690 SLR Product Introduction Manual
Contents
1. Always use flash when taking pictures on dark cloudy days or at night Position subject within the 14 foot 4 25m flash range Make sure there is no object such as door frame in front of subject that might fool the transducer into setting the camera distance inaccurately Turn up room lights have subject look away from camera Use fresh film Keep film in a cool place See above Too dark and Too light Product Information Warranty If this camera proves defective within five years of the original purchase date Polaroid will repair it or at its option replace it free of charge with a camera of the same equivalent model Polaroid will make no charge for labor service or parts To verify the warranty period the customer should keep the sales slip or other proof of the purchase date This warranty does not cover damage caused by accident misuse or tampering with the camera Repairs to correct such damage will be made at a reasonable charge Service Repairs and returns process In most cases a customer will return a defective camera to the dealer The dealer will either refund the customer s payment or replace the camera Polaroid will replace defective cameras returned by dealers to both Enschede and Atlanta with exchange units or issue dealer credit If a customer returns a defective camera directly to Atlanta or Enschede Polaroid will be responsible for repairing or replacing and returning the ca2. Articulating strobe ready LED strobe disable switch Automatic trim and manual focus reset when camera is folded Film counter Neck strap Tripod socket Product Information Applications The Model 690 camera is designed for professional photographers and photo hobbyists Its ideal for business imaging activities such as documentation and verification Possible applications include Medical law enforcement manufacturing quality control real estate and insurance Recommended Films The Model 690 camera uses 600 HighDefinition film only Other integral film types will not fit into this camera Operating Tips Red eye reduction To help reduce the appearance of red eyes in pictures of people or pets 1 Have your subjects look toward a bright light just before taking the picture 2 Turn on additional lights in the room Focus distance for close ups Subjects should be no closer than 10 4 inches 26cm from the lens for proper focus Operating tips continue on next page Product Information k Operating Tips continued Previewing the subject To preview lightly press the shutter button and hold it there The lens will spin and bring the subject into sharp focus If you press the shutter button too hard you will accidentally take a picture Holding the camera When holding the camera during picture taking be sure to keep your fingers away from the front of the camera Blocking the exit slo
3. viewfinder Flash not used in dim light Camera or subject motion when making time exposures Camera not focused accurately Camera on AutoFocus when photographing outdoor scene through glass window Inaccurate focus The camera is focused behind the subject Breathe on the lens and wipe gently with a clean soft tissue Avoid aiming camera into sun Turn flash OFF when photographing outdoor scenes through glass Look through the viewfinder while holding the camera as close to the eye as possible Frame subject on all sides in viewfinder Always use flash indoors and outdoors in dim light Keep camera subject still when taking pictures in dim light without flash use tripod When focusing manually make sure the subject is in sharp focus before taking the picture Press AutoFocus Override Switch to focus manually when taking pictures through a window When focusing manually make sure the subject is in sharp focus Potential operator errors continue on next page 12 Product Information Potential Operator Errors continued Picture too dark Red reflection in subject s eyes red eye Poor color pictures Indoors without flash Light level of scene too low Beyond flash range Sonar detects object closer than subject Flash reflected from subject s eyes Outdated film Film stored in excessive heat Underexposed overexposed 13 Make sure the flash is ON for indoor pictures
4. 4 5 seconds What is the aperture and shutter speed range apertures range from f 8 to f 90 and shutter speeds range from 1 180 of a second to 5 seconds Does the camera have fill flash capability Yes The camera is designed to use flash both indoors and outdoors How can I photograph a daylight scene through the window without focusing on the glass By disabling the transducer and focusing manually Do this by pressing the manual focus switch and turning the focus wheel until the scene is in sharp focus Always turn the flash switch OFF to avoid reflections from the glass 16
5. Product Information Manual Polaroid 690 SLR Instant Camera October 1996 Polaroid Corporation Customer Care Center Technical Services 201 Burlington Road Bedford MA 01730 Product Information Table of contents e e EE 3 Prod ct TN e EE 3 Pricing PID Numbers Camera and Accesggortes 3 Marketing SE ALD Yc drs sda ee chee Sas bee see veins ce Mee desk is ea Ee e Eai ei Eiai 4 Forecast for Fourth Quarter 1000 4 A AINE ee EE 5 Eet 6 EGU T US ojrsicsidaasinaadccaiipaansnasia abseaeveadsauyea abecasveuadu sens abecsineghansseanla E A RE 7 EE 8 APPICatIONS sepa ae E e a E 9 Lee RE 9 Operating KE 9 Potential Operator PIONS 2 seca lagiasedaazaesetesssad daesienheaciacedaatterGeneatiiestesinaaoineneess 12 Kr 14 EE 14 Questions and et 15 Product Information Product Name Polaroid 690 SLR Instant Camera Product Description The Polaroid 690 Camera is the high end Polaroid single lens reflex camera offering commercial professional and consumer photo hobbyists the ultimate in 600 instant photography This model is an updated version of the Model 680 Major differences include the strobe circuit strobe circuit wiring connection housing and specific parts for the light measuring sensor module The Model 690 offers through the lens viewing AutoFocus with ultrasound a precise 4 element coated glass lens close up capability without accessory closeup lens to 10 4 inches 26cm and an automatic electronic
6. flash Product Information k Marketing strategy Marketing strategy is to position the 690 as the world s finest single lens reflex instant camera the camera of choice for high volume users of Polaroid film The camera will be available through high end photographic retailers Media plan e Advertise in photographic trade and hobby magazines e Direct mail to Polaroid customers and other professional and amateur names in the industry e Direct mail to photographic dealers explaining how the 690 represents a unique opportunity for increased sales and profits by 1 Offering a high end instant product to the customer N Attracting a high profile customer to the store Creating repeat customers for film sales A Meeting the needs of more advanced instant photographers Forecast for Fourth Quarter 1996 Europe No E No Units 5000 Camera bag om Close up lens om Product Information Camera Components Built in electronic flash Transducer Manual focus switch Manual focus wheel Shutter button Automatic variable speed aperture shutter system o pp P Sp Four element glass lens h Distance scale i Film exit slot j Film door k Photocell Lighten darken control Viewfinder cap Viewfinder eyepiece Neckstrap connectors Picture counter o vvo a 3 Tripod socket r Yellow bar opens film door Thumb rest t Flash switch n u Red light indicates whe
7. ken as close as 10 4 inches 26cm without the need for an accessory diopter lens attachment The camera s AutoFocus systemprovides split second automatic focusing from 10 4 inches to infinity Ideal for candid shots With through the lens viewing what you see in the viewfinder is exactly what the final picture will look like By sliding the flash switch OFF time exposures can be made for up to 13 seconds exposure duration depends on available light Press the shutter button for at least a second then release it The camera will do the rest Product Information Specifications DATA SHEET Fim Type 600 cobor fim Size Folded Open Weight Focusing Range Zones Exposure Control Viewing Lens System f number Equiv Focal Length System Resolution Strobe System Output Recharge Time Range Special Features Other Features cm 25 2 L x 10 7 inches 9 94 L x 4 20 cm 17 8 L x 10 7 inches 7 00 L 0 79 kg 1 75lb L L Sonar AutoFocus selectable manual focus mode 26 4cm 10 4 inches to infinity 124 AutoFocus Automatic ambient exposure Follow focus strobe exposure Light Dark trim adjust 3 4 stop SLR Single Lens Reflex Fresnel focus screen 4 element glass lens 8 16 115 9mm 4 563 inches 8 Ip mm on axis 6 Ip mm at corners Follow focus control non quenching 400 BCPS 15 Watt seconds 4 5 seconds 4 5m 14 feet SPAR strobe preferred automatic recharge
8. mera to the customer Early returns To detect any unusual problems an early returns program will be administered through the Customer Care Center Operations group and the Atlanta Service Center The first 50 returns will be analyzed and reports will be issued as results become available Repair manual A comprehensive service manual will be provided to all service centers It will include schematics exploded views parts lists wiring diagrams troubleshooting parts replacement and tools required for repair 14 Product Information k Questions and Answers Q A What is the warranty policy for the camera Polaroid offers a warranty of five years from the original purchase date Proof of purchase is required What is the focus distance of the camera lens 10 4 inches 26cm to infinity What is the flash range of the canera 10 4 inches 26cm to 14 feet 4 25m What film is used with the camera Polaroid 600 HighDefinition film What is the focal length and lens aperture The focal length is 116mm and the lens aperture is f 8 What is the light output of the flash unit 400BCPS 15 Watt seconds BCPS beam Candles Per Second Questions and Answers continue on the next page 15 Product Information Questions and Answers continued Q A Q With the automatic variable speed aperture shutter system How long does it take for the flash to recharge Approximately
9. n flash is charging Product Information Features e Split second 127 zone sonar AutoFocus from as close as 10 4 inches to infinity e Automatic variable speed aperture shutter system speeds range from 1 180 of a second to 5 seconds or more apertures from f 8 to f 90 e Four 4 element f 8 116mm coated glass lens Optional manual focusing system with focusing wheel Single Lens Reflex What you see is what you get Picture Preview Two stage shutter button lets the user preview the picture before taking it Flash Built in electronic flash automatically positions flash for proper distance and correct flash exposure 1 3000 of a second range 10 4 inches to 14 feet articulating on off switch Product Information Benefits Flash and camera are powered by the high energy batterythat is built into every pack of Polaroid 600 film Eliminates the concern of unexpected battery drain Automatic flash positioningensures proper illumination throughout the flash range eliminates complicated exposure adjustments The strobe system is linked to the sonar gear train As the sonar system focuses the strobe pivots to the proper angle for that distance The camera s automatic electronic flashis designed to correct common lighting problems in daylight softening facial shadows in direct sunlight and providing even lighting in the shade With the camera s close up capability pictures can be ta
10. t will prevent the film from ejecting Flash tips For best indoor results the subject should be from 10 4 inches 26cm to 14 feet 4 25m away and near a light colored background Always use the flash for outdoor pictures This will soften harsh facial shadows caused by bright sunlight In the shade it will provide additional light Photographing a daylight scene through the window To avoid a flash reflection slide the flash switch to the OFF position To avoid focusing on the window press the manual focus switch then focus manually by turning the focus wheel until the scene is in sharp focus Operating tips continue on next page 10 Product Information k Operating Tips continued Close ups To take a picture at the closest possible distance move in closer to the subject than 10 4 inches 26cm Look through the viewfinder and lightly press the shutter to set the lens Move the camera back until the subject is in sharp focus then take the picture Time exposures When making time exposures always turn the flash switch OFF Be sure to hold the camera steady to avoid camera movement If possible use a tripod 11 Product Information Potential Operator Errors Symptom Foggy misty pictures or flares in pictures Subject partly cut off Blurry pictures Picture too light Camera lens dirty Lens surface light struck Flash reflecting off window glass Improper framing of subject in
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