EnOcean Brand Guidelines
Contents
1. www enocean com EnOcean Mini Style Guide v1 0 1 Business stationery Sticker www enocean com Green Smart Wireless enocean W EnOcean Mini Style Guide v1 0 1 Business stationery Envelope Green Smart Wireless enocean M EnOcean Mini Style Guide v1 0 1 Business stationery Notepad THE ENERGY OF VISION Green Smart Wireless enocean www enocean com EnOcean Mini Style Guide v1 0 1 Business stationery Press Kit Green Smart Wireless enocean Green Smart Wireless EnOcean Mini Style Guide v1 0 1 Business stationery Fax FAX Green Smart Wireless I enocean An Firma X EnOcean GmbH Kolpingring 18a Frau Mustermann 82041 Oberhaching Fax Nr 49 89 67 34 689 XX Deutschland Von EnOcean GmbH Tel 49 89 67 34 689 0 Herr Mustermann Fax 49 89 67 34 689 50 Durchwahl 49 89 67 34 689 XX engen con E Mail XX enocean de www enocean de Datum 21 06 2007 Seiten XX inkl dieser Seite Betreff Musterbetreff Sehr geehrter Herr Mustermann anbei die angeforderten Unterlagen Ich bin Blindtext Von Geburt an Es hat lange gedauert bis ich begriffen habe was es bedeutet ein blinder Text zu sein2. Green Smart Wireless em enocean www enocean com EnQOcean Brand Guidelines V2 0 AUGUST 2007 EnOcean Brand Guidelines v2 0 EnOcean GmbH is the innovator and producer of the award winning patented batteryless radio technology thus establishing the EnOcean radio standard EnOcean s unique combination of miniaturized energy harvesting modules with ultra low power radio technology is the basis for innovative maintenance free wireless sensors More than 50 companies world wide offer products enabled by EnOcean EnOcean logos may be used by third parties only under the following gui delines from EnOcean GmbH EnOcean reserves the right in its sole discretion to terminate or modify permission to display the logo and may request that you modify or dele te any use of the Logo that in EnOcean s sole judgment does not com ply with these guidelines or might otherwise impair EnOcean s rights in the logo EnOcean further reserves the right to object to unfair uses or misuses of its trademarks or other violations of applicable law For more information please contact info enocean com or visit our website www enocean com Table of Contents 3 1 0 Corporate logo 4 1 1 When to use the corporate logo 1 2 Marking with 1 3 Minimum size 1 4 Logo without claim 1 5 Color logo usage and one color logo usage 1 6 Color guidelines 1 7 Clear space 1 8 Corporate typography 1 9 Collateral applications 0 2 0 Pa
3. Mit STM 110 realisierbare Funksensoren Neben der Batterielosigkeit steht beim Funksensormodul STM 110 insbesondere eine gro e Flexibilit t in der Anwendung Im Vordergrund Alle wichtigen Funktionen AD Wandler Mikrocontroller Funksender Antenne Energiemanagement sind bereits auf dem Modul vorhanden Dies erm glicht dem Anwender eine sehr einfache Reali Vermarktung ber den tsche en sierung von wartungsfreien Funksensoren fir Temperatur Helligkeit Feuchte Distributor WMocean Dampf Gas Strom Wasser und Druck beispielsweise Klimasteuerung mw Und noch ein Temperatur und Feuchtesensoren f r Heizungs und Klima Temperatur und Feuchtesensoren Ein integrierter Energiespeicher erm glicht die volle Funktion auch nach mehreren Tagen vollst ndiger Dunkelheit Titel des Dokuments Seite 1 1 15 EnOcean Mini Style Guide v1 0 1 Business stationery Press Release Po gt Green Smart Wireless enocean Amper 2007 in Prag Batterieloser und drahtloser Schaltereinsatz EnOcean easyfit mit dem Goldenen Amper ausgezeichnet Oberhaching b M nchen 23 Mai 2007 Der batterielose und drahtlose Schaltereinsatz EnOcean easyfit wurde auf EnOcean easyfit mit der Amper 2007 in Prag mit dem Goldenen Amper 2007 Zlaty Amper f r dom edet anr das beste Messe Exponat ausgezeichnet Auf der 15 Internationalen Messe fiir Elektrotechnik und Elektronik die vom 27 bis 30 03 2007 mehr als 50 000 Besu
4. 34 689 630 zeliko angelkoski enocean com www enocean com 18 www enocean com Green Smart Wireless enocean f ag Mini 0 AUGUST 2007 N EnOcean Mini Style Guide v1 0 EnOcean Mini Style Guide This is a composition of some sample applications of the current EnOcean Corporate Design For more information please contact info enocean com or visit our website www enocean com Table of Contents 1 Business stationary 3 Letterhead 4 Greeting Card 5 Business Card 6 Sticker 7 Envelope 8 Notepad 9 Press Kit 10 Fax 11 Minutes 12 Datasheet 13 White Paper 14 User Manual 15 Press Article 16 Press Release 2 Power Point Presentation 17 Power Point Presentation 3 Campaign 18 Poster Solutions 19 Poster Green Smart Wireless EnOcean Mini Style Guide v1 0 1 Business stationery Letterhead Green Smart Wireless enocean E EnOcean GmbH Kolpingring 18a 82041 Oberhaching Germany BURGMANN Industries GmbH amp Co KG Zeljko Angelkoski Herrn Dr Cord Schmidthals dr te AuBere Sauerlacher StraBe 6 10 82502 Wolfratshausen Phone 49 89 67 34 689 630 Deutschland Fax __ 49 89 67 34 689 55 Mobile 170 855 92 64 zeljko angelkoski enocean com Date July 17 2007 This is a Word Template For printing on a blank paper or for PDF Dear Sir or Madam We continuously work on product improvements of our self powered radio sensor modules and are pleased to ann
5. Man macht kei nen Sinn Man wirkt hier und da aus dem Zusammenhang gerissen Oft wird man gar nicht erst gelesen Aber bin ich deshalb ein schlechter Text Ich weiB daB ich nie die Chance haben werde im Stern zu erscheinen Aber bin ich darum weniger wichtig Ich bin blind Aber ich bin gerne Text Und sollten Sie mich jetzt tats ch lich zu Ende lesen dann habe ich etwas geschafft was den meisten normalen Texten nicht gelingt anbei die angeforderten Unterlagen Ich bin Blindtext Von Geburt an Es hat lange gedauert bis ich begriffen habe was es bedeutet ein blinder Text zu sein Man macht kei nen Sinn Man wirkt hier und da aus dem Zusammenhang gerissen Mit freundlichen Gr en Herr Mustermann Leiter Marketing und Kommunikation 10 EnOcean Mini Style Guide v1 0 Minutes 1 Business stationery Musterthema 12 07 07 Uhrzeit 12 00 13 00 Uhr Ort 2 OG Videokonferenzraum Seite 1 x Protokollant Herr Mustermann Durchwahl 49 89 67 34 689 XX E Mail XX enocean de Teilnehmer Max Mustermann Max Mustermann Max Mustermann Max Mustermann Max Mustermann Max Mustermann Nr Art Ergebnisse 1 B Vertragskorrektur Hier steht ein Blindtext zu den Thema oben hier stehhen alle m glichen Punkte die dazu geh ren Hier steht ein Blindtext zu den Thema oben hier stehhen alle m glichen Punkte die dazu geh ren Green Smart Wireless enocean Zust ndig Herr Mustermann EnOcean Gmb
6. in these guidelines EnOcean Brand Guidelines v2 0 1 8 Corporate typography The typeface News Gothic Linotype conveys a sense of modernity friendlyness and it s easy to read Its consistent use is key to building recognition of the EnOcean brand In cases where this font is not available such as in electronic media Ver dana should be used as the default typeface The correct spelling of our brand name EnOcean is with an E and O majuscule EnOcean News Gothic News Gothic Italic News Gothic Bold OUR TYPEFACE plays an essential role in our communication News Gothic regular for headlines also to use in majuscules We use it to clearly express information that the viewer needs to digest quickly News Gothic oblique for introductory texts margin notes Typefaces provide orientation and divide texts into segments that are easy to understand News Gothic regular for longer body texts News Gothic bold for highlighting not for headlines Typefaces provide orientation and divide texts into segments that are easy to understand News Gothic oblique for captions and legends EnOcean Brand Guidelines v2 0 1 Corporate logo 1 9 Collateral applications In advertising and collateral your company and or brand name must be present and more than 50 percent larger in size than the EnOcean corpo rate logo Also be sure that the EnOcean corporate logo remains dis tinct and separate from text brandmarks o
7. up to 4 single pushbuttons Long or Short pushbutton operation the time Features overview Antenna Frequency Transmission p power FE enocean between pushing and releasing the pushbutton can be easily detected by the receiver By doing that applications such as dimming control or jalousie control including slat action are simple to implement The PTM 200 module serves the 868 MHz air interface protocol of EnOcean Together with the receiver modules RCM 110 or RCM 120 this module can be easily integrated in operation and control units for the implementation of different application specific system solutions PTM200 200 S3001 A200 integrated 868 3 MHz L max 10m mW EIRP Data rate Channel bandwidth Modulation type 120 kbps 280 kHz ASK Channels 2 with 4 action states each upper lower pushbutton is pressed released Telegram type RPS of type 2 allows interpretation of operating two buttons simultaneously Transmission range Energy bow travel Operating force 300m free field typ 30m indoor 1 8mm rE approx 7 N at room temperature Number of operations typ 50 000 actuations tested according to EN 60669 VDE 0632 Module dimensions Inclusive rotation axis and energy bow 40 0 x 40 o x 11 2 mm Operating temperature 25 up to 65 C Radio signals are event controlled pushbutton is pressed is edenis with button code and unique module identification fix 32 bit ID This p
8. use the EnOcean corporate logo Please find below the limited circumstances under which third parties may use the EnOcean corporate logo The logo must always be used pursuant to the specifications below to identify EnOcean Corporation or EnOcean products or services Any use that falls outside of these speci fications is strictly prohibited Third parties may only use the corporate logo without a license under the following limited circumstances m At the bottom of advertising marketing collateral or a website that references the connection with EnOcean for example the material states that you are an authorized distributor of EnOcean products provided that the area in which the EnOcean logo is used includes the corporate logos of two or more companies with which the third party has a similar relationship m In an area of a website advertising or marketing collateral exclusi vely dedicated to the sale of EnOcean products or products which incorporate EnOcean products 1 2 Marking with The logo must always be accompanied by the registered symbol Every appearance of an EnOcean corporate logo in stylized form should always be marked with the appropriate symbol 1 3 Minimum size The logo must always be at least 85 pixels in width and it can only appe ar in horizontal position 1 4 Logo without claim In case of marketing collateral is shorter than 14 mm like imprint on ball pen the logo can be used wit
9. H Kolpingring 18a 82041 Oberhaching Deutschland Tel 49 89 67 34 689 0 Fax 49 89 67 34 689 50 info enocean com www enocean de Termin 20 07 07 2 A Auftragsfreigabe Herr Karo 25 07 07 3 F Plan berarbeitung Herr Streifen 28 07 0 Art A Auftrag B Beschluss F Feststellung E Empfehlung I Information 11 EnOcean Mini Style Guide v1 0 1 Business stationery Datasheet The radio transmitter module PTM 200 from EnOcean enables the implementation of wireless remote controls without batteries Power is provided by a built in electro dynamic power generator Key applications are wall mounted flat rocker switches with 1 or 2 rockers with medial posi tion as well as handheld remote controls with up to 4 single pushbuttons Functional Principle A common electro dynamic energy transducer is actuated by a bow which can be pushed from outside the module on the left or right by an ap propriate pushbutton or switch rocker When the energy bow is pushed down electrical energy is created and a RF telegram Is transmitted includ ing a 32 bit module ID Releasing the energy bow generates different telegram data so every PTM telegram contains the information that the bow was pressed or released In addition the radio telegram transmits the operating status of 4 con tact nipples when activating the bow This en ables the identification of up to 2 appropriate switch rockers or
10. and or brand name must be present and more prominent in size The partner logo should be placed on the same face side of the product as the company or brand logo but in its own distinct area to help reinfor ce your company brand logo presence If there is not enough space the partner logo can be placed on another face Please follow the established guidelines for color usage size relations hips minimum size shape and clear space E TESTcompany 16 EnOcean Brand Guidelines v2 0 3 1 EnOcean naming conventions Corporate name EnOcean Legal name EnOcean GmbH or EnOcean Inc should be used where appropriate such as on first reference in legal documentation 3 2 Trademark legal attribution statement Use the following trademark attribution statement when EnOcean and the EnOcean signature are included as well as other EnOcean and non EnOcean trademarks for which we are not obligated to list the specific trademark owner 3 3 Required statement EnOcean and the EnOcean logo are registered trademarks of EnOcean GmbH All other product or service names are the property of their respective owners EnOcean GmbH 2007 17 EnOcean Brand Guidelines v2 0 Questions All marketing communications must conform to the correct template and brand guidelines If you have a guidelines question please address your question to Marketing Manager Global Communications Zeljko Angelkoski phone 49 89 67
11. cher mit Neuheiten und aktuellen Trends anzog pr sentierte der tschechische Distributor WMOcean EnOceans revolution re Techno logie f r die Geb udeinstallationstechnik Der universelle Schaltereinsatz EnOcean easyfit arbeitet vollkommen ohne Batterien Universelle Schalter und ist dadurch absolut wartungsfrei einsetzbar In Verbindung mit einem Schaltaktor ee k nnen drahtlos Verbraucher geschaltet werden und dabei Reichweiten von typisch wartungsfrei 30 Metern in Geb uden oder bis zu 300 Metern bei freier Sicht erzielt werden Durch ihren integrierten Energiegenerator erzeugen die EnOcean Funkschalter ihre Energie aus jedem Tastendruck EnOcean easyfit passt ganz einfach in einen entsprechenden Designrahmen und kann flach an eine Wand geschraubt oder geklebt werden das schlagen von Mauerschlitzen und das Setzen von Wanddosen f r Licht und Jalou sienschalter geh rt damit endg ltig der Vergangenheit an Zwei Drittel einer typi schen Geb udeverdrahtung entf llt somit In Tschechien wird die innovative Technologie ber den spezialisierten Distributor WMOcean vermarktet Neben den einfach montierbaren Endprodukten f r die Geb u deautomatisierung bietet WMOcean auch die Technologiemodule wie miniaturisierte Energiegeneratoren und Funkbausteine f r die Integration in verschiedenste OEM Produkte an Der Vertriebsleiter der EnOcean GmbH Andreas Schneider erl utert Mit der Auszeichnung Goldener Amper wird eine Te
12. chnologie f r batterielose Funk Vermarktung ber sensorik ausgezeichnet die sich In der Geb udeautomatisierung International bereits hin stark etabliert hat und in dem stark wachsenden tschechischen Renovierungsmarkt groBe Marktchancen hat Die drahtlosen Sensoren arbeiten nach dem Energy Har vesting Prinzip sie werden einfach und flexibel montiert und versorgen sich selbst aus der frei verf gbaren Umweltenergie ohne Verwendung kologisch bedenklicher Batterien Damit erf llen sie die Anforderungen von Bauherrn Facility Managern und Installateuren Geb udeprojekte k nnen in k rzester Zeit realisiert werden Investiti ons und Betriebskosten sinken und die Systeme sind wartungsfrei Titel des Dokuments Seite 1 1 EnOcean Mini Style Guide v1 0 2 Power Point Presentation E lt lt enocean Titel Untertitel RED womo ECONOMIC FORUM TECHNOLOGY PIONEER 2006 j Gar La feu facillamet velessequam quat La feu facillamet velessequam quat Ut vullam coreet consequat aliquis modoloreet conulputem etummy nullandignim dolum nibh et vero odit lutpat qui bla feugait lorperaesto m Lis autpat Piscilis augiatinim qui tetue commy nismod tate dipis nummy nullumm odolorem volore feu feuguer sequat vero odit lutpat mu Hier kann ein Unterpunkt stehen Hier kann ein weiterer Unterpunkt zur besseren Gliederung stehen Hier kann ein weiterer Unterpunkt zur besseren Gl
13. hout claim E Wireless enocean ge 3 0 cm 1 18 inch 85 pixel enocean EnOcean Brand Guidelines v2 0 1 5 Color logo usage and one color logo usage When using the logo we prefer you use the color version However when the color logo cannot be used such as on black and white applica tions the grayscale version of the corporate logo is preferred Please note that these versions of the logo may not be altered in any way To maximize the visual impact of the EnOcean identity it must be reproduced only on white Green Smart Wireless enocean Green Smart Wireless enocean EnOcean Brand Guidelines v2 0 1 Corporate logo 1 6 Color guidelines Color is an important element in the EnOcean identity Consistent and correct usage of our corporate color palette will help ensure that we pre sent a cohesive high quality image to the world The colors shown here dark blue PANTONE PMS 2757 and ocher PANTONE PMS 131 represent the EnOcean corporate color palette Use them against background colors that provide sufficient contrast to attain optimum readability The primary corporate colors may be used in spot color PANTONE four color process CMYK RGB and Web hexadecimal applications Use the RGB colors for broadcast and computer presentations and hexadecimal values for Web safe applications In spot color situations refer to the standards sh
14. iederung stehen La feu facillamet velessequam quat Lis autpat Piscilis augiatinim qui tetue commy nismod tate dipis nummy nullumm odolorem volore feu feuguer sequat vero odit lutpat qui bla feugait lorperaesto ma Hier kann ein Unterpunkt stehen 17 EnOcean Mini Style Guide v1 0 3 Campaign Poster Solutions Intelligent buildings feel what it takes Self powered wireless sensors from EnOcean cut the cost and time of installation and enable efficient use of energy Smart Windes enocean Some homes have that little bit extra and need a whole lot less Self powered wireless sensors from EnOcean make a home intelligent and energy efficient enocean www enocean com Self powered wireless sensors from EnOcean are enabling entirely new solutions wherever you look Green Smart Wireless enocean www enoceancom 18 EnOcean Mini Style Guide v1 0 3 Campaign Poster Green Smart Wireless Green energy comes clean Smart sensors made for intelligent systems 19 EnOcean Mini Style Guide v1 0 4 Contact information Questions All marketing communications must conform to the correct template and brand guidelines If you have a guidelines question please address your question to Marketing Manager Global Communications Zeljko Angelkoski phone 49 89 67 34 689 630 zeliko angelkoski enocean com www enocean com 20
15. ising as well as finished end use product to communicate their relationship with EnOcean and to distinguish themselves from other competition in the marketplace under following conditions m Original equipment manufacturers OEM who incorporate EnOcean products or technology in their products m Other third parties who sell products which incorporate EnOcean products or technology 2 2 Marking with The logo must always be accompanied by the registered symbol Every appearance of an EnOcean partner logo in stylized form should always be marked with the appropriate symbol 2 3 Minimum size The logo must always be at least 48 pixels in width and it can only appe ar in horizontal position ENABLED BY enocean NO BATTERIES NO WIRES Pr BY enocean NO BATTERIES NO WI el 1 7 cm 0 67 inch 48 pixel 10 EnOcean Brand Guidelines v2 0 2 Partner logo 2 4 Color logo usage and one color logo usage When using the logo we prefer you use the color version For occasions when the primary corporate colors cannot be used the one color versi on of the corporate logo is preferred for single color applications When producing materials with calm dark colored backgrounds always choose the reversed white logo On a vivid background the partner logo is posi tioned on a white square see chapter 2 6 Please note that these versions of the logo just as the color version ma
16. ounce the following product changes and new products We continuously work on product improvements of our self powered radio sensor modules and are pleased to announce the following product changes and new products We continuously work on product improvements of our self powered radio sensor modules and are pleased to announce the following product changes and new products We look forward to receiving your order With kind regards EnOcean GmbH Zeljko Angelkoski Marketing Manager Global Communications EnOcean GmbH Phone 49 89 67 34 689 0 Managing Directors Account Kolpingring 18a Fax 49 89 67 34 689 50 Markus Brehler Uwe Thumm HypoVereinsbank M nchen 82041 Oberhaching info enocean com Registered Court Munich HRB 139781 No 2440610 Germany www enocean com VAT Reg No DE813355588 Bank Code 700 202 70 EnOcean Mini Style Guide v1 0 1 Business stationery Greeting Card KA Wireless enocean EnOcean GmbH Kolpingring 18a 82041 Oberhaching Deutschland Tel 49 89 67 34 689 0 Fax 49 89 67 34 689 50 info enocean com www enocean de EnOcean Mini Style Guide v1 0 1 Business stationery Business Card I 2 enocean Markus Brehler Chief Executive Officer Founder EnOcean GmbH Phone 49 89 67 34 689 25 Kolpingring 18a Fax 49 89 67 34 689 53 82041 Oberhaching Mobile 49 171 9 72 31 73 Germany markus brehler enocean com www enocean com
17. own in the current edition of the PANTONE PMS Color Formula Guide The colors shown in this section and throughout this guide have not been evaluated by PANTONE Inc for accuracy and may not match the PANTONE color standard For accurate standard please refer to the cur rent edition of the PANTONE Color Formula Guide Primary Colors Additional Color may be used as background color 80 50 Pantone PMS 2757 PMS 131 PMS 644 Process C M Y K X lt 0 X lt 0 30 100 20 40 15 10 WM 199 148 13 158 176 201 Web 002C60 C7940D 9EBOC9 EnOcean Brand Guidelines v2 0 1 7 Clear space To ensure maximum visibility readability and brand integrity the EnOce an corporate logo should always appear with space around it This area of isolation ensures that all graphic elements or type are separated from the logo by a designated amount of space The EnOcean corporate sig nature must always be surrounded on the right and left side by a clear space of at least 1X and on the top and bottom side by at least 2X where X equals the height of the letter e in EnOcean This is the mini mum distance to place any other graphic element or type to ensure readability The illustration explains the key measurements of the elements that make up the EnOcean corporate signature Use only approved master reproduction art or files and follow all standards and specifications outli ned
18. r Moa 4606 4 088 77 Karg a Pa EMD 17081 Ore tere on en mwa maar com 14 EnOcean Mini Style Guide v1 0 1 Business stationery Press Article ODE gt Green Smart Wireless enocean EnOcean STM 110 kommt jetzt mit noch weniger Licht aus Funksensor aus Mini Solarzelle versorgt Oberhaching b M nchen 23 Mai 2007 EnOcean bringt mit dem Produkt STM 110 die n chste Generation ihres so larbetriebenen Funksensormoduls auf den Markt das vielf ltige Sensorin EnOcean easyfit mit formationen batterie und drahtlos bertr gt Das STM 110 kommt jetzt mit oar at noch weniger Licht aus Mit dem STM 110C gibt es ab sofort auch eine Fre quenzvariante in 315 MHz fir den nordamerikanischen Markt Das STM 110 ist die perfekte Antwort auf die Herausforderungen fir effiziente drahtlose F hlsensoren wie hohem Strombedarf beim Funk sowie Unzul nglichkeiten der Batterie wie kurze Lebensdauer Wartung und Entsorgung Das STM 110 Sensormodul wurde ebenfalls wie sein Vorg nger STM 100 mit dem Ziel eines wartungsfreien Funkmoduls zur bertragung von vielf ltigen Sensorinfor mationen konzipiert Die Energieversorgung kann mittels der mitgelieferten nur 13 mm x 35 mm kleinen Solarzelle erfolgen Ein integrierter Energiespeicher erm glicht die volle Funktion auch nach mehreren Tagen vollst ndiger Dunkelheit Hier steht BU zu STM 110 Universel le Schaltereinsatz EnOcean easyfit batterielos und wartungsfrei
19. r any other graphic ele ments Follow the established guidelines for color usage size relationships minimum size shape and clear space In advertising the corporate logo should be placed in association with relevant content of the ad Green Smart Wireless enocean We offer maintenance free wireless solutions for commercial buildings renovation and modernization Project planning and installation of light management systems automation systems and EnOcean wireless solutions energy autono E mous and maintenance free TEST company I am a dummy copy And I ve been a dummy copy since my birth It took me a long time to realize what it means to be a dummy copy www testcompany com Example advertising EnOcean Brand Guidelines v2 0 The EnOcean partner logo consists of two components m the logo a graphical element m the Enabled by EnOcean logotype and name No BATTERIES NO WIRES in its unique type treatment The EnOcean partner logo and logotype and their relationships to each other were developed to express our name and brand image They may not be re created redrawn or reconfigured under any circumstan ces Please use only approved master reproduction art and follow all standards and specifications outlined in the guidelines 2 1 When to use the partner logo You may use the partner logo on collateral material such as documen tation print advertising and Web advert
20. roduct is CE certified and conforms to the R amp TTE EU Directive on radio equipment The EnOcean 868 MHz technology Is also FCC IC approved for usage in the USA and in Canada EnOosan GmbH Phone 49 89 67 34 689 77 Kolpingring 18a Fax 49 89 67 34 689 50 82041 Oberhaching info enocean com Germany waw enocean com 12 EnOcean Mini Style Guide v1 0 1 Business stationery White Paper Green rart Wertes enocean Green rart Wieden enocean EnOcean ist Schl ssel zum Intelligenten Gr nen Geb ude en EN Kostensensitivit t und Umweltbewusstsein f hren zum intelligenten Gr nen Geb ude Inteligent adressert hierbei die Forderungen nach mobilen Arbeitswelten Nutzungs nderungen im Betrieb flexibel mobil modular ARENA ee en an IA die Forderungen nach Fl chenverdichtung Gro raumrevitalisierung und Energieeffizienz aber auch die kologische Anforderung an Baumaterialien und Installation Nachhaltigkeit Elektrosmog EnOcean Ist Schl ssel zum Intelligenten Gr nen Geb ude Steigende Komfortanspriche Kostensensitivitat und Umweltbewusstsein Gr n adressiert die Forderungen nach Fl chenverdichtung GroGraumrevitalisierung und Ener boas Geert Poe OM OS Autor gieeffizsenz aber auch die kologische Anforderung an Baumaterialien und Installation Nach sprer the vn AM Vermes badet to madkeutes haltigkeit Elektrosmog Dameg gen rv ar _n na im Papia Komfortan
21. rtner logo 2 1 When to use the corporate logo 2 2 Marking with 2 3 Minimum size FO ON 01 11 2 4 Color logo usage and one color logo usage 12 2 5 Color guidelines 13 2 6 Clear space 14 2 7 Corporate typography 15 2 8 Collateral applications 16 2 9 Product applications 17 3 0 Editorial guidelines 18 4 0 Contact information EnOcean Brand Guidelines v2 0 The unique EnOcean logo has been created for use in print and digital media on products and in signage The corporate logo is a custom drawing in a configuration that is not to be altered Use only the artwork provided Do not attempt to recreate the logo The EnOcean signature consists of three main components m the logo a graphical element that captures the spirit and essence of our company m the EnOcean logotype and the name EnOcean in its unique type treatment m the claim Green Smart Wireless All three elements combine to form the EnOcean corporate signature The EnOcean logo the logotype the claim and their relationships to each other were developed to express our name and brand image They may not be recreated redrawn or reconfigured under any circumstan ces Please use only approved master reproduction art and follow all standards and specifications outlined in guidelines v Green Smart Wireless ean EnOcean Brand Guidelines v2 0 1 1 When to use the corporate logo As a general rule third parties may not
22. s Gothic Linotype conveys a sense of modernity friendlyness and it s easy to read Its consistent use is key to building recognition of the EnOcean brand In cases where this font is not available such as in electronic media Ver dana should be used as the default typeface The correct spelling of our brand name EnOcean is with an E and O majuscule EnOcean News Gothic News Gothic Italic News Gothic Bold OUR TYPEFACE plays an essential role in our communication News Gothic regular for headlines also to use in majuscules We use it to clearly express information that the viewer needs to digest quickly News Gothic oblique for introductory texts margin notes Typefaces provide orientation and divide texts into segments that are easy to understand News Gothic regular for longer body texts News Gothic bold for highlighting not for headlines Typefaces provide orientation and divide texts into segments that are easy to understand News Gothic oblique for captions and legends 14 EnOcean Brand Guidelines v2 0 2 Partner logo 2 8 Collateral applications In advertising and collateral your company and or brand name must be present and more than 50 percent larger in size than the partner logo Also be sure that the partner logo remains distinct and separate from text brandmarks or any other graphic elements Follow the established guidelines for color usage size relationships minimum size shape and clear
23. space In advertising the partner logo should be placed in association with relevant content of the ad BEN TEST company Building automation Your specialist for batteryless EnOcean wireless technology EI en en nn We offer maintenance free wireless solutions for commercial buildings renovation and modernization Project planning and installation of light management systems automation systems and EnOcean wireless solutions energy autono mous and maintenance free rer eef n wireless technology I am a dummy copy And I ve been a dummy copy since my birth It took me a long time to realize what it means to be a dummy copy www testcompany com Example advertising partner logo on vivid background A Nj We offer maintenance free wireless solutions for commercial buildings renovation and modernization Project planning and installation of light management systems automation systems and EnOcean wireless solutions energy autono E mous and maintenance free TES Tcompany I am a dummy copy And I ve been a dummy copy since my birth It took me a long time to realize what it means to be a dummy copy www testcompany com Example advertising partner logo on calm dark colored background 15 EnOcean Brand Guidelines v2 0 2 Partner logo 2 9 Product applications While the partner logo is used to help market your product s your com pany
24. spriche Kostensenstivitat und Umweltbewusstsein f hren zum Intelligenten Shor euch die Ghologhcke Anforderung an Baumeteriten und trataleter Grocieanighen Elstree mog boonen Geert Pre AE MOS Atter sargng te ku vormen sy budget ta natiera amag nogeen con ar _ un noen com EnOcean Mini Style Guide v1 0 1 Business stationery User Manual Pushbutton Transmitter Device PTM 200 V1 24 boas Greet LET sarge r fa MD 12041 Onemacnng fjer nn wen un m orm vea ay OT Page 12 PTM 200 V1 2 2 3 PTM 200 Radio Telegram For the transmission of the telemetric signals EnOcean has defined a new dynamic radio data tele gram that is adapted to the individual application It is optimized to the essential features of energy autarkie radio sensors Flexibility for adaptation of different data structures and data quantities Data encryption option 2 3 1 Frequency range The EnOcean technology operates the 868 3 MHz radio channel 868 0 868 6 MHz which is emchu sively released for short time data transmission in Europe Timing conditions can be found in chapter 3 5 of this paper Because of the very low radiated field strength on average the 868 3 MHz EnOcean radio technology can be operated in the USA and in Canada Timing conditions can be found in chapter 3 6 of this pa per 2 3 2 Modulation process As modulation process EnOcean uses incoherent amp tude modula
25. standard For accurate standard please refer to the cur rent edition of the PANTONE Color Formula Guide Primary Colors Additional Color may be used as background color 80 50 Pantone PMS 2757 PMS 131 PMS 644 Process C M Y K X lt 0 X lt 0 30 100 20 40 15 10 WM 199 148 13 158 176 201 Web 002C60 C7940D 9EBOC9 12 EnOcean Brand Guidelines v2 0 2 6 Clear space To ensure maximum visibility readability and brand integrity the EnOce an partner logo should always appear with space around it This area of isolation ensures that all graphic elements or type are separated from the logo by a designated amount of space The EnOcean partner signa ture must always be surrounded on all four sides by a clear space of at least 1X where X equals the height of the letters e and E in Enabled by EnOcean This is the minimum distance to place any other graphic element or type to ensure readability The illustration explains the key measurements of the elements that make up the EnOcean partner signature Use only approved master reproduction art or files and follow all standards and specifications outli ned in these guidelines XI IX X X ru run u O I 1 nes ae ve do of N ENaBLEDBY wma enocean Zas GN NO BATTERIES 0 GE NO WIRES ee i X BER N 13 EnOcean Brand Guidelines v2 0 2 Corporate typography The typeface New
26. tion ASK Digtal amplitude modulation enables the implementation of very efficient energy saving transmitters because only the 1 bits are transferred At the same interference signal level the transmission security of the alter native FSK method is identical to that of the ASK method Reference Pehl Digitale und analoge Nachrichten bertragung H thig 2001 2 3 3 Transmission timing The transmission timing of the radio device PTM 200 has been developed to avoid possible collisions with data packages of other EnOcean transmitters as well as disturbances from the environment With each transmission cycle at least three identical subtelegrams are transmitted The transmission of subtelegram lasts approximately 0 7 ms To optimize data security each telegram is repeated twice within about 20 ms whereas the delay between the second and the third transmission burst is effected at random If some residual energy is available after transmission of three subtelegrams up to 2 further subtelegrams are sent With each transmission cycle at least three identical subtelegrams are transmitted The transmission of subtelegram lasts approximately 0 7 ms To optimize data security each telegram is repeated twice within about 20 ms whereas the delay between the second and the third transmission burst is effected at random If some residual energy is available after transmission of three subtelegrams up to 2 further subtelegrams are sent tran Gae
27. y not be altered in any way Ac or 2c color version ENABLED BY enocean NO BATTERIES NO WIRES one color version black ae BY o VE BY tn enocean enocean Mti NO BATTERIES NO BATTERIES en NO WIRES NO WIRES NEARE yay t j 1808 BEUTE one color version Pantone 2757 Example calm dark colored background ENABLED BY enocean NO BATTERIES NO WIRES N 11 EnOcean Brand Guidelines v2 0 2 Partner logo 2 5 Color guidelines Color is an important element in the EnOcean identity Consistent and correct usage of our corporate color palette will help ensure that we pre sent a cohesive high quality image to the world The colors shown here dark blue PANTONE PMS 2757 and ocher PANTONE PMS 131 represent the EnOcean corporate color palette Use them against background colors that provide sufficient contrast to attain optimum readability The primary corporate colors may be used in spot color PANTONE four color process CMYK RGB and Web hexadecimal applications Use the RGB colors for broadcast and computer presentations and hexadecimal values for Web safe applications In spot color situations refer to the standards shown in the current edition of the PANTONE PMS Color Formula Guide The colors shown in this section and throughout this guide have not been evaluated by PANTONE Inc for accuracy and may not match the PANTONE color
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