NETDRAW - BASIC
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1. Bet as default Set as default ak i ak p fa G Pc Fava en j h o ai Showing strength of relationships The strength of a relationship between two nodes can represent a number of things This all depends on the original question you would have asked when collecting the data For instance the tie strength could represent frequency of interaction or value of interaction A strong tie strength should have a high score and a lower tie strength a lower score This tie strength can be visualized in Netdraw We do this by changing the size of the arrows so a high tie strength would lead to a thick arrow and a weak relationship to a thin arrow You can size the arrows according to tie strength by e Clicking on Properties Lines Size Tie strength _ File 3 4 S Bl alpeli Nodes Anne Lines Background a General ae o Anthony Labels visible Single relation selection Multi relation selection Boolean selection Robert Viainia www onasurveys com www optimice com au 80 Netdraw Guide Basic Version 1 0 e Then select the particular relation which you want the tie strength to reflect Using which relation Minimum line width Maximum line width Note The relations you can choose from are limited to the data you have collected On the screen shown above the options were Information and Advice because the relationship questions we2. net Aaoi Nereak ies have values Pajek Partition clu but lt 1 C Pajek Vector vec gt o0 1636 Now you navigate to the vna file by clicking on the box with the Once you have found your file click on the OK button When the file is loaded the initial layout of the nodes is completely random and looks pretty messy probably something like this 15 NetD ji top onad f ojeka File Edit Layout Analysis Transform Properties Options Help lalala il G PC MDS lse Pen Sel MC Ego Node Tie HE 30km A af s slsf ZT e Rels Nodes Relations 105 25 Dn Up cl All R Size joo EIE Save s New Relation Options C AND OR i V SelfLoops Dec 7 Link wts gt f1 Inc 1 So the next step is to perform a basic visualization Basic visualization To make the messy map look more organized e Click on the flash icon or e Alternatively use the menu and click on Layout Graph Theoretic layout Spring embedding www onasurveys com www optimice com au 3 Netdraw Guide Basic Version 1 0 3 NetDraw 2 086 C JE so F MC Ego Node Tie Kim Aj S s s L File Edit Layout Analysis Transform Properties Options Help oe TE ETETE G Pc Mps an Sell MC Ego Node Tie 58 VOlKim a a s s s f T e Rels Nodes Relations advice
3. Dn Up cl All R Save s New Relation Options Inc CAND OR 1 V Self Loops Dec IF Link wts gt 1 M Width Color 37 ties Sizing nodes You can get the node size to reflect many things but we typically get it to reflect the number of indegrees pointing to a node To do that firstly we need to get Netdraw to count all the indegrees and outdegrees You do this by e Click Analysis Centrality Measures e Make sure that Directed versions is selected Otherwise Netdraw will count all degrees and ignore the direction Set Node Sizes by Y Infinite distances for Closenes WM 2 Local Eigenvector Substitute theore ca N v Degree K Compute within component Jo OK Note You might get a couple of error messages like No convergence in iterative eigenvector procedure We are yet to work out what this actually means but keep persisting and click on OK It will not have any effect on the final result www onasurveys com www optimice com au 40 Netdraw Guide Basic Version 1 0 After you have counted the number of arrows it is time to update the map so the nodes reflect the number of indegrees Here is how you do it e Click on Properties Nodes Symbols Size Attribute based Then the map will be updated and should look something like this NetDr 1 086 C L caikjaer Desktop onademo_vna Copy Met i eli hen eli Prope
4. If you have any questions suggestions or other feedback please email us at contact onasurveys com www onasurveys com www optimice com au 19 Netdraw Guide Basic Version 1 0 BASIC NETDRAW FUNCTIONALITY Terminology In terms of terminology we are assuming that your first Organisational Network Analysis project is likely to involve the mapping of people relationships However nothing would prevent you from mapping relationships between companies countries or anything else The technical term we use for either a person company country etc is a node Each node in the network has a set of attributes For instance for a person it could be name age location discipline etc For a company it would be market share industry geography etc Nodes are connected through some kind of a relationship and you will typically have assigned a strength value to that relationship Relationships are technically called ties and the strength of a tie is called tie strength The tie strength could just be a 1 but could also have a range from e g 1 weak tie to S stronger tie There is no upper limit The tie strength could even be negative Arrows between nodes are called Degrees and can also denote the direction In this case the arrows are referred to as either Indegrees or Outdegrees An indegree refers to the amount of nominations or relationships going into a node whereas outdegrees
5. are the relationships leading out from that node and into another Whilst this terminology is important when using Netdraw we wouldn t necessarily recommend that you use this terminology when communicating your analysis findings and recommendations In this context you should consider using jargon free language Opening afile The first thing you need to do is to open the vna file Please note that opening the vna file from Windows Explorer will not work You need to open the file from within Netdraw The screenshots below are based on a vna demo file which you can download here http www2 optimice com au onademo_vna vna Netdraw has a text menu at the top as well as some icons which are shortcuts So you can either e Click on the folder icon the one without the A or e Click File Open Vna text file Complete Pre Say ey ey ee twor ization Software 2 or ai ai Transform Properties Options Help m E G pc mos Z g4 tse MC Ego Node Tie Akm A als slsf ZT e New C And C Or I Color Size 0 Shape Label www onasurveys com www optimice com au 20 Netdraw Guide Basic Version 1 0 Then you will see this box Name of file to open File format Type of Data Options Cancel 2 Ucinet ith Hid 1 Mode Network s Ignore reflexive ties V VNA vna C Node Attribute s Ignore missing values V DL dl a C Network with Attribute Ties ha C Pajek Network
6. node has been labeled with an ID number This is certainly preferred when disclosing maps to a broader audience where names of individuals could be very sensitive However when you are developing interventions and are trying to make sense of the maps it is very valuable to see the names To change the labels you do the following e Click on the icon which says Kim Bill or e Click on Properties Nodes Label Text This box will when appear e Now select the relevant attribute from the dropdown list and click apply or OK The map will be updated with the new labels The available attributes will depend on the data you have collected It should now look like this E G Ppcimos 2 Richard Anthony Anne Robert Vrona Golam Jason Dn Up afaj R E Size gt oo Save As New Relation Options 7 CANO G OR fi V SelfLoops Dec F Unkwis gt 1 M Witth Color 37 ties www onasurveys com www optimice com au 79 Netdraw Guide Basic Version 1 0 You will notice that Netdraw automatically fills out the label background with white color This makes it easier to see the label text However in some situations you might want to change this so label doesn t actually hide an arrow To change the positioning of the label e Click Properties Nodes Labels Placement style and you can now change the placement of the label to Underneath lines
7. ONA surveys NETDRAW BASIC A Practical Guide to Visualising Social Networks ONA Surveys Version 1 0 June 2009 Netdraw Guide Basic Version 1 0 INTRODUCTION This guide provides a brief introduction to the basic functionality of Netdraw Netdraw is arguably the best free network visualization package on the market and with a little bit of practice it will do remarkable things This guide was written based on Netdraw version 2 083 Netdraw can be downloaded from http www analytictech com downloadnd htm When used in combination with ONA Surveys www onasurveys com collecting and visualizing data is very easy Here we assume that you have collected all your data and that you have a vna file available Other guides We have also produced series of other guides e Advanced Guide to Netdraw requires separate subscription e Introduction to ONA Surveys and User Manual e Powerful Hints and Tips for Analysing Organisational Networks requires separate subscription Disclaimer ONA Surveys is owned by Optimice Pty Ltd Neither ONA Surveys nor Optimice Pty Ltd is associated with Analytictech or Netdraw This guide has been written in our capacity as practitioners using the tool intensively In our experience the tool is mostly reliable but will every now and then it will either crash or otherwise not perform as expected In this case our recommendation is to close the program and start again Feedback and Contact
8. cation or Bigcorp PDG Information Critical by Discipline www onasurveys com www optimice com au Netdraw Guide Basic Version 1 0 139 Netdraw Guide Basic Version 1 0 ABOUT ONA SURVEYS AND OPTIMICE Optimice provides specialised consulting services to help organisations map and improve business relationships at multiple levels Optimice identifies relationship patterns between people organisations or markets and we have improved the basic techniques to optimise these relationships in a compelling business focused context Our specialized survey tool ONA Surveys provides consultants and other practitioners the most effective and user friendly tool available on the market to collect data on business relationships Our Partnership Scorecard helps organisations manage the intangible relationship aspects of outsourcing smart sourcing alliances joint ventures and similar complex business frameworks Optimice Pty Ltd 23 Loquat Valley Rd Bayview NSW 2104 AUSTRALIA Phone 612 8002 0035 Fax 612 8213 6274 www optimice com au ABN 92 123 562 854 www onasurveys com www optimice com au 14
9. onships tab One called Information and one called Advice This is because we had captured relationship data for two different networks The Information network is different from the relationships in the Advice network es NetDraw 2 086 C Users caikjaer Des top onademo_vna Copy ile Edit Layout Analysis Transform Properties Options Help a calc G PciMmps Ise MC E Sa Richard Anthony Anne Robert amp Golam Inc C AND OR it V Selltoops Dec 7 Unk ws gt w M Widh I Coe 137 ties www onasurveys com www optimice com au ERO Netdraw Guide Basic Version 1 0 Depending on the data you decide to capture these might have different names You can choose to display only one network at a time or combine the networks by ticking all the relationship boxes Saving maps as pictures Once you have a map that you are happy with you probably want to save the file such that it can be pasted in to a document Netdraw offers 3 different formats e Jpeg e Bitmap e Metafile Jpegs you are probably familiar with They are typically smaller in file size but the problem is that they can become coarse if you resize manually afterwards Bitmaps are better in terms of resizing but also take up alot of space Metafiles are probably the best as they scale really well and are also quite small in size You save the file by e Clicking on File Save Diagram As and then select yo
10. re focused on these two areas When you click on OK the map should look like this DBlalalad mjg G Pc mos AENA Anne Graham Richard Anthony Robert Dn Up c an R sef D ao el Save As New Relation M Options a C AND OR i Self Loops Dec 7 Link wts gt 1 T Widh T Color 37 ties If you want to actually see the tie strength score on the map you can add this or turn it off by clicking on the 1 4 icon Filtering You can filter the data in a couple of different ways e Filter by the strength of the relationship tie strength e Filter by attributes www onasurveys com www optimice com au 9 Netdraw Guide Basic Version 1 0 NU To filter by the strength of the relationship you simply increase the tie strength box by clicking on the symbol as shown below pie Edit rr er Bilalalad wl AAFS eliotn Pen Self MC Ego Node T a sisl ale Anne Rels Nodes S Richard Anthony ARobert Dn up ci an R Shaun _ 2 p 1 C AND OR i W SelfLoops Dec F Link wts gt f1 I Width Color 37 ties As you increase the number you will see fewer relationships This is particularly useful if you for example nu want to compare a map of ALL relationships against the most important ones Click on the to show wen MN_l more relationships You can also use the gt lt or
11. t stk Dial aled St EI c pc Mos _ tee Pen Sel MC Ego Node Tie 8 39km a a S s s Z ee 342 Dn up ci an R se P eo Save s New Relation 0 3 inc C AND OR il IV Self Loops D 7 Link wts gt 1 M Width Color 37 ties As you can see it is now much easier to identify the central nodes in the network www onasurveys com www optimice com au 5 Netdraw Guide Basic Version 1 0 Coloring nodes So far we have only been working on general layout and sizing of the nodes Now let s add some color Coloring the nodes is a very powerful way to show patterns In the example below we will color the nodes by the business unit each person belongs to To color the nodes e Click on the icon with the 9 small colored squares or e Alternatively on the menu click Properties Nodes Symbols Color Attributes based Once you have chosen an attribute the map will be updated and should look like this ene meen ane rr rr Help D lel Saleod Bt Ej a Pclwos g g4 too lPen sol mc eo mos Te 81 3040 A isleis Z gt 342 Rels Nodes Dn Up ct an R m se P aoo l Save As New Relation Options EF C ANDG OR JE W SelLoops D 7 Linkwts gt 1 M Width Color 37 ties www onasurveys com www optimice com au 6 Netdraw Guide Basic Version 1 0 Changing label text and positioning So far each
12. to show the exact tie strength that you are interested in The other filtering method revolves around attributes To get to this you need to click on the Nodes tab as shown below Dial sla Sl G pc mos J 4 tee Anne Robert Brett Golam The default attribute you will see is the node ID each node is assigned a unique ID number However if you for example are interested in just showing the relationships involving people from one particular business unit then all you need to do is to select this particular attribute from the drop down box and www onasurveys com www optimice com au 10 Netdraw Guide Basic Version 1 0 then make sure that your chosen business unit is the only one selected by un clicking all of the other business units _D lal ales m E a pcl mos 4 J 4 tee Renl Sel MC Ego Node Tie 28 39km A al s s s f L ele Anne Robert New C And C Or T Color f Size 0 I Shape Label Branko 13 nodes In the map above we have changed the attribute to BusinessUnit and then clicked only the Operations box The map will then only include the relationships of the people who belong to this business unit Your ability to filter on attributes are depending on the number of attributes you have collected Changing networks You may have noticed on some of the previous screen shots that there were two options under the Rels Relati
13. ur chosen file type Read the section on file naming conventions further below Alternatively you can just press Ctrl C in Netdraw It copies the picture exactly as you have it to the windows clipboard Then you can paste it into Powerpoint or Word However be careful to record exactly what the map is based on as this will be lost when you copy the map out of Netdraw If you have applied any coloring you will also need to recreate the legends for your map Unfortunately Netdraw only exports the raw map and no information about it There isn t a silver bullet here In our experience it works well to create a small table in Powerpoint or similar with two columns and a row for each attribute option Then manually color the boxes and type in the attribute For example AdvocacyLevel E Strong S_pporter 4 Supporte 2 Nautral 2 Nagative 1 Blocker File Naming Convention Very quickly you will have generated many maps and it is therefore strongly recommended that you use a file naming convention to keep track of what the maps contain Once a map is saved you have lost the contextual information which was presented in Netdraw e g which relationship filtering tie strength etc So to keep track of what the maps actually contain we recommend the following Client Organisation Business Unit Relationship Filter 2 by Filter 2 www onasurveys com www optimice com au 12 For instance Bigcorp PDG Advice All by Lo
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