e Business Dashboard - Amazon Web Services
Contents
1.2. Table of Contents Objective 4 Introduction 7 First Impressions 11 Friendly Login 12 Need To Know Basis 17 Restricted Access 20 The Business Dashboard 20 A More Meaningful Title 21 A Warm Welcome 23 Feed The Fire 27 Performance Analysis 28 Remove Temptation 30 Useful Is The New Cool 32 The Order Of Things 34 Thank You For Creating With Who 36 The Not So Obvious 38 Lets Recap 39 Wheres The Manual 40 WP Video User Manual 41 Incoming Distractions 46 Directing Traffic 48 The Perfect Permalink 49 SEO 101 52 Redirecting Traffic 55 Page Headings H 57 Explain the ALT tag 58 Ping Them An Update 59 Get Social 60 The Need For Speed 61 Piecing It All Together 63 Essential Plugins 66 Free Plugins 67 Plugin Central 67 WordPress SEO 68 W3 Total Cache 68 CMS Tree Page View 69 White Label CMS 69 Google Analyticator 69 Post Snippets 70 Advanced Custom Fields 70 Duplicate Post 71 WordPress File Monitor Plus 71 Premium Plugins 72 Backup Buddy 72 Gravity Forms 72 WP Video User Manual 73 Leveraging The User Manual 74 The Master Profile 75 Appendix 78 WordPress Deployment Checklist 78 Disclaimer 80 Rights Notice 82 Index 84 Index 84 Objective Work with people you like on projects you enjoy and get paid what youre worth Life is too short to do otherwise I paraphrased Dan Kennedy for that quote It has become my motto One way to get
3. 3 qe cues ces Cee 1 ry rec amazine cow 125 Visits 4 s plugin 11 Visits 5 e a a tg 10 Visits Google Analytics widget on the dashboard using the Google Analyticator plugin At the time of writing development and support of the Google Ana lyticator plugin had been dropped due to a change in Googles API and time constraints of the plugin author You can read the full article on the authors website This means that some people have had difficulty getting this plugin to authenticate with Google Analytics However following the instructions posted by Geet Jacobs in the WordPress support forum for this plugin we managed to get it working and it still works a treat Having said that there are other plugins that will do the same job If you have no luck with Google Analyticator try Web Ninja Google Analytics or Googlyzer REMOVE TEMPTATION To save even more confusion I like to remove any tempting dashboard menu items that the client does not need If the client has been given Editor access only most of the unnecessary menus will already be hid den However the Posts Comments and Tools menus are still vis ible and I want to remove these Sometimes I will leave the Posts menu if the client is going to be writing blog posts however this is rare Hiding menus is easy using the White Label CMS plugin MODIFY MENUS a These changes will only effect people with the user role
4. Pages Appearance so they can access the custom menu feature Profile and Home page my custom post type editor THE ORDER OF THINGS Now lets put the remaining menu items in some kind of order that makes sense based on how often our client is likely to use them My pre ferred order is Dashboard Home page Pages Media Appear ance then a separator and finally Profile Thanks to Mike Schinkel for this excellent WordPress menu API it s as simple as dropping his wp admin menu classes php file into your themes directory and then placing this small function in your themes functions php file require_once wp admin menu classes php add_action admin_menu my_admin_menu function my_admin_menu swap_admin_menu_sections Pages Media Swap location of Pages Section with Media Section So all Pm doing here is swapping the Pages and Media sections Go ahead and try it out Its pretty nifty There is also a great function here that allows you to control the order of every item in your admin menu Now we have a simple clean easy to understand menu structure that will not cause any confusion Let s take a look at the menu before and after our customisation Ww Johnny B 3 a Johnny B Nev Home oy Homepage Updates C Pages ww Posts Media Media gP Links Pages Comments Eo Appearance 2 Profi
5. Need WordPress Help Sponso WPDude com _ provide WordPress technical support services WordPress Instructions for clients KnowlT Feb 24 2009 I ve been rather busy lately putting together a WordPress and BBPress site for Zen at Heart Because the site is heavily restricted needed knowit co nz 2009 02 wordpress instructions for clients Cached Wordpress Instructions For Clients Wordpress Manual Plugin We share with you the optimal installation of Wordpress to provide the clearest instructions for your clients Including a customised dashboard menu www videousermanuals com blog wordpress instructions for clients Cached Wordpress Manual Plugin Video Tutorials For Your Clients Acomprehensive video and online manual that developers can give to their clients Featuring over 30 high quality videos and a 100 page manual all in a www videousermanuals com Cached E Show more results from www videousermanuals com Video results for wordpress instructions for clients Wordpress Instructions For wtCtC _ reorand and Customise the WordPress Video user 7 min Apr 14 2010 50 sec Apr 8 2010 www youtube com www youtube com Weblog Client WordPress Codex You might think of Weblog Clients as the equivalent of email clients such as Outlook Microsoft Word 2007 Post2Blog detailed WordPress instructions codex wordpress org Weblog_ Client Cached Similar Simple wordpress instructio
6. 1 10 WordPress Instructions for clients KnowlT 24 Feb 2009 I ve been rather busy lately putting together a WordPress and BBPress site for Zen at Heart Because the site is heavily restricted needed knowit co nz 2009 02 wordpress instructions for clients Cached Weblog Client WordPress Codex You might think of Weblog Clients as the equivalent of email clients such as Outlook Microsoft Word 2007 Post2Blog detailed WordPress instructions codex wordpress org Weblog Client Cached Similar Simple wordpress instructions for clients users Does anyone know somewhere that has simple instruction on how to post edit posts edit pages in wordpress I m looking for something to pass along to a www experts exchange com Web WordPress Q_24574596 html Cached Wordpress Instructions For Clients 7 min 7 hours ago videousermanuals com This videos shows you the best way to customise Wordpress for your clients It includes how to modify the dashboard menu and www youtube com watch v nR78EOJgcxM Related videos 9 Plugins Your Clients Will Love For Their WordPress Website The Yet Another Related Posts Plugin has suggested these Posts for you too WordPress Instructions for clients A handy plugin Related Posts regator com p 9_plugins_your_clients_will_love_for_their Cached Wordpress Instructions For Clients 6 Mar 2010 We share with you the optimal installation of Wordpress
7. Like Box hasn amp 39 t shared anyt surreywebmaster linked here saying Box ticking coppers with no common sense and why T Jah linked here saying Download Link httpswww box com sid1 ea4acbec863 Plugins Most Popular Ultimate TinyMCE install Description Beef up your visual tinymce editor with a plethora of advanced options Newest Plugins Goodbye Syntax Highlighter Install Say goodbye to plugins like SyntaxHighlighter Evolved and hello to highlightjs With this plugin you can seamlessly transition from one to another Thank you for creating with WordPress Save Draft Reset Recent Drafts There are no drafts at the moment WordPress Blog Event Organizers Unite July 13 2012 I m happy to announce the formation of a new official contributor group within the WordPress project for the organizers of in person events that promote WordPress Though there are hundreds of people around the globe organizing WordCamps WordPress meetups hackathons free classes and the like since their projects were all happening locally there was nev WordPress 3 4 1 Maintenance and Security Release June 27 2012 WordPress 3 4 1 is now available for download WordPress 3 4 has been a very smooth release and copies are flying off the shelf 3 million downloads in two weeks This maintenance release addresses 18 bugs with version 3 4 including Fixes an issue where a theme s
8. edited on Jone 14 J011 af 5 97 am tats Pub rhed Lot Meten Meie M Pydised on Jun 14 NAELA GED g Artributes lorgdate Detect Torote Order 0 Need hep Ute fre Hele tab n De opoe ngrti r of your ieren Peatured Lmage KAEA SESS To edit an image click on the image to reveal the Edit Image and Delete Image buttons Uptoadinsen A L i eE Elz a Aes v oe This is an example page It s different from a blog post because it will stay in one place and will show up in your site navigation in most themes Most people start with an About page that introduces them to potential site visitors It might The written manual with WP style navigation search tool and index Visual This plugin was originally written as a 100 page PDF for me to give to my clients Over the last 4 years it has evolved into the premium video tutorial plugin for WordPress developers to give to their clients It saves us hours every month and is a real talking point with clients who are blown away at the professional level of support they receive from us via this plugin Clients can get up and running and managing content on their own website within 30 minutes of logging in and they rarely call us with questions about how to use WordPress They have never had an experience with a web developer like this before Thousands of WordPress developers all over the world use this plugin to train their clients quick
9. features competing for attention and screen real estate No one is to blame as Howard Jones once sang it s just that the Inter net moves so fast and the team at Automattic are focussed on making WordPress an awesome platform for developers It s the role of us devel opers to make WordPress as easy to use out of the box for our clients as an Apple product There is a very simple way to do this Id like to offer you tips and advice based on my experience and that of my business partner Brian Noth ing is set in stone and we are constantly evolving our own processes but contained within this report is over 10 years combined experience building websites for clients using WordPress as a content management system In this report you will learn e how to provide a simple and beautiful login experience e why you should only give your clients Editor access e how to build a simple and powerful business dashboard e how to train your clients to use WordPress fast e how to manage your clients questions more efficiently e how to add value with basic search engine optimisation strategies e the essential suite of plugins you need to know There s also a WordPress Deployment Checklist at the back of this report that you can use to make sure nothing falls through the cracks from here on If you implement just a few of these recommendations you will provide a more seamless experience for your clients and will save yourself
10. of the admin bar with the clients logo 16px by 16px This saves them asking the question What does that little W in the corner mean The standard WordPress admin bar A re branded WordPress admin bar This is achieved very simply by turning off the WordPress logo and up loading a 16px x 16px version of the clients logo via the White Label CMS plugin in the WordPress dashboard BRANDING Save changes Admin Bar Hide WordPress logo from the admin bar Add Your Logo 16px x 16px http s boxwp contentuploads 201 2 0B favi Upload Adds a 16px logo to the admin bar The admin bar settings in the White Label CMS plugin A MORE MEANINGFUL TITLE Next I rename the dashboard to something more enticing to the client like Business Dashboard or Online Shop Dashboard I also replace the default Home icon with my logo so every time my client logs in they are reminded of my company and the excellent job we did Dashboard The standard WordPress dashboard title and icon Business Dashboard A re branded and custom dashboard title and icon Again this is done very easily via the White Label CMS plugin Add Dashboard Logo http2 s boxwp contentluploads 2012 08Atont Upload ious ie st oe Replace Dashboard Heading Business Dashboard This will replace the heading Dashboard on the dashboard page This combined with a custom logo will help improve the brandin
11. of your RSS dashboard panel Add Your Logo 16px xi 6px httpsl s boxwp contentluploads 201 S OBAtont Upload Adds a 16px jogo before the tite http tontodigital comfeed The RSS feed address For example feed www ViIlminseo comauteed Number Items i i Number of RSS itame to show Show the content of the RSS tem This will display what l in your RSS feed If this ls not what you want please modify your RSS feed Adding an RSS widget to the dashboard with the White label CMS plugin PERFORMANCE ANALYSIS The final dashboard panel I add to the Business Dashboard is a Google Analytics widget that shows the client key metrics over the past 30 days This is what I call a 1 percenter A level of attention to detail that in stantly elevates me above the average web developer and shows I am serious about adding value to their business The Google Analyticator plugin makes this very easy to set up Visits Over the Past 30 Days Site Usage 4748 Vis Bounce Rate 14 201 Avg Time on Site 2 99 gt New Visits Top Pages 1 a i gee es 117 ews 2 eee ee ge ee gt er Cee 1060 Views 3 Wr rr ewe Tour and Features Video User Manuals 384 Views AL Se Gee 354 Views Sr rt ee Speed Up You Development Process Video User Manuals 289 Views Top Referrers Top Searches 1 650 Visits 1 not provided 625 Visits 2 ees 4 13 Visits 2 a ets 24 Visits J w eee 301 Visits
12. page 40 this plugin gives your clients over 35 video tutori als and a 100 page written manual right in their dashboard so they can learn how to use WordPress to manage the content on their site without bugging you Get it here That s all folks Of course there are many other plugins we use from time to time to achieve different things but these are the standards that ship with every website we build Happy Pressing of Words CHAPTER VI Leverag ing Ihe User Manual Just because theres more than one way to skin a cat doesnt mean you should I admit that quote has nothing to do with this chapter really I just like it It makes me laugh This chapter is designed for users of the WP Video User Manual plugin who are installing the plugin on multiple sites and will show you how to setup your Master Profile so you can install the plugin and have it re branded and customised in 5 secdonds Of course you can still cus tomise every setting via the Manual gt Manual Options page however setting up your options in the Master Profile means you can set it up once and forget it Check out the video walk through of this process on our website here The Master Profile Once you ave installed the plugin and activated it for the first time set it up the way you like it with your logos titles and set which videos youd like to show or hide Then navigate to the Set Master Profile tab tic
13. page templates were sometimes not detected Addresses problems with some category permalink Other WordPress News BuddyPress BuddyPress 1 6 1 WordPress tv K Adam White Why We Can Have Nice Things The Future of Front end Development And WordPress WordPress tv Ben Metcalfe Optimizing WordPress For Speed And Scale Weblog Tools Collection WordPress Plugin Releases for 8 13 WordPress tv Sam Hotchkiss WordPress As A Web App Framework Version 3 4 1 To this ont Business Dashboard Welcome To Your New Website Hi John Welcome to your new website Watch the video below to learn how to use this dashboard and start adding content to your new website within a few minutes Feel free to get in touch if you have any queries at our website Your Digital Marketing Update Sixty Second Lesson Lesson 12 G day Troy Dean Director of Geeky Stuff at Tonto Digital and welcome to 60 second lesson Lesson number 12 how to craft a tweet from a blog post or from your content In your content somewhere you should be teaching Read more Sixty Second Lesson Lesson 11 G day Troy Dean Director of Geeky Stuff at Tonto Digital and welcome to 60 second lesson Lesson number eleven how do you use the content that you create to have conversations online Instead of trying to think of something relevant Read more Sixty Second Lesson Lesson 10 Lesson number ten continuing our theme about making your content of
14. there is to wow your clients and make their life easy instead of being a pain the ass and a disappointment If youre building websites for clients using WordPress then youre al ready doing a pretty good job of wowing them TIl bet Let s go one or quite a few steps further Let s go from this fi Dashboard S Dashboard Right Now Content Discussion 1 Post 1 Comment 1 Page 1 Approved 1 Category O Pending O Tags O Spam Theme Skeleton Child Theme with 6 Widgets Search Engines Blocked You are using WordPress 3 4 1 Recent Comments From Mr WordPress on Hello world Hi this is a comment To delete a comment just log in and view the post s comments There you will have All Pending 0 Approved Spam 0 Trash 0 Incoming Links Sharon Elizabeth amp Co linked here saying Be Inspired Features and Link Party 32 Happy Tue ZTW linked here saying By Dave Blount at Moonbattery httpy moonbattery admin linked here saying Winning 21 to 14 In an awesome game Link http berita terkini linked here saying Untuk melakukan pendaftaran cpns online pelamar h ingellen linked here saying These 1000Base ZX SFP transceivers are with extend fsasrio linked here saying createElement script ga type te musictechnology gr linked here saying barton on Vimeo A simple filter sweep of a tw unknown linked here saying Facebook
15. time and money on every project you deliver Disclaimer In this report I make a lot of references to two plugins The White Label CMS which is freely available from the WordPress plugin repository and the WP Video User Manuals plugin which is a premium plugin My company makes both of these plugins however all of my recommendations are achievable without the use of any plugins We just use them because they make our lives easier Even though a lot of this report is based on the use of plugins the plu gins are merely tools that allow us to achieve our goal The philosophy behind this entire strategy is to add enormous value to the client therefore strengthening the relationship and differentiating ourselves from the pack This in turn helps us demand higher fees and attracts a higher calibre of client I would love to hear your feedback on this report as well as your meth ods and processes for building websites with WordPress for your clients Share your feedback on this report at our feedback page CHAPTER I First Im pressions When you login you ll notice a lot of information on the dashboard you can ignore all of it Sound familiar I grew tired of repeating this every time I delivered a new website to a client and then explaining what all that information was on the dashboard So I started exploring ways of simplifying the entire WordPress experience for my clients This was primarily a selfish exercis
16. EO 101 Speaking of Joost the next thing I recommend is installing his Word Press SEO plugin Unless you know what you re doing you can leave all the default settings as they are and enjoy the benefits of this excellent plugin It allows you to write custom SEO titles and descriptions for each page or post which I recommend you get into the habit of doing suggests related keywords based on your focus keyword and shows you what your page will look like on a search engine results page so you can make sure your entry is as enticing as possible to encourage click throughs WordPress SEO by Yoast General Page Analysis Advanced Social Snippet Preview Lorem Ipsum s box lorem ipsum Cached Lorem ipsum dolor sit amet consectetur adipisicing elit sed do eiusmod tempor incididunt ut labore et dolore magna aliqua lorem ipsum Your focus keyword was found in Find related keywords Article Heading Yes 1 Page title Yes 1 Page URL Yes 1 Content Yes 4 Meta description Yes 1 SEO Title Lorem Ipsum Title display in search engines is limited to 70 chars 59 chars left Generate SEO title if the SEO Title is empty the preview shows what the plugin generates based on your title template Lorem ipsum dolor sit amet consectetur adipisicing elit sed do eiusmod tempor incididunt ut labore et dolore magna aliqua The meta description will be limited to 156 chars 32 chars left if the meta
17. P style navigation search tool and index for those who prefer to learn by reading The written manual and videos explain every button on the visual editor toolbar the media library image editing basic text format ting adding pages and posts categories tags comments and more You can customise the plugin to only show the videos your client needs and you can re brand it with your own logo for a very professional train ing solution You can also add your own custom videos for each client At the time of writing the videos are available in native US English and Australian accents as well as Spanish Oh and all the videos and screen shots get updated automatically with every stable release of WordPress which means new videos get added and updated via the cloud Here are some screenshots of the plugin in action Johnny B fi Dashboard Manual oy Homepage Pages Media fo Appearance amp Profile Business Dashboard Welcome To Your New Website Hi John Welcome to your new website Watch the video below to learn how to use this dashboard and start adding content to your new website within a few minutes Feel free to get in touch if you have any queries at our website The manual menu in the dashboard 2 Manual gt Manual Hi welcome to your new website The following are some quick video tutorials which will help you get started If you want to read the manual for Videos some
18. Video User Manuals 384 Views 4 ee ets 354 Views S eh re ee me Speed Up You Development Process Video User Manuals 289 Views Top Referrers Top Searches 1 650 Visits 1 not provided 625 Visits 2 eee 413 Visits 2 ets 24 Visits 3 Garey tee oem 301 Visits 3 omy some cones Greene 11 Visits plugin 11 Visits S mea 10 Visits A simplified Business dashboard is far more useful to the client Restricted Access That s right In case you missed it I only give my clients Editor access to their website Why Because the majority of my clients do not have the technical ability to install plugins modify their theme or add widg ets They also dont know there is such a thing as an administrator On the rare occasion that a client actually asks for administrator access I make it very clear that if they break anything there will be a fee involved for me to fix it That usually scares most people off Anyone who does request administrator access must know there is such a thing and there fore usually has a good enough understanding of how WordPress func tions and is an advanced user not just a content editor However over 90 of my clients only have Editor access to the system which makes everyones life a lot easier The Business Dashboard Now let s take a closer look at the features of the Business Dashboard The first thing I do is replace the WordPress logo at the top left
19. ar in the copy There are 277 words contained in the body copy this is slightly below the 300 word recommended minimum add a bit more copy The keyword phrase appears in the URL for this page The keyword density is 1 45 which is great the keyword was found 4 times The page title contains keyword phrase at the beginning which is considered to improve rankings inthe specified meta description consider How does it compare to the competition Could it be made more appealing The meta description contains the primary keyword phrase The keyword appears in the first paragraph of the copy oo This page analysis brought to you by the collaboration of Yoast and Linkdex Linkdex is an SEO suite ROS that helps you optimize your site and offers you all the SEO tools you ll need Yoast uses Linkdex hesa 3 nN ex and highly recommends you do too Take control of SEO The Page Analysis tab by Yoast and Linkdex Ihe plugin gives you granular control over meta robots 301 redirects canonical URLs and sitemap exclusions for every page and post and al lows you to write custom paged descriptions for Facebook and Google I also recommend you take the time to setup your clients domain in Googles Webmaster Tools and verify the sitemap using the XML Sitem aps page in the WordPress SEO plugin It only takes a few moments and is essential for good SEO This is a truly outstanding plugin that is a must have f
20. ard 4 Collapse menu Business Dashboard Welcome To Your New Website Hi John Welcome to your new website Watch the video below to learn how to use this dashboard and start adding content to your new website within a few minutes Feel free to get in touch if you have any queries at our website Your Digital Marketing Update Sixty Second Lesson Lesson 12 G day Troy Dean Director of Geeky Stuff at Tonto Digital and welcome to 60 second lesson Lesson number 12 how to craft a tweet from a blog post or from your content In your content somewhere you should be teaching Read more Sixty Second Lesson Lesson 11 G day Troy Dean Director of Geeky Stuff at Tonto Digital and welcome to 60 second lesson Lesson number eleven how do you use the content that you create to have conversations online Instead of trying to think of something relevant Read more Sixty Second Lesson Lesson 10 Lesson number ten continuing our theme about making your content of champagne quality so that it attracts clients to want to do business with you Read more Tonto Digital Google Analytics Summary Visits Over the Past 30 Days adba ga Site Usage 4 748 Visits 26 58 14 201 Pageviews 00 03 11 2 99 Pages Visit 75 63 Bounce Rate Avg Time on Site New Visits Top Pages 1 we a tree gee ee cee Gees 1 171 Views 2 w ee Cage le ee Se Seer Cite 1 060 Views 3 Wem ee Tour and Features
21. ashboard 11 33 Desk com 46 47 Digg 61 Digg Digg 60 Digging Into Word Press 12 51 DNS 47 Do It With Word Press 62 Dont Make Me Think 7 Dropbox 72 Duplicate Post 71 E Editor 9 19 20 31 41 English 42 F Facebook 54 Flesch Reading Ease 54 G Google 48 49 51 52 54 55 56 57 58 61 68 Google 54 60 Google Analytica tor 28 29 30 69 Google Analytics 6 28 30 39 Google Docs 26 Google s PageSpeed Tools 62 Googles Webmaster Tools 55 Googlyzer 30 Gravity Forms 72 H help 38 Hulse Dion 50 I Internet Explorer 17 J Jacobs Geet 30 Jones Howard 8 K Kennedy Dan 4 Krug Steve 7 8 L Linkdex 54 M MaxCDN 62 Media 33 Mehta Rohan 32 Mullenweg Matt 8 N Net Tuts 32 New York Times 55 O Opera 17 P Pages 33 permalink 49 50 51 PlanetOzh com 13 plugin 10 Plugin Central 67 79 plugins 9 20 66 Posts 30 Post Snippets 70 Premium Plugins 72 Pretty Login URL 13 Profile 33 R Rackspace 72 Rackspace Cloud Files 62 RSS 27 S Schinkel Mike 34 screen options 38 search engine optimi sation 9 48 SEO 49 55 57 63 65 SEO Moz 55 57 Spanish 42 T Tools 30 Townes Frederick 61 U update nag 38 Update Services 59 US 42 user manual 40 V Valk Joost De 49 51 52 55 video tutorials 41 Video User Manu als 57 Vimeo Pro 24 VPS Net 62 W W3 Total Cache 61 68 Web Ninja Google Analyt
22. champagne quality so that it attracts clients to want to do business with you Read more Tonto Digital Howdy John Rl Google Analytics Summary Visits Over the Past 30 Days Site Usage 4 748 Visits 14 201 Pageviews 2 99 Pages Visit 26 58 00 03 11 75 63 Bounce Rate Avg Time on Site New Visits Top Pages 1 rr 1 171 Views 2 0 m 1 060 Views 3 we G Tour and Features Video User Manuals 384 Views 4 354 Views Video User Manuals 289 Views Speed Up You Development Process Top Referrers Top Searches a 650 Visits 1 not provided 625 Visits woa an 413 Visits 2 ets 24 Visits wom 301 Visite 3 Ome e a ge ewe Oe e 11 wp smashingmagazine com 125 Visits visits 1 2 a2 4 oer y oo plugin 11 Visits ome ete 10 Visits 5 dibhe 49 Visits A smart useful beautifully branded business dashboard with built in training videos Google Analytics and a simple menu of options Let s add so much value to our client that they will never think of using any other web developer they will refer you clients and they will apolo gise if they ring you with annoying little questions Let s get started Introduction Even though you know WordPress is a world class con tent management system chances are your clients will not have the faintest idea what to do with it Id like to begin with a quote from Steve Krug ab
23. charges your self hosted WordPress site with the Requires 3 2 or higher awesome cloud power of WordPress com Compatible up to 3 4 1 Last Updated 2012 8 4 For more information check out Jetpack me Downloads 2 202 523 Features include Average Rating Simple concise stats with no additional load on your server Previously provided by A A w H WordPress com Stats L ngs Check out the versions downloads ratings and support of a plugin before you download it My aim here is to make this as easy for you as possible This is a list of all the plugins we use on every site we deploy Free Plugins PLUGIN CENTRAL This plugin allows you to install multiple plugins at once by simply en tering the name or URL of the plugin download We keep a text file on our intranet with a list of all our preferred plugins which we simply copy and paste in Within 2 minutes all of our plugins are installed You can grab the text file of our preferred plugins here This plugin is also very handy if youre moving domains or web hosts Get it here WORDPRESS SEO I covered this plugin at length on page 52 No more to be said It s the bomb Check it out here W3 TOTAL CACHE I spoke about this plugin on page 61 Google loves fast performing web sites So do users Check it out here CMS TREE PAGE VIEW This is a really handy plugin which provides a nice tree view of all the pages in a website so your client
24. description is empty the preview shows what the plugin generates based on your meta description template WordPress SEO by Yoast General Settings Based on your focus keyword for a page or post the plugin then analyses your content and gives you hints on how you can improve your page The analysis is based on SEO fundamentals like making sure the focus keyword is in the page title URL heading description body content of your article and image ALT tags The plugin also analyses the readability of your content and gives you a Flesch Reading Ease score English lan guage only measures outbound links analyses subheadings and key word density All the things we know Google looks for when deciding how to rank a web page This analysis is provided by Linkdex WordPress SEO by Yoast General Page Analysis Advanced Social To update this page analysis save as draft or update and check this tab again The copy scores 8 in the Flesch Reading Ease test which is considered very difficult to read Try to make shorter sentences using less difficult words to improve readability The images on this page are missing alt tags No outbound links appear in this page consider adding some as appropriate The page title contains 11 characters which is less than the recommended minimum of 40 characters Use the space to add keyword variations or create compelling call to action copy No subheading tags like an H2 appe
25. e designed more to save me time rather than make it easier for my client I considered every step my client took from the time I sent them the login URL with their username and password until they were ready to write their first blog post Friendly Login I want my clients to be overwhelmed with how excellent their new web site is and how easy it is to use I know most of my clients have had hor rible experiences in the past with web developers and I m not about to be thrown in the same bucket So the first thing I do is give them a friendly login address that is super easy to remember Instead of http website com wp login php I use one line in my htaccess file which allows them to login at http website com login That one line comes courtesy of one of my heroes Chris Coyier co author of the fabulous book Digging Into WordPress Simply add this line to your htaccess file before any WordPress rewrite rules RewriteRule Alogins http yoursite com wp login php NC L There is a detailed explanation of what this line actually does over at digwp com all you need to know for now is that it works Oh and if you have no idea what an htaccess file is or where to find it check out this article on the official WordPress codex ADMIN SETTINGS Save changes Enable Login URL Redirect Yes Nov Clients can go to Jogin as well as wp login php only when permalinks are enab
26. e organizing WordCamps WordPress meetups hackathons free classes and the like since their projects were all happening locally there was nev WordPress 3 4 1 Maintenance and Security Release June 27 2012 WordPress 3 4 1 is now available for download WordPress 3 4 has been a very smooth release and copies are flying off the shelf 3 million downloads in two weeks This maintenance release addresses 18 bugs with version 3 4 including Fixes an issue where a theme s page templates were sometimes not detected Addresses problems with some category permalink Other WordPress News BuddyPress BuddyPress 1 6 1 WordPress tv K Adam White Why We Can Have Nice Things The Future of Front end Development And WordPress WordPress tv Ben Metcalfe Optimizing WordPress For Speed And Scale Weblog Tools Collection WordPress Plugin Releases for 8 13 WordPress tv Sam Hotchkiss WordPress As A Web App Framework Version 3 4 1 The administrators dashboard with a standard WordPress installation In the interest of saving a my client a lot of confusion and myself a lot of time I like to do two things 1 I only give my clients Editor access to their website and 2 I simplify the dashboard by removing everything they will not know is missing and leaving only what they need to know I call this a Business Dashboard Let me show you what that looks like and then I ll explain how and why fi Dashbo
27. elp files you have made for your client This means the welcome panel will appear for users with roles higher or equal to the one chosen Welcome To Your New Website The title of your dashboard panel Hi John lt br lt br gt Please add the text in html format here Weloome to your new website lt br gt lt bri gt Watch the video below to leam how to use this dashboard and start adding content to your new website within a few minutes lt br lt br gt lt iframe src http player vimeo comvideo 42957525 ttle 04byline 0apornrat 0acobr teedor width 330 height 185 frameborder 0 webkitAlowFullScreen mozallowtuliscreen alowFullScreen gt lt iframe gt lt br lt br gt Feel free to get in touch if you have any queries at lt a hret htipvvideousermanuals com gt our website lt a gt Add a custom welcome panel to the dashboard with the White Label CMS plugin There are three key elements to consider here 1 use the White Label CMS plugin to remove all the standard dash board panels except for administrators 2 add your own welcome panel via the White Label CMS plugin and 3 create a snippet of html for your welcome panel that you can reuse over and over again DASHBOARD PANELS Save changes Hide Right Now Hide Recent Comments Hide Other Dashboard Panels Yes Show Dashboard To Admin The dashboard panel settings in the White Label CMS plugin I have snippet of html stored in my Goog
28. g expenance for your client The dashboard logo and heading settings in the White Label CMS plugin A WARM WELCOME The next thing you ll notice about my customised dashboard is that it does not include any of the standard panels that WordPress throws up 39 CC out of the box like Right Now Recent Comments Incoming Links Plugins QuickPress Recent Drafts WordPress Blog or Other WordPress News This has saved days of my life not having to explain what these all mean Instead I include my own welcome panel that addresses my client by name introduces them to their dashboard and shows a brief video ex plaining how to use the dashboard and how to start making changes to their website straight away Welcome To Your New Website Hi John Welcome to your new website Watch the video below to learn how to use this dashboard and start adding content to your new website within a few minutes Feel free to get in touch if you have any queries at our website A custom welcome panel on the dashboard The video I made is generic enough that I can reuse it for every client and if there any specific quirks I need to cover off like custom post types I can just shoot an additional video add it to my Vimeo Pro ac count and embed the iframe code back into the dashboard This will appear on the dashboard We fracommend providing your contact details and links to the h
29. gin please note you will lose all your settings but this will not effect your master profile Saving your Master Profile in the Video User Manuals plugin Now that you have your master profile set the next time you install the plugin simply enter your serial number and tick the Apply my master profile button and the plugin will automagically be setup just the way you like it Incidentally we use this photoshop thumbnail file to produce the thumbnails so our videos look consistent with the videos that ship with the plugin Have fun Appendix WordPress Deploy ment Checklist This checklist comes straight from our intranet and is designed to help you deploy WordPress sites consistently Feel free to use it modify and improve it as you wish Incidentally we use and love Basecamp from 37 Signals to manage our projects 1 Create a new subdomain 2 Password protect the subdomain 3 Install WordPress on the subdomain 4 Create Editor user account 10 11 12 Upload our theme and activate the theme Install Plugin Central Install preferred plugins using plugin central Activate each plugin Change permalinks to read Post Name Post Id Post Name or Year Post Name Go to Settings gt Miscellaneous and uncheck Organize uploads by month Change title name in the SEO plugin Go to White Label CMS Re brand with client logos Add custom panel to dashboard with standard te
30. he very simple Post Name which means your URL looks something like this http your website com postname This is achieved by setting your permalink structure to Ypostname There is an argument that on a large site you might end up with 2 posts with the same name so you should use Category gt Post Name as the structure This means your URL looks like this http your website com category postname This is done by using this permalink setting Ycategory Y postname Dion Hulse a core contributor to WordPress gave a presentation at WordCamp in Melbourne 2011 and demonstrated that this permalink structure can slow down your page load time quite dramatically due to the structure of the WordPress database So we jumped on the recom mended permalink structure of Month gt Name which results in URLs like this http your website com 2012 08 postname This is set by choosing the following permalink structure Yyear Ymonthnum postname However our friend Joost De Valk has spoken and written about this at length on his website He s even had email conversations with Matt Cutts himself from Google and in the end Joost concludes that either Post Name or Category gt Post Name is the ideal permalink structure Showing dates in your URLs can decrease your click through rates from search engine result pages as your posts age The extra load on the Word Press database by using the Category in the pe
31. ics 30 White Label CMS 10 13 15 21 22 25 26 27 30 37 38 69 79 widgets 20 WordCamp 50 WordPress codex 33 59 WordPress Deploy ment Checklist 9 78 WordPress File Moni tor Plus 71 79 WordPress Plugin Repository 66 WordPress SEO 49 52 55 56 68 WordPress support forum 30 WP Super Cache 62 WP Video User Manu als 10 41 45 73 74 Master Profile 74 75 X XML RPC 59 J WI TROY DEAN Co Founder of Video User Manuals will only serve to strengthen the WordPress ecosystem I sincerely hope this e book helps you provide awesome websites to your clients and speeds up your development process Most of the information contained in this publication was initially documented for our own internal purposes to help us systemise our business deliver consistent results and free up some of our time In Ihe E Myth Revisited Michael E Gerber talks about the importance of having systems that any unskilled person could follow in orde to replicate a business In response Seth Godin wrote in Linchpin Are You Indispensa ble that a business built on systems that cheap labor can follow will result in products without humanity and personal connection I think they are both right WordPress is a toolbox full of systems that allow us to replicate websites fast Keeping our focus on the client experience results in a personalised service where everybody wins COPYRIGHT 2012
32. k the Set as master profile box and click on save changes O Video User Manuals Settings Branding amp Customization Videos Custom Videos Set Master Profile Language Australian English Which language accent would you like Menu up top Yes No The Menu item can go up under the dashboard rather than down the bottom Custom Plugin Heading Manual Change the heading of the plugin from Manual to what you want Custom User Manual Heading User Manual Change the heading of the plugin from User Manual to what you want Custom Introduction Text lt p gt Hi welcome to your new website The following are some quick video tutorials which will help you get started If you want to read the manual for some more in depth explanations on how your content management system works click lt a href admin php page vum ebook gt here lt a gt lt p gt Change the introduction text for your cients if you want The Set Master Profile tab of the Video User Manuals plugin EO Video User Manuals Settings Branding amp Customization Videos Custom Videos Set Master Profile Ifyou would like to save theses settings as your Master Profile so you can reuse them on other sites tick the box and click save NB This will overwrite your existing Master Profile however it will not affect any sites you have previously setup with your Master Profile Set as master profile lt gt lt Reset the plu
33. le Appearance amp Plugins 2A Users Th Tools Settings ee r n r pr i HILSTE TTET Aia PEA ba aF e g The WordPress admin menus before and after customisation THANK YOU FOR CREATING WITH WHO We all know WordPress is awesome but our client doesn t know or care what WordPress is They just think we are awesome for making their new website so easy to update So I like to get rid of the WordPress men tion and version number in the admin footer and replace it with some thing more useful Like my logo and a link back to my website Thank you for creating with WordPress Version 3 4 1 The standard WordPress admin footer Tonto Digital A re branded footer using the White Label CMS plugin Again this is easily achieved using the White Label CMS plugin http s boxAwp contentuploads 201 2 08 tont Upload agente appear in the footer an the i and side http Mtontodigital com There will be a link to your website in the l footer Leave ft blank if you don t want the link otherwise please include nttp i aaa Digital i The developer s name will appear in the footer This wil hide WordPress Version in night comer of the footerand on the Right Now dashboard panel Customising the footer in the White Label CMS plugin THE NOT SO OBVIOUS Finally in an attempt to eliminate 95 of incoming phone calls from newbie clients asking irrelevant questions there are three
34. le Docs intranet which I reuse for every project All I need to do is change the first name and paste it into the White Label CMS plugin and click save Here is my html snippet from my intranet Hi First Name lt br gt lt br gt Welcome to your new website lt br gt lt br gt Watch the video below to learn how to use this dashboard and start adding content to your new website within a few minutes lt br gt lt br gt lt iframe src http player vimeo com videO xxxxxxxx width 330 height 185 frameborder o webkitAllowFullScreen mozallowfullscreen allowFullScreen gt lt iframe gt lt br gt lt br gt Feel free to get in touch if you have any queries at lt a href http your website com gt our website lt a gt Obviously you need to update this with your details such as your own vimeo iframe code and the link to your website FEED THE FIRE Directly underneath my custom welcome panel I include another dash board panel that displays the most recent three posts from my company blog This is a great way to automatically nurture the relationship you have with the client by constantly feeding them new information every time they login This helps position yourself as an expert in your field and generate new business from the client in the future It s also very easy to setup by adding an RSS panel to the dashboard us ing the White Label CMS plugin Your Digital Marketing Update The title
35. led Enabling login redirect with the White Label CMS plugin Now that my client has a user friendly login address my next mission is to prevent any confusion when they arrive So instead of showing them the standard WordPress login page like this GY worvPress Username Lost your password Back to WP Sandbox The login page with a standard WordPress installation as of version 3 4 I like to show them a personalised login page like this JOHNNY Username Remember Me Lost your password Back to Johnny B A re branded login page using the White Label CMS plugin This saves any unnecessary questions like What s WordPress More importantly though it makes the client feel comfortable because they are dealing with something familiar Login pages are ubiquitous on the Internet so the concept of a user name and password is not a foreign one and their own logo puts them at ease and makes them feel at home This is very easily achieved using the White Label CMS plugin This will make the login screen have a white background Useful if your logo isn t transparent h Jis box wp content u oads 2012 0 B logi u oad This logo will appear on the login page It zs i P od Watoad should be about 300px by 80px Customise the login screen with the White Label CMS plugin This is one small action that will begin to set you apart from the bad experiences they have had with web de
36. ly and easily Learn more about the WP Video User Manual plugin here Incoming Distractions Now that you have your client up and running and managing their own website with a simple Business Dashboard and a built in video tutorial user manual you can get on with building your next WordPress website That is until your client calls you or sends you an email with a query about one of those custom post types you wrote or some new feature they realise they need How do you manage these incoming queries so that they dont distract you when youre in the middle of some awesome CSS ninja moves Desk com No I m not an affiliate and I use the free plan anyway Desk com is a hosted help desk solution that is simply awesome It al lows you to effectively manage and keep track of all your incoming questions called Cases in a time efhicient manner It prevents things falling through the cracks frees up your email inbox and has a beautiful user interface You can re brand Desk com and set it up to map from your own domain by simply adding a CNAME record to your DNS so your clients can visit http support your domain com and see a beautiful easy to use support desk Tip One of the best features of Desk com is that it allows you to store articles including videos and screenshots in a knowledge base This means once you answer a common question you can store it your knowledge base and Desk com will attempt to a
37. ly below the title of each page or post in the Edit Page and Edit Post screen allowing you to duplicate an existing page or post with one click The new clone is created as a draft ready for you to edit and publish Very handy Check it out here WORDPRESS FILE MONITOR PLUS This plugin provides a little extra security by monitoring your Word Press installation for any added deleted or changed files When a change is detected an email alert can be sent to a specified address Very useful Get it here Premium Plugins Yes we pay for plugins They make our lives easier and add enormous value to our clients Here are three premium plugins we install on every site without question BACKUP BUDDY Backup your entire WordPress site themes widgets plugins and data base and send the backups to Dropbox Amazon S3 Rackspace or de liver them via email to the client Schedule regular backups via the cloud so you can sleep easy If anything goes wrong you can easily restore a site with 30 minutes Awesome for moving hosts or domains too Get it here GRAVITY FORMS Gravity Forms is much more than a contact form plugin Its a full fea tured form generator with an easy drag and drop interface multi page form support and conditional logic built in It s the only form plugin we use Grab it here WP VIDEO USER MANUAL I think P ve made a case for this plugin already but just in case you missed it on
38. more in depth explanations on how your content management system works click here User Manual gt Homepage Pages The Dashboard 3 Media Wordpress Video Tutorials Appearance A Profile 4 Collapse menu The Dashboard Getting To Know The Editor Visual HTML Bijm ge Bea 2eoR 9 o8 Unordered list Alt Shift U This is your first post ton or aeiete O The iPad friendly video player that you can re brand JohnnyB New User Manual To open your user manual please click here Videos User Manual cp Homepage E Pages Media Appearance 4 Profile acy ari Lolapse menu WEBSITE USERS MANUAL Re branded written manual in the dashboard Quick Start Login Profile Edit Add New Pages Edit Add New Posts Editors Guide Login G The Dashboard amp Profile Content The Editor The Toolbar Insert Edit Link Fullscreen or Distraction The Kitchen Sink Upload insert Edit image Pages x Posts Sh Media gP Links CJ Comments Th Tools esearch Co gt Index gt Bookmarks P14 The Editor gt Edit Image Edit Image You can edit images to change the way they appear on your page D Wordpre f i Edit Page msnm E Sample Page Al Pages Ald hra Uploadntert Q Comments BI EE B22 a 9 8 Pagan UBA BOO Q 9 Thes i an example page s dfierert from a biog post Orel served af 800 26 arn Last
39. n swer your clients questions in the future from the articles in the knowledge base before distracting you with a new Case I could go on for days about how powerful Desk com is and how much time it saves me Check it out It s very cool And free Desk com Wheres The Manual 47 CHAPTER IV Directing Traffic Basic Search Engine Optimisation is not a luxury Its a must have Handing over a website to a client without it is lazy irresponsible and unnecessary Search engine optimisation has bewildered web developers for a long time and all the conflicting opinions about how the Google algorithm works and the best practices to adopt make it difficult to know where to start I believe this is why most web developers dont bother I am no expert but we have had some very good results in house by following a basic process of making sure the fundamentals are in place This guide is designed to help you implement some basic SEO tactics that will help your clients website get indexed by Google and hopefully start to appear in search results There are no guarantees with SEO but this is a good place to start A lot of these recommendations are based on the work of Joost De Valk from the Netherlands and his excellent WordPress SEO Plugin The Perfect Permalink There s been a healthy debate for a long time now about the best perma link structure to use in a WordPress site lve always preferred using t
40. ns for clients users Does anyone know somewhere that has simple instruction on how to post edit posts edit pages in wordpress l m looking for something to pass along to a www experts exchange com Web WordPress Q_24574596 html Cached Troy Dean VUManuals on Twitter Wordpress User Manual Finally a comprehensive video and online manual that Wordpress Instructions For Clients How to hand over a CMS to clients twitter com VU Manuals Search engine results within 48 hours We hope our basic SEO guide helps you get great results for your clients CHAPTER V Essential Plugins So many plugins so little time The world of free plugins is a wild ride Many free plugins are free from support free from awesome features free from thorough testing and free from headaches I suggest you only ever download free plugins from the official WordPress Plugin Repository and check to see how recently the plugin was updated which version of WordPress it is compatible with and how well serviced the support forums are for the plugin If you find a plugin that works really well and does exactly what it prom ises make sure you vote for it and rate it It helps all of us choose more wisely Supercharge your WordPress site with powerful features previously only available to WordPress com users Description Installation FAQ Screenshots Changelog st Senn Developers Jetpack is a WordPress plugin that super
41. o manage the content on their website Phew CHAPTER III Where s The Manual Well I would have read the manual before I called you however this is no manual thats why Im calling you Televisions ship with user manuals Automobiles ship with user manu als Computers ship with user manuals WordPress does not There are a several good reasons why you should provide a user manual for your clients It will save you lots of time an swering the obvious questions about the visual editor the media library how to upload images and how to paste text in from that dreaded Mi crosoft Word program that people still use It will make you look more professional and strengthen the relationship you have with the client which could lead to more business or referrals to new clients It allows you to get on with doing what you do best without being interrupted by a dozen phone calls when the client forgets something It s the right thing to do So without giving you too much of a sales pitch here are the basic fea tures of the WP Video User Manual plugin WP Video User Manual The WP Video User Manual plugin adds a menu item to the dashboard called Manual It contains over 35 high quality professionally pro duced screencast video tutorials that cover everything an Editor can do in WordPress The videos are iPad compatible too It also contains a 100 page written manual with over 100 screenshots W
42. of Editor You are currently logged is as the admin so you will not cae see any changes in the menus until you login with a different user role Which profile best fits your clents needs Hides Posts amp Comments sections Hides Media trom left menu Hides Links from left menu Hides Pages from left menu Hides Comments from left menu Hides Profila menu item trom lett menu A a Zi O Zi a Zi Hides Tools from left menu Hiding menus using the White Label CMS plugin Hang on a minute What about the fabulous WordPress custom menu system How do I give my clients access to that so they can add pages to their main navigation or footer menu Fear not We have an option for that too Simply give your Editors access to the Appearance menu and then hide the other options 3 The follawing change will display the Widgets or Menus or Background or Header option in Appearance to users with the G role of Editor Please refer to the help tab to understand the consequences of enabling this option Access To Appearance Menu Yes Nol The Appearance Menu Hide Themes Hide Widgets Hide Menus Hide Theme Options Hide Header Give Editors access to the Menus menu item with the White Label CMS plugin USEFUL IS THE NEW COOL Finally I like to add something really useful to my clients navigation menu The ability to edit their home page without having to dig into a template There are a couple
43. of ways you can do this You could base the home page template on custom post types or you could build your own admin page to allow your client to change certain aspects of the home page We developed our own plugin and admin options page based on this excellent tutorial by Rohan Mehta at Net Tuts Whichever option you choose adding a new item to the menu so your client can edit their home page requires you to use the add_menu_page function built in to WordPress There is a full explanation of this func tion in this article in the WordPress codex ll share the function I use when I build a home page based on a Cus tom Post Type This lives in my theme s functions php file add_action admin_menu my_custom_menu function my_custom_menu if function_exists add_menu_page amp amp current_user_can manage_options add_menu_page Homepage Homepage 0 edit ohp post_ type td_home_slides vseoha_admin wp admin images generic TAT png 3 This function adds a new menu to the WordPress admin menu called Home page which takes the user to the edit screen for a custom post type called td_home_slides see custom post type naming conven tions Using the position of 3 places this new menu page directly un derneath the Dashboard menu Now I am hiding all the unnecessary menu items from my client and only showing them Dashboard Media
44. onbattery admin linked here saying Winning 21 to 14 In an awesome game Link httpy berita terkini linked here saying Untuk melakukan pendaftaran cpns online pelamar h ingellen linked here saying These 1000Base ZX SFP transceivers are with extend fsasrio linked here saying createElement script ga type te musictechnology gr linked here saying barton on Vimeo A simple filter sweep ofa tw surreywebmaster linked here saying Box ticking coppers with no common sense and why T Jah linked here saying Download Link https www box com s d1 ea4acbec86s Plugins Most Popular Ultimate TinyMCE install Description Beef up your visual tinymce editor with a plethora of advanced options Newest Plugins Goodbye Syntax Highlighter install Say goodbye to plugins like SyntaxHighlighter Evolved and hello to highlightjs With this plugin you can seamlessly transition from one to another Thank you for creating with WordPress Screen Options y Help v QuickPress Title Uploadjnsert Sk Save Draft Reset Recent Drafts There are no drafts at the moment WordPress Blog Event Organizers Unite July 13 2012 I m happy to announce the formation of a new official contributor group within the WordPress project for the organizers of in person events that promote WordPress Though there are hundreds of people around the glob
45. or any website It s easy to use powerful and your clients will love you for it And it s free Read more about the plugin on Joosts website and brush up on your SEO skills with this excellent beginners guide by SEO Moz Finally this great article from the New York Times website way back in 2006 explains why writing headlines for search engines is important It s still as relevant today as ever Redirecting Traffic A rookie mistake for inexperienced web developers is to redevelop a website for a client and pay no attention to any existing pages that may be attracting organic search traffic from Google If your client has 30 pages attracting a few thousand visits a month from search engines you want to make sure you redirect that traffic to the new website once it goes live The best practice for redirecting traffic is to use a 301 permanent redirect which tells Google that a page has permanently moved to a new loca tion The WordPress SEO plugin allows you to setup 301 redirects for individual pages or setup a series of redirects in your htaccess file The correct syntax for a 301 redirect in your htaccess file is redirect 301 old new For example if I need to redirect traffic from an URL of http www my website com resources uploads article 103 html to anew URL of http www my website com blog post name 103 then the entry in my htaccess file would look like this redirect 301 resources
46. other things I want to remove from the dashboard 1 The screen options drop down 2 The help drop down 3 Any version update nag notifications whenever a new stable re lease of WordPress is set free This can all be achieved with three little radio buttons in the White Label CMS plugin ADMIN SETTINGS Save changes Hide Nag Update This will hide the Nag Update for out of date versions of WordPress Hide Help Box This will hide the Help Box dropdown This will hide the Screen Options dropdown Hiding the update nag help and screen options with the White Label CMS plugin This means that whenever you or other administrators login you will still see the WordPress version update notification under Dashboard gt Updates but anyone without administrator access will not be notified LET S RECAP This is what my client will now experience when I hand over the keys to their new website 1 an easy to remember login URL of http website com login 2 aclean and simple login page with their logo 3 a simple Business Dashboard once they login with their logo a welcome video RSS feed of my blog and Google Analytics widget 4 asimple menu of items to choose from including a home page editor pages media library custom menus and profile settings 5 no mention of WordPress version numbers or any other distractions My client now has an awesome content management system they can start using immediately t
47. out usability from his inspiring book Dont Make Me Think After all usability really just means that making sure that some thing works well that a person of average or even below average ability and experience can use the thing whether its a Web site a fighter jet or a revolving door for its intended purpose without getting hopelessly frustrated One of the things I love about Apple products is that they ship with very clear instructions on what to open first and where to start You are not left to your own devices to figure out how to use your new MacBook Pro or iPhone You are guided through the experience with intuitive instructions and software This is because the user of the product has been considered with every decision made On the flip side if you ve ever used a piece of hardware or software that was shipped by an engi neer without any user experience consideration hopeless frustration is inevitable WordPress is an awesome piece of open source software and I am grate ful to Matt Mullenweg and the entire community for making it what it is today However if you use WordPress to build websites for clients you may have realised that its usability struggles by Steve Krug s defi nition I posit that this is because WordPress was originally a blogging platform and us developers have dragged it kicking and screaming into a full featured content management system Therefore we have a hybrid of blog and CMS
48. rmalink only applies to large websites with hundreds of pages and this can be overcome with a good caching plugin which we ll talk about later Finally Chris Coyier at Digging Into WordPress got to the bottom of this issue and talks about it at length here Essentially starting your per malink structure with a number is better than text His preference Ypost_id postname A little weird he admits but effective Personally m now in favour of Post Name for small to medium websites and Post ID gt Post Name or Year gt Post Name for websites that may end up with hundreds of posts Permalink Settings By default WordPress uses web URLs which have question marks and lots of numbers in them however WordPress offers you the ability to create a custom URL structure for your permalinks and archives This can improve the aesthetics usability and forward compatibility of your links A number of tags are available and here are some examples to get you started Common Settings Default http s box ps123 Day and name http s box 2012 28 19 sample post Month and name http s box 2012 e8 sample post Numeric http s box archives 123 Post name http s box sample post Custom Structure Xpostnamex Setting permalink structures in the WordPress dashboard under Settings gt Permalinks I suggest you read this excellent article and watch the videos with Matt Cutts from Google on Joosts website S
49. s can easily understand the structure of their site You can edit search and drag and drop to reorder pages within the tree view giving your client a very intuitive way of managing their pages Check it out here WHITE LABEL CMS I have covered this plugin in great detail already We love it You will too Download it here GOOGLE ANALYTICATOR I covered this plugin on page 28 Check it out here POST SNIPPETS This very useful plugin lets you build a library with snippets of HTML PHP code or recurring text that you can reuse in your posts and pages You can also use the plugin to create your own shortcodes This is excel lent for maintaining the integrity of your design and still allowing the client full access to the WordPress WYSIWYG editor Check it out here ADVANCED CUSTOM FIELDS If ever there was any doubt about WordPress as content management system this plugin puts all those doubts to rest Among its many awe some features it gives you complete control over the Edit screen for Pages and any type of Post including custom post types This means you can remove unnecessary fields form the Edit screen and only show what is necessary This plugin was created by fellow Melbournian Elliot Condon so were extra fond of it Check out the full list of features and documentation on the official Ad vanced Custom Fields website or grab it here DUPLICATE POST This plugin adds a Clone option direct
50. t With WordPress has written an excellent guide to getting started with W3 Total Cache and if it all gets too hard the plugin author will install it and setup a basic configuration for you for 150 at the time of writing This plugin is awesome Dont be scared Use it and wow your clients with high octane performance The other caching plugin of note is WP Super Cache which is co au thored by Automattic themselves the company behind WordPress With over 3 5 million downloads and excellent reviews its worth using if you just want to cache static html versions of your pages to speed up your sites performance You can pretty much install it and forget it Piecing It All Together We recently identified a new keyphrase we wanted to rank for so we put this basic SEO strategy into place This is what we did e re wrote the article to include the keywords we wanted to target e optimised the image ALT tags e made sure we linked to the post from the home page e used the SEO plugin to write a special optimised title and meta de scription e published the article so the all the update services were notified e we then tweeted the article e then we Dugg the article e finally we submitted a video to YouTube with optimised titles and keywords These were the results with seven hours Google wordpress instructions for clients Search the web pages from Australia Web Show options Results
51. t guarantee your success nor are we responsible for any of your actions Any pricing mentioned in this book was determined to be accurate at the time of release However we have no control over the third party websites we may have mentioned so be sure to review their offerings if you decide to do business with them WordPress and its related trademarks are registered trademarks of Au tomattic Inc This report is not affliated with or sponsored by Automattic Inc or the WordPress Open Source project Rights Notice This report was created for subscribers of the WP Video User Manual Plugin Subscribers of the plugin are hereby given the right to use this content to their own benefit or to give away the report to their custom ers subscriber list or anyone they think might benefit from it You do not however have the right to sell this report or make changes to it Index Index Symbols 37 Signals 78 301 permanent redi rect 56 lt hi gt 57 58 htaccess 12 13 56 A Advanced Custom Fields 70 ALT tag 58 63 Amazion Cloud front 61 Amazon S3 72 Appearance 33 Apple 7 8 Australian 42 Automattic 62 B Backup Buddy 72 Basecamp 78 Buffer 60 Business Dash board 19 20 21 C caching 51 Clarke Andy 17 Clements Dave 62 CMS Tree Page View 69 CNAME 47 Comments 30 Condon Elliot 70 Coyier Chris 12 51 Custom Post Type 33 Cutts Matt 51 52 61 D d
52. tes it will take to explain to your client the importance of writing meaningful text in the ALT tag for all images they upload to their website Search engines read this text and a little bit of thought into the ALT text for an image can have a positive impact on search engine rankings File name login logo png File type image png Upload date August 14 2012 Dimensions 300 x 80 lagin lago File URL http s boxAwp contentfuploads 2012 08 lagin loga png Location of the uploaded file Editing the ALT text for an image in the WordPress dashboard Ping Them An Update A little known but very powerful feature in WordPress is the Update Services feature This feature sends out a XML RPC ping to a bunch of blog aggregation services whenever a page or post is created or up dated This article on the WordPress Codex explains the benefits of this in greater detail By default WordPress pings just one service http rpc pingomatic com However weve discovered a whole list of other services you should ping too You can download the entire list here and just copy and paste it into the Update Services field in the WordPress dashboard under Settings gt Writing Update Services When you publish a new post WordPress automatically notifies the follawing site update services For more about this see Update Services on the Codex Separate multiple service URLs with line breaks http rpe pingoma
53. tic com The update services option under Settings gt Writing Get Social One of the quickest ways to get your clients new website indexed by Google is to get the domain name out into the social sphere Adding social media buttons to the website is a breeze with the free Digg Digg plugin from the boys at Buffer We have found in our experience that sharing a website on Google Plus via the 1 button and submitting the home page URL to Digg can get a website indexed within hours rather than days Your client will love you once they see their website appearing in Google search results The Need For Speed In early 2010 Matt Cutts from Google announced that they were going to start counting site speed as a signal in determining search rankings Since then web developers and publishers have been trying to optimise their websites for faster performance We know it help search rankings but it also provides a better user experience The solution In a nutshell the W3 Total Cache plugin from Frederick Townes Now this plugin can get super complicated because its super power ful Some of it s features include caching pages and posts minifying css and javascript integration with Content Delivery Networks like Ama zon Cloudfront Rackspace Cloud Files MaxCDN and VPS Net mobile device support and a whole swag of other goodies that make your site fast and scalable Thankfully Dave Clements from Do I
54. to provide the clearest instructions for your clients digg com software Wordpress_Instructions_For_Clients Basic WordPress User Manual Needed FreelanceSwitch Forum 10 posts 5 authors have been building a fair number of sites in WordPress and my clients have never worked with it before wanted a guide that was super easy in language forum freelanceswitch com topic php7id 8144 Cached WP Instructions Plugin Sam Burdge 19 Feb 2008 Comment by WordPress Instructions for clients KnowlT Date February 24th 2009 at 3 28 am that makes it possible to keep those www samburdge co uk wordpress wp instructions plugin Cached Wordpress Instructions For Clients Wordpress Manual Plugin We share with you the optimal installation of Wordpress to provide the clearest instructions for your clients Including a customised dashboard menu www videousermanuals conv wordpress instructions for clients 7 hours ago Wordpress Instructions For Clients WordPress Slides and Videos Wordpress Instructions For Clients Author sliedevideo Filed under Videos Thursday Apr 15 2010 videousermanuals com This videos shows you the best way wpslide com wordpress instructions for clients 7 hours ago Search engine results within seven hours These were the results with 48 hours Google wordpress instructions for clients Search sana sess Web Show options Results 1 10 of about 319
55. uploads article 103 html http www my website com blog post name 103 Redirecting traffic can be tricky but you can t just ignore it if your cli ents existing URLs are pulling in visitors I suggest you read up on redi rection over at SEO Moz Page Headings H Its very common for WordPress themes to use the lt h1 gt tag for the logo or name of the website in the header of the template This is not good practice from an SEO point of view Search engines want to know what each individual page is about So if your website is titled Video User Manuals and a particular page is titled SEO for WordPress Newbies then you need the page heading to read SEO for WordPress Newbies not Video User Manuals Having the lt hi gt tag wrapped around the website name in the header will tell to Google that every page in your website is called Video User Manuals and that s the subject of your entire website The best practice is to make sure your theme template files such as single php page php home php etc includes the following lt h1 gt snippet lt h1 gt lt php the_title gt lt h1 gt This will ensure that whatever your client enters into the page or post title field in the WordPress dashboard will be read by Google as the first level heading on that page or post sv Add New Post The page or post title field in the WordPress dashboard Explain the ALT tag Spend the 5 minu
56. velopers CHAPTER II Need To Know Basis I really dont have to worry about a client not seeing bor der radius generated rounded corners if they themselves use Internet Explorer or Opera because they simply do not know that something is missing Andy Clarke As far back as 2008 one of my web design heroes Andy Clarke was advocating that we stop showing clients static designs and instead get them to sign off on designs in the browser I strongly recommend you read this article to understand why this is a great idea The takeaway point is that clients do not know something is missing if they ve never seen it So if I give my client administrator access to their website and they log in to a standard WordPress installation they will see the following fi Dashboard 4 Collapse menu Dashboard Right Now Content Discussion 1 Post 1 Comment 1 Page 1 Approved 1 Category O Pending O Tags O Spam Theme Skeleton Child Theme with 6 Widgets Search Engines Blocked You are using WordPress 3 4 1 Recent Comments From Mr WordPress on Hello world Hi this is a comment To delete a comment just log in and view the post s comments There you will have All Pending 0 Approved Spam 0 Trash 0 Incoming Links Sharon Elizabeth amp Co linked here saying Be Inspired Features and Link Party 32 Happy Tue ZTW linked here saying By Dave Blount at Moonbattery httpy mo
57. xt Set CMS profile to website Enable Menus for editors Go to WordPress File Monitor Plus enter email address for notifica tions and set Admin Alert to No Disclaimer Do your due diligence and take responsibility for your own business The information contained in this report contains the opinions of the author as at the date of this publication Because the Internet moves at warp speed the author reserves the right to alter or update his opinion in the future This report has been provided for informational purposes only While every attempt has been made to ensure it s accuracy neither the author nor his afhliates partners assume any responsibility for errors inaccura cies or OMISSIONS The author isn t a legal professional nor does he claim to be If you need any legal business or accounting advice you should seek the guidance of a professional in your area While the information contained in this report has been proven to work for the author he makes no specific guarantees in regards to the out come you ll experience Why you ask Well solid information is great and all but it doesnt do any good if it just stays stuck in your head In order for this information to work you must take action Your level of success will largely depend on the time you devote to the information presented and the amount of action you take Since these factors will vary from individual to individual we canno
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