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SaleHoo Stores User Manual

1. Always remember to has click save whenever you make changes to your site Privacy Policy To edit your Privacy Policy and Terms and Conditions click Information from the top tab The process for editing your Privacy Policy and Terms and Conditions is virtually identical so for now let s just look at Privacy Policy Store Information Information Title Privacy Policy Url Alias privacy t Description eElSure i Gli B J i a FE HI d i i il a ee a Font gt Size i if ia a tina 1 Introduction jwebsite com this website is owned and operated by store namel Cwe us our We respect the privacy of our website users you your This privacy policy explains how we may collect store use and disclose personal information that you provide to us By accessing and using this website you confirm your unconditional consent to us collecting Storing using and disclosing your personal information in the manner set out in this privacy policy 2 Terms of use Your use of this website is governed by our terms of use Accordingly this privacy policy must be read in conjunction with our terms of use 3 Collecting your personal information We may collect personal information from you including without limitation your name email address phone number and postal sddreace whan wuiiices Hic warhcita Ve mas darida natin aradde wri narcanal al Click the image
2. USER MANUAL SEG USER MANUAL CONTENTS DIOLS QVEIVICW E 03 Products Brands and Categories cc cccccce cece ecee eee seen eeeees 16 DoE io a ne eee ne oF Customers Area ooo eccccccccccccecce ce eecee cesses scene eeeeeeeeeeeeeeneeeeaeeeeeneeees 34 Marken PCE cecotincnancesnumssiccoucicantaannnbnee au E EE EEEE 38 Reports Area oo ccc cceccccc ccc eee nee een een eee eee irrt rt r rtrt rr ErEEEEEEEEEEEE EEEn 52 Soe eo e E 54 Geographic Settings cece ccc ecce cece eeee rrt rrer rte rrr errer errer rerne rr fo User Settings septa cecectineteecneiccnd sncqonsnncaentasaneustt teenies cndaceeeeeaceeniee 83 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL STORE OVERVIEW What s Covered in this Chapter e An overview of your SaleHoo Store e Key features of your Store e How to access the Administration Panel e An overview of how the Administration Panel works e How to edit content on your website This is a quick start guide to getting you on your way with your new store The first thing you will want to do is check out your storefront You can do this by clicking View my store front under the Manage Store tab Members Home Directory Forum Education Research Labs Manage Store P Welcome to the SaleHoo Stores control panel Here you can setup emails backup your store or delete Email Hos
3. mt iE Source 3 i 2 ME abe FS E mL Font Size Jg er 2 Hi Hi there Looking for a Fat s Day gift that is a little more interesting than the usual pair of socks all the fathers ol there we have a sensational d aal on our Victorinox Swiss Army knin entire ra l Use the Source option to create HTML templates upplies com swiss army View our g Getin qui t stock does To get youl STESEN Pledse use the code fathersday atthe checkou Save Cancel Alternatively you can just use simple plain text templates which are still highly effective As we covered in the Overview lesson you can type directly into the text editor and format it too You can also add an image and a hyperlink that takes the buyer direct to the product To add a link just click the link icon make sure the Link Type is URL and the Protocol is http then add the URL to the product listing in your store front 43 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SABO USER MANUAL Stores PBZ U acl at S E ele ala ae ail Use this button to insert a link e se T T Que DeCduse MS Mont Day gift that is a little more interesting than the usual pair of socks pause MET ju an amazing e we have a sensi p 4 L i i here http www m this deal will run o
4. lal 2617 Henalulu Horalulu Northern lreh Storthem trish Product Model QuantiTy Umit Price Total Back Knight Magnum Lawa I 75 00 75 00 Dunlop Aerogel 40 Elite l 55 00 55 00 Order History Date Added Status Customer Noned ate 1 Pending Yeu Comments 20 06 2011 Processeng hoo Comments Here you can see all the details of the order including the date it was added payment method contact details for the customer and the shipping address In this instance you can see the payment method is Cash on Delivery so his status will be Pending until you receive his cash payment When you receive the payment you would change the status to complete You can accept payment from a number of different methods including Bank Transfer PayPal and various others We will look at these in detail in the Store Settings lesson 29 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SSE Gg USER MANUAL Here s another example of how to use the Status feature to keep you organised Lets assume that the customer paid by bank transfer and you have now received and confirmed payment in your account and shipped the item You want to change the status to Shipped and advise the customer that their payment has cleared and their order has now shipped You can set the order status to Shipped and let the customer Know in one easy step 20
5. Es Sialis E Products Store Configuration amp Customers Store Mame My Store Telephone 00 000 000 t Gore Owner SaleHoo Group Limited E Mail nick salehoo com wt Marketing t Address SaleHoo Default 0 SMTP S Christchurch On Reports New Zealand E Settings par umenrvsrren Template Store Settings Geographic Settings Head code User Settings Store Logo Choose File Wo file chosen Store settings Max size 380 x 90 px image will be scaled to fit Delete this logo Use this Banner now No Banner Template Ghost Defautt This is where you can set your store name your Store contact details your store logo your store design your store homepage details tax information and other miscellaneous options You can also view add and edit additional pages such as your Privacy Policy Terms and Condi tions and About Us page 10 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SALEH USER MANUAL Additionally you can add and remove shipping options add remove and configure different payment and order options change the default email templates that you can send out to buyers and import export product lists to quickly add products to your site When you first setup your store you will want to add store configuration information such as your Store s name store owner address
6. User Group Name Access Permission am Modify Permission L catalog brands O catalog catalog CI catalog category m catalog downloads 84 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SLM BOO USER MANUAL You can also modify permissions which allow the user to make changes in your Store So for example if check marketing newsletters the users in this group will be able to modify the news letter settings in the marketing tab You can change the permissions at any time so if a group or an Individual user no longer needs permissions you can remove them from the drop down or simply disable the user or the group Click save when you re done From here you need to add individual users To do this click on the Manage Users tab and click Add New set a username and enter their details including name and email Then add the user to a group When you use the drop down menu you will see a list of all the user groups you have added Manage Users t Username t First Name t Last Name E Mail a Create a secure password something with U G r f mer See numbers and letters is best then confirm the P d eS password The user will need this password Confirm T along with the username to access the store Status Disabled z admin pane
7. Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SALIBACGO USER MANUAL Give the banner a title only you will be able to see this title Next enter the address of the page that you want your customers to go to when they click the banner For example if your banner is promoting a particular product use the address for the individual product listing page Banners t Banner Title Banner URL gt Image Choose File No file chosen Maximum size 468 x 90 pixels larger images will be scaled to fit within these dimensions Use now Yes e No Save Cancel Let me show you what mean If click the My Store Customer View button in the top left I ll be taken to the home page of my store Then if select the product want to promote and click it to open the individual product page can then select and copy the URL trom my browser and use that as the address for the Banner URL field 50 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo om z T wwa eramplecom widim fagecom Pil use this URL as a link in my Home Predects Speculs banner if thes is the product I want to promote Black Knight Fire Product Details Price Rackets gt Black Knight Fire USER MANUAL a iam i Shopping Cart
8. Save Cancel If you wish to set this currency as your default currency then set the Value field to 1 If not leave it blank And if you want the currency to be available make sure to set status to enabled Then simply click Save When you have more than one currency set up the customer will have the option to select their desired currency using a drop down menu on each product page If the customer selects a different currency any other items in their cart will automatically recalculate to the new currency Need Help Watch our video lessons or email us at Ssupport salehoo com 79 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SLL BOO USER MANUAL Next up let s take a look at Geo Zones File Ls i E alg Tipe Fier a Fike Auckland HZ dusrklered MZ Fa thch region dhech regon T Wim Auckland New Zealand Ahn docked Sew Zealand 4 Withen New Zealand Wah Sew Zealand This is very important when it comes to figuring out if a customer needs to pay tax and if so how much Tax rates usually depend on where your buyer is located For example if you are in the US you may need to collect sales tax on sales made to buyers inside your state So if you sell an item to a buyer in Ohio and you live in Ohio too you will need to collect sales tax so you would need to create a Tax Class for that If your buyer l
9. E E z E ine a ng you to choose the option that best meets your needs Enjoy your time shopping with ws Black Knight Fire 577 30 excl tak 130 Head 135 Slazenger Xcel Titanium 333 91 excl tax Ba fine beste E Black Knight Sonic Dunlop Rapid 135 Head Neon 130 Black Knight lon f 164 935 exe 4x 100 03 excl tax co 26 each Lae 545 61 8 Ottem 0 00 233 01 excl tax Shopping Cart My Account Categories st prices Squash Rackets Brands Black Knight Dunlop j Grays Head Prince Slazenger Tecnifibre Tecnifibre Carboflex Product listings with images titles and prices cl Wag e gt Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL EN Black Enight Junior Head Cyane 115 Dunlop Aerogel Pro Black Knight Magnum 286 09 excl tax 173 04 excl tax 96 09 excl tax 216 52 excl tax Powered By SALE PayPal SE visa O a tore Privacy Policy About Us Terms amp Conditions Right down at the bottom of the page you can see the payment options that you accept along with your Privacy Policy and a link to your About Us page To access your Admin Panel and begin setting up your store go to the URL in your address bar and add the admin to the end of your store URL For example if your sto
10. New Zealand s best source for single malts whiskeys cognacs liqueurs and more Shop online now and save It s nice and concise tells what they re all about and gives a reason for shopping there Homepage Page Tithe My Store 4 Addinonal raw 1 header code Edit your Welcome Message here Mem Tag My header description tod i Description Welcome Message Sourne 0 mH 7 Te ee ered i E E E aE For Sine j T W a eh C f Welcome to My Store Thami pou dor viai ay shore We pride a caretilly doleced range af high quality poduda and some ol the beai prices onna allowing tou bo choose he option Tide Gaal m il YOU idi EMjoy YOU imi hepping wii ie Use the content editor s features here to format your Message Fy Chick the image econ from the toolbar and cletk Manage Files buton to mien or upload 4 mew enage s Click the file icon from the toolbar and click Manage Files button to insert or upload a mew file Editing your Welcome Message Is really easy Just use the basic editor You can either type directly into it or write your Welcome Message in Microsoft Word or another word processor and paste it In You can do all the basic editing functions in our editor such as bolding adding italics or underlin ing text You can also add hyperlinks bullet points and pictures and you can change the font and the text size Saving Your Changes Once you have made changes on this page and in fact any
11. only 35 discou Cancel Enter the URL for the page you wish to link to here Then click OK Once you have completed your template click Save Now that you have got the template made up you can write and send the newsletter Just click Send New then select your Template from the drop down menu 44 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SALTBAOO USER MANUAL Stores Next define who you would like to send the email to the All Newsletter Subscribers will send it to your entire list of newsletter subscribers and All customers send it to all your past buyers then write a Subject and type out your message and click Send 45 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SAEC USER MANUAL Newsletters Template Subject All Newsletter Subscribers Message iF All Customers re Only me Send Keep in mind that you dont have to use a Template you can just type a message directly into the editor You can view all sent newsletters in the Sent tab The newsletter info tab is where you write a quick incentive to get your customers to subscribe to your newsletter so make sure you point out the benefits of signing up such as VIP discounts or special
12. you might offer a buyer a discount of their next purchase so in that case you would enter 1 Then enable the coupon so that buyers can use it right away and click Save From there you simply give the buyer the code and tell them what discount it will give them To claim their discount they simply add their chosen product to the shopping cart and enter the code at the checkout 48 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Cash On Delivery PayPal Buyers cn add their coupon code here at the oe checkout Their anni amare automatically update Cheque Money Order Please select a valid shipping method first If their item s value exceeds the coupons value they can choose a payment method to cover the excess The Banners Feature Finally let s take a look at the Banners feature With your SaleHoo Store you have the ability to create advertising or promotional banners that will display at the top of your store These banners can be linked to a promotion or special page within your store if you are running a promotion or special or even a regular product page or if you get plenty of traffic to your site you can use it to link to an external site to make some money from advertising other websites Here s how to set one up Select banners from the Left hand menu and click Add New 49
13. Categories pn i Description E Source Wie ee ae eee ee Ll i lil Ul i is gt i Price Price Thet prce incude GST test long teat you would kke to enter proces excluding all tax update your semings ou Tax Class None Product ID SKU The next field allows you to enter a product ID or SKU which stands for Stock Keeping Unit You don t have to enter anything here if you don t use SKUs or product IDs but many sellers with a large inventory find them a great way to organise and manage their stock You can also enter a model if its relevant to what you are selling A model number is the sub name given to a product by the manufacturer An example might be the shade of a lipstick a style of jeans or the name of a type of bike 22 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Brand and Category For brand and category simply use the drop down menus to select the brands and categories that you have already created Description Next give the product a description As seen in the Overview lesson this editor allows you to type your description directly in and change all the formatting as you choose Price and Tax Class The next step is to set a price and any tax class Whether you are obligated to collect sales tax depends on your selling activities and your loca tion
14. Coupes I Betis ary vce i Explain your Or create ne Rees wee Gr Reports and its berefits tn Eupera Ga semings Taisha bhigi Vri paia 1 Teg Peel Spa Ceppi FS Lakan Ce ge Led Manir rha eee ees ee ee eee ee em Click on Send New and you will see a form where you can write and send your newsletters from 39 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SARENGA USER MANUAL Newsletters Template To bad Subject Message i Source 1 GIB j Z Uo we oft f i send The first thing you will notice is where it says Templates Templates are an important part of your Stores newsletters as they are what really makes sending emails from your Store different from just sending an email from your regular email account For example you might create a product of the month template where you showcase a product and offer a discount on it You can create this template once then use it over and over again just changing some of the content such as the name of the product the features and the price To create a template click the Templates tab which sits next to the Send New tab and click add NEw Need Help Watch our video lessons or email us at Ssupport salehoo com 40 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without pe
15. Yes No F Order Status Processing Stock Subtract Ye No Default Out Of Stock Out Of Stock at iii i es Allow Downloads Yes No Download Order Complete Status Here you can add your Google Analytics ID so that you can track your levels of site visitors coming to your site and see where they are coming from You can sign up for Google analytics for free by visiting www google com analytics Under Account Terms select which terms your buyers must agree to before they can create an account To agree they just need to check a box so it s worth doing because it provides you with a lot of protection and limits your legal liability Its a common feature on all websites Checkout terms are the same just select which ones buyers must accept It s best to keep things easy for buyers when they want to purchase an item but it s a good idea to require agree ment to both of these Order Status sets the status that new orders will default to when a buyer purchases an item from you Stock Status sets the status that newly created products default to when you add them to your store Your Download Order Status sets the order status that the customer must reach before they are allowed to access their downloadable products For example if you are giving away an eBook with a purchase you would set the status to processing which will only allow buyers to download after they have paid Now let s
16. automatically appear in the order when an offline payment method is selected Processing is when the buyer has used a method like Paypal and the payment has been approved and the item is now ready to be shipped This status updates automatically when you setup your PayPal account to integrate with your Store just like it does on eBay You can see how to setup your PayPal account with your Store in the Store Setting lesson You ll use the Returned status when an item has been returned to you due to a refund or exchange being issued Shipped is the status you use when you have shipped an item to the buyer You need to manually update this setting yourself here s how to update a status Clicking on the shopping cart icon beside the customer s name will take you to that customer s page where you can view all their past and present order information m Gas 2011 Prescott Walton _ 09 05 2011 Kitra Kline So let s have a look at this one from Prescott Walton by clicking the shopping cart next to his name 28 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Order ID 1 Customer Prescon Walon Tebe phone Fax E Mail perilous example com Payment Method Cash On Delwery Shipping Method free camh Payment Address Shippeng Address Tambourines Hanoverian Tambounnes Hanoveran S2 dokautere Drive 327 dokeutere Drove
17. icon from the toolbar and click Manage Files button to insert or upload a new image a Click the file icon from the toolbar and click Manage Files button to insert or upload a new file Show in O Top Menu E Footer Save Cancel 64 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Your Privacy Policy is a legal document that discloses how you use customer information that you collect For example when a customer gives you their personal information such as their email address and home address when they checkout they want to know that their information is safe Typical buyers probably won t read your entire Privacy Policy but it s important to at least have one on display It can also help with search engine rankings because most search engines like to see websites that have both a Privacy Policy and Terms and Conditions Now if you re like most people you probably aren t a legal whizz and that you don t want to spend hundreds or thousands having a lawyer write up a Privacy Policy or Terms and Conditions for you SO we ve provided you with this template that you can easily customize for your own site All you have to do is enter the name of your website where it says website com and this web site Then simply make sure the footer option is checked so that the Privacy Policy will appear in the
18. menu again and I ll show you another example of how to use the sort by status feature say for example that you want to remind all buyers who use an offline payment method like a bank transfer that they need to make payment you could select pending from the drop down menu and click filter then all pending orders will display 39 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Page ta 1 laata Filter Order ID Date Added Customer Name O Date Added Lusto 15 05 2011 Evangelir Complete 08 06 2011 Pending Sort by status 11 05 2011 lola Hoga hiies 29 04 2011 Benedict Lee 756 89 Click inside an order to see how long it has been since the order was added If it has been longer than your allowed time you might want to send them a friendly reminder email about making payment Remember you can see their contact information at the top of the order page so getting their email address easily Or just use the notify customer feature and write a comment requesting payment Status Notify Customer a Comments Hi there Please note that your payment for this item is now overdue T Please make payment as soon as possible a Save X Cancel Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may b
19. to delete a currency you can do so over by selecting the currency and clicking Delete All Select All sc Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SALTBAOO USER MANUAL SZ gt _ gt To add anew currency just click Add New Enter the currency title such as Canadian Dollar or Japanese Yen and enter a code Currency Currency Title fC Code Symbol Right __ Decimal Places ee Yawe S Status Disabled 7 save Cancel Important For updates to work correctly you need to get the correct internationally accepted currency code So rather than simply making up your own code we recommend going to XE com to get the correct codes If you like you can set a symbol to appear on either the left or right of the currency code You can find currency symbols by doing an internet search for the name of the currency and the keyword symbol for example Japanese Yen symbol 78 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SAMEA USER MANUAL SZ A4 e ga e N aj we FN If you want to add decimal places you can do this in the Decimal places field Currency Currency Title O Symbol Left 0 Symbol Right D Decimal Places ss Status Disabled
20. 06 2011 Processing Comments _ Pending Notify Customer Comments C Processing C Returned mi Shipped Invoice Select shipped Click on the drop down status menu and select shipped tick notify customer to the right and enter a quick personal note to send to the customer s email address 30 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SANNA USER MANUAL Stores Ca days Thanks again for your purchase Enter a message here Click save and you re done Below this you can generate an invoice for the customer if they would like one some buyers might need it for tax purposes Need Help Watch our video lessons or email us at Support salehoo com 31 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Send to customer Print My Store Telephone 00 000 000 SaleHoo Fam Christchurch Email nick salehoo com New Zealand To Tambourines Hanoverian Ship To Tambourines Hanoverian 32 Aokautere Drive 32 Aokautere Drive 2617 2617 Honolulu Honolulu Northern Irish Northern Irish Product Model Quantity Unit Price Total Black Knight Magnum Lava 1 75 00 75 00 Dunlop Aerogel 40 Elite 1 55 00 55 00 Let s have a look at the orders
21. 12 12 2010 Onder Confirmation 11 07 2010 Onder Update 11 07 2010 ignup Confirmatan 11 07 2010 The order confirmation email is sent once the buyer has checked out Email Settings t Template name Subject gsm Content Esos iiss Pi p ase r a Sr P aiel sel iT ae Your order with STORE_NAME has been placed You can view your order online with the following link Kind regards STORE_NAME STORE_URL Br ae Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SLL BOO USER MANUAL Just click into it to edit but don t edit the codes here as these are automatically entered by your store You can enter other text however and add your store logo and additional text to the follow ing automated communications that customers receive The order update email goes out when the status of an order changes For example if a buyer buys an item and wished to pay by check their status will be pending until you received their payment upon which it will change to processing The buyer would then receive this email notifi cation to see that their payment has been received and that the item will be with them soon The signup confirmation will be emailed to your customer when they create an account with them and it will include their account information Import Export Under Export Import you can easily import all you
22. Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SE GY USER MANUAL Stores General cmenn Description E Source LE hma az A ae ot E T E ime he i IRA SiO Bigieo gt Semen eel NO IMAGE AVAILABLE Meta Tag Description Page Title URL nadwionat caw SS header code Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Now that we have the brands and categories sorted we can add a product listing Add a New Product Listing E E Click on Products then Add New from the right hand side and you will see a form where you can create a listing for your product it s similar to the form you use on eBay or Amazon and It s really fast and easy to use Product Name The first thing you need to do is add a product name Your product name is essential its what shows on your Storefront so it is important to get this right Need Help Watch our video lessons or email us at Ssupport salehoo com 21 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SAREA USER MANUAL New Product t Product Name Product ID SKU Model Erand t
23. Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Local Under Local you need to add your country and region your language currency and whether you want your currency rates to be updated daily a good idea for keeping up to date and accurate prices Then set your weight class This information is used for shipping So you can choose from the imperial system or the metric system Local Country New Zealand fa Auto Update Yes No Currency Region State Auckland a Weight Class Pounds k Language English x Currency US Dollar T Under Tax you can decide if you would like your prices to include tax Its best to leave this as No as different buyers will have different taxes apply to them Then enter tax classes and rates This is where you can define tax classes for different buyers We ll look at these in the Geographic settings lesson Finally let s look at Options Options Need Help Watch our video lessons or email us at Ssupport salehoo com Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Options Google Analytics ID le Mail Alert Yes No F Account Terms Show product out of Yes No F Er stock Checkout Terms i i Stock Checkout C
24. For example most US based sellers need to collect and pay Sales Tax on items they sell online Its important that you familiarize yourself with the sales tax rules affecting you Some states only require sellers to collect sales tax on sales they make to residents within their state So for example if you live in Arizona and sell an item to a buyer who is also in Arizona you will need to collect sales tax But if you sell to a buyer in Kentucky you don t need to worry about collecting sales tax Feel free to email us at Support salehoo com If you have questions about sales tax or any other tax that might apply to you We ve made collecting tax as easy as possible by allowing you to setup tax rules We cover tax rules in more detail in the Geographic Settings lesson so make sure you check that out Discounts and Special Prices Next you can add discounts and special prices such as bulk discounts or time limited special prices 23 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Dicounts and Special Prices e g Buy 5 products or more and pay 3 00 less per product e g Between start date and end date the price is only 25 00 Add Discount Add Special Price Variations e g Color Red Slue Silver 35 00 Gold 570 00 Add Option For example Click Add discount to add a bulk buying discoun
25. Here you will see a list of all the products that you have listed on your site so this is where you can come to edit them later on But right now you won t have any products listed so let s add one 16 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Brands and Categories Before you can add a new product though you need to add your brands and categories so lets do that now Your brand and category are important because it s how your products are organized on your site About Us Categories igh quality products and some of the best prices Squash Rackets your time shopping with Brands Pn N Black Knight Dunlop Y i ae Grays Head Prince Slazenger Tecnifibre overeien Dunlop Aerogel Tour tcl tax 225 22 excl tax As you can see above have categories and brands on my homepage These are visible on almost every page on my site so buyers never run into a dead end And can always navigate their way to the products they want to see ee Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL The Difference Between Brands and Categories You might be wondering what the difference is between a brand and a category A brand is the label of a product For example if were selling spo
26. L Stores Pid 4 pew erialale E Wremeine me 4 here a Added date Click here to ancess ier yout beraie 2 14 19 FOTO Give the template a name product of the month and then use the content editor to create your template Templates Template Name Poatie G Ad 2 template name a Ese jB jB a yla a ll MaMo o aie Fs iaa A E Hi there Paen Day gift that is a liile more interesting than the usual pair of socks Look no further because this month in ode of all the fathers out there we have a sensational deal on our Victorinox Swiss Army knives that will get you an amazing 35 our entire range View our entire range here hiip www mycampingsupplies com swiss army Gel in quick because this deal will run out when our stock does To gel your subscriber onily 35 discounl please use the code Tathersday al the checkout Enter your message here Remember to click Save If you Know HTML you can create really attractive looking templates with professional layouts and images You can also pay to get one coded for you by contacting a local web designer If you wish to create HTML versions use the Source option on the top left 42 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SAREA USER MANUAL e Product of the Month
27. My Agmumt Categories Sauais Rackets g Bramds Black Enight Add to Shopping Cart LS Diala Next you need to upload your banner image from your computer It is recommended that you banner image is 468 x 90 pixels Larger images will be scaled but may distort If you re not a PhotoShop whiz or don t know how to create your own banners eLance com is a great place to hire a graphic designer who can make you one up and it shouldn t be expensive A good banner will grab your site visitor s attention and have a picture of the item you wish to sell a price and any discount information Another way you could use a banner is to promote a store wide sale so in this case your banner should say the discounts you are offering for example 15 50 off all items storewide and for how long the discounts are available If your sale is related to a holiday such as Christmas or Father s Day its a good idea to include that information in your banner as it gives a reason behind your promotion which increases response 514 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL REPORTS AREA What s Covered in this Chapter e How to generate reports for your Store e How to check sales stats for your products e How to see which days of the week or times of the month you sell the most In this lesson we are going to look at how to u
28. SER MANUAL With Template you can change the global look and colour scheme of your site Use the drop down menus to choose templates and colour schemes then click save to see the changes You should test out the different templates and colour schemes and see which suits the look and feel of your Store best Under Homepage you need to enter the name of your Store Your store name will display on your visitors web browser and will also appear in whenever your store appears in search engine results Homepage Page Tithe My Store T Additional raw header code Meta Tag Her header descnpteon text Description Welcome Message F m B F RUE E T S SE Welcome to My Store Thank you for wisiling my siore We provide a carefully selected range of high guai products and some of fhe besi prices online allowing you lo Choose the op nr thal best meets pour needs Enjoy pour tink shopping with us Click the image icon from the toolbar and click Manage Files bumen no pert or upload a new image a Click the file icon fram the toolbar and click Manage Files bution w mpen or upload a mew fille Under Additional raw header code if you know HTML you can add code here to add advanced and custom functionality to your site that is not already built in 57 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Your meta tag des
29. Save Cancel 36 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL You can also add the customer s address on this screen Note You can add multiple addresses here This is useful if the customer has more than one address such as their home and work address You can view a customer s past and present orders by clicking their name and scrolling down the Orders at the bottom Orders lo Order ID Status Date Added Total 1 G2 Pending 26 05 201 1 E1 008 70 Save Cancel Your customers past and present orders will display here If you need to delete a customer check the box next to the trash can icon and click delete all on the bottom right Need Help Watch our video lessons or email us at Support salehoo com 37 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SAREA USER MANUAL MARKETING AREA What s Covered in this Chapter e Setting up the marketing options included with your SaleHoo Store including Newsletters e Coupons e Banners How to use these and how make the most of them In this lesson we are going to look at the marketing options you have available with your Store To access these login to your administration panel and click on the Marketing button on the left men
30. Welcome Message An incredibly important feature on your home page is the Welcome Message This is a short snippet of text that you write yourself to briefly describe your Store You will see where you can access this and write your Welcome message soon o opa Contact Us Oo item 0 00 Shopping Cart My Account Fi store ate Home Products Specials My Account Contact Us About Us Welcome message Welcome to My Store oo Categories Thank you for visiting my store We provide a carefully selected range of high quality products and some of the best prices Squash Rackets online allowing you to choose the option that best meets your needs Enjoy your time shopping with us Brands m Black Knight fee Dunlop M j 7 d G ray bs Need Help Watch our video lessons or email us at Support salehoo com Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Below the Welcome Message your buyers will see a Snippet of the products you are selling with the pictures of the items the product name and price displaying below a great way to spark their interest from as soon as someone lands on your website i DG Contact Us my STORE Home Products Specials My Account Contact Us About Us Welcome to My Store Thank you for ing my store We provide a carefully selected range of high quality products and some of the be
31. add modify or ramAva thie wahecitea ar ane infarmoian Pashia craearihicostian Ar ahhar nar af tric It iiil iliil iil P m m Click the image icon from the toolbar and click Manage Files button to insert or upload a new image a Click the file icon from the toolbar and chck Manage Files button to insert or upload a new file Show in Top Menu a Footer x Save Cancel Just like the Privacy Policy there are a couple of gaps here that you need to fill Once you have done this remember to click Save Read through your terms and conditions and privacy policy carefully You may need to add delete or modify the templates we have provided in order to fully safe guard your site If in doubt speak with a lawyer You can also add a whole new page here by clicking add new inio eatin ithe l ditet UE 66 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Just add a title URL alias and enter the content for the page Then select whether you would like the page to show in the top or footer menu and click save Configuration Information Shipping Store Information t Information Title Url Alias Description iG Sue i Glin J U x z iz S23 Big Font Sire ile aeai a Click the image icon from the toolbar and click Manage Files butt
32. aleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL ORDERS AREA What s Covered in this Chapter e An overview of your Orders area e The meanings behind different order statuses e How to send messages to buyers without leaving your Store As you can see below the Orders tab shows on the right hand side of your Administration panel Let s take a look Orders Qe hanage your orders here na Products PA Customer Daie Aiii Coie hiarr era La Peruri Waker DUEL f PEA La Marketing eS tt Eirg ire Pia wo Reports Ge et fing Paralnj This page contains the details of all customer orders You can sort them by status to see orders that you need to attend to It s Important that you get to Know what each status means so let s just quickly run through those now Order Status Definitions Cancelled is pretty obvious You would set this status when an order is cancelled Say for example a buyer backs out of a sale 27 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Complete means the payment has been received and the item has been shipped to the buyer The Pending status is when the buyer has checked out and has selected a method which needs them to send in payment such as check or cash on delivery This status will
33. an view the price of an order in their own currency which can help the sales process Its a little bit like having a conversation with someone in their local language you make it a lot easier for them if you speak their local tongue And as an e Commerce store owner you definitely want to do everything you can to make purchasing easy In this Store the Euro and Pound are listed alongside the US dollar the default currency The value for the Euro and Pound is shown in relation to the US dollar These values are dynamic and can be set to update automatically show you how to enable automatic currency updates in the Store Settings lesson You can also manually update currency rates by clicking the Update All button This is useful if there is a sudden swing in currency GB Update an 9 Add New value that works in your favour as you can quickly update your currency and earn higher profits on your diia sales without waiting for an automatic update to ee happen OT O wm a76 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SABA USER MANUAL Stores The Code field is simply the abbreviated name for the currency and under the Last Updated field you can check when the currency rate was last updated 0 72574002 12 10 2011 1 25829005 12 10 2011 0 63530999 12 10 2011 1 00000000 12 10 2011 If you wish
34. can and cannot access In this lesson we will take a look at how to modify and add users who can access the administra tion areas of your store by using the User Settings tab This will be useful if you need to grant access to staff members or any professionals you might hire to modify your store You can also set different permissions so that some users can only access some parts of your store For example you might want a staff member to be able to view the status of an item so that they can ship orders and clear payments but you may wish to keep your sales tallies private from them in the reports area The first thing you need to do is create a user group so let s do that now Go to Manage User Groups and click Add New Need Help Watch our video lessons or email us at Support salehoo com 83 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL User Group User Group Name PO Access Permission LI bd Modify Permission Save p Cancel Give the user group a name such as Staff or a personal name Then set access permissions by checking the boxes in the drop down for every permission you want the user group to have For example if you want them to be able to access all payment information check all the relevant payment boxes User Group
35. cial shipping information Using the stock availability function and specifying shipping are both covered in the Settings lessons so make sure you check those out if you need some help setting them up 25 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SAREA USER MANUAL Downloads Let s quickly look at Downloads feature in your Products drop down menu i Orders l di a nea downoad here E E Prodis Fredu Di hF e TAa D A Teini A band Carleen HEN ren badd hele Click here to manage yore daas LA Cobo The downloads function allows you to Upload guides eBooks or other docu ments which customers can then down Downloads t Download Name Attach file No file chosen Total Downloads Allowed load directly from your site Its great if you sell eBooks or if you offer your buyers free document based resources such as eBooks on topics that relate to what you are selling For example if you sell basketball equipment SS you might offer a free eBook on how to Bae ance learn to slam dunk This is a popular way that many top online retailers promote their store and offer their buyers a lot of value up front to establish a relationship Adding a downloadable item is easy Just give ita name choose the file to attach from your computer and save 26 Copyright 2011 S
36. cluding the status of their order so that at a glance you can easily see if an order has been paid for needs to be shipped or if the transaction is complete You can filter your customer data by using the date added status filters or by searching for a customer s name using the toolbar june ta MEI pia F pE re rp customer Mame t e a 2m Dabe ddded Select All i Abagaed Dean Enabled 37 Oh per Filter customers whe bought Filter customers by status joi lona Le those who hare mot 3 Te certain date ne cos 4 Awar key User information is collected any time a purchase is made or when a customer creates an account You can manually add a customer if you need to by clicking the add new button from over on the right Add a new customer here Jump to ate Added Select All 7105 201 l m s35 a Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL To complete a customer profile fill in the fields below Including first and last name email and telephone The fields with an asterix are compulsory the others are optional General t First Name Loo O t tast Name OO E Mail Po Telephone DCO Fax example example com Password Confirm a aig aie ee ts m Newsletter Enabled Disabled Status Enabled Disabled Addresses Add Address
37. cription also displays in search engine results so it s best if you write a couple of descriptive sentences about your site making sure to include relevant keywords that users might use to search for your products and a call to action that encourages them to visit your site For example this is the meta description that displays in Google when you search for Amazon www amazon com Online retailer of books movies music and games along with electronics toys apparel sports tools groceries and general home and garden items Region 1 Show stock quote for AMZN Books Music Your Account Movies amp TV Youve visited this page 10 times Last visit 3 2 11 Your Welcome Message is the text that displays near the top of your home page so it is one of the first things that buyers will see when they visit your store so make sure it grabs their attention and welcomes them to your store You should also try to include a couple of keywords relating to the products you are selling This will help you rank well in the search engines Welcome to My Store range of high quality products and some of the best prices T 1 E m ITP tima onana r uwat ay amn T i Ta IPE es nn LE ba eat oh sas TE itn us For example if was selling movie posters might write something like Welcome to my store the home of movie posters We cover how to use this text editor in the Overview lesson so lets keep moving 58
38. e a tutus Dane Added Seen All Enebend UL Tr E Cra bie 062011 Erna bhisj l Frakes Lu 1 laat 14 i Lasi I Aap Loided Enab PED 1 TEN The Reports Tab Under Reports you can view your sales summery and see which products are performing best This is great for market research and future planning as it gives you a good indication of what your buyers are mostly interested in Need Help Watch our video lessons or email us at support salehoo com Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL PRODUCTS BRANDS AND CATEGORIES What s Covered in this Chapter e How to add a new product e How to manage your brands and categories e How to use the downloads feature If you haven t already highly recommend that you read the Stores Overview lesson before you check out any of our other lessons as this will give you a quick and useful overview of your Store Add a Product To add a product start by logging into your admin area of your store and clicking Products trom the left hand side menu then click Products again in the sub menu that drops down Orders E Products Prode Frodect Barr Wei Damh Tries Telec A Hindi Cabageies Blech Ereshy ion Dreer Dei Erga ber Lee Sank imge Espbeed A Cusbomers Marketing lar Reports Ga Leitings 7 Risch Wregit Magaers Famn Fama paaga WD
39. e used or reproduced without permission from SaleHoo USER MANUAL Remember to click save after you make any changes including the changing of an order status As well as sorting by Status you can also search by Order ID Date Added and Customer Name Page lt 1 2 3 4 5 6 gt J Filter John Smith 11 10 12 Status af Filter O Customer Name a Status CUSTOMERS AREA What s Covered in this Chapter e How to manage your customer database e How to view customer details shipping address contact details etc e How to view customer s past transactions In this quick lesson we will look at the Customers tab on your Store You can access your Cus tomer tab by logging in to your administration panel and selecting customers from the left menu My Store Customer View a Orders r Page 1 y e Products Fiter i arh Looe z p Customers a Status Date Added 1 Erabled OF 0S 2011 Ld Marketing 2 Alma Redelle Enabled Os 06 2011 Q Reports 3 Amemhya Sabana Emihked DFES 2011 Settings 4 Amer joye Eeablet d 2B tea 201 i 34 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SAREA USER MANUAL When you have made one or more sales individual customer profiles will be stored here This information becomes very useful when you need to be able to quickly view customer details in
40. f this ebook may be used or reproduced without permission from SaleHoo SIE GG USER MANUAL Stores Order ID 1 BB iryoe2014 ASQ Sa oA ri Viet The Products Tab To add or modify your products click the Products tab and you ll see options to add new prod ucts brands and categories We go into more detail about how to add these in the Product Brands and Categories lesson Pari Poteram Medes O l Fie Bagh Bengti 20 hani Piaci basgi din b ate amp The Customers Tab Under Customers you can view all your customer s details including the status of their orders 14 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SAREA USER MANUAL gi Orders he Add New h Page T 1 J gt hrpi E Products Fira Ma sie d Finer 2 Cwsitomnerd Cavin Hamr a ta Thane Added Select AT EN J 1 Abg Dean Leaked OF Oa POL kd Marketing dibris ode Teabled O04 08 Fo01 ar Reports Aa ea Toasted OF 5 Poll g Serting CA ira jopie F aliphe ol ry Aes ee 5 drey Cuarta Peatoke al Ei ET 4 a 71 5 hl The Marketing Tab Under marketing you can send out newsletters setup promotional discount coupons and create banner ads so that you can promote specific products in your Store If you would like to know more about these features check out the lesson on making the most of your marketing options ae Add ee j ew i
41. footer and then save your changes Terms and Conditions Your terms and conditions are important too They protect you your business and the content on your website They tell visitors information about your website content and how visitors are and are not permitted to use it Need Help Watch our video lessons or email us at support salehoo com 65 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Store Information t Information Title Terms amp Conditions t Url Alias terms Description i El Source i GiB J W H i wk i amp amp i S ik 1 Introduction website com thiswebsite is owned and operated by store name we us our These terms of use constitute an agreement made between the website user you your and us You must not access or use his website unless you accept all of these terms of use By accessing and using this website you confirm your acceptance of these terms of use 2 Changes We reserve the nghtto change these terms of use from time to ime by publishing the changed terms of use on this website You agree to review these terms of use periodically to be aware of such changes Your continuing to access or use of this website following such publication shall be deemed your conclusive acceptance of these terms of use as rewsed Wie reserve the right to
42. ill be scaled to fit ry store Delete this logo Use this Banner now No Banner a View Edit banners Add new banner Template Ghost Default This Head code section will interest you if you know HTML code Any code you enter here will appear in the header part of your code and will appear at the top of all your pages So you could add code here that would add minor alterations to the look of your store such as changing the colour of the links for example You can also add additional raw footer code which will appear at the bottom of your site You might like to do this to customise the footer on your website If you want to change your Store logo which appears at the top left of the page you can do so by uploading a new one from your computer by clicking the browse button and navigating to a pre made logo on your computer If you don t have a logo you can get professional ones made cheaply by finding a graphic or logo designer on eLance com where freelancers go to find casual or one off jobs Under banners you can upload one or go direct to where you can add a new banner When you add a banner it appears at the top of your page and can promote items on your site or someone else s site if you choose We cover using banners in the Marketing video so make sure you check that out 56 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo U
43. ived outside of Ohio then you won t need to collect sales tax so you will also need a tax class for that scenario one that doesn t add the extra tax Tax Class To add a tax class click Add New and enter the merchandise type This allows you to add differ ent taxes to different products But if you are not selling items that have special tax rates such as tobacco and alcohol you might choose to only have one merchandise type called General Merchandise 80 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Next up let s take a look at Geo Zones Currency Geo Zones Tax Class Weight Class Tax Class Merchandise Type e g Unprocessed Food General Merchandise Tobacca Alcohol e g Customers inthe New Zealand region must pay a T54 tax called GST y Customers in the Please Select a Region region must pay a bi tax called r Products assigned to will only use the first tax rate from the list Add Tax Rate Save Cancel Next select a region or add a new one To add one just click Define a Region give ita name and select the region from the drop down menu If you are in the US and need to create a region for sales tax select the United States then add a state using this menu that appears You can add more than one location by using this Add location button Click save You
44. l Save f Cancel To login they simply go to http www yourstorename com admin and entering their username and password just like you do when you login Make sure the status is set to enabled to allow the user to have immediate access Click save when you are done Need Help Watch our video lessons or email us at Support salehoo com 85 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo
45. n easy to absorb graph of your sales which gives you a quick snapshot Products Sold Under the Products Sold tab you can easily view how many units you have sold of each product So to quickly find your top seller browse through Quantity and find the product with the highest number Need Help Watch our video lessons or email us at Support salehoo com 53 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL To find your products that aren t selling so well find the lowest number This helps you decide what type of products you might avoid buying from your supplier again No use wasting money on unmoveable stock If you want more in depth reports on your Store you can use Google Analytics which tracks very useful information such as where you buyers come from how long they spend on your site and which pages they visit most You can learn how to setup Google Analytics in the Stores Settings lesson STORE SETTINGS What s Covered in this Chapter e What each of the tabs across the top of your Store Settings area including e Configuration Information Shipping Payment Order Email Import Export e How to set up Google Analytics e How to Import eBay listings using Turbo Lister Store Settings are an important part of setting up your Store To access these login to your Store Administration Pa
46. nel by adding admin to your URL and entering the email and password you used to create your Store Then go down to the left hand side menu and click on Settings You ll see three sets of settings Store settings geographic settings and user settings 54 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SIE Gd USER MANUAL Stores Ii YVJ cI REET Pere Access your Store settings here We will cover Geographic and User settings in another lesson 19 04 2011 22 04 2011 Reece Tucke We will cover geographic and user settings in another lesson Once you are inside the Store Settings page you will see seven tabs the top of the page We ll go through each of these starting with Configuration store Configuration is easy You just need to enter your store name store owner name probably your name or the name of your company your address telephone and email Store Configuration Store Name Store Owner SaleHoo Group Limited Address All fields with an asterisk are required fields Template The next section is the Template section Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SALIEROO USER MANUAL Template Head code Store Logo Choose File No file chosen Max size 380 x 90 px image w
47. od Cash on delivery is simple just select the geo zones probably just the ones near you can use this method Like with the check and money order option the orders status should be set at pending until you manually change it to complete 70 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Bank Transfer Bank Transfer Instructions Deposit money to John Smith 02 412 031351351 01 Ji Bank of America F Order Status Cancelled Cancelled E Li Complete D Pending O Processing Manually change an order status here PayPal Under PayPal you need to enter your PayPal email address so that your PayPal account and saleHoo Store link up allowing your status to automatically update when the buyer makes pay ment Test Mode If you enable test mode you can go through the checkout process and test it out for yourself without having to purchase an item Make sure this is set to no unless you are actually doing a test otherwise customers won t be able to buy from you afle Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL PayPal Direct Checkout PayPal Direct Checkout is available to store owners in the US With PayPal Direct Checkout your buyers stay on yo
48. on t worry your store will just display the name of your store in text You can upload a new logo at any time you wish Website Navigation Then you have your main navigation ooo Contact Us oitem o 00 f Shopping Cart My Account Gijsror g aren Home Products Specials My Account Contact Us About Us Welcome to My Store Categories Thank You for Visiting My store We previde a carefully selected range of high galt products and some of the best prices Squash Rackets bs I online allowing you to choose the option that best meets vour needs Enjoy your time shopping with u Brands Black Enight i t Dunlop l d fetal i Grays Head Prince Slazenger Tecnifibre Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SAREA USER MANUAL My Store is set up with Home Products Specials My Account meaning the users account Contact Us About Us and Latest This navigation appears on every page so that buyers can easily jump around your site and so that they always have access to your product listings which is all important for e Commerce websites like this There are also more navigation options on the right hand side which allow users to browse your Categories and Brands If a buyer clicks into a Category they can them sort the products by name or price When they click on Brands all the brands from your Store display on the page
49. on to insert or upload a new image 4 Click the file icon from the toolbar and click Manage fles button to insert or upload a new file Show in Top Menu id Footer Save Cancel Shipping Under the Shipping tab you can see all the shipping options on display You can click into these to edit them and also add new options 67 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SALEMA USER MANUAL SZ IOT Configuration c Option Name a Option Type 1 Free catch Per ltem 2 NZ Only Flat Rate 3 Per item shippping price Per Item Once you re in the editor you can change the title and the type which is either per item a flat rate or free You can also change the status to disable or enable options add a geo zone to manage what shipping options are available for which buyers And add a cost and a tax class Shipping Options Remember to click save when you re done Type Pertem You can also create a new shipping option by clicking the Add New button on the right and setting up the same fields we just covered Per Item con SOS Tax Class oo r Save Cancel 68 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL a new shipping option hert Under payment you ll see a list of all paymen
50. page in the admin area of your Store make sure you save the changes by clicking Save The changes will then be automatically and instantly be updated on your site Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL ALLO Fes i Show product out of Yes stock Checkout Terms fo 7 Stock Checkout Yes Order Status Processing 7 Stock Subtract C Ye Default Out Of Stock Out Of Stock ma act 2 Yes Status Allow Downloads gt Yes Download Order Complete s_ Stats _ Save Cancel T Remember to click save every time you make a change to any page in your Store Lets quickly look at the other options you have in your Store Admin The Orders Tab Under Orders you can view order information including the status of an order to help you keep track of which items need to be paid for or shipped and which transactions are complete n Cinders Page a5 i jeng in a Products se aaa Sees Eae j 1 Er ar Ma Li LE FA Cunbomers Thats Addl Cetin Hame Tmall Tamia Taigi Ajj ea VF yee Pat Foracen Walon ragag Pic ey HP Marketing a OG 11 Eira Die 015 oo Perales W Aeparts EEL a rea Karip Mis rhidd DIF at Left pee i g Settings re OF eS Basar Panic ERFS at Parder re 21 Baas farman Gb 51470 Parder Copyright 2011 SaleHoo Ltd All rights reserved No part o
51. quickly run through the options that appear on the right hand side of the page 60 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL When you select yes for mail Mail Alert Q Yes No alert your buyers will be auto Show proiect out af E Yes No F matically sent an email when they stock purchase an item Stock Checkout Yes No gt When you click yes for show Stock Subtract Yes No product out of stock it will show a Pn ae a ee es Bi iin message on the store front show ing buyers that this item is out of stock and unavailable If you click yes for stock checkout your buyers will be able to checkout an item even if you dont have it in stock Click yes here next to stock subtract to tell your Store to automatically reduce stock levels when you make a sale Allow downloads must be set to Yes if you wish to provide your customers with downloadable products trom your store Remember to click save once you have made your changes Information Now let s look at the Information tab The information tab is where you can add and modify impor tant pages on your Store including your About Me Page your Privacy Policy and your Terms and Conditions 61 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without pe
52. r customers will define their region at the checkout and then automatically pay the correct tax Finally let s check out weight class Cumency Geo tones Tae Cass Weight Class ks Add Hr E Uararie All 81 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SAREA USER MANUAL This is where you define the weight measurements your store will support for shipping and prod uct descriptions In this store have grams kilograms and pounds Pounds is my default setting You can change your default setting in the Store Settings we looked at this more closely in the Store settings video To add a new weight class click Add New give it a title weight unit such as kg and fill in these data fields including what 1 unit of that weight class weighs in relation to kilograms pounds and grams Weight Class Weight Title Weight Unit Data Kilograms Pounds Grams Save Cancel You can find out this information by using a free weight converter such as www unitconversion org 82 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL USER SETTINGS What s Covered in this Chapter e How to add new users that can access your Administration Panel e How to manage what these users
53. r listings from eBay using eBay Turbo Lister To do this you need to export your listing data as a CSV file and import it into your Store Configuration Information Shipping Payment Order Email Import Export Import Export Your Product Listings Import Here you can import CSV files from different sources Simply select the format and upload the file below Or select Resume import to complete a previously unfinished import Select format eBay Turbo Lister CSV x Select action New import C Resume import 2011 10 12 20 37 49 z Select file Choose File No file chosen Import Export Select format eBay Turbo Lister CSV format Export If you dont have eBay Turbo Lister it s free for the basic version and you can download it here http oages ebay com sellerinformation sellingresources turbolister Atm 74 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL GEOGRAPHIC SETTINGS What s Covered in this Chapter e How to manage currency settings e How to manage location settings e How to manage tax classes e How to manage weight class settings In this tutorial we will look at how to configure the geographic settings of your Store Geographic settings allow you to tailor the customer s experience of your store based on their location To access the geographic settings click Se
54. re s URL is www franksbooksstore com you can login at www franksbookstore com admin Login using the email address and password you set when you signed up for the store My Store Customer View fa Orders View your store front at any time by clicking here a Page 1 Pa 4 F Pal Products 7 z Fitter Girder OD fare ddded Cushomer Narn hiaba rT Falter amp Customert Date Added Customer Name Total Status 1770420 Prescott Walon 185 00 Processing Marketing a 09 05 20 Eita Kline 35 60 Pending Q Reports T 10 05 2011 Keele Mendota 337 61 Shipped Ge Settings Ob 5 201 I Baxter Parsons 172 11 Pending Tae 21 04 2011 Aetce Barnett 1 313 70 Finding 19 04 FO Shelby Clayton 393 97 Processing 22 04 2011 Reece Tucker 340 8s Perideng r 03 06 7011 Werteded Lawice 193 47 Pending OF oe FO l Jesse Barr 1 145 60 Shipped Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL This is what your administration control panel looks like from here you can add products manage orders view customer details use our marketing tools to increase your stores exposure run sales reports and modify your settings including the overall look of your store Making Changes to your Administration Panel To get started go to Settings and select Store Settings My Store Customer View
55. right 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SALIEROO USER MANUAL Next give the coupon a name This could be Coupons something like Christmas Coupon or any thing that relates to the discount If you are Coupon Name creating a discount for a specific customer either a percentage or a fixed price amount Code you could use their name Type hd Then enter a code This is the code that the Discount e customer must enter when they wish to Free Shipping N x SEn E A Met redeem their discount at the checkout Select Products Date Start and enter how much discount you wish to Date End offer Define whether you would like to offer es eee i free shipping or not and which products your ne P discount applies to a list of all your product ee listings will appear Status Disabled z Save g Cancel Then enter a start date and end date These dates define when the coupon can be used It s a good idea to add an end date and inform you customer of this end date to create a sense of urgency and encourage them to make a purchase Next you ll want to define how many times the Coupon can be used For example if you offer the coupon to the first 100 people who use it you would enter 100 here For Uses per Customer enter how many times a single customer can use the coupon For example
56. rmission from SaleHoo SALIEROO USER MANUAL Co Information Title 1 About Us 2 Privacy Folicy 3 Terms amp Conditions These are viewable on your Storefront for all your customers to see These pages are important Your About Us page is a little bit like your About Me page if you are an eBay user It s an opportu nity to tell users a little bit about yourself and your business Its common for all businesses to have an About Us page regardless of whether they are selling products on their website Many potential customers will view your About Us page before they make a purchase because they want to know more about your business and they want to see that there are real people behind the website Some useful things to include on our About Us page are e Information about your products e How your business got started and why e Reasons why people should buy from you e Photos of you any staff you might have and your warehouse if you have one To edit your About Us page click the title of the page From here you can edit the Information Title but it s best to leave it the way it is About Us is a good name for this page as users will instantly recognise it because it s a very common page on all websites 62 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SARENGA USER MANUAL Store Information t Information Title Abou
57. rmission from SaleHoo USER MANUAL SALIBGOO aS 0 a5 Aid 4 piw lermiglale ae om Ye a Adini diae nani Er iE Click here to access your beraie 14 1 2OTo Give the template a name product of the month and then use the content editor to create your template Templates Template Name q 2 template name a hans a z d ean SEE 1 PET NE EE sua Sc EE Fie Ea Biggio iml hse iai ee Hi there Peen Day gift that is a life more interesting than fhe usual pair of socks Look no further because this month in ode of all the fathers out there we have a sensational deal on our Victorinox Swiss Army knives that will get you an amazing 35 our entire range Enter your View our entire range here hitpvwaww mycampingsupplies com swiss army message here Get in quick because this deal will run oul when our stock does kz To get your subseriber only 35 discount please use the code Tathersday al the checkout Remember to click Save If you Know HTML you can create really attractive looking templates with professional layouts and images You can also pay to get one coded for you by contacting a local web designer If you wish to create HTML versions use the Source option on the top left 41 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SIE GG USER MANUA
58. rtswear in my store then Nike might be one of the brands that add The category relates to the product type So if we use the sportswear example might have shoes T shirts and socks as some of my categories Add a New Brand You can create brands and categories by using the links on the left hand side under Products Let s quickly go over how to create each of these ee a i rf Orden E AGG ew biad bo w r Fire al Products g Ek here to start managing your brands Prodan Brands Categories Celine To create a brand just click Add new and enter the name of a brand you stock such as Nike then you can choose to upload an image if you choose which is helpful for buyer brand recognition Then click save 18 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SIE GG USER MANUAL Stores Brands t Erand Name Show Brand name Image MO IMAGE AV Ai ABLE Maximum size 155 x 190 pixels larger images will be scaled to fit within these dimensions Add a New Category To create a new category select Category from the left hand menu and then click Add new and give your category a title a basic description and if you would like to extra search engine optimization SEO details Click here to start mananging Acid a new category here your categories
59. s Users can sign up for your newsletter Need Help Watch our video lessons or email us at Ssupport salehoo com 46 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SARENGA USER MANUAL Send New Templates Sent Newsletter Info Newsletter Info E Source A E f U 3 v i z E ME E SE My Stores Mearaletied I H il Ti T i a My Stores newslefier is pacied full of the last news in he squash word Members of fhe newslefier list also pel spec Getcount oodes Save The Coupons Feature OK lets have a look at using coupons Ever since websites like Groupon com took off coupons have become very popular and buyers can t get enough of them so make the most of your Coupon feature Your SaleHoo Stores feature allows you to manage gift discounts codes that users can enter at the checkout to redeem discounts on selected products You can create either percentage discounts or fixed price discounts To add a coupon click Coupons trom the left hand menu and then click the Add button on the right a Orders E Products EA Curioni Loupe Hamr a Cor ir ee Caer ae Dam Esri Tean rbe A Murke berg Sere bother Lines Garearn a Reports Ga Senbangs Lebebien Higg Verges JLi Tees we aarp ee a i imeni Fasu mia mee epee a eel sappari Paian ee apaa anm 47 Copy
60. se and generate reports in your SaleHoo Store What Does the Reports Feature Do The reports feature allows you to keep up with what items are selling best which is essential information for planning the future of your Store Sales select Reports from the left hand side menu and you will see the Sales and Products Sold You can run reports for each of these Let s look at Sales first a Orders Products J Customers eer Sari Dair End i FACTO FALE 394 65 Marketing Zales Preju Said By generating a Sales report can see what sales made on each day and how much revenue came in At the top you can define which dates you wish to view and you can select to view days months weeks and years This is a great way to check out how your Store is growing over time aye Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SARELA USER MANUAL PAART Filter 2011 10 0 201 1 10 1 Days Status Filter You can also sort by order status to see all completed sales or all pending sales for example Filter 2011 10 08 2011 10 1 Days Status Filter Run status reports here to see how many refunds you have processed how many unpaid for sales you have and more On the right you will see this Generate Chart button You can use this to create charts that pro vide you with a
61. t Us Url Alias about i il ill ill a E E iri Ri a E ME MEL SEJA p My store is a locally owned and operated store that sells everthing you could ever want is Click the image icon from the toolbar and click Manage Files button to insert or upload a new image Click the file icon from the toolbar and click Manage Files button to insert or upload a new file Show in Ea Top Menu E Footer Save f Cancel The URL Alias is the name of the page in your URL For example if your Store name is bestbabydeals com your URL for your About Us page will be bestoabydeals com aboutus suggest leaving it as it is Your URLs are an important part of your search engine optimisation or how customers find you in search engines like Google We ll talk more about search engine opti misation in another lesson To customise your About Us page just type directly into this editor Remember you can insert any images by using this add picture function here and taking the images from your computer Finally define where you want the link to your About Us page to appear You can choose the top menu or footer or both Once you re done remember to click Save and review your change on your storefront 63 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Show in Top Menu Ea Footer
62. t methods you can accept Like your shipping options you can click into these to edit them od arom MT Cs Ec Bank Transfer Enabled x Uninstall 2 Cheque Money Order Enabled E Unimstall 3 Cash On Deliwery Enabled Uniaseall 4 PayPal Enabled w Uinimsgall 5 PayPal Direct Checkout Enabled w Uninstall 6 2 Checkout Enabled x Uninseall If click into Bank transfer you can see the instructions that have written in about how buyers can pay me via bank transfer This information is only available when they purchase an item from me Need Help Watch our video lessons or email us at Support salehoo com 69 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo SAREA USER MANUAL Bank Transfer Bank Transfer instructions Deposit money to lohn Smith 02 412 031351351 01 as Bank of America 5 Order Status Cancelled Geo fone Within New Zealand Status Enabled Disabled Save Cancel For cheque its a similar process Just enter the name that the check should be made out to The order status Pending is what will show after a buyer makes their order and before you bank their check or money order Under Geo zones you can define which geo zones are allowed to use the payment method You can disable this payment method here by selecting disable if you no longer wish to offer this payment meth
63. t that buyers can access if they buy a pre determined number of items Under Variations you can add product variations such as color and size and show buyers any difference in price For example if you are selling T shirts but need to charge extra for plus size ones you could add XXL to the option and 5 so that buyers know they need to pay an extra 5 for the shirt in XXL 24 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Add Images Images Primary Image I Choose File No file chosen Maximum size 475 x 475 pixels larger images will be scaled to fm wahin these dimensions Additonal Images Add Availability Date Available 2011 10 11 Stock Quantity The quantity won t be automatically reduced by customer purchases the quantty reaches 0 zero customers wont be able to purchase thet product until you update it See your setungs to change eather of these Out of Stock Status in Stock Display this status when the quanhty reaches 0 tera Customers wall pot be able to purchase if there s mo stock due to your sets Shipping amp Delivery Requires Shipping Yeu No Weight Weight Class Pounds See your weight class settings to add eda these Downloads F Next you can upload one or more photos of your product specify the stock availability and add any spe
64. telephone number and email address If you have a logo you can add it by scrolling to the Template settings and clicking browse next to the Store Logo option Then just navigate to your logo on your computer and select the file just like you would if you were adding an image to an eBay listing If you don t have a logo you can add it at any time later on Template Head code Store Logo Choose File No file chosen Qua Add your logo here Max size 380 x 90 px image will be scaled to fit FS stone Delete this logo Use this Banner now No Banner Md View Edit banners Add new banner Template Ghost Default Another essential for getting your Store setup is writing your Welcome Message Your Welcome Message is a really important part of your Store it appears in the top section of your website so it s one of the first things that a customer sees when they come to your Store and its a great opportunity for you to get customers excited about your store and your products a k E Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL A weak message that doesn t quickly give people an idea of what your store is a great way to make sure they leave and never come back So it s a good idea to soend some time on this Here s an example from a site in New Zealand that specializes in Whiskey
65. ting it and start again If you wish to watch the introduction video again click here We also have other help videos including how to add products and other store management tasks Backup Store Delete Snore FAQ x Login to my store admin View my store front Got Feedback for us Let us know here This is the store front and is what your customers will see when they come to your store Yours will look similar depending on which theme you choose gt Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL j Contact Us Oo item 0 00 Shopping Cart My Account FS store Keywords Home Products Specials My Account Contact Us About Us Welcome to My Store Categories Visiting my store We provide a carefolly selected range of high quality products and some of the best price Squash Rackets Brands Black Enight Dra nlop Grays Hesi Prince Slanenget Tecnifibre Black Emiant Sotil Dunlop Raped 13 Head San iba Riack Knight lon E j ai Er k yina 15 Exe LAN PL t BCL LAN E G erci LAS Faaa G EEC AK D Right now mine is filled with example products and sample details Lets take a look around Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Contact Us Gitem 0 Shopping Cart My Aco
66. ttings on the left hand side of the Administration panel and then select Geographic Settings button which will appear below ri Cader Tarasy Geo Tones Tax Chea Weigh Clann as Products EA Cuvemers Geo Jone Hame i dorklged M Epia a p kia keling F ChE regem bpi neprem r Reports Whe Jurticiard fee Tealeecd a eee baii See Se Ga Settings a a Eak Weber hes Daed Same apyti rage Tar aphic arti oneg oe i BE Click here to manage your Geographic settings Liver Serting Along the top of this page you will see four tabs Currency Geo Zones Tax Class and Weight Class lII show you how to set up all of these but let s start with Currency Need Help Watch our video lessons or email us at Ssupport salehoo com 75 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Gurmem Gea Zones Tax Glass Weaghy Class ia ladat Al ka Add Hew T M Cumency Tike Code Wale Law Udaned Select All i i PUR a Kew Dealacd Seiler RO i l Pound siering A 4 US Delle Dele Lo 1 HH IZ TOZI You can manage all the currencies that you wish to accept in your store The default is US Dollars USD Its important to note that even if you don t accept international currencies buyers from other parts of the world can still purchase from you But it s a good idea to enable them so they c
67. u ro Orders send New Templates Sent Newsletter Info EP Products Filter are Added Emai Shega Fiter A Customers CL Subject Marketing Newsletters Coupons 3 Special bonus this week wath purchases over 550 Banners Spring collection catalog When you do you ll see Newsletters Coupons and Banners appear underneath These are all fantastic marketing options for you as an online retailer They help to engage with buyers and promote your products 38 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Let s start with newsletters The Newsletters Feature Email newsletters are an essential powerful marketing tool and go a long way in getting your past customers to come back to your store over and over again with every visit Increasing the likeli hood of more sales When a customer signs up for an account on your store their contact details are entered into your database This allows you to communicate with them directly via email whenever you have a promotion a sale are releasing new products or any of a number of creative marketing ideas Lets have a quick look at how to create and send an email newsletter Start by clicking on news letters and you will see four tabs across the top g Order tad has Tampian wer Hrannar kris E Producti Cia ener Acie ila Mame ling ir Aion Ween
68. ur website when they checkout using PayPal they don t need to leave your site and go to PayPal This makes the process a little faster and easier for them You can get the information you need for this from within your PayPal account You might be wondering where the credit card payment option is buyers can pay with their credit card using the PayPal option or the PayPal Direct Checkout option Order Next up let s look at the Order tab You probably won t need to alter anything in here Configuration information happing Payment Order Emal bnport Export _Order Totals Sma Sort Order Merian l Coupan Enabled ii gt Aasiaa Low Order Fee Driabhed Wearrstall 3 Shipparg Enabled F x einsa 4 Sub Total nabhed z mortal 5 Tames Enabled 5 eines tall Total Enabled 1 X siiki These are the elements that display at your checkout If you want to disable something just click it and then click uninstall For example if click Coupon and disable it the form field for where a buyer can enter their coupon code will not display You can also set the order for each of the checkout elements here So if set this to 1 it would be at the top of the checkout page 72 Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Stores Under email you can customise all automated email communication with customers
69. wint Tome Products Specials My Account Contact Us About Us Welcome to My Store Categories gguash Rackets j Thani u her vicdtinoer m hore Wey ida 3 carehol jactat ra e gl high quality 1 icts and me of the best price mee al low ine in choose the option foal pest meets Tour peada En gar Tne si ina with u Brands Contact Phone Number At the very top left there is a contact phone number and a link to your Contact page This is a great feature to have on your store it means that Customers can easily get in touch with you if they have any questions Additionally a contact phone number helps build trust with your custom ers because they can see right away that if they need to they can contact you offline Cart Information On the top right there is the number of items that the user has in their cart a link to the checkout page and a link to the user s account Copyright 2011 SaleHoo Ltd All rights reserved No part of this ebook may be used or reproduced without permission from SaleHoo USER MANUAL Search Bar Below that you ll see this search bar Customers can use this feature to search for products which makes it a lot easier for them to find what they are looking for Websites like eBay and Google have got web users and customers into the habit of using search functions often Your Logo Below the contact information you will see your logo or the name of your Store If you don t have a logo d

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