LiveSTATS.XSP v8: User Guide for ISP Clients
Contents
1. page 10 How many visits have people made to your site ssssssssnnnnsn22 page 10 Which web pages are most popular sssssss2 2 25 2 5 page 11 Where in the world are your visitors located sssssnnnnnnnnnnnnnnnnnnnn page 12 What s the Bounce Rate of your home page s sssss2ss 2 page 13 R port ODtlOns csiicncnwswnnnteswentnanennwnesrensendwaenserveridiniersrstaissneneenmnnenornuamenstas page 15 ODPUONS ICON siiniscapsnsnenesincancesdenrcnennensankener a a i A aa a N a ieNe page 15 DISDIAY Naime sssrini a aa a aa a a i aa aata a a page 16 Morea ICON sesrnisnrnenn inn E E A page 16 KeyWord FUte l siecstsnsspasewascsvawevirninenvasarasantewnseessnernrisruneesunnaneanswendannne page 16 LISE SIZ sisscwernsiwnctesacuunninresruseasonveanavepweluunpineresstanwenenenswansiwausaeensaunatons page 17 COMMIS Graphs siinsintrersnccunsuseenvannasnenekinewssin A A O a ee NNGnNeRNKaaamninnts page 17 Downloading a Report ssssss 2 2 2222222220u2uuuunuunnnnnnnnnnnn page 18 PEINCING a Report wise nswcccasncsstvasssanteasetonndcevnsancsierrsesnatmientnienesunacnsinnnnn page 18 Emailing a REDOFE sasrrrrvmirinnninin naana page 19 Exporting a RePOrE amenasa aiian aa aa aa l ai aaa i page 20 LOGGING QU arinena EENE EEE ENEE EEE AE aa page 21 DEEPMETRIX FREER website visitor intelligence SITET TITTY understand predict respond Welcome to LiveSTATS XSP LiveSTAT2. www deepmetrix com 14 DEEPMETRIX FRPR website visitor intelligence AALI IIIIIIIL understand predict respond Make sure to get the Viewed Once number for the same home page as the Entry Page number Also make sure that the numbers are for the same report period 7 Finally perform the following calculation Bounce Rate Page Viewed Once Page Viewed Once Entry Page x 100 For example if the Page Viewed Once views is 7 767 and the Entry Page views is 11 708 then the Crazy Slippers site s Bounce Rate would be 40 7 767 7 767 11 708 x 100 40 i Since LiveSTATS XSP does not consider a Viewed Once visit as an entrance to the site Viewed Once visits are not included in the Entry Page visits Report Options Many features throughout the LiveSTATS XSP interface enable you to customize your web site reports Examples of some of these options are provided below Options Icon Click the Options icon 4F beside an item in the tabular statistics area of a report to display options for additional report information Figure 15 Title amp Page Options More Information Follows Link I Change Display Mame Figure 15 The Options drop down menu i Options in the drop down menu will depend on the selected report Click the More Information icon in the Options drop down menu Figure 15 to display more detailed information for the selected list item Click the Follow Link icon in the O
3. User Guide for ISP Clients vi Release Date November 29 2005 www deepmetrix com 22
4. interface 2 Refresh Print Ca Ernail amp Export style Columns ath Logout ca Figure 23 The LiveSTATS XSP Menu Bar Printing a Report To print a report click the Print button on the Menu Bar 4 in Figure 23 LiveSTATS XSP will create a print friendly version of the report in a new browser window You can print this version from your web browser using the browser s Print command www deepmetrix com 18 DEEPMETRIX website visitor intelligence 2s ALTE TITTIES understand predict respond Emailing a Report You can email any of your reports in HTML the LiveSTATS XSP format or PDF Portable Document Format through the Email function You can also use this function to email an Executive Summary report for any selected report period to any email address To email a report 1 2 Click the Email button on the Menu Bar 2 in Figure 23 From the Report drop down list at the top of the Email Report dialog 4 in Figure 24 select the report you want to email the current report for example Pages Report or an Executive Summary Report for the selected report period The Subject text box will display the report that has been selected to be emailed 6 in Figure 24 Select the Format of the report HTML or PDF 2 in Figure 24 Type the email address of the person you would like to receive the report in the To text box 3 in Figure 24 You can also type an email addres
5. of historical data e Allows you to compare two different report periods e Displays a historical breakdown of statistics Please see the Selecting a Report Period section Report Settings 4 e Depending on the report selected settings in this area allow you to customize the report Please see the information in the Report Options section Menu Bar 5 e Provides options to Refresh Print Email and Export reports and Logout of the interface Report e Displays the selected report Stock Ticker 7 e Shows the number of active visitors total visits page views and most viewed page for the current day week and month List of Reports and Report Groups LiveSTATS XSP includes over 30 web site statistics reports in six report groups Live Statistics Traffic and Activity www deepmetrix com The Who s On report shows the IP Company ISP name time spent and location of current visitors to your site This report group shows traffic units for visits hits page views downloads etc Averages Forecasts and comparisons with the last like report period are also reported Traffic and Activity Summary Visits Visits by Cookie Hits Page Views Bandwidth Downloads Page Views per Visit Time Spent per Visit DEEPMETRIX website visitor intelligence Pages and Content Visitor Info Referrals Geographic Info Q 3180600008080 8080080080 8000000808000 088 understand predict respond Thi
6. report group This report can help you measure the level of interest that people have in particular pages on your web site This report may also help you gauge the effectiveness of your site navigation For example it may indicate a broken link to the page or that people are not responding to the content meant to direct them to the page Viewing the Statistics 1 Select the Reports tab 2 Expand the Pages and Content report group click the icon www deepmetrix com 11 DEEPMETRIX TERTIT website visitor intelligence 0000000000888 understand predict respond Select the Pages report The Total Page Views column 1 in Figure 11 will display the amount of times each web page 2 in Figure 11 was requested during the selected report period For example the tour index aspx page was viewed 3 377 times this week Percent T f Page Wes a liniecesn 280 arurer 237i A 2835 Total Forerage i Title amp Page Page Page ews Change Wes Histoncally 2 lemoman l sa saro A 2 oroaitsindexesox sa sosoo 700 A sawe a laeo usinioxaspe a som ve A aas wle tumas 2 ear osoa ar A aas Figure 11 Tabular statistics in the Pages report Other reports on your web pages in the Pages and Content report group include Entry Pages see which web pages were the first page viewed by people visiting your web site Exit Pages see which web pages were the last page viewed by people before leaving yo
7. DEEPMETRIK si 00000000 00000 e website visitor intelligence 8000000000088 understand predict respo LiveSTATS XSP User Guide for ISP Clients LiveSTATS XSP delivers your web site statistics through a full suite of rich and interactive reports This guide was created specifically for users who access their LiveSTATS XSP reports through their Internet Service Provider ISP or Web Host This user guide shows you how to get started with locating popular statistics and looks at many of the features in LiveSTATS XSP that help you get the most out of your web site reports Welcome to LIVESTATS XS sssssssnnsnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnnn page 2 Logging in to your Reports s sssss 2 5 page 2 Key Areas of LIVESTATS XSP ssssssnsnnuunuus s z22z2usuusunnnnnnnnnnnnn page 3 List of Reports and Report Groups page 4 SCICCLING a Report semivanscutsintcsuspnrsmsadensnnineereananinnieienant ners AEREA REN page 6 Selecting a Report Period ssss 5 page 6 Comparing Report Periods s ss 5 page 8 Refreshing Statisties nasssimamanina anaia a afii baat ai ataa aaa aa page 9 Repot Help sissen aaa n a Aaaa aA a T a A aa a aaa a page 9 Getting Started with your Statistics s ssssssssss5222 5 25 2222u2220 2020 2
8. File Figure 25 Choosing a file format to export a LiveSTATS XSP report 3 Right click the icon for the selected file format and select Save Target As Figure 26 www deepmetrix com 20 aug DEEPMETRIK HERR LLLLLILLILLILLL website visitor intelligence AIT TTT TTT TTT understand predict respond Right Click on the link belowe and select Save Target 43 ror Open Link Pages Week of Jdi Open Link in New Window Print Target N i a e Figure 26 Exporting a LiveSTATS XSP report 4 Select the location and save the file i When you download a report in PDF all items displayed in the HTML report will be included in the downloaded PDF file For example if you have set the list size to display the top 25 items for the Pages report only the top 25 pages will be included in the PDF When you download a report to CSV or XML all items within the selected report period will be included in the downloaded file to a maximum of the top 2000 items Logging Out To log out of your LiveSTATS XSP reports click the Logout button on the Menu Bar 4 in Figure 27 Find r Show 25 Style Columns Logot 2 H Figure 27 Logging out of LiveSTATS XSP www deepmetrix com 21 DEEPMETRIX petsseeeess Boe website visitor intelligence TTT eeo understand predict respond About DeepMetrix DeepMetrix Corporation has developed real time applications for businesses since 1992 Our applicat
9. S XSP delivers your web site statistics through a full suite of rich and interactive reports With LiveSTATS XSP you ll have access to key statistics on the visits made to your web site This guide was created specifically for users who access their LiveSTATS XSP reports through their Internet Service Provider ISP or Web Host The guide looks at many of the features in the reports that help you get the most out of your web site statistics We ve also included a section to help you get started with locating some popular stats Welcome to LiveSTATS XSP Logging in to your Reports 1 Open a web browser on your computer E Your reports can be viewed from any computer running a frames enabled web browser and with a connection to the Internet The web browser should be Microsoft Internet Explorer 6 or later Safari 2 0 on Mac OS X or FireFox 1 04 or later 2 In the Address box Figure 1 type the web address of LiveSTATS XSP that your ISP sent to you and press Enter ddress http iwm oyvISP complivestatss Figure 1 Launching the LiveSTATS XSP Login dialog 3 The LiveSTATS XSP login dialog Figure 2 will open Enter the login fields sent to you by your ISP The fields are explained in the table below LiveSTATS XSP v8 0 Server Domain vevrw crazysinperscom ooo E Password sesers O O Booo Figure 2 The LiveSTATS XSP Login dialog www deepmetrix com 2 DEEPMETRIX 0000080800000 008 website visitor intelligenc
10. e 8000000800888 understand predict respond The LiveSTATS XSP Login Dialog Fields Figure 2 Type the domain of your web site Server Domain 14 e g www crazyslippers com Type the name of your User Account sent to you by your User Name 2 rr Please note that the User Name is case sensitive Type the Password sent to you by your ISP Password 3 Please note that the Password is case sensitive 3 Click the Login button Key Areas of LiveSTATS XSP When launched LiveSTATS XSP will open to the Page Views report Key areas of the LiveSTATS XSP interface Figure 3 are described in the table below Pease See a Reporte E Lines Sein E Ti ami wei Aoi 14 Trait Repi Sarr viat By Ciiis Hits Pay yiyan EE a i Uraria Fiy Virage id mum Gack ath Sol rd on Ad a ta a Fe S Paes ae Conn g CTT ammen te moame O o TIT CT 2a 3 am omoa aY Foa zara 00 asa n J Figure 3 Key Areas of LiveSTATS XSP www deepmetrix com DEEPMETRIX website visitor intelligence ILILILILLLILIL 0000 OOOOOOOOCO understand predict respond Reports Tab 4 e Displays the list of reports and report groups Please see the Reports and Report Groups section for more information Help Tab 2 e Displays a report description suggested benefits options and notes Please see the Report Help section for more information Calendar 3 e Lets you select the report period by day week or month
11. e Calendar icon E in the upper right corner of the calendar 4 in Figure 5 When LiveSTATS XSP is launched the default report period is the current week You can select a different report period by using the calendar LiveSTATS XSP will use the selected report period for every report until you select a new date Fa Select Comparison Date kd EIE June 2005 Month of June 2005 _ 17 985 0ee__6000__ofeee__olleo__o8e00__eeoe0__oteoo 2 ooone 310 19 12 13 14 15 16 17 18 19 20 21 22 23924 25 62ST 123 25 6 7 8 81010 12 151415 16 17 18 1920 21 22 23 24 25 36 27 8 29 A Figure 5 The Calendar Graph Mousing over a day week or month will display statistics for that time Click the forward gt and back lt arrows to move through the calendar For example clicking the back arrow once beside the weeks 5 in Figure 5 will move the calendar one previous week Double clicking the arrow will move the calendar to the beginning of historical data Clicking the back arrow and holding down the mouse will move the calendar until released 9 Double clicking the back arrow lt will move the calendar to the first day of data in the calendar Double clicking the forward arrow gt will move the calendar to the most recent day of data To select a report period click on the day week or month The selected report period is displayed in a lighter blue color 6 in Figure 5 To Select a Day Week or Month on the Calendar Grap
12. h Click the day from the April 2005 calendar Days are numbered below the graph A mouse over will show the day of the week as well as statistics for that day m m m Click the lt arrow to display Bare ay ot Thursday April 21st 2005 7 previous days or click the gt arrow to display later days www deepmetrix com DEEPMETRIX HRPP website visitor intelligence AALL IIIIIILILL understand predict respond Click the week on the calendar A mouse over will show the date for the week as well as statistics for that week Click the lt arrow to display Week of April 24th 2005 previous weeks or click the gt alg Ee visits arrow to display later weeks Hiii iii Click the month on the calendar Months are labeled above will show statistics for that 2278 a3 visits month e Click the lt arrow to display eL n e A EE previous months or click 25 6 7 9101121314151617 by Va SST any the gt arrow to display later months Comparing Report Periods LiveSTATS XSP also enables you to compare two different report periods of the same report For example you can compare Page Views for the Week of March 20 2005 with the Week of March 27th 2005 1 Simply click Select Comparison Date 7 in Figure 5 at the top of the calendar i Please select the date to be compared a Cancel Date Comparison March 2005 April 2003 pe EE LLL MANNANNA a ay ii i i ll aT on Tn e aj Week of March 2r
13. ions and services are used by enterprises to make business IT marketing and merchandising decisions based on timely factual information DeepMetrix pioneered real time web statistics in 1996 and has remained an industry leader since that time now with more than seven hundred and thirty four thousand web sites actively using LiveSTATS For more information contact DeepMetrix at DeepMetrix Corporation 15 Gamelin Blvd Suite 510 Gatineau Quebec Canada J8Y 1V4 Phone 819 776 0707 Fax 819 776 5560 Toll Free Sales Phone 1 800 903 8287 Email info deepmetrix com Web Site www deepmetrix com 2005 DEEPMETRIX CORPORATION All rights reserved DeepMetrix StatScript InstantMining Click and Mine Visitor Intelligence and LiveSTATS are trademarks or registered trademarks of DeepMetrix Corporation in Canada the United States of America and other countries The names of actual companies products and all other trademarks mentioned herein registered or otherwise are the property of their respective owners DISCLAIMERS The information in this user guide is subject to change without notice DeepMetrix Corporation assumes no responsibility or liability for any errors or inaccuracies that may appear in this guide Example companies domain names products email addresses people and events depicted within this guide such as screen captures and product examples are fictitious or those of DeepMetrix Corporation VERSION LiveSTATS XSP v8
14. mber of page views for your home page 1 in Figure 13 This represents the number of times that people used the page to enter your site and view more web pages For example the Crazy Slippers home page index aspx was used by people to enter the site 11 708 times during the month of January 2005 Percent T f Page Wes eft ascese trae senas isn Y aaran Total Forerage A Title amp Entry Page Page Page ews Change Wem Histoncally 2 levoa usraezass eara ozsa a W are 2 beroan nael zanna s aeon a a lemons O l us wle eoms O l a Wt Figure 13 Tabular statistics in the Entry Pages report 5 Next select the Pages Viewed Once report also in the Pages and Content group on the Reports tab Percent a f Page Wes eft mascas irr sana ss Y oare Total Forerage A Title amp Page Page Page ews Change dems Historically 2 levoa usraezass O sa sasso me af Teno 2 oroaxsindecasm na so 7 Y eeo emon l a a A 2e wle emes S m Tj ae Figure 14 Tabular statistics in the Pages Viewed Once report 6 Get the number of page views for your home page 2 in Figure 14 from the Pages Viewed Once report This represents the number of times people viewed the page without clicking a link on the page to view another page on the site For example the Crazy Slippers home page index aspx was the only page viewed in 7 767 visits during the month of January 2005
15. played www deepmetrix com 16 DEEPMETRIX website visitor intelligence ddd dd ddd AAA AA ALI ETT TITTY understand predict respond Show 25 Style Columns eh Logout Figure 18 Filtering a report by keyword To filter a report type the word s to filter by in the Find text box on the Menu Bar 14 in Figure 18 and click the magnifying glass icon The filter will only be applied to the selected report The Find text box will only be displayed for a report period in the current month and is not available for a historical report period List Size You can change how many items are listed in the reports through the List Size setting on the Menu Bar 41 in Figure 19 The setting is applied to all reports Find Show 2 Style Columns Logout ab Figure 19 Selecting a list size option To change the number of items listed in tables click the Show drop down menu and select the list size Options are 10 25 75 and 100 items For example when you view the Pages report with a list size of 10 selected only statistics for the top 10 most popular web pages during the selected report period will be displayed The total amount displayed in a report will not be affected by the list size this statistic represents the total number for the report regardless of how many items you choose to display For example if the total number of views in the Pages report for a week is 100 000 for 80 di
16. ptions drop down menu Figure 15 if you wish to launch the selected page in a new web browser www deepmetrix com 15 DEEPMETRIX HRPHHRIE website visitor intelligence AALI IIIIIIIL understand predict respond Display Name You can create a user friendly alias that LiveSTATS XSP will display for a web page in the Page reports instead of the page s URL In the example below Figure 16 Crazy Slippers Home Page will be displayed rather than index aspx Click the Options 4 icon beside a web page Figure 15 and then select the Change Display Name icon i from the drop down menu Type the user friendly name for the page in the Title text box and click the Save button URL Jindex aspx Tile Crazy Slippers Home Page 7 This is the optional tithe you wish to give this item Save Cancel Figure 16 Creating a Page Display Name More Icon Click the More icon beside an item Figure 17 to display the complete name of the item e g the full URL for a web page Tithe amp Page 1 qe producti Jestures aspx fproductipricing Sas Figure 17 Viewing a complete URL through the More icon Keyword Filter You can filter many LiveSTATS XSP reports by keyword For example you can filter reports to display only certain items such as pages within a specific directory As an example if you filter the Pages report by the word support only pages with support in the URL will be dis
17. s group shows statistics for pages such as which pages were requested most often which pages were the most common entry and exit points which pages were most commonly the only page viewed for a visit etc Pages and Content Summary Pages Entry Pages Exit Pages Page Viewed Once Time Spent per Page Bad Requests Content Groups Media amp Downloads File Extensions This report group reveals which browsers operating systems and languages were used by people when visiting your site Also included is a report on visits from automated web site crawlers Visitor Info Summary Browser Types Browser Operating Systems Visitor Languages Web Site Crawlers This group shows which sites search engines key words and key word phrases referred visitors to your web site Referrals Summary Referring Domains Referring URLs Search Engines Search Phrases Search Phrases by Search Engine The reports in this group show where your visitors come from and also reports visits by the visitor s company or ISP name Geographic Info Summary Continent Breakdown North American Countries South American Countries European Countries Oceanic Countries Asian Countries African Countries Company or ISP Depending on your ISP some of the reports listed above may not be available for your web site www deepmetrix com DEEPMETRIX HRPHRIEE website visitor intelligence DOOCOOOOOOOOOOLOOLOO understand predict respond Selec
18. s of a person you would like to receive a copy of the emailed report in the optional CC text box 4 in Figure 24 Email Report Pages Report Executive Summary Report To marketra erezystoperscom OB Cl salesigicrazy slippers com 4 From admmin crazyslippers Corn 5 Subject Pages report for Week of dun iath 2005 B Pages Report iy Figure 24 Emailing a LiveSTATS XSP report www deepmetrix com 19 aug DEEPMETRIK HER LLLLLILLILLILLL website visitor intelligence DOOCOOOOOOOOOOOO understand predict respond 5 The From text box 5 in Figure 24 will display the default From address for your emailed reports This address will be displayed in the email s From field If you want to modify the address clear the default address from the text box and type the new address Modifying the From address in this dialog will only affect this email and will not reset your default LiveSTATS XSP From address 6 Click the Send button to email the selected report Exporting a Report You can export any of your LiveSTATS XSP reports to PDF Portable Document Format CSV Comma Separated Values and XML Extensible Markup Language files To export a report 1 Click the Export button on the Menu Bar 3 in Figure 23 2 Click the icon for the file format in which you want the report data saved to your hard disk PDF File CSV File or XML File Figure 25 POF File coy File MIL
19. stinct pages 100 000 will be displayed for the total in the last row of tabular statistics even if you select to view only the top 10 of 80 pages Columns Graphs You can change how statistics are displayed in the reports through the Style option Columns or Graph 4 in Figure 20 The setting is applied to all reports www deepmetrix com 17 cal DEEPMETRIX ssssssscssse 0000000 HAR website visitor intelligence 0000000000000 Figure 20 Selecting the report style for tabular statistics When the Columns option is selected the default the Current Total Average Forecasted Change and Percentage statistics will be displayed in side by side columns Figure 21 Percent of Page Wes a index aspx 19304 2644143 25148963 27 24 Figure 21 A report in Columns mode Total Pw erage Forecasted A Ttl le amp Page Page Page dew Page dews ews Histoncally this Penod When the Graph option is selected statistics for Current Average Last and Forecasted Change statistics will be represented by an interactive Comparison graph Figure 22 Total Title amp Page Page Companson Welle current avqlast forecasted findex aspx 19 304 19 304 a E 25189 63 Figure 22 A report in Graph mode Downloading a Report Along with the Refresh and Report Settings options the Menu Bar at the top of a report Figure 23 provides options to Print Email and Export a report as well as Logout of the
20. tal Visits column 1 in Figure 12 will display the amount of distinct visits to the web site from people in each location during the selected report period Generate a report on a particular continent by clicking on the continent image 2 in Figure 12 This report will display the number of visits from people located in each country For example people in Europe made 5 063 visits to the web site this week What s the Bounce Rate of your web site s home page The home page is a crucial first impression of your web site for most new visitors How well does your home page perform in encouraging people to journey through the site and complete a call to action The Rejection or Bounce Rate of your home page is a key metric in web site analysis for demonstrating the effectiveness of your web site s entry page A bounce is considered to be a visitor viewing the home page then leaving the web site without clicking a link and continuing on to view more of the site You can determine your Bounce Rate by performing a short calculation with numbers obtained from the Entry Pages and Pages Viewed Once reports www deepmetrix com 13 sea a DEEPMETRIX 000000000000 gt 0O000000080808 website visitor intelligence 1000000080000 08 understand predict respond Viewing the Statistics 1 Select the Reports tab 2 Expand the Pages and Content group click the icon 3 Select the Entry Pages report 4 Get the nu
21. th 2005 J000 00000 00000 00005 010 4 064 visits T2345 6 FP 6 9101112131415316 17 1A ee n Joo _ooolo eu Poo STOTT Te 13 14 15 16 17 1819 20 21 22 25 Figure 6 Selecting a date comparison in the Calendar Graph 2 Select the date to compare 4 in Figure 6 www deepmetrix com 8 DEEPMETRIX a III website visitor intelligence D0000 understand pre a 000 0O 00 ict i Please select the date to be compared a Cancel Date Comparison 3 March 2005 April 2005 eer EM ii i r rrr aj A A E A T A n E N 1234 567 g 910112131131617 18 0AA ASA d 2 a 858 7 g 910d W213 1815 16 17 161920 21 E Figure 7 A date comparison in the Calendar Graph 3 The selected report period will be displayed in a lighter blue color 4 in Figure 7 and the comparison report period will be displayed in orange 2 in Figure 7 To remove a comparison click Cancel Date Comparison at the top of the calendar 3 in Figure 7 Refreshing Statistics When viewing a report for a current report period e g current day current week or current month click the Refresh button on the Menu Bar 4 in Figure 8 to regenerate Statistics for the report ae Refresh 2 Print a Ernail amp Export Style Columns ah Logout Figure 8 Refreshing a Report Report Help To see information on the statistics provided by a particular report click the Help tab 4 in Figure 9 This tab displays a brief report descrip
22. ting a Report The Reports tab on the left of the interface lists all the reports by Report Group To display a report 1 Click the Reports tab 4 in Figure 4 2 Expand the group click the icon that contains the report you want to see 2 in Figure 4 3 Select the report report view from the list 3 in Figure 4 Please Select a Report Live Statistics El Traffic and Activity Traffic Reports Summary Cookie Hits Page Views Bandwidth Downloads Page Views per Wisi Time Spent per Visit Pages and Content Visitor Info Referrals Geographic Info Figure 4 The Reports tab Selecting a Report Period The Calendar Graph Figure 5 at the top of the reports provides both a historical breakdown of the report to help you spot trends in your site traffic as well as a quick means to select a report period Depending on how much historical data is available for your web site the calendar will display an activity breakdown for up to 1 year 12 months of historical data The calendar is separated into months 41 in Figure 5 weeks 2 in Figure 5 and days 3 in Figure 5 www deepmetrix com 6 DEEPMETRIX website visitor intelligence DOO OOOOOOOOOLOOLOO 800000000000 008 understand predict respond LiveSTATS XSP can generate reports for any day week or month displayed If you want to minimize the calendar so that more space is available for the report click the Hid
23. tion suggested benefits options and notes for the selected report 9 Click a Help Topic link 2 in Figure 9 to quickly move to a specific help section The Report Columns section provides a description of statistics displayed in each column of the report www deepmetrix com DEEPMETRIX eesesaeeseseee website visitor intelligence 8000000000000 08 understand predict respond The Page Views Report The Page Views report displays the total number of times web pages were viewed over a breakdown of the selected report period Help Topics Below Report Benefits Report Column 2 Report nites Report Benefits Identity trends in your web site s overall traffic For example compare weekly and monthly reports to past periods to see if traffic patterns have changed Evaluate the effectiveness of your marketing efforts by tracking overall activity B Figure 9 The Help tab Getting Started with your Statistics How many visits have people made to your site At the core of web analysis is tracking how many visits your site receives This is probably the first web site statistic you will want to see and one you will want to track daily In LiveSTATS XSP a Visit is recorded each time someone lands on your web site One Visit can contain one or more Page Views This key metric can be determined by looking at the Visits report Figure 10 Viewing the Statistics To determine the total number of distinct visits
24. to your web site 1 Select the Reports tab 2 Expand the Traffic and Activity group click the icon www deepmetrix com 10 mug I 1900000008888 08 website visitor intelligence 0000000080808 understand predict respond 3 Select the Visits report 4 The Total Visits column will display the number of distinct visits to your web site during each time period 4 in Figure 10 The number at the bottom of the column will display the total number of visits for the selected report period 2 in Figure 10 For example people made 967 distinct visits to the Crazy Slippers web site on Tuesday There was a total of 4 732 visits to the site during the week Percent Aurerage Date ane Wists Change Historically Mon Jun 20th 2005 556 24 238 13 25 Tue Jun 21st 2005 7 a5200 521 A 20 44 Wed Jun 22nd 2005 g36 50 399 20 20 Thu Jun 23rd 2005 gorss 419 dl 18 28 Fri Jun 24th 2005 T3446 549 dh 16 67 Sat Jun 25th 2005 264 45 5 85 2 Emer 4 930 2266 Figure 10 Tabular statistics in the Visits report Which web pages are most popular The Page Views report in the Traffic and Activity report group displays the overall number of times that web pages on your site were viewed during a selected report period For example the web site received 20 000 page views on Wednesday When you want to see how much traffic specific web pages received view the Pages report in the Pages and Content
25. ur web site Pages Viewed Once discover which web pages were the only page viewed during a visit to your web site Time Spent per Visit displays the average amount of time that people spent viewing your web site pages during the selected report period Where in the world are your visitors located One of the things you want to know about your web site visitors is where they come from where are they located in the world Discovering the origins of people visiting your web site can reveal opportunities you may want to take advantage of by geographically targeting marketing campaigns opening regional offices or launching alternate language versions of your site You can determine the origin of people visiting your web site by looking at the reports in the Geographic Info report group which includes the Continent Breakdown report Figure 12 www deepmetrix com 12 DEEPMETRIX IH 000000 website visitor intelligence 6000000088 d m Q D m Q gt Q D Forerage Forecasted Percent Continent Total a a Wests Wsits at Histoncally this Penod Wests oo Morth America 3 550 0 316 00 o 06 75 52 864 Tee j ma aalan OOE E SE oT EE Ck T ee E 18 643 14 287 14 050 Figure 12 Tabular statistics in the Continent Breakdown report Viewing the Statistics 1 2 Select the Reports tab Expand the Geographic Info group click the icon Select the Continent Breakdown report The To
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