SMS Broadcast User Manual
Contents
1. GRAPEVINE SMS Broadcast User Manual This document is aimed at Grapevine Affiliate administrators and users who have been provisioned to use SMS Broadcast Version 2 0 Document location On Owl at Documents Projects SMS Broadcast SMS_Broadcast_User_Manual_V2_0 docx Date 15 February 2010 Support For assistance please contact Grapevine 27 21 702 3333 or email info vine co za Feedback Was this document useful What can we do to make this user guide more useful and informative Please email info vine co za with your comments and feedback WWW vine co za SMS Broadcast User Manual Table of Contents PDD EV IARIONS ccacesiiiccectsvtincedawstindeveduamsacawisinc vata delncwdawsnaduaudunaiasanawae cous RCA dd GS doada 4 DE TIAITI ONS arora AA E AAEE TA E N OA 4 Te VEO CUCU ON sisira oi E ETEA ETET TERA Eed 5 I Whatis the purpose ofthis manual sad RE a dE SALAS ssa 5 12 What ESMS Broadcast aussi aria aes deca e E E Si a 5 1 3 SMS Broadcast feature Seina AAAA NS 6 1 4 What do you need in order to get started ossssssseesesseessrrrrssrrresrreresererssrereserressrereserersseere 6 15 USED LOTES caina Rae RD sus ee estate a a 6 1 6 Logging in to the SMS Broadcast Home page nana pas asenica saida aa Cano Sd quais dado 7 1 6 1 Changing your personal GClAING same ssa ei otal teeta si ood ete 7 16 24 SMS Broadcast UNCION S sarado A dE ba RS aa 8 1 7 QUICK STAC euE ieie r e a a ea e SS teadeatonaaseueas 9 2 P2. enter the SMS message you want to broadcast You can type up to a maximum of 160 characters Write your message Go to ww w SA leaders screensavers co za for larger than life screensavers of South Africa s leaders movers and shakers 40 characters remaining Important e If you are sending a list of cell numbers with unique messages for each you will not need to enter a message in Step 1 e lf you are using tags you will need to enter these in the message body in Step 1 Set up a return address Under Return address enter a valid email address to which you wish replies to be sent Note If you omit an address the default address in your profile will be used Retum address penny vine co za Schedule your broadcast Under Schedule your broadcast select a Transmit time at which you wish your campaign to be sent in the following format yyyy MM dd HH mm Select a Transmit period starting with the time from which you wish to send the broadcast to the time you wish it to stop transmitting whether all messages have been sent by then or not Note If you don t enter the date and time you want the broadcast to be sent it will be sent immediately Schedule your broadcast Transmit time yyyy MM dd HH mm Transmit periodfram To Enter recipients Under Upload your list in the Ad hoc list box enter the mobile phone numbers of the recipients to whom you wish to send your message 9 Ad hoc list of cell number
3. Figure 4 SMS Broadcast Home page e The CREATE BROADCAST tab allows you to create a broadcast e The VIEW REPORTS tab allows you to view details of your sent broadcasts and broadcast statistics See 1 6 Logging in to the SMS Broadcast Home page 1 7 Quick start guide To set up a broadcast quickly follow the instructions step by step in 3 Creating a broadcast You will be directed to the sections in this manual that you need to read to set up your broadcast correctly It is recommended that you read the section on 2 2 Creating a recipient list first This section tells you about the different ways you can set up a broadcast 2 Planning an SMS Broadcast How to plan your broadcast You should plan your broadcast before you start creating it in the web application You will need to e select an email address to which you want SMS Broadcast to send email notifications for and replies to the messages you send see 2 1 Message replies and email notifications If you send a large broadcast campaign you Inbox could get full very quickly so you should use an email address specifically for this purpose e decide how you are going to handle your list of recipients o for small broadcasts you can enter the recipient mobile numbers manually in SMS Broadcast when you set up your message Page 9 of 25 SMS Broadcast User Manual o for larger broadcasts you will need to create a recipient list that you upload when you create your message SMS Br
4. do l access the SMS Broadcast reports page 1 On the Home page in the MY PRODUCTS tab click SMS Broadcast 2 In the VIEW REPORTS tab select a report to run 5 3 My scheduled message hasn t gone off Ensure you have scheduled your message for the correct date and time before contacting Grapevine support It is easy to enter a typo for the date Run a Message Report and check to see if your campaign is in the list See 4 3 Broadcast Messages Messages Report If it isn t it has been scheduled for a later date There is no facility to view scheduled message Please contact Grapevine support 5 4 Why can t I log in to the SMS Broadcast web application You need to check firstly that you have the correct URL and then that you are entering your username and password correctly Your Login URL is provided at the bottom of the SMS Broadcast provisioning email you should have received along with your username and password Your username and password should be entered exactly as provided in the provisioning email The password is case sensitive Also check that you have not confused a zero with a letter O 5 5 My report is not showing any data Ensure you have selected the correct service type when you enter your search criteria for the report Page 19 of 25 SMS Broadcast User Manual Select the service type Se Leni The service type indicates whether your broadcast was submitted by email or via the web application
5. message to be routed to recipients lt email domain gt is the email domain that you received by email when you were provisioned by Grapevine as an Affiliate e g smsbroadcast vine co za Example sms smsbroadcast vine co za Step 2 Type your authentication code in the Subject field of the email You will have received this code in an email when you were provisioned by Grapevine as an Affiliate Step 3 Type your SMS message in the body of the email Note The message must be less than 160 characters in length to fit into a single SMS message Step 4 Attach your cellnumbers txt file which is your recipient list to the email Step 5 Click Send Page 22 of 25 SMS Broadcast User Manual Options Format Text Developer Es Picture Clip at Hi Illustrations Subject COT241 r Attached cellnumbers txt 158 E Hello Sales Team Don t forget the meeting at 10 00 If you can t make it reply to this message Regards Bill Figure 16 complex message with mobile phone numbers text file 6 2 2 Messages with unique content to different recipients With this list format you are able to send unique messages to different recipients To do this you will need to type in the text file each individual message that is associated with a particular mobile phone number Each message must be on a separate line and the message text m
6. must contain valid mobile numbers preferably in international format so that the leading O has been removed e g 2782 2783 2784 etc The mobile numbers must not contain any spaces and comprise digits only e You MUST correctly name the text file If you don t you won t receive an error but the file will not be uploaded The name of the text file depends on what format you have chosen see the examples below e SMS Broadcast recognises upper and lower case so you should capitalise names if that is how you want them to appear in an SMS Which text file format you choose will affect the way the content of your message is generated You can create three different types of recipient lists using a text file 1 a list containing only mobile numbers this type of list is quick and easy to compile for straightforward SMS campaigns and only contains phone numbers 2 a list containing mobile numbers and unique messages for each mobile number this type of list can be used to send out unique messages to individual recipients 3 a list of mobile numbers tags and the corresponding content for the tags this type of list can be used to personalise your message by using a template for the body of the message 2 2 1 Example message with mobile numbers only The simplest list of mobile numbers you can create is a list of numbers in MSISDN international format Each number must be on a separate line All recipients in the list will receive the sa
7. to you by Grapevine To change your personal details 1 Onthe Home page click Change your details Page 7 of 25 SMS Broadcast User Manual My Profile Please note indicates mandatory fields First Name Penny Last Name Doe Login Name penny vine co za Mobile Number 073 1234567 Email Address penny vine co za Current Password CIT New Password Confirm Password 2 Under My Profile enter your personal details 3 Click Update A message will be displayed saying your changes have been updated To exit this page click the Back button in your browser Tip If you want to exit the page without saving your changes hit the Back button in your browser instead of clicking Update 1 6 2 SMS Broadcast functions In SMS Broadcast you can create and send SMS broadcasts to one or more recipients and you can view reports and statistics for all your broadcasts over a period of time that you specify In this way you are able to monitor the success and effectiveness of your broadcasts by checking how many messages were successfully delivered and how many replies you received To access these SMS Broadcast functions e On the Home page click SMS Broadcast Page 8 of 25 SMS Broadcast User Manual GRAPEVINE I N T E Kk A E T eS SMS BROADCAST Home Welcome back penny vine co za CREATE BROADCAST FIEW REPORTS E Sent Broadcasts SEND BROADCAST E Broadcast Statistics E Broadcast Messages
8. 5 6 Why can t I send messages using my email client This option of sending an SMS broadcast is only available in older versions of this product 5 7 SMS Broadcast is rejecting the file of mobile numbers uploaded Why There are two possible reasons Either the file is in the wrong format or it has been incorrectly named The file must be a plain text file created using a plain text editor such as MS Notepad Each mobile number must be in international MSISDN format with each number on a new line The name of the file MUST be correct Depending on the type of text file it will be called cellnumbers txt multiple txt or tags txt 5 8 When l upload a list of recipients and tags get a tag data error Why When you upload a list of recipients and include tags the tags in the message body must correspond exactly to the tags in the text you upload Make sure that the tags correspond and check that you have uploaded the correct and most recent text file from the right directory on your hard drive 6 Sending messages using your email client Important This option of sending an SMS broadcast is only available in older versions of this product You can use your email client e g MS Outlook Thunderbird Lotus Notes to send SMS broadcasts After sending your broadcast you can view detailed reports on the web application see Broadcast reports and analysis You will receive replies and email notifications that your messages have
9. D IPAOS Rap O SP IGN PE NR DP ORDER CEA RS RR ERES RSRSRS NPR PRP 19 5 1 How do l access the SMS Broadcast page ssssseessssresesreresrrerssrrreserrrerreresrrersserressrerssrrresene 19 Die How do access the SMS Broadcast reports Page cccccsseccccssscceceesececeesececeeeecceseuseeessuneees 19 5 3 My scheduled message hasn t gone OI eiicaccates os ccalsenmnassestesnatememesatensivantar sa asas 19 5 4 Why can t log in to the SMS Broadcast web application cccccssseccccesseceeesececeeeeceeeeees 19 5 5 Myreport IS HOE SHOWING any datieren e a N 19 5 6 Why can t send messages using my email CHEN cc eeeccccesseccceeseceeeeescceeeeeceeeeeeceeeeees 20 5 7 SMS Broadcast is rejecting the file of mobile numbers uploaded Why 20 5 8 When I upload a list of recipients and tags get a tag data error Why sssssssss 20 6 Sending messages using your email client ssssesessesessesesssoesssoesssoesssoessssesssseosssesseses 20 6 1 Sending a Simple BroanCaS ass ans ss ra EAS 21 6 2 Sending a complex DroadcasSt io eii E ER ses 22 6 2 1 Messages with mobile numbers OnlY sssesssssseenseseeesrresssreresrrressrrressreresreresrrresreeress 22 6 2 2 Messages with unique content to different recipients cccccceesscssesseeeeseeeeseeens 23 Page 2 of 25 SMS Broadcast User Manual SUPHO assar ondas tens aamseueie tue ab Dao Deda ea deme nsucuaneee wn udae uensane
10. assistance please contact Grapevine phone 27 21 702 3333 or email support vine co za Page 25 of 25
11. been sent through your email client see 2 1 Message replies and email notifications Warning e Do NOT use the CC or BCC line of the email e Don t use email to send more than 30 SMS s e Please send the email in PLAIN TEXT not HTML To do this when you create a new email message select Options and then click Plain text Page 20 of 25 SMS Broadcast User Manual 6 1 Sending a simple broadcast A simple broadcast is one message sent to a single or multiple recipient s without attaching a text file SMS Broadcast allows you to enter ad hoc recipient mobile numbers so this is a good way to send a campaign if there are only a few recipients Step 5 Step 6 Step 7 Step 8 In the To field type the recipient address in the following format lt mobile number gt lt email domain gt lt mobile number gt the recipient s mobile number typed in MSISDN international format where the leading zero is replaced by the South African dialling code 27 e g 27821234567 lt email domain gt is the email domain that you received by email when you were provisioned by Grapevine as an Affiliate e g smsbroadcast vine co za Example 27821234567 smsbroadcast vine co za Important You can enter multiple recipient addresses separated by commas but you may not use the Cc field of the email Type your authentication code in the Subject field of the email You will have received this code in an email when you were provis
12. casts You can create SMS Broadcast messages in two different ways 1 Without uploading a text file a simple broadcast Enter the numbers manually to send a single message to one or more recipients without using a recipient list This method is used when you have only a few recipients 2 By uploading a text file a complex broadcast If you have a large broadcast to send use a text file to upload mobile phone numbers of recipients to which you want to send your message There are three types of messages you can create using a text file a to upload multiple recipients to which you wish a single message to be sent b to set up personalised messages to send to recipients c tocreate multiple unique messages to send to different recipients 3 1 Sending a simple broadcast Navigation 5 1 How do access the SMS Broadcast page A simple broadcast is one message sent to a single or multiple recipient s without attaching a text file SMS Broadcast allows you to enter recipient mobile numbers manually so this is a quick and easy way to send a broadcast if there are only a few recipients Tip You can copy and paste your mobile numbers from a text editor into SMS Broadcast There are six steps you need to follow to create a simple message broadcast Page 13 of 25 Step 1 Step 2 Step 3 Step 4 SMS Broadcast User Manual Write your message On the Send Broadcast page in the BROADCAST NOW tab under Write your message
13. cel where it can be further filtered sorted and analysed A reply facility means you can interact with your customers and analyse their feedback see 2 1 Message replies and email notifications and you can keep abreast of the messages you send with the email notification facility How does it work a O SMS O Web client e g Recipient list M M S Internet Explorer ae 4 Broadcast Message S pea S Firef ss IRES pie web application Reports Figure 1 Sending an SMS Broadcast 1 An Affiliate user logs in to the SMS Broadcast web based application 2 The user uploads the message text to and the mobile phone numbers of the recipients The format of the message and the recipient list needs to be planned before the message is created Also see 1 7 Quick start guide 3 Tosetupa broadcast quickly follow the instructions step by step in 3 Creating a broadcast You will be directed to the sections in this manual that you need to read to set up your broadcast correctly It is recommended that you read the section on 2 2 Creating a recipient list first This section tells you about the different ways you can set up a broadcast 4 Planning an SMS Broadcast The message s is submitted to a mobile network server 6 The message s is routed to individual recipients p Page 5 of 25 SMS Broadcast User Manual 7 Affiliate users can view detailed reports and statistics via the same o
14. e ade Densa Ansa Cass Danada da 25 Page 3 of 25 SMS Broadcast User Manual Abbreviations ASCII American Standard Code for Information Interchange CSV Comma Separated Values GIN Grapevine Intelligent Network HTML Hypertext Markup Language SMS Short Message Service URL Universal Resource Locator XML Extensible Markup Language Definitions Affiliate Company that is registered with Grapevine and has been provisioned to use one or more of its products or services Broadcast In SMS Broadcast a broadcast campaign is a collection of messages sent out by an Affiliate campaign to mobile phone users and the responses received by an Affiliate from mobile phone users term used interchangeably with campaign broadcast Campaign In SMS Broadcast a campaign broadcast is a collection of messages sent out by an Affiliate broadcast to mobile phone users and the responses received by an Affiliate from mobile phone users term used interchangeably with broadcast campaign SMSC An SMS Centre SMSC is responsible for handling the SMS operations of a wireless network When an SMS message is sent from a mobile phone it will reach an SMS centre first The SMS centre then forwards the SMS message towards the destination An SMS message may need to pass through more than one network entity e g SMSC and SMS gateway before reaching the destination The main duty of an SMSC is to route SMS messages and regulate the process If the recipient i
15. e sent Today 9 This month Last Month C Custom Date Please define your custom date range with the following format yyyy mm dd hhemm 2b Alternatively enter a custom From 2010 IL lt date and time you wish to report on To 2010 gt broadcasts you have sent Run Report lt _ 3 Click Run Report Figure 10 Searching for broadcasts Note If you have sent your broadcast via email select SMS Broadcast Email submission from the drop down list at the top of the page Comparative table of reports There are three broadcast reports in SMS Broadcast Report category Description Columns 1 Sent Broadcasts Sent Statistical details of the status of e Date amp time created campaigns messages sent in specific e Campaign Code broadcasts Use this report to e Created created but not yet identify all failed or expired sent equivalent to pending messages so that you can resend e Success successfully sent to the Page 16 of 25 them and check if the numbers are still valid 2 Broadcast Statistics Summary of messages sent for all E 4 1 Campaign Statistics Broadcast Messages Messages Report broadcasts in a specified period for specific message statuses Use this report as an indicator of the success of your broadcasts Details of the content of the broadcast messages you have sent You can use this report to check whether the correct message was com
16. ges Report to check whether the correct message was sent to the correct recipient see 4 3 Broadcast Messages Messages Report 2 2 3 Example message with personalisation tags If you use tags SMS Broadcast will pick up individual pieces of text content from your recipient list and insert it in the message In this way you are able to personalise your message The message body in SMS Broadcast becomes a template which is very easy to use How does it work Page 12 of 25 SMS Broadcast User Manual A tag comprises a field name and encompassing curly brackets e g first name When the SMS is generated the tags are replaced by the corresponding content in the text file e g Penny Important The text file MUST be called tags txt Dear Penny Your policy with OM has bee cancelled Rega Write your message l tags txt Notepad Ee O Dear first name File Edit Format View Help Dear Richard Your policy with OM has been status 27739771576 first name status al Your policy A 27831234567 Penny cancelled E with OM has 27841234567 Richard renewed been renewed Regards 93 characters remaining Figure 9 messages with personalisation tags Tip You can use the Messages Report to check whether the correct message was compiled using tags and sent to the correct recipient see 4 3 Broadcast Messages Messages Report 3 Creating a broadcast Types of broad
17. hanks 4 letting me know Figure 6 Email reply Tip Enabling replies makes it possible for you to easily elicit responses to a survey question or get feedback from consumers without having to create an expensive survey campaign 2 2 Creating a recipient list In this section we are going to look at the different kinds of recipient lists how to set up MSISDNs correctly and examples of recipient lists Page 10 of 25 SMS Broadcast User Manual Before you create your broadcast you need to create a list of recipients that you will upload to SMS Broadcast unless you are going to enter a list of mobile phone numbers manually which will be quicker and easier to do if there are only a few recipients See 3 1 Sending a simple broadcast To upload the mobile numbers of the people to whom you wish to send a broadcast in bulk you must first create a text file in MS Notepad or any other text editor in one of the three formats that SMS Broadcast recognises See 3 2 Sending a complex broadcast Notes on the recipient list e You can use any text editor e g MS Notepad to create a text file Save it somewhere easily accessible on your hard drive e tis important that you enter the mobile phone numbers in the correct format O O O O Mobile numbers must be between 10 15 characters long Mobile numbers must contain digits only Mobile numbers may not contain any spaces The CSV file must be ANSI ASCII encoded Windows Standard The list
18. ioned by Grapevine as an Affiliate Type your SMS message in the body of the email Note The message must be less than 160 characters in length to fit into a single SMS message Click Send Insert Options Format Text Up Options Reminder We will be holding interviews tomorrow at lunchtime for a sports coordinator Regards Figure 15 simple message with manually added mobile phone numbers Page 21 of 25 SMS Broadcast User Manual 6 2 Sending a complex broadcast You can set up messages in your email client using a recipient list in a similar way to that done in the SMS Broadcast web application This is called a complex broadcast A recipient list is simply a text file with details of the recipients of your broadcast and in some cases the content of the messages see 2 2 Creating a recipient list 6 2 1 Messages with mobile numbers only The simplest list of mobile numbers you can create is a list of numbers in MSISDN international format Each number must be on a separate line in a text file All recipients in the list will receive the same message The SMS text is typed in the body of the email See 2 2 Creating a recipient list Important The text file MUST be called cellnumbers txt Step 1 Inthe To field type the recipient address lt sms gt lt email domain gt lt SMS gt This noun tells the email client where on the Grapevine server to send the
19. ique message for each list of cell numbers with message tags Select list from hard drive o Click Browse to Select list from hard drive Follow steps 5 to 6 in 3 1 Sending a simple broadcast Page 15 of 25 SMS Broadcast User Manual Now you can go to the View Reports tab to see the results of your broadcast see 4 Broadcast reports and analysis 4 Broadcast reports and analysis Navigation 5 2 How do access the SMS Broadcast reports page Tips e You can use the search feature for each of the reports below to narrow your report results to a specific date period and time period e All reports can be exported to Excel where you can further filter sort and analyse the data e You can view replies to your broadcast in your email client which is where they are routed Searching for a broadcast When you run a report you will be asked to enter the date and time period for which you wish to run the report Alternatively you can run a report for the entire period from when you starting sending SMS broadcasts to the present and export the results to an Excel file where you can further sort filter and analyse them Select the senice type 1 Select the service type Web submission means you used the lt __ SMS Broadcast web application to send broadcasts SMS Broadcast Web submission Select period 2 Select a default time period over lt which you wish to report on broadcasts you hav
20. is report gives you details of the messages statuses Tip Use this report to view the content of the messages you have sent To view broadcast messages 1 Click Broadcast Messages Messages Report 2 Enter your search criteria Page 18 of 25 SMS Broadcast User Manual 3 Click Run Report Export to Excel 4 To export your results to Excel click Current Status Time Message ID Originator Recipient Channel Status Content Reply Count 1 2010 02 25 14 52 26 33254416248 penny vine co za 27841234567 sms Created Dear sam spade You 0 2 2010 02 25 14 52 26 33254416247 penny vine co za 27831234567 sms Created Dear richard green 0 3 2010 02 25 14 52 00 33254416246 penny vine co za 27739771576 sms Successful Dear penny doe You 0 4 2010 02 25 14 15 00 11037015748 penny vine co za 27739771576 sms Successful Dear first name 0 5 2010 02 25 14 09 15 72508915630 penny vine co za 27841234567 sms Created DearsamWelcometo 0 6 2010 02 25 14 09 15 72508915629 penny vine co za 27831234567 sms Created Dear richard Welcom 0 7 2010 02 25 14 09 00 72508915628 penny vine co za 27739771576 sms Successful Dear penny Welcome 0 8 2010 02 25 11 01 00 42183050366 penny vine co za 27841234567 sms Failed Go to www SA leader 0 Figure 14 Broadcast messages report 5 FAQs 5 1 How dol access the SMS Broadcast page On the Home page in the MY PRODUCTS tab click SMS Broadcast In the CREATE BROADCAST tab click SEND BROADCAST a 5 2 How
21. lanning an SMS BrOaGCast vesisscccocstasicalceccuewasvcsesieidunvovesucawealeuasvevasecnevakeawnvoxsdeessabeaunwesens 9 HOW LO Dla your Droad asteina E 9 24 Message replies and email notificationS sseeseseeseseensesreresrrersrreresereresrersrrersserressreresrrresene 10 2 2 CHEATING a recipient iSt sascecercshiiacccomatiel scene aes veehicotesvnal acdiad weiner Rb a 10 2 2 1 Example message with mobile numbers ONLY ccccccsssecceeesscceceesececeeeceeeeeeeeeeas 11 2 2 2 Example multiple messages with unique content to different recipients 12 2 2 3 Example message with personalisation tags cccccccssseccecesscceseesececeeeceeeeeeeeeees 12 Bi Creating a DO AGCAS ts sieuscrecadsseviaseiscdacudeceusacaieciodecsdeseetisdonodieudesesassseuodacantesbusauesmmessdessnunes 13 TYPES Ao jm 0 oye 6 oc bs dc ene mene ten SRA UERR a mn SE GR JAN DO O ee 13 3 1 sendine a Simple DRO AG Ca SU si IS past peacoat ara meena peau sarah Saeco ea 13 3 2 SOnGINE a complex Droadcast pierin E E E eis 15 A Broadcastreports and analVSIS assess E ovis a ld 16 Searcnine Tor a DroddCaS Eua Assu ta DE gd ad AR O A S 16 Comparative table OP renon isa SAO O DES 16 4 1 Sent Broadcasts Sent Campaigns Tenor aa erra sSDA S A EO Ges take 17 4 2 Broadcast Statistics Campaign Statistics report saidas E 18 4 3 Broadcast Messages Messages R Port cccccccccssecsseesssesseeeeececccsccseeeeeeeeuueeeeesseeeeeeeeeesseeeess 18
22. m and check if the mobile numbers are still valid To view sent broadcasts Page 17 of 25 SMS Broadcast User Manual 1 Click Sent Broadcasts Sent Campaigns 2 Enter your search criteria 3 Click Run Report Export to Excel 4 To export your results to Excel click Date amp Time Created Campaign Code i Reports 2010 02 24 11 00 24 126700163280957243 detailed report 2010 02 25 14 09 15 126709973537258506 detailed report 2010 02 25 14 15 26 126710011411459259 detailed report 2010 02 25 14 52 26 126710233697567272 detailed report Figure 12 Sent broadcasts report 4 2 Broadcast Statistics Campaign Statistics report Number of messages sent for all broadcasts over a certain date and time period that you specify with specific message statuses Tip Use this report to show you how many customers you ve reached successfully in a specific time period To view broadcast statistics 1 Click Broadcast Statistics Campaign Statistics 2 Enter your search criteria 3 Click Run Report Export to Excel 4 To export your results to Excel click l Total Messages Created Total Unconfirmed Messages Total Successful Messages Total Failed Messages Total Expired Messages Total Campaigns 4 Figure 13 Broadcast statistics report 4 3 Broadcast Messages Messages Report Details of the content of the broadcast messages you have sent over a certain date and time period that you specify Th
23. me message Important The text file MUST be called cellnumbers txt Page 11 of 25 SMS Broadcast User Manual Write your message r e tags txt Not uc Dear Sir Madar l id File Edit Format View Help Rd a Your policy with OM has been canceled 27739771576 A eae 27831234567 po iey Wiii O Regards 27841234567 Pace Regards 95 characters remaining Figure 7 Complex list using a text file of mobile numbers 2 2 2 Example multiple messages with unique content to different recipients With this list format you are able to send unique messages to different recipients To do this you will need to type in each individual message that is associated with a particular mobile phone number Each message must be on a separate line and the message text must be typed between double quotes You must separate the mobile number and the message content with a comma Important The text file MUST be called multiple txt Your OM policy has been o E Emo x cancelled a tags txt Notepad Regards 27739771576 Your OM policy has been cancelled Regards 27831234567 You have successfully registered with OBS 27841234567 Go to www FRB co za for a chance to win R10 000 You have successfully registered with OBS Figure 8 messages with unique content to different recipients Tip You can use the Messa
24. nline application Also see 4 Broadcast reports and analysis 1 3 SMS Broadcast features e No software installation is required users have immediate access to SMS Broadcast using any web browser e The recipients can be quickly uploaded to the application from a web browser e Every mobile phone number can be sent its own personalised message if required e Areply facility exists e Email receipt confirmation is supported e A web based reporting interface allows you to view the status of sent messages and statistics about your broadcast campaigns e The tricky part of any SMS application is how it achieves network access since SMS applications require connections to each mobile network unlike email applications that connect once to the SMTP network SMS Broadcast uses the Grapevine Intelligent Network GIN to solve the SMS network connection problem 1 4 What do you need in order to get started To get started with SMS Broadcast you must be provisioned by Grapevine Interactive as an Affiliate Grapevine will send you an email with the following user registration information e the URL for the SMS Broadcast web site e your username and password You can log in to the SMS Broadcast web site using the username and password provided in the email Note Click on the Forgotten your password link to request a reminder of your login details A reminder will be sent to the email account you used to register with SMS Broadcast 1 5 Use
25. oadcast also allows you to send unique messages to individual recipients These unique messages are created as part of the text file containing the mobile phone numbers see 2 2 Creating a recipient list 2 1 Message replies and email notifications If you enter a reply email address when you create an SMS broadcast you will receive a notification to that address for each message that you send If you don t enter an address messages will be sent to the default email address in your profile You will also receive any replies to your messages This is useful for testing your broadcast but if you are sending a campaign to hundreds or even thousands of recipients it is recommended that you use an alternative email address specifically for this purpose as your Inbox may get full very quickly Below are examples of an email notification and an email reply From info vine co za Ta penny vine co za Ce Subject Grapevine Interactive SMS Receipt Notification Your message to 27739771576 containing Dear penny doe Your policy number 6539102 has been cancelled Best regards was submitted at 2010 02 25 14 52 34 and delivered at 2010 02 25 14 52 00 Figure 5 Email notification From 27739771576 bms9 vine co za To penny vine co za Cc Subject Grapevine Interactive SMS Reply 27739771576 replied to your message which was Dear penny doe Your policy number 6539102 has been cancelled Best regards The reply was T
26. piled to be sent to a recipient and whether the message was sent successfully Table 11 Comparative reports table Sent Broadcasts Sent Campaigns report SMS Broadcast User Manual network Failed indicates an mobile number Expired could not be sent but is no longer pending This could indicate a network error Replies number of replies to successfully sent messages You can view these replies in your email client which is where they are routed Reports a detailed Excel report on all the messages in a broadcast Note This file contains the same detail as the Broadcast Messages report Messages Report invalid Total messages created Total unconfirmed messages includes Pending messages Total successful messages Successful Unconfirmed Expired Failed Total expired messages Total campaigns for the specified time period Current status time date and time message sent Message ID Originator user name Recipient mobile number Channel e g SMS email Status e g Successful Created Expired Failed Pending Content message text Reply count number of replies Replies will be sent to your email address This is a detailed report on all your broadcasts over a certain date and time period that you specify The number of messages in each status grouping is also displayed for each broadcast Tip Use this report to identify all failed or expired messages so that you can resend the
27. r profiles SMS Broadcast has the following functions and permissions for specific user profiles Permission to use Function Grapevine Affiliate e Ra Rg Affiliate user administrator administrator Send broadcast Yes Yes No View reports Yes Yes Yes Figure 2 User profiles Page 6 of 25 SMS Broadcast User Manual 1 6 Logging in to the SMS Broadcast Home page Using the URL sent to you by Grapevine when you were provisioned on the system log in to the SMS Broadcast application Below is a diagram of a demo Affiliate s Home page Most of the work you do will be in the MY PRODUCTS tab GRAPEVINE I HN T MESSAGING SERVICES T I Y Home My Profile Support lt lt Menu bar Welcome back penny vine co za MY PROFILE MY PRODUCTS SMS Broadcast SMS Broadcast portal Change your details Figure 3 SMS Broadcast Home page The SMS Broadcast Home page is a portal On the Home page you have the options to e change your personal details e access the primary SMS Broadcast functions which are creating a new broadcast and viewing broadcast reports At the bottom of the Home page you can see Grapevine s contact details Definition A portal is a web site or web page that the owner positions as an entrance to other sites or pages on the internet 1 6 1 Changing your personal details Tip On your My Profile page you can change your password to something easier to remember than the password originally issued
28. s International format one per line e g 27821234567 oro 1234567 of Paleo erta lia sor Page 14 of 25 SMS Broadcast User Manual Note You should enter the mobile numbers in MSISDN international format To do this you need to replace the leading zero of the mobile number with the South African dialing code 27 Step 5 Submit broadcast To validate the mobile numbers you have entered click Submit submit Step 6 Send broadcast To send your broadcast click Send We have validated your data and found the following Selected data type List of cell numbers Correct data entries 3 incorrect data entries O Go Back Now you can go to the View Reports tab to see the results of your broadcast see 4 Broadcast reports and analysis 3 2 Sending a complex broadcast Navigation 5 1 How do access the SMS Broadcast page There are six steps you need to follow to create a multiple message broadcast Follow steps 1 to 3 in 3 1 Sending a simple broadcast Important e If you are sending a list of cell numbers with unique messages for each you will not need to enter a message in Step 1 e lf you are using tags you will need to enter these in the message body in Step 1 Step 4 Enter recipients o Under Upload your list select the radio button for the type of recipient list you are going to upload See 2 2 Creating a recipient list Upload your list list of cell numbers list of cell numbers with un
29. s unavailable for example when the mobile phone is switched off the SMSC will store the SMS message It will forward the SMS message when the recipient is available Page 4 of 25 SMS Broadcast User Manual 1 Introduction 1 1 What is the purpose of this manual This document shows you how to send bulk SMS messages to your customers using the SMS Broadcast web application and view online reports and statistics about the campaigns you have sent Important For details on how to send messages using your email client e g MS Outlook see 6 Sending messages using your email client This functionality may not be available in all versions of this product 1 2 What is SMS Broadcast SMS Broadcast is a message broadcast application that allows you to broadcast multiple SMS messages to your customers quickly and efficiently This user friendly product can be used to broadcast competitions elicit responses to surveys create marketing campaigns or simply inform customers about your company Despite the internet s popularity there are many more people who have mobile phones than own computers in South Africa SMS Broadcast is an extremely effective way to easily target large numbers of people on their mobile phones SMS Broadcast also allows you to monitor the success of your campaign broadcasts with a number of message detail and statistical reports See 4 Broadcast reports and analysis The data from these reports can be exported to Ex
30. ssage body from your recipient list In this way you are able to personalise your message The message body in SMS Broadcast becomes a template which is very easy to use Important The text file MUST be called tags txt See 2 2 Creating a recipient list Step 1 Step 2 Step 3 Step 4 In the To field type the recipient address lt sms gt lt email domain gt lt SMS gt This noun tells the email client where on the Grapevine server to send the message to be routed to recipients lt email domain gt is the email domain that you received by email when you were provisioned by Grapevine as an Affiliate e g smsbroadcast vine co za Example sms smsbroadcast vine co za Type your authentication code in the Subject field of the email You will have received this code in an email when you were provisioned by Grapevine as an Affiliate Attach your tags txt file which is your recipient list to the email Click Send Page 24 of 25 SMS Broadcast User Manual a T 5 ii E Picture Clip Hello first name Don t forget your personal meeting with me on day at time If you can t make it reply to this message Regards Bill Figure 18 message with tags Support If you need assistance please ensure you have all the details of what you were doing in SMS Broadcast so that a support consultant can help you It is important you know the date on which you made the broadcast For
31. ust be typed between double quotes You must separate the mobile number and the message content with a comma Important The text file MUST be called multiple txt See 2 2 Creating a recipient list Step 1 Step 2 Step 3 Step 4 In the To field type the recipient address lt sms gt lt email domain gt lt SMS gt This noun tells the email client where on the Grapevine server to send the message to be routed to recipients lt email domain gt is the email domain that you received by email when you were provisioned by Grapevine as an Affiliate e g smsbroadcast vine co za Example sms smsbroadcast vine co za Type your authentication code in the Subject field of the email You will have received this code in an email when you were provisioned by Grapevine as an Affiliate Attach your multiples txt file which is your recipient list to the email Click Send Page 23 of 25 SMS Broadcast User Manual a Message Insert Options Format Text erlink i 8 2 S E EH Ae Bookmark Table Picture Clip Fa Art ad Include Tables Illustrations This message has not been sent Subject coT2a1 Attached multiple txt 143 B Figure 17 message with unique content 6 2 3 Messages with personalisation tags If you use tags SMS Broadcast will pick up the content that belongs to the me
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