExpress htExpress LLC Patented All Rights Reserved CH TRUSTe EU SAFE HARBOR
4. Force the height of the table for this grid in pixels or leave blank for default allows you to specify the height of the table for lengthy response lists The list will be scrollable so that the column labels remain static Force the column width for the labels in the grid indicate size in pixels or leave blank for default allows you to specify the width of the Space underneath the column labels within the grid Force the column width for the answers in the grid indicate size in pixels or leave blank for default allows you to specify the width for the response list section of the grid Please note If you choose to specify how wide the entire grid table will be you will need to make sure that the Width of the table is equal to the pixel width you choose for the column of the response list as well as the entire area for the checkboxes In the screen shot below the first box will equal the sum of the last two boxes Force the width of the table for this grid in pixels or leave blank for default Force the height of the table for this grid in pixels or leave blank for default Force the column width for the labels in this grid indicate size in pixels or leave blank for default Force the column width for the answers in this grid indicate size in pixels or leave blank for default Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The Multi Select Grid will appear as Done w
5. Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Bic Groups Shared Surveys Creating a Group By creating a group you can invite other InsightExpress users to see and modify Surveys view results online download results and change reporting options to surveys in your account To create a group click on Groups then click on Create a new group i My Surveys Mew Survey Groups Account Settings Online Help Enhancements Survey e Manage groups a Create a new group Below are your surveys in yo delete a particular survey cli EA Invite other InsightExpress users to join a group Options box to select a subfolder or other grouping of surveys My Surveys f results receive results via e mail share or tion Use the drop down list in the Display Let us know what you think Help us improve by providing feedback Display Options My Surveys 5 My Surveys E New Folder E Icons Surveys Survey Name Survey ID Last iew Target Audience Target Completes Completes Sa Live Survey for Clients to View Respond 12627 5 7 2001 My Opt In E Mail List 650 30 Sa F54 Training Evaluation 17252 11 17 2000 My Opt In E Mail List 100 7 Si Demo Evaluation 17627 amp rzi z00i1 My Opt In E Mail List 100 4 FS4 Training Evaluation 1 0 16675 7 26 2002 My Opt In E Mail List 100 37 Confidential Information Entire cont
6. Delete Survey Move Survey mation call toll Fee 800 545 0234 or email us at supporki insic sightExpress is a registered trademark of InsightExpress LLC H 2008 InsightExpress LLC Patented All Rights Reserved Other Patents Pending Convert To Template Survey Details Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved You will see the groups you set up in your account and the names of the users who have accepted the invitation to join your group Once your groups are set you may also set the permissions that you would like to establish for individual users or for each group Indicate the permissions you would like to give by checking the corresponding boxes Then click on Save when you are done selecting the specific permissions Sharing Below are the access permissions you have currently provided to others for a particular survey or payment method If you have granted permissions for all current and future surveys modifications can be made by clicking on the visible icons Alternatively if you have granted permissions for individual surveys you can check or uncheck permissions and then press Save Sharing See View Download Group User Surveys Modify Results Results Customer Support F Demographics f InsightExpress ixstaff Level Test GUY amp The Supercool CS Team Unshare questions home about us expertise service
7. Allow Sharing permits others to view the survey under specific permissions Delete Survey removes the survey from your account Move Survey moves the survey in or out of a folder Convert to Template allows you to customize and create your own survey template including logos color background and fonts for later use on future surveys Survey Details provides approval details of the selected survey such as URL username target target completes price payment method date survey was created and online invoice The following screenshot shows the results options available after a survey is approved and has achieved its first complete Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Actions My Surveys Display Options New Survey Section Assistance Is there an FAQ database I can access How can I contact the CMR Operations Team My Surveys 5 My Surveys New Folder SUrVeYS 4 Chicago PUB 2 My Opt In E Mail List 32704 Reg Base Email Prefrence 3 18 2003 i aa 35917 2 6 2002 My Opt In E Mail List zogaa Running 36302 4 24 2006 My Opt In E Mail List 38322 11 4 2007 My Opt In E Mail List 38512 12 18 2008 My Opt In E Mail List 36515 ae 17172008 my opt in E mail Uist 40986 Delete Survey Pf My Opt In E Mail List ey ee 41466 Nove survey ertovzooz my opt in Emai ise zooo fasso Who can I contact about
8. To use this feature first select Pre populate answers under Survey Controls You will then see the questions that you are able to pre populate Next check off the question that you would like to pre populate and select Set Answers Manage Respondent Group Answers Below you can pre populate the survey results associated with this question for one or more individuals This feature enables to you include analyze results without asking the respondent this particular question To pre populate answers for any or all respondents provide the Username and the code of the Answer For example john abc com 0 lf an answer is not pre populated for a particular user they will be presented with the question while taking the survey This feature is only available when your target audience is My Web Site Visitors or My E Mail List and Respondent Groups are employed Select the questions for which you want to set respondent answers O Drop Down Box insightexpress i Select ONE of the following _ Variable point horizontal scale C Enter a number Back to questions Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Set Answers for Multiple Questions Below you can pre populate the survey results associated with this question for one or more individuals This feature enables to you include analyze results without asking the respondent this particular question To pre populat
9. breaks to your survey Survey Controls Review Preview survey ve preview L Add question ORF Continue Questions amp Answers x Import export HE Reorder questions Question names E Prepopulate answers fae Search replace Formatting Logic 4 Advanced features Link questions a Survey colors 38 Question rotation J Survey language S Define quotas 2 Remove logic Other ab Rename survey Restrict access Undo changes gsi Runtime notifications Ag Encrypt answers EJ Concepts Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Drop Down Box insightexpress Research kee the Right Decivion Extremely valuable ja Next Question Valuable jm Next Question Neither valuable nor not valuable jw Next Question Not valuable jg Next Question Not at all valuable jg Next Question M Force a pagebreak after this question Select ONE of the following Next Question ly 4 Variable point horizontal scale i 5 Enter a single text line Extremely valuable iw Valuable Neither valuable nor not valuable Not valuable joy Enter a text based or open ended response 7 Enter a number Not at all valuable iE 8 Please consider this image before answering the followin 9 Please rate your satisfaction with each of the following fe 10 Please rate y
10. 107962 QA adi email test 2 22 2010 Completed pownload C 107962 QA adi email test 2 22 2010 Completed ponnload t K g Script Selectively Present Copy on Errored Added question O 103513 07 28 2006 6 0 00 C 148562 Test archive 2 S Fatal Exporting 148562 Test archive 2 Errored Fatal Exporting Error 32674 Adi a il tee g lt porti 1 103974 Adi email test Errored Fatal Exporting a Error Re request selected requests Delete selected requests Refresh Status Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F6 My Coding Scheme This feature allows you to define your coding scheme for csv files or fixed width files You can get to the Coding Scheme Section in two different ways through Account Settings shown below or through Send Results Via E Mail shown in the second image below My Surveys New Survey Groups Account Settings Online Help Enhancements Dessert Study FINAL ae Account settings My Surveys Below are your surveys in your accoun Change password 2 renew view results receive results via e mail the survey and select the desired funct Survey invitations Display Options box to select a subfolder or oth Let us know what you think Help Respondent groups ack Charting preferences Scheduled results Display Options SatisfactionExpress My Surveys B ty coding scheme Folder 8
11. 3 Select ONE of the following 4 Select ANY OR ALL of the following Checked Unchecked Not Shovm Red Blue Green OOOOOSB l bhg igh OOOO00d F Match all rules O No response Min checks M Max checks M 5 Variable point horizontal scale Many options are available when creating a filter for multi select questions You may create a filter for e answer choices that were selected by the respondent e answer choices not selected but shown to the respondent e and answer choices never shown to the respondent due to scripting logic put in place By selecting two answers within the filter you will group together any respondent who selected either of these two respondents To group together respondents who selected both responses simply click on Match all rules Which will provide an anded logic within the filter instead of or logic Finally you may also filter off of the number of answers checked for a multi select question For example to see how many respondents selected three answer choices you would set the Min checks and the Max checks at three Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Open Ended questions including short and long text boxes 6 Enter a single text line hide responses Any 2 Matches at least one of the following 0 Open ended questions allow you to enter specific text for your filter You
12. Grid MOH Dimensional Grid OO OMO 0O00 E OO Dall As with previous questions the space to enter your question text is the same However the question options are different Question Options E Apply a custom format to this question fei on Hie faire Select a predefined format Specify a minimum number of characters required for answers to this question Specify a maximum number of characters required for answers to this question Specify a number of characters that should be visible in the text box F Require responses to be in a valid e mail format Ll confirm the response by prompting the user to repeat this response Do not require a response to this question oH Save changes LA Save and preview l Prepopulate answers Add to library Cancel The question options for the short text box are Apply a custom format to this question Please click the help on this feature to see an explanation of how you can format the question Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Online Help Windows Internet Explorer Joie insightexpress i Custom Formatted Inputlines Unformatted text boxes are displayed as one large input line with no leading or trailing format Ji characters Respondents can be asked to enter a phone number into such a box With no formatting this input control would appear as shown
13. H Deleted Surveys Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Sharing Payment Methods sharing payment methods is similar to sharing surveys in that an individual must be part of the same group to have access to the payment method To share a payment method follow the instructions for Group membership Outlined in the Sharing Groups section and then go to Account Settings Billing Payment Methods My Surveys NewSurvey Groups Account Settings Online Help Enhancements Test Sharing Survey SS My Surveys Below are your surveys in your accoun the survey and select the desired funct Let us know what you think gt Display Options My Surveys Surveys Survey Name Training Survey 3 gt Account settings A Change password Survey invitations E Respondent groups ae tt Charting preferences LJ Presentations Custom email text b Custom mailings 3 Scheduled results SatisfactionExpress My coding scheme Billing ack Folder E Icons Biling information Payment methods ammm Create a new payment method Target Completes 1500 Completes renew view results receive results via e mail share or delete a particular survey click on the name of Display Options box to select a subfolder or other grouping of surveys _ oo Fr Status This will take you to the Payment
14. Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B10 Reorder Questions You may move one or more questions throughout the survey and reorder them at one time Survey Controls Review Questions amp Answers l Preview survey ay Import export pan Live preview Add question Question names continue le Prepopulate answers eae Search replace You can also delete several questions at a time Reorder questions Formatting 4 Advanced features colors A Survey language Logic Link questions ag Question rotation Define quotas d Remove logic Skipping Other ab Rename survey E Restrict access 2 Undo changes ge Runtime notifications Aa Encrypt answers E3 Concepts Select the question s you would like to move or delete and select the appropriate option to the right of the question box The Revert button will undo the last round of changes made Question Reorder You can select one or more questions and reorder them 1 Drop Down Box 2 Select ONE of the following 3 Select ANY OR ALL of the following 4 Variable point horizontal scale 5 Enter a single text line 6 Enter a text based or open ended response 7 Enter a number 11 Provide a numeric response for each of the following items 15 Enter a date Day Month Year 38 created grid 8 Please consider this image before answering the f
15. LLC All rights reserved B17 Remove Logic This feature removes different types of logic within the survey Survey Controls Review Questions amp Answers Formatting Logic Other L Preview survey x Import export 3 Advanced features Link questions ab Rename survey amp Live preview 2 Reorder questions survey colors 38 Question rotation Restrict access Add question Question names A Survey language amp Define quotas Undo changes continue 2 Prepopulate answers 2 Remove logic a Runtime notifications fae Search replace 2 Skipping As Encrypt answers SJ Concepts Simply select the type of logic you would like to remove and click Remove Logic Remove Survey Logic You can select which portions of the survey s logic to remove ot Select logic to remove Logic Skips based on question responses Page breaks guotas Scripts within question labels and responses Scripts on questions Question links Question rotation groups Survey startup script d LI LI d LI Selectively present rules d LI d E Remove Logic Back to Questions Below is a brief explanation of the different types of survey logic that are available Skips based on question responses include skips added via Skips and Scripts or the Skipping option in the surveys control box For more information please go to section B16 Page breaks that are added via Skips and Scripts or the Skipping option in th
16. Never Total E aoe 100 000 6 365 26 661 39 207 25 461 2 306 1084 69 289 425 276 25 31 458 43 478 27 336 31 529 32 971 28 000 Three or more times a week 30 es a a 341 B 79 134 91 7 44 637 34 118 0 no Toj 0879 5 o r a E a ak 34 133 26 087 fm Se 26 087 24 000 k A C D E D l o EA s 65 590 69 565 ae 65 647 59 058 52 000 PAL aan 711 48 279 163 13 D E 22 140 18 841 19 377 24 471 22 464 20 000 One or two times a month 240 13 56 104 five lt 12 269 11 594 8 651 9 882 18 478 28 000 Less than once a month 133 j 25 42 7 B C B C 0 000 0 000 0 000 0 000 0 000 0 000 aiii 0 0 0 0 0 0 Mean chi square p value 0 0008 df 20 As shown above each independent column answer choice will have a letter associated with it This letter will appear in a corresponding column if there is a significant difference between the two independent variables Column A tested significantly higher than column B at the 95 confidence level Please note the Total column does not have a letter associated because the total contains all respondents and therefore is not independent from any sub segment of the data Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The chi square test is used to determine if responses are statistically different among subgroups This test looks at the data for all of the answer sets to determine if there is an o
17. Speed Reliability Question Options Fj Hide the side labels from this scale O Show the labels of the questions in the grid C Add a border to the grid In the grid above each column and row is labeled The following are additional question options available for Same Column Same Question grids Hide the scale label from this scale does not apply to this grid question as you cannot add a single or multi select grid question Show the labels of the questions in the grid is offered to show the labels usually a combination of the column and row for each question within the grid Adda border to the grid allows you to add a border and separate each column and row from each other Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved However you may need to make minor adjustments to the child questions One example of this is adding an answer choice In the example we created we actually did not put in the scale for Importance nor Satisfaction If we click to edit any of the child questions we can actually add it to this one question and we can propagate it to the other questions in the grid In this case we are editing question 21 to add the Importance Scale Response List Very Important Not at all Important show more r esponses la Standard Edit Mode tq Advanced Edit Mode Confidential Information Entire contents Copyright 1999 2010 InsightEx
18. Start over allows you to start the preview from the first question Show console allows you to monitor the logic in your survey to uncover and diagnose problems Auto answer automatically chooses answer choices Jump to question allows you to skip to a question in the survey without answering all prior questions after the first page of questions Please note if the question that you are trying to jump to is selectively presented off of a previous question you must answer the qualifying question before you can jump Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved When the Preview Survey is complete you will have the option to either Start Over return to the Sequence Questions page or Review Responses Done with preview Start over Show console Auto answer 2 Drop Down Box You have completed previewing this survey U Start Over Done With Preview a2 Review Responses Return to the first question of the survey Stop previewing this survey and return to the preview page Review the answers that were recorded during this session Review Responses will show the answers that were recorded during the preview These answers will not be counted towards the live survey results By clicking on the question number you can edit the question Done with preview Start over Show console Auto answer 2 Drop Down Box You have completed p
19. Survey Logic a b C Skipping Selectively Present Scripting 17 Remove Logic 18 Query Strings Usage Details 19 Link Questions 20 Survey Appearance 21 Advanced Features 22 Rename Survey 23 Survey Language 24 Restrict Access SURVEY PREVIEW 1 Preview Questionnaire 2 Live Preview 3 Survey Parameters a b Runtime Notifications Define Quotas RESPONDENT RECRUITMENT SURVEY LAUNCH eS YS Submitting the Survey Selecting the Target Audience Target Completes Final Survey Review Activate survey SURVEY RESULTS INTERPRETATION 1 View Results Online a b C Cross Tab Question Options Export Results 2 Show More Options d b C d e 3 Filters d b C Selecting Filters Banner Books Test Statistical Differences Stat Testing Results Layout Display Importing Question Types By Respondent Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved d Compound Filters e Banner Books Cross Tab Export Results My Coding Scheme Tools Menu a Reset Results Settings b Chart Types c Completes by Day d Drop Analysis e Browse Responses 8 Email Results 9 Printer Version oy i Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved A WELCOME When it comes to marketing research you re comfortable taking the lead Whether you prefer to work independen
20. Undo Changes It s possible to rollback changes made to your survey and return to any of its previous states These archived versions of your survey questions contain all formatting question grouping skipping and linking as they were defined at the time the archive was created The editing session is archived when you leave the Sequence Questions page or log out of your account Every time you go back into your account you will see the previous session s archived For example if you add a question to the middle of your survey and then later decided to remove it you can use the Undo changes link to roll the survey back to the previous version After clicking on the link you are presented with the last ten archived versions of the study You can preview the version of your choice by clicking on the Preview link Once you have previewed a version and decided it s the survey you would like to use click on the Restore link You can also delete a version if necessary by clicking on the Delete link Survey Controls Review Questions amp Answers Formatting Logic Other LA Preview survey x Import export 4 Advanced features Link questions ab Rename survey 44 Live preview SE Reorder questions Q Survey colors d Question rotation Restrict access Add question Question names A Survey language Def x Undo changes continue mi Prepopulate answers lt Remove logic c Runtime notifications fac Search replace F Skipping
21. assist in viewing your results online Online Results Dessert Study FINAL 93676 1 UserlD 2 Random Version Assignment 3 Thank you for taking the time to share your opinions This will only take about Chart Types 4 How frequently do you have desserts Please select one 5 How regularly do you dine at a sit down restaurant Please select one 6 When dining at a sit down restaurant who do you typically dine with Please s Drop analysis 7 When dining at a sit down restaurant how often do you finish off dinner with de 8 On occasions when you have dessert where do you usually have them Sele 9 Which best describes the circumstances when you have dessert Please se Weighting 10 Which of the following do usually have as a dessert Select all that apply Reset Result Settings w elect Questions Completes by day Selectall none Browse Responses Verbatim Coding Limit Results To All completes Virtual Questions showmore options Respondent Tracking i View results Y ilters 2 Cross Tab Export Results Tools r F7a Reset Result Settings Online Results Dessert Study FINAL 93676 2 Random Version Assignment 3 Thank you for taking the time to share your opinions This will only take about ChartTypes 4 How frequently do you have desserts Please select one 5 How regularly do you dine at a sit down restaurant Please select one 6 When
22. e Export only the question descriptions so that you can import the questions into a different survey My Surveys New Survey Groups Account Settings Online Help Enhancements Survey Question Import Export You can import and export questions from your survey Include position information with questions so that I can import my revisions back into this survey Export only the question descriptions so that I can import the questions into a different survey Back to questions hty Surveys Create Survey Groups Fccount Settings Online Help Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved lf you select include position information the survey will appear in a box as shown below with the appropriate coding noted for each question type Question Import Export You can import and export questions from your survey Question type dropdown position 0 A Drop Down Box lt br gt lt br gt lt img src GetResponseImage aspx guid 1855f8ae c829 436a aebd a Extremely valuable b Valuable c Neither valuable nor not valuable d Not valuable e Not at all valuable Question type radio button position 1 Select ONE of the following a Extremely valuable b Valuable c Neither valuable nor not valuable d Not valuable e Not at all valuable v lt gt Copy io Clipboard lf you select export only the question descriptions the survey will appear as shown b
23. the ma fiexidie it c eet the si question oan 045 tha reee aun rthanas Flonda head to low completion rates Other er Use of Custom Cells demonstrating different Question Types within the same row Each cell in the grid contains different questions I want to gauge importance and satisfaction associated to that column Back to questions With the Custom Cells grid a different question type is available for each row column combination To begin specify the number of desired rows and columns width x height at the top of the screen As you enter the information the grid will automatically adjust itself See image below Set grid size x 2 Column 2 add column add row B Save Grid Back to Questions After specifying labels for the rows and columns click on Column 1 and Column 2 to name each of the columns Next click on Row 1 and Row 2 to adjust the row text Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Set grid size x 2 WxH add column Label Label O add row At any point on this page simply click add column or add row to insert a new row or column Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved After you have labeled your rows and columns click on the label icon to change the questi
24. 400 One or two times a week One or two times a month Less than once a month 133 11 822 Never Default 0 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F9 Printer Version Online Results Dessert Study FINAL 93676 1 UserlD 2 Random Version Assignment 3 Thank you for taking the time to share your opinions This will only take about 10 minutes to comple Select 4 How frequently do you have desserts Please select one Questions 5 How regularly do you dine at a sit down restaurant Please select one 6 When dining at a sit down restaurant who do you typically dine with Please select all that apply 7 When dining at a sit down restaurant how often do you finish off dinner with dessert Please selec 8 On occasions when you have dessert where do you usually have them Select all that apply 9 Which best describes the circumstances when you have dessert Please select one 10 Which of the following do usually have as a dessert Select all that apply Limit Results To All completes x show more options Select all none m View results Y Filters Cross Tab Export Results Tools v J Email these results 8 Printer version The printer version feature allows you to print the questions that you are currently viewing in a nice printer friendly forma
25. As Encrypt answers E3 Concepts Please note the system only saves the last 10 versions of your survey Undo Survey Changes You can rollback changes to your survey to any of the previous states These archived versions of your surveys question contain all formatting question grouping skipping and linking as it was defined at the time the archive was created Archived versions of this survey s questions a Undo Date Preview Delete Restore i 10 15 2009 10 19 22 AM Preview Delete Restore Zz 10 15 2009 11 08 17 AM Preview Delete Restore 3 10 15 2009 11 28 18 AM Preview Delete Restore 4 10 15 2009 1 07 01 PM Preview Delete Restore 5 10 16 2009 8 57 14 AM Preview Delete Restore 6 10 16 2009 9 23 05 AM Preview Delete Restore 7 10 16 2009 1 11 59 PM Preview Delete Restore 8 10 16 2009 2 04 22 PM Preview Delete Restore 9 10 16 2009 3 57 40 PM Preview Delete Restore 10 10 19 2009 11 02 49 AM Preview Delete Restore Archive the current survey s question now Back to Questions Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B16 Survey Logic B16a Skipping Click on Skipping to move directly to the Modify Survey Skipping page This feature is used to add multiple skip patterns based on respondent answer choices You can only program your survey to have respondents skip forward Backward skipping is not an option This feature also permits you to add page
26. Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4j Single Select Grid The Single Select Grid question type allows the respondent to rate multiple items at one time Add Question Libraries Custom Personal Question Library Agreement Awareness Demographics Importance Ownership Pricing Purchase Intent Satisfaction Technographics Text or Concept Statement Uniqueness Usage Value All Categories From Existing X Close Available Questions i O u onal Grids Multi Select Grid Multi F Dimensional Grid omg Numeric Grids Numeric Grid Ranking Grid Allocation Grid 27 1 50 35 2 50 6 3 100 Querystring Drag Drop A EM email z O gt Advanced pm Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved After entering the question text you will have the opportunity to define the column labels and the row labels These grids can accommodate up to 14 columns and not all columns need to be labeled You may use the dragging feature to re order the column labels as well as row labels In addition you may anchor the column labels when this option is selected in the Question Options box You also may select a
27. Ease of Use O o a lal a lal le a a O b Technology O 0000 c Interface O Oo ee ee Oo d Speed O 0000 O Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4k Multi Select Grid This question type allows respondents to select multiple answer choices in the same row Add Question X Close Libraries Available Custom z u a Personal Question Library i Agreement 2 a Grids Awareness Demographics Single Select M Ariel Grid Multi Grid Dimensional Grid Importance O0O0O Hgt Ownership OOO Pricing O0 Purchase Intent Numeric Grids Satisfaction Numeric Grid Ranking Grid Allocation Grid Technographics 27 1 50 Text or Concept Statement 35 3 50 Uniqueness q 6 3 100 Usage Value All Categories Querystring Drag Drop From Existing Q EM email a Advanced P Multi Select Grids are the same as Single Select Grids except for one key difference the option to Allow multiple selections in the same row is checked off by default Additional features for this question are Question Options C Rotate the response list for this question Rotate the columns for this question Allow multiple selections in the same row F Force a respo
28. Icons Billing Survevs Export Results Microsoft Excel XML Spreadsheet xls file with one worksheet per question requires Microsoft Office 2003 or newer Raw respondent level data with a codebook to help you interpret the results csv file Recommended for large surveys or to import into third party data processing or statistical packages Multiple files in fixed width format tet file s Export Format SPSS portable file por file SAS Format sas program dat file Microsoft T SQL Statements sql file OoOo000 O90 9 Questionnaire translation document for by translation services xml file Coding Scheme Email Results LJ Email my results Upload Results L Upload my results FTP Compressed files Compress delivered files zip file Partial Questions C Select specific questions to export Partial Data C Include partially completed responses Scripting C Remove scripting tags from survey questions and responses Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The following image details customization options for coding answer choices My Coding Scheme Here you can define your custom coding scheme for CSV and Fixed Width reports Once you have it defined you can choose between IX Standard scheme and your custom scheme when you request the data in one of the two formats gt Edit Coding Scheme x Default My Settings Description C
29. Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4d Rating Scale The next question available is a horizontal rating scale This question type asks respondents to make evaluations in a scalar format Add Question Libraries Custom Personal Question Library Agreement Awareness Demographics Importance Ownership Pricing Purchase Intent Satisfaction Technographics Text or Concept Statement Uniqueness Usage Value All Categories From Existing x Close m Available Questions Drop Down Box Radio Buttons Checkboxes Rating Scale x Q d b 0 w a m Open Ends Short Text Long Text Numeric I 123 45 Open Ends Custom HTML Image Video Test Magazine ma HT vl 2 Dimensional Grids Single Select Multi Select Grid Multi Grid F Dimensional Grid OQO Ovo O O OO Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved For the horizontal rating scale question you can specify labels for the left and right anchors of your scale Horizontal Scale Specify the labels for the right and left side of the scale Left Lett Right Right Question Options Do not require a response to this question Specify the number of points in the scale J Label the points for this scale from 1 N Label the points for this scale from N 1 Hide the side labels from this scale Gl Save changes Sav
30. Information page All the payment methods owned by this account should appear here Select sharing to grant access to other InsightExpress members Note that payment methods that have been shared with this account but are not owned by this one will NOT appear on this list A payment method can only be shared from the Payment Owner s account directly Payment Information To simplify the billing process for your office you can define as many payment methods as you like After creating your surveys you can select which payment method to use gt Payment Methods in Your Account Payment Name Dummy Normative DB Pack Dummy PO New Dummy PM Create a new Payment Method Owner Name Jonathan Weinstein Jonathan Weinstein Jonathan Weinstein Company InsightExpress InsightExpress InsightExpress Dummy PO SEE Sharing sharing sharing sharing Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved This will take you to the Sharing page Grant access to the group member who you d like to share the payment method with by checking off the appropriate boxes See allows the user to see the name of the payment method when going to approve a Survey Use allows the user rights to launch surveys off of this payment method Sharing Below are the access permissions you have currently provided to others for a particular survey or payment method If you have
31. Never Default v fd Save options Cancel Lt lilt For a more detailed explanation please see the additional information on the Codes Tab Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Reset The reset option allows you to remove all of the reporting options that you have adjusted in all of the questions in your survey Reporting Options X Close 4 4 How frequently do you have desserts Please select one gt Display Netting Column Netting Codes Reset You can reset all question reporting options for all questions in your survey by clicking the button below This change cannot be undone Reset question options fd Save options Cancel Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Fic Export Results You may also export individual questions to Microsoft Excel Simply choose the Export results to option as seen in the example below 4 How frequently do you have desserts Please select one gt Default Fes Total Response N Yo Total 1125 100 000 Three or more times a week 342 30 400 One or two times a week 370 32 889 More than once a week 712 63 289 One or two times a month 240 21 333 Less than once a month 133 11 822 Never 40 3 556 Mean 2 Crosstab Z Question options P Find responses 400 BI Exp
32. Next Question controls etc When programming your InsightExpress survey in another language you should select the corresponding language below Present directives error messages and prompts in my survey using this language Brazalian Portquese Chinese Simplified Chinese Traditional czech Danish Dutch English O Euro Portuquese O European Spanish Finnish French German Greek O Hindi Hungarian O Italian Japanese O Korean Horwegain Polish Portuquese O Russian SPANISH LATIN Spanish North rmerica O Swedish Tagalog Thai Turkish el Use this language Back to Questions Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B24 Restrict Access some clients may choose to restrict access to their surveys You have the ability to heighten the confidentiality of your survey by preventing individuals who Originate from specific domain names or IP addresses from accessing your survey To use this feature click on the Restrict access link A new page comes up giving you the option to grant or restrict access to certain IP addresses or domain names You can grant access to a specific IP address or domain name by clicking on the Granted Access button and entering that address or domain in the box All other addresses or domains will be blocked You can deny or restrict access to a specifi
33. Q2 0 If you add or delete questions or answer choices before setting your quota rule you will have to update the quota by editing it It is best to set your quotas once the survey is finalized Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved D RESPONDENT RECRUITMENT A variety of client provided respondent sources may be employed in your study including opt in email lists of e your customers e your employees e your Web site visitors Please note that external sample options delivered by InsightExpress via e RDD or our longstanding sample partnerships are not available in this setting Surveys may be distributed to respondents in two ways 1 InsightExpress provides the client with a link to the survey The client then sends this link to their opt in respondent list using their preferred communication method 2 Clients may employ our Mailing Batches feature to distribute the survey link to respondents Please contact your Account Executive for more information on Mailing Batches including a tutorial and additional support materials that provide specific instruction Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved E SURVEY LAUNCH E1 Submitting the Survey There are a number of steps that must be followed in order to prepare your survey to submit for processing Once you have finished building your
34. Quality Not Selected v Not Selected v Speed Not Selected x Not Selected x Reliability Not Selected m Not Selected m Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The question with showing the labels of the questions will appear as Done with preview Start over Show console Auto answer 20 Please tell us how the following rate in importance and sati x Z Please tell us how the following rate in importance and satisfaction Importance Satisfaction Price amp Z Price Importance amp Z Price Satisfaction Not Selected ha Not Selected v Quality Z Quality Importance Quality Satisfaction Not Selected x Not Selected x oiid Z Speed Importance Speed Satisfaction Not Selected x Not Selected x Reliability amp Z Reliability Importance amp Reliability Satisfaction Not Selected x Not Selected Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement And the following is how the grid would appear with a border Done with preview Start over Show console Auto answer 20 Please tell us how the following rate in importance and sa
35. Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4n Ranking Grid A Ranking Grid question type Is similar to a Numeric Grid except that respondents are asked to rank attributes by providing a unique number from 1 n Add Question LX iclose Libraries Available Questions it fn es Custom gt Oo as os ES Personal Question Library HT a Agreement T z 2 Dimensional Grids Awareness ee i Single Select Multi Select Grid Multi Demographics grap Grid MOK Dimensional Grid Importance BOO ria Ownership OOO cr Pricing ooe Purchase Intent Numeric Grids Satisfaction Numeric Grid Allocation Grid Technographics 27 50 Text or Concept Statement 35 S50 Uniqueness q 6 100 Usage Value All Categories Querystring Drag Drop From Existing 4 s EM email 5 When utilizing this question type the force the answers to be in ranking format is checked off by default F Display the current sum LJ Force responses to be whole numbers Force the answers to be in ranking format _ Hide the side labels from this scale Rotate the response list for this question E Arrange this question in a drag drop format F Do not require a response to this question Confidential Information Ent
36. Sael My Surve 22 Allow Sharing 5 My Surveys 3 New Folder 2 Icons Is there an FAQ database I can access X Delete Survey Ho I tact the CMR pe r Surve Move Suvey a Who can I contact about acquiring Convert To Template a yI from InsiahtE 3 urve mce Target Completes Completes Status Survey ID Survey Details 163595 s F New 5 Organize surveys WZ Configure this view Export this list oq New normative database Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The survey options mentioned above perform as follows Preview Survey allows you to view the survey as a respondent will see it Live Preview allows you to view the survey and the Thank You Page as a respondent will see it Edit Survey links to the survey edit page when the survey is in edit mode and to the thank you page and not running page when the survey is running Copy Survey copies the survey selected Approve Survey allows you to field your survey Close Survey allows you to close a survey fielding to your audience that was launched off a partnership agreement View Results Online provides survey results online for Web based reporting Send Results via Email provides access to survey results via email Available data formats include MS Excel CSV Fixed Width SPSS format Microsoft T SQL Statements
37. T 8 9 want to use the following items as rows in my grid Price Quality speed Reliability After you click Next you will be asked to select the question type for each column Importance Satisfaction Drop down v Not selected F Dbam Not selected sainfoin a Checkbox Radio button Numeric Textbox Long text box We offer six different question types and the ability to make the questions in the column optional Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved After clicking Next you will return to the Sequence Questions page where you will see the parent question the question that will display the question text and the child questions the questions that are created for each row and column combination The child questions are labeled according to row column so that you know which question to edit In the example below question 20 is the parent question and questions 21 28 are the child questions 20 created grid 21 Price Importance 22 Price Satisfaction 23 Quality Importance 24 Quality Satisfaction 25 Speed Importance 26 Speed Satisfaction 27 Reliability Importance 28 Reliability Satisfaction After the grid is created the question text needs to be inserted into the parent question Multi Dimensional Grid Column Labels Importance Satisfaction Row Labels Price Quality
38. Template lity Surveys Create Survey Groups Account Settings Online Help Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved From the Edit Template screen you can name the template and adjust the Survey Table width the overall font and font size of the survey the width of grids and question types among other adjustments If you are interested in customizing your template please contact your account representative My Surveys New Survey Groups Account Settings Online Help Enhancements Survey Survey Color Templates To create your own survey template provide a name and select the options for the colors below Template Name Default Template Customized Style Sheet Identified DIVs GraphicDiv position absolute top Opx left Opx z index O visibility inherit SurveyDiv margin top Opx margin left Opx z index 1 background color f fffff border Opx solid ffffff width 640px S5urveyTable width 640px ProgressBarTable ProgressBarOuterTable background color black border collapse collapse border thin 1 black ProgressBar InnerTable width 200px border width Opx border collapse collapse ProgressBarLeft background color blue ProgressBarRight background color white Copyright font size x small text align center font family Arial Helvetica width 640px PrivacyStatement
39. and general functionality of your invitation You then incorporate the tag into the source code of your website to facilitate the automated invitation for their survey Restrictions This JavaScript based tag is not intended for use on high volume or commercial websites The total volume of tag hits impressions is limited to 1 000 000 1 Million Invitations associated to tags exceeding this volume will be systematically disabled and users will be required to remove the tag from their website In addition tags may not be trafficked through any ad serving systems or technologies Use of this tag is limited to a single domain multiple sub domains are acceptable Alternative Solutions lf this DIY offering does not appear to meet your needs please contact your InsightExpress sales representative or our customer service team We have commercial level web intercept solutions designed for advanced intercept customization multi domain distribution via ad serving technologies real time data integration dynamic intercept targeting and a globally distributed infrastructure to meet the high volume demands of our commercial clients Enable Enable Intercept Enter domains that will be trafficing invite tags one per line Ex mycompany com Domains Hosting Invites a RO Default Invitation present Intercept rate 100 Intercept Popup method Invite delay i Invitation size 400 x 40
40. answers amp Add to library o Cancel Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Within the question text area there are three tabs Edit HTML and Preview Question Text Drop Down Box TS HTML L Preview ij add image The Edit tab will allow you to put in the question text with HTML coding an HTML tutorial can be found by clicking on the word here Customize Your Question You can customize this question to meet your specific needsi modifying the text in the box below Once you have modified the question you can preview it as a respondent would see it to ure you are satisfied You can also use any HTML tags in your question text Click here for a short introduction to HTML If you are unfamiliar with HTML coding you may click on the HTML tab and you will see a toolbar similar to that in Word which will assist you in formatting your question text TEETER IEE Paragraph m Font size Color Mj B Z U ase x x g Drop Down Box A Edit For Preview Regardless of whether you inserted your question text using the Edit tab or the HTML tab once you save your question the Preview tab will show you how your question text will appear to the respondent For all questions that you add to your survey you will see a question text area with three tabs Next to these three tabs you have the option to add an image to
41. below 1 Enter your phone number Custom formats can be applied to an input box to indicate how the input control should be J rendered on screen There are several pre defined formats to choose from 1 Enter your phone number 1 Enter your Zip Code J 1 Enter the date a Oe See Specify a minimum number of characters required for answers to this question For example if you are looking to collect data for a 7 character ID number you would enter 7 Specify a maximum number of characters required for answers to this question Continuing with the example above you would want the maximum to also be 7 characters Specify a number of characters that should be visible in the text box Require that all responses be in a valid e mail format Confirm a typed response is accurate by prompting the user to repeat the response Select whether or not the question is required by checking or unchecking the option By default our open ended text box questions are optional The short text box will appear as the following Done with preview Start over Show console Auto answer 5 Enter a single text line x 825 Enter a single text line Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyr
42. can be combined and saved here as compound filters Compound filter name Easy to use Product 1 and 2 or extremely val Select your simple filters below that should be included in your results for this compound filter Filter K v x Easy to use Product 1 x x AND x m Easy to use Product 2 v x OR v vl lv Q3 Extremely valuable v x AND v _ v AND a lln x m AND y lad l l llano ud x x s faal Ano foa wl w mal fa Ano ul y x s x Ano fo ml x mam more rows Filter Rule Easy to use Product i AND Easy to use Product 2 OR Q3 Extremely valuable le Save this filter Y Test filter Cancel Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Building Compound Filters To combine two or more simple filters use the AND operator As a result you will be able to view data for respondents that meet multiple criteria conditions Example Age 18 25 AND Males Use the OR operator to evaluate two or more simple filters As a result you will be able to view data for responses that meet one OR the other criteria conditions Example New York OR New Jersey OR Connecticut Use the NOT operator to exclude data This operator may also be used in conjunction with the AND or OR operators to exclude data based on multiple conditions As a re
43. cre arate sedi To add another gorrien to your parve dick Add a quesbon When you are peeled click Conon bo mova bo the mid step in the proceps Suny mE Resscodent groups af Printer verson ads mg oreterences Custom email Dis Display Settings Survey 148330 9 cehadiled resus Ceetad beets Fell Logec View Sai efache ee ea Leics Cliche 5 Reteh My tong scheme i Rome 1 a z i F r a tele tal Foo can add 30 more quest _ 5 Bing nigas fed Payme methods Click here to add a new question Biings to your accou Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Ble Online Help My Surveys New Survey Groups Account Settings Online Help Enhancements NewS Help on this page My Surveys Below are your surveys in your account To edit preview Live chat support 5 re delete a particular survey click on the name of the survey 3 Market Research Tools e the Options box to select a subfalder or other grouping of sur Enhancements Let us know what you think Help us improve by pre Client Handbook Help on this page will link you to live chat support or you can search the InsightExpress technical support database For live chat support click here Support hours Search our technical support database Need additional help Click here for more information and access to real time support via e mail chat and telephone For live chat support click h
44. create a new folder or show all surveys My Surveys New Survey Groups Account Settings Online Help My Surveys Create a new folder 2 Shared surveys Show all surveys 2 Surveys of others gt Test Question groups B Webinars Survey groups Panels L Deleted surveys mll S My Surveys Ne Recent Surveys E B Shared Surveys allows you to access the surveys that were shared directly with your account Please see section B1c for additional information Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Surveys of others allows you to access the surveys that were shared with groups that you are a part of Please see section Bic for additional information My Surveys New Survey Groups Account Settings Online Help My Surveys My Folders unt To edit preview copy appre 2 e name of the survey and select t Shared surveys other grouping of surveys amp Surveys of others All IX Marketing Question groups Events Survey groups X Marketing Panels B xmarketing N Deleted surveys Marketing Recent Surveys H Other Surveys survey Deleted Surveys allows you to access the surveys that were deleted Recent Surveys allows you to access surveys that were recently being edited or analyzed B1b New Survey Allows you to create new surveys from 3 different options Please refer to section B3 for additional information
45. font size x small text align center font family Arial Helvetica width 640px Body background color f fffff Tables used in presenting different question types CheckboxTable Save Template Select New Template Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved gt B21 Advanced Features When providing your own respondent list email lists or Web site respondents you have the option to modify your survey s header footer thank you page or thank you URL Survey Controls Review Questions amp Answer Formatting Logic Other LQ Preview survey Import W Advanced features Link questions ab Rename survey amp Live preview F Reorder questions Survey colors 38 Question rotation Restrict access Add question Question names J Survey language S Define quotas Undo changes Continue Zi Prepopulate answers lt Remove logic c Runtime notifications 2 Skipping Ag Encrypt answers fac Search replace EJ Concepts Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The following screen accessed by clicking on Survey Text at the top of the page allows you to enter information to modify the window title header footer survey buttons and privacy statement You also have the ability to add images into the header footer and privacy statement Adding image
46. granted permissions for all current and future surveys modifications can be made by clicking on the visible icons Alternatively if you have granted permissions for individual surveys you can check or uncheck permissions and then press Save Sharing Group User See Use Internal P F Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B1d Account Settings You can access your account settings by hovering your mouse over the Account Settings menu option found at the top of the Account screen You will find a number of ways to customize your account My Surveys NewSurvey Groups Account Settings Online Help Enhancements Fourth Quarter 200 S amp Account settings My Surveys Below are your surveys in your account enew view results receive results via e mail share or delete a particular survey click on the name of the survey and select the desired functio Survey invitations Display Options box to select a subfolder or other grouping of surveys A Change password Let us know what you think Help Respondent groups fr Charting preferences Custom email text Display Options amp Scheduled results i SatisfactionExpress os My Surveys der Icons My coding scheme illi b gt Surveys Biling Fes Account settings Provides options that help you manage your experience with InsightExpress Change password Allows you to ch
47. indicate size in pixels or leave blank for default allows you to specify the width of the Space underneath the column labels within the grid Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Force the column width for the answers in the grid indicate size in pixels or leave blank for default allows you to specify the width for the response list section of the grid Please note If you choose to specify how wide the entire grid table will be you will need to make sure that the Width of the table is equal to the pixel width you choose for the column of the response list as well as the entire area for the radio buttons In the screen shot below the first box will equal the sum of the last two boxes Force the width of the table for this grid in pixels or leave blank for default Force the height of the table for this grid in pixels or leave blank for default Force the column width for the labels in this grid indicate size in pixels or leave blank for default Force the column width for the answers in this grid indicate size in pixels or leave blank for default The Single Select Grid question appears as follows Done with preview Start over Show console Auto answer 9 Please rate your satisfaction with each of the following fea v Z 9 Please rate your satisfaction with each of the following features Select one for each Very Very Satisfied Dissatisfied a
48. it will close the window and return you to the Sequence Questions page Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Please note If you direct a respondent to Skip to End of Survey they will be counted towards your Target Completes and their data will be collected If you would prefer for these respondents to Terminate from the study and not be counted towards your Target Completes or online data you may add the Termpoint tag lt termpoint gt next to the answer option or check off the Termpoint checkbox to the right Response List Red Blue Green None of the above lt termpoint gt Select Don t Specify Term Image Rotate Box Point LA SE COO OOOO fs O OO Drop down skip patterns will work on single response questions and all answer choices for multiple response questions Skip patterns cannot be defined after a grid answer row In these cases the entire grid question must first be answered in order to skip respondents to the next appropriate question Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B16b Selectively Present selectively presenting a question allows you to only show a question based upon how a respondent answered a previous question Selectively presenting a question also allows you to make complicated skips without the use of scripting commands You wil
49. number of columns that have been used and how many more columns are available As with most databases there is a column limitation of 1 024 The number of columns used in our database will depend upon the question type that you choose when building your survey Should you exceed the 1 024 column limitation you will be notified Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved InsightExpress offers a wide variety of questions to support your survey design needs Below is a summary of the available question types Add Question Libraries Custom Personal Question Library Agreement Awareness Demographics Importance Ownership Pricing Purchase Intent Satisfaction Technograpnics Text or Concept Statement Unigueness Usage Value All Categories From Existing Available Questions Selects Checkboxes Drop Down Box Radio Buttons s e m O d Open Ends Short Text Long Text Murmer ic Open Ends Video Test j 2 Dimensional Grids Single Select Grid me C l Grid O00 OMC O O OO 123 45 Rating Scale OOo good Magazine Multi Select Grid Multi Dirnensional Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4a Drop Down Box The Drop Down Box is one of two single select question types that we offer To add a drop down box simply click on the question
50. one 6 7 8 Me Select Questions When dining at a sit down restaurant who do you typically dine with Please select all that apply When dining at a sit down restaurant how often do you finish off dinner with dessert Please selec On occasions when you have dessert where do you usually have them Select all that apply 9 Which best describes the circumstances when you have dessert Please select one 10 Which of the following do usually have as a dessert Select all that apply All completes show more options Select all none Limit Results To id view results Y Filters 2 Cross Tab Export Results Tools When show more options is clicked on the screen will appear as Online Results Dessert Study FINAL 93676 1 UserlD 2 Random Version Assignment 3 Thank you for taking the time to share your opinions This will only take about 10 minutes to comple 4 How frequently do you have desserts Please select one 5 How regularly do you dine at a sit down restaurant Please select one 6 7 8 Select Questions When dining at a sit down restaurant who do you typically dine with Please select all that apply When dining at a sit down restaurant how often do you finish off dinner with dessert Please selec On occasions when you have dessert where do you usually have them Select all that apply 9 Which best describes the c
51. or younger AutoFilter 18 to 24 AutoFilter 30 to 39 Lf AutoFilter 40 to 44 AutoFilter 45 to 54 AutoFilter 55 to 64 AutoFilter 65 or older Version 1 Version2 Version 3 Quota 50 Quota 138 34 Quota 35 49 Quota Males Nunta Females Ko ReturnPath SafeListed Sender The results will appear as 4 How frequently do you have desserts Please select one gt AutoFilter 25 to 29 Pes Total Response N Yo Total 99 100 000 Three or more times a week 22 22 222 One or two times a week 41 41 414 More than once a week 63 63 636 One or two times a month 20 20 202 Less than once a month 16 16 162 Never o 0 000 Mean 2 303 AutoFilter 25 to 29 SO aE i ait Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F2 Show More Options Additional options for viewing your results can be found by clicking on the show more options link These choices include selecting filters and banner books the ability to test statistical differences and displaying the results in specific layouts Online Results Dessert Study FINAL 93676 1 UserlD 2 Random Version Assignment 3 Thank you for taking the time to share your opinions This will only take about 10 minutes to comple 4 How frequently do you have desserts Please select one 5 How regularly do you dine at a sit down restaurant Please select
52. sit down restaurant how often do you finish off dinner with dessert Please selec Select tions EE EER 5 On occasions when you have dessert where do you usually have them Select all that apply 4 Which best describes the circumstances when you have dessert Please select one 10 Which of the following do usually have as a dessert Select all that apply 11 In the following pages we would like to ask you a few questions about dessert Please click Nex 12 Please rank the following 5 statements 1 thru 5 based on how much you agree with each where 1 me 13 Please rank the following 5 statements 1 thru 5 based on how much you agree with each where 1 mew Limit Results To ay completes 7 show more options Select allnone al View results Y Filters Tools E Email these results E Printer version Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Following are the various charts and graphs that are shown for each question How frequently do you have desserts Please select one All completes A Men all completes Never Less than once a month One or two times a month One or two times a week Three or more times a week a a0 100 150 200 250 300 350 400 3 How regularly do you dine at a sit down restaurant Please select one All completes et Response SSSC CN Th
53. the Add users to this group box Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Manage Group Members You can add and remove respondents from the group you defined To add one or more respondents enter the Username and Password for each respondent separated by a space or cut and paste this information from a tab delimited file i e Microsoft Excel etc To remove a respondent click on the corresponding Remove icon When finished press Add these users Users in this group gt gt Username Password Expires Remove There are no users in this group page 1 of 1 Go to page 1 0 total records Add users to this group Supply a space or tab delimited list of Username and Passwords useri pwd user2 pwd users pwd user4 pwd users pwd OR Upload a text file with users Browse These logins expire Never x Add these users Back to respondent groups Next click on Add these users and the Manage Group Members page will appear Manage Group Members You can add and remove respondents from the group you defined To add one or more respondents enter the Username and Password for each respondent separated by a space or cut and paste this information from a tab delimited file i e Microsoft Excel etc To remove a respondent click on the corresponding Remove icon When finished press Add these users Users in this grou
54. the questions in your survey to meet your specific needs To add another question to your survey click Add a question When you are satisfied click Continue to move to the next step in the process Printer version Display Settings Survey 162660 Detail level Question Text C show Page Breaks Cl check Spelling Refresh Survey Controls Review Questions amp Answers Formatting Logic Other L Preview survey x Import export X Advanced features Link questions ab Rename survey b n Live preview E Reorder questions Y Survey colors 38 Question rotation Restrict access Add question Question names i Survey language amp Define quotas Undo changes continue i Prepopulate answers amp Remove logic d Runtime notifications fae Search replace 22 Skipping Aa Encrypt answers EJ Concepts 1 Drop Down Box insightexpress i earch for the Righe Decivon 2 Select ONE of the following 3 Select ANY OR ALL of the following 4 variable point horizontal scale 5 Enter a single text line 6 Enter a text based or open ended response 7 Enter a number 8 Please consider this image before answering the following question s 9 Please rate your satisfaction with each of the following features Select one for each in oe P o oot rae cou e em 8 Please note By default all imported questions will be set as optional Confidential Information Entire contents Copyright 1999 2010 InsightEx
55. type in the Available Questions box Add Question Libraries Custom Personal Question Library Agreement Awareness Demographics Importance Ownership Pricing Purchase Intent Satisfaction Technographics Text or Concept Statement Uniqueness Usage Value All Categories From Existing Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights Available Questions Drop Down Box Radio Buttons Checkboxes Rating Scale O CI OO edod Open Ends Short Text Long Text Numeric 7 I I 123 45 Open Ends Custom HTML Image Video Test Magazine cl 2 Dimensional Grids Single Select Multi Select Grid Multi Grid F Dimensional Grid 0O OMI OOO aaa a AOG m reserved X Close Next either type your question or copy and paste it into the text box Now you are free to edit the list of possible responses You will be presented with the option to edit the question text answer set and set options for the question Question Text Drop Down Box a lee edit FS HTML Loh Preview il add image Extremely valuable Valuable Neither valuable nor not valuable Not valuable Not at all valuable show more responses Standard Edit Mode 2y Advanced Edit Mode Question Options Rotate the response list for this question O Do not require a response to this question kel Save changes Save and preview Prepopulate
56. you to ask respondents multiple questions in a compact form Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Below are four options for Multi Dimensional Grid questions in addition to the collection of importance and satisfaction data The table will consist of rows where each Grid Example Hybrid Question column is a grid single select or multi select question For each of the following cars indicate your satisfaction with each which is your O l l favorite and which one s you have not used All the cells in the same column contain the Satisfaction Same question Very Satisfied Neutral Very Dissatisfied Favorite Never Used a Porsche All the cells in the same row contain the same b Ferrari question c Lamborghini Each cell in the grid contains different ae When using this type of grid each row can use any combination of i al grids single selects and checkboxes I want to gauge importance and satisfaction Back to questions Hybrid Questions allow you to ask respondents multiple types of questions for one attribute In the example pictured above there are three questions being asked about three different cars The first question Satisfaction is formatted as a Single Select Grid the second question Preference is formatted as a Single select and the third question Usage is formatted as a Multi Select To create a hybri
57. you to rollback changes made to your Survey Encrypt Answers Encrypts your answers so that results are not shown in View Results Online Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4 Survey Creation Adding Questions to Your Survey My Surveys New Survey Groups Account Settings Online Help Enhancements New Survey Sequence Questions You may resequence the questions in your survey to meet your specific needs To add another question to your survey click Add a question When you are satisfied click Continue to move to the next step in the process Printer version Display Settings Survey 162660 Question Text i E show Fage Breaks C Check Spelling Refresh Detail level Survey Controls Review Questions amp Answers Formatting Logic Other Ld Preview survey Import export ae Adwanced features Link questions ab Rename survey 2 Live preview SF Reorder questions survey colors 3 Question rotation Restrict access Add question Question names A Survey language amp Define quotas Undo changes continue lo Prepopulate answers Remove logic i Runtime notifications Skipping Ag Encrypt answers sae Search replace E Concepts You can add 30 more questions to your survey Click here to add a new question CE 13 Columns Used 1011 columns available Below the option to add new questions to your survey the program will tell you the
58. 0 et November 22 November 27 December 02 December OF December i2 27 Days 1 125 EE Completes 1 125 4 Total Add new trend Name New trend Start Date Jy End Date i E add this trend Backto viewresults online You may also examine trends to see how many completes your survey received within a specific date range By selecting dates and Adding this Trend you create a filter that can be used on the View Results Online page Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F7d Drop Analysis This tool provides a breakdown of when respondents abandoned the survey before completion Online Results Dessert Study FINAL 93676 1 UserlD l l ResetResult Settings 2 Random Version Assignment 3 Thank you for taking the time to share your opinions This will only take about Chart Types VAs v v M 9 i E E P SEER AAR 4 How frequently do you have desserts Please select one Completes by day 5 How regularly do you dine at a sit down restaurant Please select one 6 When dining at a sit down restaurant who do you typically dine with Please 7 When dining at a sit down restaurant how often do you finish off dinner with d 8 On occasions when you have dessert where do you usually have them Sel 9 Which best describes the circumstances when you have dessert Please se 10 Which of the following do usually have as a dessert Select all th
59. 0 Surve sibel size 600 x 500 C Fullscreen Popup window C Resizable J Scrollbars C Toolbar J Location O Status C Menubar settings lt script language javascript Invitation src http invite insightexpress com InviteServer 2 Invite aspx surveyID 168550 gt code lt script gt Copy this script to the clipboard Test current settings Optional Entering values in these fields will override the default values set by the InsightExpress invitation system Parameters i t Cookie name Cookie expiration days or on date Eaj Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved You will be provided with a survey tag that you can place on your Web site and it is in this section that you can update the invite and its properties Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F SURVEY RESULTS INTERPRETATION F1 View Results Online Survey results are available in real time via our powerful Web based reporting features Online results include cross tabulation confidence intervals indication of significant cells and banner points filtering functionality The toplines feature will easily accommodate advanced analytics results publishing and the most innovative question types To access the results of your survey left click the survey name and select View Results Online The number of completes in y
60. 0 0 0 0 240 0 0 Less than 11 822 0 000 0 000 0 000 0 000 100 000 0 000 once a month 133 0 0 0 0 133 0 3 556 0 000 0 000 0 000 0 000 0 000 100 000 Never 40 0 0 0 0 0 4 Mean gt Export Current Results Clipboard A Copy tables to the clipboard Microsoft Excel fal Export to Excel Crosstabs on separate sheets The first reporting option is to choose the two questions you would like to compare In the two drop down boxes you will see the questions that are available for the cross tab Some question types do not have the ability to be used in the cross tabulation such as open ended questions and grid questions Definition of Reporting Options Question the first question that will be included in the cross tabulation Compare to here you select the second question that will be included in the cross tabulation e The more link will show all questions available for the crosstab at one time e The less link will condense the questions available for the crosstab within the drop down format Filter Results limit your crosstab to a specific segment Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Results Layout Compact Layout shows the percents and the counts within one column in the chart when counts and percents are selected as an option Expanded Layout separates the percents and the counts in their own columns when counts and percent
61. 38 2 0389 1 394 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F2c Test Statistical Differences Stat Testing Test statistical 7 i l erene Confidence Level Decimals This feature allows you to compare two independent variables against each other You can choose to turn on Stat Testing when multiple filters are applied or on the Crosstab page To turn on Stat Testing start with the drop down box next to Test statistical differences For the Cross tab below Based on other columns is selected Question 4 How frequently do you have de Please select one Compare to at 5 How regularly do you dine Filter Results All completes down restaurant Please select one v Results layout Compact Layout v ws No sorting Inline netting Counts and percents Test statistical differences Based on other columns Confidence Level 95 M Show total row M Show total column C Show chart C Terse Cl transpose Actions i View results M Email these results amp Printer version Survey Dessert Study FINAL Confidence Interval 95 Question How frequently do you have desserts Please select one gt Crosstab How regularly do you dine at a sit down restaurant Please select one Three or more times a week One or two times a week One or two times a month Less than once a month
62. 44 Cl AutoFilter 65 or older Cl Version 3 F Quota 35 49 After creating filters please refer to section F3 for information on how to select the individual filters in which you want to see the results If you select more than one filter you will then view a banner book format for your results Note that you have the option to select all or none de selecting any filter previously viewed by simply clicking on the links to the left of the filters Viewing one filter will appear as follows without the All Completes segment 4 How frequently do you have desserts Please select one gt Default A Males Response N o Total 401 100 000 Three or more times a week 125 31 172 One or two times a week 127 31 671 One or two times a month 95 23 691 Less than once a month 54 13 466 Never 0 0 000 Mean 2 195 Default Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Viewing one filter will appear as follows with the All Completes segment checked 4 How frequently do you have desserts Please select one Default Fes Total Males Response N Yo N o Total 1125 100 000 401 100 000 Three or more times a week 342 30 400 125 31172 One or two times a week E 370 32 889 127 31 671 One or two times a month 240 21 333 95 23 691 Less than once a month 133 11 822 54 13 466 Never 40 3 556 0 0 000 Mean 2 252 2 195 Tctal Males
63. 7 When dining at a sit down restaurant how often do you finish off dinner with de Select Questions Completes by day ll none Select Browse R 8 On occasions when you have dessert where do you usually have them Sele E 9 Which best describes the circumstances when you have dessert Please se Weighting 10 Which of the following do usually have as a dessert Select all that apply Limit Results To All completes showmore options view results Y ilters Gross Tab Export Results IE Verbatim Coding Virtual Questions Respondent Tracking This tool allows you to define the chart types for your questions You can either select one chart for all questions or go through each question and select a different chart gt Assign Multiple Questions Set every question in my survey to this chart type 100 Stacked Column el Assign multiple questions Assign Individually 1 UserID Default 2 Random Version Assignment Default 4 How frequently do you have desserts Please select one Default v 5 How regularly do you dine at a sit down restaurant Please select one Default 6 When dining at a sit down restaurant who do you typically dine with Please select all that apply Default x 7 When dininn at a cit dawn ractainrant hau often da umi finich off dinner with daccart Dlaaca c
64. 99 2010 InsightExpress LLC All rights reserved F5 Export Results Survey results can be delivered to your desktop via email in Microsoft Excel CSV Fixed Field Output SPSS Portable Document Format SAS Format or an xml file You can elect to have specific subsets of your data or questions within your data delivered You can also establish a schedule to receive a data file in your email automatically Online Results Dessert Study FINAL 93676 1 UserlD a 2 Random Version Assignment 3 Thank you for taking the time to share your opinions This will only take about 10 minutes to comple 4 How frequently do you have desserts Please select one 5 How regularly do you dine at a sit down restaurant Please select one 6 When dining at a sit down restaurant who do you typically dine with Please select all that apply 7 When dining at a sit down restaurant how often do you finish off dinner with dessert Please selec 8 On occasions when you have dessert where do you usually have them Select all that apply 9 Which best describes the circumstances when you have dessert Please select one 10 Which of the following do usually have as a dessert Select all that apply Select Questions Select all none IR 8 Limit Results To AIl completes show more options W View results Y Filters J Cross Tab Export Results lt lt a You may also access the Ex
65. Andorra Purchase Intent No Satisfaction Technographics Text or Concept Statement Di ah er a ee Single Select spend online Uniqueness O Usage 0 Value 1to5 All Categories 6 to 10 From Existing 11 or more Drop Down iv No The library offers several demographic questions You may also select the question type for example a drop down or a radio button as shown above The image below illustrates how to add the age question to a survey e Sequence Questions Windows Internet Explorer aA a http www insightexpress comfix editQuestions aspx rnd 0 3553125 4 Google Pir Links Admin InsightExpress Administration Intranet Staging Staging I Site g Microsoft Office Live Meeting Home 6 X i n ES Sequence Questions X Gmail Inbox 4 samanth news Travel Weather En fp mm Page X Tools ol 3 a Add Question Libraries Available Questions Custom Personal Question Library Agreement Awareness No Demographics Importance Ownership Pricing Purchase Intent Satisfaction Drop Down v Please select the range that best represents your age e Under 18 e 18 to 24 e 25 to 29 e 30 to 34 e 35 to 39 Drop Down e e e Single Select Technographics Text or Concept Statement Uniqueness Usage Value All Categories From Existing 40 to 44 45 to 49 50 to 54 Didn t find the exact question you
66. E5 hreeo noretimes ayweek ES Less ihan onice a nomh EB one cr iwotimes a veer EB Novcr E One cr iwo times a menth This is also how the results will be shown when more than one filter is selected with or without the All Completes segment is checked Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved You may also select a filter in the Limit Results to drop down box If you select a filter there and a different filter in the Filters box the results will appear as 4 How frequently do you have desserts Please select one AutoFilter 25 to 29 es ees r os aoao as amoan Three or more times a week 22 10 345 One or two times a week si siete sa sseze One or two times a month 2 BES a 301 seaaal a sae tor 0 000 0 0 000 aon 25s Aulufiller 25 lu z9 Total Maeg E hrez ur mara lines a wreek FO Less lha pune is ralh EE ora or two tinse a week E Hever EF Ore or tuo tines a mont Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F2b Banner Books Select banner book Test statistical differences Select a banner book Age Banner Book When you create filters you have the option to create a banner book Please refer to section F3e for more information on how to create a banner book Once on the View Results Online page you are able to select the banner book that was
67. How freguently do you have desserts Please select one 1id24 15 5 How regularly do you dine at a sit down restaurant Please select one 1368 i 6 When dining at a sit down restaurant who do you typically dine with Please se 1357 6 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved whe ooo ts Ca E C E E jam o YO as Back to View Results Online To export your Drop Analysis into Excel select the icon in the upper right corner of the chart Please note that this analysis is an estimate skip patterns selective question presentation and other complex features will impact the accuracy of the Drop Analysis Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Skipped out due to quota or Term Point This tool allows you to view the statistics on where respondents are being terminated from your survey Drop Analysis Below are statistics representing the performance of your survey A view is defined as a respondent initially accessing the survey A completion is defined as a respondent answering all required questions and following a valid set of skip rules through the survey For each question in your survey the number of respondents who completed the question and the number who abandoned the survey is provided Email these results
68. Importance 0000 OMO Ownership 00O Pricing OO Purchase Intent Numeric Grids Satisfaction Numeric Grid Ranking Grid Allocation Grid Technographics 27 Text or Concept Statement 35 Uniqueness 6 Usage Value All Categories From Existing FEM email is Advanced iv To begin name your column labels which are the items that you are dragging Then name your responses which are the items where the column labels will be dropped Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Column Labels a ketch Eating o o Drinking o o Sleeping o o d oO d d O O O oO d d O d d d a ad d F First Second Third BE At TIE DAR TAR 73000000 You may also use the dragging feature to reorder the column and row labels Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The question options for the Drag and Drop question type are Question Options Force the column width for the labels in this grid indicate size in pixels or leave blank for default Force the row height for the labels in this grid indicate size in pixels or leave blank for default Rotate the response list for this question Arrange this question in a dragjdrop format F Do not require a response to this question Force
69. Options 4 How frequently do you have desserts Please select one 1 UserlD 2 Random Version Assignment med 5 How regularly do you dine at a sit down restaurant Please select one 6 When dining at a sit down restaurant who do you typically dine with Please se 8 On occasions when you have dessert where do you usually have them Select all 9 Which best describes the circumstances when you have dessert Please select on 10 Which of the following do usually have as a dessert Select all that apply 12 Please rank the following 5 statements 1 thru 5 based on how much you agree wi lt All completes Fj Show additional details View results Y iltrs H Emal these results g Primer version You can view the start and complete time for each respondent based on Eastern Standard time by checking off the box next to Show additional details You may also only view the data by filter by using the dropdown box next to Limit Results To Please see the Filters section for details on how to set up a filter Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved You can export the chart below by clicking on the excel icon in the top right corner of the screen Individual Respondent Data How regularly do you dine at a sit down restaurant Please select When dining at a sit down restaurant When dining at a si
70. Rank the following items in order of importance Assign each element a unique value from 1 to the number of select responses elements in the grid 14 Allocate your responses that sum to a specific total among the following items select responses 15 Rank the following items in order of importance Assign each element a unique value from 1 to the number of select responses elements in the grid Cl Limit by survey start times after 10 22 2009 a Cl Limit by survey start times before 10 22 2009 Ea Require criteria for EVERY question to be true O Require criteria for ANY question to be true E Save this Quota Cancel Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Once the quota has been saved you will see the quota in the quota table when you return to the Define Quotas page It will display the quota name the quota amount and the option to delete the quota You will also be able to export this table to a CSV file or an Excel file by selecting the appropriate icon on the top right hand of the table Quotas eg E Name Quota Delete Extremely Valuable 100 Back to questions amp Create a new quota The quota rule will also appear on the Printer Version of the survey Survey Date 11 10 2009 9 47 48 AM Created 10 13 2009 2 53 32 PM Target Completes 100 Price 1 000 00 Quotas Quota Completes Rule Extremely Valuable 100
71. Survey Groups Account Settings Online Help Enhancements Survey 6 Account settings My Surveys Below are your surveys in your accoun delete a particular survey click on the Options box to select a subfolder or ot oF Change password renew view results receive results via e mail share or survey invitations 2 desired function Use the drop down list in the Display Respondent groups bil Charting preferences Custom email text Let us know what you think Help hel Custom mailings 2A Scheduled results Display Options SatisfactionExpress My Surveys Icons My cedngiecheme q Biling t SUPYVeEYS E Y Payment methods Survey Name Survey ID Le Create a new payment method Completes 4 Live Survey for Clients to View Respand 12627 Billings to your account 650 30 Please note if you have no payment methods set up in your account please contact your Account Executive and they can set one up for you Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved E4 Final Survey Review After accepting the price you will be directed to the Final Survey Review page Here you must select a payment method before submitting the survey to InsightExpress for approval Final Survey Review Before your survey is initiated please ensure your survey is accurate and complete If you d
72. Survey for filters Edit Survey Filter To create a filter provide a name and select the answers you would like to compose your filter Answers within the same question are logically ORed together and answers across questions are logically ANDed together Filter name Select the answers below that should be included in your results for this filter Survey Survey for filters 1 UserID select responses 2 Drop Down Box select responses insightexpress Research for the Right Decivion 3 Select ONE of the following select responses 4 Select ANY OR ALL of the following select responses 5 Variable point horizontal scale select responses 6 Enter a single text line select responses 7 Enter a text based or open ended response select responses Cl Limit by survey start times after 1 26 2010 Cl Limit by survey start times before 1 26 2010 Require criteria for EVERY question to be true O Require criteria for ANY question to be true Filter name Save this filter Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The Auto filters button will automatically create filters for the entire question that you select e You are logged in as Logout insightexpress Research foe the Right Decision My Surveys New Survey Groups Account Settings Online Help Enhancements Testing Base Ac
73. acquiring services From InsightExpress m ar a Lod Preview Survey 10 26 2005 ag Edit Survey LA Copy Survey 3 ConceptTes d Approve Survey E W view Results Online Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Once a survey is live and Edit Survey is selected only the following options are available for editing Survey Text Thank you message Not running message Please note that once a survey has been submitted for processing you may not make any changes to your survey Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B3 SURVEY CREATION To create a new Survey simply log into your account and click on the New Survey tab at the top of any InsightExpress page For additional assistance we have included numerous helpful hints to assist you in creating surveys You are logged in as IX Marketing Logo insightexpress Aieanch hey phe Aigh Decin My Surveys New Surrey Groups Account Settings Online Help Enhancements _ Create a new survey using preformatted survey my surveys My Surveys Below are your the survey and T Create a new survey using a template Let us know what you think Help us improve by providing feedback Create a new survey using prefor ns i vey using p
74. age Value All Categories From Existing X Close ailable Questions Selects Drop Down Box Radio Buttons Checkboxes Rating Scale i d OROROORO No Open Ends Short Text Long Text Numer ic File Upload ee I 123 45 i Open Ends Lal Custom HTML Image Video Test Magazine l Mr O y Spr 2 Dimensional Grids Single Select Multi Select Grid Multi Grid F Dimensional Grid OO OMO O60 HAA a OO ti Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved similar to the Drop Down question type you will have the same formatting options for entering in your question text Question Text Select ONE of the following F HTML Preview E add image Although the same features are there for entering in the response list you will now see two additional columns Select Image and Specify Box You will only see the Don t Rotate column if the Rotate this response list in the Question Options box is selected Select Don t Specify Response List Image Rotate Box Extremely valuable Valuable Not valuable Neither valuable nor not valuable Not at all valuable BE ED a S TAR EN N S N S S N S S 7000000000 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Select Image allows you to upload an image into your answer set To upload an image simply click
75. agree or disagree with the following statement Viewing the advertisement s for Name of your product or brand makes me more likely to purchase Name of your product or brand Not Selected 5 How strongly do you agree or disagree with the following statement Viewing the advertisement s for Name of your product or brand improves my perception of Name of your product or brand Not Selected 6 Please indicate what you like least about the ad If nothing please enter NA 7 How strongly do you agree or disagree that the advertisement for Name of your product or brand was clearly communicated Not Selected fa After viewing these questions you have the option to Use This Survey or Select a Different One Loo E Use this survey Select a diferent survey lf you decide to Use This Survey you will be prompted to specify the name of your product and or brand so that the survey template can be customized for you 1 What is the name of your product and or brand Create my survey Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Next you will see the survey created with your product and or brand name already inserted into the questions 1 Have you ever seen or heard of InsightExpress 4 when was the last time you saw an advertisement for InsightExpress 3 Where have you seen or heard of InsightExpress 4 Please describe th
76. aire lf desired you can test the questionnaire and override many run time enforced rules e g use of the browser Back button etc This feature allows you to view any specific question after viewing the first page by highlighting the Jump to Question option and then clicking on the appropriate question You can also see the preview from the beginning again by clicking on Start Over at any point throughout the survey The Thank You page will not be seen when viewing the survey in the Preview Survey mode Survey Controls Review Questions amp Answers Formatting Logic Other a 4 Advanced features Link questions ab Rename survey Z Live preview E Reorder questions Survey colors 38 Question rotation Restrict access Add question Question names i Survey language Define quotas Undo changes Continue j Prepopulate answers Remove logic dal Runtime notifications fae Search replace 2 Skipping Aa Encrypt answers EJ Concepts Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Done with preview Start over Show console Auto answer amp 2 2 Drop Down Box insightexpress Not Selected b23 Select ONE of the following Extremely valuable Valuable Neither valuable nor not valuable Not valuable Not at all valuable several options are available with Preview Survey Done with preview allows you to return to the Sequence Questions page
77. ak after this question Evaluate this script after the respondent submits this question if 98 lt 3 gota0 9 qgotol 10 i Save and refresh questions j Save and close cancel 1 Mane A Tahana Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved General Scripting Help and Logic Important The order of precedence for sophisticated skipping is the following selectively present scripting and dropdowns Operators lt gt gt x 4 NEN Functions if goto random set checked unchecked or and not max min sin Cos abs int Equality Non equality Mathematical addition Mathematical subtraction Mathematical division Mathematical exponentiation Mathematical greater than Mathematical less than Mathematical greater than or equal to Mathematical less than or equal to If then Else Jump to a specific question Select a number from a defined set of numbers Assign a variable a specific value Determine if an answer within a checkbox list was selected Determine if an answer within a checkbox list was not selected Logical OR operator Logical AND operator Logical NOT operator Mathematical maximum Mathematical minimum Mathematical Sin function Mathematical Cosin function Absolute value Mathematical truncation at the decimal point Confidential Information Entire contents Copyright 1999 2010 InsightExpress
78. al placement of the questions The question numbers will re adjust themselves once the survey is live Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved C3 Survey Parameters C3a Runtime Notifications Receive notifications when any of the following occur e survey completes e survey reaches a certain number of completes e survey reaches a certain number of views e arespondent provides certain answers Survey Controls Review Questions amp Answers Formatting Logic Other Lo Preview survey x Import export S Advanced features amp Link questions ab Rename survey Le Live preview HE Reorder questions Y Survey colors 38 Question rotation Restrict access Add question Question names i Survey language amp Define quotas Undo changes ac Search replace 2 Skipping As Encrypt answers EJ Concepts Please note if you are interested in obtaining this feature please contact your InsightExpress account representative Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved C3b Define Completion Quotas You may use Quotas to define the number of desired completions based upon the responses to one or more questions in your survey This feature can ensure a target number of responses meeting specific criteria are acquired Quotas can be used for e mail or Web based surveys Survey Controls Q Review Questions amp Answe
79. alar ans Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F7c Completes by Day This tool allows you to view the number of completes your survey received ona daily basis Online Results Dessert Study FINAL 93676 1 UseriD Reset Result Settings 2 Random Version Assignment 3 Thank you for taking the time to share your opinions This will only take about Chart Types ___ 4 How frequently do you have desserts Please select one Select Questions How regularly do you dine at a sit down restaurant Please select one ih 6 When dining at a sit down restaurant who do you typically dine with Please Drop analysis Selectall none 7 When dining at a sit down restaurant how often do you finish off dinner with de 8 On occasions when you have dessert where do you usually have them Sele 9 Which best describes the circumstances when you have dessert Please se Weighting 10 Which of the following do usually have as a dessert Select all that apply Browse Responses Verbatim Coding Limit Results To All completes ai m Virtual Questions showmore options Respondent Tracking W View results Y ilters A Gross Tab Export Results 96 Tools You will be able to view a chart of when respondents complete your survey Completes By Day 1 200 1 066 1 073 1 084 1 000 1 070 1 078 ggd 1 072 800 6M 40
80. ame x Gel Save Back to editing my survey These options include Display a progress bar shows respondents how far along they are in the survey as they progress Exclude question numbers from this survey allows you to remove the question numbers from the survey Require all questions in the survey to be answered forces all questions including those that are created as optional by default Do not show the copyright gives you the option not to show the InsightExpress copyright Disable the profanity filter allows you to see all verbatim responses in your results regardless if any profanity was included Secure this survey allows you to make your survey secure and have a URL that begins with https Use client side validation allows respondents to continue through the survey when they skip a question even if all questions are required Show error page allows you to show a separate error page for unanswered required questions Respondent Group allows you to associate the survey with a Respondent Group that was created for those surveys that you wish to have only a certain set of respondents enter the survey or you have pre populated some questions Please refer to section B14 for additional information Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B22 Rename Survey You may name or edit the name of a Survey as it is created To change the name
81. ange your account password Survey invitations You may add an invitation to a survey that is being fielded to your own respondent list Create the language of the invitation accept and reject labels and add a reject URL for your survey invite Respondent groups Supply a list of usernames and passwords for all respondents for a survey Simply copy and paste a list of usernames and passwords to add extra security to your survey Charting preferences Allows you to modify the charting views for your results Custom email text Allows you to set up and send out custom mailings to your own email list Custom mailings Mailing To use this feature please contact your Batches Account Executive for information on additional training and support materials Scheduled results Allows you to set up a schedule to receive daily survey results in a set format Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved My coding scheme Define your custom coding scheme for CSV and Fixed Width reports Once you have it defined you can choose between IX Standard scheme and your custom scheme when you request the data in one of the two formats Billing Allows you to go in and change billing information view payment methods create a new payment method and monitor billings for your account a SOG Hong Sequence Questions i chinos maei YOu May resequance the questio gs in yi
82. ank you page is shown to respondents who complete the last question of your survey Thank You Message The thank you message will be presented to your respondents after they answer the last question in your survey Leave blank to use a generic thank you message Thank You URL You can use scripts to customize the thank you messages show to respondents but for even more flexibility you can setup alternative thank you messages L Save and preview thank you page i Save Back to editing my survey Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Should a respondent attempt to click on a link to a closed survey the Not Running Page will be displayed In order to modify the Not Running page and URL simply click on Not Running Page Advanced Survey Properties You can only set the properties below if you are using your own e mail list or website to recruit respondents Survey Text Thank You Page Not Running Page Scripts Notifications Other Options The not running page is presented to respondents who are linked to your survey through a website link or email message after it has completed Not Running Message 0 The not running message will be presented to your respondents on the not running page Not Running URL Leave blank to send respondents to their referring url Providing a not running message and a not running URL will present resp
83. any people are required our 50 years of market research experience have shown 200 responses to be sufficient for most decision making initiatives Target Completes 100 am satisfied with the number of Target Completes Change my target audience Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved lf your billing information is not complete the Billing Information page will appear Complete the fields presented and click the Save my information button at the bottom of the screen My Surveys New Survey Groups Online Help Enhancements Users Manual Section Billing Information To ensure InsightExpress can deliver the results to you we need the following information from you Please complete each of the following fields You can review and modify this information to ensure its accuracy at any time Account Information First Name Joe Last Name Smith Title Function Marketing Market Research Email Address Email Address again for verification Company Street Address City State Postal Code Country United States of America Telephone Fax Save my information You can also set up your billing by going into Account Settings down to Billing and clicking on Billing information My Surveys Mew
84. are constantly challenging ourselves to find new ways to make a great thing even better This intuitive accessible user manual was developed to arm our clients with a comprehensive and searchable guide to our research platform It contains step by step instructions visuals and examples which will help you successfully create share launch and analyze your surveys We hope you enjoy tour research experience with InsightExpress Thank you for choosing us as your research partner Sincerely The InsightExpress Team Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B SURVEY CREATION amp DESIGN B1 Account Toolbars When you log into your account you will see many toolbars that will assist you in creating and fielding your survey My Surveys New Survey Groups Account Settings Online Help Enhancements New Survey Bla My Surveys Menu The My Surveys tab at the top of the page allows you to go through all of the surveys that you have in your account as well as access those surveys that are shared with your account MySurveys NewSurvey Groups New Survey Groups My Surveys CD my Folders Shared surveys Surveys of others Question groups Deleted surveys suomi Surveys My Surveys brings you back to the My Surveys page regardless of where you are in your account My Folders allows you to access surveys that were placed in a folder It also allows ee to
85. ase Intent Numeric Grids Satisfaction Numeric Grid Ranking Grid Allocation Grid Technographics 27 1 50 Text or Concept Statement 5 J 50 Uniqueness q 6 3 100 Usage Value Oner _ Querystring Drag Drop Q EM email All Categories From Existing Question Text Enter a date Day Month Year FS HTML Loh Preview i add image FE Se Options Specify a minimum value for answers to this question Specify a maximum value for answers to this question The question options for the Date question are Specify a minimum value for answers to this question allows you to specify a minimum year that respondents can answer Specify a maximum value for answers to this question allows you to specify a maximum year that respondents can answer Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The Date question appears as Done with preview Start over Show console Auto answer 15 Enter a date Day Month Year x Z 15 Enter a date Day Month Year l mali Gali al Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4q Query Strings Add Question Libraries Custom Personal Q
86. associate your respondent group click on the Other Options tab where you can then select your respondent group by name Survey Text Thank You Page Not Running Page Scripts Notifications Other Options O Display a progress bar for respondents of this survey U CO Exclude question numbers from this survey C Require all questions in this survey to be answered C Do not show the copyright CO Disable profanity filter O Secure this survey O use client side validation Show error page O Allow my respondents to participate in other surveys after my survey has completed Invitation Q No Invitation iv Respondent Group No Respondent Group v o Respondent Group z Save Back to editing my survey Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Finally click Save When you go to preview your survey you will now be prompted for a username and password You must login to access the survey Please enter your Username and Password that was sent to you in your e mail invitation Username Password Please note respondents will only be able to log in with a username and password that you uploaded If they do not have a valid username or if the username was already used they will not be able to enter the survey Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B15
87. at apply Browse Responses Weighting Verbatim Coding Limit Results To All completes Virtual Questions showmore options Respondent Tracking view results Y ilters 4 Cross Tab Export Results Tools It is particularly helpful in determining which questions may be causing respondents to exit the survey Although you are unable to make an edit toa survey that is already live you can keep this information in mind for future surveys My Surveys New Survey Groups Account Settings Online Help Enhancements Drop Analysis Below are statistics representing the performance of your survey A View is defined as a respondent initially accessing the survey A completion is defined as a respondent answering all required questions and following a valid set of skip rules through the survey For each question in your survey the number of respondents who completed the question and the number who abandoned the survey is provided EJ Email these results Counts Number of survey views 1501 Number of survey completions 1125 Skipped out due to quota or termpi 1 Ratios Survey completion rate 74 9596 Response and Drop Analysis by Question Bal st 2 Question Responses Abandons P First page abandons i E 79 1 UserID 0 0 2 Random Version 4ssignment 1330 0 3 Thank you for taking the time to share your opinions This will only take about 4
88. ate Box Response List Red Blue Green Purple Orange Wiolet Other E TO O O S j N i i S N N o Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved With multiple response questions you have two additional question options for consideration The first option sets a minimum and maximum number of choices that can be checked by a respondent By default multi select questions are optional However to make the question required you can set a minimum response of 1 Question Options Specify a minimum number of choices to be checked for this question Specify a maximum number of choices to be checked for this question Rotate the response list for this question Do not require 4 response to this question Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved By selecting Save and Preview you will be able to view the format and functionality of the multi select checkbox question that you just created Done with preview Start over Show console Auto answer 3 Select AMY OR ALL of the following w B3 Select ANY OR ALL of the following O Red O Blue O Green O Purple O Orange O Violet CO Other Copyright 1999 2007 InsightExpress LLE All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential
89. ators outside Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved of the parenthesis As a result data will be returned when the grouped condition s and or the additional conditions of this filter have been met Example Travels frequently OR Planning a vacation AND Infrequent traveler Use the operator to begin a group which will contain additional groups subgroups within itself You must use either or expression to close this group The expression s contained within the innermost parenthesis will be evaluated before expressions that are part of the outer group As a result data will be returned when the grouped condition s and or the additional conditions of this filter have been met Example Age 25 34 OR High school student OR College student AND Employed full time Example California OR New York AND Female AND Cell phone user OR PDA user Once you create your compound filter you will see the logic statement in the Filter Rule box This display will allow you to read how you have set up your filter and confirm that it is correct You will be notified if a parenthesis is missing or if any of the logic is incorrect AND x OR i AND v AND y AND x AND x AND a AND AND Easy to use Product 1 3 C3 C3 c3 c3 c3 c3 c3 c9 Easy to use Product 2 _ Q3 Extremely valuable
90. ay Options Scheduled results SatisfactionExpress My Surveys Folder Icons My coding scheme i Biling b Surveys FeS Survey Name Last View Target Target Completes Status Survey Audience Completes ID Next click on Create a new respondent group now Create Respondent Group To require your e mail respondents to access your survey using a Username and or Password you can define a respondent group This feature reduces the effect of URL forwarding or newsgroup posting since invited respondents with a Username and or Password can no longer access the survey once they complete it Below are the e mail respondent groups you have currently defined To add a new group click on Create a new respondent group You can also manage the list of e mail respondents or delete the group in its entirety You have no respondent groups defined d Create a new respondent group now Back to questions The first step in creating a respondent group is to type your chosen name for the group in the text box provided as shown below Next click on Manage the users for this group which will allow you to set usernames and passwords on a respondent level basis Copy and paste the usernames and passwords from your Excel file or upload the text file that contains this information This is the same process that you use to pre populate answers Confidential Information Entire contents Copyright 1999 2010 InsightE
91. by survey start times after 10 20 2009 Cl Limit by survey start times before 10 20 2009 Require criteria for EVERY question to be true O Require criteria for ANY question to be true fe Save and refresh questions fA Save and close Cancel In the event of time sensitive survey questions skipping rules can be driven by date These additional options can be found at the bottom of the window Please note Selectively presenting a question based on more than one answer choice within the same question will create an OR function So if any option of the checked responses is selected the selectively presented question will be displayed If the selectively presented question is based off two or more questions this will create an AND function So all conditions must be met Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B16c Scripting Whether you re asking a question in the beginning middle or the end of a Survey the Scripting feature will allow you to create complicated skip patterns for survey questions For those interested in a more detailed overview of our scripting there is an additional training manual available on this topic To create scripting commands for your survey you must use if and or goto statements To add scripting commands click on the question that the script applies to and then click on Skips and Scr
92. c IP address or domain name by clicking on the Denied Access button and entering that address or domain in the box All other addresses or domains will be blocked Domain names should be entered as www site com and IP addresses should be entered as a b c d Survey Controls Review Questions amp Answers Formatting Logic Other LQ Preview survey Import export 4 Advanced features Link questions abl Rename survey Live preview 2 Reorder questions survey colors 58 Question rotation Gl Restrict access Add question Question names Survey language amp Define quotas 2 Undo changes continue Ei Prepopulate answers amp Remove logic d Runtime notifications Sac Search replace Skipping Ay Encrypt answers 3 Concepts My Surveys New Survey Groups Account Settings Online Help Enhancements Restrict Survey Access You can heighten the confidentiality of your survey by restrict individuals originating from specific domain names or IP addresses from accessing your survey Below please provide valid IP address s fin the form of a b c d and or valid domain name s Cini website com By default all computers will be Granted Access Denied Access Add these to the list Apply hese setings thy Surveys Create Survey Groups Account Settings Online Help Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved C PREVIEW SURVEY C1 Preview Questionn
93. cal intranet A 100 Client Handbook allows you to open the Client Handbook from the site Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved New Survey allows you to access the most recent survey that you edited the survey name will appear within the brackets My Surveys New Survey Groups Account Settings Online Help Enhancements New Survey a is Preview Survey My Surveys Below are your surveys in your account To edit preview copy approve renew view re Define survey re delete a particular survey click on the name of the survey and select the desired function Select audience Options box to select a subfolder or other grouping of surveys Let us know what you think Help us improve by providing feedback gt Display Options Final review Rename survey Advanced features Define quotas Preview Survey allows you to preview the survey Please refer to section C for additional information Define Survey allows you to edit the survey if the survey is not live Select audience allows you to select your target audience email list or Web site visitors Please refer to section E2 for additional information Final review allows you to do one final review of your survey prior to submitting the survey for processing Please refer to section E4 for additional information Advanced features allows you to access the advanced features of the survey Pleas
94. ck the spelling throughout your survey Simply select this option and clicking on the Refresh button If at any time if you would like to refresh the page of the Sequence Questions please click Refresh Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B8 Printer Version The Printer Version is the online version of your survey It appears as the Full Logic View showing all questions answer choices skipping logic question attributes etc It also contains information such as survey name survey create date target completes and the price of the survey To access the Printer Version click on the Printer Version link at the top of the sequence Questions page it is located in the red box prior to the Display Settings Sequence Questions J You may resequence the questions in your survey to meet your specific needs To add another question to your survey click Add a question When you are satisfied click Continue to move to the next step in the process Printer version Word version The printer version will open in a new window From there you may save it to your computer to send to a colleague or a client E ASP editquestions_aspx Windows Internet Explorer eo http www insightexpress comfixfeditQuestions aspx printerVversion 4 X p Links Admin InsightExpress Administration Intranet Staging Staging IX Site j w ahr ASP editqu
95. column label to be Mutually Exclusive However this is not necessary in a single select grid as respondents can only select one response per row You will see in section B4j that there is an option to make the single select grid a multi select grid rather than having to re create it Don t Mutually Column Labels Rotate Exclusive Very Satisfied Fj Very Dissatisfied 0000000000000 00000000000000 The row responses may be reordered using the dragging feature You also have the option to add images to the response list as well as to the anchors of any of the responses The Standard Edit Mode or the Advanced Edit Mode can also be used for the row labels Select Don t Response Rows Image Rotate Ease of Use Technology Interface Speed EE T DJOJO OJOJO O O O O O O 0 0 0 show more r eSponses la Standard Edit Mode iy Advanced Edit Mode Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Additional features for this question are Question Options Rotate the response list for this question Rotate the columns for this question C Allow multiple selections in the same row CJ Force aresponse to this question L Show labels in each cell of the grid Hide the side labels from this scale Force the width of the table for this grid in pixels or leave blank for default Force the height of the table for thi
96. count survey results Survey Filters You can view your results by using a filter a capability the displays responses based upon specific criteria you define Filters may be constructed to include multiple answers from multiple questions i e display the results of my survey for males who are between the ages of 18 to 25 Below are the filters you have defined Complete counts are calculated in real time To speed page loading you can turn on complete count caching You can also import filters from other surveys in your account Let us know what you think Help us improve by providing feedback Actions Section Assistance Is there an FAQ database I can access How can I contact the CMR Operations Team Who can I contact about acquiring services from InsightExpress gt Survey Filters E E Select Filter name Completes Copy Delete No records found W Delete selected filters Y Create a new filter Get the latest counts is Back to view results online Y Simple fitter YJ Compound filter iE Banner book iE Filter group Y Auto filters tExpress LLC All Rich Y Response fitter 3 pel Theft asson Protected RI EU SAFE HARBOR E romy SCCUr tYMETRICS Safelisteu senuer aa PROGRAM x e Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved It is a helpful tool if you need to c
97. created Viewing the banner book will appear as 4 How frequently do you have desserts Please select one gt Default Response Total Three or more times a week One or two times a week One or two times a month Less than once a month Never No Answer Mean Default N 128 41 50 24 13 0 or younger Tr T e N Yo 4 5 100 000 3 60 000 2 40 000 0 0 000 0 0 000 0 0 000 T bs E 1 400 AutoFilter 17 AutoFilter 18 to 24 Yo 100 000 99 32 031 39 063 18 7 50 10 156 0 000 0 000 0 2 070 22 41 20 16 0 AtoFitter Auto iter AutoFitter 4uroFiter AutoF iter AucoFitler ATF ov 424594 493 ANte 2G ANIM AA AZta SA AutoF iter AuloFitter Zftn Ri Be av alder Fem sa E AutoFilter 25 AutoFilter 30 AutoFilter 40 AutoFilter 45 AutoFilter 55 AutoFilter 65 to 29 to 39 to 44 to 54 to 64 or older h N N n n N A 100 000 187 100 000 120 100 000 261 100 000 191 100 000 94 100 000 22 222 56 29 947 32 26 667 76 29 119 71 37 173 41 43 617 41414 64 34 225 42 35 000 83 31 801 60 31414 28 29 7 87 20 202 49 26 203 30 25 000 66 25 287 32 16 754 19 20 213 16 162 18 9 626 16 13 333 36 13 793 28 14 660 6 6 383 0 000 0 0 000 0 0 000 0 0 000 0 0 000 o 0 000 0 o 0 0 0 0 of 0 D 0 0 0 0 0 0 0 0 000 oj 0 0 o 0j 2 303 2 155 2 250 2 2
98. ct about acquiring services From InsightExpress Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B3d Survey Controls Box Review Preview survey Preview the survey and switch between questions Hot Key P Live preview Preview the survey and test survey logic as if you were a respondent Hot Key L Add question Add a survey question Hot Key A Continue Allows you to name your survey adjust the number of completes and submit your survey for processing Questions amp Answers Import export Import export questions from your survey via XML files or text files Reorder questions Allows you to select one or more questions and reorder them Question names Assigns a name to any question in your survey to make skipping and logic more readable For example you might assign a gender question with the label Gender then you could use this label in a script such as if GetAnswer Gender 0 goto 10 Labels can also be used for skips For example if you label the first question of your demographic questions demos you could write goto Demos Prepopulate answers Allows you to prepopulate the survey results associated with a previous question for one or more individuals This feature enables to you include and analyze results without specifically asking a respondent this particular question oearch replace Previously known as Search an
99. d question type simply click on the Next button After clicking on the next button you will be asked to label your columns select your question types and then label your response rows To demonstrate how to build a hybrid question we have re created the question in the example above Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Create table question Provide labels for each row and column of the table question Column Labels Column Type Satisfaction Grid v Favorite Single Select List v Never Used Multi Select List x E JE k JE I E E Row Labels Porsche Ferrari Once you have identified the columns question types and row labels click on Create Table 2 create table Back to questions Once the table has been created you will return to the Sequence Questions page with the grid created but not in its final form Within the grid you will see both parent questions and child questions The parent question is the overall question being asked of your respondents and it links together the child question s The child question s are the individual questions that make up the hybrid question The parent question is programmed as a concept statement which needs to be edited because when the hybrid question is created the text Table appears in the question label The child question s may a
100. d replace allows you to search and replace words or phrases throughout your survey Hot Key S Formatting Advanced features Adjust the header footer and thank you page of your survey as well as other options Hot Key V Survey colors Adjusts the formatting of your survey via cascading style sheets Hot Key C Survey language Selects the survey language that will adjust the buttons within the survey and the copyright statement Logic Link questions Enables responses selected or not selected from one question to flow into the next Question rotation Adjusts the rotation of questions or sets of questions Define quotas Allows you to define the number of desired completions based upon the responses to one or more questions in your email or Web based survey This feature can be used to ensure that a target number of responses meeting specific criteria are acquired Hot Key Q Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Remove Logic Allows you to remove all logic or selected survey logic from your survey skipping Adjusts the question presentation and logic of your survey Other Rename survey Gives your survey a new name Hot Key N Restrict access Heightens the confidentiality of your survey by restricting individuals originating from specific domain names or IP addresses from accessing your survey Undo changes Allows
101. deo Test Magazine Uniqueness F Rrr h aa e Usage HT nz Value _ All Categories 2 Dimensional Grids From Existing Single Select Multi Select Grid Multi Grid MOM Dimensional Grid 0Q OMO O O NNA v Although you may add images to any question type by uploading them to a Custom HTML question you may upload multiple images and take advantage of the additional question options noted below To upload multiple images simple select the first image save the question and then go back into the question to add more Image You can upload your own jpeg image Use the browse button below of find an image on your computer to upload Browse Question Options C Require respondent to download image protection software to view this image Specify the maximum width of images for this question Specify the maximum height of images for this question Image presentation layout Sequential i Specify the width of the album used when showing multiple images Specify the height of the album used when showing multiple images fd Save changes ry Save and preview Z Add to library Cancel As with the other question types you may select an image that is stored on your computer Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The question options for this question type are Require respondent to download image protection software to vie
102. dining at a sit down restaurant who do you typically dine with Please lt Drop analysis 7 When dining at a sit down restaurant how often do you finish off dinner with de 8 On occasions when you have dessert where do you usually have them Sele 9 Which best describes the circumstances when you have dessert Please se Weighting 10 Which of the following do usually have as a dessert Select all that apply Select Questions Completes by day Browse Responses Verbatim Coding Limit Results To All completes Virtual Questions v showmore options Respondent Tracking View results Y ilters a Cross Tab Il Export Results Tools Reset result settings allows you to remove all of the reporting options that you have applied to the questions in your survey It will show the results as if you were looking at them for the first time Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F7b Chart Types Online Results Dessert Study FINAL 93676 1 UserlD 2 Random Version Assignment Reset Result Settings 3 Thank you for taking the time to share your opinions This will only take about O ChartTypes 4 How frequently do you have desserts Please select one 5 How regularly do you dine at a sit down restaurant Please select one 6 When dining at a sit down restaurant who do you typically dine with Please Drop analysis
103. do you have desserts Please select one x gt Display Netting Column Netting Codes Reset gt Response Nettings Response Netting Three or more times a week One or two times a week One or two times a month Less than once a month 0000 0 Never Name Net Create Net Automatically Net Top 2 Bottom 2 x Create Nets i Save options Q Cancel Simply select the responses that you would like to net name the net you are creating and would like to appear in your results and click on Create Net Reporting Options X Close 4 4 How frequently do you have desserts Please select one x gt Display Netting Column Netting Codes Reset gt Response Nettings Response Netting Three or more times a week more than once a week One or two times a week delete C One or two times a month C Less than once a month C Never Name Net Create Net Automatically Net Top 2 Bottom 2 x Create Nets Gd Save options Cancel Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Once you have created your net you can either move on to create another net or delete the net you ve already created You can also automatically net the Top 2 Bottom 2 if you are using a scale question To View your net click Save options and your question will refresh with the net in place 4 How frequently do you have de
104. e Valuable C Neither valuable nor not valuable C Not valuable C Not at all valuable Change to Multiple Select Drop Down Box 3 Og s insightexpress Extremely valuable Valuable Neither valuable nor not valuable Not valuable Not at all valuable Change to Radio Buttons Drop Down Box 4 insightexpress Change to Short Text Drop Down Box Be 4 insightexpress Change to Long Text Skips and Scripts allow you to add skipping logic based on how a respondent answers the question For more information please refer to section B16 Selectively Present allows you to show a question based on how a respondent answers a previous question For more information please refer to section B16b Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B7 Display Settings Detail Levels Your survey may be viewed on the Sequence Questions page in different levels of detail The length of your survey and the number of images may impact the load time Sequence Questions You may resequence the questions in your survey to meet your specific needs To add another question to your survey click Add a question When you are satisfied click Continue to move to the next step in the process J Printer version Word version Display Settings Survey 162660 Detail level Question Numbers v Cl Show Page Breaks C Check Spelling Refresh Questi
105. e surveys control box Quotas that are added via the quota option in the surveys control box For more information please go to section C3b Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Scripts within question labels and responses such as piping scripts within the question labels For more information please go to section B16c Scripts on questions include scripts added via Skips and Scripts For more information please go to section B16 Selectively present rule such as skipping added via the Selectively Present option For more information please go to section B16b Question links that are created in the Link Questions option in the Surveys Control box For more information please go to section B19 Question rotation that is created via the group question rotation option in the Surveys Control box For more information please go to section B11 Survey startup scripts that are evaluated prior to the survey beginning For more information please go to section B16c Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B18 Query Strings Usage Details Many clients wish to identify respondents without directly asking them to identify themselves Query Strings allow information to be captured when distributing the survey via your email list or Web site Query strings can capture a unique value like ID nu
106. e ad for InsightExpressthat you saw 4 How strongly do you agree or disagree that the advertisement for InsightExpresswas informative 6 How strongly do you agree or disagree that the advertisement for InsightExpresswas believable How strongly do you agree or disagree that the advertisement for InsightExpresswas clearly communicated 8 Please indicate what you like least about the ad If nothing please enter NA 9 How strongly do you agree or disagree with the following statement Viewing the advertisement s for InsightExpressimproves my perception of InsightExpress 10 How strongly do you agree or disagree with the following statement Viewing the advertisement s for InsightExpressmakes me more likely to purchase InsightExpress 11 How strongly do you agree or disagree with the following statement Advertisements generally do not influence my buying decisions 12 What is your age 13 What is your gender 14 How would you best categorize your occupation You can add 16 more questions to your survey Click here to add a new question 1 B3b Preformatted Questions Get a jump start on your survey development by using Preformatted Questions Using our battery of commonly used survey questions and corresponding answer selections is similar to creating a survey from scratch Creating Your First Survey Using Preformatted Questions To create a survey click on the New Survey tab and then select Create A New Surve
107. e aint Never The whole family Seldom a gt espe ji j 1 zs Orgortwotimes jonecrtwotimese Seance famiy Sometime e id 4 Page 1 of57 gt Dil Records page 20 m Records 1 21 of 1125 2 respondents selected select none Filter Name Ds 24 and 25 Y Create a filter for selected respondents Delete selected respondents Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved An Important note about deleting responses once you delete a respondent that respondent is deleted forever You will be unable to retrieve this information back When you delete a response you are deleting an entire respondent not just specific responses Other tools Weighting Verbatim Coding Virtual Questions and Respondent Tracking are advanced tools If you would like more information please contact your account representative Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F8 Email Results When viewing your questions you also have the option to email the results that are currently on your screen Online Results Dessert Study FINAL 93676 1 UserlD 2 Random Version Assignment 3 Thank you for taking the time to share your opinions This will only take about 10 minutes to comple Select 4 How frequently do you have desserts Please select one Questions 5 How regularly do you dine at a sit down r
108. e and preview Prepopulate answers Gadd to library Cancel Additional question options include Not requiring a response to the question Specifying the number of points in the scale we allow up to 11 Labeling the points for this scale from 1 N or N 1 The question appears as Done with preview Start over Show console Auto answer 4 Variable point horizontal scale i ae 4 Variable point horizontal scale LletO OO OO 000 O ORight Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Please note if the number of points on the scale is not specified it will default to a 10 point scale Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4e Short Text The short text box question allows respondents to enter up to 255 characters ina text field Add Question X Close Libraries Available Questions Custom Selects Al Personal Question Library n Box Radio Buttons Checkboxes Rating Scale Agreement E Awareness 6 Ooo e800 Demographics Importance Ownership Long Text Numeric 1 Pricing ji 123 45 Purchase Intent Satisfaction Technographics Open Ends Text or Concept Statement Custom HTML Image Video Test Magazine Uniqueness o o 2 E P O m s Usage HT ina Value pe From Existing Single Select Multi Select Grid Multi
109. e answers for any or all respondents provide the Username and the code of the Answer For example john abc com 0 lf an answer is not pre populated for a particular user they will be presented with the question while taking the survey This feature is only available when your target audience is My Web Site Visitors or My E Mail List and Respondent Groups are employed Select ONE of the following O Extremely valuable 1 Valuable 2 Neither valuable nor not valuable 3 Not valuable 4 Not at all valuable Set answers for this question Supply a space or tab delimited list of Username and Answers Username Answer useri user2 user3 user4 users Dk hm OR Upload a text file with these answers Set these answers Back to questions When you select a question the codes for each answer choice will be provided A respondent group will need to be set up in order to pre populate the answers instructions on how to do so follow below A respondent group is a predefined group of individuals who will participate in the survey and have answers set for particular questions To pre populate the question copy and paste each respondent s username and answer from an Excel file into the box The above screenshot shows you the username and response in a tab delimited format where the tab acts as the space between the username and response You may also upload information with a comma delimited format Or you may simply upload this in
110. e following 5 statements 1 thru 5 based on how much you agree with each where 1 rmes Select all none Limit Results To ay completes show more options i View results Y Fitters 3 Took iz E Email these results G Printer version 10 which of the following do usually have as a dessert Select all that apply All completes Fes Total Response M Tio Total 1085 100 000 Pie 607 55 945 Cake 614 56 590 Ice cream fot 69 495 Cookies 477 43 963 Fruit 273 25 161 Yogurt 109 10 046 Sorbet 116 10 691 Dessert wine port specialty alcoholic drink Baileys Grand Marnier 105 9 677 Coffee tea hot cocoa hot non alcoholic drink foe 25 991 Specialty dessert baked goods 469 45 226 Other please specify 55 5 069 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved All completes Copy all tables to the clipboard Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Additional charting options are available by left clicking anywhere on the graph see below These options include cross tabulation of data question options exporting results in different formats and emailing results 4 How frequently do you have desserts Please select one gt All completes Fes Total Response N Total 1125 100 000 Three or more times a week 342 30 400 One or two times a
111. e refer to section B21 for additional information Define quotas allows you to set up quotas for your survey please refer to page C3b for additional information Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B2 Survey Menu Once logged in the first page you will see is entitled My Surveys This page lists all surveys that have been created in your account or surveys that have been made available to you though the groupware functionality By clicking on the name of the survey you will see the following options Preview Survey Live Preview Edit Survey Copy Survey Approve Survey Close Survey View Results Online Send Results Via E mail Allow Sharing Delete Survey Move Survey Convert to Template and Survey Details You are logged in as Marjorie Hoffmann insightexpress imiearch fer the Right Decivion My Survevs New Survev Groups Account Settings Online Help Enhancements New Survey Lo Preview Survey my surveys My Sut Live Preview Below ar edit preview copy approve renew view results receive results via e mail share delete a bf Edit Survey of the survey and select the desired function Use the drop down list in the Display Options 2a Copy Survey rouping of surveys Letusk Y Approve Survey prove by providing feedback x Close Survey Actions My Surveys r WA View Results Online gt Displa re Send Results Via E Mail
112. e results set up netting set up column netting codes and reset the question options back to the default options Reporting Options X Close 4 4 How frequently do you have desserts Please select one gt Display Netting Column Netting Codes Reset Chart type Default x show me Counts amp Percents Use View Results Setting x Short label To simplify reporting you can supply a shortened label for this question This text will be presented on results pages and chart titles Display options Display the mean response value C Reverse mean response value CI Display the median response value C Display the standard deviation CI Do not include this question in the summary report fd Save options Cancel Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Note that you can update multiple questions here by using the blue arrow buttons on either side of the question drop down box This approach would eliminate the need to save the options for one question and then go back to Question Options for another question Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Display Allows you to modify the way the results are being displayed on the results online page Reporting Options X Close N 4 How frequently do you have desserts Please select one a gt Display Nett
113. earch for the Right Decision Survey Date 1 22 2010 2 59 40 PM Created 10 13 2009 2 53 32 PM Q1 QueryString UserlD Q2 DropDownList Drop Down Box Extremely valuable Valuable 4 Q21 Neither valuable nor not valuable Not valuable Not at all valuable angry 03 RadioButton Select ONE of the following Extremely valuable Valuable Neither valuable nor not valuable 49 Q10 Not valuable Not at all valuable Other please specify Specify Not Rotated gt oeooe Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B9 Upload Images Images may be uploaded into your survey in several places You may upload images into the following areas Question text Response list Concept question type where you can upload multiple images Header footer of the survey In general to upload an image simply click on the add image icon or ink E add image The icon will be present for response lists and all other places where an image can be uploaded You will be prompted to browse the files on your computer to find and insert the desired picture Please remember that all images must meet the following specifications Jpeg or gif file format Less than 300 KB in file size Dimensions no more than 600 pixels in width or height as well if possible DPI resolution may vary as long as the previous stipulations are met Confidential Information
114. ed Same Column Same Question In my grid The table will consist of rows where each column is a grid single select or multi select question Grid Example Same Column Same Question importance Satisfaction All the cells in the same column contain th same question ouges Speed When using this type of grid n Reliability 6 Not Selecte X the answer scale you choose All the cells in the same row contain the same z F for each column will be applied question vey to all of the row questions associated to that column Each cell in the grid contains different questions I want to gauge importance and satisfaction Back to questions With a Same Column Same Question multi dimensional grid a single question is asked in one column for all responses For example in the question above each row has its own set of answer choices Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Similar to programming a Hybrid Multi Dimensional grid you need to label the column and row labels within your question in order to create the Same Column Same Question type However because each column is the same question you select the question type after you label the columns and rows Below is a re creation of the previous example want to use the following items as columns in my grid _ Importance _ Satisfaction i 5 3 4 5 6
115. elect one fo Unconditional skip 4 Next Question a Force a pagebreak after this question Evaluate this script atter the respondent submits this question if o i lt 4 goto 8 goto 9 Gd Save and refresh questions f Save and close Cancel Done Internet Depending on the objective it may be easier to use the Selectively Present feature for multiple features attributes Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved There may be instances where you want to skip respondents based upon numeric answers provided When using the numeric question type you can write scripts using symbols representing less than greater than or equal to You will find some of these symbols under General Scripting Help and Logic after the example below For example o IH Q8 lt 3 goto 9 goto 10 That is if a respondent states less than 3 in question 8 go to question 9 otherwise proceed to question 10 http hwww insigehtexpress com Modify Survey Skipping Micr Joe To include skips for respondents who respond to this question indicate the next question that should be completed based upon the answer to the current question You may introduce skip patterns by using the drop down boxes to the right of each response The default is the Next Question 8 Enter a number Unconditional skip a Next Question v COl Force a pagebre
116. elow but without the position information for the questions Therefore the system will put them in the order that they are listed instead of the position in which you would like them to appear Question Import Export You can import and export questions from your survey Question type dropdown A Drop Down Box lt br gt lt br gt lt img src GetResponselImage aspx quid 12855f8ae c8 amp 29 436a aebd a Extremely valuable b Valuable E Neither valuable nor not valuable d Not valuable e Not at all valuable Question type radio button Select ONE of the following a Extremely valuable b Valuable c Neither valuable nor not valuable d Not valuable e Not at all valuable v lt gt Copy te Gipboard Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved To copy and paste the survey click Copy to Clipboard and the entire survey will appear highlighted Then you can toggle to a note pad txt file or other text document and perform a paste operation to do this press the Control and V keys at the same time The text document can then be modified as desired Question Import Export You can import and export questions from your survey v lt gt Cepo Clipboard _ C Backio quesions Once the new survey has been pasted into a text file click on the Back to questions button to return to the survey and continue At this point you may preview edit o
117. ent in the question text area and save the question Add Question Libraries Custom Personal Question Library Agreement Awareness Demographics Importance Ownership Pricing Purchase Intent Satisfaction Technagraphics Text or Concept Statement Uniqueness Usage Value All Categories From Existing Close Available Questions Drop Down Box Radio Buttons Checkboxes Rating Scale wo LI 0000o v No Open Ends Long Text Numeric 7 123 45 Open Ends Custam HTML Image Video Test Magazine HT 7 a 2 Dimensional Grids Single Select Multi Select Grid Multi Grid C Dimensional Grid 0000 UOMO O O s ONG nd There are no additional question options associated with this question type Question Text Hypertext Information Question Options va HTML L Preview add image save changes Save and preview Add to library x Cancel Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4i Image You may upload an image into a Custom HTML question type Add Question X Close Libraries Available Questions Custom Selects ta Personal Question Library Drop Down Box Radio Buttons Checkboxes Rating Scale Agreement M O Awareness a 00000 7 Demographics o Importance Open Ends Ownership Short Text Long Text Numeric Pricing 123 45 Purchase Intent Satisfaction Technographics Open Ends Text or Concept Statement Custom HTML Vi
118. ents Copyright 1999 2010 InsightExpress LLC All rights reserved Next choose a name for the group that you are creating it can be anything that you like For example you may choose the name of the person you are sharing with or a department name After naming the group click on the button Manage the users for this group You may give permission to your group to see your surveys modify surveys view results and download results by checking off the appropriate setting below My Surveys New Survey Groups Account Settings Online Help Enhancements Create Group Below please define the access permissions for your group If you are unsure which permissions to grant to the group leave the options unchecked Group InsightExpress Administrator List my name among the members of this group O Allow everyone in this group to see my surveys CO Allow everyone in this group to modify my surveys L Allow everyone in this group to view my results O Allow everyone in this group to download my results Manage the users for this group After creating the group you need to invite other users to the group Click on the link Invite other users to join this group My Surveys New Survey Groups Account Settings Online Help Enhancements Manage Group Users You can add and remove individuals from the groups you have created To remove a person from your group click on the corresponding Remove icon To add a person click on Invite oth
119. er InsightExpress users to join this group Group InsightExpress User Remove Invite other InsightExpress users to join this group htr Surveys Create Surrey Groups Account Settings Online Help Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Next type in the email address username of the users you wish to invite in the box provided and click Invite these users My Surveys Mew Survey Groups Account Settings Online Help Enhancements Invite an InsightExpress Member into Your Group You can invite specific InsightExpress members to join your group Select the group name then enter the E Mail Address Username of InsightExpress members you would like to have join your group When these individuals log in to InsightExpress they will be presented with your invitation to join your group Group to invite users to InsightExpress ha Members to invite fone per linet Supporthinsightexpress com l Invite these users Back to groups Please note The person you are inviting to the group must have an InsightExpress account Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The user that you are inviting to this group will then need to log into their account and accept the invitation to join the group The invitation will appear as soon as the user logs in My Surveys New Survey Groups Account Settings O
120. ere Still need more information Visit our information center for a complete list of FAQs as well as access to real time support via e mail chat and telephone Click here to access our information center Ahe Cirumar Penata Qisenre fenune Annnusnt Cattinar Arnie Linin Live Chat Support allows you to contact a Custom Marketing Research Coordinator in real time during support hours Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Market Research Tools allows you to search for the most recent marketing research terminology and calculators insightexpress w the Right Oechion market research tools visit the Burns Bush Complimentary Market Research Resources website Select a Market Research Calculator Marketing Research Terms and Definitions Search for a Marketing Research term Ability to control distribution and promotion Abstractlexecutive summary Acceptable error ACNielsen Homescan Panel ACNielsen s Category Business Planner ACORN Actionable difference Active deception Additivity Adnorms Advance notification Advertising testing After only desian All you can afford approach Alternative hypothesis Analysis of residuals Anchored scale Anonymity ANOVA Appendices Applied research Arbitrary approach Arbitron Archives ArcViewA Business Analyst Area sampling Associative analyses Associative analysis Assumption Attention loss Done a Lo
121. erlD Random Version Assignment Thank you for taking the time to share your opinions This will only take about 10 minutes to comple How frequently do you have desserts Please select one How regularly do you dine at a sit down restaurant Please select one When dining at a sit down restaurant who do you typically dine with Please select all that apply When dining at a sit down restaurant how often do you finish off dinner with dessert Please selec On occasions when you have dessert where do you usually have them Select all that apply Which best describes the circumstances when you have dessert Please select one 10 Which of the follawing do usually have as a dessert Select all that apply Select Questions Select all none LO Oo OF 1 amp to ha Limit Its To ay completes show more options why Surveys Create Surrey Groups Account Settings Online Help My Surveys New Survey Groups Account Settings Online Help Enhancements Dessert Study FINAL View Results Online Let us know what you think Help us improve by providing feedback Online Results Dessert Study FINAL 93676 4 How frequently do you have desserts Please select one 5 How regularly do you dine at a sit down restaurant Please select onej 6 When dining at a sit down restaurant who do you typically dine with Please select all that apply r When dining at a
122. ers below that should be included in your results for this filter Survey Survey for filters 1 UserID 2 Drop Down Box a insightexpress Extremely valuable Valuable Neither valuable nor not valuable Not valuable Not at all valuable No response OOOOO 8 3 Select ONE of the following 4 Select ANY OR ALL of the following 5 Variable point horizontal scale r Te ala hash liame faksla aama Next select the answer choice s you wish to have in your filter and then click Save this filter You also have the option to select No response when creating your filter Doing so groups together those respondents who did not provide an answer to the specific question which was most likely optional This choice is available for all question types H Save this filter Cancel Please note that you may select more than one response in a question or select responses in other questions If you do keep in mind that answers within the same question are logically ORed together and answers across questions are logically ANDed together You can also further define the filter based on dates Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F3b Question Types Multi Select Questions Filter name Select the answers below that should be included in your results for this filter Survey Survey for filters 1 UserID 2 Drop Down Box insightexpress
123. esire you can now edit your survey or change your target audience Otherwise click Submit for processing Please review the below criteria before submitting your survey for processing Please note that running surveys cannot be modified gt Survey Details Select a payment method Name Survey Created 10 13 2009 2 53 32 PM O Ix Marketing Dept Questions 52 Submit for Processin Target Audience My Opt In E Mail List g Current Completes 0 Target Completes 100 Quotas Extremely Valuable Please note If you would like to launch your survey using a credit card please contact your Account Executive to set up a Purchase Order Only survey launches against a platform service agreement are permitted for self service Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved E5 Activate Survey Once your survey Is live you will receive an email with the Live URL to the survey An example of the email is below InsightExpress Survey Processed Notice Date 3 3 2010 10 14 30 AM Username Survey ID info insightexpress com Survey Name InsightExpress Survey User Information InsightExpress 333 Ludlow Street Stamford CT 96902 United States of America info insightexpress com Date Description 3 3 2010 10 14 30 AM Target Audience My Opt In E Mail List Number of Completions 100 Survey URL http www insightexpress com s ABCD H Thank yo
124. estaurant Please select one 6 When dining at a sit down restaurant who do you typically dine with Please select all that apply Select all none 7 When dining at a sit down restaurant how often do you finish off dinner with dessert Please selec 8 On occasions when you have dessert where do you usually have them Select all that apply 9 Which best describes the circumstances when you have dessert Please select one a 10 Which of the following do usually have as a dessert Select all that apply All completes show more options 1A Limit Results To i View results Y Filters 4 Cross Tab Export Results Tools lt j Email these results amp Printer version 4 How frequently do you have desserts Please select one gt Default B Total Response N Yo Total 1125 100 000 Three or more times a week 342 30 400 One or two times a week 370 32 889 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved After clicking on the Email these results button a new window will appear on your screen Here you can specify who will be the recipient s of these results as well as what you would like to say in the subject of the email ASP emailresults_aspx Windows Internet Explorer insightexpress Send Results You can send a snapshot of your s
125. estions_aspx A H Gm v Page g Tools ol 3 Survey Date 10 22 2009 3 33 31 PM Created 10 13 2009 2 53 32 PM Target Completes 100 Price 1 000 00 gt Quotas Quota Completes Rule Extremely Valuable 100 Q2 0 1 UserID 2 H Drop Down Box insightexpress i Extremely valuable Valuable i Q21 Neither valuable nor not valuable Not valuable Not at all valuable Evaluate Quota Extremely Valuable 100 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Word Version The Word Version exports your online survey to a Word Document Similar to the Printer Version you will see each question the question type skips or scripts question rotation and other attributes To access the Word Version click on the Word Version link at the top of the Sequence Questions page it is located next to the Printer Version option Sequence Questions j You may resequence the questions in your survey to meet your specific needs To add another question to your survey clicRh Add a question When you are satisfied click Continue to move to the next step in the process E Printer version m Word version When you select Word Version you will be prompted to open the file or save it It will appear as i Fie Edit View Insert Format Tools Table Window Help AdobePDF Acrobat Comments Type a question for help X insightexpress Res
126. ew group click on Create a new respondent group You can also manage the list of e mail respondents or delete the group in its entirety Currently Defined Groups Delete Respondent Group Name x ce Create a new respondent group now Back to questions Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Once back on the Sequence Questions page go to Advanced features My Surveys New Survey Groups Account Settings Online Help Enhancements Survey Sequence Questions You may resequence the questions in your survey to meet your specific needs To add another question to your survey click Add a question When you are satisfied click Continue to move to the next step in the process amp Printer version Word version Display Settings Survey 162660 Detail level Question Numbers CI show Page Breaks CI check Spelling l Refresh L Survey Controls Review Questions amp Answers Formatting Logic Other L Preview survey Import export 3 Advanced features Link questions ab Rename survey A Live preview tE Reorder questions Survey colors 38 Question rotation amp Restrict access Add question Question names survey language amp Define quotas Undo changes continue Prepopulate answers lt Remove logic d Runtime notifications 2 Skipping Ag Encrypt answers ac Search replace 1 UserID 2 Drop Down Box To
127. ey amp Import export Hs a Live preview HE Reorder questions F Add question Question names continue Prepopulate answers sae Search replace Formatting Sf Advanced features Survey colors Al Survey language 3 Question rotation Logic Other Rename survey Link questions Define guotas Undo changes lt P Remove logic Skipping dal Runtime notifications As Encrypt answers EJ Concepts Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Question Rotation The rotation of questions or sets of questions can be accomplished by using Group Numbers To rotate questions assign each question to a different Group Number Adjacent Group Numbers are automatically rotated when the survey is presented To rotate an entire set of questions assign multiple questions to the same Group Number Then the entire set rotates with adjacent groups Note that questions within the same Group Number will not be rotated Group Number 1 Drop Down Box E insightexpress the grid an es Allocate your responses that sum to a specific total among the following items Rank the following items in order of importance Assign each element a unique value from 1 to the number of elements in the grid 1 as Paban m dete fMn hlan eth AMM an jamb A 2 Select ONE of the following I v 3 Select ANY OR ALL of the followi
128. eys shared by the group administrator and group members in turn also sharing every existing survey in the account with the group Or they can just accept access to shared surveys while not sharing any surveys with the group The checkboxes allow a user to grant specific levels of access to the group and group administrator Once these are all set make sure to click on Join These Groups These settings can be changed later in the Groups menu of the account Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved sharing a Survey Once the user accepts the invitation you may begin to share surveys with him her Click on the survey you would like to share and go to Allow Sharing My Surveys Below are your surveys in your account To edit preview copy approve renew view results receive results via e mail share or delete a particul survey and select the desired function Use the drop down list in the Display Options box to select a subfolder or other grouping of surveys Let us know what you think Help us improve by providing feedback Display Options Ix Marketing Surveys 5 My Surveys Es New Folder SUPVEYS pee 8 stom please call for availability and pricing Export this list eq New normative database eneral Management 4 Copy Survey a Approve Survey View Results Online a Send Results via E Mail O Organize sur
129. fined and the only information to modify is the question text The question will appear as Done with preview Start over Show console Auto answer 43 Please rate your satisfaction levels and the level of import Z Please rate your satisfaction levels and the level of importance for the following attributes Importance Satisfaction Price Not Selected Not Selected Quality Not Selected x Not Selected Sil ae a ae saad N Reliability Not Selected 1 Patent Pending press LLC mMNwk ND wow Copyright 1999 2009 InsightExpres InsightExpress is a registet 1 Not At All Satisfied Responden WA Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4m Numeric Grid Numeric grids allow respondents to provide an actual number across multiple attributes Add Question Libraries Custom Personal Question Library Agreement Awareness Demographics Importance Ownership Pricing Purchase Intent Satisfaction Technographics Text or Concept Statement Uniqueness Usage Value All Categories From Existing Available Questions 2 Dimensional Grids Multi Select Grid Sing ect Multi MOM Dimensional Grid omg Numeric Grid Ranking Grid Allocation Grid 1 50 2 50 3 100 Querystring Drag Drop M EM email O s Advanced X Close To utilize this question format specify the column label and
130. for each response Display the current sum allows the respondent to see a rolling tally of their responses as they are inserting them within the question Force responses to be whole numbers requires respondent to enter whole numbers rather than decimals Force the answers to be in ranking format requires the numeric grid question to be a ranking grid question where respondents are required to enter a unique value for each responses beginning with 1 This process is explained in greater detail in section B4m Hide the side labels from this scale allows you to hide the labels a n as shown Rotate the response list for this question allows you to rotate the responses unless otherwise specified Arrange this question in drag drop format allows respondents to use drag and drop technology to rank a series of items To drag and drop a respondent clicks on an icon image within a question and uses the mouse to drag it over to another area of the question Do not require a response to this question allows you to change to default setting for this questions and make it optional Below is an example of how a Numeric grid question appears Done with preview Start over Show console Auto answer 11 Provide a numeric response for each of the following items v 8211 Provide a numeric response for each of the following items Number a Eating b Drinking c Sleeping Copyright 1999 2009 InsightExpress LLC All Rights
131. formation from a text file with two columns Pre populated questions will not appear to the respondent but the answers that you have established will be included within the data set Please note Pre population of answers for respondent lists over 8 000 must be managed by InsightExpress Please advise your Account Representative Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Keep in mind that when creating questions you may also pre populate an answer by going into edit mode and clicking on the Pre populate answers button A Save changes L Save and preview Prepopulate answers 3 Add to library Cancel Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B14 Creating a Respondent Group To create a respondent group go to the Account Settings tab in your account and click on Respondent Groups My Surveys New Survey Groups Account Settings Online Help Enhancements New Survey 3 Account settings My Surveys Below are your surveys in your accou delete a particular survey click on the Survey invitations Options box to select a subfolder or o Respondent groups Let us know what you think Hel ill Charting preferences A Change password renew view results receive results via e mail share or desired function Use the drop down list in the Display Custom email text aC Displ
132. ghtExpress LLC All rights reserved B20 Survey Appearance Survey Colors In order to help clients comply with branding guidelines and or facilitate personal preferences various aspects of the survey including colors text background font type and size may be modified Survey Controls Review Questions amp Answers Formatting Logic Other L Preview survey x Import export Advanced features Link questions ab Rename survey ken Live preview H 4 Reorder Survey colts mi 38 Question rotation Restrict access Add question Question names 48 Survey language amp Define quotas Undo changes Continue a Prepopulate answers 42 Remove logic dl Runtime notifications fae Search replace 2i Skipping Aa Encrypt answers SJ Concepts You can adjust a template by clicking on Default Template The survey templates use Cascading Style Sheets Cascading Style Sheets are a style sheet mechanism that allows authors and readers to attach style to Web pages to control color font and layout of the survey Select the Default Template and click Edit Template My Surveys New Survey Groups Account Settings Online Help Enhancements New Survey Survey Color Templates You may select one of the templates below or create a template of your own to add color to your survey Templates Default Template System Blue System Blue Black on White System White System Yellow Back to editing my survey Apply Template Edit
133. he quota Simply check off the checkbox associated with the answer choice and then save the quota Edit Quota To create a quota provide a name check the appropriate criteria and enter the number of desired survey completions Answers within the same question are logically ORed together and answers across questions are logically ANDed together Please be aware that an incorrect quota definition may prevent your survey from completing Quota name Extremely Valuable Quota size 100 Select the answers below that should be included in your results for this filter Survey New Survey E UserID select responses 2 own Box hide responses htexpress Research fw the Rigt Deocivon Extremely valuable E valuable C Neither valuable nor not valuable O Not valuable F Not at all valuable F No Response 3 Select ONE of the following select responses 4 Select ANY OR ALL of the following select responses 5 Variable point horizontal scale select responses 6 Enter a single text line select responses 7 Enter a text based or open ended response select responses 8 Enter a number select responses 10 Please rate your satisfaction with each of the following features Select one for each select responses 11 Please rate your satisfaction with each of the following features Select all that apply select responses 12 Provide a numeric response for each of the following items select responses 13
134. he value as a key to the database For additional information on the Excel file or the raw respondent level data please refer to section F5 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B19 Link Questions With the Link Questions option responses that were selected or not selected from one question pipe into the next To enable this powerful piping function you must link questions together This three step process includes 1 Identifying the source question 2 Identifying the destination question 3 Selecting the piping options or attributes Survey Controls Review Questions amp Answers Formatting Logic Other Ie Preview survey f Import export 48 Advanced Link questions ab Rename survey Le Live preview HE Reorder questions QV Survey colors ag Question rotation E Restrict access Add question Question names Al Survey language amp Define quotas Undo changes continue a Prepopulate answers c Remove logic a Runtime notifications 23 Search replace 22 Skipping Aa Encrypt answers EJ Concepts Please note that the following question types can be linked e Single Select to Single Select e Multi Select to Single or Multi Select e Grid question to Multi Select or Single Select Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved When you click on the Link Questions option you will see existi
135. his tool allows you to view online uncoded i e the text answer choices instead of the code to each answer choice respondent level data for specific questions Online Results Dessert Study FINAL 93676 Select Questions Selectall none Limit Results To 1 UserID Reset Result Settings 2 Random Version Assignment 3 Thank you for taking the time to share your opinions This will only take about Chart Types E car v v e f 4 How frequently do you have desserts Please select one Completes by day 5 How regularly do you dine at a sit down restaurant Please select one 6 When dining at a sit down restaurant who do you typically dine with Please Drop analysis 7 When dining at a sit down restaurant how often do you finish off dinner with d 8 On occasions when you have dessert where do you usually have them Sel SENS 9 Which best describes the circumstances when you have dessert Please se 10 Which of the following do usually have as a dessert Select all that apply Weighting Verbatim Coding All completes Virtual Questions showmore options Respondent Tracking i View results Y ilters Gross Tab Export Results 8 Tools Le Once on the Browse Responses page select the questions you would like to view and click View results Browse Responses Browse Results Dessert Study FINAL Select Questions Selectall none Limit Results To Display
136. hnographics Text or Concept Statement Uniqueness Usage Value All Categories From Existing Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved By choosing From Existing from the menu you may add questions from a survey that is already running or completed Add Question Libraries Custom Personal Question Library Agreement Awareness Demographics Importance Ownership Pricing Purchase Intent Satisfaction Technographics Text or Concept Statement Uniqueness Usage Value All Categories From Existing an This option allows you to copy question s from a live survey into your current survey To begin choose the running or completed survey Add Questions from Existing Survey select a survey and then the questions to add to the current survey Select a survey SUVeYS SUVEYS BE Tracker Wave 33 Year BE Tracker Wave 12 Year BE Tracker Wave 2 Year BE Tracker Wave 32 Year Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Next select which questions you d like to add and then click Add Questions Add Questions from Existing Survey Select a survey and then the questions to add to the current survey Select a survey BE Tracker Wave 33 Year 2 Select the questions to add Available Questions 2 Which of the following statements best describe
137. ial Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F2d Results Layout You can choose between Compact Layout and Expanded Layout Results layout panded m v Display Compact Layout shows the percents and the counts within one column in the chart when counts and percents are selected as an option Expanded Layout separates the percents and the counts in their own columns when counts and percents are selected as an option Sort rows show chartd MO eon _ Sort E j r You can sort your results by ascending or descending order Ascending order will display the results where the total counts go from smallest to largest Descending order will the display the results where the total counts go from largest to smallest You may also choose No Sorting which will show the responses in the order in which it was built in the survey Show show Counts and percents by column Fercents by column Fercents by row m Bei t na res ae mery r a row Percents by column shows the percents against the column total Percents by row shows the percents against the row total Counts shows only the counts Counts and percents by column shows the counts as well as the percents against the column total Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Counts and percents by row show
138. ight 1999 2010 InsightExpress LLC All rights reserved B4f Long Text This question allows for approximately 30 000 characters to be recorded Add Question X close Libraries Available Questions Custom Selects A Personal Question Library Drop Down Box Radio Buttons Checkboxes Rating Scale Agreement Iv Awareness i OO O00O Demographics No Importance Open Ends Ownership Short Text amnesic dial p 123 45 Purchase Intent Satisfaction Technographics Open Ends Text or Concept Statement Custom HTML Image Video Test Magazine S Uniqueness ee _ a aol P Value ih All Categories 2 Dimensional Grids From Existing Single Select Multi Select Grid Multi Grid F Dimensional Grid 00 OMO OO AA ve Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved You ll need to enter in the question text Question Text Enter a text based or open ended response P HTML L Preview add image Do not require a response to this question Specify a maximum number of characters required for answers to this question 14 Columns Used 1010 columns available By default responses to long text box questions are optional but if desired you may require a response The long text box question type will appear as the following to respondents Done with preview Start over Show console Auto ans
139. ights reserved B5b Import Questions from XML After edits have been made to the XML file please save the file to your computer To merge these edits return to the Import Export section of your survey select the Browse button on the screen choose the new survey file and click Import Questions Import Questions from XML Select the file to upload for importing back into your survey Please be aware that any changes made to the XML file will be reflected in your survey and could result in updating many questions and possibly damaging script and or skipping within your survey sktop New_Survey 1 xml Import Questions Once you have imported your revised questions you will receive the following notification Alert Questions imported sucessfully Your edited questions will appear on the Sequence Questions Page They may be modified as if they were created within the online survey tool Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B5c Import Export Text Files Import Export Text Files Although XML is the preferred format you can still import and export text files Import Export To export your survey as a text file click on the Export option The next screen will present two exporting choices Depending on your intent you may select either e Include position information with questions so that you can import my revisions back into this survey most ideal or
140. ing Column Netting Codes Reset Chart type Default show me Counts amp Percents Use View Results Setting Short label To simplify reporting you can supply a shortened labe for this question This text will be presented on results pages and chart titles Display options Display the mean response value C Reverse mean response value C Display the median response value C Display the standard deviation CI Do not include this question in the summary report fe Save options Cancel Chart type the ability to change the type of chart Counts amp Percents the ability to change this specific question s display of counts and percentages can be either what the results setting is set at percents by column percents by row counts counts and percents by column counts and percents by row short label the title of the chart is default unless otherwise specified here Display options vary depending on the question type however the standard options are to display the mean response value the reverse mean the median response value the standard deviation and the option to not include in the summary report Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Netting Netting allows you to combine the data for consecutive answer choices For example you can net together the top 2 and bottom 2 answer choices Reporting Options X Close 4 4 How frequently
141. ipts Here is a sample script command if Q3 0 goto 5 goto 4 That is if in Question 3 the first answer choice is selected skip to Question 5 and otherwise skip to Question 4 Display j ical E http www insiehtexpress com Modify Survey Skipping Micros ex next question that should be completed based Upon the answer to the current question You may introduce skip patterns by using the drop down Extremely valuable Aue Valuable iE Neither valuable nor not valuable i Mot valuable iE Mot at all valuable HE Evaluate this script after the respondent submits this question if i2370 gotors qotortil kr Internet Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved To add a skip based off of a verbatim response replace the uppercase Q with lowercase q and the value will be the actual verbatim Here is a sample script command o If q5 taxi cab goto 9 goto 6 That is if in Question 5 the answers reads taxi cab go to Question 9 otherwise continue to Question 6 To include skips for respondents who respond to this question indicate 4 the next question that should be completed based upon the answer to 3 the current question You may introduce skip patterns by using the drop down boxes to the right of each response The default is the Next Question 5 En
142. ircumstances when you have dessert Please select one 10 Which of the following do usually have as a dessert Select all that apply Limit Results To All completes x e show fewer options Select all none MJ All completes Cl AutoFilter 17 or younger Cl AutoFilter 18 to 24 C AutoFilter 25 to 29 C AutoFilter 30 to 39 C AutoFilter 40 to 44 Fiters Cl AutoFilter 45 to 54 Cl AutoFilter 55 to 64 C AutoFilter 65 or older Select all none El version 1 El Version 2 Cl version 3 Cl Quota 50 El Quota 18 34 Cl Quota 35 49 Fi Quota Males Fj Quota Females Select banner book Select a banner book Test statistical differences None S Confidence Level Decimals Results layout Expanded Layout Sort rows No sorting Show Counts and percents by column Display Show total row Show charts Terse Include no response W view results Y Filters 2 Cross Tab Export Results Tools X Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F2a Selecting Filters Filters Select all none MJ All completes C autoFilter 25 to 29 Cl AutoFilter 45 to 54 C version 1 F Quota 50 F Quota Males C AutoFilter 17 or younger Cl autoFilter 30 to 39 Cl AutoFilter 55 to 64 Cl version 2 Cl Quota 18 34 Fi Quota Females C AutoFilter 18 to 24 C AutoFilter 40 to
143. ire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Below is an example of how a Ranking Grid question appears Done with preview Start over Show console Auto answer 12 Rank the following items in order of importance Assign each y Z 12 Rank the following items in order of importance Assign each element a unique value from 1 to the number of elements in the grid Rank a Eating b Drinking c Sleeping Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4o Allocation Grid The Allocation Grid question is a numeric grid question in which several question options have default settings Add Question Close Libraries Available Questions i Custom _ O _ Personal Question Library HT Agreement i 2 Dimensional Grids Awareness gt ii Single Select Multi Select Grid Multi Demographics a i j Grid wO Dimensional Grid Importance OO omg Ownership 00O Pricing OO Purchase Intent Numeric Grids Satisfaction Numeric Grid Ranking Grid Allocation Grid Technographics 27 50 Text or Concept Statement 35 J 50 Uniqueness i 6 3 Usage Value All Categories From Existing F EM email Advanced In the example below the maximum value fo
144. ith preview Start over Show console Auto answer 10 Please rate your satisfaction with each of the following fea Z 10 Please rate your satisfaction with each of the following features Select all that apply Product 1 Product 2 Product 3 a ls easy to use O Fi O b Is inexpensive O F O c Fulfills my needs O Fi O Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Please note that you may also add an opt out column such as None of these or Not Applicable which can be set to mutually exclusive using the lt mutuallyexclusive gt tag Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4 Multi Dimensional Grids Add Question Libraries Custom Personal Question Library Agreement Awareness Demographics Importance Ownership Pricing Purchase Intent Satisfaction Technographics Text or Concept Statement Uniqueness Usage Value All Categories From Existing Available Questions gt ae re HT 2 Dimensional Grids EA Single Select Multi Select Grid Multi Grid Dimensional Grid 00 OMO O O OO Numeric Grids Numeric Grid Ranking Grid Allocation Grid 2 50 39 2 50 6 a 100 Querystrin Drag Drop a Q PEM eimnail F O aa Multi Dimensional Grids are a powerful question type that allows
145. l codes the responses so that you can recalculate various functions like mean median and standard deviation Reporting Options X Close 4 4 How frequently do you have desserts Please select one gt m E a a Codes EE Code values are used when calculating the mean median and standard deviation The default coding is shown below To adjust the coding used in result calculations you can select a sequence from the drop down menu or manually enter a numeric value or value range For example If your response is an age range such as 18 24 you can set your minimum value to 18 and you maximum value to 24 for that response If your answer option is a point on a rating scale and you only wish to have one code assigned to that response simply enter the same value for both the minimum and maximum as shown below To exclude a particular response from result calculations simply leave the code value blank for both the minimum and maximum columns Please note that by doing so the counts for the corresponding response will be zeroed out all affected base sizes and proportions will be re calculated to reflect this exclusion Automatically assign codes vl gt Code Values Response Minimum Value Maximum Value Chart Color Three or more times a week Default o One or two times a week Default x One or two times a month Default Less than once a month Default
146. l find this option by left clicking on the question you would like to selectively present and choosing the corresponding option in the drop down box In the example below when you left click on question 4 and click on Selectively Present within the drop down menu another pop up window similar will be shown In order to see the responses you must choose select responses The select responses option is found adjacent to the questions you can choose from to selectively present ae Searcn replace A ONIPpIiY 5D CUIYypL J Concept cy Edit 1 UserID id Preview 54 Cop 2 Drop Down Box f opy TE New question here Insightexpress X Delete PE Diii PEREN 3 Select ONE of the following 2 Skips and Scripts Selectively Present 4 Select ANY OR ALL of the following 5 Variable point horizontal scale 6 Enter a single text line 7 Enter a text based or open ended response 8 Enter a number Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Select the answers below that when indicated will cause this question to be shown UserID select responses Drop Down Box select responses insightexpress Research for the Right Decision Select ONE of the following select responses C Limit by survey start times after 10 20 2009 Cl Limit by survey start times before 10 20 2009 Require criteria for EVERY question to be true O Re
147. lect ANY OR ALL of the folowing If you have multiple query string parameters in your survey use the following format Parameter1 value1 amp Pararmeter2 value2 Do not use the following names for your query string parameters as they are reserved identifiers id accesscode onfinish noemail resetposition questionnumber L username password Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved It is not recommended to use an easily identifiable unique value such as a respondent s name email address or account ID Other Query string names that should not be used id AccessCode InlineValidation resetPosition startingPosition invited PanelistID mID cmrID ftouch age Target TemplatelD refer close preview livePreview setanswer _sitelD username password Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Fielding Your Survey with Query Strings When fielding your survey with a query string add the name of the query string parameter and the value to the end of the URL sent to you by InsightExpress For example http www insightexpress con s abcde Will become http www insightexpress con s abcde userid 456 789 When the respondent completes the survey the value of 456789 will be stored as an answer in the survey data file Confidential Information Entire contents Copyright 1999 2010 I
148. left of the responses Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved When you are finished creating your Drop Down question you can choose to Save Changes Save and Preview Pre populate Answers Add to library or Cancel idl Save changes L Save and preview Prepopulate answers 25 Add to library Cancel Save Changes allows you to save the changes made to your question and returns you to the Sequence Questions page where you may add additional questions Save and preview allows you to preview the question as it will appear to a respondent By clicking on the Cropping Tool icon to the left of the question number you can make modifications to the question before returning to the sequence Questions page If no further modifications are necessary simply click on the Done with preview button Done with preview Start aver Show console Auto answer la 1 Drop Down Box Not Selected Extremely valuable Neither valuable nor not valuable LC All Rights Reserved Patent Pending Not valuable Mar Not at all valuable rademark of InsightExpress LLC Respondent Privacy Statement Pre populate answers is detailed in section B13 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Add to library allows you to save a question to your Custom Library so that you can use it over and over again When
149. lients may also choose to pre populate the survey results associated with a question for one or more individuals This feature enables you to include results without asking the respondent for certain information Please note The use of a respondent group is necessary for this feature A respondent group provides a unique username to each respondent so that we can link the responses to the respondents Survey Controls Review Questions amp Answers Formatting Logic Other a Preview survey 35 Import export i Advanced features ink questions ab Rename survey pe Live preview HE Reorder questions Survey colors 3 Question rotation C Restrict access Add question Question names AA Survey language amp Define quotas Undo changes continue E Prepopulate answers gA Remove logic dal Runtime notifications Sac Search replace E Skipping Aa Encrypt answers 3 Concepts Examples of questions that could be pre populated include Account Number Employee ID number Name Department Region Age Essentially pre populate answers is used when you already know information about your respondents In this case you may wish to segment your data after the survey has completed rather than asking your respondents these questions Only single select questions multi select questions and open ended questions may be pre populated Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved
150. ll rights reserved Importance Satisfaction Grids In my grid The table will consist of rows where each Grid Example Same Column Same Question column is a grid single select or multi select question Importance Satisfaction Price X 3 All the cells in the same column contain the Quality 9 5 When using this type of grid same question the answer scale you choose Speed a gt X for each column will be applied to all of the row questions R li l hd All the cells in the same row contain the same o abitty 6 E associated to that column question 10 Very Satisted For instance Importance and H Satisfaction apply to each row Each cell in the grid contains different questions 8 6 5 4 3 2 1 I want to gauge importance and satisfaction Not At Al Satisfied Back to questions Importance Satisfaction grids are the same as Same Column Same Question grids however in Importance Satisfaction grids the column names default to Importance and Satisfaction want to use the following items as columns in my grid 1 Importance 2 Satisfaction want to use the following items as rows in my grid 4 Price 2 Quality 3 Speed 4 Reliability i d 6 7 8 9 10 11 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved In an Importance Satisfaction grid the answer sets are prede
151. lso be edited if the question label or responses need to be modified In this example the parent question is 16 and the child questions are 17 19 16 Table 17 Satisfaction 18 Favorite 19 Never Used Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved For example when editing question 16 you can enter the question text as well any of the column or row labels You will see that the column labels are the three child questions in this example There is only one row for this type of multi dimensional grid and the responses are separated by the delimiter The tool recognizes that this character means that the next row response will follow Multi Dimensional Grid Column Labels Satisfaction Favorite Never Used Row Labels Porsche Ferrari Lamborghini Question Options C Hide the side labels from this scale C Show the labels of the questions in the grid C Add a border to the grid Three additional question options are available for Multi Dimensional Grids Hide the side labels from this scale allows you to hide the response labels of a n Show the labels of the questions in the grid permits you to show the labels usually the combination of the column and row for each question within the grid Please note this feature does not necessarily apply to the hybrid question type Add a border to the grid allows you to add a border and separate each co
152. lti dimensional grid the same question can be asked across rows but have different attributes across columns This question type is the reverse of the Same Column Same Question format Below is an example of how to create a Same Row Same Question grid To begin name your column and row labels want to use the following items as columns in my grid 4 Price 2 Quality 3 Reliability 4 Service 4 Saah A L f 8 9 10 11 12 13 14 15 want to use the following items as rows in my grid _ Importance Satisfaction ON a Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Next define the question types for the rows as well as the response list Price Quality Reliability Service Very Important Me ow Se oOo Di w wo Not at all Important Importance Not selected o Optional Not selected Checkbox Radio button Numeric Textbox Long text box Very Satisfied Mw eo mM S 0 Not at all Satisfied goreereerererenererenenenenneeneneneneeng Satisfaction Dropdown 0 Optional Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved 29 30 zal sh s Ai 34 Kat 36 SF Once the grid is created you will return to the Sequence Questions page and be p
153. lumn and row from each other When you go in to edit any of the child questions you will notice that the edit mode is exactly the same as if you were creating this question type earlier in your survey For the grid question in this case the Satisfaction column you will want to update the sub column labels Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Column Labels Very Satisfied Neutral Dissatisfied Response Rows Select Don t Image Rotate Porsche ed d Ferrari a F Lamborghini Fi After updating the parent question and any applicable child questions the hybrid multi dimensional grid will appear as such Done with preview Start over Show console Auto answer 16 For each of the following cars indicate your satisfaction w Jm Z For each of the following cars indicate your satisfaction with each which is your favorite and which one s you have not used Satisfaction Very Satisfied Neutral Dissatisfied Favorite Never Used a Porsche O O O O b Ferrari O O O E c Lamborghini O O O O Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserv
154. ly both set as the one you were currently viewing for both the initial question and the question you are comparing Reporting Options Question 4 How frequently do you have desserts Please select one v Compare to or rt say 4 How frequently do you have desserts Please select one vi Filter Results All completes Results layout Compact Layout mi Sort rows No sorting Inline netting Counts and percents Test statistical l laco las differences None iy Confidence Level 39 Bd M Show total row M Show total column C Show chart C Terse C Transpose Actions W view results 4 Email these results amp Printer version Survey Dessert Study FINAL Confidence Interval 95 Question How frequently do you have desserts Please select one Crosstab How frequently do you have desserts Please select one Total Three or more One or two More than One or two Less than Never times a week times a week once a week times a month once a month Total 100 000 30 400 32 889 100 000 21 333 11 822 3 556 1125 342 370 712 240 133 40 Three or more 30 400 100 000 0 000 48 034 0 000 0 000 0 000 times a week 342 342 0 342 0 D 0 One or two 32 889 0 000 100 000 51 966 0 000 0 000 0 000 times a week 370 0 370 370 0 0 More than 63 289 100 000 100 000 100 000 0 000 0 000 0 000 once a week 712 342 370 712 0 0 0 One or two 21 333 0 000 0 000 0 000 100 000 0 000 0 000 times a month 24
155. ly do you have desserts Please select one How regularly do you dine at a sit down restaurant Please select one When dining at a sit down restaurant who do you typically dine with Please select all that apply When dining at a sit down restaurant how often do you finish off dinner with dessert Please selec On occasions when you have dessert where do you usually have them Select all that apply _ Which best describes the circumstances when you have dessert Please select one 10 Which of the following do usually have as a dessert Select all that apply Limit Results To All completes ne show fewer options Select Questions Select all none oo min eth a Filters All completes Version 1 Fi Version 2 Cl wersion 3 F Quota 50 F Quota 18 34 Select all none d Quota 35 49 Pi Quota Males Pi Quota Females Select banner book Select a banner book Test statistical s sa Confidence Level Decimals Results layout Expanded Layout sort rows Show Counts and percents by column Display Show total row Show charts L Terse D Include no response fl View results Vf Filters Cross Tab a Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved On the cross tab page you will see the Reporting Options for the questions that you can include in your comparison The default questions being compared are usual
156. maximum answer choice value For example to find people who eat five times a day you would set both the minimum and maximum value boxes at 5 To find people who eat at least five times a day you would only set the minimum box at 5 To find the top answer choice in a ranking question you would insert a one 1 in both the minimum and maximum value boxes Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F3c By respondent You may also create a filter and include specific respondents First you will need to know the respondent IDs which are available in the raw respondent level data that comes in the CSV file Then create a new simple filter and scroll to the bottom of the page to click on select responses for Respondent IDs Input the IDs of the respondents you wish to include in the text box provided 86 snum Respondent IDs 24 25 C Limit by survey start times after 4 13 2010 Eal C Limit by survey start times before 4 13 2010 Eal Require criteria for EVERY question to be true Require criteria for ANY question to be true Filter name Respondents 24 and 25 l Save this filter Cancel Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Once you are finished creating your filters click on the Save this filter button My Surveys New Survey Groups Account Settings Online Help Enhancements
157. may set up the filter to provide respondents who did or did not answer in a certain way 6 Enter a single text line Is answered Is not answered You may also include the wild card character which is an asterisk Below explains how to use the wild card character Survey Assistance X Close Wildcard matches one per line for example Amazon matches Amazon Amazon matches l live in the Amazon Amazon matches lve in the Amazon with my pet snake Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Numeric questions 8 Enter a number hide responses Any espo e Less than Greater than a LO f Equal In with each of the following features Select one for each Less than or equal L1 amp Greater than or equal fn with each of the following features Select all that apply Does not equal L2 Provide a numeric response for each of the following items select responses Filters for numeric value questions may be created based on different values To do so insert a value and then specify whether respondents must have provided an answer less than greater than equal to less than or equal to greater than or equal to or not equal to a specific value Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved single Select Grids 10 Please rate your satisfaction wi
158. mber account number customer vs prospect to identify an individual respondent or any other value to identify a group to which the respondent belongs You may also use query strings to discover from which Web page respondents came A query string should be used as the FIRST question in your survey Simply click on the first question of the survey and go to New Question Here Multiple query string questions can be utilized to capture multiple identifiers if needed Add Question X Close Libraries Available Questions Custom wa O w E Personal Question Library HT Agreement i 2 Dimensional Grids Awareness Single Select Multi Select Grid Multi Demographics grap Grid MOM Dimensional Grid Importance 0000 OME Ownership OOO Pricing O0 Purchase Intent Numeric Grids Satisfaction Numeric Grid Ranking Grid Allocation Grid Technographics 27 1 50 Text or Concept Statement 35 7 50 Uniqueness q 5 3 100 Usage Other Value All Categories From Existing anuar The query string question s may also be added to the end of the survey and moved to the beginning Simply go to Add another question and move the question within the Reorder Questions section Or click on the question number and use the blue arrows or asterisk to move the question forward in the survey 1 Drop Down Box fy Edit a kt Preview 5a Copy a New question here X Delete insightexpress i Select ONE of the foll
159. mportance 23 Price Satisfaction 24 Quality Importance 25 Quality Satisfaction 26 Speed Importance 27 Speed Satisfaction 28 Reliability Importance 29 Reliability Satisfaction 31 Importance Price 32 Importance Quality v Select Question Cancel ap Select Responses K Q3 Extremely valuable K Q3 Valuable K Q3 Neither valuable nor not valuable K Q3 Not valuable K Q3 Not at all valuable K Q3 Other please specify Create Auto Filters i Cancel Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F3d Compound Filters Compound Filters allow you to create more complex filters using different logical statements including AND OR NOT and NOT IN They are found on the Filters section on the View Results Online page Quotas Name Quota Count 30 400 400 16 34 411 330 35 49 366 S66 Males 569 401 Females 541 594 CY Create a new fiter U Gat the latest counts ill Back to view results online SY Simple filter r J Compound filter ount Settings Online Help Banner book ig oS z SUpportim insightexp ress com Filter group 199 W Auto filters To create a Compound Filter first choose a name and then construct a logic statement using the desired simple filters and conditions you would like to include see below Once created your simple filters
160. n Orange Ww Next Question Violet di Next Question Other W Next Question When a respondent qualifies for two skips okip to the closest question Force a pagebreak after this question lill Evaluate this script after the respondent submits this question if icheckedi4 1 or checked 4 4 qgoto S l qoto 6 Save and refresh questions E Save and close Cancel 2 a Internet Please note You can change the command to or and Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved By using Scripting Commands or the Selectively Present option you will be able to capture why respondents give specific ratings to individual features or attributes For example o if Q7_1 lt 4 goto 8 goto 9 If the first feature or attribute in question 7 is rated less than 4 on a scale of 1 to 5 continue to question 7 otherwise skip to question 8 In the example below there are a total of five features E http www insigehtexpress com Modify Survey Skipping Micr oes To include skips for respondents who respond to this question indicate the next question that should be completed based upon the answer to the current question You may introduce skip patterns by using the drop down boxes to the right of each response The default is the Next Question 7 Please rate your satisfaction with each of the following features S
161. n chronological order For example 1 2 3 is acceptable but 1 5 7 is not acceptable Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B12 Search Replace This feature allows you to search for words in surveys that you would like to replace Type in the word or phrase you would like to find in your survey and click on the Search button The screen will return all instances of the word or phrase as listed in your search criteria You then have the option to replace this word or phrase with new text By entering the new word or phrase in the Replace with box and clicking the Replace button all found criteria will be replaced with the new text Survey Controls Review by Li Preview survey J s hey Live preview F Add question Continue e Search replace Search and Replace Questions amp Answers 3 Import export ee 2 Reorder questions Question names E Prepopulate answers Formatting Sf Advanced features Q Survey colors T su rvey language a Logic Link questions 38 Question rotation fe Define guotas lt 7 Remove logic Skipping Other ab Rename survey fa Restrict access Undo changes a Runtime notifications As Encrypt answers E3 Concepts Enter the text phrase you would like to locate and click the Search button All instances of the text phrase in your survey will then be highlighted in
162. n languages listed below Please note changing the language will only impact the directives of the survey The actual survey will not be translated The survey itself will need to be translated into a specific language before programming Sequence Questions You may resequence the questions in your survey to meet your specific needs To add another question to your survey click Add a question When you are satisfied click Continue to move to the next step in the process Display Settings Survey 162660 Detail level Question Text Survey Controls Review i Preview survey i A Live preview F Add question Continue Questions amp Answers Formatting Logic x Import export 3 Advanced features Link questions a Survey colors 38 Question rotation A Survey language amp Define quotas 2 Remove logic 2 Skipping HE Reorder questions Question n aj Prepopulate answers fae Search replace v Cl Show Page Breaks CI check Spelling Refresh Printer version Other ab Rename survey Restrict access Undo changes d Runtime notifications Ag Encrypt answers SJ Concepts Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Select Survey Language Below you can select the language that will be use when providing directives to respondents Directives include messages to respondents prompting them to provide mandatory information
163. ng links and have the option to create new links Question Links Question links enables responses selected or not selected from one question to flow into the next To enable this powerful function you must link questions together This is a three step process of identifying the source question identifying the destination question and selecting the linking options or attributes gt Links a Link From Link Type Link To No Records Found Create a new link Back to questions To Link Questions the first step is to choose the Source question There are certain question types that can be linked together and they will appear in the box below Question Links To pipe you must link questions Please begin by selecting the question which will act as the source of the respondent provided answers Source questions can be multi select or rating grid questions Next selecting the question which will act as the destination for any respondent provided answers Next you can define the criteria that controls which answers are piped i e checked unchecked answers in specific ranges etc You can also select the appropriate Override option to ensure the answer sets are synchronized as desired Source question 2 Drop Down Box 3 Select ONE of the following 4 Select ANY OR ALL of the following 10 Please rate your satisfaction with each of the following features Select one fo v Create a new link Back to que
164. ng v 4 Variable point horizontal scale v 5 Entera single text line 6 Enter a text based or open ended response E v 7 Enter a number E v 8 Please consider this image before answering the following question s v Q Please rate your satisfaction with each of the following features Select one for each i x 10 Please rate your satisfaction with each of the following features Select all that apply x 11 Provide a numeric response for each of the following items v 12 Rank the following items in order of importance Assign each element a unique value from 1 to the number of elements in v v v o Two options are available when rotating questions 1 rotate single questions 2 rotate a set of questions To rotate single questions you must assign them consecutive values For example if you are rotating 3 questions each question will be assigned a different value 1 2 3 If you are rotating a set of questions individual questions within each set will have the same number but the numbers will be different between the sets For example if you are rotating 3 sets of questions with 5 questions in each set the numbering scheme would be 1 1 1 1 1 2 2 2 2 2 3 3 3 3 3 respectively Please note For Group Rotation to work properly you must include a question that all respondents will see both before and after the rotation Also single questions or groups of questions may only be rotated if they are built i
165. nline Help Enhancements Survey Sharing You have been invited to join a group created by other Insight Express user s Please select the groups you would like to join For each group you decide to join you can select the permissions you grant to others for your surveys Note you can ascribe different permission levels to the owner administrator of the group the individual who invited you to join and the members of the corresponding group Customer Support Total users in this group 1 Administrator Support at Insightexpress I ACCEPT access to the surveys provided by Support at Insightexpress and I want to share all of my current and future surveys with the group according to the options below LIList my name among the members of this group M Allow the administrator of this group to see my surveys M Allow the administrator of this group to modify my surveys Cl Allow the administrator of this group to view my results Cl Allow the administrator of this group to download my results Cl Allow everyone in this group to see my surveys CJ Allow everyone in this group to modify my surveys Cl Allow everyone in this group to view my results CJ Allow everyone in this group to download my results I ACCEPT access to the surveys provided by Support at Insightexpress but do NOT want to share all of my current and future surveys with the group 1DO NOT want to join this group Join These Groups A user can elect to accept full access to the surv
166. nse to this question C Show labels in each cell of the grid _ Hide the side labels from this scale Force the width of the table for this grid in pixels or leave blank for default Force the height of the table for this grid in pixels or leave blank for default Force the column width for the labels in this grid indicate size in pixels or leave blank for default i Force the column width for the answers in this grid indicate size in pixels or leave blank for default ee Rotate the response list for this question allows you to rotate all responses in a different order for each respondent Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Rotate the columns for this question allows you to rotate all the columns in a different order for each respondent Note if you use this option each column should be labeled Allow multiple selections in the same row is the default for Multi Select Grid questions Force a response to this question is the default option unless otherwise specified Show labels in each cell of the grid does not apply to this grid question Hide the side labels from this scale allows you to remove side labels in your response list the default appearance is to label each response row from a n Force the width of the table for this grid in pixels or leave blank for default allows you to set the entire table width to a certain size
167. nsightExpress LLC All rights reserved Query Strings Accessing the Results When accessing the topline results of the survey the query string value is recorded and viewable on a respondent level Online Results Satisfaction Survey 91732 uid Thank you for participating in our new employee training session This is your first survey build so Which department do you work in How long have you worked in your respective field Does your current position represent a career change for you What was your career prior to working at InsightExpress How long have you been working for InsightExpress before starting the training session Please ent What are you hoping to learn in this orientation about InsightExpress For the following items please rank the following where 1 is the most interesting 2 is the second 10 Using a scale of 1 to 10 10 being the highest understanding how would you rate your knowledge in t Limit Results To All completes show more options Select Questions Select all none il 2 a 4 5 5 T 5 i W view results Y Filters IES Tools lg Email these results amp Printer version Total N 4 A Copy all tables to the clipboard When downloading the Excel file or the new code book with raw respondent level data the query string value for the respondent is also recorded in the row containing the respondent s answers The data can easily be merged back using t
168. nts ll Back to view results online lf you are creating filters while your Survey is running you can click on Get the latest counts for real time counts on the filters Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F4 Cross Tab Online Results Dessert Study FINAL 93676 1 UserlD 2 Random Version Assignment 3 Thank you for taking the time to share your opinions This will only take about 10 minutes to comple 4 How frequently do you have desserts Please select one 5 How regularly do you dine at a sit down restaurant Please select one 6 T 8 me Select Questions When dining at a sit down restaurant who do you typically dine with Please select all that apply When dining at a sit down restaurant how often do you finish off dinner with dessert Please selec On occasions when you have dessert where do you usually have them Select all that apply 9 Which best describes the circumstances when you have dessert Please select one 10 Which of the following do usually have as a dessert Select all that apply Im Limit Results To All completes x show more options Select all none i View results Y Filters Cross Tab A cross tab is used to compare two questions or multiple questions Please refer to section Fi1a for additional info Confidential Information Entire contents Copyright 19
169. o your survey the following options are available to help make further edits and modifications You may access this menu by left clicking any question in your survey ey Edit Preview 35 Copy New question here x Delete Change type Skips and Scripts Selectively Present Edit allows you to return to your question s edit mode Preview allows you to preview the question to confirm no further changes are necessary Copy allows you to copy the question if you decide to use the same question format with slight modifications New question here allows you to insert a question prior to the question you have clicked selected instead of adding it at the bottom of the Sequence Questions page Delete allows you to delete a question Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Change type allows you to change the question type to either a Single Select Radio Button or Drop Down Multi Select or Open ended question Change Question Type You can change an existing question in your survey to a different question type without losing the questions label For example you may decide that a question that only allows for one response may perform better as a multiple select question Your question as it appears now Drop Down Box i a insightexpress Not Selected v Change question to Drop Down Box 2 a insightexpress C Extremely valuabl
170. oding Scheme Test Name You can set first select code for ee Radio Buttons Drop Down Box Rating Scale Single Select Grid First Select Code 0 0 v 00 O O00000 O O O No O0 Check Boxes You can set codes for checked not checked and not shown checkboxes Not Shown 0 lo Check Boxes Multi Select Grid MOM Not Checked 1 1 gmg Checked 2 2 Show as one O Show as one question You can choose either to export checkbox as one question default or to break it down and export each Split Check Boxes a _ j F gt z question Split into multiple questions Option as a separate question he Save Cancel You can name the coding scheme and adjust the codes for checkboxes and First Select Codes the first code in a single select response First Select Codes start with a zero but may be adjusted to a 1 here You may also determine whether checkbox questions are shown in 1 or 2 columns the default is 1 column Once you have saved the coding scheme name you can choose your coding scheme on the Send Results Via E Mail page Questionnaire translation document for by translation services xml file Coding Scheme Email Results Upload Results y results FTP Compressed files Compress delivered files zip file Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F7 Tools Menu In addition to the other reporting options there are some helpful tools that can
171. of your survey click on the Rename survey link in the Survey Controls A box will appear on the screen Enter your new survey name in the box and click on the Apply this name to my survey button Survey Controls Review Questions amp Answers Formatting Logic o Other 14 Preview survey f Import export 4 Advanced features Link que l abl Rename survey Le Live preview 2 Reorder questions Q Survey colors 38 Question rotation Restrict access Add question Question names Al Survey language amp Define quotas Undo changes continue la Prepopulate answers 2 Remove logic gsi Runtime notifications fae Search replace 22 Skipping Az Encrypt answers SJ Concepts The default survey name for new surveys is New Survey Modify Survey Name Now that you have constructed your survey you must name it enabling you to identify each survey within your account This is helpful if you construct maintain or field multiple surveys Your selected survey name should be descriptive so you can easily recall the content and research intent of each questionnaire 4 possible example might be Stereo Pricing Research Survey Name Survey j Apply this name to my survey Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B23 Survey Language Your survey directives i e error messages progress bar Next Question and Submit Buttons can be launched in any of the foreig
172. ollowing question s 9 Please rate your satisfaction with each of the following features Select one fo 10 Please rate your satisfaction with each of the following features Select all th 12 Rank the following items in order of importance Assign each element a unique va 13 Allocate your responses that sum to a specific total among the following items 14 Rank the following items in order of importance Assign each element a unique va Revert 16 For each of the following cars indicate your satisfaction with each which is y 20 Please tell us how the following rate in importance and satisfaction 29 Please rate your satisfaction and importance levels for each column 43 Please rate your satisfaction levels and the level of importance for the follow Move Up Delete Save Question Order Back to questions Move Down Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B11 Question Rotation Question Rotation allows you to rotate the presentation of a question or a series of questions to prevent respondents from seeing the same question first every time For example you may wish to show 3 concepts and ask if respondents would be interested in purchasing them By setting Question Rotation respondents will not always see Concept 1 first reducing the potential for bias Survey Controls Review Questions amp Answers 4 ci Lia Preview surv
173. olumn as 1 and then continue to n The third step to link questions is selecting the destination question In order to properly link questions the answer set for the destination question must match the answer set for the source question Once you select the destination question you have two additional options Do not modify the answer set leaves the source question and destination question answer sets untouched Sometimes we have a None of the Above option in the source question that we do not want in the destination question and this option would be appropriate Modify the answer set edits the destination question to match the source question In order for the linking feature to work the answer sets for the source question and destination question must be identical If you believe that the answer choices are not identical this would be the appropriate option to select After you set up the features for the link you click on Create Link The next page will show you the link that you have created ES Links Link From Link Type Link To Select ANY OR ALL of the following Checked Select ANY OR ALL of the following Remove Create a new link Back to questions lt will also show you the source question the link type and the destination question You will have the option to modify the link or remove the link when it is no longer necessary Confidential Information Entire contents Copyright 1999 2010 Insi
174. om scratch Alternately you can import filters from existing Surveys in your account by clicking on the import hyperlink in the green Survey Filters box Survey Filters You can view your results by using a filter a bility the displays responses based upon specific criteria you define Filters may be constructed to include multiple answers from wile questions i e display the results of my survey for males who are between the ages of 18 to 25 Below are the filters you hav defined Complete counts are calculated in real time To speed page loading you can turn on complete count caching You can also import filters from other surveys in your account Let us know what you think Help us improve by providing feedback Survey Filters Fes Select Filter name Completes Copy Delete F Version 1 717 amp 3 te C 5Y Version 2 752 a we OF Version 3 701 aa Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved To set up filters individually select Simple filter Y Create a new filte 0 Get the latest counts Sf Simple filter r wa Compound filter Banner book g Filter group Copyright 199 W7 auto filters uid Back to view results online For more inte Ai us at Supporti nsightexp ress com of InsightExpress LLC Right Reserved Other Patents Pending You will see a text box for the filter name as well as the question
175. on Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Done with preview Start over Show console Auto answer 29 Please rate your satisfaction and importance levels for each x Z Please rate your satisfaction and importance levels for each column Price Quality Reliability Service Importance Not Selected lm Not Selected Not Selected Not Selected iv Satisfaction Not Selected m Not Selected m Not Selected m Not Selected Iv Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Custom Cells In my grid The table will consist of rows where each Grid Example Custom Cells column is a grid single select or multi select question As with all Grid anengen tna can select the preferred Age State of Residenc r type checkbox radio etc ka ars answer scale 1 5 A D best i Older than 18 n etc Using this Grid Type All the cells in the same column contain the May 191035 can customize each cell wits ey 6 361055 Free the eg to contain a differen same question p vt then 55 wer type and or feront 7 pace scale m Although this Grid pa All the cells in the same row contain the same F California
176. on Numbers neee j Savoy co aac Answers Revit Questions and Answers and Skipping Formatting Logic Other 2 T i _ Advanced features Link questions ab Rename survey Let Live preview HE Reorder questions Survey colors 38 Question rotation Restrict access Add question Question names A Survey language amp Define quotas Undo changes continue aj Prepopulate answers lt 2 Remove logic a Runtime notifications Sac Search replace 22 Skipping Aa Encrypt answers Detail level options Question Numbers only show the question numbers and the first line of the question label This option will not show any question label formatting Question Text shows only the question labels and numbers including formatting and any images within the question label Questions and Answers shows only the question labels numbers and answers Questions and Answers and Skipping show just the question labels answer options and any skipping including selectively present and scripts Full Logic View shows everything in the survey including question labels answer choices skipping response question options such as min max values specify boxes rotation mutually exclusive responses page breaks and question types You may also have the option to show the page breaks within the survey located to the right of Detail Level even if you are only showing just the question numbers at the survey details level Check Spelling will che
177. on type You can choose from the seven different question types noted below My Surveys New Survey Gre Single Select ancements Ne ns Use the Multi Select Horizontal Scale add column Drop Down List Numeric Short Open End B Save Grid Back to Questio Delete Row Delete Column E e For more information call toll free 200 545 0234 or smail us at sup portainsightexpress com InsightExpress is a registered trademark of InsightExpress LLC Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Once the question types have been set click Save Grid Design Multi Dimensional Grid Click on question type icons to change question types or delete rows and columns Use the Set Set grid size x WxH State of Residence add column O O Short Open End O LI O Single Select Multi Select B Save Grid Back to Questions Once you have saved your grid you will return to the Sequence Questions page where you can adjust your answer choices After your answer choices are updated you can preview your question Age State of Residence Older than 18 may cee Doo S O 36 55 O Older than 55 P O California ville ioerinan 1e O New York tac ae Vee C Florida Older than 45 O Othe o ooo Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC A
178. ondents with a not running message and a link to the not running URL Providing only a not running URL will send respondents directly to this URL without displaying a message L Save and preview not running page id Save Back to editing my survey Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved On the Scripts page you may program any preset scripting Advanced Survey Properties You can only set the properties below if you are using your own e mail list or website to recruit respondents Survey Text Thank You Page Not Running Page Scripts Notifications Other Options Preload Script This script will run before the first page of the survey is shown Use this to initialize any preset question or skip based on values that exist before any answers are submitted Ge Save Back to editing my survey Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Whenever the status of a survey changes InsightExpress will automatically generate a status email sent to the address provided in the billing section lf you would like status emails sent to additional contacts please click on the Notifications tab and specify email recipients who should receive notifications when a survey launches goes live or when a survey closes field Advanced Survey Properties You can only set the properties belo
179. ort results to B Microsoft Excel da Email results 300 250 R Publish results 200 150 100 50 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The Limit Results To drop down underneath the questions allows you to select a segment of respondents that you only wish to see These segments are based on the filters that you have created For additional information on filters please see section F3 Online Results Dessert Study FINAL 93676 1 UseriD 2 Random Version Assignment 3 Thank you for taking the time to share your opinions This will only take about 10 minutes to comple 4 How frequently do you have desserts Please select one 5 How regularly do you dine at a sit down restaurant Please select one 6 When dining at a sit down restaurant who do you typically dine with Please select all that apply 7 When dining at a sit down restaurant how often do you finish off dinner with dessert Please selec 8 On occasions when you have dessert where do you usually have them Select all that apply 9 Which best describes the circumstances when you have dessert Please select one Select Questions Select all none Me i 10 Which of the following do usually have as a dessert Select all that apply fs Limit Results To All completes All completes multiple fitters AND multiple fitters OR AutoFilter 17
180. our satisfaction with each of the following f Select ANY OR ALL of the following 11 Provide a numeric response for each of the following ite L _ 12 Rank the following items in order of importance Assign Red E 13 Allocate your responses that sum to a specific total am 14 Rank the following items in order of importance Assign Blue Gmb m 16 For each of the following cars indicate your satisfactio 20 Please tell us how the following rate in importance and Purple g Orange i Violet Other im Next Question M When a respondent qualifies for two skips Skip to the closest question C Force a pagebreak after this question 4 variable point horizontal scale Unconditional skip ig Next Question x C Force a pagebreak after this question 5 Enter a single text line Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Defining Skip Rules Skip patterns are used to skip respondents over certain questions based on their responses to previous questions Skip patterns can be set up in multiple ways The first option is to insert skip patterns into questions one at a time Should you want to add skipping to all questions at one time please see section B16a While in edit mode click on the question requiring the skip pattern and choose the Skips and Scripts option 1 UserID 2 Drop Down Box ry Edit insightexp
181. our survey will update in real time if you simply click the Refresh button in your browser How can I contact the CMR Surveys i Who can I contact about acquiring Survey Name Last View Target Audience Target Completes Completes Status Survey ID services from InsightExpress SSE Se 53 Testing Base Account 11 2 2009 My Web Site Visitors 100 1 Running 163595 L Preview Survey Organize su 4 Live Preview E Export this list 23 New normative database Kes p Edit Survey Sa Copy Survey Se a eee pys Creste Survey Groups Account Settings Online Help x Close Survey E vie Rests onine identity Theft Send Results Via E Mail USTe TRUSTe aesonun Protected TIFIED PRIVACY EU SAFE HARBOR a e RELIABILITY securityMETRICS PROGRAM 22 Allow Sharing X Delete Survey Move Survey Survey Details Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved To view the results of your survey either choose Select all or highlight the Specific questions you would like to review and click View results This will generate both a chart with frequencies and percentages of the responses as well as a graph My Surveys New Survey Groups Account Settings Online Help Enhancements Dessert Study FINAL View Results Online Let us know what you think Help us improve by providing feedback Online Results Dessert Study FINAL 93676 Us
182. ow much you agree wi 780 0 16 Please rank the following 5 statements 1 thru 5 based on how much you agree wi 772 0 17 In the following pages we would like to ask you a few questions about dessert 18 Please tell us how much you agree or disagree with the following statements 813 0 19 Please tell us how much you agree or disagree with the following statements 806 0 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The chart below shows which questions are terminating or quota ing respondents out of the survey You can e mail these results to yourself or return to the View Results Online page Termination Analysis Below are the statistics related to how and why respondents were terminated from your survey Completion Types 200 4 Completed 44 HB TermedByTermpoint gt Term Points Question Response Count Which of the following statements best describes your involvement in purchasing I do not make electronics purchases for my household 15 Which of the following consumer electronics brands have you heard of None of these 2 Which range describes your age Over 70 6 What is your annual Household income Under 25 000 21 Back to View Results Online 9 E Mail Results Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F7e Browse Responses T
183. ow you to take a chunk of information and insert it into the response list at one time Once you click back on Standard Edit Mode your responses will be returned into individual cells Extremely valuable Valuable Neither valuable nor not valuable Not valuable Not at all valuable bf Stardard Edit Mode Advanced Edit Mode Qa Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The question options available for Drop Down question types are Rotate the response list for this question and Do not require a response to this question Question Options Rotate the response list for this question LJ Do not require a response to this question lf the option to Rotate the response list for this question is selected then a column titled Don t Rotate will appear to the right of the responses By leaving these boxes unchecked you eliminate potential survey bias because your survey will rotate though the entire response list You may also choose not to rotate an Other or Don t Know answer choice so that it serves as an anchor to your list i Response List irn a Extremely valuable Valuable Neither valuable nor not valuable Not valuable Not at all valuable 70000000 You may also drag the responses to a different order by hovering over the columns to the right of the responses as well Earlier we mentioned that you can move them by hovering over the eight small dots to the
184. owing Select ANY OR ALL of the following Change type Variable point horizontal scale 22 Skips and Scripts Selectively Present Enter a single text line Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Give the query string parameter a name in the example below it s called UserlD The name you give it when creating your survey will be the name you append to your survey URL the URL you receive when your survey goes live Please note the query string value is case sensitive Capture a querystring Enter the name of the querystring variable you would like ta capture UserlD Ll Save changes Save and preview 3 Add to library Cancel With the query string question UserID the parameter and identifier will be passed to the survey by adding the phrase Userl D 12345 to the URL where 12345 is the identifier in this example The survey will then reach into the URL pull off the value 12345 and store the value in the query string question for that respondent Display Settings Survey 104277 Detail level Full Logic View w Li show Page Breaks C check Spelling Refresh 1 UserID 2 3 Thank you for participating in our survey Please click on the continue button to begin Select ONE of the following Extremely valuable Valuable Neither valuable nor not valuable Not valuable Not at all valuable t Mi se
185. p gt gt Username Password Expires Remove useri pwd never x user2 pwd never x user3 pwd never x user4 pwd never x user5 pwd never x page 1 of 1 Go to page 1 5 total records You will see the usernames and passwords uploaded and when they expire If you would like to limit the amount of time in which respondents may enter survey data you can choose an expiration date on the previous page by selecting a timeframe in the drop down next to These logins expire You can also remove a respondent if the information uploaded incorrectly Once you review the respondent group information you can associate your respondent group to your survey By clicking Back to respondent groups These logins expire Never m Add these users Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved After clicking Back to respondent groups you will see the respondent group you just created Next click Back to questions which will take you to the Sequence Questions page Create Respondent Group To require your e mail respondents to access your survey using a Username and or Password you can define a respondent group This feature reduces the effect of URL forwarding or newsgroup posting since invited respondents with a Username and or Password can no longer access the survey once they complete it Below are the e mail respondent groups you have currently defined To add a n
186. ped files be sure to de select the box labeled Compressed files You may also just export the codebook without the results as well as encrypt your file Data Files Compress delivered files zip file d Export the codebook without results Encrypt my results Encryption algorithm RSA Encryption key asymmetric or Passphrase symmetric e Scheduling You have the option to schedule your results for delivery once every day every week or every month and you can provide a start and end date as well Scheduling Scheduled results will be delivered at the same time of day as the the requested start date Send my results Once O Every day anaes Ecore F 2 26 2010 3 06 PM Eo Every month Ending e Previous Requests This option allows you to view all of the previous requests you have had in your account You will see the survey ID survey name processed date status completed pending errored and a link to download the file F Get Results Previous Requests Cancel EXport Kesults Status Here you can see status of previously requested exports and download exported results You can also schedule previously requested results to be exported Exported Results ID Survey pay ropes Status Download Schedule 107962 QA adi email test 2 23 2010 Completed ommend J C 107962 QA adi email test 2 23 2010 Completed a J 107962 QA adi email test 2 22 2010 Completed Pounload
187. ponse to this question Force responses to be in whole numbers If this isn t selected respondents can put in decimals into their numbers Specify a minimum value for answers to this question If you are looking to have a minimum value you would specify it here So for example if you know that you are asking a year of birth question in your survey you may want to put 1900 as a minimum value as respondents would not have a birth year prior to 1900 Specify a maximum value for answers to this question you can also specify a maximum value for answers not characters to your question With the same example mentioned above you probably could put a maximum value of 1996 as those under the age of 13 would not be responding to your survey Do not require a response to this question Check this if you would like your question to be optional The numeric question type will appear as Done with preview Start over Show console Auto answer T Enter a number v eZ 7 Enter a number Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4h Custom HTML This question type is used for an introduction or concept statement There are no responses or open ended boxes associated with it Simply enter your statem
188. port Results section from the My Surveys page by clicking on the survey name and choose Send Results Via E Mail form the menu r SUPVeYysS Survey Name Survey IC Sa Live Survey for Clients to YWiewrRespond 12627 9 ESA Training Evaluation 17252 4 Demo Evaluation 17627 Sa FSA Traini Th 18575 Gs Preview Survey 4 Thank You ee dit Survey lew 19621 fa P551 LA Copy Survey A Ji Dummy SU w Approve Survey ei 3g PCS3 Ww view Results Online 36396 USA Today d Send Results Via E Mail Sa InsightE xp a Allow Sharing 38288 9 InsightExp Delete Survey 39102 4 Post Case H Move Survey 53317 5 PM surve Convert To Template 50547 AA Trainin eY Detal 30786 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Simply select the radio button for the Export Format desired enter the email address where the results should be delivered and click the Get Results button at the bottom of the screen Your results should be delivered to your chosen email address within an hour My Surveys New Survey Groups Account Settings Online Help Enhancements New Survey Export Results Your survey results can be delivered to your desktop via e mail by selecting one of the formats below Let us know what you think Help us improve by providing feedback Export Format Microsoft Excel Spreadsheet with one worksheet per question requires Microsoft Office 2003 or newer xIs file O Ra
189. press LLC All rights reserved After you add the response list in this case scale points you will see on the bottom of the page Don t propagate these changes to other questions in the grids Propagate these changes to other questions in the same row Propagate these changes to other questions in the same column Propagate these changes to all other questions in the grid fal Save changes 9 Save and preview Prepopulate answers 3 Add to library Cancel Don t propagate these changes to other questions in the grids just make the changes to this one question and leave all other questions alone Propagate these changes to other questions in the same row save these changes to the other questions that appear in the same row Propagate these changes to other questions in the same column save these changes to the other questions that appear in the same column this is the option that will be used in this case Propagate these changes to all other questions in the grid save these changes across the entire grid After also adding the scale to the Satisfaction column as well the question will appear as Done with preview Start over Show console Auto answer 20 Please tell us how the following rate in importance and sati M 82 Please tell us how the following rate in importance and satisfaction Importance Satisfaction Price Not Selected Not Selected i
190. press LLC All rights reserved B5e Question Type Examples for Importing and Exporting Question type dropdown position 0 Drop down single select question type a Extremely valuable b Valuable C Neither valuable nor not valuable d Not valuable e Not at all valuable Question type radio button position 1 Vertical radio button question type a Extremely valuable b Valuable C Neither valuable nor not valuable d Not valuable e Not at all valuable Question type checkbox min 1 max 5 rotate position 2 Multiple Response question type a Red b Blue C Green d Purple e Orange f Violet g Other lt anchor gt lt specify gt h None of the above lt anchor gt lt mutuallyexclusive gt Question type long text box position 3 Large text box open ended question type Question type short text box position 4 Single text box open ended question type Question type numeric int min 1 max 100 position 5 Numeric open end question type Question type horizontal rating position 6 Horizontal radio button question type a Extremely Satisfied b Extremely Dissatisfied Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Question type image optional position 7 Image question type Question type rating grid optional rotate gridrequired position 8 Basic Grid Matrix question type Columns a Very Satisfied j Very Dissati
191. quire criteria for ANY question to be true fel Save and refresh questions fl Save and close Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved In the example below question 4 is being selectively presented based upon answers to question 3 Respondents who indicate Extremely Valuable in question 3 will be eligible for Question 4 once the box is checked the Save and close buiton is clicked Once you enter your questions to selectively present you have three options 1 Save and refresh questions will save the skip patterns added close the window and refresh the Sequence Questions page This applies if you are showing the skip patterns on the Sequence Questions page 2 Save and close will save the skip patterns added and then close the window to return you to the Sequence Questions page The Sequence Questions page will not be refreshed 3 Cancel will not save any changes made to the survey program but it will close the window and return you to the Sequence Questions page 4 ASP editskip_aspx Windows Internet Explorer Jog gt Select the answers below that when indicated will cause this question to be If shown Survey New Survey 2 UserID 2 Drop Down Box insightexpress z Select ONE of the following Extremely valuable Valuable Neither valuable nor not valuable Not at all valuable O O C Not valuable O O No Response Cl Limit
192. r answers to this question is 100 and the sum Is forced to 100 Question Options Specify a minimum value for answers to this question 0 Specify a maximum value for answers to this question 100 Force the sum of responses to add to a particular sum 100 The allocation question will appear as Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Done with preview Start over Show console Auto answer 13 Allocate your responses that sum to a specific total among t v Z 13 Allocate your responses that sum to a specific total among the following items Allocation a Eating b Drinking c Sleeping Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4p Date The Date question simply allows you to ask a respondent for a date in the format of Day Month Year Add Question X Close Libraries Available Questions Custom j f a f Personal Question Library HT Agreement g l 2 Dimensional Grids Awareness Single Select Multi Select Grid Multi Demographics grap Grid MONM Dimensional Grid Importance O0O oM Ownership OOO Pricing 606 Purch
193. r even launch your survey Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B5d Import Text Files To import the modified survey from a text document click on the Question Import Export link in the Survey Controls box and then Import Import Export Text Files Although XML is the preferred format you can still import and export text files Import Export Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved You will be presented with an open field where you may paste the InsightExpress formatted text file Please note When importing a survey into your account specific formatting is required to determine the question type question number number of answer choices etc For the specific formatting question type examples please see Question Type Examples for Importing and Exporting later in this section My Surveys New Survey Groups Account Settings Online Help Enhancements Survey Question Import Export You can import and export questions from your survey Paste your text in here Back to questions ly Surveys Create Survey Groups Account Settings Online Help Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved After you paste the text document in the box click the Next button Question Import Export You can import and export question
194. rary that appears when adding a new question to your survey Displayed on the left of the Custom Library questions are several other question libraries that may also be of interest Libraries Custom Fersonal Question Library Agreement Awareness Demographics Importance Ownership Fricing Purchase Intent Satisfaction Technographics Text or Concept Statement Uniqueness Usage Value All Categories Available Questions Selects Checkboxes Rating Scale Oo od Drop Down Box Radio Buttons we 5 0 pen Ends Short Text Long Text Numeric 123 45 Open Ends Custom HTML Image J ag 2 Dimensional Grids Video Test Magazine From Existing Multi Seleect Grid Multi Single Select Grid ie Dimensional Grid Similar to the preformatted surveys that were discussed in section B8a the questions and responses are already created You simply must choose which questions you would like to use and then make modifications Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved For example the Demographics Library is selected below Add Question X Close Libraries Available Questions E st ustom a In which country do you currently live Single Select Personal Question Library e Abkhazia Agreement e Afghanistan O Awareness Perio O e Aland Aland Islands s Aaah Importance e Algeria Drop Down Ownership e American Samoa Im Pricing e
195. rce a pagebreak after this question 10 Please rate your n 11 Please rate your sati 2 Provide a numeric res Rank the following ite 14 Allocate your respon 15 Rank the following ite 16 Enter a date Day Mc 17 For each of the follow 21 Please tell us how th 30 Please rate your sati 39 created grid 44 Please rate your sati End of survey Not valuable ia 1 Evaluate this script after the respondent 43 fe Save and refresh questions fa Save and close Cancel Also available in the Skips and Scripts window is the option to insert a page break By checking the box Force a page break after this question a page break will be generated between the question you are working on and the following question Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved LA Save and refresh questions id Save and close Cancel Once you enter your skip patterns you have three options 1 Save and refresh questions will save the skip patterns added close the window and refresh the Sequence Questions page This applies if you are displaying the skip patterns on the Sequence Questions page via the detailed view 2 Save and close will save the skip patterns added and then close the window to return you to the Sequence Questions page The Sequence Questions page will not be refreshed 3 Cancel will not save any changes made to the survey program but
196. reate individual filters off answer choices in the same question Create Auto Filters You can create a filter for each response in a single or multi select question in one step Provide the label for these filters and the question with the responses you want to filter For example you can select a gender question and provide the label Gender to create the filters Gender Male and Gender Female gt Create Auto Filters Filter name SUE Select question 2 Drop Down Box 3 Select ONE of the following 4 Select ANY OR ALL of the following 5 Variable point horizontal scale 19 Favorite 20 Never Used 22 Price Importance 23 Price Satisfaction 24 Quality Importance 25 Quality Satisfaction 26 Speed Importance 27 Speed Satisfaction 28 Reliability Importance 29 Reliability Satisfaction 31 Importance Price v Select Question Cancel To begin label the Auto Filter The label can be anything from the question number to the question topic age gender etc Next choose the question for which you would like to automatically create filters and then select the Responses Once you have selected the filters you would like to create click Create Auto Filters gt Create Auto Filters Filter name Q3 Select question 3 Select ONE of the following a 4 Select ANY OR ALL of the following 5 Variable point horizontal scale 19 Favorite 20 Never Used 22 Price I
197. red Next enter your replacement phrase and click the Replace button For your convenience you can also click on the linked question numbers to edit a specific question Search for 1 Drop Down Box insightexpress Brreimdrcih le thee Agbe Cee ret Extremely valuable Valuable Neither valuable nor not valuable Not valuable Not at all valuable 2 Select ONE of the following Extremely valuable Valuable Neither valuable nor not valuable Not valuable Not at all valuable a Select ANY OR ALL o Red Blue Green Purple Orange Aiialat f the following Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Search and Replace Enter the text phrase you would like to locate and click the Search button All instances of the text phrase in your survey will then be highlighted in red Next enter your replacement phrase and click the Replace button For your convenience you can also click on the linked question numbers to edit a specific question Search for valuable Replace with 1 Drop Down Box H H E insightexpress Priedroh ie the Aighe Dein Extremely Valuable Neither feel nor not Not MEME 2 Select ONE of the following Extremely HIME Valuable a select ANY OR ALL of the following Red Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B13 Pre Populate Answers C
198. ree or mare times aweek 69 6365 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved All completes Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Alternately you may select either one or several questions at a time and then click View Results My Surveys New Survey Groups Account Settings Online Help Enhancements Dessert Study FINAL View Results Online Let us know what you think Help us improve by providing feedback Online Results Dessert Study FINAL 93676 4 How frequently do you have desserts Please select one 5 How regularly do you dine at a sit down restaurant Please select one 6 When dining at a sit down restaurant wh you typically dine with Please select all that apply r When dining at a sit down restaurant ho endo you finish off dinner with dessert Please selec 5 On occasions when you have dessert w do you usually have them Select all that apply Select Questions 4 Which best describes the circumstances Wren you have dessert Please select one 10 Which of the following do usually have as a dessert Select all that apply 11 In the following pages we would like to ask you a few questions about dessert Please click Nex 12 Please rank the following 5 statements 1 thru 5 based on how much you agree with each where 1 me _ 13 Please rank th
199. res offered within the Survey Controls box Most of these items are discussed more thoroughly throughout the manual Survey Controls Review Questions amp Answers Formatting Logic Other LA Preview survey i Import export 2P Advanced features Link questions ab Rename survey E Live preview Reorder questions survey colors 38 Question rotation Restrict access add question Question names 4 Survey language Define quotas Undo changes continue Prepopulate answers c Remove logic H Runtime notifications fac Search replace 22 Skipping Aa Encrypt answers 5 Concepts Please note We have enabled Hot Keys to support the most frequently used menu items Hot Keys are keyboard shortcuts that allow our users to quickly get to key survey pages To enable Hot Keys simply press the Control button as well as the associated Hot Key letter noted below B3c Use a Template With InsightExpress groupware functionality you can create survey templates that are similar to the surveys used by others in the same workgroup Alternately you can also create a survey by using the Copy Survey option Please note there is a context sensitive Section Assistance area on the left hand side of every page within the platform to address most frequently asked questions my surveys Actions My Surveys Section Assistance Is there an FAQ database I can access How can I contact the CMR Operations Team Who can I conta
200. resented with parent and child questions Your desired question text should be typed into the parent question and the child questions should be edited to reflect any row column changes In the example below question 29 Is the parent question and questions 30 37 are the child questions created grid Importance Price Importance Quality Importance Reliability Importance Service Satisfaction Price Satisfaction Quality Satisfaction Reliability Satisfaction Service You can add 7 more questions to your survey Click here to add a new question The following are additional question options available for Same Row Same Question grids Hide the scale label from this scale does not apply to this grid question as you cannot add a single or multi select grid question Show the labels of the questions in the grid is offered to show the labels usually a combination of the column and row for each question within the grid Adda border to the grid allows you to add a border and separate each column and row from each other Multi Dimensional Grid Column Labels Price Quality Reliability Service Row Labels Importance Satisfaction Question Options Hide the side labels from this scale Cl Shov C Add N the labels of the questions in the grid a border to the grid The Same Row Same Question format will appear to respondents as Confidential Informati
201. response list Column Labels Number Response Rows Eating Drinking Sleeping show more ri esponses la Standard Edit Mode iq Advanced Edit Mode Don t Mutually Rotate Exclusive 0O 0O Select Don t Image Rotate 000000000000000 If desired images can be added to response lists or as anchors to specific responses You may also use the dragging features to reorder the response list Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Numeric grids offer many question options Question Options Specify a minimum value for answers to this question Specify a maximum value for answers to this question Force the sum of responses to add to a particular sum Specify the minimum sum of all responses Specify the maximum sum of all responses Set the default value for each row Force the column width for the labels in this grid indicate size in pixels or leave blank for default Force the row height for the labels in this grid indicate size in pixels or leave blank for default d Display the current sum C Force responses to be whole numbers LJ Force the answers to be in ranking format Hide the side labels from this scale Rotate the response list for this question O Arrange this question in a drag drop format CI Do not require a response to this question These question options include Specify a minimum value for answer
202. ress i Preview mnrchterthatteha Dest E cony 3 Select ONE of the following E New question here 4 Select ANY OR ALL of the following Delete Change type 2 Skips and Scripts Selectively Present 5 Variable point horizgg 6 Enter a single text line 7 Enter a text based or open ended response Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Once you choose Skips and Scripts a new window will appear which allows you to place your desired skip pattern As shown in the example below respondents answering Extremely Valuable to question 2 can be skipped directly to question 8 Enter a number In order to program this skip pattern simply selecting question 8 in the drop down box ASP editskips_aspx Windows Internet Explorer Jeg 4 To include skips for respondents who respond to this question indicate the next question that should be completed based upon the answer to the current question You may introduce skip patterns by using the drop down boxes to the right of each response The default is the Next Question 4 2 Drop Down Box Extremely valuable i Next Question lv Valuable aw Next Question 4 Select ANY OR ALL c Neither valuable nor not valuable i 5 Variable point horizont Enter a single text line Enter a text based or Not at all valuable i 8 Enter a number 9 Please consider this il Fo
203. reto Anew view results receive reg Display Options box to select a Click here to create a New Survey ALATI TACT UP LUTE Ul CAL Wy L A vey Actions My Surveys Section Assistance Is there an FAQ database I can access How can I contact the CMR Operations Team Who can I contact about acquiring services From InsightExpress Display Options My Surveys 5 My Surveys New Folder 6 New Folder New Folder 22 Icons SUrVeEYS 9 Chicago PUB 2 Running 32704 Reg Base Email Prefrence 3 16 2003 25917 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B3a Preformatted Surveys There are multiple options that can be used to create your survey Preformatted Surveys leverage our marketing research experience by offering preformatted survey templates These templates can be previewed selected and then modified to meet your specific business objective We offer templates designed to support various research objectives such as Advertising Effectiveness Ad Evaluation Attitudes amp Perceptions Brand Awareness Concept Test or New Idea Evaluation Customer Satisfaction Name Evaluation Package Testing Pricing Evaluation Product Usage Measurement Web Site Impact Web Site Usability Web Site Visitor Profiling Creating Your First Survey Using Preformatted Surveys Preformatted Surveys are available to assist you in de
204. reviewing this survey Start Over Done With Preview Responses EBREE EER 011 Question ID startTime Drop Down Box Select ONE of the following Select ANY OR ALL of the following Variable point horizontal scale Enter a single text line Enter a text based or open ended response Enter a number Please rate your satisfaction with each of the following features Select one fo Q10_2 Q103 Q10_4 Please rate vour satisfaction with each of the followina features Select all th Return to the first question of the survey Stop previewing this survey and return to the preview page Response 72 10 22 2009 10 43 19 AM Neither valuable nor not valuable Neither valuable nor not valuable e Blue e Green Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved C2 Live Preview You can view the survey in advance exactly as it will appear for your respondents This feature allows you to test the survey questions and answers and the Thank You page as they will actually look once your survey is launched Survey Controls Review Questions amp Answers Formatting Logic Other La Preview survey Z Iy tiexport ig Advanced features Link questions ab Rename survey fon Live preview Ka questions Y Survey colors 38 Question rotation 3 Restrict access Add question Question names Al Survey language amp Define quotas Undo changes contin
205. rs Formatting Logic Other L Preview survey f Import export 4 Advanced features Link questions ab Rename survey kan Live preview HE Reorder questions Y Survey colors 38 Question rotation amp Restrict access Add question Question names A i e Define guotas Undo changes continue Prepopulate answers 2 Remove logic Runtime notifications 2 Skipping Aa Encrypt answers 33e Search replace EJ Concepts To create a new quota click Create a new quota Define Quotas For e mail or Web based surveys you can define the number of desired completions based upon the responses to one or more questions in your survey This feature can be used to ensure a target number of responses meeting specific criteria are acquired Quotas Name Quota Delete No records found Back to questions Create a new quota First name the quota and assign a quota size Quotas can be used to exclude respondents who do not qualify for your audience They can also put a cap on completes that answer a question in a certain way although they should not be used to capture minimums Once the quota has reached its target number of completes respondents will be sent to the end of the survey and not counted as a complete Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved After naming the quota and setting the quota size you will choose the answer choice associated with t
206. s are selected as an option Sort rows No sorting will display the results as the question appears to the respondent sort ascending will display the results where the total counts go from smallest to largest Sort descending will the display the results where the total counts go from largest to smallest No netting will not display any netting Inline netting will display the netted values within the table underneath the netted responses External netting will display the netted values as the last row of the table not necessarily next to the netted responses Percents will only show percents Counts will only show counts Counts and Percents will show both counts and percents Test statistical differences None will not show any statistical differences Based on other columns will test any statistical differences across columns Confidence Level can select confidence intervals of 80 85 90 95 or 99 show total row includes a row that calculates the total row count show total column includes a column that calculates the total column count Show chart will display a chart based on the crosstab information Terse removes the rows where the total number of responses is zero Transpose allows you to switch the location of the questions For example if you have Q2 as your rows and Q4 as your columns checking transpose will make Q4 the rows and Q2 the columns Ac
207. s from your survey Paste your text in here Question type dropdown position 0 a Drop Down Box lt br gt lt br gt lt img src GetResponselImace aspx quid 1855f8ae c829 436a aebda a Extremely valuable b Valuable Neither valuable nor not valuable d Not valuable e Not at all valuable Question type radio button position 1 Select ONE of the following a Extremely valuable b Valuable c Neither valuable nor not valuable d Not valuable e Not at all valuable x lt mM gt Mavt gt gt Rark tn miactinne Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved A preview of the survey will appear Select the Next button at the bottom of the page Preview of entered questions Drop Down Box i a a insightexpress arch for the Righe Decivon Not Selected 2 Select ONE of the following Extremely valuable Valuable Neither valuable nor not valuable Not valuable Not at all valuable 3 Select ANY OR ALL of the following C Red C Blue C Green C Purple C Orange C Violet E Other 4 Variable point horizontal scale le HO OO O0O000 O O Right Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Now the import is complete and the survey can be edited within the survey platform Sequence Questions You may resequence
208. s grid in pixels or leave blank for default Force the column width for the labels in this grid indicate size in pixels or leave blank for default Force the column width for the answers in this grid indicate size in pixels or leave blank for default Rotate the response list for this question allows you to rotate all responses in a different order for each respondent Rotate the columns for this question allows you to rotate all the columns in a different order for each respondent Note if you use this option each column should be labeled Allow multiple selections in the same row permits respondents to select multiple items in the same row This is called the Multi Select Grid question see section B4k Force a response to this question is the default option unless otherwise specified Show labels in each cell of the grid does not apply to this grid question Hide the side labels from this scale allows you to remove side labels in your response list the default appearance is to label each response row from a n Force the width of the table for this grid in pixels or leave blank for default allows you to set the entire table width to a certain size Force the height of the table for this grid in pixels or leave blank for default allows you to specify the height of the table for lengthy response lists The list will be scrollable so that the column labels remain static Force the column width for the labels in the grid
209. s is the same process that has been reviewed previously Please refer to section B4i for additional information Advanced Survey Properties You can only set the properties below if you are using your own e mail list or website to recruit respondents Survey Text Thank You Page Not Running Page Scripts Notifications Other Options Title InsightExpress com Header Q i add image Footer Q add image Privacy Statement add image Align Buttons Q O Left Right Buttons Q Start Survey Next Question Submit Survey Save and preview survey Ge Save Back to editing my survey Once you have made the desired survey appearance changes you may save the changes and preview the survey at the same time If you chooseto save the changes and return to the Sequence Questions page simply select Save If you have no changes to save select Back to editing my Survey Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved To modify the thank you page and thank you URL click on Thank You Page Upon survey completion the specified thank you URL will take respondents to the desired Web page Be sure to use the entire URL starting with http Advanced Survey Properties You can only set the properties below if you are using your own e mail list or website to recruit respondents Survey Text Thank You Page Not Running Page Scripts Notifications Other Options The th
210. s respondents powacy statement mN i N N o m i N o E N N N S N mS N S N S N trust in email HABEAS CERTIFIED SENDER The account in which the survey was shared will display the list of shared surveys It will list the surveys of the group shared universally from the group administrator s Group Settings into the invitee s Surveys of Others folder The group name Customer Support in the above example can now be selected Surveys shared on an individual basis from the group administrator s Allow Sharing feature can be found in the invitee s Shared Surveys folder Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved My Surveys Below are your surveys in your account To edit preview copy approve renew view results receive results via e mail share or delete a particular survey click on the name of the survey and select the desired function Use the drop down list in the Display Options box to select a subfolder or other grouping of surveys Let us know what you think Help us improve by providing feedback gt Display Options test BEG My Surveys New Folder 2 Icons l 9 My Folders Fes GW Surveys of Others i KS My Group it iew Target Audience Target Completes Completes Status O Normative Databases eta Shared Surveys Running Surveys C PA Completed Surveys
211. s strictly formed as a valid XML documement There are SSS many free XML editors available to ensure the document is edited correctly although notepad and other text editor can also edit XML Is there an FAQ database I can access How can I contact the CMR Export Questions q Operations Team Ii Who can I contact about acquiring services from InsightExpress Import Questions from XML Select the file to upload for importing back into your survey Please be aware that any changes made to the XML file will be reflected in your survey and could result in updating many questions and possibly damaging script and or skipping within your survey Import Export Text Files Although XML is the preferred format you can still import and export text files Import Export Back to Questions s Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The exported survey will open up in a browser and appear as follows lt xml version 1 0 encoding utf 8 gt lt Survey ID 162660 gt lt Properties gt lt Name gt New Survey lt Name gt lt AccessCode gt 3667611804 lt AccessCode gt lt Title gt InsightExpress com lt Title gt lt LanguageID gt 1 lt LanguageID gt lt ProgressBar gt False lt ProgressBar gt lt HideCopyright gt False lt HideCopyright gt lt HidePrivacyStatement gt False lt HidePrivacyStatement gt lt HideQuestionNumbers gt False lt HideQuestionN
212. s the counts as well as the percents against the row total F2e Display Display Show total row Show charts L Terse Include no response show total row includes an additional row for total counts show charts shows charts for each question being viewed Terse removes the rows where the total number of responses is zero Include no response includes those respondents who did not answer the question within the calculations Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved F3 Filters Filters allow you to cut and or display the responses of your data based upon specific criteria you define To set up filters select the Filters button on the View Results Online page View Results Online Let us know what you think Help us improve by pri Online Results Survey for filters 167076 UserlD Drop Down Box select ONE of the following Select ANY OR ALL of the following Variable point horizontal scale Enter a single text line _ Enter a text based or open ended response _ Enter a number _ Please consider tijjjimage before answering the following questionis 10 Please rate youri i sfaction with each of the following features Select one for each Select Questions Select all none Limit Results To i View results YY Filters 4 Cross Tab Tools F3a Importing Filters You can create your filters fr
213. s to this question allows you to specify the minimum value you want the respondent to answer Specify a maximum value for answers to this question allows you to specify the maximum value you want the respondent to answer Force the sum of the responses to add to a particular sum requires the sum of all responses to add up to a particular sum For example if respondents are asked how many hours they spend doing different tasks in a day the sum can be forced to 24 Specify the minimum sum of all responses allows you to specify a minimum sum of the responses rather than forcing a particular sum Specify the maximum sum of all responses allows you to specify a maximum sum of the responses If you are using this feature in conjunction with the minimum sum then you can allow a range for the sum of all responses Set the default value for each row allows you to pre set the value in each response so that the respondent only has to adjust the responses that apply to them In many instances the default value is set to zero Force the column width for the labels in this grid indicate size in pixels or leave blank for default allows you to specify how wide you would like the response list to appear Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Force the row height for the labels in this grid indicate size in pixels or leave blank for default allows you to specify the height
214. s within your survey off of which you can filter Edit Survey Filter To create a filter provide a name and select the answers you would like to compose your filter Answers within the same question are logically ORed together and answers across questions are logically ANDed together Filter name Select the answers below that should be included in your results for this filter Survey Survey for filters 1 UserID select responses 2 Drop Down Box select responses insightexpress Research for the Right Decivion 3 Select ONE of the following select responses 4 Select ANY OR ALL of the following select responses 5 Variable point horizontal scale select responses 6 Enter a single text line select responses 7 Enter a text based or open ended response select responses The different question types have slightly different filter options as outlined below Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Single Select Questions including drop down questions radio buttons and horizontal rating scales For all question types you will see a link for select responses to the right of the question This will expand the answer choices or show a text box for open ended questions For a single select question simply click on the question or the select responses link to view the answer set Filter name Extremely Valuable Select the answ
215. s your involvement in purchasing consumer electronics for your hous 4 How many of the following do you own 7 Please rank the following brands from Most Preferred to Least Preferred where 1 is Most Preferred You may only us do not have the same rank 9 Which statements would you associate with the following consumer electronics brands Select all that apply 10 Which statements would you associate with the following consumer electronics brands Select all that apply 11 Which statements would you associate with the following consumer electronics brands Select all that apply 12 Which statements would you associate with the following consumer electronics brands Select all that apply mad n 1 gt 1 i ot 1 7 1 EO ae P Lr Eighth brand for grid question Ninth brand for grid question Pu Tenth brand for grid question iD What is the primary source of information you consult before making a consumer electronics purchase 30 E mail Address fo Ti i 32 We rank the following brands from Most Preferred to Least Preferred where 1 is Most Preferred You may only use a number on do have the same rank Add Questions Backto questions You ll then be brought back to the Sequence Questions page where you may add or edit your questions Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B5 Question Import Export This feature allows yo
216. sfied Rows a Ease of Use b Technology C Interface d Speed Question type rank rank rotate nominmax noint position 9 Rank Order question type Columns a Rank Rows a Eating b Drinking C Sleeping Question type allocation min 0 max 100 sum 100 showsum int rotate position 10 Allocation question type Columns a Allocation Rows a Eating b Drinking C Sleeping Question type date position 11 Enter a date Day Month Year Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Question type statement gridlabel true rowCount 3 columnCount 2 rowLabels Attribute 1 Attribute 2 Attribute 3 columnLabels A B arrangement columns position 12 Multidimensional Grid question type Question type dropdown optional position 13 Attribute 1 A a Yes b No Question type dropdown optional position 14 Attribute 1 B a Yes b No Question type dropdown optional position 15 Attribute 2 A a Yes b No Question type dropdown optional position 16 Attribute 2 B a Yes b No Question type dropdown optional position 17 Attribute 3 A a Yes b No Question type dropdown optional position 18 Attribute 3 B a Yes b No Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B6 Question Menu Options After you add questions t
217. signing your survey For each of the surveys genres below we offer a variety of questions for your consideration Individual Preformatted Surveys Below are professionally developed preformatted surveys addressing common business issues These complete surveys can be selected and modified to meet your specific needs Need different or additional templates Tell us Click here Question Libraries Concept Test or Advertising Attitudes and Brand New Idea Effectiveness Perceptions Awareness Evaluation dD Nn Customer Name Package Pricing Satisfaction Evaluation Testing Evaluation Li JY ame Pz Product Usage Web Site Web Site Web Site Visitor Measurement Impact Usability Profiling If none of these preformatted surveys meet your needs you may construct your own survey using our professionally developed question templates Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved For example if you select the Ad Effectiveness Ad Evaluation template you will see the following questions that you can use and modify to fit your needs Measure advertising effectiveness Advertising Effectiveness 1 What is t is your gender Not Selected v 2 What is your age Not Selected 3 How strongly do you agree or disagree with the following statement Advertisements generally do not influence my buying decisions Not Selected 4 How strongly do you
218. sserts Please select one a All completes i Total Response N Oo Total 1125 100 000 Three or more times a week 342 30 400 One or two times a week 370 32 009 More than once a week 712 63 289 lt n One or two times a month il 240 21 2333 Less than once a month 133 11 822 Mean 2 252 All completes Only the histogram shown at top above will be updated with the net the graph that appears below the histogram will not Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Column Netting Column Netting may only be created on Single Select Grids Creating column netting is the same as creating netting for other questions The column nets will appear within the columns in the histogram Reporting Options X Close 18 Please tell us how much you agree or disagree with the following statements Display Netting Column Netting Codes Reset Column Nettings Response Netting Strongly Agree Agree Neither agree or nor disagree Disagree Strongly Disagree Don t know Color Default ka Column netting cannot be set for all grids Select an individual grid question to create Oy O O O O O column nets Le Save options Cancel Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Codes This section allows you to adjust how the too
219. stions Once you select the source question the page will refresh itself and present you with more options Source question 2 Drop Down Box 3 Select ONE of the following 4 Select ANY OR ALL of the following 10 Please rate your satisfaction with each of the following features Select one fo M Link Type Not Selected v Destination question 3 Select ONE of the following A 19 Favorite 22 Price Importance 23 Price Satisfaction v Override Options Do not modify answer sets Modify the answer set destination question to match the source question Create a new link Back to questions The link type depends on the question type of the source question With single select questions you can only pipe through the responses that weren t selected For multi select questions you can pipe through the responses that were or were not selected For grid question types you can pipe through values greater than less than or equal to As detailed in section B4m Numeric Grid question types Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved are simply the values that the respondent inserts For single select or multi select grid questions the value is the code of the column that you want to bring over Single Select grid question types code the first column as 0 and then continue to n Multi Select grid question types code the first c
220. sult data is returned which DOES NOT meet the NOT conditions used in this filter Example Owns a home AND NOT Married Use the NOT IN operator to select ALL records that are NOT in an existing filter NOT vs NOT_IN When a filter selection is preceded by NOT the results returned will be records where the selected filter condition is not true the filter s questions were answered and do not match A filter preceded by with NOT_IN selects all records that weren t selected by the filter whether the underlying questions were answered or not For example a filter such as Country United States may be defined to select all respondents who indicated they live in the United States in question 10 A compound filter for NOT Country United States selects all respondents who answered question 10 with a response other than United States A compound filter for NOT_IN United States selects all respondents who are not included in the filter United States regardless of whether or not they answered question 10 Therefore if the survey contains 100 respondents and 90 selected United States in question 10 then there will be 10 respondents in the filter NOT_IN Country United States Use the open parenthesis operator to begin grouping multiple simple filters together You must use close parenthesis to close the group The expression contained inside the parenthesis will be evaluated before any oper
221. survey you start the approval process by clicking on the Continue option in the Review column in the Survey Controls box Survey Controls Y Review Questions amp Answers Formatting Logic Other Ie Preview survey Import export 4 Advanced features Link questions ab Rename survey 2 Live preview YF Reorder questions survey colors 38 Question rotation 3 Restrict access Question names i Survey language Define quotas Undo changes Remove logic c Runtime notifications Add question ste answers P Skipping Ag Encrypt answers Concepts Mae Search replace Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved On the next page you will be prompted to name or modify the name of your survey Modify Survey Name Now that you have constructed your survey you must name it enabling you to identify each survey within your account This is helpful if you construct maintain or field multiple surveys Your selected survey name should be descriptive so you can easily recall the content and research intent of each questionnaire 4 possible example might be Stereo Pricing Research Survey Name Survey Led Apply this name to my survey Type in the desired name and click Apply this name to my survey If you ve already named your survey simply confirm the name you selected and click Apply this name to my survey Confidential Information Entire conten
222. t Below is what the page will look like gt Survey Details Survey Dessert Study FINAL Date 4 13 2010 9 34 25 PM Completes 1125 l 4 How frequently do you have desserts Please select one gt Default Fes Total Response N Yo Total 1125 100 000 Three or more times a week 342 30 400 One or two times a week 370 32 889 One or two times a month 240 21 333 Less than once a month 133 11 822 Never 40 3 556 Mean 2 252 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved
223. t down restaurant Ti who do you typically dine with Please how often do you finish off dinner with Time Started meee Completed You can also create a filter based on specific respondents Simply select the one Three or more times a week Less than once a month One or two times a week One or two times a week One or two times a week One or two times a month One or two times a month One or two times a month A spouse Co workers Close friends The whole family Close friends The whole family The whole family The whole family Close friends de Seldom Sometimes Newer Seldom Sometimes Sometimes Seldom 11 17 2005 10 33 37 AM 11 17 2005 10 37 21 AM 11 17 2005 10 48 27 AM 11 17 2005 11 15 11 AM 11 17 2005 11 20 21 AM 11 17 2005 11 31 42 AM 11 17 2005 11 40 15 AM 11 17 2005 11 42 20 AM respondents you wish to use in a filter scroll to the bottom of the page name the filter and click on Create a filter for selected respondents 11 17 2005 10 41 08 AM 11 17 2005 10 46 50 AM 11 17 2005 11 13 05 AM 11 17 2005 11 20 59 AM 11 17 2005 11 28 09 AM 11 17 2005 11 40 50 AM 11 17 2005 11 55 59 AM 11 17 2005 11 51 13 AM je ween Ween eivoise rm eiaviou rm 7 eee Oe A apoasa Sometimes seis anazaa F 23 cee two times a Less than once a month Other often 31 17 2005 pakil 24 a
224. te insightexpress Research for the Right Decision Client Handbook This manual is to be used as a reference guide for all InsightExpress platform users Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved TABLE OF CONTENTS A WELCOME B SURVEY CREATION AND DESIGN 1 Account toolbars a My Surveys Menu b New Survey c Groups Shared Surveys d Account Settings e Online Help 2 Survey Menu 3 Survey Creation a Preformatted Surveys b Preformatted Questions c Usea Template d Survey Controls Box 4 Survey Creation Adding Questions to Your Survey Drop Down Box Radio Buttons Checkboxes Rating Scale Short Text Long Text Numeric Custom HTML Image Single Select Grid Multi Select Grids Multi Dimensional Grids Numeric Grid Ranking Grid Allocation Grid Date Query Strings Drag Drop Other Question Libraries 5 Question Import Export a Export Questions as XML b Import Questions from XML c Import Export Text Files d Import Text Files e Question Examples for Importing and Exporting 6 Question Menu Options 7 Display Settings 8 Printer Version 9 1 HA r QTOSR3RTATTTFEQDQAOHST OD Upload Images 0 Reorder Questions Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved 11 Question Rotation 12 Search Replace 13 Pre Populate Answers 14 Creating a Respondent Group 15 Undo Changes 16
225. ter a single text line Unconditional skip 4 Next Question w Force a pagebreak after this question J Evaluate this script after the respondent submits this question if ig5 taxi cab goto gotoj 6 for eachs a that apply Product 1 Product 2 Product 3 Is easy to use Is Inexpensive Fulfills my needs ee u E A A ol ed Please note When skipping off of an open end question please account for the many different ways verbatims may be typed into the field by a respondent The value is case sensitive Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Sometimes you may need to ask specific questions in response to answers provided In the example below if a respondent indicates they prefer the colors red Q4 1 and purple Q4 4 they should continue to Q5 For all other answers they should skip one question ahead to Q6 Please note that this example can easily be changed to incorporate an AND command or unchecked answer choices Formula insert in the scripting box if checked 4 1 or checked 4 4 goto 5 goto 6 http www insiehtexpress com Modify Survey Skipping elata using the drop down boxes to the right of each response The default Is the Next Question 4 Select ANY OR ALL of the following Red W Next Question Blue W Next Question Green di Next Question Purple 2 Next Questio
226. th each of the following features Select one for each Very Satisfied Very Dissatisfied Ease of Use C d Technology O F Interface F F Speed F F For single select grids you may simply select the responses off of which you wish to filter If you select more than one response within the grid question the logic will be or ed To create a filter with and logic you will need to create a compound filter which is discussed shortly for example if you want respondents who said Very Satisfied for Ease of Use AND Technology Multi Select Grids 11 Please rate your satisfaction with each of the following features Select all that apply Product 1 Product 2 Product 3 Is easy to use a O F Is inexpensive F F oO Fulfills my needs Fi O Fi To create a filter for this question type simply select the responses that you wish to bucket together Unlike multi select questions if you want respondents who say both Product 1 AND Product 2 are easy to use you must create a compound filter since the Match the rules option is not available here Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Numeric Grid Questions which include ranking and allocation 12 Provide a numeric response for each of the following items Minimum Value Maximum Value Eating Drinking Sleeping To create a numeric grid question filter you may establish a minimum or a
227. the Select Image icon and a new window will appear Within the new window browse for an image on your computer and upload it to the response list Note the image that you upload to your question text should be the size that you would like it to appear in the survey ASP uploadresponseimage_aspx Windows Inter ta Select Don t Specify Image Rotate Box Select an image to upload Browse i Upload Image o Cancel D m a N N D a a Specify Box If you have chosen Other Specify as an answer choice selecting this option will provide a text box for the respondent to provide an open ended response When you preview the question it will appear as the following Done with preview Start over Show console Auto answer 3 Select ONE of the following x 823 Select ONE of the following Not valuable Extremely valuable Not at all valuable Neither valuable nor not valuable Valuable Other please specify Next Question Copyright 1999 2010 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4c Checkboxes Checkboxes are a multi select question type that allow the respondent to choose more than one answer Add Question Libraries Custom Personal Q
228. the column width for the labels in this grid indicate size in pixels or leave blank for default allows you to specify how wide the response list will appear Force the row height for the labels in this grid indicate size in pixels or leave blank for default allows you to specify the height for each response Rotate the response list for this question allows you to rotate the response rows to which the column labels will be dragged Arrange this question in a drag drop format must be selected in order for the drag and drop technology to work properly Do not require a response to this question allows you to make this question type optional The question will appear as follows Done with preview Start over Show console Auto answer 14 Rank the following items in order of importance Assign each M Z 14 Rank the following items in order of importance Assign each element a unique value from 1 to the number of elements in the grid First Bi D g Second mes Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4s Other Question Libraries There are other question formats available in our library database These question types are offered in addition to the Custom Library the default lib
229. the question text W Edit E HTML L Preview add image Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved To add an image simply click on the add image link and a new window will appear This new window will allow you to browse for an image on your computer that can be selected for survey upload ASP uploadresponseimage_aspx Windows Inter Select an image to upload Browse fel Upload Image Cancel ad Eat J HTML L Preview ig add image Once uploaded you will see HTML coding with a link to the image that was uploaded by the tool Question Text Drop Down Box lt br gt lt br gt lt img src GetResponselImage aspx quid 1855f8ae c829 436a aebd 4efi74 7b aie gt Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved To the left of the responses you have an image of 8 very small dots that will allow you to drag the response to a different order Simply hover over the dots click and move the response to the order that you wish Response List Extremely valuable Valuable Neither valuable nor not valuable Not valuable Not at all valuable You have the ability to delete the default data on any question answer choice and overwrite that information with your own data You may also enter possible responses through the Advanced Edit Mode which will all
230. ti v Z Please tell us how the following rate in importance and satisfaction Importance Satisfaction Price Not Selected v Not Selected Quality Not Selected v Not Selected x Speed Not Selected x Not Selected x Reliability Not Selected x Not Selected x Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Same Row Same Question In my grid column is a grid single select or multi select question The table will consist of rows where each Grid Example Same Row Same Question Prce Quabty Reli adulty Semice All the cells in the same column contain the Importance 5 a s z 10 Veryinponern 3 same question All the cells in the same row contain the same E EEA OU El 4 question use a different answer scale for each row in the grid Each cell in the grid contains different When using this type of grid It s your choice questions the answer scale you choose T Not At Al Sonsfied for each row will be applied to all of the column questions I want to gauge importance and satisfaction associated to that row Back to questions Next gt gt With a Same Row Same Question mu
231. tions View Results after selecting the above crosstab options you may view the results Email these results you may email a snapshot of the survey results Printer Version shows the snapshot of the survey results in a printable format Underneath the cross tab chart you have the option to Export Current Results gt Export Current Results Clipboard B Copy tables to the clipboard Microsoft Excel E Export to Excel Crosstabs on separate sheets Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Clipboard Copying tables to the clipboard will allow you to then go into Excel and paste the chart Microsoft Excel exports the chart to Excel if you are comparing the first question to multiple questions you can select crosstabs on separate sheets so that each question being compared will show on its own worksheet F1b Question Options 4 How frequently do you have desserts Please select one gt Default Fes Total Response r Total J 2 Crosstab Three or more times a week 43 4 Question options 7 na responses One or two times a week More than once a week b One or two times a month Less than once a month Never Mean n Default 350 300 250 200 150 Question options allow you to change the display of the data to make it more convenient to analyze Within the question options you have the ability to update the display of th
232. tly or are simply looking to economize the InsightExpress research platform can serve as a powerful and efficient ally Since opening our doors in 1999 InsightExpress has offered its clients superior online marketing research services The InsightExpress research platform provides the most robust inventive and advanced survey capabilities available all at a reasonable cost What sets us apart While exceptional technology is the backbone of sophisticated online research our system was designed by researchers not technologists As researchers we understand that it s important to adhere to industry standards and we are able to provide the highest quality tools available We draw upon proprietary expertise in both research and technology to help you achieve your research goals quickly independently and with confidence InsightExpress puts this patented research engine at your fingertips so you can work faster and manage your own timeframe delivering top quality results to your clients and internal stakeholders We not only provide an exceptional tool but also a seamless experience from start to finish Every stage of the process from survey development through data collection and top notch reporting was designed with ease and excellence in mind But we think of our platform as more than an accessible and reliable resource Our own analysts and researchers put it to use on a daily basis As both power users and tough customers we
233. tp site If you d like to email them you are able to adjust the subject line and enter additional email addresses Results will be sent in a zipped file Delivery Email my results Subject Exported Survey Results Email addresses support insicghtexpress com O Upload my results FTP e Partial Data You may request specific information from your survey such as certain respondents based on filters already created in the results specific questions and partially completed responses In addition you may look at the results within a specific time frame Partial Data Respondents to export All completes lee Select specific questions to export 1 accountiD First Name 3 Last name City _ State Zip E mail address _ In what format do you prefer to receive e mail Company Name 0 Telephone Number Select specific dates to export Export data fram Hele to Eaj e Formatting You can select a custom coding scheme that you have created please see next section on how to create one or remove any scripting from the survey For example this option would remove scripting within the question labels to improve readability Formatting Coding scheme Default Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved e Data Files By default the result files will be compressed however if the email server you currently use does not support zip
234. ts Copyright 1999 2010 InsightExpress LLC All rights reserved E2 Selecting the Target Audience Once the name of the survey has been applied you will be brought to the Target Audience screen Here you can choose from My Opt In Email List or My Web Site Visitors depending on to whom your survey will be sent Once the audience is selected click the Save my selection button at the bottom of the screen Browse Target Audiences E InsightExpress Targets S My Customers m El My Opt In E Mail List l Elmy Web Site Visitors Your current selection is My Opt In E Mail List If you are satisfied with your selection click Save my selection to continue A Save my selection Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved E3 Target Completes After selecting the target audience you are brought to the Target Completes page Here you will determine how many completed surveys are necessary for your study Once the target number of completes is entered click on the I am satisfied with the number of Target Completes button If you would like to go back and change the target audience click on the Change my target audience button Target Completes Please set the desired number of completes for your study below Enter the number of people who you want to complete your study below and click T am satisfied with the number of Target Completes If you are unsure how m
235. u for choosing InsightExpress If you are sending the survey via email simply place the live URL into the body of your email text Please make sure to test the link prior to sending it to your email list Prior to sending the email you may need to delete your cookies and cache within your browsers so that you are not sending a link that is cookied and bring respondents directly to the thank you page Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved If you are placing the survey on your website you may use our DIY intercept Delivery Options Once your survey is live you can access this area by clicking on the survey name and going to Edit Survey io Preview Survey My 4 Live Preview delete a Options A Copy Surve fed wv Approve Survey x Close Survey w View Results Online E Displ c Send Results Via E Mail ue Allow Sharing X Delete Survey Move Survey Surv Convert To Template Survey Details i Super Bowl Survey You will be brought to the Survey Details page that will allow you to modify the Web Site Intercept Invitation Delivery section Web Site Intercept Invitation Delivery Use Our DIY Web Intercept tags enable you to easily create a basic survey intercept on your personal or small business website Using the controls below you may customize the presentation
236. u to export a survey into a text file for modification while offline Your updated version can then be imported back into the survey using the import feature To export a survey into a text file click on the Import export link in the Survey Controls box Survey Controls Review Questions amp Answers matting Logic Other SO Preview survey on features Link questions ab Rename survey A Live preview tE Reorder questions survey colors 38 Question rotation Restrict access Add question Question names Survey language amp Define quotas Undo changes continue Prepopulate answers Remove logic d Runtime notifications dae Search replace 2 Skipping Aa Encrypt answers EJ Concepts Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved You will be asked to either Import questions from a text or XML file or Export questions to a text or XML file B5a Export Questions as XML By selecting the option to Export Questions as XML you may export your survey not just a question to an XML file INSIGMTEXpTess Peiedrch ie phe Right Deciaan My Surveys New Survey Groups Account Settings Online Help Enhancements Training Survey 1 my surveys Question Import Export You can import and export questions fram your survey My Surveys Export Questions as XML Section Masistance Surveys exported as XML documents can be imported later provided that the files i
237. ue a Prepopulate answers lt 2 Remove logic c Runtime notifications fae Search replace 2 Skipping As Encrypt answers SJ Concepts The Live Preview opens in a new window with a unique URL This feature is helpful if you would like to have someone view the survey who does not have an InsightExpress account To share this survey with someone who is not an InsightExpress client just copy the URL and paste it into an email Please note the URL is often long and will most likely be truncated in the email so you are advised to notify the recipient to copy and paste each line into a new browser The live preview can be seen in the smaller window in the following screenshot 1 UserID 2 Drop Down Box Login Windows Internet Explorer BAX 6 E D v b http www insightexpress comix SurveyLogin aspx7id 1626608divePt X Pir Links Admin InsightExpress Administration g Intranet Staging Staging IX Site g Cr X w te Login i eh B mm Page Of Tools D 3 2 You must login to access the survey Please enter your Username and Password that was sent to you in your e mail invitation Username Password nts in htExo B esooncent t nts in Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Please note if there is skip logic in your survey the question numbers may appear out of sequence as skipping is based off the actu
238. uestion Library Agreement Awareness Demographics Importance Ownership Pricing Purchase Intent Satisfaction Technographics Text or Concept Statement Uniqueness Usage Value All Categories From Existing Close Available Que Selects d Drop Down Box Radio Buttons Checkboxes Rating Scale M is d Ooe edco v No Open Ends Short Text Long Text Numeric File Upload a ll i 123 45 i Open Ends Custom HTML Image video Test Magazine aT ae ES O amp s il 2 Dimensional Grids Single Select Multi Select Grid Multi Grid F Dimensional Grid 0000 OM OOO ajaa 4 Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved When using a multiple response question type you have some additional options to help customize your question Similar to the single select question you have the option to add an image not rotate answers and add a specify box Witha multiple response question you also have the option to make an answer choice Mutually Exclusive When Mutually Exclusive is selected it validates that no other responses have been selected To engage this feature just check the mutually exclusive box next to the question Mutually Exclusive is often used when None of the above and or Don t Know answer choices are offered Question Text Select ANY OR ALL of the following TS HTML Lo Preview add image Select Don t Specify Image Rot
239. uestion Library Agreement Awareness Demographics Importance Ownership Pricing Purchase Intent Satisfaction Technographics Text or Concept Statement Uniqueness Usage Value All Categories From Existing X Close Available Questions a a P 2 Dimensional Grids Single Select Grid OO O O 00e Numeric Grids Numeric Grid 27 Advanced Multi Select Grid Multi WOK Dimensional Grid OMO Ranking Grid Allocation Grid 50 30 100 Drag Drop F j fTEM email a T Query strings identify respondents without directly asking them to identify themselves Query strings can capture a unique value to identify an individual respondent or any other value to identify a group to which the respondent belongs Please refer to section B4q for additional information Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4r Drag Drop The Drag Drop question allows respondents to use drag and drop technology to rank a series of items To drag and drop a respondent clicks on an icon image within a question and uses the mouse to drag it over to another area of the question Add Question X Close Libraries Available Questions M p Custom j O sm C Fersonal Question Library HT ze Agreement l 2 Dimensional Grids Awareness EOE i Single Select Multi Select Grid Multi Demographics grap Grid Fi Dimensional Grid
240. umbers gt lt DisableProfanityFilter gt False lt DisableProfanityFilter gt lt ClientSideValidation gt False lt ClientSideValidation gt lt ShoweErrorPage gt True lt ShowErrorPage gt lt RolloverInvite gt False lt RolloverInvite gt lt Secure gt False lt Secure gt lt QuestionRequiredOverride gt False lt QuestionRequiredOverride gt lt Properties gt lt Questions gt lt Question gt lt ID gt 4771018 lt ID gt lt Position gt 0 lt Position gt lt Type gt 4 lt Type gt lt Required gt True lt Required gt lt Label gt Drop Down Box lt br gt lt br gt lt img src GetResponseImage aspx guid 1855f8ae c829 436a aebd 4ef1747b6ale gt lt Label gt lt Responses gt lt Response gt Extremely valuable lt Response gt lt Response gt Valuable lt Response gt lt Response gt Neither valuable nor not valuable lt Response gt lt Response Not valuable lt Response gt lt Response Not at all valuable lt Response gt lt Responses gt lt Question gt The beginning of the document outlines survey properties This section is followed by the questions and response choices Updates can be made within the bolded black text except for the question ID number Question type values the values that identify the question type can be found under Question Type Examples for Importing and Exporting later in this section Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All r
241. urvey results to the individual you indicate below The results will be e mailed to your recipient exactly as you viewed them your recipient will require an HTML compatible e mail client to properly view the results Your E Mail Address suppont insightexpress com Recipient s E Mail Address Separate multiple addresses with commas Optional Settings Email subject InsightExpress Results Include a short message C Copy Yourself Serae wai cance InsightExpress is a registered trademark of InsightExpress LLC Copyright 1999 2007 InsightExpress LLC Patented All Rights Reserved Other Patents Pending Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The email will appear as d OM aes is l Message FIG KASD Seww Reply Reply Forward Pene Move to Create Other Block Not Junk to All Folder Rule Actions Sender Actions Junk E mail ia InsightExpress Results Message HTML a ma N gt as i 5 re Categorize Follow Mark as Up Unread WS Select Respond Options ia Find From Customer Service lt support insightexpress com gt Sent Tue 4 13 2010 9 30 PM Subject InsightExpress Results Below are the results of an InsightExpress survey sent to you by Enrico Rodriguez 4 How frequently do you have desserts Please select one ota Response n w Toul a5 100 000 Three or more times a week 30
242. verall difference among the subgroups in the case below the subgroups are Males and Females lf there is an overall difference the chi square test will then evaluate whether or not there is a significant difference for each answer set and display the related column letter of the subgroup However if no overall difference is found amongst the subgroups the following chart will be shown 9 How regularly do you dine at a sit down restaurant Please select one gt All completes Fes Males Females Response N Db N o Total 401 100 000 593 100 000 Three or more times a week 33 8 229 31 5 228 One or two times a week 134 33 416 139 23 440 One or two times a month 145 36 160 241 40 641 Less than once a month 81 20 200 168 28 331 Newer g 1 995 i4 2 361 gt Pair wise statistical testing has been disabled because overall chi squared test is not significant chi square p value 1 0000 The chi squared test allows for a higher confidence in the significant differences that are identified Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The confidence level for your data may be adjusted from 80 to 99 The default is set to 95 If you do alter this setting your Stat Testing will be adjusted accordingly 95 Confidence Level Decimals allows you to choose the number of decimals you would like to have appear in your results from none to 5 Confident
243. w the image This feature protects the image by preventing the respondent from copying and pasting it Specify the maximum width of the images for this question allows you to determine how wide you would like the image to appear For example if the image s is 1000 pixels wide but you would like it to appear as 700 pixels wide simply insert 700 pixels Specify the maximum height of the images for this question allows you to determine the image s height As in the example above if your image s is 600 pixels tall but you would like it to appear as 400 pixels tall simply insert 400 Image presentation layout allows you to choose from a variety of different layouts Sequential Thumbnail Book 2 Column and Highslide depending on the number of images you are showing Specify the width of the album used when showing multiple images allows you to state how wide in pixel format you would like your album to appear to your respondents Specify the height of the album used when showing multiple images allows you to state how tall in pixel format you would like your album to appear to your respondents Using the InsightExpress logo as the image below is an example of how an image question will appear Done with preview Start over Show console Auto answer 8 Please consider this image before answering the following qu M amp Z Please consider this image before answering the following question s insightexpress i
244. w if you are using your own e mail list or website to recruit respondents Survey Text Thank You Page Not Running Page Scripts Notifications Other Options Notifications are always sent to the owner of the survey You can enter additional email addresses to be notified here When my survey launches notify enter one email address per line When my survey completes notify enter one email address per line fe Save Back to editing my survey Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved The Other Options page provides many additional options for modifying your survey e Displaying and Aligning a Progress Bar e Exclude Question Numbers e Assigning an Invitation or Respondent Group to your survey Advanced Survey Properties You can only set the properties below if you are using your own e mail list or website to recruit respondents Survey Text Thank You Page Not Running Page Scripts Notifications Other Options O Display a progress bar for respondents of this survey U O Exclude question numbers from this survey C Require all questions in this survey to be answered CI Do not show the copyright C Disable profanity filter O Secure this survey O use client side validation Show error page O Allow my respondents to participate in other surveys after my survey has completed Invitation No Invitation v Respondent Group Respondent Group N
245. w respondent level data with a codebook to help you interpret the results csv file Recommended for large surveys or to import into third party data processing or statistical packages Multiple files in fixed width format txt file s SPSS portable file por file deprecated SPSS native file sav file new SAS Format sas program dat file Microsoft T SQL Statements sq file Eo ac Questionnaire translation document for by translation services xm file Delivery C Email my results Clupload my results FTP Partial Data Respondents to export All completes m C Select specific questions to export Cl Include partially completed responses C Select specific dates to export Formatting Coding scheme Default Cl Remove scripting tags from survey questions and responses Data Files Compress delivered files zip file F Export the codebook without results Fi Encrypt my results Scheduling Scheduled results will be delivered at the same time of day as the the requested start date Send my results Once O Every day Starting 2 26 2010 3 06 PM O Every week EE O Every month Ending Ta anne E DAS RIDAS imete m a GERRA Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved several other options are detailed in the following images e Delivery You may choose to email your results or upload them to an f
246. week 370 32 889 More than once a week 712 63 289 One or two times a month 240 21 333 Less than once a month 133 11 822 Never 40 3 556 Mean 2 252 400 350 300 250 200 150 100 en Crosstab a Z Question options 4 P Find responses Sey Fa s Export results to amp s o v Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Fila Cross Tab The Cross Tab feature lets you compare data from one question to another or make comparisons among several questions One way to access the cross tab option is by clicking on one of the specific questions that you would like to compare and going to cross tab 4 How frequently do you have desserts Please select one gt Default FeS Total Response N o Total 1125 100 000 Three or more times a week 342 30 400 One or two times a week 370 32 889 More than once a week 712 63 289 One or two times a month 240 21 333 Less than once a month 133 11 822 cinta pared caste Z Question options Mean 2 252 E Export results to gt Default dal Email results 350 pu 300 250 200 150 100 The other way to access the cross tab option is by clicking on the cross tab button as shown below Online Results Dessert Study FINAL 93676 UserlD Random Version Assignment Thank you for taking the time to share your opinions This will only take about 10 minutes to comple _ How frequent
247. wer 6 Enter a text based or open ended response 826 Enter a text based or open ended response Copyright 1999 2009 InsightExpress LLC All Rights Reserved Patent Pending InsightExpress is a registered trademark of InsightExpress LLC Respondent Privacy Statement Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4g Numeric This question type only accepts numbers Add Question Libraries Custom Personal Question Library Agreement Awareness Demographics Importance Ownership Pricing Purchase Intent Satisfaction Technographics Text or Concept Statement Uniqueness Usage Value All Categories From Existing Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights Available Questions Selects Drop Down Box Radio Buttons i No Open Ends Short Text J Long Text Open Ends Custom HTML Image ae L 2 Dimensional Grids Single Select Multi Select Grid Grid F OO OMI OO OO reserved Checkboxes O Numeric 123 45 Video Test Multi Dimensional Grid Rating Scale Ooe eco Magazine X ye I gt The question options for Numeric questions are Question Options Force responses to be whole numbers Specify a minimum value for answers to this question Specify a maximum value for answers to this question E Do not require a res
248. were looking for Click here to design your own question Wn Done Local intranet i00 Inbox Microsoft Out A ANE 17 2 Microsoft Office NataliaTomasio AIM amp O eae WE 2 07PM Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Once you select the question type you may either modify it or save it to your survey Question Text Please select the range that best represents your ace TS HTML L Preview ij add image Response List lUnder 18 18 to 24 25 to 29 30 to 34 35 to 39 40 to 44 45 to 49 50 to 54 55 to 59 60 to 64 65 or older show more responses Z Standard Edit Mode 2y Advanced Edit Mode Question Options ClRotate the response list for this question F Do not require a response to this question fe Save changes Save and preview Prepopulate answers amp Add to library Cancel Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved If you would like to save the question click on Add to library and it will be archived in the Personal Question Library Libraries Custom Personal Question Library Agreement Awareness Demographics Importance i Ownership Pricing Purchase Intent Satisfaction Tec
249. xpress LLC All rights reserved Name Respondent Group For you convenience you can name each respondent group you create Once named you can then define the Username and Passwords for respondents who will participate in your survey by selecting Manage users for this group Group Name Respondent Group Name Logins are case sensitive F Manage the users for this group Here is a quick screenshot of a sample Excel file from which you might copy and paste usernames and passwords Ea Microsoft Excel Book1 B Fie Edit View Insert Format Tools Data Window Help mee REFE MIA NE eE mee Ra An i Arial 10 z B Z U Fad j Username Password Username Q1 userl pwd userl user2 pwd user2 users pwd users user4 pwd userd user pwd user Aa e Nw oO You will also notice the answers that were pre populated into the question earlier in columns D and E of this file When creating the respondent group you need to make sure that the username is unique for each respondent which can be seen in Column A The password in Column B is the same for all respondents in this example but can also be unique for all respondents The username that you choose for building the respondent group is the username that you use when pre populating questions It can be seen in Columns A and D The username will be used to link the respondent to the pre populated answers In the example below columns A and B were copied into
250. y Using Preformatted Questions Once you are brought to the Sequence Questions page you will see the Survey Controls box and the option to Click Here To Add A New Question The options within the Surveys Control box are discussed throughout this manual so please reference the Table of Contents for more detailed information Survey Controls Box Location Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved While it may look like the Survey Controls menu has a fixed placement there is a pushpin icon that is found at the right side of the Survey Control menu This pushpin feature enables the Survey Controls menu to float above your survey so that you can effortlessly scroll through your survey while keeping your controls menu completely accessible lf the icon is in the below position the Survey Controls menu will float above your survey Other ab Rename survey Restrict access Undo changes eS Runtime notifications Ay Encrypt answers c3 Concepts Should you want to return the Survey Control toolbar to the top of the screen simply click the pushpin icon and the menu will go back to its original location Other ab Rename survey Restrict access Undo changes c Runtime notifications Ag Encrypt answers SJ Concepts Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved Below is a list of featu
251. you add a question to the library you are brought back to the Sequence Questions page lf you would like to use the question again it can be found under the library titled Personal Question Library when adding a new question Add Question X Close Libraries Available Questions Custom lects 2 Personal Question Library n Box Radio Buttons Checkboxes Rating Scale Agreement EA Q Awareness Z 00000 Demographics No Importance Open Ends Ownership Short Text Long Text Numeric Pricing I I 123 45 Purchase Intent Satisfaction Technographics Open Ends Text or Concept Statement Custom HTML Image Video Test Magazine Uniqueness te z a a P HT Value _ All Categories 2 Dimensional Grids From Existing Single Select Multi Select Grid Multi Grid MONM Dimensional Grid 0Q0 OMO OOO NOA M Cancel allows you to reject the changes made modifications will not be saved After selecting the Cancel option you will return to the Sequence Questions page Confidential Information Entire contents Copyright 1999 2010 InsightExpress LLC All rights reserved B4b Radio Buttons The next question type available is a radio button question which is also a single select question type Add Question Libraries Custom Personal Question Library Agreement Awareness Demographics Importance Ownership Pricing Purchase Intent Satisfaction Technographics Text or Concept Statement Uniqueness Us

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