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1. ooccncccccnnncoccncnnnnnnnnnncnnnnnnnnnnnononnnnnnononnnnnnnnnnnnnnnnnnnnnnnnnnnnanininns 22 2 8 2 Sending a Text Email InvitatiON ooccccococnnncnonnnonnnonnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnonennnnanannnns 23 2 9 Other Ways to Invite Your Audience cccconoccnccnccnnccnnnncnnonononnnnnnnnonnnnnnnnnnnnnnnnnnnnnnnnnnnnnnonannnnnnnnnnnnnnnnnonanininns 23 WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 2 3 de 2 9 1 Other Ways to Get your Webcast URL oocccccoccnnccnccnccnocononnncnnnnnnonnnnnnononnnnnnnnnnnnnnnnnnnnnnnnnnonannnnnnananonns 24 210 Set Up Event Auto Notificaci n EmallSitarinas oli 24 2 10 1 Creatine an AUTO NOU CITO cuusrra iaa is 24 2113 vie Production Team Members criadas 26 2 11 1 Create an E ial ropita 27 211 2 Inviting Production Team Members to a WebcCaSt oocccccccccnccnccnnccncnnnnnncnnnnonnnnonanononnnnnnnnnnnnnnnananonnnos 28 2 11 3 maune a Presenter to a Webcast ida 29 2 11 4 Editan E MANOTO Beem essere Ne T E EE EE A eee 29 2 11 5 Delete aNiEMal Group eu 30 RON ai N 31 51 Mine PRESENT Screen OE la o 31 SEL QUICK Note On Widpets ina AA 32 3 2 TAME Video WI eel aaa A A 32 32 dy Otal Device ia 33 322 LiveVideo AP RR 34 AO A nn aaaateetsannccnssauxeuuaanscuetacns ences oannauecamuneusareaustacasteveranecesesonsesueaonse 34 32A AQ MIO id sion 34 353 POWEEPOINE SIG WII BEE aaa 35 3 4 Viewer Questions Question a
2. Cancel gt Type the name of the group into the text box under Group Name gt Use the check boxes on the right assign permissions to the group members as shown below WebCaster gives you the ability to assign different task permissions to each production group WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 27 Permissions mw Live Editor Control M Start Stop Event Slides Control Polls Control Director Control Q amp A Management You can give members of an Email Group the permission to do all functions in WebCaster or you can give them selected permissions For example as shown above you could give a Group permission to use stop and stat an event and use the Director function However this group would not be able to control the PowerPoint slides gt When you have finished assigning permissions to the group you can either save the group by clicking eo you can add members to the group before saving You can always return to the group and add more members at a later time NOTE if you want to give individual people different permissions you must create an Email Group for ech person Suggestion name the group after the person e g Sally or Joe To add members to an Email Group gt Type the email address of the new member into the text box at bottom of the New Email Group screen as shown below travolta winston riley com Add Email gt When you are fin
3. screen shown below will appear WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 17 Search Upload 1 2 of 2 results O O 9 O Preview Crested Name Fall_Product_Lineup2 pptx Fri Aug 20 2010 07 11 12 AM Type PRESENT Download PPT Fri ug 13 2010 04 41 11 PM Created 2010 08 13 04 41 22 Fall Product Lineup Malina Wircbrop y Martes Figure 12 Selecting PowerPoint screen This screen shows you PowerPoint files that are available to you in your asset management system gt Ifthere are many files you can search for the one you want using the search box at the top of the screen gt When you find the file you want click on its name to highlight it It will turn blue as shown and then click the button gt Ifthe file you want is not yet in the asset management system click EZ A file navigation box will appear Select the file you want to upload and click Open NOTE Clicking Open on your selected file will do two things 1 It will select that file as your PowerPoint and 2 It will upload that file to your asset management for later use in other projects 2 3 9 Upload the logo for the Webcast Lobby and Login Page Uploading the logo for your webcast lobby and login page is a process similar to uploading the presenter image Clicking on the button located next to the words on the Manage screen will enable you either to select an existing logo file from the asset management system or upl
4. Webcasts that are intended only for an internal audience behind the firewall stream over private corporate networks Depending on the way the network is set up this might be a relatively simple process or one that taxes the network resources Most enterprises now rely on an approach to video streaming known as multicasting Multicasting is a technology that allows groups of viewers to share a video stream in such a way that the signal only has to travel once to each node of a corporate network In contrast to unicasting where every viewer pings the media server to receive a single dedicated video stream a process that is extremely network bandwidth intensive a multicast network enables tremendous network efficiency for video Who s Who in the Webcasting Process If you re reading this manual you are likely part of a team that produces webcasts Every organization has a slightly different approach to producing webcasts but in general there are a few common structures and roles that we find in most companies The Client For virtually every webcast there is a client of some kind who has requested that it be produced In a media production business it is usually quite clear who the client is it s the person or entity paying for the production In a corporate setting it may be a little more subtle Some media departments in a corporation have actual defined internal clients that pay for webcast production services as if the med
5. As circled in the figure the box contains your event s unique URL WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 23 Message HTML Text ou are invited to a Webcast on Tue Nov 9 2010 at 04 00 00 PM US Pacitic d time of the event to attend here is the link to launch the event http a59 g akamai net f 59 6889 30s ivt download akamai com 6889 amazonqga mp32 4000 5001 5153 5451 Lobby default htm Figure 20 The invitation email message box in the Email Screen automatically contains your webcast s unique registration URL You can copy and past this URL into many different communication vehicles such as your own emails banner ads and so forth The URL will link your potential audience members to the registration page and lobby for your event 2 9 1 Other Ways to Get your webcast URL There are several other ways to get your webcast URL e Click the name of the project in upper right corner of the app the link next to Project e Right click the link described above and select Copy Project Link This will automatically put the URL on your clipboard 2 10 Set Up Event Auto Notification Emails WebCaster s Email Screen The CES tab enables you to schedule automated emails that go out to your audience before and after the webcast The following auto notification emails are pre written in WebCaster though you can modify the text content in the tool e Registration Confirmation confirms that
6. You need to enter the name s of your audience members into the box You can paste a list of email addresses if they are separated by commas e There is along URL at the bottom of the message box o This is the URL for your webcast lobby o It is the link to the page where your audience will register for the webcast o You can cut and paste this URL into other emails or web pages in order to link your potential audience to the registration page lobby for the webcast o You should not change this URL It is automatically generated for your event It is unique and will not work if you modify it o This URL will only appear once your event has been published If you have not published your event you will not have a URL To send an HTML invitation email gt Enter the name s of your audience members into the box You can paste a list of email addresses if they are separated by commas gt Customize your message as you want not necessary but the default invitation is fairly basic gt Click MC NOTE If you customize your invitation text in the HTML form it will NOT automatically populate the Text email invitation form with the new text You must manually cut and paste your revised invitation text from one box to the other if you want to send the same invitation in both text and HTML forms 2 8 2 Sending a Text Email Invitation Sending a text email invitation using WebCaster s email screen is similar to sending an HTML email As shown
7. let s review how they are different so we can understand when it is best to use each approach to interactivity and information gathering e A survey is a long form multi page if you want set of questions that can be posed in a variety of formats including multiple choice single choice matrix and user input text Surveys can be sent to the webcast audience at any time though the recommended practice is to ask the audience to fill out the survey near the end of a webcast e Polls are short interrogatories typically offering a single choice question with 3 or 4 answer choices Polls can be sent to the audience at any point in the webcast and it is possible to send more than one poll during the event The audience gets real time feedback on poll results For example if the poll asks How many of you are right handed the audience will instantly see how many people answered the poll Right handed IMPORTANT NOTE about Surveys and Polls In order to have survey and poll functionality in our webcast the theme template you select must have the survey and poll capability embedded in it For more information on selecting themes see Set Up The same is true for social media links such as Twitter If you are not seeing polls and surveys in the Manage Screen it means you have using a theme that lacks the functionality You will have to change themes to get the survey and poll functionality 8 1 Creating Surveys and Polls Survey and po
8. 09 02 2010 1803 Archive 08 02 2010 18 08 Thu Sep 2 2010 02 03 44 PM Type VIDEO Archi 51 2010 92 93 1 1 2010 07 11 18 F Created 2010 09 02 22 03 44 Figure 36 The Archive Select Video screen allowing the user to choose a different video from the live webcast version for archiving purposes After you select your video you will be returned to the Choose Video screen Click to proceed to the synchronization tool shown below WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 44 Slide list with timing of appearance on Synchronization Timeline ANALYTICS Status Video preview 0025 01 11 Video time slider Mark Adust Remove slides Play Pause Add new video Synchronization A timeline into Synchronization Timeline Save Save and publish for more work for on demand viewing Positions of slides on later Synchronization timeline Figure 37 The Archive Tool with details explained NOTE The Lobby page URL is the same for the archive and the original live event After the event the archive page is what is linked to from the Lobby page 5 2 Using the Synchronization Tool WebCaster s synchronization tool which is used for both archiving of live events and the creation of new on demand events is essentially a simplified video editing tool like Premiere or iMovie The synchronization tool enables you to synchronize a sequence of PowerPoint slides with a piece of video Th
9. Are you planning on conducting surveys during the event What will they ask Who is responsible for developing and approving survey questions Which template will you be using for your presentation If it is being customized who is responsible for customization and quality checking it Copyright 2010 by MediaPlatform Inc Done 66 Q amp A format Live or pre recorded Audio or video Will questions be allowed doing the event Who will handle them more than one person can be delegated Q amp A admin rights with WebCaster Will the legal department need to review the questions Will this event be live pre recorded ora combination For a pre recorded event who approves the recorded content for publication Is this going to be an event with video or just audio If you follow the planning checklist you will find that most of the unknowns in your production will get thought through before they become problematic What follows is a list of suggested practices to help you make the most of your production planning process Item Master Plan document Contact List Online collaboration site for project management Deliverables List Review and Approval Loops Regular Planning and Status Meetings Production Stage 1 Best Practices Description Issues involved The format is up to you but the idea is the same keep all the important facts of your plan in one document with one person
10. Figure 1 This manual will follow this process flow 1 Set up Rehearse Perform Complete Plan Before anything is done the client producer and production team must come together to develop a plan for what is going Figure 1 the five stages of webcast production to happen and who is responsible for what Set up This stage involves getting the event set up in WebCaster establishing the invitation and registration process for the event in WebCaster assembling presentation materials and assigning production team roles a Create a new event or open an existing one Input event information Upload PowerPoint deck logos presenter image Publish the webcast Add audience members Invite audience members Invite production team members Invite presenters Rehearse Once the event has been set up it is necessary to run through the event and make sure that everyone involved knows what they are supposed to be doing and how the presentation is meant to flow Perform This is the actual event where the video and presentation stream to the live audience or where the presentation is recorded for later on demand play Complete After the event has been performed it s time to archive it for later viewing say thank you to people who viewed it and generate reports on how the event went so gt OQA90 TF WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 8 WebCaster A Brief Overview This sectio
11. Stores Files and Media ASS tS oooocccccncnocnoncnonocnnnnnonnnnnnnnonannnnnnonannonnnonannnnnnonannnnnnnnanos 15 2 3 7 Upload Selectthe Presenter s Image ii3scsiscssssesssssseeisssssedesssesestavessvessssbseeiasssevdvessedesbavesevessssbsectassivnivese 16 2 3 8 Upload the PowerPoint for the WebCast ooccccccccocccnnnononcnnnnnnanonnnnnnnncnnnnonannnnnnonnncnnnnnnnnnnnnnonnncnnnnnnnoss 17 2 3 9 Upload the logo for the Webcast Lobby and Login Page coooocccncccooncnnnccnoncnnnnnnnnconnncnnnonnnonnnncnnnnnnnoos 18 2 3 10 Upload the logo for the webcast player ccccccoocconnconononnnonnnnonnnnonanonnnnnnnncnnnnonancnnnnnnnncnnnnnnnncnnnennnoos 19 2 4 A WV COC 45 lp eerren anniren RE EEE AE AEREN E ERE E EEEREN 19 Zs How Your Audience Gets to See Your WebcCaSt cccccccocccnncnonocnnnnnonnnnnnnononnnnnnonannnnnnonarnnnnnonanrcnnnonannannnonanos 20 2 6 Add Audience Members through the Registrants Screen cccccssssscccccsssecececeeeccceseesecesseeaeeceesueaeeeesseees 20 2 6 1 Adding a Registrant Audience Member ceeecccccecccessecccceeeeeeeesecccceeeeeesseeeeceeeesueneeeceeeeeesaegeeeeeeeeeas 21 26 2 Delete a BREC I tion 21 AE SOARCIVTON Gi POPS Ci a co uacie sie se A E A A E E E E 21 2 7 The WebCaster Email SC ninio iS RA ERA E 22 2 8 Invite Audience Memberswith WebCaster s Email TOOl ooooonncnnnnnnnonnnoncnnnnnnnnnnnncnnnnnnnonnanononnnnnnnnnos 22 2 8 1 Sending an HTML Invitation Email
12. WebCaster software is configured For this reason your menu may look different from the one below If you have questions about this please contact your internal WebCaster system administrator or support mediaplatform com 2 5 How Your Audience Gets to See Your Webcast Webcasts produced on WebCaster are not open to the general public In order to view a webcast on WebCaster your audience needs to be enrolled or registered to watch the event There are two ways to make this happen e Enroll your audience manually through the WebCaster Registrant Screen e Invite the audience to enroll themselves through a registration Web page WebCaster gives you the ability to send invitation emails that automatically link your prospective audience members to the registration page URL 2 6 Add Audience Members through the Registrants Screen If you want to add audience members to your webcast you can input them through the Registrant Screen which is a tab off the Manage Screen as shown below This screen shows you everyone who has enrolled in your event You can also use the screen to search for audience members as well as delete them WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 20 Status Project Email dos O winstonriley com z First Name gtroth winstonriley com amgov winstonriley com Last Name book winstonriley com Figure 16 Registrant Screen 2 6 1 Adding a Registrant Audience Member To add a
13. of a webcast production At the other extreme there may be more than a dozen people performing these tasks as separate roles Most webcast productions have a basic division between people who are responsible for recording the live video and those who are tasked with putting that video signal out on the Web synchronized with PowerPoint and other elements A live webcast is almost no different from a live television show Putting a presentation live on the Web has all the excitement and potential for problems as producing the evening news and arguably has even more risks A lot of things can go wrong so the production team for a live webcast usually mirrors that of a live TV event with a few extra people added to manage the unique aspects of a Web production Most webcasts are produced by a team performing the following roles though in many cases one person does multiple jobs e Physical video production This crew is responsible for the actual video recording using lights camera sound etc WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 7 Encoding and webcasting technology setup This person is responsible for providing and operating the equipment and network components of the production e g laptops cables etc Live event director This person manages the synchronization of the video PowerPoint and other interactive elements such as surveys and polls using WebCaster s Live Event Editor interface Ques
14. on using the zoom tool on the left side of the map The pie graph sows the proportion of viewers from different countries In this case all of the viewers were in the United States WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 49 My Projects My Assots OVERVIEW Project Live and Archive Aug 13 2010 at 11 25 AM Sep 03 2010 at 2 42 PM Run Report United States 40 viewer s 100 0 Figure 40 Map overlay on the Analytics Tab 5 3 4 Unique Viewers Clicking on Unique Viewers in the left menu of the Analytics tab will produce the screen shown below While some viewers will return to the webcast more than once this report measures only unique viewers It counts a repeat visitor just once The upper box shows a graphic of unique viewers watching the webcast on a day by day basis over time There is a slider that allows you to shrink or expand the time span of the graph If you click and drag he H at the bottom of the box you can change the number of days the graph will show My Assets Help Sign Out OVERVIEW Status Project Live and Archive Aug 13 2010 at 11 25 AM Sep 03 2010 at 2 42 PM Run Report Name Email User ID First Entered Last Entered Total Time on Page Company location 08 13 2010 11 2200 08 21 2010 8 22 00 5 11 25 matt paris mparisi mediaplatto 11924183 0712 bb61 08 13 2010 112800 08 13 2010 112800 0834 medaplattorr CA Chrome Jim Weldy iamesw inkelman Y gr
15. poll display shown to the audience in the theme When the buttons display Show Hidden as shown below the poll is not visible to the audience When you click on M the audience sees the poll that is highlighted in the widget and the buttons change to the following You can hide the poll from the audience by clicking ammm HIDE 8 6 Serving a Survey During a Live Webcast You serve your survey to your audience through the Template Control widget in the Present Screen As shown below the Template Control widget lets you change what the audience is seeing in the viewer By selecting Survey from the drop down menu as shown below you will serve the survey to your audience WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 65 Appendix Production Best Practices Guide Production Stage 1 Plan Item Role assignment Promotion plan Key Stakeholder list Production Schedule Registration Invitation Follow up Polls Surveys Template WebCaster User Manual 11 18 10 Every well produced webcast begins with a plan The plan could be as simple as a few people agreeing on what is going to happen or as involved as a lengthy document outlining what is going to occur at every minute of a presentation The reason plans are so important in webcasting is that producing a webcast can be an unpredictable and error prone process that involves multiple factors These include remote prese
16. record multiple videos you need to upload just one video file for synchronization to your PowerPoint slides Doing this may require the use of a third party video editing tool such as Adobe Premiere WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 57 Producing an on demand webcast is almost identical to producing a live one with one big exception In an on demand webcast there is no Present Screen or management of live presenters Another difference is the Manage Screen shown in the figure below Unlike in a live webcast the Manage Screen for an on demand webcast appears with Edit Timings and Synchronize By clicking on either the Edit Timings button or the Synchronize tab you will be taken to the slide video synchronization screen that you use to archive a live video For in depth documentation on the Archive features please refer to Archiving Your Webcast My Projects MyAssets Settings Help Sign Out New Open Description _ es Presenter Image elect AI Winston amp Riley Sales Training Part III S Logo for Lobby and Login Page Select Downloadable Items Edit PowerPoint Select Survey Edit _ A Edit Timings Save Save Publish Publish to Webcaster Figure 53 Manage Screen for an on demand webcast 8 Surveys and Polls WebCaster enables you to engage with your audience through interactive surveys and polls Though surveys and polls are similar
17. shown below NOTE To invite or manage your team members or presenters you must first assign them to an Email Group To see how to create an Email Group go to 2 11 1 An Email Group can have as few as just one member WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 26 My Projects MyAssets Settings Help SignOut OVERVIEW Project Dictex Pre Launch Viewers Production Create Group Use the checkboxes to the left of each group to identify which group s you would like to send emails to htaylor mediaplatform com ae a oon Lcon 6 l i i l MICA di AAN U U Before you can invite a production team member or presenter to a webcast you must first create an Email Group and add the team member or presenter to that group After you have created the Email Group and added the name of the team member or presenter you can send them the invitation to be involved in the webcast To create an Email Group gt Click on the button on the Manage Your Production Team screen The New Email Group screen will appear as shown below New Email Group Group Name Permissions Studio Prduction Team Bl Live Editor Control Start Stop Event Emails Slides Control Polls Control Director Control Q amp A Management Administrator All Categories New Questions Technical Support Content Screener Presenter Archive Defer YA Remote Presenter
18. the audience member has registered for the webcast and provides the webcast URL for viewing time and date e Missed Event is sent when the audience member does not attend the webcast It contains the URL for the event archive e Thank You is sent after the webcast has occurred It contains the URL for the event archive e Scheduled is a reminder that the event is about to begin and contains the URL to view the webcast NOTE You can control the time and date that each of these notifications goes out You can elect not to have any auto notifications go out WebCaster s default state is to have no auto notifications scheduled When you create a new event your Email Screen will show the message Project currently has no notifications in the Auto Notifications box shown below Subject To Scheduled Project currently has no notifications Would you like to reate one Figure 21 Auto Notifications status window on the Email Screen in its default state which is no auto notifications scheduled NOTE that the screen s menu changes after you have created one Auto Notification 2 10 1 Creating an Auto Notification To create your first Auto Notification click on the MM button in the center of the Auto Notification screen The New Notification will appear as shown below WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 24 Notification Select media winstonriley com From Subject HTM
19. the presenter gt View Page this opens the player template that the audience will see for the webcast gt Flash Encoder Director Remote clicking this will trigger the presenter s webcam to start and initiate the software that captures the presenter s video and sound RECOMMENDATION Let your presenter know what to do when this email arrives Not everyone will understand that they are supposed to open the Flash Encoder Director Remote gt When the presenter clicks Flash Encoder Director Remote in the email invitation the Encoder screen shown below will pop up from the browser WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 39 E Encoder Windows Internet Explorer E nese Pe nttp authO01 medialauncherga com mp32 muse te Connection Method Remote Connection UserName Joseph Tolentino Connect ur Internet Protected Mode On a y 105 v gt The drop down menu indicated by the will give you a choice of remote connection methods However in most cases there will be only one preset default choice gt The presenter s name will be pre populated in the User Name box though the presenter can modify it gt When the presenter is ready to connect and start showing his or her webcam output to the webcast Present Screen But not live until the producer starts the event he or she should click Sm o NOTE the presenter s PC may ask if he
20. the tool will look like this Time Title nara pd 00 00 13 Slide 1 When you hover your mouse over the 52 callout a preview of the slide will appear over the timeline as shown below Note that the slide preview contains the start time of the slide on the lower left corner Teams You and your manager Sales division leadership Who s who Who does what O WinstonscRiley Time 00 00 43 Drag Item On Timeline To Adjust 3 4 You can also move around in the video by moving the slider at the bottom of the video preview until you reach the desired spot in the video The slider on the synchronization timeline will move in tandem with the slider on the preview player You can also press the Play and Pause buttons until you get to the place you want The time indicator beneath the video frame will show you how far you have played in the video 0025 01 11 5 2 2 Changing the Timing of a slide There are several ways of changing the synchronization between your video and slides One key point to understand is that while each slide has a starting point the end point for a slide s display on the screen will automatically occur when the next slide starts So you can setup your archived webcast so that slide 1 goes from 00 00 to 00 10 and slide 2 starts at 00 11 You do not have to specific that slide 1 ends at 00 10 If you move slide 2 to start at 00 08 slide 1 will auto
21. 10 7 15 PM Duration 30 Minutes NOTE The date and time you choose must be later than the date and time that you are currently in For example you cannot schedule an event for March 4 if it is already March 5 You do not have to click MS until you are finished with all the inputs on the screen However you can save your work and return to the project later 2 3 5 Input the Presenter s Name and Bio The name and bio of your presenter will appear in the event lobby as well as in the viewer template when your event goes lives gt To input the presenter s name put your cursor in the box next to the word in the interface as shown below and type in the name or names of your presenter s AS A E Melissa Winthrop If you are entering more than one presenter name you should separate them with a comma as they will appear in the lobby in the following way Presenters Melissa Winthrop Jed Smith gt To input the presenter s bio put your cursor in the box next to the word in the interface as shown below and type or paste the bio into it A Melissa Winthrop is Vice President of Marketing for North America Ms Winthrop has been with Winston amp Riley since 2004 when she joined the company as a director of Hint Prepare this text in a word processor and paste it into the box Note You do not have to click ME until you are finished with all the inputs on the screen However you can save your work and r
22. 2 42 PM Run Report Name Date Tin Attende Email Andy Gi 08 13 20 yes agoldstoi 6b6996 M andy ke 08 13 20 yes ak yahi 2299tbc anka gl df3bb97 blawU lv 488984 doudadr 5 dkhoo 84b67 gpulier b9c155 MediaPtattorm htaylorO 405609 MedaPlatform inc 1 2 3 4 5 6 7 8 9 j ivtcor f3c853e NT j jake c 551396 hot stuff jos O ma 5e96afe mama john O be deGal3 Beatles kbanks 4 70 mgrant9 eca783 MP N Firefox mharper feeb05c MedaPlattorm inc mowgli cdia7b MP moarisi 119241E mecaplatform mknocke 403736 Hustler 310 909 8410 Figure 46 Registration overview a list of registered for the webcast NOTE If you need to export data to a Customer resource management CMS system you typically need to export in the Comma Separated Value CSV format 6 Audio Only Webcasts WebCaster enables you to produce webcasts that stream audio only without any video The production process for an audio only webcast is nearly identical to that required for a video webcast with a few notable differences The following describes the differences between audio and video webcasts For more information on basic webcast production using WebCaster please refer to the embedded Help content in the software itself or earlier sections of this manual 6 1 Create a New Audio Only Event To create a new audio only event in WebCaster click on the KA button which is on the top right of the
23. 204ad820 336c 588 08 13 2010 11 30 00 08 13 2010 11 30 00 0 18 56 andy kangsta ak yahoo com 2299fbc0 a738 Sa3 08 13 2010 11 2800 08 13 2010 11 40 00 0 12 24 AK Jack Sprat js ivtweb com 28c5b920 1024 5be 08 13 2010 11 26 00 08 13 2010 1126 00 4 38 15 NT android browser vaughn vaughnhan 46cd6fb4 4e15 5e7 08 13 2010 11 28 00 08 13 2010 11 28 00 013 6 mp CA Hugh Taylor htaylor mediaplatto 4b5e09ad ff9c 38ac 08 13 2010 11 33 00 08 13 2010 11 34 00 0631 MeciaPlatforn CA Figure 41 Unique visitors on the analytics tab The lower box in provides a list of unique viewers You can scroll through the list by clicking and dragging the slider on the right side of the box 5 3 5 Number of Visits Clicking on Number of Visits in the left menu of the Analytics tab will produce the screen shown below This report tells you the number of viewers who have viewed the webcast a number of times In this case 25 viewers have visited the webcast 1 time 10 have viewed it 2 times 1 has viewed it three times and so forth WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 50 My Projects My Assets Settings OVERVIEW EMAIL Project Export Live and Archive Aug 13 2010 at 11 25 AM Sep 03 2010 at 2 42 PM Run Report j Ld Number of Visits Number of Viewers Percentage of all Visits 1 time 2 times 3 times 4 times 5 times 6 times 7 times 5 times 1 2 3 4 5 6 7 8 9 9 t
24. L To e as eee Berd Subject Message i in riley c Text Calendar include Calendar invite Outlook and iCal Compatible Save Cancel Figure 22 Creating a new Auto Notification in the Email Screen gt There is a drop down menu in the New Notification screen When you click on it you will see a list of possible Auto Notifications you can create as shown below Notification Select From Registration Confirmation Subject Message gt After you select the Auto Notification you want to create the Message Box will automatically be filled with the pre written notification content You can edit this content but you should not erase of modify the automated URL links unless you wish for them to be excluded from the message gt When you have finished creating the Auto Notification click MC to complete the process or cancel You can go back and edit the Auto Notification after you have created it gt Ifyou want to include a Calendar Invite iCal compatible for Microsoft Outlook you should check off the box next to at the bottom of the screen A few important notes 1 When you select Registration Confirmation the New Notification box will appear as it does below The Registration Confirmation is automatically set to send an email Registration Confirmation immediately after someone registers for the webcast WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 25 Notific
25. Management Me Fri Aug 13 2010 042028 PM Fri Aug 13 2010 04 35 32 PM Mon Dec 13 2010 04 00 00 PM Cancel Click and highlight the project you want to open and then click the button To go back to the main WebCaster interface click MM if you don t see the project you are looking for you can search for it by entering the name or a key word into the Search box at the top of the My Projects box and hit EZ You can also sort the display of projects by clicking on the column header For example to sort by Name click on the Name at the head of the Name column The projects will automatically sort by name The column which is used to sort the projects will be indicated by a Lv in the column header 2 3 Input Event Information Upload PowerPoint logos and presenter images You set up your event in the screen shown below My Projects MyAssets Settings Help Sign Out New Open OS Sales Meeting py tse Mal Quarterly worldwide sales meeting A TF 11 15 2010 E 715 PM Duration 30 Minutes da Presenter Image Select Logo for Lobby and Login Page Select AssetList Edit PowerPoint Select Survey Edit eit lta i Melissa Winthrop is Vice President of Marketing for North America Ms Winthrop has been with Winston 4 Riley since 2004 when she joined the company as a director of Logo for Pres Page Select Poll Questions Edit Save amp Publish Publish to WebCaster In this screen you can accomplish the foll
26. NT NOTE If you select the H 264 format in FLME the recorded archive of your live event will and AUDIO ONLY No Video due to a limitation of FMS We strongly recommend you use the VP6 format WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 36 3 6 Test Event You can test your event before you go live It s a highly recommended practice Testing lets you make sure that your video stream and PowerPoint slides are appearing in the player intended for the audience and looking the way you want them to Testing an event is easy You can do as many tests as you need to Just click the BS button on the left side of the Present Screen Nothing will happen on the Present Screen However when you open the audience facing player you will see your webcast in test mode as shown below You can get the preview links on the Overview tab in the One Time Preview Links area These links allow you to view the page and are valid for only one viewing If you need to send one out you can right click and select copy Project Link The links are valid for one viewing and expire after 48 hrs So if you want to send to more than one person you would need to right click and copy more than once each time you do it you get a unique url They should send out link to presentation page for tests Fall Product Lineup Melissa Winthrop VP of Marketing Presenters Melissa Winthrop is Vice President of Marketing for North America Ms Win
27. WebCaster User Manual 11 18 10 mediaplatform MediaPlatform Inc 8383 Wilshire Boulevard Suite 750 Beverly Hills CA 90211 310 909 8410 www mediaplatform com info mediaplatform com support mediaplatform com Contents RA A e E E A E AE A 2 MITE OCG Oe a tet ancaantee sads cin E E E E E E 6 What s Happening During a Webcast risas cid caras 6 Who s Who in the Webcasting Process ved soavecetwaateetbeasenesteiyinwsidesasanteustevadeds 7 VISION o ais 7 Tebeos 7 Toe Production TEAM nidad id orion 7 The Five Stages of a Webcast ProductiOn cccccsssseccccsessscceceessecceeaaeseceeeseeecceesaeeceessuaneceeesausecesssuausecesesaaaeeeessaggeseeeas 8 WED Cas ter A Brief OVerVi EW secerneren inna ato 9 A PUG AO Ae O ono e e Uno ees 10 O A a e T EE TE E O 11 2 1 Cr ate a ING ENGIN eneore E cease ndndisant tienen EE EE EE EEN 11 22 DSTI GRIST CV CIE ntaeaia ips 12 2 3 Input Event Information Upload PowerPoint logos and presenter images cccccccnocccncncnnncnnnnonanononnnanoss 13 2 3 1 Input Presentation NAME ccccccsecccssccseccnsecseeeceeceeeeeseeeeeeeeeeeseeeeeeeeeeeesseeeeeeeseeeseeeeeuseeaeeseeeeeeseeeeeeeeeegs 14 2 3 2 Save vs Save amp Publish tar occ 14 233 inpu tihe Even Desc Ns 14 2 3 4 Schedule the event date time and duration occcocccnncnnncnnnonnnarcnncnnnaconaronarnnnaronaronnrnnnaronaronnrcnnarananons 14 23 0 INputthe Presenters Name and Blas 15 2 3 6 How WebCaster
28. WebCaster interface When you click the KA button the Choose Project box will appear on top of the WebCaster interface as shown below As you can see there are six possible types of webcasts you can produce with WebCaster To keep things simple for this manual select Live Video by clicking on the 4 icon WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 53 p Choose Project Please select the type of presentation you would like to create or open an existing project Live Audio On Demand Audio Live Video On Demand Video Clone Existing Open Existing Cancel After you click on the 4 icon you will automatically be taken to the Theme Explorer shown below The Theme Explorer gives you a selection of themes also referred to as templates that control what your audience will see in the live presentation Theme Explorer Live Audio Themes Preview Lobby Registration Presentation Archive Description 2050 Dark Theme Complete Scheduled Start Mi Duration 4050 Dark Theme Created Complete Large PPT Modified reel 5050 Dark Theme Complete Large PPT mediaplatform Select Cancel When you click on a theme image on the left side of the box under the heading a set of theme previews will appear in the box on the right side of the box Each tab in the Preview window will show you what your presentation will look like with that selected theme e The tab will s
29. an IM session going Production Stage 4 Best Practices Description Issues involved It is useful to have everyone on the crew able to communicate via chat before and during the event Production Stage 5 Complete Complete Item Final Deck and Sequence Fixes Post event notifications Storage and URL Access Controls Report Out Item Post Event Wrap Up WebCaster offers several different post event processes some or all of which may be useful to your webcasting project Through WebCaster you can create an archived version of the webcast that can be a replica of the live event or completely different from what was originally broadcasted WebCaster also provides valuable information about the webcast including who attended where they came from how long they watched and so forth After your event you can also run reports on how it went and share them with key stakeholders Production Stage 5 Plan Checklist Description Issues involved Owner Deadline Done If needed change the PowerPoint deck slide sequence and synchronization in the final archived version You can edit the video cutting unwanted footage Send emails to attendees as per plan follow up actions for those who watched Sorry we missed you here is the archive messages for those who couldn t watch Assign a specific storage location for the archive edition and circulate the archive URL to required stakeholde
30. and network infrastructure assets that makes the webcast available quickly and easily to a very large global audience Many significant WebCaster User Manual 11 18 10 Live AV Production Template Selection Upload Eh Recorded video N Upload Presentaiton PowerPoint Behind this seamless interface however many things had to happen in order to create this Most webcasts originate with a fairly conventional audio visual process Whether it s a presenter speaking into a webcam or a speaker being recorded in a high end television studio the video signal typically captures a person making a presentation on camera And in many cases the presenter s speech is matched with an accompanying PowerPoint slide deck Webcast production Video stream control Slide synchronization Event elements Corporate Networks Authoring Publishing Streams gt Le Encoding Dm ms i Streaming Video Servers e g Windows Media Content Distribution Network CDN Figure 2 The webcasting process The video signal that originates with AV production flows to the streaming servers or CDN where it is synchronized with PowerPoint slides and other interactive elements Copyright 2010 by MediaPlatform Inc web publishers such as CNN com or Yahoo use CDNs to make their content available worldwide on a fast efficient basis Webcaster enables you to take advantage of CDNs to stream your webcast to very large audiences
31. answers arranged horizontally WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 63 Page List f y How are your quarterly quotas determined By your manager By product line Question List Question Answer Required M How are your quarterly quotas determined Type Multiple Choice Horizontal 7 Answers i t By your manager By product line LJ a Cancel 1 of 1 By business unit You can then repeat the process of creating survey pages adding questions and answers until you are finished Click MEN to save your survey To edit your survey click ME next to Survey on the Manage Screen 8 5 Serving Polls to a Live Webcast Audience Your survey and polls are interactive elements of your webcast that you control in WebCaster s Present screen When you test or perform your live webcast you will see the following widget in your Present screen If you do not see it that means your theme lacks a poll function The widget will display the polls you have created previously You can also create a poll on the fly right in the middle of a live webcast See Adding a Poll During a Live Presentation Are you hitting your quota this month No Close Mot even close Add Poll Refresh WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc You can control whether your audience sees the polls or not At the top of the widget are two buttons that control the
32. assigned to own the document As part the plan document or a separate piece there should be one place to find how to reach everyone involved by cell phone email IM etc It can be very helpful to have a dedicated online collaboration site where the production team can share important documents schedules and so forth E g Google docs SharePoint team sites Jive Clearspace Usually part of the Master Plan the deliverables list makes it clear exactly what must be produced and by whom in order for the event to take place E g who is going to write the event invitation text or the event summary blurb Make it clear who is required to review and approve project deliverables If there are multiple client personnel involved in the production it s a great practice to make sure that the producer knows exactly who has final say on all creative inputs to the webcast Putting on a webcast is a potentially major effort with reputations and business outcomes riding on its success Regular production planning meetings leading up to the event can help assure that it will go as smoothly as possible Production Stage 2 Set Up Once you have established your plan and locked down the specifics of your webcast production it is now time to start setting up the event in WebCaster If you ve planned well setup should not be a big challenge In Production Stage 2 you implement your plan as it pertains to registrations invitations produ
33. ation Registration Confirmation y See a htaylor mediaplatform com Subject Registration Confirmation Message HTML Text Dear FIRSTNAME l 2 When you select any of the other three Auto Notifications such as Missed Event you will see an additional set of choices on the New Notification screen as shown below You must specific when you want the notification to be sent You have a choice between selecting a date and time or a period of time before the event begins To select one option or the other click the E button to the one you want Notification Scheduled When 20 taylor mediaplatform com hours before event 1154888 Scheduled Notification 5 2010 30 P EA rmm a Ds 1 Tod 3 After you have created your first Auto Notification the appearance of the screen will change as shown below The New button is now below the list of notifications and there are Delete and Edit buttons available Subject To Scheduled Sorry we missed you Non Attendees Wed August 25 2010 at 5 28 PM Figure 23 the Auto Notification screen as it appears after you have created your first notification 2 11 Invite Production Team Members WebCaster gives you the ability to invite the members of your production team as well as presenters to perform their role in a webcast This capability is contained in the Manage Your Production Team screen of the Email Screen The CES tab as
34. below the text email box provides automatically generated invitation content including the webcast date and time as well as the URL that links recipients to the webcast lobby and registration page You are invited to a Webcast on Tue Nov 9 2010 at 04 00 00 PM US Pacific lt br gt lt br gt On the date and time of the event to attend here is the link to launch the event lt br gt lt br gt http a59 g akamai net f 59 6889 30s ivt download akamai com 6889 amazonga mp32 4000 5001 5153 545 1 Lobby default htm Figure 19 Message box for text invitation emails To send a text email invitation gt Enter the name s of your audience members into the box You can paste a list of email addresses if they are separated by commas gt Customize your message as you want not necessary but the default invitation is fairly basic gt ick 2 9 Other Ways to Invite Your Audience WebCaster enables you to invite your audience in virtually any way that you can imagine In addition to WebCaster s built in tools you can invite your audience using a personal email a Website a banner ad a bulk email service or a pay per click advertisement Your unique webcast URL automatically generated by WebCaster is your key to inviting audiences through third party processes To find your webcast URL go to WebCaster s Email Screen The CES tab and look at the text that has been automatically generated in the email invitation message box shown below
35. can still change event details after you publish an event but you will have to publish it again to make the changes take effect 2 3 3 Inputthe Event Description The Event Description appears in your event lobby It does not appear on the viewer template To input the presentation description put your cursor in the box next to the word in the interface as shown below and type your event description into the box You do not have to click MS until you are finished with all the inputs on the screen However you can save your work and return to the project later A Quarterly worldwide sales meeting Hint Prepare this text in a word processor and paste it into the box 2 3 4 Schedule the event date time and duration You need to give your event a date time and duration gt To enter the date for your webcast click on the Ed icon as shown below A calendar box will pop up Select the date you wish to use by clicking on it with your mouse gt To establish the time of day that your webcast will take place click on the time indicator which looks like this MAN next to the date box A pull down menu of times will appear Select the time you want by clicking on it gt Toselect the duration of your event click on the duration indicator which looks like this sra next to the time indicator Select the time you want by clicking on it WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 14 Se tet ae 11 15 20
36. cting Logo for Pres Page screen shown below will appear NOTE even though it says Pres Page this screen refers to the viewer template player that your audience will see during the webcast Upload 1 4of4results 9 9 v i 20 2010 07 00 13 AM Fri Aug 13 2010 04 40 02 PM Fri Aug 13 2010 04 39 37 PM Thu Aug 12 2010 06 38 58 PM Please select an asset to the left to see a preview Figure 14 Selecting Logo for Pres Page Webcast Player screen This screen shows you files that are available to you in your asset management system that you can choose as a logo for the player gt lf there are many files you can search for the one you want using the search box at the top of the screen gt When you find the file you want click on its name to highlight it It will turn blue as shown and then click the button gt If the file you want is not yet in the asset management system click KS A file navigation box will appear Select the file you want to upload and click Open NOTE Clicking Open on your selected file will do two things 1 It will select that file as your PowerPoint and 2 It will upload that file to your asset management for later use in other projects 2 4 Publish the Webcast In order to move forward in the production process after inputting the information about the webcast and the media assets that it will use you need to publish the webcast Publishing your webcast involv
37. ction team assignments templates lobby design and more The following checklist summarizes key tasks in the setup phase Production Stage 2 Plan Checklist WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 67 Item Template Registration Fields Registration Form Surveys Polls Lobby Live Recorded setup Invitations Invite Share Invite presenters Invite and assign production team members Item Follow up with invited team members and presenters Test invitation emails Script Description Issues involved Owner Deadline Done Select the audience template you want for your event Add delete or edit the registration fields depending on what kind of information you want to gather from your attendees when they register for the event Implement the registration form in WebCaster If you are doing surveys populate the survey questions in WebCaster If you are doing polls populate the polls in WebCaster Design and deploy your event lobby in WebCaster Designate the event as live or pre recorded in WebCaster Create an invitation email in WebCaster or your email service provider e g ExactTarget Invite attendees to the event Share the event internally inviting internal people to attend Invite presenters Invite your team members and use WebCaster to specify their role in the production e g flipping slides managing Q amp A Invite presente
38. cument outlining what is going to occur at every minute of a presentation The reason plans are so important in webcasting is that producing a webcast can be an unpredictable and error prone process that involves multiple factors For the purpose of this manual we suggest that you think through the following questions before you do anything to set up your webcast Item Question s to be answered before starting to set up the event Role Who is going to do what on the team assignment Production What date and time is the event occurring What needs to happen before the event Who is responsible for each key project Schedule milestone Invitation How will attendees be invited Will they receive emails from the WebCaster invitation system Follow up What will the follow up email to attendees say if anything How will the team handle people who missed the event Q amp A format Will questions be allowed during the event Who will handle them more than one person can be delegated Q amp A admin rights with WebCaster Will the legal department need to review the questions To understand what you are planning for let s take a quick look at the end result of the setup process which is your live webcast playing a WebCaster player in a Web browser The figure below shows a typical live webcast As you plan to set up your webcast think about how you want the live video to look which PowerPoint slides you will need the logo you plan to use the pres
39. d answers below Are you right handed Question Add Answer Answer 1 Answer 2 Answer 3 Add Poll Delete Poll Answer 4 WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 59 After you have clicked ME the Poll Editor will go away and you will be returned to the Manage Screen At this point you will have created your first poll You can create more polls by clicking on pm again The Poll Editor will reappear You can then add a new poll by clicking the button The Poll Editor will refresh and appear as it does below You can then repeat the process of entering a question and answer choices and clicking E when you are finished Please enter a question and answers below Question lt Type a Question gt Add Answer Answer 1 Answer 2 Answer 3 Add Poll Delete Poll Answer 4 Cancel You can delete a poll by highlighting it in the left hand box and clicking on E you will get asked if you are sure you want to delete the poll 8 3 Adding a Poll During a Live Presentation WebCaster gives you the ability to create a survey and send it to the audience while you are in the middle of a live webcast This function can be found in the Present Screen When you are presenting a live webcast you will see your poll widget in the live editor as shown below Note if you are not seeing the poll widget that means that your template lacks poll functionality Status O are you hitting your quota th
40. dience Poll widget Figure 26 Overview of the Present screen The Present screen is like the control room of a TV station It gives you the producer complete control over your webcast If you have assigned specific production roles to different team members they will only have functional access to their specific area e g control of slides To learn how to assign production roles see 2 11 2 The Present Screen is widget based meaning you can resize move and remove the various panels you see in the figure above Here s some of the things you can do in the Present screen e Control which PowerPoint slide is being shown to the audience e Control which presenter is on screen if there is more than one presenter e Play pre recorded video clips e Send emails to presenters to connect them to their presentation interface e Calla presenter s phone through the interface for audio presentation e Adjust Flash Live Media Encoder FLME settings e Test the event e Run the event WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 31 e Moderate question and answer e Create and publish system status updates e Manage polls and surveys NOTE DO NOT START YOUR EVENT UNTIL YOU ARE READY EVENTS CAN ONLY BE RUN ONCE Once you start and stop all of your setup will disappear 3 1 1 Quick Note on Widgets The Present Screen functional elements are known as widgets a flexible box in the user interface that can expand o
41. duction Stage 4 Perform If you re producing an on demand webcast where you re assembling pre recorded elements into a finished product that is published whole the performance aspect is not that important If you re doing a live event it s a different story Putting on a live webcast is a demanding and sensitive production However if you ve planned prepared and rehearsed thoroughly you will have a successful experience The following checklist will help you perform as required when you go live with your webcast Vv Production Stage 4 Plan Checklist Item Description Issues involved Owner Deadline Done Test presenter Even if you have rehearsed you need to make sure video and that all microphones and cameras are functioning sound pre properly before going live event Establish You should have a way to communicate with a communication remote presenter e g a live chat dialogue open channel with remote presenters Make sure the The presentation area should be separated from any live noisy activities or people presentation area is quiet and free from disturbances Make sure Everyone needs to be in their places before the presenters and event begins production team members are in place prior to going live Re test pre Even if you tested during rehearsal retest before recorded the live event elements WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 70 Item Have
42. e To remove a slide from the timeline select it in the Slide list as shown below and click a id Time Title 0 00 00 13 Slide 1 5 2 5 Replacing the Video in the Synchronization Tool You can replace the video in your archive or on demand webcast even after you ve started working on your project To Replace the video click on the button The asset list will appear Click on the video you want to use and click select 5 2 6 Saving Your Archive or On Demand Webcast Any changes you make the archive or on demand project will not be permanent until you save them To save an archive or on demand project so that you can return to it and continue to work on it click the MIC button 5 2 7 Opening an Archive or On Demand Webcast A webcast that you are archiving or building as an on demand event will be listed in your My Projects screen You can open an archive project by clicking the Open button on the top right of the WebCaster interface This will open the My Projects Highlight the archive project you want to open and click Select WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 47 5 2 8 Publishing Your Archive or On Demand Webcast When you are ready to publish your archive or on demand click the button in the synchronization tool This will publish your archive or on demand event so it can be viewed online by your audience NOTE The URL for th
43. e Video Feed shows what your audience is watching LIVE 3 2 3 On Demand WebCaster lets you play pre recorded video clips during your webcast When you play an on demand clip it will replace whatever live feed or local device you are running in the video widget To play a pre recorded on demand clip gt Click on the tab The On Demand Tab shown below will replace the Live tab gt To play a clip click on the Y to the left of the clip s name gt The clip will start to play in the Video Widget as well in the audience s player right away NOTE the On Demand Tab will show a list of pre recorded videos that you have previously added to your Webcast To see how to do add a video to your presentation see either 2 3 6 or 3 2 4 Live On Demand OnDemand Library Add Video 3 2 4 Add Video You can add a video to your On Demand Library the list of pre recorded clops you can play in your webcast right from the On Demand tab of the Video widget in the Present Screen The On Demand Library will automatically contain video clips that you uploaded during the event setup phase See 2 3 6 If you need to add a video to your presentation while you are in the Present Screen gt Click on the button in the On Demand Tab The Upload Media box shown below will appear on top of the interface gt Under Upload to select Event gt Click on the Select File button which will open a standard file explore wind
44. e archived webcast is the same as for the Live event 5 3 WebCaster s Analytics and Reporting Tools WebCaster captures data about your webcast that you can review use and analyze Data about your webcast can be found in the ENS tab of the WebCaster interface 5 3 1 Analytics Overview Screen When you select the III tab of the WebCaster interface the Analytics overview screen shown below will appear This screen gives you a snapshot of data about your webcast including gt The number of people who registered for the webcast gt The number of registrants who watched it and the number that didn t gt The average length of the visit to the webcast duration of viewing All of the analytics data can be exported in the PDF XML CSV and Excel data formats To see how to export webcast data go to 5 3 8 My Projects MyAssets Settings Help Sign Out Project New Open Live and Archive Aug 13 2010 at 11 25 AM Sep 03 2010 at 2 42 PM Run Report 40 30min 10sec Figure 39 Analytics tab Overview screen The Unique Viewers box at the top of the screen as a slider that allows you to shrink or expand the time span of the graph If you click and drag ne H at the bottom of the box you can change the number of days the graph will show 5 3 2 Running Reports Changing the Analytics Display In the Analytics tab each report will automatically display a default set of information However you can modify th
45. e display by clicking on the Run Reports button on the upper right corner of the interface When you click on Run Reports the window shown below will appear WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 48 Run Report Live and Archive Custom Apply You have four options some of which may not be available depending on whether your event was live or on demand If your event was on demand then Run Reports will not display an option for a Live report In the example shown above there was no on demand event so that option is grayed out e Live displays data for the date time range of the live webcast based on when the Start Event was activated on the Present Screen e Archive displays the data for the range of dates and times that the archived version has been available e Live and Archive this is the default displays data for both the live and archive editions of the webcast e Custom when selected the user can choose the date time range using the box shown below This is run both Archive and Live pages Start 09 08 2010 End 09 15 2010 de September 2010 d de September 2010 S T W T F S 2 3 4 9 5 3 3 Map Overlay Clicking on Map Overlay in the left menu of the Analytics tab will produce the map screen shown below The red pins on the map show where a webcast s viewers were located As a Google map output this map can be zoomed in
46. e top of the box You can chooise between PDF XML CSV and Excel data formats gt You can select one or more reports to export by clicking the check boxes next to the list of reports You can select just Unique Visitors for example or Select all to export all reports Unique Viewers Polls FI Count of Visits 1 Questions YI Lenght of Visits Surveys mm Engagement Overview Registration Overview AN Cancel Load Figure 45 Exporting analytics data to PDF XML CSV or Excel gt After you have made your selections click the KE button This will prepare your data for export gt Then after the loading is complete click E gt Afile management box will appear from your computers file system asking you where you wan to save the exported data WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 52 5 3 9 Registration WebCaster keeps track of who registered to watch a webcast either live or on demand WebCaster will track registrants for both the live and on demand versions of a webcast in the same place To view the registrants for a webcast clickon Registration Overview in the left menu of the Analytics tab The Total Registrants scree shown below will appear To export the registrant list click on Export For detail on data export go to 5 3 8 My Projects My Assets Settings l Help Sign Out Project New Open Live and Archive Aug 13 2010 at 11 25 AM Sep 03 2010 at
47. en You can also invite a presenter through the Manage Screen when you set up your webcast see 2 h To invite a presenter by email from the Present Screen gt Click on the Video Widget see 3 2 for detail on the Video Widget The Invite Presenters box will appear as shown below gt Enter the email address of the presenter in the Send Email To box and click i gt After you have sent the email the Complete screen shown below will appear gt Click MN to close the Complete screen WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 38 Complete Email sent You can send email invitations to more than one presenter When you have finished sending presenter invitation emails click poe 3 8 1 What Happens When the Presenter Receives the Invitation When you send an email invitation to the presenter as described in 3 8 the presenter receives the following email message Here are the links to join the presentation as a presenter Add event to your Outlook calendar The following are the links for Presentation View Page Open this page in a new browser window Flash Encoder Director Remote Open the Flash Encoder Director Remote for this page OO OO K KE K E K KE KE K K K K E KE K K K K KE K K K O OOO ee K K K K K K K K K KK K K K K K KEK KE E KE KE K E K K K K K E K K KE K K K K K KE K K K K K K K K K K K K K K K K K KK KK K There are two link options in the email message to
48. ent from the typical AV production In a webcast you have all the logistical factors involved in putting on an Rehearse AV production but you also have technical elements that need to be checked Item Tick tock walk through Live run through Test pre recorded elements Test polls Test surveys Test QUA Test the including computing software setup and network settings Production Stage 3 Plan Checklist Description Issues involved Owner Deadline Done Everyone sits down and goes over the flow of the event minute by minute to make sure that everyone understands what is about to happen and what their roles are The tick tock is a good way to catch potential errors in the script or flow before they go live This is a run through of the event using WebCaster in Offline Mode Make sure than any videos you want to play in the event are in the right place and play as intended Run a test of the polls Run a test of the surveys Make sure that all Q amp A moderators are comfortable with the system understand their role and what they are being asked to do Make sure the PowerPoint looks the way you want it WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 69 PowerPoint to look on the player Production Stage 3 Best Practices Item Description Issues involved Practice an Run through what happens if something goes wrong Make sure everyone is error prepared Pro
49. enter image and bio Live video of presenter Fall Product Lineup Massa VW athoop VP of Mariang Presentation PowerPoint deck sorgeorem has Prima cp at wel Chao ot iten falta an Figure 4 The WebCaster viewer template player and the elements that you need to create to populate it Each element highlighted by a red arrow in the player shown above needs to be input or uploaded in the Manage screen during the setup phase WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 10 After you have figured out your plan the next step in producing a webcast with WebCaster is to set up the webcast in the program 2 1 Create a New Event To create a new event in WebCaster click on the AM button which is on the top right of the WebCaster interface When you click the KA button the Choose Project box will appear on top of the WebCaster interface as shown below As you can see there are six possible types of webcasts you can produce with WebCaster To keep things simple for this manual select Live Video by clicking on the Be icon Please select the type of presentation you would like to create or open an existing project Live Audio On Demand Audio Live Video On Demand Video Clone Existing Open Existing Cancel Figure 5 The Choose Project box that enables you to select the kind of webcast you want to produce After you click on the B icon you will automatically be taken to the Theme Explorer
50. es WebCaster placing your webcast including its registration page lobby onto a Content Distribution Network CDN Once you have published the webcast to the CDN it has a unique dedicated URL that will be referenced in numerous emails and other processes that are required for producing a webcast For this reason you need to publish your webcast WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 19 before you can invite audience members presenters or production team members If it s not published there will be no place for anyone to go to register To publish your webcast click on which is at the bottom of the Manage screen You have the option of saving your webcast without publishing it You can return to the webcast later add or modify the information and assets as many times as you like before you publish the webcast The Manage screen may give you several options regarding where you can publish your webcast These options appear in a drop down menu to the right of the Save and Publish button as shown below There will be a default publishing location pre chosen for you You do not have to select a location different from the default Save amp Publish Publish to WebCaster WebCaster Akamai Static bel Figure 15 the Save amp Publish feature gives you a drop down menu of options to select where you want to publish the event to The publishing options may vary depending on how your
51. eseccsueeccssascesseuecessaseessueeeeseseessasesseesessanseees 55 6 3 Pertormine the Audio Ony EVEN tas A eu 56 6 4 Completine THE AUGIO OMlY Event 57 Te OnDemand Webcast A A IA AA 57 8 Surveys AA A o o o NA eee eee eee eee 58 8 1 Cheating Survey and PONS a 58 8 2 create a Pollas 59 8 3 Adding aPoll D ring a Live Presentati siria N E EA A E N 60 8 4 Ar a SUVON e AE A E N a maniacs 61 8 5 Serving Polls to a Live Webcast AUdIEN CE snnnoniientana n a a a a 64 8 6 Serving a Survey During a Live Webcast cccooccncccccnnccnnoncnnnnnnononnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnrnnnnnnnnnnnnnnarinnnnnos 65 Appendix Production Best Practices Guide cccoooccncccocnnononcnnnnnnnnnnnncnnnnonnnnnnnnnnnnnnnnnnnnnrnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnannnnanenss 66 Producton Stage E PIIN irna E T A T T aati 66 Production Stage 2 Set UD ore N O N eae ee 67 Production Stages Renca E a a N N easanetae 69 Production Stage dE a A 70 WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 4 Production Stage 5 Sample Event Script WebCaster User Manu COMplete ni o A O iris al 11 18 10 Copyright O 2010 by MediaPlatform Inc Introduction This manual is designed to help you get started doing live webcasts using WebCaster right away It gives you the essential instructions you need to put on a simple live webcast This manual will show you how to put on a live webcast with one or more presenters and a PowerPoin
52. eturn to the project later 2 3 6 How WebCaster Stores Files and Media Assets Your webcast as well as its lobby and player may include various media assets such as video clips PowerPoint decks still images PDF files and so forth Before you can place these media assets in your webcast they first need to be uploaded to WebCaster s asset management system gt To see what is already in your asset management system click on the link in the top right of the WebCaster interface The screen shown below will appear This is the My Assets list When you click on an asset on the list a preview of the asset will appear on the right side of the box WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 15 Preview Name Fall_Product_Lineup2 pptx Type PRESENT Download PPT Created 2010 08 13 04 41 22 Fall Product Lineup Mebasa We 09 VP uf Maret Figure 9 My Assets screen showing files and media assets you can use in your webcast gt You upload assets to My Assets through several different points of input o The Manage Screen o The Live Event Editor gt To delete an asset from My Assets highlight the asset by clicking on it the name will appear highlighted in blue and then click on the button A warning box shown below will appear asking you if you are sure you want to delete the asset If you want to delete the asset an action that cannot be undone click MEM Otherwise cl
53. how you what your viewers will see when they visit the URL for your webcast before it has begun e The tab will show you what your viewers will see when they register for the webcast e The tab will show you what your viewers will see when the webcast actually goes live In this case the selected theme will display the following template for viewers Of course in your event you will have your presenter image and so forth WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 54 e The tab will show you what your webcast will look like when it is archived When you have identified the theme you want to use for your webcast click on it and then click on the lacada button Once you have clicked ES webCaster automatically takes you to the Manage screen where you can enter the information about your webcast If you want to start over again click E 6 2 Preparing the Audio Only Webcast The preparation activities for an Audio Only webcast are the same as those for a video webcast Preparation for Audio Only Comment Webcast Adding event information Identical to video webcast and assets on the Manage Screen Attendee Invitations Identical to video webcast A Production team invitations Identical to video webcast Lobby and registration Identical to video webcast Presenter invitations Same as video webcast but The presenter receives a link to the encoder in order the encoder used by the to make the audio only
54. ia department were a vendor In other situations the client may simply be an individual in the company who needs a webcast produced In all of these situations the dynamics are the same There is a client who wants a webcast produced and the producer or production team that is responsible for getting it done The producer is responsible for meeting or exceeding the client s expectations for the entire process and final product The IT Department Depending on how your organization is set up the Information Technology IT Department may have a big or small role in webcasting In some companies the IT department is completely responsible for webcasting In other situations such as one where the webcasting is produced through an external Software as a Service SaaS offering the IT Department might have minimal involvement In almost all cases however IT is involved in validating that the webcasting technology in use meets with organizational standards for security software applications and network usage In many webcasting productions IT needs to be aware of what is going on so they can facilitate the production process In addition IT is usually responsible for providing the PCs and other necessary equipment used in a webcast production The Production Team This is where we see the greatest variation in roles In some organizations just one person may be responsible for lighting sound and video recording as well as the online aspects
55. iapk 11924183 0712t 0 0 0 Ohr 8min 34sec moedaplatforn CA Chrome Jim Wel Jameswinkelman 204ad82e 336c 1 6 thr 53min 36sec MediaPtatforn GA andy kangsta k yahoo com 2299tbc0 a738 3 0 6 3hr 43min 12sec Jack Sprat js ivtweb com 28c5b920 1024 4 3 6 333hr 54min Osec MN android browses Vaughn vaughnt 46cd8fb4 4015 3 3 4hr 35min 6sec Hugh Ta dor htaylor O mediapk 4b5e09ad 19c3 2 2 6 2hr Smin 24sec Nikki Knockers Nknockers hust 4037307d 1614 2 6 Bhr SGmin 48sec ustior Windows XP Inte cloudadmin med 55127375 c0434 1 6 Ohr 15min 36sec ackson five jake cc 55 139ed9 6chb 1 2 Ohr 17min 12sec hot stuff 5 Shr 39min 48sec MF Sb89fb48 9172 c 3 6 Shr 17min 24sec ModiaPlatforn N joe mama com 5e96af25 8913 7 0 0 Ihr Omin 58sec mama Andy Goldstein g0ldstein ivtwel 6069962a 1014 3 6 Oty 33min J6sec NT Jim Welg jweldy mediaplal Gea1d179 8488 3 6 Shr 7min 30sec ModaPlattorn GA JE Jim Woldy jamesdweidy gm 6fo43834 470a 6 thr 19min 48sec MediaPtattorn GA Figure 44 Viewer engagement overview 5 3 8 Exporting Reports from Analytics All of the analytics data can be exported in the PDF XML CSV and Excel data formats You can export data from any screen in the Analytics tab To export analytics data click the KA button The Export box shown below will pop up above the Analytics tab You have several choices you can make gt Toselect the format of your export click on the appropriate tab on th
56. ick No This will delete the selected asset This action cannot be undone Are you sure you would like to proceed Yes Mo 2 3 7 Upload Select the Presenter s Image You can place an image of your presenter into your webcast player To place a presenter image in your webcast click on the button located next to MA The Selecting Presenter Image screen shown below will appear This screen shows you image files that are available to you in your asset management system gt If there are many images you can search for the one you want using the search box at the top of the screen gt When you find the image you want click on its name to highlight it It will turn blue as shown and then click the button WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 16 Status Hg EE Created Name MelissaW jpg Fri Aug 20 2010 07 00 12 AM Type IMAGE Winstonandiley Logo Blue jpg Fri Aug 13 2010 04 2 Pr Created 2010 08 13 04 39 48 Thu Aug 12 2010 06 38 5 vl Type MAGE Fia type JPG File atro 50K Dimensions 0x0 Download Select Cancel Figure 10 Selecting Presenter Image screen gt Ifthe image you want is not yet in the asset management system click EZ The file navigation box shown below will appear Select the file you want to upload and click Open NOTE Clicking Open on your selected file will do two things 1 It will select that file as your prese
57. ill see WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 32 Live Feed Local Device Local device tab webcam Presenter List Email Presenter Call Presenter Call presenter phone out Local device capture settings E celine Centinela escam a Elvis Durango Email presenter invite button Figure 28 The Video Widget gives you control over what the audience sees in the video window of the player 3 2 1 Local Device If there is a webcam running on the producer s machine it will show up as a local device in the Video Widget WebCaster usually detects a local webcam automatically and will launch it into the Video Widgetlf you are expecting to see a local device but are not seeing a preview in the Video Widget s video screen you may need to activate your webcam separately using whatever driver software you typically use for that purpose To adjust your capture settings on your local device click on the next to the presenter s name who is connected to the local device The screen shown below will appear Adjust settings and click Apply when done Internal Mic IDT High Defir Volume 50 Sample Rate 11khz v Silence Level 1o gt Use Echo Suppression Camera Laptop Integrated Webcar Bandwidth 300 Capture Width 320 Target FPS DS Capture Height 24o Cancel WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 33 3 2 2 Live Video Feed The Liv
58. imes 9 15 times lO ke i 10 oH to I i g 15 times Figure 42 Number of visits to the webcast 5 3 6 Length of Visits Clicking on Length of Visits in the left menu of the Analytics tab will produce the screen shown below This shows many visits of different durations the webcast has had In this case 7 visits were from 0 5 minutes 5 were from 6 10 minutes and so forth My Projects My Assets OVERVIEW MANAGE Project New Open Live and Archive Aug 13 2010 at 11 25 AM Sep 03 2010 at 2 42 PM Run Report Duration of Visit Visits with this Duration Percentage of all Visits 0 5 mnutes 6 10 minutes 11 15 minutes 16 20 minutes 21 30 minutes 31 40 minutes 41 50 minutes 51 60 minutes oon oO nis WN 61 70 minutes kW 010 19 10 Iv in KH kn ta 10 70 minutes Figure 43 Length of visits to the webcast 5 3 7 Viewer Engagement Clicking on Viewer Engagement in the left menu of the Analytics tab will produce the screen shown below This screen provides an overview of how vieweres responded to surveys and polls as well as the amount of time they spent watching the webcast WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 51 Live and Archive Aug 13 2010 at 11 25 AM Sep 03 2010 at 2 42 PM Run Report Email User ID Poll Responses Questions Asked Surveys Responc Time On Page Company 4 1 31764t 30min Ose matt parisi mparisi med
59. is month Yes No Close Not even close Add Poll Refresh WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 60 To add a new poll on the fly during a live webcast click on the button The Poll Editor will appear on top of the Present Screen as shown below You can enter your question and answers and then click MIC to complete your poll Please enter a question and answers below Question Add Answer Answer 1 Answer 2 Answer 3 Answer 4 Cancel 8 4 Creating a Survey When you click on MA next to Survey on the Manage Screen the Survey Editor shown below will appear It will be blank as shown when you have not yet created any survey questions n Page List t merun Done Cancel To add pages questions and answers and build your survey you need to use the four buttons that appear on the top of each of the four boxes in the Survey Editor as shown here WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 61 e The its button adds a page question or answer to your survey e The x button deletes a highlighted page question or answer e The i arrow moves a selected item up in the order E g it moves a question from being 4 to 3 e The i arrow moves a selected down in the order Surveys consist of one or more pages of questions All surveys must have at least one page To create a page click on the M button on the upper right side of the Page Lis
60. is video may or may not be the one you recorded during your live webcast You have the ability to select the live recording or a totally different piece of video for your archive If you want you can re record your presenter and edit the recording in a video edit program before you import it into the synchronization tool 5 2 1 Navigating the Synchronization Tool To use the synchronization tool you will need to understand how its various moving parts work The synchronization timeline shown below is a horizontal depiction of your webcasting flowing chronologically from left to right The seconds and minutes are indicated at the top of the timeline The time slider which looks like this ha shows you where you are in your video You can click on the slider and move backward and forward in the video As you do this the video preview will change The slide synchronization points are marked on the 2 timeline with the orange callouts The callout that is highlighted ma indicates the slide that you have selected to modify 00 00 14 00 00 21 00 00 28 Figure 38 The synchronization timeline WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc A5 To select a slide you can click either on the callout or by clicking on the slide in the list at the top of the box You will notice that the slide callout and listing will be both get highlighted regardless of which one you click The highlight slide at the top of
61. ished click rare gt The new group member s email will appear in the center of the screen gt When you have finished adding members to the group you need to save the group by clicking Suggested practice If you need to add new crew members create a new group Otherwise you may end up sending repetitive emails to earlier names you added NOTE Creating an Email Group and adding members to it does not invite the members to the webcast You must still send them the invitation email as described in 2 11 2 NOTE In WebCaster a presenter is considered part of the Production Team To invite your presenter s you need to create an Email Group for him her them and assign them the Remote Presenter privilege 2 11 2 Inviting Production Team Members to a Webcast Creating an Email Group and adding members to it does not invite the members to the webcast You must still send them the invitation email This capability is contained in the Manage Your Production Team screen of the Email Screen The MES tab as shown below WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 28 Fi o Create Group Slide Controllers MN Secantik x Use the checkboxes to the left of each group to identify which group s you would like to send emails to To jef g E winstonriley com susan winstonriley com From htaylor mediaplatform com Subject Links to the Dietex presentation production Body The followi
62. ist Email Presenter Call Presenter D Tasks Name Aa Hugh Taylor A Start Event 1of6 Next Test Event aw Questions w New 0 ee Technical 0 Content 0 Presenter 0 Archive 0 Settings Defer 0 Figure 52 The Present Screen for Audio Only Webcast 6 4 Completing the Audio Only Event The archiving process for an Audio Only webcast is the same as for a video webcast though of course there is no video to synchronize with slides Instead you will be synchronizing slides with an audio track NOTE the archive screen will still ask you to Select a video Just select the audio file you wish to use your archive at this point Analytics and reporting for Audio Only webcasts are identical to those used in video webcasts 7 On Demand Webcasts An on demand webcast is pre recorded There is no live presentation which makes it easier or at least less stressful to manage than a live event The typical production process for an on emand webcast might flow according to the following pattern Prepare presentation script and PowerPoint Prepare webcast description bios etc Record video of presenter s and encode to web format Create new on demand webcast Upload all digital assets including PowerPoint deck and video file Synchronize slides to video file Preview and adjust slide timings Publish to CDN Invite attendees to view O Sete ae YS NOTE Though you may
63. l cover how to archive a webcast for later on demand replay as well as how to use WebCaster s AER Analytics tools a 5 1 Archiving Your Webcast After you click OK on the Event Ended box see 4 3 you will be returned to WebCaster s main Overview screen One thing will appear different The Manage tab now says MESA This tells you that you can now create an archive of your webcast Click on the tab and then on the Synchronize tab that appears Synchronize appears between the Presentation and Registrants tab in the Manage Screen NOTE With WebCaster you use the synchronization tool to create an archive When you create an archive you are synchronizing your slides with a piece of video The video you use may or may not be the one that you recorded during your live webcast In effect an archive is no different from an on demand webcast The tools to create an archive or an on demand webcast are identical The video that was just recorded in the live video will automatically be selected You can choose another video as well as described below If you want to use a different video for your archive click on KA The Select a Video screen shown below will appear On this screen as the figure shows you can see previews of videos that you have previously uploaded To select a video for your archive click on its name and then click select Uloed 1 SofSresuts O O Created Y Name Archive
64. ll creation occurs in the MISA screen After you have setup and saved your webcast you can enter the Manage screen and create your survey and polls On the Presentation tab of the Manage screen you will see the following two buttons WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 58 Poll Questions Edit Survey Edit Clicking on ME for either Poll Questions or Survey will launch the editor for creating new polls and surveys or editing existing ones TIP It is a highly recommended practice to create your surveys and polls offline using a word processor instead of using WebCaster as a creative tool Surveys and polls if they are well designed will yield valuable information about your audience As a result you should focus on their content carefully and not ad lib by thinking up questions on the fly 8 2 Create a Poll Click on the MM button next to Poll Questions on the Manage screen The Poll Editor shown below will appear When you not yet created any polls the editor will be blank Click the Add Poll button to get started Add Poll Cancel When you click on MM the editor refreshes and prompts you to enter your question in the Question box and your multiple choice answers in the Answer 1 Answer 2 Answer 3 boxes below You can add more answers by clicking on MAA when you are finished with entering your question and answer choices click MEN Please enter a question an
65. matically end at 00 08 Slides are synchronized only by their starting points You can move the starting point of a slide in several different ways gt By moving the Cy callout by clicking holding and sliding it to a place in the synchronization timeline gt By clicking on the slide ID in the slide list as shown below The start time will open allowing you to type n a new Start time WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 46 Tilila eS Aes p id Time E 00 00 25 Slide 2 2 00 00 43 Slide 3 Slide 4 la 00 00 58 Slide 5 gt By clicking button which will cause the Adjust Marker box shown below to appear You can enter the number of seconds you want to adjust the slide s start time and click OK For example if a slide starts at 00 15 but you want it to start at 00 20 click the Adjust button and enter 5 in the value box Please enter adjustment value 5 2 3 Changing the order of a slide with the Mark button If you want to change the order of your slides you can do this with the Mark button gt Select the place in the timeline where you want the slide to go by moving the M slider E FA gt Select the slide you want to move by click on the callout gt Click on the MAN button and the slide will move to the place where you put the slider 5 2 4 Removing a slide from the synchronization timelin
66. members demand and complete a webcast can be done through these bioand photo andassign event 4 PowerPoint roles Sync production screens Figure 3 describes the basic pe ais functions available in each screen Select slides template Conduct Monitor polls and IMPORTANT To use WebCaster effectively it s necessary surveys 3 Setup manage to understand the two essential modes that a webcast notifcations Q amp A t A ithi th t Invite can exist in within the system TESEH SAVED A webcast that has been saved on the Figure 3 WebCaster toolbar and the capabilities of each of system keeps your event information and related the production screen attachments such as PowerPoint file ready for access and continued modification However the webcast is not ready to go live until it is published PUBLISHED When you publish an event on WebCaster you are placing it s content on the Content Distribution Network CDN and making it able to go live at any time Once you have published an event you can no longer change key event information and attachments YOU CAN CHANGE A PUBLISHED EVENT BUT YOU NEED TO REPUBLISH IT TO MAKE YOUR CHANGES BE PART OF THE LIVE EVENT WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 9 1 Plan Every well produced webcast begins with a plan The plan could be as simple as a few people agreeing on what is going to happen or as involved as a lengthy do
67. n is meant to provide you with a high level overview of the software and some of its main features My Assets Settings He Sig oject New lame Dietex Pre Launch Update My Projects nm Out MANAGE EMAIL PRESENT atus Oro J mw ri 4 Deiri Ad na lle th al ar te scription VP of Marketing briefs sales team on Dietex launch cheduled Start Tue Nov 9 2010 04 00 00 PM tion 1 Hour 3 y Crea ns ia A SET EAS X ys a F Hugh Taylor Fri Aug 13 2010 04 45 57 PM Modified Fri Aug 13 2010 04 47 37 PM Guid 3adda8de e602 da34 c168 540567993750 T s 0 Figure 2 WebCaster main Overview screen Figure 2 shows WebCaster s main Overview Screen which is the interface that you see when you launch the application The overview screen displays the key information about the most recent webcast you have been working on From this screen you can open other webcasts you are working on start a new webcast project The overview screen is your jumping off point to all the main functions of WebCaster as enabled by the toolbar EMAIL PRESENT i Webcast Input edit Invit Manage the Display data WebCaster s toolbar shown in Figure 3 enables you to go detail Di i wea die Prosa to each of WebCaster s five production screens oe a irin fees AA ee ccess to including Invite or recording Run reports Everything you need to do to set up rehearse perform main description team of the on on event pages presenter
68. ncnnnnnnnaconnnonononnnnnnnaronnnnnnnoos 47 5 2 4 Removing a slide from the Synchronization timeline ccccooocccnnnccnnnnnnnnnnnnnnnnnnnncnnnnnnononnnnnnnnccnnnnnnnoss 47 5 2 5 Replacing the Video in the Synchronization Tool cooooccncccccnnononnnnnnncnnnnnnnnnnnononnnnnnnnnnnnnnnononcnnnnananinns 47 5 2 6 Saving Your Archive or On Demand WeDCASt ccccsssccccsseeccseesccceeesccceecesseeceseuseeesaaeeessaseessaesessees 47 5 2 7 Opening an Archive or On Demand WeDCAST cccccsssecccsssecccesccceeeccceecccseeecseaueeeseaecessaueeessansessees 47 5 2 8 Publishing Your Archive or On Demand Webcast ccccsseccccsesecceecccceececeeecessuseeeseaeeeesauseesseeseesees 48 5 3 WebGaster S Analytics and REDOING TOO Sii ia 48 Bola O A A ance etandiceasectaaseaees 48 5 3 2 Running Reports Changing the Analytics Display ccoooccccoconnnnnoncnnncnncnnnnononnnnnnnnonnncnnnnonnnnnnnnnnnnns 48 Sas Map DOME ias 49 dy TUNICS VIGWCES si ISA ress 50 ds INUMDE Or VISIES dadas 50 B96 enero NISE Sea cases baecouccenpuueac races ancshieuseanecnyssasatiiuaa E eqnsuesanonedaesaacabesusapeaneeserteneuaenst 51 So Ta VIE Wer Engage MN Esso 51 5 33 EXpPoOrtne Reports Ton Anat CS rt to ads 52 Deore REON EMO undisaate teaeccccaaiaveiaaacec EA RE E E A EE A 53 Ge AUVAIO ONIYWeDCa Sii 53 6 1 Create ig NEW Audio OnIYEVEN tica 53 6 2 Preparing the Audio Only WeDCAST ccccccssseccceseccccesecccs
69. nd Answer Widget ccccconoccccncononccnnnnnnncnnnnonanocnnnnnnacnnnnonnacnnnnonanonanannnass 36 3 5 FEME SCUM S ooer a a T E T E E T bam euansae caret 36 3 6 TeSt EVEN Taca I O E E dae 37 3 7 Webcast Status Attendees Event ID neinn ia a a i aadA aa 37 3 8 Email Presenter A e A 38 3 8 1 What Happens When the Presenter Receives the Invitation ccoooccnccoccnncnnnnnnnnnnnnnconcnnnnanoncnnnnononns 39 OER ON Miso E A a a ATN 42 4 1 Starting the Live Webcast iS 42 4 2 LVS EVICTIONS ciris a a a A cad lta lb aan ealsend cs Uoaaies eeivcedite ees unlnemtneaoonaaieeteGedel 42 Ello SHOWING Video OF TNE Presente add 42 AD 2 AVI PRESENTERS DY EMail 42 O23 CAMS Pres NE entes 42 4 2 4 Playing Pre Recorded Video CIPS viii dis 42 4 2 5 Changing PowerPoint slides occcescsccssccsdecssevevescacdssecnansescdansvedeeseudedaesvetesevennassseccnbedennbededdeesntudayesedionesesoasens 42 A O A a cava te arch caent ean potenuuaucatana tate candaesea tances 42 A272 SENGING System Mess ares it Cea aaeeeeedeceeaaees 42 4 3 Endine d LIVE Webcon ad 43 COMPleten pt dd dd 44 SL ATENIVINE YOU WED alcala caca 44 WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 3 5 2 Use the SVMEMPOMIZATION TOO Na sects essa E a A aeeede eae enes 45 5 2 1 NAaVigating the SVACHTOMIZATION TOO vias dd 45 D252 Chansine the Timing OF a IO 46 5 2 3 Changing the order of a slide with the Mark button ooccccccccoccnnnccnncnnnnnnn
70. nd the email to the team to update the members permissions 2 11 5 Delete an Email Group To delete an Email Group click on thelX next to the group s name in the Manage Your Production Team screen WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 30 3 Rehearse It always pays to rehearse a live webcast before you do it for real Even if you re just running through it and making sure that everyone is connected in the hour before the go live time it s a CA highly recommended practice WebCaster enables you to rehearse your event in several ways You can simulate the event and make sure that your presenters can be seen and heard and that your production team is able to do their assigned tasks This section tells you how to run an event whether you are in rehearsal or performance mode 3 1 The Present Screen Overview You rehearse a webcast in WebCaster using the BE screen the same interface you willuse to stream your event when it s really being performed The figure below shows an annotated view of the Present Screen The Present screen is very detailed It s worth a moment to review its functionality PowerPoint Slide Live video feed being presented System Message widget Webcast Status Start Event Test We are about to start Q amp A Event O B Panel Test Event P tor List i Name FLME Tt a Melissa Winthrop Settings Settings Email Call Presenter Status Presenters Au
71. ng are links for the project Dietex Pre Launch Update View Page Open this page in a new browser window Live Editor Control Open Live Control Panel in a new browser window Here is the full URL to the Presentation http authOO1 medialauncherga com mp32 muse launcher htm url http 03A a59 g akamai net f 59 6889 30s ivt download akamai com 6889 amazonqa mp32 4 000 5001 5153 5451 Lobby default htm amp options toolbar 3Dno 2Cwidth 3 D 1024 2Cheight 3D 7 68 2Cresizable 3 Dyes 2Cscrollbars 03 Dauto amp name P CO a 000 6000 O Send Email Figure 25 With Email Groups created it is now possible to send production team members and presenters invitations to participate in the webcast To invite Email Groups to participate in producing a webcast gt Select the group or groups you want to invite by checking off the box next to the group name If you need to create a new group see 2 11 1 gt The email text is pre populated but you can modify it However do not change the automatically generated URLs gt Youcan edit the style of the email using the style menus at the bottom of the box gt When you are ready to send your email click e 2 11 3 Inviting a Presenter to a Webcast In WebCaster a presenter is considered part of the Production Team Inviting a presenter to present at a webcast is an identical process to inviting the production team To invite your presenter s you need to first create an Email Grou
72. nter image and 2 It will upload that file to your asset management for later use in other projects or other purposes Pesan nat A a ie de Consulting 6 2 2010 CA 11 15 2010 E 7AsPM Duration 30 Mim de Content de DataSheets IE Melissa Winthrop i Downloads de Expenses FlashMulticasting com Presenter image Select Government de HelpSmith Projects Logo for Lobby and Login Page Select de HR TT Expenses HubSpot AssetList it Images 8 5 2010 de Interview Guides 12 17 20 A Interview Notes 12 17 200 e PowerPoint Survey po lo mc ec a Melissa Winthrop is Vice President of Marketing for North Ameri image pg weg of pn y been with Winston 4 Riley since 2004 when she joined the co image ipg jpeg af png Save amp Publish Publish to WebCaster Figure 11 Image upload screen when you click Presenter Image Select gt Upload the file navigation box shown in the figure will appear Select the image you want to upload and click Open The image will be uploaded into WebCaster s asset management system 2 3 8 Upload the PowerPoint for the WebCast Uploading your PowerPoint is a process similar to uploading the presenter image Clicking on the button located next to the word on the Manage screen will enable you either to select an existing PowerPoint file from the asset management system or upload a new file to that system The Selecting PowerPoint
73. nters accompanying hardware and software and a lot of people on Internet connections watching the webcast In other words it can be a recipe for trouble if the entire process and flow of the event has not been worked out in advance The following Stage 1 Checklist summarizes the key components of the webcast planning process Production Stage 1 Plan Checklist Description Issues involved Owner Deadline Who is going to do what on the team How is the event going to be promoted Who is responsible What role if any does the production team have in the promotion process Who are the key stakeholders in the event Who is the internal client What does each stakeholder expect to have happen with the event What date and time is the event occurring What needs to happen before the event Who is responsible for each key project milestone What do attendees need to do to register What information does the production team or client want to get from attendees when they register for the event What specific actions will need to be taken to set up the WebCaster registration interface How will attendees be invited Will they receive emails from the WebCaster invitation system What will the follow up email to attendees say if anything How will the team handle people who missed the event Are you planning on conducting polls during the event What will they ask Who is responsible for developing and approving poll questions
74. oad a new file to that system The Selecting Logo for Lobby and Login Page screen shown below will appear Name WinstonandRiley Logo_Blue jpg Type IMAGE Created 2010 08 13 04 40 12 K winstonsRiley Figure 13 Selecting Logo for Lobby and Login Page Screen This screen shows you files that are available to you in your asset management system that you can choose as a logo for the lobby and login page WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 18 gt Ifthere are many files you can search for the one you want using the search box at the top of the screen gt When you find the file you want click on its name to highlight it It will turn blue as shown and then click the button gt Ifthe file you want is not yet in the asset management system click EZ A file navigation box will appear Select the file you want to upload and click Open NOTE Clicking Open on your selected file will do two things 1 It will select that file as your PowerPoint and 2 It will upload that file to your asset management for later use in other projects 2 3 10 Upload the logo for the webcast player Uploading the logo for your webcast player is a process similar to uploading the presenter image Clicking on the button located next to the words on the Manage screen will enable you either to select an existing logo file from the asset management system or upload a new file to that system The Sele
75. or she wants to activate the webcam The presenter should click OK or Yes In addition the webcam s driver software may automatically launch at this point and ask the presenter to confirm or change settings It is okay to change webcam settings through the device s driver software which is separate from WebCaster gt After the presenter clicks met J the encoder window will change to the form shown in the figure below gt The encoder window now offers several options to the presenter as highlighted in the figure o Control the display o Go full screen o Control the webcam settings WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 40 Presenter webcam preview Raise hand A z FTE E es EN oe Chat Encoder Display Full status control screen Figure 34 the Encoder panel opens in a browser window for the presenter The webcam controls shown below give the presenter many options to control audio and video The presenter should consult with the webcast producer to determine optimal settings V Microphone internal Mic IDT High Definition Aud Bandwidth 30 kbps SampleRate 11khz Volume 50 Silencelevel 10 V Camera Laptop Integrated Webcam v m Bandwidth 200 kbps Capture Width 160 Target FPS 15 Capture Height 120 Internet Protected Mode On fg y Figure 35 the webcam controls in the encoder window provided to the presente
76. ow on your PC gt Select the vide you wish to upload and it will be added to your On Demand Library WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 34 Upload to User Account Select File Cancel NOTE Large files may take time to upload as they are transcoded to the Flash Video flv format 3 3 PowerPoint Slide Widget The PowerPoint widget in the Present Screen shown below gives you the ability to control which PowerPoint slide your audience will see in real time The widget will automatically display the PowerPoint deck you uploaded when you created your webcast To see how to upload a PowerPoint go to 2 c oduct Lineup ss Merca Ve mhrap YP of Marketre 1 of 2 Next Previous slide Slide number Next slide Figure 29 Controls for the PowerPoint widget in the Present Screen The slide that you see in the preview frame of the widget is the slide that your audience will see gt To advance to the next slide click E gt To return to the previous slide click E gt To enlarge the slide to a full screen view in the Present Screen click WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 35 3 4 Viewer Questions Question and Answer Widget As your audience members type questions into the Q amp A panel on their player template the questions will appear in the Viewer Questions widget on the Present Screen shown below Team members with the permission to view ques
77. owing setup tasks Input Presentation Name Input the Event Description Schedule the event date time and duration WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 13 Input the Presenter s Name and Bio Upload the Presenter s Image Upload the PowerPoint for the WebCast Upload the log for the WebCast player 2 3 1 Input Presentation Name Your must give your webcast presentation a name That name will appear in the player seen by the viewers And the name will be how the project is filed in the My Projects section of WebCaster To input the presentation name put your cursor in the box next to the word in the interface as shown below You do not have to click MI until you are finished with all the inputs on the screen However you can save your work and return to the project later esteem UE OA Sales Meeting 2 3 2 Save vs Save amp Publish To use WebCaster effectively it s necessary to understand the two essential modes that a webcast can exist in within the system SAVED A webcast that has been saved on the system keeps your event information and related attachments such as PowerPoint file ready for access and continued modification However the webcast is not ready to go live until it is published PUBLISHED When you publish an event on WebCaster you are placing its content on the Content Distribution Network CDN and making it able to go live at any time You
78. p for him her them and assign them the privilege in the New Email Group screen To learn how to create an Email Group See 2 11 1 gt Select the presenter group in the Manage Your Production Team box by checking off the M box next to the group name gt The email text is pre populated but you can modify it However do not change the automatically generated URLs gt You can edit the style of the email using the style menus at the bottom of the box gt When you are ready to send your email click Seara NOTE You can also invite presenters right from the Live Event Editor It s better to invite presenters in advance however 2 11 4 Edit an Email Group You may need to change the name privileges or membership of an Email Group To edit an Email Group gt Inthe Manage Your Production Team screen click the L_ next to the group you want to edit gt The New Email Screen will appear gt Inthe New Email Screen you can make the following changes to your group o You can change the name of the group o Change permissions by unchecking or checking the boxes under Permissions WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 29 o Delete members by clicking the M next to the email address of the member you want delete o Add members See 2 11 2 for detail o When you are finished click MIC to save your changes or click cancel NOTE If you edit permissions you will need to rese
79. presentation Though the presenter looks different encoder may ask for the presenter s webcam to be switched on and the presenter should say OK to that the actual encoder will say Audio Only as shown below Audio Only Publishing webcast to CDN Identical to video webcast IIA WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 55 6 3 Performing the Audio Only Event Rehearsing and performing an audio only webcast are similar to those same processes on a video webcast The Present Screen looks slightly different however As shown in the Figure below the Present Screen contains no video preview Other core features of the Present Screen are the same the slides Q amp A surveys polls test mode and so forth are identical to a video webcast When you click on the 7 next to the presenter s name in an audio only webcast you will get a slightly different interface from what you see in a video webcast As shown at the right the Capture Settings box which appears only contains settings for microphones and not a webcam Microphone Line In IDT t Volume 150 Sample Rate 11khz Use Echo Suppression Silence Level jo Scan for Video Devices Cancel WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc v 56 My Projects pe Audio Only gt Sales Training George Jessel VP cf sles Live Feed Local Device Live On Demand Presenter L
80. r WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 41 4 Perform There is only one difference between rehearsing and performing a webcast When you are rehearsing or testing your webcast your audience is not able to see what you aredoing Once Tad you click Start Event on the Present Screen however you are webcasting live to your audience To avoid duplication this section will refer back to detailed explanations of the Present Screen in the previous section 4 1 Starting the Live Webcast To start your live webcast click on the button on the left side of the Present Screen For a detailed explanation of the Present Screen go to 3 1 Once you press the Start event button the event status shown in the upper left corner of the Present Screen will change to At that point you will know that you are on the air A moment later the presentation will appear in the viewer s template player When the event starts the Start Event button will change to a You click this button to end the event NOTE There is a slight delay between the actions you take on the Present Screen and what the viewer sees This is caused by the video and other content streaming across the network and content distribution network CDN NOTE WebCaster automatically records the video that you present during the live webcast in the sequence in which it was presented Therefore if you switched between different presen
81. r shrink in the Present Screen Widgets are similar to portlets Technically what WebCaster has are called GUI widgets See http en wikipedia org wiki Software widget The figure below shows an example the PowerPoint widget in the Present Screen Fall Product Lineup Messa YY tt rap VP of Marketre 1 of 2 Next Resize widget Figure 27 Widget controls gt To expand the widget click on the one of the following two icons on the upper right corner E gt To close the widget click on EA It will then appear a the bottom on the Present Screen in a condensed view You can click on the BB to enlarge it again gt Toresize the widget dynamically click and hold the Ml at the lower right corner of the widget and drag the widget until it is sized to your needs NOTE The widgets that are displayed in the Present Screen are dependent upon what is in the template For example if your template does not have polls no poll widget will be displayed etc 3 2 The Video Widget The Video Widget in the Present Screen gives you control over what your audience will see in the video window of their viewing template As shown in the figure below this widget lets you toggle back and forth between multiple presenters live video feed and a local device webcam and between live and pre recorded clips It enables you to invite presenters on the fly by email or phone dial out Remember Whatever you see in the video window is what your audience w
82. registrant or audience member to your webcast using the Registrant screen you can enter their first name last name and email in the Add User form at the right of the screen and then click OO o as shown below You can also add a user by clicking on the l icon at the top of the screen FirstName John META E Adams 1 1 jadams winstonriley com 2 6 2 Delete a Registrant To delete a registrant highlight their name on the list of registrants and click on the E icon 2 6 3 Search for a registrant To find a registrant type their first or last name or a portion of a name into the search box at the top of the Registrant Screen as shown below Click and WebCaster will return a search result that shows names that match your search query Search To refresh the Registrant Screen click on the E icon WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 21 2 7 The WebCaster Email Screen WebCaster s Email Screen The CEA tab shown below gives you the ability to do four functions e Invite audience members using an HTML email e Invite audience members using a Text email e Invite production team members to participate in the webcast e Set up auto notification emails such as reminders follow ups and sorry we missed you Status Project To Scheduled Project currently has no notifications Would you like to reate one Message HTML Text You are invited to a Webcast on Tue Nov 9 2010 a
83. rs Determine access restrictions and implement access controls for archived version on WebCaster Prepare reports on event data and distribute to required stakeholders you can also email links to reports Production Stage 5 Best Practices Description Issues involved It can be very useful to have everyone involved in the production meet to review what went right and what didn t to make a better webcast next time WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 71 Sample Event Script Time Action 00 00 Roll intro 00 09 video 00 10 Announce 01 00 event 01 00 Introduction 03 00 03 00 Presentation 15 00 15 00 Q amp A 20 Slides NA 21 WebCaster User Manual 11 18 10 Presenter Description NA Narrator Good morning Thank you for joining us today John Smith Jolene Ryan John Smith Live Q amp A Notes Be ready to switch to Narrator Switch to Jolene at 3 00 Victor is responsible for sending John the questions he will answer live Copyright 2010 by MediaPlatform Inc 72 WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 73
84. rs using WebCaster Production Stage 2 Best Practices Description Issues involved For executive presenters it s a great idea to follow up directly with them or their executive admin to make sure they understand exactly what they will be doing when the event is occurring when rehearsals are scheduled how much to time to allow for pre event sign in and so forth For VIP presenters this is especially important We highly recommend that you test invitation emails to make sure that they look right and that the URLs embedded in them function as intended The flow of the event should be captured in a script that specifies exactly what is going to happen at specific times in the presentation Sample script WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 68 Time 00 00 00 09 00 10 01 00 01 00 03 00 03 00 15 00 15 00 20 Action Slides Presenter Description Notes Roll intro NA NA video Announce 1 Narrator Good Be ready to switch to event morning Narrator Thank you for joining us today Introduction 2 John Smith Switch to Jolene at 3 00 Presentation 3 20 Jolene Ryan Q amp A 21 John Smith Live Q amp A Victor is responsible for sending John the questions he will answer live Production Stage 3 Rehearse The meaning of rehearse may be obvious but we wanted to point out a few nuances of rehearsing a webcast that make it slightly differ
85. shown below The Theme Explorer gives you a selection of themes also referred to as templates that control what your audience will see in the live presentation WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 11 Preview Lobby Registration Presentation Archive e 01 e 04 Figure 6 Theme Explorer When you click on a theme image on the left side of the box under the heading a set of theme previews will appear in the box on the right side of the box Each tab in the Preview window will show you what your presentation will look like with that selected theme e The tab will show you what your viewers will see when they visit the URL for your webcast before it has begun e The tab will show you what your viewers will see when they register for the webcast e The tab will show you what your viewers will see when the webcast actually goes live In this case the selected theme will display the following template for viewers Of course in your event you will have your presenter image and so forth mediaplatform e The E tab will show you what your webcast will look like when it is archived When you have identified the theme you want to use for your webcast click on it and then click on the button Once you have clicked KE WebCaster automatically takes you to the Manage screen where you can enter the information about your webcast If you want to start over again click eme 2 2 Open an e
86. t box You will notice that as soon as you create Page 1 the Question List box will come to life Clicking on the Min the Question List box will make the rest of the Survey Editor come to life At this point you have e Created a page for survey questions e Gotten the Survey Editor ready for you to input your first question The Survey Editor will look as it does below WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 62 Page List Question List Question Answer Required New Question Type Single Choice Vertical Answers You type your question in the Question Box overwriting the words MEETS You can make the question required by selecting checking the box Otherwise your question will be optional After you type your question you need to select the answer format using the drop down menu marked Type as shown below You have several different choices for answer format You can select single choice or multiple choice arranged in vertical or horizontal display You can create a matrix of answers or even enable the user to type free text into a box Type Multiple Choice Horizontal Anse Single Choice Vertical Single Choice Horizontal 5 Single Choice Dropdown Multiple Choice Vertical The Survey Editor will show you a preview of your question on the right side of the interface as shown below The example shown below is a multiple choice question with three
87. t 16 00 00 GMT 0800 On the date and time of the event to attend here is the link to launch the event http a59 g akamal net 1 59 6889 308 ivt download akamai com 6889 amazonga mp32 4000 5001 5153 545 1 Lobby default htm Figure 17 Email Screen 2 8 Invite Audience Memberswith WebCaster s Email Tool WebCaster s built in email tool in the Email Screen in the CES tab enables you to invite your audience to your event There are other ways to invite your audience as well which you can explore if you need different functionality from what WebCaster offers 2 8 1 Sending an HTML Invitation Email The HTML email invitation form can be found at the bottom of the Email Screen There is a tab for HTML emails and a tab for text emails Select the tab for HTML emails WebCaster automatically populates your email invitation with information that you previously entered into the Manage Screen as shown below Message HTML Text You are invited to a Webcast on Tue Nov 9 2010 at 16 00 00 GMT 0800 On the date and time of the event to attend here is the link to launch the event http a59 g akamai net f 59 6889 30s ivt download akamai com 6889 amazonqa mp32 4000 5001 5153 5451 Lobby default htm Figure 18 Invitation email form on the Email Screen A few things to note e You can customize the subject line and message any way you want WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 22 e The field is blank
88. t deck What s Happening During a Webcast When you log into a webcast produced on WebCaster your browser will display a player that will look comparable to the one shown in Figure 1 Multiple player designs are available so yours may look different You have a player that has features such as a streaming video or audio only synchronized PowerPoint and tabs for presenter bio Q amp A and slide index flawless display and event Sales Projections January 2010 2 200 000 February 2010 3 000 000 March 2010 3 200 000 Q1 8 400 000 Challenges Supply chain Competitor promotions Operations Figure 1 a typical webcast template created with WebCaster featuring a live video stream PowerPoint slides Q amp A slide index and author bio mediaplatform Figure 2 depicts the process of putting a presentation either live or pre recorded onto the Web in a webcast The video signal of the presenter is encoded on a PC type of device and sent to Content Distribution Network CDN where Webcaster manages the event synchronizing the video with the PowerPoint slides and other interactive elements In general webcasts are published through one of two modes of content distribution A webcast that is sent to the public Internet for viewing by a general audience is usually published to a Content Distribution Network or CDN such as Akamai Network The CDN is a large complex network of computing
89. ters and recorded clips WebCaster will record all of those switches for later use in archiving NOTE DO NOT START YOUR EVENT UNTIL YOU ARE READY Once you start and stop all of your setup will disappear 4 2 Live Event Actions The actions you can take during a live webcast are identical to those you perform during rehearsal These actions are described in depth in the previous section Here is a list of links to in depth descriptions 4 2 1 Showing Video of the Presenter 4 2 2 Inviting Presenters by Email 4 2 3 Calling Presenters 4 2 4 Playing Pre Recorded Video Clips 4 2 5 Changing PowerPoint slides 4 2 6 Handling Q amp A 4 2 7 Sending System Messages WebCaster User Manual 11 18 10 Copyright 2010 by MediaPlatform Inc 42 4 3 Ending a Live Webcast To end your event click on the button on the left side of the Present Screen The End Event confirmation box will appear Click Yes to end the event Click No to keep the event going NOTE Once you end the event you cannot restart it Are you sure you want to end the event After you click Yes on the End Event box the Event Ended acknowledgement shown below will appear To proceed to post event activities click OK The event has ended WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 43 5 Complete After you have ended your webcast you can archive it and analyze the results This section wil
90. throp has been with Winston amp Riley since 2004 when she joined the company as a director of sales in the Midwest Region Prior to working at Winston amp Riley Ms Winthrop served in marketing roles at Pfizer and Roche Ms Winthrop received her BA from Tufts University in 1989 and her MBA from the Amos Tuck School at Dartmouth in 1996 She was an ROTC candidate in college and served three years in the Marine Corps where she Q Y nston amp R i ey reached the rank of First Lieutenant She lives in Rhode Island I Survey Download Dietex Pre Launch Update DS nsto n amp Ri y Figure 32 Test Event As it appears in the player template 3 7 Webcast Status Attendees Event ID The top left side of the Present Screen contains three indicators that let you know the status of your webcast At the top there is the Webcast Status indicator When you are not actually webcasting or when you re testing your webcast the indicator will display Offline in red When you start the event the indicator will change to Live Jas shown below The indicators will also tell you how many people are attending your webcast and your Event ID WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 37 Attendees Attendees 85 Event ID Figure 33 Event status indicators 3 8 Email Presenter WebCaster gives you the ability to invite a presenter to participate in a webcast directly from the Present Scre
91. tion and answer handler s These are the people who oversee the answering of audience questions routing them to the correct person for answers and screening out questions that do not need to be answered The Presenter or Presenters Though not part of the team per se they are definitely a critical element in the production process The presenter needs to understand what is going on and be prepared to do his or her part of the webcast in a way that makes everyone especially the presenter look good The producer Someone has to be in charge of all this Or should be That person is the producer The producer is the boss of the webcast production team and is responsible to the client for the quality and success of the webcast The Five Stages of a Webcast Production In this manual we will refer to a five stage webcasting production process A webcast is a production Like any other event it follows a fairly standard flow of production stages beginning with the planning stage and culminating in the completion and archiving of the webcast material In some ways producing a webcast is no different from producing any other kind of media such as a television show or a convention keynote address The only differences involve the unique technologies that are employed in the process of distributing the webcast onto the Internet or private corporate network In our experience webcast production involves five basic steps as shown in
92. tions will be able to use this widget and communicate selected questions to the presenter fy 3 Questions New 4 Technical 0 Content 0 Figure 30 Viewer Questions Question and Answer Q amp A widget Presenter 0 Archive 0 Defer 0 3 5 FLME Settings WebCaster uses the Adobe Flash Live Media Encoder FLME to convert the video signal it receives from various inputs into a stream that can be transmitted to your audience The EX button on the left side of the Present Screen will activate the Settings box The FLME settings are preset but you can modify them if you want We do not advise modifying them unless you truly know what you need If you have any questions please contact support mediaplatform com E I tmp stream004 medialauncher com switchboard2 3adda de e602 da24 Backup URL Leave Blank Stream A unique name Enter this URL into the Flash Media Live Encoder FMLE to connect the encoder to the Flash Media Server WARNING If you select the H 264 format in FMLE the recorded archive of your live event will be AUDIO ONLY No video due to a limitation of Adobe s Flesh Media Server We strongly recommend you use the VP6 format 7 Figure 31 Flash Live Media Encoder FLME settings control panel If you are connecting to Flash Media Server you cut and paste the URL shown in the FMS URL window in the Settings box This will connect the encoder to the Flash Media Server IMPORTA
93. xisting event If you have already started a project and want to open it do more setup work click on the KA button on the upper right side of the WebCaster interface The My Projects box will appear on top of the WebCaster interface as shown below WebCaster User Manual 11 18 10 Copyright O 2010 by MediaPlatform Inc 12 SURVEY 2 SURVEY the survey Wed Aug 18 2010 0207 48 PM 0 02 09 04 PM Wed Aug 18 2010 02 15 00 PM Jason Survoy Test testing survey data Mon Aug 18 2010 08 12 58 PM Mon Aug 18 2010 08 14 13 PM Man Aug 1 y f Dietex Pre Launch Update VP of Marketing briefs sales team on Fri Aug 12 2010 04 45 57 PM ti Aug 13 2010 04 47 27 PM Tue Now 2 2010 04 00 00 PM Social Media Strategies WAR Corpo WAR corporate marketing explains so Fri Aug 13 2010 04 27 52 PM Fri Aug 13 2010 04 27 55 PM Tue Aug 17 2010 04 00 00 PM Winston amp Riley Benefits Enrollment F HA Presentation on benefits enrolime Fri Aug 13 2010 0425 51 PM qi Aug 13 2010 04 29 08 PM Tue Sep 21 2010 04 00 00 PM vZyme Product Launch Worldwide S vZyme introduction to sales manager Fri Aug 13 2010 04 25 07 PM Fri Aug 13 2010 04 29 46 PM T 04 00 00 PM Pharma World 2009 Opening Keynote CEO Keynote at Pharma World 2010 Fri Aug 13 2010 04 23 48 PM Fri Aug 12 2010 04 30 26 PM Thu Oct 28 2010 04 00 00 PM Worldwide Sales Meeting 2010 VP of Sales Presentation Winston 4 Fri Aug 13 2010 04 23 04 PM Fri Aug 13 2010 04 23 08 PM Tue Aug 17 2010 04 00 00 PM Winter 2009 Product

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