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Email Marketer User`s Manual

1. Ld Project Wizard Incoming Messages Account Mailbox subscribe Enesox com x Search Working Space 3 Pending Requests Sender Name Sender Email Subject Date Received amp 3 Subscriber Requests Tools 8J Unsubscriber Requests EJ Read Receipts ES Bounced Messages il List Reports EJ Others iF Scheduler Service No messages 3 Mailing Lists ze Services Status Preferences Ba Mailing Accounts kh Exclusion Lists Ay Preferences Service Status Stopped Check Mailboxes View Message Remove Ready press F1 for help New Creates a new subscriber processor for the selected mailing list Property Views or changes the settings of the selected subscriber processor Remove Removes the selected subscriber processor Subscription Form Wizard Creates subscription web forms in wizard mode Check Mailboxes Receives and handles all requests from specific mailing accounts View Message Views the detail email of the selected request Export Exports the email addresses in the view Copyright 2010 Nesox Solutions 93 Nesox Email Marketer User s Manual 12 2 Creating Forms and Links for Subscribing and Unsubscribing Ready to Create Forms and Links 1 Create two email addresses for receiving subscribe and unsubscribe requests For example you may choose subscribe example com and unsubscribe example com 2 Click Mailing Accou
2. Undo Use this command to reverse the last editing action if possible Redo Use this command to reverse the last undo if possible Cut Cuts the selection to the Clipboard Ctrl X Use this command to remove the currently selected data from the document and put it on the clipboard This command is unavailable if there is no data currently selected Cutting data to the clipboard replaces the contents previously stored there Copy Copies the selection to the Clipboard Ctrl C Use this command to copy selected data into the clipboard This command is unavailable if there is no data currently selected Copying data to the clipboard replaces the contents previously stored there Paste Pastes the contents of the Clipboard to the current location Ctrl V Use this command to insert a copy of the clipboard contents at the insertion point This command is unavailable if the clipboard is empty Select AII Selects all text Invert Selection Reverses which items are selected and which are not Copyright 2010 Nesox Solutions 114 Nesox Email Marketer User s Manual 15 5 The Message Menu From the message you can perform the operations of the Message Editor GA Find Ctrl F Find Next F3 d Replace Ctri H Save To File Import From File Import From URL Import From Email Extract Text from HTML Message r Check Spelling F7 2 Check Script Syntax F9 Find Searches for t
3. Copyright O 2010 Nesox Solutions 107 Nesox Email Marketer User s Manual 14 6 Connection Settings If your network is behind a firewall you may need to establish Internet connection through a proxy General Project Composer Message Connection DNS Variable Proxy Agent Enable socket proxy agent Socket version Host Port Authentication User name Password Enable socket proxy agent Enables or disables a proxy to the Internet connection Socket version The version of your proxy protocol Socks 4 or Socks 5 Host The IP address for the proxy server Port The port for the proxy server Authentication Checks if the proxy server needs authentication User name User name to access the proxy server if the server needs authentication Password Password to access the proxy server if the server needs authentication Copyright 2010 Nesox Solutions 108 Nesox Email Marketer User s Manual Test Tests the proxy settings 14 7 DNS Settings If you prefer to Direct Mailing mode DNS settings are needed to query mail exchange information A DNS must be a valid IP address like 123 12 11 111 Email Marketer read DNS settings from Windows by default You can also inquiry your ISP or network master for the DNS settings General Project Composer Message Connection DNS variable Mail Exchange Preferred DNS Server 202 96 209 5
4. Help Contents Opens the user s manual That is this document In the help dialog select the Contents tab to see a hierarchical list of topics the Index tab to view topics listed in alphabetical order or the Find tab for a full text search of the Help system Copyright 2010 Nesox Solutions 125 Nesox Email Marketer User s Manual 16 Troubleshooting 16 1 1 have a problem What should I do First of all make sure you have the latest version of Email Marketer Your problem might have been a bug which has already been fixed e Run Email Marketer Administrator e Click the Help About menu Check your Email Marketer version Compare it with the latest version posted at http www nesox com en email_marketer asp download it if they are different e Otherwise ask for support 16 2 Emails not being sent Try to send a message to yourself so that it will be easier to detect the problem Try disabling antivirus software on your computer which may block the connections to your email servers f you are behind a firewall or proxy ask your network administrator how to configure Email Marketer properly Check your server account information Your email at the Mailing Accounts window should be VALID Most SMTP servers will refuse to deliver messages from invalid or banned senders also known as SPAMMERS In this case try changing your sender data like SMTP user name and password 16 3 Em
5. Q Which edition of Email Marketer need I buy Email Marketer is available in two different editions to suit every size business including Personal Edition and Business Edition You can download the Trial Edition of Email Marketer and try it for Free before purchasing So you will get a good feel about how the software works and how you can benefit from it The Trial Edition may be converted into a full registered edition by entering a valid registration key Copyright 2010 Nesox Solutions 140 Nesox Email Marketer User s Manual To see which edition of Email Marketer is best suited to your needs please visit http www nesox com which goes through the differences in depth Q Are there per message charges or recurring costs No if you register the Email Marketer software itself the registration fee is one off Q How do order Email Marketer You will find the Email Marketer Order Form online at http www nesox com en email marketer purchase asp The Registration code is sent to the email address provided by you right after payment has been received Immediately after the transaction you will receive your registration code by email 18 Appendix 18 1 Glossary ASP Active Server Pages is the script editing environment on the server One can develop dynamic web pages or establish powerful network application program with it ASP includes HTML mark text and command script Click Through When a user selec
6. Birth Date LJ Marriage select Click Save to save changes and close the dialog Note In order to record a new contact you must fill in the email field Other fields are optional To import contacts see Importing Contacts 5 4 Editing Contacts To edit the attributes of a contact e Double click the contact row or Click the Property button located along the bottom of the screen 5 5 Removing Contacts To remove contacts select the contact row and click Remove You may select more than one contact to remove at a time by pressing Ctrl Click and then clicking the Remove button You may also remove all contacts of a group by selecting the group and then clicking the Remove Group button Copyright 2010 Nesox Solutions 43 Nesox Email Marketer User s Manual 5 6 Creating a Group Groups are subsets of your list Using the grouping feature allows you to target specific members of your list based on information you have about them For example you may send a special message to only those list members who e live in Canada have made a major purchase in the last year e have an email address at a particular domain e g aol com or hotmail com Email Marketer allows you to segment you list and send to one or more groups who meet the criteria you define Instead of sending to your entire list you can use groups to filter exactly who should get a message based on whatever criteria you
7. RFC Request for Comments ROI Return On Investment The amount of value received relative to the amount of money invested ROI is a method of measuring the success of an ad campaign SMTP Protocol Stands for Simple Mail Transfer Protocol It is a group of protocols for delivering mail from source address to destination address It dictates how the mail would be transmitted SMTP belongs to TCP IP protocol stacks Learn more TCP IP Transfer Control Protocol Internet Protocol VBScript Visual Basic Scripting Edition applies the flexible script to more extensive fields including web application script in IE and web server script in Microsoft Internet Information Service WWW Service Abbreviation for World Wide Web XML Extensible Mark up Language Like HTML it is a specification for formatting web documents and web pages lt supports communication between various companies and applications and is a simplified version of SGML Despite the various operating system platforms and end devices data access logic and application logic do not have to be changed 18 2 SMTP and ESMTP Simple Mail Transport Protocol This is the standard protocol used on the Internet to send mail to and between mail servers and clients This is the protocol Email Marketer uses to send and route its mail messages The SMTP Protocol is based on a standard set forth under RFC 821 A conversation is established with a SMTP server by connecting to port 25 on the
8. Alternate DNS Server 202 96 209 133 Query timeout 5 seconds Query retry 10 Performance Buffer MX Exchange query results recommended E Clear MX Exchange buffer before publish Preferred DNS Server IP address for preferred DNS Server It is recommended you enter a local DNS in your local network Alternate DNS Server IP address for secondary DNS Server This setting is optional Detect Acquires and fills DNS servers from your network automatically Test Tests if the DNS servers work or not Query timeout Timeout for querying a mail exchange record The default is 5 seconds Copyright 2010 Nesox Solutions 109 Nesox Email Marketer User s Manual Query retry Retry count for querying a mail exchange record The default is 10 times Buffer MX Exchange query results Queries buffered results in the application instead of always querying the DNS server DNS caching speeds up your delivery Clear MX Exchange buffer before publish Clears the buffer before you start a mailing task 14 8 Variable Settings Variables could be used in personalization scripts Here you can create or modify unlimited variables settings General Project Composer Message Connection DNS Variable L of Bade est Eon eain Beia Bol ht J User defined variables macros Variable Value MY NAME Simon MY EMAIL webmaster amp nesox com MY TITLE Webmaster MY TEL 88888888
9. Email Marketer is a multithreaded application You can use up to 512 threads to send out emails simultaneously Using multiple threads to send out emails can speed up message sending However if you have a large number of threads it can also hurt performance while Copyright 2010 Nesox Solutions 138 Nesox Email Marketer User s Manual the OS switches between them The more threads you have the more memory your app needs Q How many connections should use to get the best results To set the connections click the Option and Performances button at the Publish tab and set the Thread count to the desired value That should increase delivery speed if you have enough bandwidth To get the best results use e 8 32 connections to a 56K dial up connection e 33 64 connections to a 128K ISDN connection 100 connections to cable modem T1 etc 17 7 Reports Q Are these reports instant and in real time Yes Q Is there a way for me to find out who opened my email Yes For Business Edition with tracking service when you send an HTML format message you can keep track of who open it Q Can I find out how many people opened my email on a specific day after my message had been out Yes The Overall Responses and Results by Date report shows you how many emails were opened by the recipients each day and shows you that daily number as a percentage of the total number of emails opened to date Q Can track wh
10. If the incoming message subject contains the below keyword subscribe Then I would like to Subscribe the sender to a mailing list or group Mailing List Marketer List Database List Group All List Contacts 12 4 Removing a Subscriber Processor To remove a subscriber processor please 1 Click on Subscriber Service on the left pane 2 Find and select the subscriber processor 3 Click the Remove button 13 Reports 13 1 Creating Project Reports Email Marketer provides live tracking on all email campaigns you send out Reports are an integral part of the campaign process Real time results tell you everything you need to know to measure the success of your campaign and tailor future campaigns for even better results Reports consist of a e Summary Report Message Report Copyright 2010 Nesox Solutions 99 Nesox Email Marketer User s Manual e Recipients Report Report for Overall Responses and Results by Task Report for Overall Responses and Results by Date Report for Overall Responses and Results by Link e Report for Task Details General Message Scripts _Recipients Publish Reports 9 Company Logo C Program Files Email Marketer Business Edition Report nes e B Nesox Email Marketer Project Report Sample Project Project Title Sample Project 4 Project Description Project Type Normal Location C Sample Project mpj
11. The grouping function allows you to classify specific members of your list based on information you have about them For example it could help you to send a special message to only those list members who live in Canada Publish Sending personalized messages to the recipients Task An mailing campaign of defined message and recipients Copyright 2010 Nesox Solutions 28 Nesox Email Marketer User s Manual 3 3 Service Monitor Email Marketer Service Monitor helps control the scheduler service and the subscriber service Since you must leave the scheduler and the subscriber running all the time in order for it to work this option has been designed to keep the Service window out of the way of the way while you complete your other work Open Email Marketer Administrator Start Scheduler Service v v QW Start Subscriber Service Load at Windows startup Help F1 S p Ext Alt F4 To start Email Marketer Monitor please click Start gt Programs gt Email Marketer Business Edition gt Email Marketer Monitor To close Email Marketer Monitor right click on the monitor icon and select Exit By default Service Monitor launches automatically when Windows starts up 4 Mail Accounts 4 1 Mail Account Management Mail on the internet is delivered through what is called an SMTP server Before you start using a mass email program like Email Marketer you should decide who or which server will deliver
12. lt b gt tag to HTML source Italic Toggles Italic formatting for current selection or adds lt i gt lt i gt tag to HTML source Underline Toggles Underline formatting for current selection or adds lt u gt lt u gt tag to HTML source Justify Left Copyright 2010 Nesox Solutions 116 Nesox Email Marketer User s Manual Aligns text at the left indent Justify Center Centers text between margins Justify Right Aligns text at the right indent Font Property Changes the font and character spacing formats of current selection Increase Indent Increases the indent of current selection Decrease I ndent Decreases the indent of current selection Snap to Grid Snaps the selection to grid Make Absolute Makes the selected picture or form control absolute Page Property Changes the page property such as background image language and border etc 15 7 The Insert Menu From the insert menu you can insert various types of media into the message Copyright 2010 Nesox Solutions 117 Nesox Email Marketer User s Manual lt gt Contact Attribute Script gt Variable Script As Personalization Script Horizontal Line Lg Image a Hyperlink Ctri K Bookmark E Table Flash Form Special Character Unsubscription Text and Link HTML Contact Attribute Script Inserts personalization script with contact attribute Variable Script Inserts personaliz
13. 30 000 Records 50 000 Records e All Records 5 15 Selecting Recipients Before you select the recipients please ensure the mailing list is set properly in the List Manager To select recipients for the working project Click Recipients on the project view header and select the appropriate data sources for the To Mailing List and To List Group fields General Message Scripts Recipients Publish Reports 9 To Mailing List Marketer List Database Nj To List Group All List Contacts v List Details Search a ID Display Name First Name Last Name Nick Name Email Alternate Email ESE 1 James Hacker James Hacker james sample hotmail com 832 Rosemary Li Rosemary Li rosemary sample hotmail com 833 John Davis John Davis john sample amp gmail com S TN i uM a List Total 3 deplays 1 3 Manage ss end Groups Refresh Copyright 2010 Nesox Solutions 52 Nesox Email Marketer User s Manual Reload the receipts from the list source Preview Message Previews or sends the personalized message for the selected receipt You may also do this by double clicking on the Recipients row Import Imports contacts from Outlook Excel Access or other formats to the list Export Exports the contacts of the list to Text CSV Address Book files or other file formats Manage Lists and Groups Switches to the List Manager of the selected mailing list 6 Project Management 6 1 Using Project
14. GUID AE4F63E4 CA6F 4EEB 8DF0 70 173492682 Create Date Time Thursday June 22 2006 6 19 02 AM E Sender Nesox Webmaster webmaster amp nesox com Subject Sample Project Links Attachments Format Automatic Both Text and HTML Content View EE Recipients Source Marketer List Database List Untitled Group List Description Wen by Web Brose Browse Selects the logo of your organization the logo will be included in the reports Refresh Downloads tracking results if available and recreate the reports with live data Print Prints the report page Print Preview Prints preview the report page View by Web Browser Opens the report index with your default web browser Copyright 2010 Nesox Solutions 100 Nesox Email Marketer User s Manual 13 2 Creating List Reports Email Marketer provides live reports for multiple mailing lists The reports tell you everything you need to know to measure your list growth To create or view list reports click List Reports on the left pane 4 Nesox Email Marketer Administrator File Edit Message Format Insert Table List View Tools Help JO Bed4 4 ho 5 BQ e Report for List Marketer List Database x NP Welcome Welcome Diao amp Nesox Email Marketer List Report Marketer List Database cand E Somma til LA My Projects List Title Marketer List Database Jj New Project List Type Email Marketer List Database Data File Location C Debug_
15. Internet HTML messages are different from text messages since they can contain formatted text tables pictures and dynamic elements like animations flashes etc HTML messages are basically web pages Therefore everything that can be done on web pages can be done in HTML messages as well The HTML editor is simply What You See is What You Get Basically you set up the page and see how it looks with different elements such as text images forms tables etc The editor will then automatically make the HTML coding for you This can be nice however keep in mind that much of the HTML code is usually unnecessary for the actual functioning and can t be modified Serious web developers or designers would do better not using the HTML editor because many like to have a very specific say in how their HTML code ends up However applying HTML editing improves an author s control of format and appearance and can also help authors work effectively without knowing HTML By using HTML editing users can simply click buttons to alter paragraph formats font sizes typefaces font weights colors and so on HTML Editing provides the following functionality to the user Importing from a local or online web page Importing from an eml file e Standard editing functionality such as caret positioning keyboard navigation drag and drop and content selection Copy cut delete and paste operations Unlimited undo and redo The ability
16. MY FAX 77777777 MY COMPANY Nesox Solutions MY COUNTRY MY STATE New Creates a new variable Edit Changes the selected variable name or value Remove Removes the selected variable Copyright 2010 Nesox Solutions 110 Nesox Email Marketer User s Manual 15 User Interfaces 15 1 Overview of User I nterfaces Standard Like most Windows applications Nesox Email Marketer user interfaces consist of menus toolbars status bar and control panes The status bar always displays information about the current state of what is being viewed in the window or any other contextual information such as the keyboard state By clicking the menu View gt Toolbars gt Customize you may adjust the style size or icon of the menu and toolbars Wizard based Most Email Marketer s user interfaces are wizard based Wizards such as Project Wizard Recipients Wizard Import Wizard Export Wizard and the Upgrade Wizard guide you through every step of the action you d like to perform Multi languages Currently Email Marketer has been formatted to perform in several languages To switch system language just click the View menu and select Languages To create your own localized language pack please reference the readme txt under the Languages folder 15 2 The Main Window Once you start the application you will be taken to the main window of the Email Marketer Administrator Copyright 2010 Nesox Solutio
17. Part Three Message Header Extensions for Non ASCII Text Obsoletes RFC1521 RFC1522 RFC1590 2554 SMTP Service Extension for Authentication 18 3 Error Codes e IUS Internal Errors 100 103 104 105 106 108 External Errors Unable to create message raw file Message raw file was not found Invalid email address Preserved Preserved Email address in exclusion list Unable to find mail exchange server for a specified email address Mail exchange server for a specified email address was not found Socket disconnected Copyright 2010 Nesox Solutions 145 Nesox Email Marketer User s Manual 19 Order and Registration 19 1 Ordering Email Marketer Why Order Join the family of registered Nesox customers by registering your copy of Email Marketer Registration can be completed in just a few seconds using the Internet Important Ordering online is the easiest and fastest way to get the product Your order is secure because all the information is safely encrypted Registered users can enjoy following benefits and advantages which are not available for trial users e Full license to use the software beyond the 30 day evaluation Registration code to unlock your copy into registered version e 200 additional beautiful email templates and styles e Lifetime FREE version and minor upgrades e g 1 0 gt 2 0 or 2 0 gt 2 1 Discount for edition upgrades e g Personal gt Busi
18. SMTP server After the initial connection the client Email Marketer sends a HELO command followed by a domain name This tells the SMTP server to whom it is talking to The SMTP server may decide to terminate the connection at that point if it does not wish to speak to the specified domain If the HELO command is accepted by the remote server the SMTP client issues a MAIL FROM Copyright 2010 Nesox Solutions 143 Nesox Email Marketer User s Manual command followed by the from address of the e mail being sent Once again the SMTP server may decide to terminate the connection if it does not wish to receive mail from the specified sender NOTE Some SMTP servers may do a reverse lookup on the domain name specified for the HELO or FROM command If the IP address of the SMTP client is not registered to that domain the client may be considered an imposter and the connection will be dropped After the from address is accepted the SMTP client issues a RCPT TO command followed by the address of the intended recipient At this point the SMTP server has the opportunity to reject mail being sent to the specified address For example some SMTP servers will only accept mail for local users The SMTP client may issue multiple RCPT TO commands to the server thus adding more recipients to the message When the SMTP client is through adding the recipients to the message it issues the DATA command to the server If the DATA command is acc
19. You may also click the Project Wizard button on the dialog to create the new project in wizard mode New Project From Template Creates a new project You will be prompted to pick an HTML page as your message content Email Marketer is bundled with hundreds of email templates they are default located in C Program Files Email Marketer Business Edition Templates folder Import Imports an existing project file to the manager 6 2 Creating Projects Create a Blank Project Open the program and click New Project from the Project Manager view Select Default and the program will guide you directly to the General view of a new project Alternatively you may click File gt New Ctri N menu Create a Project from Templates Open the program and click the File menu Then select New from Template You will be prompted to pick an HTML page as your message content Email Marketer is bundled with hundreds of email templates they are default located at C Program Files Email Marketer Business Edition Templates folder Create a Project by Wizard Email Marketer also provides Project Wizard feature for you to enhance and expedite the project creation procedure with step by step guides To start the project wizard select File gt Project Wizard menu Copyright 2010 Nesox Solutions 54 Nesox Email Marketer User s Manual General Message Scripts Recipients Publish Reports 9 Title Sample Project Description Uniq
20. account Connection Thread count Automatic v 5 2 Retry attempts on delivery failure L Connect and receive timeout 20 S seconds Specify the speed control settings to compatible with the SMTP servers This SMTP server limits the number Unlimited messages a time w Sleep when the limit reached 5 minutes Sleep after each message 0 seconds Sleep between retries 10 minutes Connection Thread count Adjusts thread count for delivery the default is Automatic Retry attempts on delivery failure Retry count for resending each failed message delivery The default is 5 Connect and receive timeout The maximum delay time to wait for the server reply after a request If you have low bandwidth 30 seconds timeout or more is required This SMTP server limits the number The maximum number of mailings your ISP restricts Sleep when the limit reached Sleep to fit the limits of your SMTP server Sleep after each message Sleep between messages to control the load balance of mail servers the default is 5 seconds Sleep between retries Copyright 2010 Nesox Solutions 33 Nesox Email Marketer User s Manual Sleep between retries to control the load balance of mail servers the default is 10 minutes Mailing Account Properties Identity Server Login Performance Signature Advanced Signature for Text Message Simon Sun N
21. clipboard Copyright 2010 Nesox Solutions 124 Nesox Email Marketer User s Manual replaces the contents previously stored there Bold Toggles Bold formatting for current selection or adds lt b gt lt b gt tag to HTML source Italic Toggles Italic formatting for current selection or adds lt i gt lt i gt tag to HTML Source Underline Toggles Underline formatting for current selection or adds u u tag to HTML source Color Changes the color of current selection Align Left Aligns text at the left indent Center Centers text between margins Align Right Aligns text at the right indent Numbered List Switches current paragraph to numbered list Bullet List Switches current paragraph to bullet list Decrease Indent Decreases the indent of current selection Increase Indent Increases the indent of current selection Insert Image Inserts a picture into the message from a specified file Insert Anchor Modifies the selection and modifies it as a hyperlink Check Spelling Starts the spell checker Check Script Syntax Checks the personalization script syntax in the message 15 15 The Help Toolbar 4 BH e Buttons from left to right Preferences This command controls multiple configurations For details about the Configuration Window please refer to Configuring Email Marketer Project Navigator Shows or hides the project view navigator Check For Update Checks for available updates of Email Marketer
22. contains non English language will it be ok 133 Q Can insert an unsubscribe link in my email sseesesseesesse 133 Q How can create a Text HTML mixture message ssessusss 134 Q Does Email Marketer display Unicode double byte charsets like Chinese Japanese etc properly cece eee eee eee eee ee mme eese 134 17 4 Lists ii dte tei OR EE E Rec EL E HC eth PERRA DER EIE a MA LEER ER UE 134 Q What is list manager ccc eee eee eee mmn 134 Q Can list manager store more information of users than just name and email A EAE us E has NEU Per e e oad tana Ru e RENTE TET Du SU ENERO atin raga USER 134 Q What is a group ciui p A ede 134 Q How many users can set up cooccocccccccnncnnnnnnncnnncnn nr meme 135 Q Can append new users to an existing QrO0UpP ococccccccncconconcnnnnnanccnnos 135 Q How can set up my own permission based lists sssussss 135 Q have stored my customer s data in a Microsoft Access Excel table can Email Marketer access these data c cece cece cnet e eee eee tena teeta eee en ane 135 Copyright 2010 Nesox Solutions 7 Nesox Email Marketer User s Manual 17 5 SUbScripElOnD ese ee ede e m bt E eee bd S 135 Q Besides the subscriber s email address can list manager collect other information of the subscriber csssssssssssssssse m menn 135 Q Can specify mandatory required
23. disabled else Email Marketer will automatically connect and notify tracking requests to the selected tracking server 9 4 Tracking Results To retrieve tracking results from the tracking server and integrate them into the project simply click the Refresh button of the Reports tab You will be prompted with Tracking results were successfully updated by N records after the retrieving 10 Sending Messages 10 1 Preview and Test It is strongly recommended that you preview and test the message to check how it looks before launching the email marketing or newsletter campaign There are two ways to do this 1 Switch to the Recipients view of the project and click the Preview button 2 Switch to the Publish view of the project and click the Test button Copyright 2010 Nesox Solutions 85 Nesox Email Marketer User s Manual 4 amp Message Information E Message From Nesox Webmaster webmaster nesox com gt To James Hacker james sample amp hotmail com gt Subject Sample Project Attachments Size AS R Nesox Solutions Click here to go to our website Special Offer here Mo ECCE From The sender s name and email for the message To The recipient s name and email for the message Subject The subject after personalization for the message Attachments The attachments view as icons Size The total size of the message Previous Prev
24. email to lt b gt lt a href mailto SUNSUB_EMAIL gt SUNSUB_EMAIL lt a gt lt b gt Processing the Requests 1 At Subscriber Service click the Check Mailboxes button scan and process the requests 2 Alternatively you may keep the Subscriber Service active at the Service Status and requests will be handled every 5 minutes 3 Contacts will be added or removed from your mailing list database 4 Note You must make sure the mailing accounts for your subscription services are not set up on your Outlook or Outlook Express program These email client programs and any other similar email client will receive download all of the email requests in the mailbox Email Marketer will not be able to find anything when checking the mailbox and your list subscription requests can not be processed if this happens Note that you can place a shortcut to the Email Marketer Monitor in your Startup Items folder and start the Service automatically should you need to shut down or restart your computer We recommend doing this if you have an ongoing schedule 12 3 Creating a Subscriber Processor To add a subscriber processor click on Subscriber Service on the left pane and click New Fill in the information appropriately Copyright 2010 Nesox Solutions 98 Nesox Email Marketer User s Manual List Subscriber Properties General Options Mailbox for below email account charges for listing requests subscribe amp nesox com
25. for jumping from one site to another on the internet The hyperlink is often shown in a different form from normal text Should the link be clicked users can begin to jump to other sites Hypertext has text pointed to other texts Clicking it can show other files Microsoft Internet Explorer Microsoft Internet Information Server or Services The most popular web script language at present Used for developing dynamic web pages MIME is the abbreviation for Multipurpose Internet Mail Extensions As to the complementation of SMTP agreement MIME has been the standard for sending non text e mail through SMTP protocol At present the use of MIME has already surmounted the range which just deals with receiving and sending e mail and has become one of the basic protocols transmitting the information of the multimedia on internet Open Database Connectivity A common standard of Microsoft that allows relational and non relational database programs like dBase Oracle Microsoft Access to access the information independent of its file format An open specification that has been developed by Microsoft for accessing both relational and nonrelational data OLE DB interfaces can provide much of the same functionality that is Copyright 2010 Nesox Solutions 142 Nesox Email Marketer User s Manual provided by database management systems OLE DB evolved from the Open Database Connectivity ODBC application programming interface
26. is to pick the corresponding charset in the message editor And if you are sending HTML messages click Format Page Property and select the Language In this HTML source example we re using the JAPANESE Shift JIS charset meta http equiv Content Type content text html charset Shift JIS 17 4 Lists Q What is list manager The concept of using list manager is very simple and straightforward Simply add a subscribe icon to your site inviting visitors to subscribe or sign up When visitors click on the icon a window pops up requesting their contact information That information is automatically added to a contact list in your Email Marketer account Q Can list manager store more information of users than just name and email Yes List manager can store as many attributes as you want in any format For instance you can set up a contact list which contains customers name gender email phone number zip code birthday country hobby etc The more information you collect the more you can personalize your message for each recipient Please note there is no limitation on how many fields one contact list can have Q What is a group Groups are subsets of your list They allow you to target specific members of your list based on information you have about them For example they could allow you to send a special message to only those list members who e live in Canada Copyright 2010 Nesox Solutions 134 Nesox Ema
27. items in the sign up form 135 Q Can validate the content in the sign up form entered by subscribers 136 Q Can I validate the email address entered by a subscriber is correct and owned by himself 2 rx b p xe ERE eves eee listens ERR ERES 136 1 7 6 De8llVety co a ed ee E al ed o eta aha 136 Q What is a SMTP server ssssssssssssssssss mme messen nens 136 Q Do need a permanent Internet connection to use the program 136 Q How fast does Email Marketer send sssssessss 136 Q Can send out emails without SMTP servers ssesesesseesseeses 137 Q What is Multi SMTP Server delivery mode csessesesseeseee 137 Q What is mixed delivery mode Direct delivery with backup SMTP server D 137 Q If assign more than one SMTP server to an email campaign how will Email Marketer use these servers 0c cece eee eee eee eee eee e semen 137 Q What is the benefit of letting Email Marketer periodically sleep during mailing DIOCESS orarin 138 Q have to stop Email Marketer during of the mailing task Can resume the task ot scetur pee diy edee RA I EUER beet ceneewita tag dude URP ER E eR AER MES 138 Q Can I resend the failed emails ooooococcccccccnccnccnncnnnnnncnnnnannnnnnna cnn 138 Q Is Email Marketer a multithreaded application If so how many threads can create cis cot nad cages aa GE 13
28. le CY E Pes 143 Copyright 2010 Nesox Solutions 8 Nesox Email Marketer User s Manual 18 3 EnrOr Codes o Ces ee ete de e E eet ec sodes 145 19 ORDER AND REGISTRATION e eeeeeeeeeeeeeee enses neon tatnen sn ee tota sn snae to tasa snos 146 19 1 Ordering Email Marketer cssssssssssssssse mensem 146 Why Ord d a eased nM 146 To Order Online Using Internet sess mme 146 19 2 License Agreement 2 1 et TREE REL EH a EENEN 146 20 TECHNICAL SUPPORT ccsccssssssssscsesesessesssscsececsssesessesscsssesecsssesscsesesecsssesssesesesesseses 149 Copyright O 2010 Nesox Solutions 9 Nesox Email Marketer User s Manual 1 Introduction 1 1 Welcome Welcome to Nesox Email Marketer Help Nesox Email Marketer is a professional email newsletter software and opt in email marketing software for targeted mailing list building email campaigns and bulk mailing It also provides you with open and click tracking at your own computer More than a bulk mailer or mass mailing software Email Marketer is the perfect desktop solution for all your targeted email marketing needs and it covers every aspect of bulk email marketing Email Marketer helps you create successful opt in newsletters and email marketing campaigns It is easy to build and manage your own opt in mailing lists for subscribers create and send email campaigns with personalized messages such as HTML newsletters e ma
29. mail yourdomain com This takes the load off of your mail server and speeds up message sending significantly Note If your ISP or firewall blocks TCP port 25 Direct Sending won t work Q What is Multi SMTP Server delivery mode Of course you can also use one or more of your SMTP servers to deliver your message This mode supports multiple SMTP servers and can automatically balance the load between these SMTP servers Q What is mixed delivery mode Direct delivery with backup SMTP server This delivery mode sends messages directly at first if the direct delivery fails then Email Marketer will use the backup SMTP servers you assigned to send the message again With this delivery mode you can avoid overloading your SMTP servers as well as improve the sending success ratio dramatically Q If assign more than one SMTP server to an email campaign how will Email Marketer use these servers If you assign multiple SMTP servers to send out your messages in Multi SMTP Server delivery mode or Mixed delivery mode Email Marketer can automatically balance the load Copyright 2010 Nesox Solutions 137 Nesox Email Marketer User s Manual between these servers For instance if you have 1000 messages to be sent and you assign 10 SMTP servers to do the job then each server will handle about 100 messages This feature takes the load off of your SMTP servers and speeds up message sending significantly Q What is the bene
30. menu and select Save To File 7 10 Message Settings To customize the message settings click the Advanced Tracking Settings button from the message editor Message Settings General Mail Charset Western European Mail Format Automatic Both Text and HTML Mail MIME Type Base64 Mail Priority Normal O Request read receipts Mail Charset The character set of your message Mail Format The format of your message you may choose plain text HTML or both Mail MI ME Type The MIME type for encoding your email messages Base64 is recommended Mail Priority The priority of your message Copyright 2010 Nesox Solutions 70 Nesox Email Marketer User s Manual Request read receipts To be notified when the recipient opens your message Message Settings General Tracking Track the message opens and hyperlink clicks Tracking Server Account tracking nesox com Important Notice As the tracking codes and methods are included in the messages message tracking does not work for existing or delivered messages if the tracking account was not setup before the start of a campaign task Thus it is recommended that you setup and specify the tracking server account before you create and broadcast email campaign tasks Email Marketer Business Edition can track the behavior of your recipients with the assistance of our tracking service To enable tracking for the project please c
31. s Manual This assumes your database contains an attribute field I nterestXYZ in boolean type Congratulations to recipients whose birthday is today oe If IsDate User birthday Then Dim dtBirthDay dtBirthDay CDate User birthday If Month dtBirthday Month Now And Day dtBirthday Day Now Then Message Subject Message Subject amp Happy birthday Insert a card file with congratulation Body LoadFromFile d birthday txt path must be changed End If End If oe V 8 5 Global Personalization Script Examples Different attachments to different recipients essage Attachments Add C Program Files Email Marketer Business Edition Samples amp User ID amp xls This assumes you have created an excel file for each user Different message format to different recipients If User Format text Then Message Format text ElseIf User Format html Then Message Format html Else Message Format automatic End If This assumes the Format field is included in your list table Copyright 2010 Nesox Solutions 81 Nesox Email Marketer User s Manual 9 Tracking Messages 9 1 Tracking Service Email Marketer Tracking Service is an online HTTP service for monitoring the opening of messages and the clicks on the links in a message With the tracking service Email Marketer can provide you with real time email clickthru and HTML open trac
32. send the messages and enable the Start button again please click New Task button Note You may click the X button of the main window to minimize the application to the system tray area during the sending progress Test Tests the delivery to a specified email address Export Exports the email addresses or delivery details in the view 10 3 Resuming Interrupted or Failure Mailings If you have stopped publishing sending your project in the middle you may resume from where Yeshiva left off When you stopped and saved the project the Start button will have turned to Resume when you reopen the project Generally Email Marketer will try to resend the failures automatically unless you click the Stop button There are two options to resend the failures manually from the Publish tab 1 If the Resume button is enabled just click it to resend the failures 2 If the Resume button is disabled please click the Options and Performances button and add to the retries field Then click Resume 3 To resend a single failure message please click Failure Details and double click the failure Copyright 2010 Nesox Solutions 88 Nesox Email Marketer User s Manual item Click the Send This Message button at the new dialog 10 4 Options and Performances To enable multi SMTP delivery or to change the delivery settings please click the Options and Performances button at the Publish view Mailing Account Properties Identity S
33. server to handle Marketer lets you specify how many messages to send per unit time for precise flow control You can scale it back to 100 per hour if necessary Delivery Testing Send test emails to yourself before launching the entire campaign and decides the next Continuous Retry For failure deliveries Email Marketer attempts to resend them automatically Retry count could be customized Delivery Resuming Resumes sending from the previous breakpoint it left off and no duplicate mails are sent 6 Handles subscription and unsubscription real time e Subscribe by Email or Web Form If you have a website Email Marketer helps subscription via web form If not incoming messages with special topic also does the job Manage efficiently add new data or update your database automate the sending of new emails manage easily the opt in and opt out processes or route emails automatically when receiving web forms Unsubscribe Link in Message Email campaigns can be sent with a working unsubscribe link automatically inserted in the message making accurate unsubscribe processing a breeze The software automatically flags recipient addresses which have unsubscribed no matter what list they are on Incoming Messages Management If you are using an off line list database Email Marketer handles and converts opt in or opt out requests received via web forms to requests with email to your mailbox 7 Website I ntegration with s
34. the State of New York in connection with any such dispute and including any claim involving Nesox Solutions or its affiliates subsidiaries employees contractors officers directors telecommunication providers and content providers 8 DISTRI BUTI ON You may copy the evaluation version of this software and documentation as you wish and give exact copies of the original evaluation version to anyone and distribute the evaluation version of the software and documentation in its unmodified form via electronic means But you should not charge or requesting donations for any such copies however made and from distributing the software and or documentation with other products without the author s written permission 9 DO NOT SEND UNSOLICI TED EMAIL Email Marketer is not licensed for sending bulk unsolicited commercial email Be aware that you are solely responsible for the messages you send In many cases sending unsolicited email AKA Spam is in violation of the law and you will be solely accountable and liable for damages and violations We reserve the right to refuse technical support and or other services if you send unsolicited email individuals not expecting to receive it or you hijack a mail server relay or distribute illegal information or materials or forge header information or put false of misleading information in the subject or OU A UNBE fail to provide a means for unsubscribing from your lists or group
35. the recipient s e mail or news program cannot read HTML the message appears as plain text with an HTML file attached Most e mail programs that support Multipurpose Internet Mail Extensions MIME can read HTML formatting 7 2 Inserting Scripts To insert inline personalization scripts blocks into the message subject or message body 1 Click the place in the message or subject where you want the script to execute or merge 2 Click the Insert menu and select Personalization Script Copyright 2010 Nesox Solutions 62 Nesox Email Marketer User s Manual 3 Enter scripts and click OK To check to syntax of the scripts you inserted press F9 or click the Message menu and select Check Script Syntax Insert Script Specify the Email Marketer Script source to insert ie User LastName List Fields select Cancel The window could be resized If you do not know much about the script programming Email Marketer could help you create simple scripts with the following easy way To insert script for outputting a field of the contact row 1 Click the place in the message or subject where you want to insert 2 Onthe Insert menu or the context menu select Contact Attribute Script 3 Pick a field option for example FirstName To insert script for predefined variable 1 Click the place in the message or subject where you want to insert 2 Onthe Insert menu or the context menu select Variable Scr
36. web application as well It plays a very important role in today s daily business transactions personal life and recreational activities As such e mail service has become the most important service offered by most companies and is regarded as a major indicator when it comes to judging one s service quality It is essential to the internet service provider and large corporations to come up with a complete e mail service system which will provide a proper solution to meet their scalability delivers messages in time and reliably and long lasting a system that guarantees a smooth operation and also ready to satisfy potential rapid increase in service demand The flagship product of Nesox Solutions Email Marketer is a corporate level mail delivery and tracking system which has proven to satisfy the needs mentioned above It has already been adopted by every large ISP and major corporations and is currently supporting millions of users Different from some other e mail systems employed by local intranet or small businesses Email Marketer is specifically designed to provide the critical personalized group sending service for ISP and larger corporate customers with emphasis on free scalability excellent Copyright 2010 Nesox Solutions 11 Nesox Email Marketer User s Manual performance high reliability and practicality During the years Email Marketer has been upgraded constantly improvements were made on various function
37. 0096 secure Q Do I have to pay for the upgrades No All upgrades are free to our software registered users Q Is tech support free Yes It s free for all Copyright O 2010 Nesox Solutions 129 Nesox Email Marketer User s Manual Q What happens after send in the order You will receive an email confirming your order shortly after sending the online order form Then within 24 hours you will receive a second email with your registration name company code and instructions to get started Q Is Email Marketer Spyware Email Marketer does NOT collect user information It respects the user privacy and security Email Marketer can eventually send and receive ID packets to nesox com For the sake of privacy no information on the user will be provided to nesox com No e mails will be sent you regarding your Email Marketer usage The only purpose for this is so that nesox com can inform through a prompt that will appear when open Email Marketer you about new upgrades to your Email Marketer version You may choose to download it or not We won t bug with numerous questions and insistence The prompt will only appear when there are upgrades to the software NOT every time you open the program In fact we don t even know who you are when you use Email Marketer Q I have other questions not listed here how can get help Please read this FAQ Help carefully If you still have questions please visit our website or con
38. 7 Outlook Outlook Express Internet Explorer are registered trademarks of Microsoft Corp Palm Desktop is a registered trademark of 3Com Corporation All other trademarks are owned by their respective companies 2 Installing and Uninstalling 2 1 Installing If you are installing from the I nternet You may download the Email Marketer software from the following link http www nesox com en email marketer downloads asp 1 To download Email Marketer installation to your computer simply click the Save button and save the installation file to your computer Be sure to remember where you saved the file the desktop might be a good place Copyright 2010 Nesox Solutions 20 Nesox Email Marketer User s Manual File Download Security Warning Do you want to run or save this file Name Marketer Business exe Type Application 10 0 MB From www nesox com Run Save Cancel potentially harm your computer If you do not trust the source do not Y While files from the Intemet can be useful this file type can run or save this software What s the risk 2 Once the file has downloaded completely open the folder containing the file you downloaded 3 Double click the installation file Marketer Business exe you just downloaded to start installing Email Marketer on your computer You may wish to visit our website http www nesox com to ensure that you always have the latest version of Email Marketer If y
39. 8 Q How many connections should use to get the best results 139 O A ie petes aa eee eiat ret ie aede sta etel tha eh ceu cooly pie cha tao 139 Q Are these reports instant and in real time ccccceeseeeeeeeeeeeeeeeeees 139 Q Is there a way for me to find out who opened my email 139 Q Can I find out how many people opened my email on a specific day after my message had been out 0 cece cece eee eee eee eee ese see eene sene 139 Q Can I track which link users clicked in my newsletter 139 Q Can view the list of email addresses which failed to be sent and why they failed to be sent x cess ie id rede rese e M Mees Ree AREE RR ee cigars 140 Q Can I sort the list and messages in report ssssesseeseeseees 140 17 8 Purchase and RegistratiON ooooccccccccccnnnnnnnnoronnnnn nn nn rr nr rr rr rr rr rr 140 Q Why should purchase and register Email Marketer 140 Q Can I try Email Marketer before buy it sess 140 Q Which edition of Email Marketer need buy sssesseeseesseseess 140 Q Are there per message charges or recurring costs sssusse 141 Q How do order Email Marketer csssssssssss m 141 EN A AAA M 141 18 1 Glossaty o ee Pet ie e E I ERE Aito REFERRE RE Ee RE aH eos 141 18 2 SMTP and ESMTP 2 cavern cut han Pene dert e edo eo dote
40. Business Lists Marketer List Database Subscriber mdb Group Name Count Details All List Contacts Working Space Tools amp j Mailing Lists Sample Female Subscribers m Sample US amp UK Subscribers i tj Subscriber Service Sample hotmail com Subscribers E Scheduler Service x3 Services Status Generated at Thursday June 22 2006 5 48 02 AM Preferences a 53 Mailing Accounts Exclusion Lists d Preferences L Print Preview View by Web Browser Ready press F1 for help NUM Generate Create the reports with live mailing list data Print Prints the report page Print Preview Prints preview the report page View by Web Browser Opens the report index with your default web browser 13 3 Sample Reports Please visit http www nesox com en email marketer report asp Copyright 2010 Nesox Solutions 101 Nesox Email Marketer User s Manual 13 4 Terms Delivers The amount of success newsletter deliveries in the campaign Failures The amount of failure newsletter deliveries in the campaign Total Opens The times of your newsletters are opened by the recipients The number may higher than the number of recipients because the recipient may open your newsletter twice or more Total Clicks The times of the hyperlinks in your newsletters are clicked by the recipients The number may higher than the number of recipients because the recipient may click different l
41. CSV File e dBase 5 DBF file e HTML file e XML file To Export Contacts 1 Switch to the List Manager by clicking Mailing Lists on the left hand side of the screen 2 Click Export from the List menu or click the Tools Export Contacts button in the List Manager 3 Follow the guides Export Wizard Welcome to the Contact List export wizard Select list source for Exporting Microsoft Address Book Microsoft Address Book Microsoft Outlook Contactor Microsoft Excel File Text CSV File dBASE 5 File HTML File XML File Copyright 2010 Nesox Solutions 47 Nesox Email Marketer User s Manual 5 11 Importing Contacts Email Marketer allows you to import contacts step by step from Email Address List e Microsoft Address Book e Microsoft Outlook Contacts Microsoft Excel e Text CSV File e dBase 5 DBF file If you are using another form of document or program to store your contacts try exporting it to a CSV file first Then import the CSV file to Email Marketer To Import Contacts 1 Switch to the List Manager by clicking Mailing Lists on the left hand side of the screen 2 Click Import from the List menu or click the Tools gt I mport Contacts button at the List Manager 3 Follows the guides Import Wizard Welcome to the Contact List import wizard Select list source for importing Email Address List Email Address List Microsoft Address Book Microsoft Outlook Cont
42. Click the sorted column s header once or twice from Recipients window until the list is no longer sorted Disable Antivirus and Firewall Turn off email scanning in your antivirus program e g Norton AntiVirus while the mailing is being sent Copyright 2010 Nesox Solutions 128 Nesox Email Marketer User s Manual Turn off your personal firewall logging while the mailing is being sent Other e Split your list and run the software on two or more computers multiple licenses might be needed 16 5 Sending to AOL users If your mailing list includes recipients at AOL you must either link to all images or embed all images for them to appear in your AOL recipient s email You cannot mix linked and embedded images in a single email This is a limitation of the AOL email program You can also optionally send plain text only to AOL recipients 17 Frequently Asked Questions 17 1 General Q Can use Email Marketer to send SPAM unsolicited bulk email No Absolutely not Spam is untargeted advertising Email Marketer End User License Agreement prohibits using Email Marketer for spam If you want to spam please go elsewhere Follow the link http www nesox com en email marketer antispam asp for more information Q How can I get opt in lists for email marketing You can use Email Marketer s list manager feature to build your own opt in lists it s very easy Q Is your online order form secure Yes it is 1
43. Email Marketer User s Manual Title Version Author Copyright number Date 2010 Nesox Solutions all rights reserved www nesox com User s Manual 1 94 Adnil Zhou 20055R02878 7 25 2010 July 25 2010 Nesox Email Marketer User s Manual Table of Contents LL NTRODUCTHON e 10 1 1 Welcome da ei E 10 EZ Overview A sees nes pete tree Are RD HU Ra vtr eng 10 What is Email Marketer sssssssssssssss mI memes mener nns 10 Who needs Email Marketer sssssssssssssssss mme eee 11 Why Email Marketer cc ccee cece eee eee eee ene eee mese meses nenne 11 1 3 Featur es NON 13 1 Integrated environment with wizards sssessesessee 13 2 The appealing layouts for rich message contents ssssssesues 13 3 Always use highly focused and updated mailing lists susuu 14 4 Unlimited personalization of your messages ssssesessessn 15 5 Control delivery measure efficiency cece cece eee nme 15 6 Handles subscription and unsubscription real time sssuess 16 7 Website Integration with subscriber and tracking service 16 8 Professional and real time reports 0 ccc ceee cece ee eee e ee eee eee eae ee 17 O iot c ROGER ER ERE PREND RUE ELI ERERERR ERR ER ERREUR aani 17 Editions OVerVIQW coaster tls on 17 Edition Diffe
44. Failure Messages Task Status Normal L Opened Messages Recipients List Source Marketer List Database Email Marketer List Database Clicked Messages Recipients Group All List Contacts Opened Details List Total 0 Clicked Details L Message Summary 9 Delivery Queue From Nesox Webmaster webmaster Gnesox com f Delivery Connections Reply To Nesox Webmaster webmaster nesox com gt lll Delivery Logs To DisplayName Email gt 1 Subject Sample Project E Attachments Charset iso 8859 1 Priority Normal Read Receipt NO Format Automatic Both Text and HTML L Publish Summary Message Progress Message Total Message Queue 0 Message Successes 0 Message Fails 0 J Started Date Completed Date L Publish Options 3 Exi Mad PETRO eS gt sen New Task Copyright 2010 Nesox Solutions 87 Nesox Email Marketer User s Manual Creates a new task using the existing publish options Remove Removes the selected task Note all messages logs in the task will be also removed Options and Performances Customizes the mailing account performances the delivery mode thread count and more performance related settings Schedule Schedules the publish task of the project View Message Log Views or resends the selected message Start Resume Stop Starts or stops the campaign task of sending the personalized messages to receipts Note When a delivery task is completed the Start button will be disabled To
45. Manager The Project Manager helps you manage existing projects To start the Project Manager click My Projects on the left hand pane Nesox Email Marketer Administrator DER File Edit Message Format Insert Table List View Tools Help QOB ad s hO H EB Q e e A Welcome Once a project is created you will be guide into several steps to control or launch your campaign Welcome I Project Status All v Search a BG e c biasa POTESTAS Demo Rich Demo LT Projects MCI Personaliza Magazine L New Project 9 Help Contents Working Space Tools w Mailing Lists f List Reports fax Subscriber Service it Scheduler Service x3 Services Status Preferences p Project Information fa Mailing Accounts ID 289A6851 8BA3 4E9A 9247 25AF 34908586 a Exdusion Lists Title Demo Survey Invitation d Preferences T Location Samples Demo Survey Invitation mpj Status Designing List Completes All 0 0 File Size 17 56 KB Total 3 projects New Project New Project From Template Import Ready press F1 for help NUM Open Copyright 2010 Nesox Solutions 53 Nesox Email Marketer User s Manual Opens the selected project Shrink Shrinks and optimizes the file size of the selected project Remove Removes the selected project New Project Creates a new project You will be prompted to pick a built in template for your message
46. Retry times for resending each failed delivery The default is 5 times Connect and receive timeout The maximum delay time to wait for the server reply after a request If you have low bandwidth 30 seconds timeout or more is required The default is 60 seconds This SMTP server limits the number The maximum number of mailings your ISP restricts Sleep when the limit reached Sleep to fit the limits of your SMTP server Sleep after each message Sleep between messages to control the load balance of mail servers The default is 5 seconds Sleep between retries Sleep between retries to control the load balance of mail servers The default is 10 minutes Copyright 2010 Nesox Solutions 90 Nesox Email Marketer User s Manual 11 Scheduler Service 11 1 Scheduler Service The Scheduler Service can help you schedule the mailing of a project The scheduler included with Email Marketer Business Edition can be used to automatically generate and send an e mail merge at a specific time only once or it can be cycled to generate and send an e mail every few days hours or minutes The main Scheduler window will list the tasks set to run the current status of those tasks the last time each task was run and the next time the task is set to run Tasks can be sorted by any of these fields You will need to keep the Scheduler Service running in order for it to send mailings as you planned 4 Nesox Email Marketer Administrator File Ed
47. Save Remove Expressions Field Expression Value Country United States Country United Kingdom W equal SELECT FROM TABLE WHERE Country US Or Country UK 5 8 Removing a Group To remove a group select it and click the Remove Group button Note The default group All List Contacts cannot be removed Also keep in mind that if you remove a static group all contacts in the group will be also removed 5 9 Adding Contacts to Groups To add contacts to an existing static group Select the group and click New Contact or Tools gt I mport Contacts To add contacts to an existing static group Select one or more list contacts in the List view right click on them and select Groups in the context menu You may select multiple contacts by Ctrl Click and Shift Click To remove contacts from an existing static group Select list contacts in the List view right click on them and click Remove You may select multiple contacts by Ctrl Click and Shift Click To modify contacts in a dynamic group you must change the query via List Query Builder To Copyright 2010 Nesox Solutions 46 Nesox Email Marketer User s Manual do this select the group click Edit Group and click Query 5 10 Exporting Contacts Email Marketer allows you to export contacts as well to the following destinations e Microsoft Address Book e Microsoft Outlook Contact Microsoft Excel e Text
48. Source Connecting Avoid unnecessary duplication by connecting directly to the database related to the project You save time and you work directly on the most accurate and up to date data Predefining Lists Predefining data sources and SQL queries segments for quick and easy user access Built in List Database with a Capacity of Millions Email Marketer lets you alternatively create a project specific database with your preferred application e Validating Your List Email Marketer makes the elaboration of receivers list easy thanks to a full set of tools removing of duplicates management of fields containing several email addresses sending of test message and checking of address validity Excluding with Black Lists All these features are also available for the creation and the management of black lists It allows you to exclude receivers without modifying the data source e SQL Queries Email Marketer supports SQL queries to let you quickly create distribution lists from outside database records data source for those who want a more advanced interface to the database You can also import most database formats found on corporate office or personal systems Importing and Exporting You can also import or export with most database formats found on corporate office or personal systems in clicks Copyright 2010 Nesox Solutions 14 Nesox Email Marketer User s Manual 4 Unlimited personalization of your messag
49. Tracking Server Connection ManageMent oococcccccoconcnnnncnnnnnnnnnnnnnnnnrnnnrr nara eee 82 9 3 Enable Tracking of a Campaign cssssssssssssssses memes 84 9 4 Tracking Results aede tese ad e t e ees 85 10 SENDING MESSAGES cccsscsssscsossssosssessoreessosessessesersosssnoesesseseasoetosecnvesessesensscdsnasssscesoesosens 85 10 1 Preview and Test x eme n e Wend viel ee x utt re er ens 85 10 2 Sending the MeSSageS ccc cect ee memes emesietese esses 87 10 3 Resuming Interrupted or Failure Mailings esses 88 10 4 Options and Performances ssssssssssssseseem emm memes ess een een 89 I1 SCHEDULER SERVICE ssnin ssie tere ttti tey eee osses sasoi isese estorias esssS seite 91 11 VS cheduler Service peii a E a a D A ee cee Rd 91 11 2 Adding Project to Scheduler neinir nen e a a an N Aa a 91 11 3 Removing Project from Scheduler ssssssssssses memes 92 12 SUBSCRIBER SERVICE eere ete t retenus epe sett ee eter ares epe ee Eee rb ve sitsaren 92 12 1 Subscrib8r Service oio Ehe rr DI Tto 92 12 2 Creating Forms and Links for Subscribing and Unsubscribing sess 94 Ready to Create Forms and Links sssesssssssess mm 94 Creating and Releasing a Subscription Form esses 95 Creating and Inserting Unsubscription LiNkS ooocoocccccccncccnconcnnnnccnncnncnnns 97 Processing the RequestS oooccccccccoconconcconcnnoncnnnnnnnnnnnnnnnnnnnnnnn
50. Windows iso 8859 1 Verdana vl sj 4 S X BIUlA E SS Nesox Solutions IA 5 N Special Offer here v Text Message HTML Message lt HTML Source li y ls 2 Attachments Y No attachments assigned From Selects the From account for the message If no account is listed you may need to create an account Reply To Copyright O 2010 Nesox Solutions 61 Nesox Email Marketer User s Manual Selects the Reply To account for the message If no account is listed you may need to create an account To Selects the email field of the recipients list Subject The subject for the message Messages The WYSIWYG message editor view you may click Text Message HTML Message or HTML Source to switch between the editor views Text Message Switches to plain text editor for plain text message HTML Message Switches to WYSIWYG rich message editor for HTML message HTML Source For advanced users switches to view or edit the source code of HTML message Preview Opens the message preview and delivery test window Attachments The attachments view as icons Add Adds an attachment file to the message Remove Removes the selected attachment from the message Advanced Tracking Settings Specifies the message format HTML format Plain text format or both priority encoding You can also enable campaign tracking feature by this command Note When you use formatted HTML and
51. actor Microsoft Excel File Text CSV File dBASE 5 File Cancel Copyright 2010 Nesox Solutions 48 Nesox Email Marketer User s Manual Cancels the wizard Previous Rolls back to the last step of the wizard Next Continues to the next step of the wizard Finish Finishes the wizard and closes the dialog CSV Format A CSV Comma Separated Variables file is a formatted text file with a header row to specify the field names For example name email product purchasedate John Doe jdoe somewhere com Email Marketer Personal Edition 05 02 04 William Doe wdoe somewhere com Email Marketer Business Edition 01 06 04 Most popular applications including Microsoft Outlook Microsoft Excel Microsoft Access and Database systems support CSV format exporting 5 12 Searching contacts To search contacts click the Tools button and select Find by Query at the List Manager Email Marketer will guide you through the searching by the Query Builder Copyright 2010 Nesox Solutions 49 Nesox Email Marketer User s Manual Group Property qo General Query Preview Query Save Remove Expressions Field Expression Value Country United States Country United Kingdom Jl SELECT FROM STABLE WHERE Country US Country UK Test Query C 5 13 Validating Contacts Email Marketer allows you to validate the email addresses of your contacts to c
52. ail SMTP Server POP3 Server Default 9 Help Contents AaNesox Webmaster Account Nesox Webmaster webmaster amp nesox com smtp nesox com pop nesox com ES fs Nesox Subscriber Account Nesox Subscriber subscribe nesox com smtp nesox com pop nesox com Projects daNesox Unsubscriber Acco NesoxUnsubsc unsubscribegnesox com smtp nesox com pop nesox com LA My Projects J New Project Working Space Tools ive Mailing Lists New Properties Remove Import P Export Q List Reports fax Subscriber Service E Scheduler Service Online Email Tracking Service Accounts Server Name Port Time Zone User ID 3 Ez tracking nesox com 80 GMT 0 AUS Eastern Standard Time Services Status Preferences Exclusion Lists d Preferences New Properties Remove Ready press F1 for help NUM New Creates a new mail account Properties Views or changes the settings of selected mail account You may also double click an account item to do this as well Remove Removes the selected mail account Note projects may not work if the account is referenced Import Imports mail accounts from Outlook or Outlook Express Export Exports mail accounts to Internet Account files Creating an Account To create an account click the New button in the account list window Copyright 2010 Nesox Solutions 30 Nesox Email Marketer User s Manual Mailing Account Properties Identity S
53. ails Find Error Emails Find Unknown Emails Validate the Emails Import Contacts Export Contacts Columns Customizes the list attributes displayed in the view Copyright 2010 Nesox Solutions 37 Nesox Email Marketer User s Manual Find by Keyword Finds contacts by specified keyword Find by Options Finds contacts if the attributes match specified options Find by Query Finds contacts by query builder Find I nvalid Valid Unknown Emails Finds contacts by the validation results of the email addresses Validate the Emails Validates all email addresses in the list and logs the Invalid Valid or Unknown status of each one Import Contacts Imports contacts from Outlook Excel Access or other formats to the list Export Contacts Exports the contacts of the list to Text CSV Address Book files or other file formats With Email Marketer Business Edition it is possible to handle subscribers and unsubscribers of a mailing list real time by using the Subscriber Service 5 2 Using the List Wizard The List Wizard helps you to connecting to contacts from your existing list databases or files directly without importing For example CSV files Excel files Access database SQL Server MySQL Oracle and more ODBC OLE DB compatible databases To start the List Wizard click Mailing Lists on the left hand pane and click New List or Edit button Step 1 List Data Source At the first step
54. ails not being received Step one 1 Use a valid email address in Mailing Accounts bounce address Some ISPs now accept email only when the sender address contains a valid Internet domain name 2 Don t use commercial language which may be inadvertently trapped by spam filters 3 Don t use the word free or words in all caps and excessive use of exclamation points 4 Personalize the message subject 5 Try adding unsubscribe text in the message body Copyright 2010 Nesox Solutions 126 Nesox Email Marketer User s Manual 6 Make sure you re not trying to send through an AOL dialup connection AOL blocks mail programs other than its built in one If this is not working 1 We suggest installing a free easy to use SMTP server on your own server 2 n Email Marketer Administrator under Mailing Accounts select the account and click Properties Under SMTP Host enter the server domain or IP address and SMTP account information If it s still not working Some ISPs block port 25 the port used by outgoing mail SMTP and require you to send via their mail server only You can check with your ISP s support staff re port 25 blocking To use your ISP s mail server In Mailing Accounts choose your account and click Properties Set the radio button to Send through external server Click Settings and fill in the outgoing mail SMTP server your ISP has provided Some ISPs now accept email only from registered mail servers Re
55. an find DNS server address b For Windows NT 2000 2003 XP Vista users Click Start 2Run Enter cmd and press Enter Return key This brings you into the command line mode Enter ipconfig and press Enter Return key You can see the present TCP IP info from where you can find DNS server Copyright 2010 Nesox Solutions 27 Nesox Email Marketer User s Manual address Note e For Direct Mode mailing keep in mind that some mail servers refuse to accept messages from person computers whose IP Address comes from a dial up connection or whose P Address is not a known mailhost has no DNS MX Record In this case try Relay or Mixed mode mailing instead to avoid delivery failures Mixed Mode Mailing In mixed mode mailing Email Marketer tries to deliver message via both build in SMTP server and you own SMTP server to ensure the messages are as quickly and successfully as possible Terminology Message Email content including subject HTML message plain text message attachments priority etc Recipients The message targets who receive the messages Recipient One of the recipients List Contact List A database that contains records and fields attributes that store personal information about each contact Normally for newsletter subscribers club members website users product customer etc Contact One of the contacts in a mailing list Group List Group A Group is a subset of Email Marketer mailing list
56. and switches of project views Project View Area Shows project view If no project is opened show project lists and guide Tip of the Day Area Shows tip of the day Status bar Area Shows current application status including help text editor cursor copyright etc 15 3 The File Menu This menu contains Email Marketer Administrator s project related commands Copyright 2010 Nesox Solutions 112 Nesox Email Marketer User s Manual 1 New Project Ctrl N New Project From Template LY Project Wizard Ctrl W ES Open Ctrl 0 ld Save Ctrl 5 Save As X Close Ctri4F4 L PrintPreview Gd Print Ctrl P O ext Alt F4 New Creates new project from a HTML template or opens a recent project New from Template Creates new project from a self defined HTML template Project Wizard Creates new project by wizard Open Opens an existing project Save Saves the active project Save As Saves the active project to another location Close Closes the active project Print Preview Previews how the message will print Print Prints the mail message Exit Quits the application Copyright 2010 Nesox Solutions 113 Nesox Email Marketer User s Manual 15 4 The Edit Menu Using the edit menu you can perform all the well known text operations such as cut copy paste and undo etc M Undo Ctrl Z Cut Ctrl X 3 Copy Ctrl C M Paste Ctrl V Select All Ctri A
57. ar Navigator Shows or hides the explorer pane Borders Shows or hides the borders of the elements in the rich message Document Details Shows or hides the details of the elements in the rich message Zoom Zooms the message editor Copyright 2010 Nesox Solutions 121 Nesox Email Marketer User s Manual 15 11 The Tools Menu From the tools menu you can change the settings of the application Free Trial Official Tracking Service Email Marketer Monitor j Install Email Marketer Services Fix and Compress Project Protect Project Protect Software Query MX Records Ab Preferences F12 Backup Data and Settings Restore Data and Settings Free Trial Official Tracking Service Requests an account and begins 30 day free trial of the tracking service provided by Nesox Solutions Email Marketer Monitor Starts Email Marketer Service Monitor Install Email Marketer Services Installs Scheduler Service and Subscriber Service to Windows Shrink Project Shrinks and optimizes the size of a specified project file Protect Project Protects the active project with a password Protect Software Protects the software with a password Query MX Records Queries Mail Exchange information by a domain or email address Preferences Multiple configurations can be done through this command For details about Configuration Window please refer to Configuring Email Marketer Backup Data and Set
58. ation script with user defined variable Personalization Script Inserts personalization script with an editor Horizontal Line Inserts a horizontal line I mage Inserts a picture into the message from a specified file Hyperlink Modifies the selection and formats it as a hyperlink Bookmark Modifies the selection and formats it as a bookmark Table Inserts a table Flash Inserts a Macromedia Flash into the message from a specified file Copyright 2010 Nesox Solutions 118 Nesox Email Marketer User s Manual Special Character Inserts special HTML characters Unsubscription Text and Link Inserts unsubscription text and link created by Subscriber Service HTML Inserts HTML codes 15 8 The Table Menu From the table menu you can insert or modify a HTML table in the message E Insert Table Insert Row Insert Column Insert Cell Delete Rows D fb ete Columns Delete Cells it Cells ue Insert Table Inserts a table Insert Row Inserts a row in the selected table Insert Column Inserts a column in the selected table I nsert Cell Inserts a cell in the selected row or column Delete Rows Deletes the selected rows of the table Delete Columns Deletes the selected columns of the table Delete Cells Copyright 2010 Nesox Solutions 119 Nesox Email Marketer User s Manual Deletes the selected cells of the table Merge Cells Merges the selected ce
59. ccccccccnnnnncnncconcnnnnnanccnnrnncnnnnnns 72 8 2 Global Personalization Script cece eee eee 73 8 3 Scripting Objects Reference cc cceee cece eect eee eee eee nena eee eee enne 74 The Message Object Model c ccc cee eee eee eee Immer 74 The Body Text HTML Object Model ssssssssss m 76 The Attachments Object Model sss mmm 77 The User Object Model cceceeec cece eee eee eee eee teeta eee senes 78 8 4 Inline Personalization Script Examples ssssssssss mmm 79 A Simpl Example rie a cet a cena tee wane cadence ape ERE Aa E Ea E 79 Show all attributes of the User cece cece eee mne 80 Recipients of the domain xyz com receive an included text from a file 80 Those interested in the product xyz receive a file attachment 80 Congratulations to recipients whose birthday is today sssssussus 81 8 5 Global Personalization Script Examples ooocoocococcccononcnnncnonannnnnnnnnn nar rn nr nr rr naar 81 Different attachments to different recipients cece cece cece e eee eed 81 Different message format to different recipients ceeeeee cece eee eee ees 81 Copyright 2010 Nesox Solutions 4 Nesox Email Marketer User s Manual 9 TRACKING MESSAGES esssssccscscssessesscsssecsssssesscsesessesesessssessssssececsssessseesecessesesseeese 82 9 1 Tracking Service uoce AN 82 9 2
60. chment by its location Add Nothing Example Message Attachments Add FilePath Remove an attached file by its file name or index Remove Nothing Example Message Attachments Remove FilePath Remove all attached files Example Clear Nothing I User NoAttachment 1 Then Message Attachments Clear End If Find attachment by its file name and returns the index Example Find Number If Message Attachments Find FilePath 0 Then Message Attachments Remove FilePath End If The User Object Model The attachments object is available to you within the Personalization Script Code with the following properties and methods Read Write the recipient s attributes from a specific column as a character string Returns the contents of the current value from this column as a variant type contains NULL values numbers dates etc Example 5 3 4 Properties Text Message Subject User Properties FirstName amp amp Message Subject Special Notice 1 User fieldname equals to User Properties fieldname 2 For inline scripting fieldname also equals to User Properties fieldname Copyright O 2010 Nesox Solutions 78 Nesox Email Marketer User s Manual Read Write the recipient s email address Example Email Text If User Email And User AlternativeEmail lt gt Then User Email User AlternativeEmail End If Read Write the recipient s full name Example FullName Text If User F
61. choose To create a list group click the New Group button in the List Manager Group Property General Query Preview Name Sample US amp UK Subscribers Notes Group Identifier Field none v Fields listed belong to Groups catalog a contact is a subscriber of this group if the value of this field equals 1 Name The name for the group Notes Notes for the group Group Identifier Field Copyright 2010 Nesox Solutions 44 Nesox Email Marketer User s Manual The flag field for the group This field is will be marked with 1 when a contact subscribes to the group marked with 0 when a contact un subscribes to the group The Group Identifier Field is optional If it is specified the group is a static group Otherwise it is a dynamitic group Group Property General Query Preview Query v Save Remove Expressions Field Expression Value Country United States Country United Kingdom SELECT FROM STABLE WHERE Country US Or Country UK Test Query Expressions The query rules for the group SQL The query string for the group Please ensure you do not modify the preserved identifier STABLE 5 7 Editing a Group To edit a group click the Edit Group button and modify the group settings Copyright 2010 Nesox Solutions 45 Nesox Email Marketer User s Manual Group Property General Query Preview Query
62. cluding the attachments Email Marketer sends its messages directly to each customer one at a time personally and privately The recipients only see what they need to see and they sure don t see the other names on your mailing list Q Can I personalize the To and Subject line Yes you can do this just the same as you can do it in the message body Q Is the personalized field limited to recipient s email Can other fields be used to personalize my message All of the attribute fields of your contact list can be used to personalize your message Q My message contains non English language will it be ok Yes Email Marketer supports all international character sets and languages When you compose a non English message you should select the corresponding character set for this email Q Can I insert an unsubscribe link in my email Yes However only the Business Edition supports this The Subscriber Service in Business Copyright 2010 Nesox Solutions 133 Nesox Email Marketer User s Manual Edition can help you create subscription forms and unsubscribe links Q How can I create a Text HTML mixture message Choose Automatic content type for the message and fill in the text message in the message editor Q Does Email Marketer display Unicode double byte charsets like Chinese Japanese etc properly Yes it does Email Marketer supports more than 30 different languages charsets All you need to do
63. dete ete eet ect ene e er meo ds 112 15 4 The Edit Men cita S eae 114 15 5 The Message Menukar oer ee Gla I UA EE D er ENEMY 115 1576 The Format Menu oe we las otha Y REIR s 116 15 43Thens rt Menu ede dete ne aede docu teta 117 15 8 The Table Menlo EROR ETE docsters TRIER RUNE e ER RUE LER HALE RERO AERE RE SRI 119 15 9 The List MENU aci ai en ere eas AGS Je c Se PCR ea a 120 15 10 The View Menu rix RR ian ed pete x ve ei ints 121 15 IL The Tools MENU aeree ch tr tt 122 15 12 The Help Menu ie ERR ERES e ERE deu 123 15 13 The Main Toolbars iuo anette gu dto ed 124 15 14 Th Editor Toolbar xe eS n 124 15 15 The Help Toolbar ederet A steed e be a el nt tns 125 16 TROUBLESHOOT NG cscssesocssosessessossensasnsasoeorssontessasoosnonosessesvesesssoessostooseseaseoestasbesnesensers 126 16 11 have a problem What should do cece eee eect e eee eee eee e HH 126 16 2 Emails not being Sentika sese eene 126 16 3 Emails not being received cece cece eee eee eee semen 126 Step ONC seia detest a hodw ai betedax ewes EEEE Rei 126 If this Is not Working de eec desea n bed eo rr per Ri base REND RSRRPe Sure dees 127 FTE s still not wOFkInDg oret eco e a a a a aa emen eerte ien 127 16 4 Speeding up send eio ERR ERERER REESE EXRERR REED ENER GERE HERREGRERAdETN 127 Suitable Delivery Mode sssssssssssss memes 128 small Message eid ea eR nre r REO eH ene re ERR EET dud 128 Faster L
64. di List Total 3 displays 1 3 New Contact Remove Property Refresh Tools Ready press F1 for help NUM Creating and Editing Mailing Lists New List Opens the wizard which you will use to create a new mailing list Using this button you will connect your marketing list in one of the acceptable file formats and ODBC OLEDB compatible databases For details please reference Using The List Wizard Edit Changes the selected list properties Fields Adds removes or modifies attribute fields of the selected list Remove Removes the selected list Creating and Editing List Groups New Group Copyright 2010 Nesox Solutions 36 Nesox Email Marketer User s Manual Opens the wizard which will guide you through the process of creating a new group For details please reference Creating a Group Edit Group Allows you to make changes to the group settings of the selected group Remove Group Removes the selected group Managing Contacts New Contact Creates a new contact in the active list Remove Removes the selected contacts Property Allows you to changes the contact profile attributes such as name email address etc Refresh Reloads the contacts from the list source Tools This command contains the following utilities to manage the mailing list Columns GA Find by Keyword Find by Options SQL Find by Query Find Invalid Emails Find Valid Em
65. e Email Marketer you should have MDAC Microsoft Data Access Components and Microsoft JET 4 0 driver installed on your system You can also download them from the Email Marketer download center When using Windows ME NT XP 2000 2003 Vista you don t need to install anything As all required drivers are already installed For Email Marketer Personal Edition the installation package is Marketer Personal exe For Email Marketer Business Edition the installation package is Marketer Business exe Copyright 2010 Nesox Solutions 22 Nesox Email Marketer User s Manual 2 2 Uninstalling To uninstall Email Marketer from your computer you will need to shutdown all Email Marketer program instances and follow one of the following two ways to uninstall Email Marketer Go to Start gt Programs gt Email Marketer Business Edition gt Uninstall Email Marketer Business Edition and follow the guides or Go to Start gt Settings gt Control Panel In the Control Panel window double click Add Remove Programs Find and select Email Marketer Business Edition click Modify Remove and follow the guide Note It is strongly recommended that you backup your project files before uninstalling the program 3 Getting Started 3 1 Getting Started Launching Email Marketer is straightforward During the installation process the installation program created shortcuts to launch Email Marketer directly from your desktop Once installed
66. e picture is recommended for faster send performance Alternate Text The text you want displayed in place of the image when images are turned off or are unavailable on the recipient s computer The alternate text is also displayed when the image is loading Alignment The position of the picture on the page Copyright 2010 Nesox Solutions 64 Nesox Email Marketer User s Manual Border Width Places a border around the picture with specified width in pixels Border Color The color of the picture border Horizontal Adds the specified amount of space in pixels to the sides of the image Vertical Adds the specified amount of space in pixels to the top and bottom of the image Notes To insert a background picture into your message on the Format menu click Page Property Click the Browse button besides the Background I mage field to search for the picture file you want to use You can also insert background sounds on this menu as well 7 4 Inserting Hyperlinks To insert a hyperlink to the HTML message click the Insert menu and select Hyperlink To create a hyperlink from existing message text simply select the text before you create the hyperlink To edit an existing hyperlink click within a hyperlink and choose Hyperlink from the Insert menu URL The hyperlink of the URL For example http www nesox com Hint Text The text for hint when the cursor is hovering on the hyperlink Type Hyperlink ty
67. e sign up form Copyright 2010 Nesox Solutions 135 Nesox Email Marketer User s Manual Q Can validate the content in the sign up form entered by subscribers Yes you can Email Marketer provides format validator for email number date time etc Q Can validate the email address entered by a subscriber is correct and owned by himself Yes Email Marketer supports for double opt in that is It will automatically send an email to subscribers requesting that they confirm before adding them to the contact database 17 6 Delivery Q What is a SMTP server An SMTP server is a program that receives e mail messages from the e mail client program and forwards them to their destination When you send messages from your e mail program they are not delivered directly to the recipient Instead they are first downloaded by an intermediary i e an SMTP server which then ensures that they are sent to the right recipient Every time you send a message there are four factors involved in the exchange 1 Your e mail program in which the message was generated 2 SMTP server which forwards the message to its correct destination 3 Remote server that receives the message from the SMTP server and from which the recipient will subsequently download it 4 E mail program of the recipient which downloads the message from the server Q Do need a permanent Internet connection to use the program No Email Marketer works with a
68. e support support nesox com Feature requests feature nesox com Bug reports bug nesox com Buy now http www nesox com en email_marketer_purchase asp For more details please visit http www nesox com en about support asp Copyright 2010 Nesox Solutions 150
69. eady to send the email you have composed to the recipients you choosed Click the Test button on the bottom and enter your own email address to see what the email will look like in your inbox You may also enter any of the other addresses in your contacts list To preview what it will look like in their inbox as well You can also click Send This Message button in the preview window to start a test delivery If you are satisfied with delivery result and the way the email looks in the preview you are ready to send the campaign Click the Start button and you will be prompted to save the project Click Yes to save and watch them go When all of the messages are sent you will be able to see how many successes and how many failed deliveries there were Note You should review this information and remove any non functioning email addresses from the mailing list as they will only slow down your sending in the future needlessly Step 8 Campaign Reports Switch to the Reports view by clicking the Reports tab along the top of the screen Click the Refresh button to create reports with live results Conclusion This getting started manual gives you a brief overview of the Email Marketer features benefits and some related concepts The purpose of this section is to get your list up and running as quickly as possible If these instructions are not clear you can always learn from other topics in this manual with Email Marketer Projects for more detail
70. ebat ds 131 17 3 MESSAGES iii cs ERR E EXTRA RO ca 131 Q Can Email Marketer send messages with inline images or background music rv 131 Q If the images included in my email are stored in my local hard drive need I upload these image files to a web server in order for the recipients can see them Q How can create a HTML message Does Email Marketer provide a WYSIWYG HTME editOE etus ec Ne liem tert 132 Q I don t understand HTML how can design a professional looking HTML messdget niei oti eek ERE E REERERMUEER ERU EEE Aaa VEEE AEA AERAR UEN 132 Q Can I send a test email to myself before launching the email campaign 132 Q Can I directly import a HTML file created by another HTML editor to Email Marketer viii e du tta ex e EU HRAY ERU ET Re X ER AXDR DEEP EYTMR TEMO 132 Q Can import a web page eg My home page to Email Marketer from the INTER NEC r hii DETTA 132 Q Can request a read receipt for my MESSAGE 0 ccc eee teeta tees 132 Q Does Email Marketer support to sending attachments If it does how many attachments can Add cece cece eee eee eee emen 133 Q Can send personalized messages to my recipients with Email Marketer MERC NE c D RR Em 133 Q Can personalize the To and Subject line ssuesesseeeeeeeseee 133 Q Is the personalized field limited to recipient s email Can other fields be used to personalize my message ssssssssssssssssses emen 133 Q My message
71. ed information Enjoy now 3 2 Knowledge Base Project An Email Marketer project contains all the data of a mailing campaign It consists of message script recipients delivery settings publish tasks and reports This is the advantage of Email Marketer projects All project options are saved with the recipient list In other words if you have interrupted your e mail sending for any reason just save it as a mpj project reload and execute it from the point where you stopped There is Copyright 2010 Nesox Solutions 26 Nesox Email Marketer User s Manual no need to set its configuration options again they are already part of the saved project A typical project is started at the design stage where you can create the message contents scripts and distribution lists After these tasks are completed the project is published and in standby for review Email Marketer project supports password protection An encrypted project could not be opened without correct password The project is stored by file with extension mpj The default project storage folder is Cil Program Files Email Marketer Business Edition Projects and the sample projects are stored at C Program Files Email Marketer Business Edition Samples Relay Mode Mailing Email Marketer supports both direct mode mailing SMTP server free and relay mode mailing via SMTP server Relay mode mailing simply means that you have to specify a SMTP server that
72. epted the SMTP client then proceeds to send the message headers followed by a blank line followed by the message body and file attachment data When the SMTP client is through sending the message data it sends a carriage return followed by a period followed by a carriage return to indicate the end of the message At this point the SMTP server acknowledges the receipt of the message data The SMTP client may then proceed to send another message or can send the QUIT command to terminate the conversation Email Marketer goes a little further that SMTP where supported by using Extended commands such as pipelining and authentication Email Marketer complies with the following protocols relating to email e 821 The SMTP protocol e 822 Standard for the format of ARPA Internet text messages 974 Mail routing and the domain system 1854 SMTP Service Extension for Command Pipelining 1869 SMTP Service Extensions ESMTP Obsoletes RFC1651 1891 SMTP Service Extension for Delivery Status Notifications 1939 Post Office Protocol Version 3 Obsoletes RFC1725 e 2045 Multipurpose Internet Mail Extensions MIME Part One Format of Internet Message Bodies Obsoletes RFC1521 RFC1522 RFC1590 e 2046 Multipurpose Internet Mail Extensions MIME Part Two Media Types Obsoletes RFC1521 RFC1522 RFC1590 Copyright 2010 Nesox Solutions 144 Nesox Email Marketer User s Manual 2047 MIME Multipurpose Internet Mail Extensions
73. erver Login Servers Performance Advanced Delivery Mode Y Relay Mailing Deliver via the SMTP server of this mailing account Route via the following alternative SMTP servers for load balancing route via the following alternative SMTP servers for retrieval failures Mailing Accounts Nesox Subscriber Account smtp nesox com subscribe amp nesox com Nesox Unsubscriber Account smtp nesox com unsubscribe amp nesox com Delivery Mode The way you send your messages To learn more about the delivery mode please reference Direct Mailing Relay Mailing and Mixed Mailing Copyright 2010 Nesox Solutions 89 Nesox Email Marketer User s Manual Mailing Account Properties Identity Server Login Performance Signature Advanced Specify message delivery performance options for this account Connection Thread count Automatic v Retry attempts on delivery failure 5 r Connect and receive timeout 20 seconds Specify the speed control settings to compatible with the SMTP servers This SMTP server limits the number Unlimited messages a time Sleep when the limit reached 5 minutes Sleep after each message 0 seconds Sleep between retries 10 minutes Connection Thread count Adjusts thread count for delivery The default is Automatic Retry attempts on delivery failure
74. erver Login Performance Signature Advanced Each account has an identity which is the information that identifies you to others when they receive your messages Please enter a descriptive name by which you would like to refer to this account for example Work Account or Home Account Title Nesox Webmaster Account Enter the name you would like to appear in the From field of your outgoing message for example John Smith Display Name Nesox Webmaster Enter your email address This is the address others will use to send email to you for example user example com Email Address webmaster nesox com Default Email Account Title This chooses the display name for the account Recipients will not see this name so feel free to use whatever name suits you Display Name This chooses the name for the email account This name appears in the From field of the email and will be seen by recipients Email Address The email address for the account which appears in the From field as well Default Email Account Lets you choose which mail account will serve as your default mail account Copyright 2010 Nesox Solutions 31 Nesox Email Marketer User s Manual Mailing Account Properties Identity Server Login Performance Signature Advanced Enter the name of your dedicated outgoing SMTP server for example smtp example net SMTP server information is req
75. es Fields Merge Insert database fields in the message body or in the subject You can customize your contents by using an unlimited number of data source fields Dynamic Contents Enable contents according to your conditions Email Marketer allows you to modify contents before the delivery Via personalization script you can easily decide who will receive which contents according to receiver s country preferred products purchasing date etc Advanced Personalization via Message Scripting By using the script interface Email Marketer allows the generation of emails with a much higher level of customization than only database field merging management of sendings according to time zones personalization of attachments for each receiver etc The only limit of personalization is your data source precision VBScript Compatible Users familiar with VBScript or Active Server Pages can directly edit the mailing project global script to further customize the mailing project Samples of global scripts are provided and available to users not familiar with VBScript Script commands can include any VBScript function Message Preview Program enables you to view each personalized message before they re sent 5 Control delivery measure efficiency Selective Format Send specific content for each receiver in Text or HTML format SMTP Free Delivery Emails may be delivered directly or relayed to multiple SMTP relay servers for large scale distributi
76. es General Login User ID sample hotmail com xxx xxx Password To request an official 30 day trial account please visit http service nesox com Test Connection User Id User Id for your tracking service account Password Password for your tracking service account Test Connection Verifies the existence of the selected tracking server If the server is successfully validated your tracking account information will be reported Note To mark your project messages trackable you should configure and validate the tracking servers for the project before you sending out the messages 9 3 Enable Tracking of a Campaign Click the Advanced Tracking Settings button from the message editor to specify a tracking server connection to track message opens and link clickthrus Copyright 2010 Nesox Solutions 84 Nesox Email Marketer User s Manual Message Settings General Tracking Track the message opens and hyperlink clicks Tracking Server Account tracking nesox com Important Notice As the tracking codes and methods are included in the messages message tracking does not work for existing or delivered messages if the tracking account was not setup before the start of a campaign task Thus it is recommended that you setup and specify the tracking server account before you create and broadcast email campaign tasks If no connection is selected the tracking feature will be
77. es and styles Welcome to the Project Wizard Message information for the project From Account Nesox Webmaster webmaster amp nesox com Reply To Account Nesox Webmaster webmaster amp nesox com Content Type Automatic Both Text and HTML Send Type Mixed Mailing List Marketer List Database Cancel Previous Next gt From Account The mail account for sending messages Reply To Account The mail account for receive incoming email replied by your recipients Generally it is same as the From Account Content Type Indicates the format of your email It could be Plain text HTML or both Delivery Mode The way you send your messages To learn more about delivery mode please reference Direct Mailing Relay Mailing and Mixed Mailing Mailing List The mailing list of recipients Step 5 The Wizard finishes and you will be guide to the project views Copyright 2010 Nesox Solutions 59 Nesox Email Marketer User s Manual 7 Composing Messages 7 1 Using Message Editor The built in Message Editor supports all e mail standards and thus you can use it to compose Text or HTML type messages attach an unlimited number of files and enjoy many other features When you want to add special emphasis or structure to message text such as bold text color or bulleted lists you can use Hypertext Markup Language HTML the standard for formatting text for the
78. esox Solutions Welcome to visit our website http www nesox com Signature for HTML Message lt p gt Simon Sun Welcome to visit our website a lt p gt lt hr width 90 size 1 align left gt Nesox Solutions lt br gt href http www nesox com gt http www nesox com lt a gt lt p gt lt p gt Signature for Text Message Plain text signature for text based messages Signature for HTML Message Rich signature for HTML based messages 9 Cee Copyright 2010 Nesox Solutions 34 Nesox Email Marketer User s Manual Mailing Account Properties Identity Server Login Performance Signature Advanced HELO EHLO Name Random Custom Email Headers for example Homepage http www nesox com O Check for duplicate recipients when creating messages HELO EHLO Name The computer or domain name to talk with your or your clients SMTP servers Custom Email Headers Your own email header lines For information about email headers please Reference http www stopspam org email headers html Removing an Account To remove an account select the account and click the Remove button Note projects may not work if the associated mailing account was removed 5 List Management 5 1 Using List Manager The List Manager helps you build your own permission based contact lists with just a few clicks You can add contacts manually or automatically to gr
79. fit of letting Email Marketer periodically sleep during mailing process Some mail servers limit emails one IP address can send during an amount of time To cope with this Email Marketer introduces a special delivery mode which can periodically slow down Email Marketer s fast email sending in order to allow slow Mail Servers to catch their breath This optional feature can help avoid overloading the slow mail servers and improve the sending success ratio dramatically Note Email Marketer is the ONLY bulk email software with this feature at the present time Q I have to stop Email Marketer during of the mailing task Can resume the task Yes You can stop a running mailing task at any time Email Marketer can automatically recover the interrupted mailing and resume where you left off Q Can resend the failed emails Yes Once you ve finished sending your emails you can easily resend the failed emails Some emails cannot get delivered not because the email address is invalid but because the I nternet offers many impassable obstacles the recipient s email server may be temporarily down e the recipient s inbox is full your ISP may be temporarily down an Internet segment may be temporarily down a DNS server may be temporarily down e Resending the failed emails can improve the sending success ratio significantly Q I s Email Marketer a multithreaded application If so how many threads can create Yes
80. g Apply Applies changes Note While changes to most settings take effect immediately some changes take effect after Email Marketer has been closed and restarted Email Marketer will notify you if this is the case Copyright 2010 Nesox Solutions 103 Nesox Email Marketer User s Manual 14 2 General Settings General Project Composer Message Connection DNS Variable Startup Show new file wizard Create new project Detect new version Shortcuts Desktop C Start Menu _ SendTo Menu Report Pagination 50 v records page Logo C Program Files Email Marketer Business Edition Report Show new file wizard Opens the project wizard at startup Create new project Creates and opens a blank project Detect new version The application will try to find upgrades online upon startup Desktop Creates or removes a shortcut to Email Marketer Administrator on your desktop Start Menu Creates or removes a shortcut to Email Marketer Administrator on your Start menu Send To Menu Creates or removes a shortcut to Email Marketer Administrator on your Send to menu The send to menu appears in the context menu when you right click an Email Marketer project Pagination The records page size for reports Logo Copyright 2010 Nesox Solutions 104 Nesox Email Marketer User s Manual The default logo file for project and list reports 14 3 Project Settings quo General Projec
81. g account If you have entered multiple accounts you may click on the drop down menu to choose which account you would like to send from Enter the Subject for example lt FirstName gt how are you doing By doing this the lt FirstName gt command will act as a block of Personalization Script which instructs Email Marketer to insert the First Name of each recipient on your list of contacts in the subject line of each email This personalized script is then followed by your greeting How are you doing Now enter some text in the message body You may enter scripts in the message body as well You may enter these scripts manually or click Insert gt Contact Attribute Script and select one of the listed attributes Email Marketer will generate and insert the script automatically If the message is not written in any European languages you may click on Advanced Tracking Settings button and select your preferred language for the message character encoding After composing we recommend that you click on the menu Message gt Check Spelling and Message gt Check Script Syntax to ensure the message contents are correct If you are a Business Edition user you may also specify the tracking server and account by clicking the Advanced Tracking Settings button to enable the tracking of email opens and click throughs Step 4 Message Personalization Optional Switch to the Scripts view by clicking the Scripts tab along the to
82. gazines account statements reports statistics and bills to your customers in just minutes You can also receive real time opening and click through tracking reports that help you measure ROI and refine your business strategy At present Email Marketer is being widely used in domains involved with direct email marketing online marketing research email newsletter customer relationship management permitted email marketing direct mailing service and collaborative working etc Email Marketer has elicited great enthusiasm and customer appreciation from users all over the world Best wishes for fun and success with Email Marketer Getting started create and launch my first email marketing campaign now Homepage http www nesox com Free support support nesox com Feature requests feature nesox com Bug reports bug nesox com Nesox products are Spyware Adware and Stealware free 1 2 Overview What is Email Marketer Nesox Email Marketer is a professional email newsletter software and opt in email marketing software for targeted mailing list building email campaigns and bulk mailing It Copyright 2010 Nesox Solutions 10 Nesox Email Marketer User s Manual also provides you with open and click tracking at your own computer More than a bulk mailer or mass mailing software Email Marketer is the perfect desktop solution for all your targeted email marketing needs and it covers every aspect of bulk email ma
83. gistered mail servers have a fixed static IP address and a mail server registration MX record You have a couple of options Without direct mailing Use your ISP s mail server In Mailing Accounts choose your account and click Properties Fill in the outgoing mail SMTP server your ISP has provided With direct mailing Get a domain name and register the PC as the mail server for the domain This is called adding an MX record Your ISP or domain registrar can help you with upgrading your Internet account to get a static IP address a domain name and an MX record 1 A few ISPs require a reverse DNS record in addition to the standard MX record Again your ISP or domain registrar can assist you 2 Some ISPs limit the number of emails that can be sent per hour even if you use direct send Emails over this limit will time out with a can t connect message Check with your ISP whether this is the case If so go to Tools Preferences change the connection thread count to 1 and change interval between retries to 3 seconds or longer 3 Make sure your IP address is not on the same block of IP addresses as a blacklisted spammer Popular blacklists include the MAPS RBL 16 4 Speeding up send The 1 factor in send speed is the speed of your SMTP server Copyright 2010 Nesox Solutions 127 Nesox Email Marketer User s Manual Suitable Delivery Mode e Do not use relay mode mailing except if you have a very fast SMTP server Try d
84. he specified words or codes in the message Find Next Searches for the occurrence of the specified words or codes in the message Replace Replaces the specified words or codes in the message Goto Line Jumps to the specified line of HTML message source Save To File Saves the message to a specified file I mport From File Replaces the message with the content of a specified file I mport From URL Replaces the message with the content of a specified online page I mport From Email Replaces the message with the content of a specified email file Extract Text from HTML Message Replaces the text message with the text extracted from the HTML message Copyright 2010 Nesox Solutions 115 Nesox Email Marketer User s Manual Check Spelling Starts the spell checker Check Script Syntax Checks the personalization script syntax in the message 15 6 The Format Menu From the format menu you can perform HTML format operations such as font alignment and color etc to the message 4 Text Style gt Text Format gt Remove Format Shift Ctrl Z Increase Indent Decrease Indent 2 Numbered List Bulleted List Snap To Grid Page Property Text Style Changes the text paragraph style of current selection Text Format Changes the text format of current selection Remove Format Removes the text format of current selection Bold Toggles Bold formatting for current selection or adds lt b gt
85. heck the email visibility To validate contacts open the List Manager and click the Tools button and select Validate the Emails Copyright 2010 Nesox Solutions 50 Nesox Email Marketer User s Manual List Validation Summary Logs Errors Options i Threads 10 Email for talking webmaster nesox com Status field Status Add Status Field Validate following email addresses in list Valid Emails Invalid Emails Unknown Emails Error Emails Threads Threads for the validation connections to the recipients mail server Email for talking The email address for talking with the recipients mail server Status field The TEXT or CHAR field to log the validation results Add Status Field Creates a new field to the mailing list database for results logging Start Starts the validation 5 14 Customizing the List View To customize the view of your contact lists you may Sort by clicking the attribute header e Right click the header and click Columns at the context menu Here you can add or remove attributes columns in the view Copyright 2010 Nesox Solutions 51 Nesox Email Marketer User s Manual To avoid prolonged loading time of a large list you may also customize the amount of the list that will be viewed by clicking the a button on the List Manager v Default Mailing List 1 000 Records 2 000 Records 3 000 Records 5 000 Records 10 000 Records
86. ich link users clicked in my newsletter Yes but limits to the Business Edition You can learn which link generated the most interest with the Overall Responses and Results by Link report It lists all the URLs you used in your campaign how many times each link was clicked and how many clicks each link got as a Copyright 2010 Nesox Solutions 139 Nesox Email Marketer User s Manual percentage of total click throughs Q Can I view the list of email addresses which failed to be sent and why they failed to be sent Yes Email Marketer offers error code and error message for each failed mail Q Can I sort the list and messages in report Yes Click the header of the report table 17 8 Purchase and Registration Q Why should purchase and register Email Marketer Email Marketer is not freeware Registered users can enjoy following benefits which are not available for trial users e Full license to use the software beyond the 30 day evaluation Registration code to unlock your copy into registered version 200 additional beautiful email templates and styles e Lifetime FREE version and minor upgrades e g 1 0 gt 2 0 or 2 0 gt 2 1 Discount for edition upgrades e g Personal gt Business e Lifetime FREE technical support by email Q Can I try Email Marketer before buy it Yes You can download the trial version of Email Marketer However there are some limitations in trial version
87. iews the message of the previous contact Next Previews the message of the next contact View Views the message as Plain Text HTML or Source Opens the message as an email client Copyright 2010 Nesox Solutions 86 Nesox Email Marketer User s Manual application such as Outlook or Outlook Express would Send This Message Sends the message with detail delivery log Close Close the message preview window 10 2 Sending the Messages Email Marketer can quickly and easily deliver a great number of personalized email messages directly to the recipients list without using your ISP Internet SMTP relay server because Email Marketer is a self sufficient SMTP relay You may use your own SMTP server if you want to as well if you wantto Thanks to this feature Email Marketer gives you INSTANT feedback on every message sent In other words you can instantly verify which emails addresses are not functioning and discard the invalid recipients of your list If you are an Email Marketer Business Edition user Email Marketer can also help you scheduling send the messages To send the messages please click Publish at the header of the project window and click the Start button General Message Scripts Recipients Publish Reports 9 Task T001 Normal v Task Information Search ga k Item Name Item Setting A All Messages Task Summary Y Success Messages Task Id TOO1 X
88. ignature Advanced Signature for Text Message Simon Sun Nesox Solutions Welcome to visit our website http www nesox com Signature for HTML Message lt p gt Simon Sun hr width 90 size 1 align left gt Nesox Solutions lt br gt Welcome to visit our website lt a href http fwww nesox com gt http fwww nesox com lt a gt lt p gt lt p gt lt p gt To insert the signature to the HTML or text message click the place in the message where you want the signature to appear and click the Insert menu and select Signature 7 7 Inserting Unsubscription Link Email Marketer supports list unsubscription automation and can process all email requests for subscription or unsubscription To edit the unsbuscritpion text and link please 1 click Subscriber Service 2 select your mailing list and click New to create a processor 3 edit the Subscriber Text and Subscriber HTML Copyright 2010 Nesox Solutions 67 Nesox Email Marketer User s Manual List Subscriber Properties General Options Processor Name Opt out Processor Delete handled messages in mailbox Text message for unsubscription prompt You are currently signed up to this newsletter as lt STO_EMAIL gt To unsubscribe and discontinue mailings please send a blank email to SUNSUB EMAIL HTML message for unsubscription prompt lt br br gt You are currently signed up to this ne
89. il Marketer User s Manual have made a major purchase in the last year e have an email address at a particular domain e g aol com or hotmail com Email Marketer allows you to send to one or more groups of your list who meet the criteria you define Instead of sending to your entire list you can use groups to filter exactly who should get a message based on whatever criteria you choose Q How many users can set up You can create as many lists as you want in Email Marketer Q Can append new users to an existing group Yes You can append new users to Email Marketer s list from almost all data repositories Q How can set up my own permission based lists You can use Email Marketer s list manager feature to build your own opt in lists it s very easy Q have stored my customer s data in a Microsoft Access Excel table can Email Marketer access these data Yes Email Marketer can import contact lists from almost all data repositories including text file CSV file Excel table Access SQL Server Oracle DB2 MySQL FoxPro and all ODBC OLEDB compatible database systems 17 5 Subscription Q Besides the subscriber s email address can list manager collect other information of the subscriber Yes You can collect as many attributes of your subscriber as you want with Email Marketer s list manager feature Q Can specify mandatory required items in the sign up form Yes you can You can customize the entir
90. ile Name C Program Files Email Marketer Business Edition Samples Example csv List file format for Text CSV Column Header Yes Separator Comma Text Qualifier Automatic It is strong recommended that you add a column header to Excel Text CSV formatted list database Step 2 For Using ODBC Compatible Database For database link of ODBC select or configure the ODBC connections and specify the user id and password to connect to list database Copyright 2010 Nesox Solutions 40 Nesox Email Marketer User s Manual List Connection Wizard Welcome to the List Connection Wizard Existing ODBC Compatible Database Select one of the following ODBC data sources Test Connection Step 2 For Using OLE DB Compatible Database For database link of OLE DB select the data source including connection string user id password etc Email Marketer provides the most usual connection string templates Afterwards you can perform a database connection test List Connection Wizard Welcome to the List Connection Wizard Existing OLE DB Compatible Database Existing Connection Strings Templates Test Connection Copyright 2010 Nesox Solutions 41 Nesox Email Marketer User s Manual Step 3 List Tables and Fields For Local files and database link of ODBC and OLE DB list sources an additional step is required At this step you make the settings for the list table list e
91. ils please reference Body Example Message Text LoadFromFile c inewsletterl txt Access the HTML message Message Html is a Body object For more details please reference Body Example Message Html LoadFromFile c Mnewsletterl htm Read write the message format Text Html or Automatic Example Message Format User Format Equals Text or Html object for inline scripting Access the attachments in the message Example Message Attachments Add c news pdf Know whether the delivery of this message is cancelled Example If Message Cancelled Then MsgBox Message Email amp was cancelled Read the last operation time for the message Example for success or failure messages block Set Sys CreateObject Scripting FileSystemObject Set Txt Sys OpenTextFile c mylog txt 8 Txt Write Message Email amp amp Message DateTime amp vbCrlf Txt Close Read the error number for a failure or cancelled message Example for failure messages block Set Sys CreateObject Scripting FileSystemObject Set Txt Sys OpenTextFile c mylog txt 8 Txt Write Message Email amp amp Message ErrorNumber amp amp Message ErrorText vbCrlf Txt Close Read the error description for a failure or cancelled message Copyright 2010 Nesox Solutions 75 Nesox Email Marketer User s Manual Example for failure messages block Set Sys CreateObject Scripting FileS
92. ing and agreement that such use is entirely at your own risk You agree to use the Software Service and Site solely for your personal use as an online electronic mail management tool Nesox Solutions does not guarantee reliability accuracy or completeness of the Software Service or Site The SOFTWARE is protected by copyright laws and international copyright treaties as well as other intellectual property laws and treaties The SOFTWARE is licensed not sold You may not rent lease or lend The SOFTWARE You may permanently transfer all your rights under this End User License Agreement provided you retain no copies you transfer all of The SOFTWARE and this End User License Agreement and the recipient agrees to the terms of this End User License Agreement 2 CHANGES IN TERMS AND CONDITIONS OF USE Email Marketer is not free software You may use this software for evaluation purposes free of charge for a period of 30 days If you use this software after the 30 day evaluation period you must pay registration fee Nesox Solutions may change these Terms and Conditions from time to time and at any time with or without a release of a new version of the Software and without actual notice to you All such changes to this Agreement will appear on the Site Email Marketer may provide additional notice of such changes by providing a link from the Service to the Site You agree that your continuing to use the Software Service and or Site for a period
93. inks in your newsletter Unique Opens The times of your newsletters are opened by the recipients If the recipient opens the newsletter for twice or more it is calculated for once only Unique Clicks he times of the hyperlinks in your newsletter are clicked by the recipients If the recipient clicks a same link for twice or more it is calculated for once only Clicked Users The amount of recipients who click one or more links in your newsletters 14 Preferences 14 1 Preferences Preference settings control the appearance and operation of Email Marketer You can access most preferences from the Tools Preferences dialog Preference settings are grouped in pages of related settings and the pages are listed in the dialog by category Copyright 2010 Nesox Solutions 102 Nesox Email Marketer User s Manual General Project Composer Message Connection DNS Variable Startup Show new file wizard Create new project Detect new version Shortcuts Desktop O Start Menu O SendTo Menu Report Pagination 50 v records page Logo C Program Files Email Marketer Business Edition Report y Click the category title to display the related preference pages such as Variable page Select a preference page to view and change individual settings Load Defaults Restores the default settings OK Applies changes and closes the dialog Cancel Ignores changes and closes the dialo
94. ion Create and manage unlimited mailing list database Rich list reports Create design and deliver mailing campaign projects Rich campaign project reports Business Edition All features of Personal Edition Scheduling message deliveries List subscribe or unsubscribe via email or web form Possible to manage online list database and accept subscribe unsubscribe via listing service Possible to track email opens and clicks via tracking service You can download the trial version of each edition of Email Marketer and try it for free before purchasing So you will get a good feel about how the software works and how you can benefit from it The Trial Edition may be converted into a full registered edition by entering a valid registration key Copyright 2010 Nesox Solutions 17 Nesox Email Marketer User s Manual Edition Differences To see which edition of Email Marketer is best suited to your needs please check out all of the features which goes through the differences in depth z DY Personal Business Function Edition pe Edition Edition Mailing List Build in List Database with a Capacity of Mega List Validation Querying and Grouping Various List Data Source Linking Various List Data Repositories Linking List Attribute Field Customization List Importing and Exporting with Various Format Subscribe or Unsubscribe via Email Subscribe or Unsubscribe via Static Web Forms Customizing for Subsc
95. ipt 3 Pick a variable option for example MY HOMEPAGE To customize the variable please reference Variable Settings Copyright 2010 Nesox Solutions 63 Nesox Email Marketer User s Manual 7 3 Inserting Pictures To insert a picture to the HTML message 1 Click the place in the message where you want the image to appear 2 Click the Insert menu and select Image click the Browse button and pick a picture file 3 Change layout or spacing settings if needed To modify a picture already inserted double click the picture When a prepared HTML message is included in the message Email Marketer automatically finds all the pictures sounds and adds them to the message When the recipient receives thus formatted message his her e mail program will find the encoded pictures in it and open them immediately without downloading them from the Internet first Insert Image Local Image will be embedded into the message as a hidden attachment Location 3 Pocuments My Pictures Sample Pictures Winter j jpg 3 Remote or Online Image will be linked into the message URL Alternate Text Layout Spacing Alignment Horizontal Border Width Vertical Border Color Location URL The location of the picture to insert You may use a picture from your computer or just enter the URL of the picture if it has been uploaded to your web server Embedding a picture is easier for your recipients while linking to an onlin
96. irect mailing or mixed mailing if the SMTP server of your mailing account is not exclusive e If you have multiple SMTP servers you may create multiple mailing accounts and click Options and Performances from the Publish window to enable them Avoid using an external SMTP server on the Internet as this slows down send speed We recommend this free easy to use one for ease of use and this one for speed Click Mailing Accounts on the left pane and select your account Click Properties and make sure the thread count and pause after each message are set all the way to the right For direct mode sending you should define faster DNS servers A local DNS server is usually recommended Make sure the PCs running Email Marketer and the SMTP server both have plenty of memory and hard disk space and a high bandwidth Internet connection Disable delivery logging by unchecking Tools Preferences Project Create detail publish log Small Message Don t embed images link to them on a Web server instead Don t attach files Send as plain text In Message view click the Advanced Tracking Settings button and select the mail format to Plain Text only e Turn off tracking uncheck Track feature from the Advanced Tracking Settings button Faster List Database Open your database file in Microsoft Access 2000 or later click Tools Fix and Compress Project to shrink the project database e Turn off sorting
97. ist Database scusa alta wane ridet exis vaa e airo ase 128 Disable Antivirus and Firewall csse meme 128 OtHGE oco t em dep imis A EE ELE 129 16 5 Sending to AOL usarse ER e em RR UR 129 17 FREQUENTLY ASKED QUESTIONS e eeeeeeeeeeeeeee tete enses nene tn tata snot nene ta tasa snos 129 17 1 A A ee o or RU PE ever Eo Ue CER VERE UA 129 Q Can use Email Marketer to send SPAM unsolicited bulk email 129 Q How can I get opt in lists for email marketing ssssessssse 129 Q Is your online order form secure sssssssssssmm 129 Q Do I have to pay for the upgrades sssessssssssssm 129 Q Is tech support free qipapa aeia ke a ia mene emnes 129 Q What happens after send in the order oooocccccccccnccnnnccnnconnnnnnnancnnnos 130 Q Is Email Marketer Spyware ssssessssssssssmmm ms 130 Q have other questions not listed here how can get help 130 Copyright 2010 Nesox Solutions 6 Nesox Email Marketer User s Manual 17 2 Ifstallatloni e e oe em e e et ee RD dU RO 130 Q Can my computer run Email Marketer ooococcccccccnccccnnnnnccnncnnnnanccnnes 130 Q To run Email Marketer need install any third party software 131 Q Is the version am using the latest ssssssesssesss 131 Q Should uninstall the previous version before upgrading to a new version of Email Marketer ced
98. it Message Format Insert Table List View Tools Help UE 43 50 489 0 e Welcome All Tasks Welcome Status Name Project StartDate End Date Time Option Last Execution Next Execution 9 Help Contents mo Sample Task Demo Magazine mpj 6 1 2006 12 31 2006 3 00 0 Weekly 6 27 2006 3 00 0 Projects LA My Projects L New Project Working Space Tools amp Mailing Lists Q List Reports tj Subscriber Service x3 Services Status Preferences 33 Mailing Accounts Task Queue Today B Exdusion Lists d Preferences Status Name Project Last Execution No task Service Status Started Ready press F1 for help NUM Note that you can place a shortcut to the Email Marketer Monitor in your Startup Items folder and start the Service automatically should you need to shut down or restart your computer We recommend doing this if you have an ongoing schedule 11 2 Adding Project to Scheduler To schedule a project scheduling task click on Scheduler Service on the left pane and then click New Copyright 2010 Nesox Solutions 91 Nesox Email Marketer User s Manual Task Property General Start Stop Date Options Task Name Sample Task Project Location C Program Files Email Markter Business Edition Samples Demo Magazine Project Password Task Properties You can set the options for a task by first selecting the task and then double clicking it Email Marke
99. izard Preferences Double opt in with confirmation messages C Debug mode Message Charset Western European Subject for activation message Please Confirm Your Newsletter Subscription Subject for success message Your Newsletter Subscription was Confirmed URL to redirect after sign up 5 The wizard completes and all scripts for the subscription form will be created Copyright 2010 Nesox Solutions 96 Nesox Email Marketer User s Manual Subscription Form Wizard Welcome to Newsletter Subscription Form Wizard Congratulations You have created the web form scripts successfully To continue please 1 Create nesox subfolder under www or wwwroot htdocs httpdocs and html folder in your website 2 Upload all script files to nesox folder 3 Test the subscription form by navigating http www yourwebsite com nesox form htm 4 To localize or to change the form settings please modify preferences ini Please click the Finish button to close this wizard Browse Script Files 6 Click the Browse Script Files button and upload all scripts to your website root folder nesox 7 Open your web browser and enter http www yourwebsite com nesox form htm to the address bar to test the web form If it works you can integrate the source codes of form htm to any page in your website Note If your website supports ASP or PHP scripting an email reque
100. king reports Email Marketer Tracking Service works with Email Marketer Business Edition only You may either rent the service hosted on Nesox Solution s server or order the tracking service program and install it to your own server To request a 30 day free trial tracking account please visit http service nesox com To learn more details or order the tracking service please visit http www nesox com en service asp 9 2 Tracking Server Connection Management To create or change a tracking server connection click Mailing Accounts on the left pane and click the New button on the lower right hand side of the screen 4 Nesox Email Marketer Administrator File Edit Message Format Insert Table List View Tools Help 0042 PMo 5 9 0 PN Account Manager Welcome Email Accounts Sw La Welcome Title Display Name Email SMTP Server POP3 Server Default Help Contents AaNesox Webmaster Account Nesox Webmaster webmaster gnesox com smtp nesox com pop nesox com ka s Nesox Subsaiber Account Nesox Subsciber subscribe nesox com smtp nesox com pop nesox com icis 3aNesox Unsubscriber Acco Nesox Unsubsc unsubscribe amp nesox com smtp nesox com pop nesox com ri LA My Projects 1 New Project Working Space Tools ice Mailing Lists New J Properties Remove Import Export Q List Reports Online Email Tracking Service Accounts fj Subscriber Service oe iz Scheduler Service Ser
101. lick Track the message opens and hyperlink clicks and click OK to apply 8 Personalizing Messages 8 1 Personalization Script I ntroduction Email Marketer can execute VBScript like code within the mail text while the emails are being generated This means that you can control the contents of each individual email with your own programming You access the objects of the email by means of several Email Marketer script objects As a result of this you can easily output text attach file attachments to the e mail e modify the subject body e load texts templates from a file access the current user attributes Copyright 2010 Nesox Solutions 71 Nesox Email Marketer User s Manual access an external database via ADO e read or write files e control the mailing process savethe message object to file e and more This means that you will be able to manage the following tasks for example e different title for different user gender all recipients of the domain xyz com can receive a different text content all of those interested in the product xyz can receive specific product information as an attachment and more Prerequisites You will need at least some programming skills of VBScript Nesox Solutions cannot offer any support for VBScript programming We would however be happy to advise you of the available possibilities and to give you brief indications as to whether or not yo
102. lls of the table Split Cells Splits the selected cells of the table 15 9 The List Menu amp New Group Remove Group Group Property B83 New Contact Remove Contact Contact Property Import gt Export New Group Creates a new group by wizard Remove Group Removes the active group Group Property Changes the group definition of the active group New Contact Creates a new list contact Remove Contact Removes the selected contacts Contact Property Allows you to change the contact profile attributes such as name email address etc Search Searches the contacts by query builder Import Imports contacts from excel access and other database to the list Copyright 2010 Nesox Solutions 120 Nesox Email Marketer User s Manual Export Exports the contacts of the list to file or database 15 10 The View Menu From the view menu you can customize the windows menus and toolbars etc of the user interface Languages gt Toolbars d v Status Bar Navigator F10 Borders Document Details Zoom gt Languages Switches system language To create your own specialized language pack please reference readme txt under Languages directory Toolbars Shows or hides the specified toolbar Toolbars Customize Customizes the style of toolbars and allows you to add remove and change the order of the toolbar buttons Status Bar Shows or hides the status b
103. mail address field and list name field You can also customize the query for the list table Custom queries are for advanced users who are familiar with using Structured Query Language for finding specific addresses in their database List Connection Wizard Welcome to the List Connection Wizard List table query fields definition List Table View Sheeti v List Fields Field Name Field Description Field Flags E name name NAME E email email EMAIL C product product C purchasedate purchasedate Mark Selected As After finishing the wizard a new list connection will be created and all list contacts in the list table will be loaded To create a subset of the mailing list please reference Creating Groups 5 3 Adding contacts You may add contacts manually or import contacts from other lists To manually add a contact click the New Contact button in the List Manager Copyright 2010 Nesox Solutions 42 Nesox Email Marketer User s Manual Contact Property james sample hotmail com Attributes Groups History Make sure the contact s information is correct Targeted Email Marketing is based on up to date list Contact Information information General Information Full Name James Hacker First Name James Last Name Hacker Nick Name Email james sample amp hotmail com Alternate Email Home Information Identity Gender
104. mediately notify Nesox of any unauthorized use of the Service or any other breach of security known or suspected by you 7 APPLICABLE LAWS JURISDI CTI ON You agree to abide by U S and other applicable export control laws and not to transfer by electronic transmission or otherwise any content or software subject to restrictions under such laws to a national or other destination prohibited under such laws without first obtaining and then complying with any requisite government authorization You further agree not to upload to or through the Service any data or software that cannot be exported out of the United States without prior written government authorization including but not limited to certain types of encryption software The above assurance and commitment shall survive termination of this agreement You agree that the laws of the State of New York excluding its conflicts of law rules shall govern this Agreement Please note that your use of the Software as well as the Service and Site may be subject to other local state national and international laws You expressly agree that exclusive jurisdiction for any claim or dispute with Nesox or relating in any way to your Copyright 2010 Nesox Solutions 148 Nesox Email Marketer User s Manual use of the Software Service or Site resides in the courts of the State of New York and you further agree and expressly consent to the exercise of personal jurisdiction in the courts of
105. nd copyright information of Email Marketer 15 13 The Main Toolbar D L Edla mh O Buttons from left to right New Creates new project from a HTML template or opens a recent project Wizard Creates new project in wizard mode Open Opens an existing project Save Saves the active project Print Prints the mail message Mail Accounts Creates removes or modifies mailing accounts and tracking accounts Exit Quits the application 15 14 The Editor Toolbar Editor Toolbar ES Verdana vll v4 i A EEG GE EIL Q Buttons from left to right Font Name Changes the font name of current selection Font Size Changes the font size of current selection Text Style Changes the text paragraph style of current selection Copy Copies the selection to the Clipboard Ctrl C Use this command to copy selected data into the clipboard This command is unavailable if there is no data currently selected Copying data to the clipboard replaces the contents previously stored there Paste Pastes the contents of the Clipboard to the current location Ctrl V Use this command to insert a copy of the clipboard contents at the insertion point This command is unavailable if the clipboard is empty Cut Cuts the selection to the Clipboard Ctrl X Use this command to remove the currently selected data from the document and put it on the clipboard This command is unavailable if there is no data currently selected Cutting data to the
106. ness e Lifetime FREE technical support by email e Trial version limitation removed You will support Email Marketer development to make it even better To Order Online Using I nternet The registration fee is US 99 95 for Personal Edition and 199 95 for Business Edition The Registration key and other necessary information will be sent to the email address provided within one business day after the purchase It s fast You will find the Email Marketer Order Form online at http www nesox com en email marketer purchase asp 19 2 License Agreement END USER LI CENSE AGREEMENT FOR EMAI L MARKETER BEFORE YOU USE THE SOFTWARE PLEASE READ THI S AGREEMENT CAREFULLY This end user license agreement EULA is a legal agreement between you either an Copyright 2010 Nesox Solutions 146 Nesox Email Marketer User s Manual individual or a single entity and Nesox Solutions Inc For Email Marketer including computer software electronic documentation and printed materials SOFTWARE By Downloading installing copying or otherwise using the SOFTWARE you agree to be bound by the terms of this agreement If you do not agree to the terms of this EULA promptly destroy all copies of the SOFTWARE including any updates in your possession or return them to Nesox Solutions 1 GENERAL TERMS OF USE Your use of the Software Service and Site including any content and software contained therein signifies your understand
107. ng and perform operations on it such as concatenation and string replacement Email Marketer s attachment function is just a regular function defined in whatever scripting language you are using To edit global scripts click Scripts from the project view header General Message Scripts Recipients Publish Reports List Fields select Functions select v VBScripts for Message Global Personalization Type your scripts here for global personalization VBScripts for User Defined Procedures and Functions Type your scripts here for user defined procedures and functions VBScripts for Success Messages Type your scripts here for success messages processing VBScripts for Failure Messages Type your scripts here for failure messages processing List Fields This section lists the attribute fields located within the contact list of you have selected for this project Functions The VBScript functions list Copyright 2010 Nesox Solutions 73 Nesox Email Marketer User s Manual 8 3 Scripting Objects Reference Email Marketer utilizes two power objects for personalization Message and User With these objects you can easily control the entire message if you want Normally the scripting objects are used for global personalization scripting The Message Object Model The message object is available to you within the Personalization Script Code with the following prope
108. ng a full technological support Nesox Email Marketer is amazingly easy to install easy to configure and easy to use Most users can send their first email campaign in few minutes and sending subsequent campaigns takes mere seconds Even if you have no technical background whatsoever Email Marketer makes it simple to create email marketing campaigns for you Personalized email marketing made easy with Email Marketer Nothing compares With Email Marketer you can easily Create eye catching colorful HTML messages with email templates and styles Compose your messages using the built in WYSIWYG HTML editor Send personalized emails to your customers in minutes Pick targeted recipients based on subscribers demographic information Track your email marketing campaigns in real time Build your own permission based mailing lists Remove opt out email addresses from your lists automatically Import or export contact lists from various data repositories TXT CSV Excel Access file and enterprise databases such as Microsoft SQL Server Oracle etc Getopening and click results of your campaign real time Keep customers coming back to your website and establish strong customer Copyright 2010 Nesox Solutions 12 Nesox Email Marketer User s Manual relationships Proven technology based on years of R amp D Your satisfaction is 10096 guaranteed you have a full 30 days to try the softwa
109. nnnnnraneanarnnes 98 12 3 Creating a Subscriber Processor sssssssssssseemm memes 98 12 4 Removing a Subscriber Processor sssssssssssssesm m memes 99 I3 dsl gp 99 13 1 Creating Project Reports s eieae nna eee eee ee Ime meme essen nnns 99 13 2 Creating List Reports 2 2 ede GRIS RE ES tea RES 101 13 3 Sample Reports eee tee a 101 13 4 Terms ert eere oe tere don ote decet ftr doce co ees 101 14 diddidliledgue T 102 14 1 Preferences ioco eens Se oa a dh Ae Coe eee 102 14 2 General SENOS ii HH oU RR MAIS 104 T4 3 Project Settings ees e ette e Dl en Mee 105 14 4 Composer Settings 2 io pee E p P E RHET RAE SEI RR ERRORS 106 14 5 Message Settings ires iaa 107 14 6 Connection Settings ii eet YER X Goat RU ave D 108 14 7 DNS Settings iue ee deed edle d VAS e eee ede elei DEAR tutu 109 14 8 Variable SettinOS oe te E RR E RERO ERE RH RR eds 110 15 USER INTERFACES s scecccesccssscesocavucesensnsonsavspovessaseseasecensoosecseaseesnsnonessecoscspedenssadesovenspensees 111 Copyright 2010 Nesox Solutions 5 Nesox Email Marketer User s Manual 15 1 Overview of User Interfaces oooocococcccncncconncnnnnnnnnnnnnnn seems eene 111 SCAN GAR Dnm ur ECTS 111 Wizard b sed irate aieia ate RR DNO TR ax pa VERA eden Ea E ETRTUR UA 111 M lti lariguagas side Pa eta lo esa tee edes s 111 15 2 The Main WINdOW a Un ES 111 15 3 The File Menu uc eade
110. ns 111 Nesox Email Marketer User s Manual 4 Nesox Email Marketer Administrator File Edit Message Format Insert Table List View Tool Help lO 3g 4 4 2 0 BQ el El Welcome to Nesox Email Marketer The quickest and easiest publishing subscription tracking solution NESOX com The perfect desktop solution for all your email marketing needs E Summa Projects a Projects 3 LA My Projects Last Projects Demo Survey Invitation L New Project Mailing Accounts List Members Working Space List Sources List Groups em Subscriber Service amp 3 Mailing Lists Scheduler Service al List Reports 4 Subscriber Service E Getting Started Email Marketer Administrator includes features that assist you in managing your email marketing campaigns E Scheduler Service quickly and efficiently x3 Services Status x To view existing projects click on My Projects at the navigation pane Preferences To open Administrator Help press F1 or click on Help menu 34 Mailing Accounts med SU Exclusion Lists fS Preferences Help Index and Contents How to start my first campaign Iv Show my projects after startup Nesox Products a Nesox Services Email Marketer Business Edition 1 40 Ready press F1 for help The window displays of the following areas Menu Area Shows menu commands Toolbar Area Shows toolbar button commands You can also use drag and drop to float a toolbar Project Explorer Area Shows
111. nt AaBbYyZz Optimize file size before saved Shrink the size of your HTML message HTML source syntax highlight Highlights HTML tags such as BODY TABLE FONT in the HTML source editor Spelling check before publish Checks the spelling of your messages before they are sent Font The font for HTML source editor Copyright 2010 Nesox Solutions 106 Nesox Email Marketer User s Manual 14 5 Message Settings General Project Composer Message Connection DNS Variable ll Defaults Mail format Automatic Both Text and HTML s Mail charset Western European Mail mime type Base64 Mail priority Normal v X Mailer Email Marketer Business Edition 1 40 Templates Default content template C Program Files Email Marketer Business w Ta Default style template C Program Files Email Marketer Business w LS Mail format The default format of your message you could choose plain text HTML or both Mail charset The default character set of your message Mail mime type The default mime type for encoding your email messages Base64 is recommended Mail priority The default priority for your message X Mailer The X Mailer identity in your message header Default content template Default content template that applies to a blank project Default style template Default style template that applies to a blank project
112. nts at the left pane and create two mailing accounts for the above email addresses 3 Click Subscriber Service at the left pane and click the New button to create a new subscriber processor for subscribe requests You may specify the mailbox as subscribe example com the subject keyword as subscribe and the action as Subscribe the sender to a mailing list or group 4 Click the New button again to create another subscriber processor for unsubscribe requests You may specify the mailbox as unsubscribe example com the subject keyword as unsubscribe and the action as Remove the sender from a mailing list or group List Subscriber Properties General Options Mailbox for below email account charges for listing requests subscribe nesox com If the incoming message subject contains the below keyword subscribe Then I would like to Subscribe the sender to a mailing list or group Mailing List Marketer List Database List Group All List Contacts Copyright 2010 Nesox Solutions 94 Nesox Email Marketer User s Manual Creating and Releasing a Subscription Form 1 Click Subscriber Service at the left pane and click the Subscription Form Wizard button This will help you create the subscription form step by step 2 Specify the Form Name field also select your web server type and click the Next button Normally a subscription form works in ASP or PHP scripting Subscription F
113. ny Internet connection It will also work if you are connected to the Internet via modem and dial up networking In that case it can if necessary connect to and disconnect from your ISP automatically Q How fast does Email Marketer send There is no short answer to this question There are many variables that affect message throughput and since sending a piece of mail requires that you communicate with the recipients mail server some of these variables may not be under your control at all Sending email involves at least four distinct variables Copyright 2010 Nesox Solutions 136 Nesox Email Marketer User s Manual The actual message being sent size encoding etc The speed of the computer creating the mail CPU HD subsystem memory etc The speed and responsiveness of SMTP server which receives the messages The speed of the Internet connection between your computer and the recipient s mail server Each of these variables contributes to the overall speed of the sending Any of the variables has the potential to slow the things down to the point where sending bulk email is absolutely impossible Q Can I send out emails without SMTP servers Yes Email Marketer s direct delivery mode doesn t use your mail server or your ISP s mail server Instead It connects and sends messages to the mail server of the recipients address For instance a message from bob aol com is sent directly to mail aol com instead of
114. ny liability for damage of any sort is hereby denied In no event shall Nesox Solutions Inc or its suppliers be liable for any special incidental indirect or consequential damages whatsoever including without limitation damages for loss of business profits business interruption loss of business information or any other pecuniary loss arising out of the use of or inability to use The SOFTWARE In any case the liability is limited to the registration fee Please evaluate this SOFTWARE with not critical data Should you detect errors before registration the user accepts The SOFTWARE errors after registration Any description of SOFTWARE errors will be accepted but we cannot guarantee that the errors can be corrected 5 DISCLAI MER OF WARRANTI ES The Author of this Software expressly disclaims any warranty for the SOFTWARE The SOFTWARE and any related documentation is provided as is without warranty of any kind either express or implied including without limitation the implied warranties or merchantability fitness for a particular purpose or noninfringement The entire risk arising out of use or performance of the SOFTWARE remains with you 6 AUTHORIZED CLI ENTS You are responsible and liable for any activity by any person who uses the Service through your user name and password You are responsible for maintaining the confidentiality of your password and for any liability resulting from disclosure of your password You agree to im
115. of the wizard you must select the type of file or database you will be using to create your list The second step of building your list will be determined by which file format you choose to work with Copyright 2010 Nesox Solutions 38 Nesox Email Marketer User s Manual Mailing List Wizard Welcome to the Mailing List Wizard List source Select one of the following list data source type T 9 Email Marketer List Database T Existing Local Database for Access Text CSV Excel and DBF etc TE b Existing ODBC Compatible Database for MsSQL MySQL Oracle DB2 etc _ Q Existing OLE DB Compatible Database for MsSQL MySQL Oracle DB2 etc Step 2 For Using an Email Marketer List Database If you are using an Email Marketer List Database you select or create Email Marketer built in formatted list database List Connection Wizard Welcome to the List Connection Wizard Email Marketer List Database List File Name C Debug Business Lists Marketer List Database Subscriber mdb New Email Marketer List Database Copyright 2010 Nesox Solutions 39 Nesox Email Marketer User s Manual Step 2 For Using a Local Database File For using local files you may add or remove list data files for the list and define the file formats List Connection Wizard Welcome to the List Connection Wizard Existing Local Database for Access Text CVS Excel and DBF etc a List F
116. of thirty 30 days after such notice has been posted on the Site for the first time shall constitute your consent to the new or revised set of Terms and Conditions 3 GRANT OF LI CENSE This program version may be installed on a maximum of two computers so long as it is ONLY running on one system at any time i e one installation at home and one installation at the office and used only by the licensee The simultaneous use of this SOFTWARE by multiple personnel requires additional licenses Use of this SOFTWARE over an internal network requires separate license for each user The licensee shall not use copy rent lease sell modify decompile disassemble reverse engineer or transfer the licensed SOFTWARE except as provided in this agreement Any such unauthorized use shall result in immediate termination of this license All licenses will be issued in the name of the institution company or school Each additional Copyright 2010 Nesox Solutions 147 Nesox Email Marketer User s Manual license also allows a single user to use The SOFTWARE at home 4 LIABILI TY We try to keep our SOFTWARE as bug free as possible However itis a general rule Murphy s that no software is ever error free and the number of errors increases with the complexity of the program We cannot guarantee that this SOFTWARE will run in every environment on any Windows compatible machine or together with any other application without producing errors A
117. olutions 2 Nesox Email Marketer User s Manual AN A O A 29 4 1 Mail Account Management isses semen esie sensn ene nnn 29 Creating am ACCOUPnLb eec tole itd uter o eae sid Ath lean ides bug ime 30 Removing an Account 0 cece cece eee eee ne ene e eese se seen nn 35 5 LIST MANAGEMENT scsssssssscsssecessssesscsssececsssesscsssececsssessssesesecsssessseesesecssessceesesecesseses 35 5 T Using List Manager 2 xe a pdas 35 Creating and Editing Mailing Lists sssssssesessm 36 Creating and Editing List Groups sss 36 Managing Contacts ciiir cece eee eese enne e hee 37 5 2 Using the List Wizard eter tente tue terre PT Er d 38 Step List Data SOURCE i certe Up ROI UEE Rte diab CR VR pESERES ERR Ie RIA Tu 38 Step 2 For Using an Email Marketer List Database sss 39 Step 2 For Using a Local Database File sssesssseseesme 40 Step 2 For Using ODBC Compatible Database ooocccoccconccccncncnnnncnnncnnnnonons 40 Step 2 For Using OLE DB Compatible Database oooococccccccncnccnccnncnncnnnnnnnos 41 Step 3 List Tables and Fields oooococccccccccccnccnncnnnnnncnnnnonnnnnncancr Hm 42 5 3 Adding contacts d ecd e epe et RR REX se TERRE REEL REEL ER FEAR RRA 42 5 4 Editing Contacts o neret tec A AE AA E 43 5 5 Removing Contacts ice RR a saa Ir E t ist a e ied 43 5 6 Creating a Group as es ada 44 527 Edititig a Group uta ara ret ated add
118. on Built in email delivery server that frees you from email limits placed by your ISP Secured Messages Via the S MIME protocol Email Marketer gives you the opportunity to send secured messages Emails are digitally signed and their contents encrypted It guarantees your messages origin integrity and confidentiality This tool will open new doors for email use commercial data billing banking information intern or extern communication of confidential data Schedule your mailings Allows automatic scheduling of email campaigns for launching on a daily weekly or monthly basis etc Email Marketer Scheduler Service manages this difficult job for you Speed Adjustment Email Marketer can slow or accelerate your email campaign sending speeds in accordance with your mail server maximum speed or to match your ISP bandwidth or other Internet access limitations Outbound email campaigns are easily throttled by messages per hour and help keep you compliant with your service provider Fast Multi Threaded Sending On a fast PC Marketer can saturate a T1 line with Copyright 2010 Nesox Solutions 15 Nesox Email Marketer User s Manual outbound email using up to 512 threads for message generation and delivery Depending on your database speed CPU and complexity of your scripting Marketer can generate up to 30 personalized messages per second Many ISPs throttle back the amount of email you may send If that is too much for your mail
119. orm Wizard Welcome to Newsletter Subscription Form Wizard This wizard will help you step by step through the process of creating newsletter subscription sign up forms In a few moments the form scripts will be ready for upload Before starting this wizard you should make sure the list subscriber processors are corrected created Please pick or new and click Next to continue Form Name Sample Form My website web server supports ASP Scripting with IIS 5 0 6 0 Cancel 3 Select the opt in and opt out processor you want to work with You can also specify one or more list attributes for the subscription form Click the Next button Copyright 2010 Nesox Solutions 95 Nesox Email Marketer User s Manual Subscription Form Wizard Welcome to Newsletter Subscription Form Wizard Opt in Processor gt Marketer List Database All List Contacts Y Opt out Processor gt Marketer List Database All List Contacts w Alias Field Optional O d Id Email Email First Name FirstName v Sx Full Name FullName E Nick Name NickName z Alternate Email Email2 gt 4 Inthis screen you can change the subscription form settings and customize some text in your own language Click the Next button and this will preview the form Make sure it looks ok and click the Next button again Subscription Form Wizard Welcome to Newsletter Subscription Form W
120. ou are installing from the CD ROM 1 Insert the CD into your CD ROM drive 2 If the installation does not auto start double click Marketer Business exe from the CD I nstallation Wizard Please make sure you are logged on to your computer either using the administrator account or that your account has administrator rights to install software Follow the easy instructions that will guide you through the rest of the process You may cancel the installation at any time by clicking Cancel Please note if you are upgrading from the previous version of Email Marketer you do not have to uninstall your current installation 1 First you will see the welcome screen Click the Next button 2 The Wizard will display the End User Licensing Agreement EULA Read the entire agreement and use the scroll bar to move through the text If you agree with the terms of the EULA click I Agree 3 The Wizard will ask you the folder location where Email Marketer will be installed By default the location is C Program Files Email Marketer Business Edition If you need Copyright 2010 Nesox Solutions 21 Nesox Email Marketer User s Manual to install Email Marketer to a particular location click the Browse button and select the path of the Email Marketer installation folder and click OK Otherwise click Next If you are upgrading from the previous version of Email Marketer please ensure the path is the same as used previously 4 Choose the p
121. ou would rather use your preferred application Email Marketer is fully compatible with all content creation applications such as DreamWeaver FrontPage etc Rich Templates When tight deadlines dictate your success and the need for immediate content arises Email Marketer utilizes your pre existing templates such as newsletters email ads stock quotes push email etc Message with both HTML and Text Email Marketer makes the creation of contents Copyright 2010 Nesox Solutions 13 Nesox Email Marketer User s Manual easy by offering you the possibility to create an alternate text via HTML message e Embedded Media in HTML Email Marketer can embed media such as graphics sound flash in HTML to send them along with the message rather than having them reside on a web server somewhere Visual Personalization Similar to Active Server Page ASP scripting language these embedded scripts let you customize your contents without any limit And the text and script editors with colorize indent bookmarks and debugging features for your scripts Importing and Exporting Save and load your original work or an online web page in clicks 3 Always use highly focused and updated mailing lists Integrates with Any Database on the Network Connecting to Excel Access SQL Server Sybase Oracle MySQL XML and other ADO and ODBC OLEDB compliant databases and automatically generating necessary SQL queries Direct Data
122. oup your list The List Import Export wizard helps you import or export your list data from Microsoft Address books Microsoft Outlook contacts Microsoft Excel files or Formatted Text CSV files Copyright 2010 Nesox Solutions 35 Nesox Email Marketer User s Manual dBase 5 files By default Email Marketer has a built in mailing list with the name Marketer List Database To start the List Manager click Mailing Lists located on the left hand pane Nesox Email Marketer Administrator File Edit Message Format Insert Table List View Tools Help JO Be a 4 amp G 3 ej e Welcome Mailing List A Cad Welcome Marketer List Database 9 Help Contents New List edit Bees Groups in List Projects Group Name Options List Count amp jAI List Contacts 3 LA My Projects Sample Female Subscribers Gender F 1 L New Project Sample US amp UK Subscribers Country US Country UK amp jSample Birthday Subscribers Birthday Month NowQ Birthday Day NowQ 0 List Details Search au Display Name First Name Last Name Nick Name Email Alternate Email Identity a James Hacker James Hacker james sample Ly List Reports E Rosemary Li Rosemary Li rosemary sampl 83 Subscriber Service j John Davis John Davis john sample amp g i Scheduler Service x3 Services Status Preferences 3 Mailing Accounts Exclusion Lists EM Preferences
123. p of the screen Type the following text to the script editor Message Html Text Message Html Text amp br Created at amp Now Step 5 Choosing Recipients Switch to the Recipients view by clicking the Recipients tab along the top of the screen Select Marketer List Database to fill the To Mailing List field and select All List Contacts as the To List Group field List details of 3 sample contacts also with you entered at the first step will be displayed Select one of the contacts and click the Preview Message button to preview what the personalized message you are about to send will look like in their inbox Step 6 Delivery Performance Adjustment Optional Switch to the Publish view by clicking the Publish tab along the top of the screen Click the Options and Performances button toward the upper right hand side of the screen If you are on a cable modem or consumer service provider you may want to set the number of threads to 1 default is Automatic since your provider may restrict the number of mail connections made at once You may specify the delivery mode to Direct Mixed Mailing Copyright 2010 Nesox Solutions 25 Nesox Email Marketer User s Manual from Relay Mailing to enable the built in SMTP engine Click OK to close the preference dialog Step 7 Message Delivery Create a publish task by clicking the New Task button located toward the upper center of the screen This tells Email Marketer you are r
124. pe For example select the mailto type after entering support nesox com for the URL This creates a link that will automatically open up you recipients default mail client with an email addressed to wherever you choose Target Target window to browse the hyperlink when your recipients clicks on it Copyright 2010 Nesox Solutions 65 Nesox Email Marketer User s Manual 7 5 Inserting Tables To insert a table to the HTML message click the place in the message where you want the table to appear and click the Table menu and select Insert Table Insert Table Property Caption Row count Column count Style Width Cell padding Border width Cell spacing Background color Border color E Background image In the dialog you can customize the caption row column count width border cell padding spacing background of the table To operate with rows or columns of a table please reference The Table Menu For complex table editing you may want to export the message and edit it with a professional editor such as FrontPage or DreamWeaver You may then re import the message after it has been edited 7 6 Inserting Signature To edit the signature please click Mailing Accounts and double click your From account Copyright 2010 Nesox Solutions 66 Nesox Email Marketer User s Manual Mailing Account Properties Identity Server Login Performance S
125. plain text character string or HTML source codes Text Text Example Message HTML Text lt b gt Hello lt b gt Method Returns Description Copyright 2010 Nesox Solutions 76 Nesox Email Marketer User s Manual Append text to plain text content or HTML source codes Example Write Nothing Body Write String Special Notice For inline scripting 2 String equals to Body Write String Append text with line break to plain text content or HTML source codes WriteLine Nothing Example Body WriteLine String Insert the contents of a text html file at this position InsertFromFi Nothing Example Body InsertFromFile c copyright htm le Overwrite the message text with the contents of a text html file LoadFromFile Nothing Example Body LoadFromFile c inewsletterl htm Empty the message text Clear Nothing Example Message Text Clear Message Html Clear Stop generating this message text Example End Nothing Message Text End Message Text WriteLine String this will not work any more Save the message text to a text html file SaveToFile Nothing Exam ple Message Html SaveToFile c amp User Email amp htm Message Text SaveToFile c amp User Email amp txt The Attachments Object Model Count Number Read the attachments amount Copyright 2010 Nesox Solutions 77 Nesox Email Marketer User s Manual F Method Returns Description Add a new atta
126. r predefined variable ssseeseseeee 63 Tez Inserting Pictures ee ER te tei HR RR EUROPEA 64 7 4 Inserting Hyperlinks 2 ciet Deeper nte selbe enl e Pa eR Pe erre d Raten es 65 7 5 Inserting Tables be exa eec e M 66 7 6 Inserting Signature a eed eate eee drea dd ipei eh cate uiri 66 7 7 Inserting Unsubscription Link issira tinipid e aaan mme senes 67 7 8 Formatting Texts hace Ae A AS AI vie etie deu ere PP D CEP Us 68 To change the font style and size of text sssssssssssssssee 68 To remove formats of text eene nens 68 To format a paragraph sesirsersi riere inei iina eyna e A eese nehmen tnmen 69 To add a horizontal line cece ccc eee cece eee cece ene menn 69 To create a numbered or bulleted list ssssessesesseme 69 7 9 Importing and Exporting cece Ime meses nennen 69 Importing from URL ipee hx E vend ede E aa eee 69 Importing Trorm Elles sudo ect rcp ee ahead ete iS 69 Importing frorn Email err inci ART 70 Exporting tovFile s iwi a EE 70 7 10 Message Settings 2 3 sie Re es Sena EE ede titan ada 70 8 PERSONALI ZI NG MESSAGES eee eee eee esee eese tete tn snas ene te ta saeua nete teta ta sns tntnene 71 8 1 Personalization Script Introduction sss 71 Prerequisites vu e e xen RT YR EE EAR VERI xn y nt ee 72 Inline Script Block Masking ssssssss Hm 72 VBScript Language Reference Guide oocooocc
127. r the properties of your account Please make ensure to verify the settings by clicking Verify button before the saving You will need the same SMTP Server settings and information as needed to set up a Microsoft Outlook or Outlook Express account If you do not know this information you may want to go research it with your system administrator or web service provider before getting started Of course you may create more accounts according to your needs It is important to note that your Internet Service Provider may have restrictions on how much email they will allow you to send through them What s more many ISP SMTP servers are badly overloaded If you own a website setting up your mailing accounts using your web hosts SMTP server facilities is almost always your best choice If you are a Business Edition user you may also specify your tracking service account here Start Your First Email Marketer Project The following 8 steps will guide you to create and launch a simple email campaign using the build in list database with personalized messages This getting started manual gives you a brief overview of the Email Marketer features benefits and some related concepts The purpose of this section is to get your list up and running as quickly as possible If these instructions are not clear you can always learn from other topics in this manual with Email Marketer Projects for more detailed information Step 1 Creating and Managing Mailing Li
128. re risk free And much more Email Marketer helps you handle the enormous challenges you face prepare the target mailing list merge the personalized content and distribute the contents in high speed It makes your life easier and saves much your time for other aspects 1 3 Features Email Marketer makes building your business easy with tools that cover every aspect of email marketing via the following exciting features 1 Integrated environment with wizards Unlimited Email Campaigns Management Email Marketer has been designed to be completely adapted to project management It lets you organize and save your work according to project milestones Step by Step I nstructions Provides a clear step by step approach to your projects by using distinct stages A typical project is started at the design stage where you can create the message contents scripts and distribution lists After these tasks are completed the project is published and in standby for review Simple yet Powerful and Efficient t is easy switch and manage between the accounts message script list preview publish report of a project Complex and Compact I nterface Multi Languages J ust one click to switch the interface to your own language even the campaign reports 2 The appealing layouts for rich message contents WYSIWYG Editing Includes a professional HTML editor similar to popular web editors with WYSIWYG source and preview modes If y
129. rences ense ite dere xe eru uec REPRE MU ERI eee 18 1 5 System Requirements sssssssssssseeseme mmn memes emen eme essen nennen 20 Hardware requirements sssssssssssssssssses see eese sensns sese 20 Software requirements ssssssssssssssssssssess sese eee enmt 20 2 INSTALLING AND UNI NSTALLI NG ereeeeeeeceseeeeeeen en ente ennt etes totns tne n eee tetas 20 2 1 I nstallirig ut rye Er A EEn A EEERIMO UTR choses DERE ERES REM ERRRERER DNE ss 20 If you are installing from the Internet ssssssssssssssm 20 If you are installing from the CD ROM ssssssssssm m 21 Installation WIZard eec cod a dna ld 21 2 2 Uninstalling oe eem EH De o t E RESET p ERR eee 23 3 GETTING STARTED engeren rt ocasiones toe eek Ee br eh eae E epe eu EEES rossas Esras 23 AL GEN Started a ee tege dedu de t aded dde cte es 23 Before You Begin Create Your Mail ACCOUNTS cccceeeeeseeeeeeeeeeeneeenens 23 Start Your First Email Marketer Project sssssssssssssmm m 24 Gone crm 26 3 2 Knowledge Bases 4 rr di eee tium 26 aero EM 26 Relay Mode MaliliNQ ooooocccccccccnconcncnnccnccnncnncnnn mesh emere nn 27 Direct Mode Mailing ssssssesssssse I Im memes nenne 27 Mixed Mode Mailing ssssssess II m m mI I nme 28 Terminology wis iio x RR a ERN ee 28 3 3 Service MONITO 5c e AA e e ae AS ee belts 29 Copyright 2010 Nesox S
130. ribe and Unsubscribe Form List Statistics Reports Campaign Project Project Management Project Protective Encryption and Compression Project Statistics Reports Email Design Rich Content Templates Rich Style Templates Copyright 2010 Nesox Solutions 18 Nesox Email Marketer User s Manual WYSIWYG HTML Editing Embedded Media in HTML Importing and Exporting Personalization Spelling Check Email Delivery Multi Mail Account Management SMTP Free Delivery Concurrent Multi Thread Delivery Mixed Delivery Message Preview before Delivery Delivery Testing Delivery Logs and Diagnosing Delivery Retry for Failures Scheduling Deliveries Others Multi Language Support and Switch Automatic Upgrade Checking Real time Tracking for Bounce Back Messages Real time Tracking for Message Read Real time Tracking for Message Click Copyright 2010 Nesox Solutions 19 Nesox Email Marketer User s Manual Works by renting or hosting the Email Tracking Service 1 5 System Requirements Hardware requirements 1 Pentium 133 or above 2 True Color Displayer 800x600 16bit 3 32MB RAM or above 4 Hard disk drive with at least 20 MB free disk space 5 Mouse 6 Internet Connection Software requirements 1 Windows 98 ME NT XP 2000 2003 Vista 7 2 Internet Explorer 5 5 or later Windows95 Windows98 ME XP Windows NT Windows 2000 Windows 2003 Windows Vista Windows
131. rketing Email Marketer helps you create successful opt in newsletters and email marketing campaigns it is easy to build and manage your own opt in mailing lists for subscribers create and send email campaigns with personalized messages such as HTML newsletters e magazines account statements reports statistics bills to your customers in just minutes and get real time opening and click through tracking reports that help you measure ROI and refine your business strategy Who needs Email Marketer With the increasing use of the Internet email has become the marketing tool of choice for getting the message out to current and prospective customers and contacts For most small businesses permission based email marketing campaigns are the most cost effective way to reach new and existing customers Email Marketer is the email marketing software of choice Use it to quickly and easily create professional looking email newsletters targeting different customer segments with personalized messages Most importantly it brings value to your emailing campaigns If you ve wanted to use email marketing in your organization or deliver email newsletters to your subscribers or customers but you didn t want to use complex confusing software or services that are too technical Email Marketer is the perfect choice for you Why Email Marketer Electronic mail e mail has always been an indispensable part of the internet and probably the most used online
132. rogram manager group of the start menu Default is fine Click Next 5 You will see a message window telling you that your installation is complete Click Finish 6 Email Marketer is now installed Click Start on the taskbar On the Start Menu move your mouse pointer to Programs On the Programs menu you will see the Email Marketer Program Group icon You may click Email Marketer Administrator to launch the application now 2 Email Marketer Business Edition 1 40 Setup Welcome to the Email Marketer Business Edition 1 40 Setup Wizard This wizard will guide you through the installation of Email Marketer Business Edition 1 40 Itis strongly recommended that you close all other applications before starting Setup This will make it possible to update relevant system files without having to reboot your computer WARNING This program is protected by copright law and international treaties Unauthorized reproduction or distribution of this program or any portion of it may result in servere civil and criminal penalties and will be prosecuted to the maximum extent possible under law Click Next to continue During the installation process you may receive a warning about a running instance of Email Marketer If this occurs close the Email Marketer Administrator and Email Marketer Monitor at the taskbar s tray area and then continue the installation Note If your operating system is Microsoft Windows 98 to install and us
133. rties and methods Property FromName Text FromEmail Text ReplyName Text ReplyEmail Text Subject Text cc Text BCC Text Read write the display name of the sender the default value is loaded from the sender account Example Message FromName Nesox Solutions Read write the email address of the sender the default value is loaded from the sender account Example Message FromEmail someone inesox com Read write the display name of the reply to the default value is loaded from the reply to account Example Message ReplyName Nesox Solutions Read write the email address of the reply to the default value is loaded from the reply to account Example Message ReplyEmail someone inesox com Read write the message subject Example Message Subject Message Subject amp for amp User FirstName Read write the email for carbon copy recipients Example If User AlternativeEmail Then Message CC User AlternativeEmail Read write the email for blind carbon copy recipients Example Message BCC someone inesox com Copyright 2010 Nesox Solutions 74 Text Object Html Object Format Text Body Object Attachments Object Cancelled Bool DateTime Datetime ErrorNumber Number ErrorText Text Nesox Email Marketer User s Manual Message BCC someonel inesox com someone2 inesox com Access the plain text message Message Text is a Body object For more deta
134. s Additionally you must guarantee that anyone receiving your email has a mechanism whereby they may conveniently request not to participate in future mailings You may use Marketer s exclude list feature along with Email Marketer Monitor to manage your removal list if you wish Email Marketer is committed to fighting SPAM while providing a necessary business communication tool 20 Technical Support We want to make sure you are satisfied with our software and we will do our best to get back to you as quickly as possible We pride ourselves on our highly responsive support If you email support you will get an email response within 1 business day If you run into a minor feature issue which originates from the software we will make every attempt to fix it in an update within 15 days Copyright 2010 Nesox Solutions 149 Nesox Email Marketer User s Manual Everyone needs help at some time If you have a question about Email Marketer please read the help text related to the option you are using You may also find it useful to browse Frequently Asked Questions FAQ and Troubleshooting to see if an answer is already provided there If you want to report an error you experienced please include your OS information version of Email Marketer and the error screenshot in your email For the latest information about products or services provided by Nesox Solutions visit our home page http www nesox com For Click here Fre
135. s and it has become the leading choice for email information service providers in today s market Email Marketer has a proven history of satisfactory performance for telecommunication usage and with its scalability it is now possible for ISP and corporations to establish an e mail service platform to provide point to point mail delivery service for millions of users at a low cost and also have a high service quality All the features within Email Marketer will enable the customer to maintain a lower TCO Total cost of ownership improve the service quality and therefore maximize profit At present time Email Marketer is being widely used in domains such as direct email marketing online marketing research email newsletter customer relationship management permitted email marketing direct mailing service and collaborative working etc And it is receiving customer appreciations from all over Email Marketer is doing its utmost to support ISP and large corporate customers in further reducing the TCO Total Cost of Ownership and setting up the core message service system With its technical expertise in the internet services dedication in the research and development of advance network and information technology and vast experiences from previous projects Nesox will be able to utilize the Email Marketer system to the fullest and offer customers the best service possible in overall design and proposal implementation and providi
136. s 45 5 8 Removing a Erin 46 5 9 Adding Contacts to Groups sch eae Ye e ege 46 5 TO Exporting COntacts vc raided T doe a ead eee teure ks 47 TO Export Contacts A en dax uta D px i RR Rada 47 5 11 Importing Contacts iii Aviat aee Pret e terere eee quts 48 To mport COFntacts venian 48 ESMAS tanta TUR RN de oe 49 5 12 Searching contacts ai iced cte e LER em 49 5 13 Validating Contacts os ele i 50 5 14 Customizing the List View akisani aa a A mm sehen eene nnns 51 5 15 Selecting Recipients ccc sese mese meses ene 52 6 PROJ ECT MANAGEMENT scssssssssssssecsssssesscsssecessssessssessssesesecsssesssessesecsssesscsesesesesseses 53 6 1 Using Project Manaus lcd 53 6 2 Creating Projects cis ares ed edet e Ae lee e og 54 6 3 Using Project Wizard eir te tede tiraba DARE ECRIRE REOR rete 55 Step NN 56 Step eea 57 Step Sinara Cx 57 cu E 58 Step Did iene nto thiaiod tt Acs 59 Copyright 2010 Nesox Solutions 3 Nesox Email Marketer User s Manual 7 COMPOSING MESSAQGES eerie eeeeee eee esee en enses tnsno toto ta sns nene toto ta span ene te tasa sns nenene 60 7 1 Using Message Editor dpt p t ERE RES CEREREM RE REED SIRE E EE EREA MERE ROXTA 60 7 2 serting Scripts at eas iE EE ere ERE A dera op TO 62 To insert script for outputting a field of the contact row ssssssse 63 To insert script fo
137. se Indent or Decrease I ndent button on the formatting toolbar 4 To format the style of the paragraph on the Format menu point to Text Style and then choose an option To add a horizontal line Click the place where you want the line to appear and then click Insert menu and select Horizontal Line To create a numbered or bulleted list 1 In your message click the place where you want the list to start 2 Onthe formatting toolbar click either Numbered List or Bulleted List 3 Type the first item in the list When you press ENTER another list entry is started on the next line 4 To endthe list press ENTER twice 7 9 Importing and Exporting I mporting from URL To import an online html page click the Message menu and select I mport From URL enter the URL of the page for example www google com http www nesox com en email marketer asp I mporting from File To import a local html page click the Message menu and select I mport From File Email Marketer is bound with many rich email templates You can find them in the Templates and Styles folder under the installation directory Copyright 2010 Nesox Solutions 69 Nesox Email Marketer User s Manual I mporting from Email To import an email click the Message menu and select Import From Email An email message can normally be stored in eml or msg file format Exporting to File To export the message you have edited click the Message
138. second wizard step you may choose a content template for the project Project Wizard register for more templates and styles Welcome to the Project Wizard Choose a template for the project Template Catalogs Announcements 2 4 a 2 Fabrikam Inc is pleased to announce our new line of Announcem Eg Announcem Announcem Contoso Ltd appliances We of new loca tof new of new pro ofnew serv are now the authorized product to Contoso Ltd dealer for Fort e consumers e Dodge B Announcem Announcem Announcem Announcem Contoso Ltd established for ofnewser ofnewser ofnew We of sale three decades in the East is now expanding to the Midwest and we are excited to be part oA oz ex 223 of its expanding network It y specializes in small appliances that are known throughout the industry for their qualitv and Step 3 At the third wizard step you may choose a style template for the project Copyright O 2010 Nesox Solutions 57 Nesox Email Marketer User s Manual Project Wizard register for more templates and styles Welcome to the Project Wizard Choose a style for the project Style Catalogs Commercial Step 4 At the forth wizard step you can define the publish settings Copyright 2010 Nesox Solutions 58 Nesox Email Marketer User s Manual Project Wizard register for more templat
139. ssages with inline images or background music Yes With Email Marketer s built in WYSIWYG HTML editor you can easily include graphics change font colors and sizes add tables and perform a myriad of functions You can even spice up your HTML messages by adding fair sounding background music or sound Q If the images included in my email are stored in my local hard drive need upload these image files to a web server in order for the recipients can see them No you needn t Email Marketer can automatically send images included in your message as inline image which means all images are sent along with your message when your recipients open your email they will see these pictures immediately without waiting for the email software to download these images from internet Copyright 2010 Nesox Solutions 131 Nesox Email Marketer User s Manual Q How can create a HTML message Does Email Marketer provide a WYSIWYG HTML editor Yes Email Marketer provides a fully WYSIWYG What You See Is What You Get HTML editor to let you create HTML emails Q I don t understand HTML how can design a professional looking HTML message Email Marketer comes with a large number of free powerful templates Templates make it easy to insert pictures logos and colors for professional looking campaigns that grab readers attention No design or HTML knowledge required You choose the style fill in the blanks with text and images and
140. st will be created and sent by the scripts directly in background when the form is submitted Otherwise it is created and sent to your mailbox by the client email program 8 You can change the form settings by editing http www yourwebsite com nesox preferences ini file instead without uploading the scripts again Creating and Inserting Unsubscription Links 1 Click Subscriber Service at the left pane and select an opt out type processor Double click on it or click the Property button and click the Options tab 2 Customize the Text or HTML to your specifications 3 To insert the unsubscribe link to your message please open the project and click the Message tab right click or click the main menu Insert and select Unsubscription Text and Link Copyright 2010 Nesox Solutions 97 Nesox Email Marketer User s Manual List Subscriber Properties General Options f Processor Name Opt out Processor _ Delete handled messages in mailbox Text message for unsubscription prompt You are currently signed up to this newsletter as lt STO_EMAIL gt To unsubscribe and discontinue mailings please send a blank email to SUNSUB EMAIL HTML message for unsubscription prompt lt br br gt You are currently signed up to this newsletter as lt b gt lt a href mailto lt STO_EMAIL gt gt lt STO_EMAIL gt lt a gt lt b gt To unsubscribe and discontinue mailings please send a blank
141. sts Click Mailing Lists on the left pane Click the New Contact button located on the bottom left side of the screen Enter your Display Name this could be your full name First Name and Email and click OK Repeat New Contact additions with as many as your other email addresses as your wish It s a good idea to use valid email addresses so that you can see what your mail looks like after the testing Step 2 Creating Marketing Campaigns Click New Project on the upper left pane The program will guide you to the General view of the created project Please acquaint yourself with the interface of this screen as we will be using it for the remaining steps toward composing your email Across the top you will find six tabs You are placed in the General tab by default when opening this screen Notice the Message Scripts Publishing and Reports tabs On the General tab enter the Title and Description for example My First Project Email Marketer also provides a Project Wizard feature which provides you with step by step guides that will enhance your project creation You may choose to use this function or choose default and create your own message Step 3 Composing Email Messages Switch to the Message view by clicking the Message tab located along the top of the screen Copyright 2010 Nesox Solutions 24 Nesox Email Marketer User s Manual The From field and Reply To field will be selected automatically with your default mailin
142. sult with us Click here to look for more information of support 17 2 Installation Q Can my computer run Email Marketer To install and use Email Marketer please make sure that you use the following hardware and software platform Pentium 133 MHz or higher processor At least 32MB of available RAM At least 7MB of free disk space Operating System Microsoft Windows 98 NT ME 2000 2003 XP Vista TCP IP based Internet network connection Microsoft Internet Explorer v5 0 or above Copyright 2010 Nesox Solutions 130 Nesox Email Marketer User s Manual Q To run Email Marketer need install any third party software If your operating system is Microsoft Windows 98 to install and use Email Marketer you should have MDAC Microsoft Data Access Components and JET Microsoft J et Components installed on your system You can download MDAC from Email Marketer downloads page When using Windows ME XP 2000 2003 Vista you don t need to install anything All required drivers are already installed Q Is the version am using the latest You can check for new version or updates by selecting menu Help Check For Update Q Should uninstall the previous version before upgrading to a new version of Email Marketer No you don t have to Email Marketer installer will upgrade itself automatically as long as the install path is same as that of the previous version 17 3 Messages Q Can Email Marketer send me
143. t Composer Message Connection DNS Variable Project Default project folder C Documents and Settings Adnil Zhou Deskt C Create backup file when saving Generate report automatic after send O Save project automatically Log Creates general publish log _ Creates detail publish log for each connection for troubleshooting usage Default project folder Projects under this folder will be automatically detected at startup The default folder is C Program Files Email Marketer Business Edition Projects Create backup file when saving Creates a project backup with mpj bak file extension Generate report automatically after send Generates project reports once a publish task is completed Save project automatically Saves project after changes of the project were made Creates general publish log Creates a text based log file for your delivery Creates detail publish log for each connection Creates text based log files for each connection The log files record the conversations between the application and SMTP servers You may choose to create detail logs if you experience error during the delivery Copyright 2010 Nesox Solutions 105 Nesox Email Marketer User s Manual 14 4 Composer Settings General Project Composer Message Connection DNS Variable General C Optimize file size before saved HTML source syntax highlight C Spelling check before publish Font Color Fo
144. ter Scheduler provides five choices to execute your task Once Daily Weekly Monthly Yearly Note You will need to keep the Scheduler Service running in order for it to send mailings as you planned 11 3 Removing Project from Scheduler To remove a project from the scheduler please 1 Click on Scheduler Service on the left pane 2 Find and select the scheduled project 3 Click the Remove button 12 Subscriber Service 12 1 Subscriber Service The Subscriber Service in Email Marketer Business Edition helps you handle subscribe and unsubscribe requests real time Copyright 2010 Nesox Solutions 92 Nesox Email Marketer User s Manual You will need to leave the Subscriber Service running in order for it to monitor requests automatically To start the List Subscriber Manager click Subscriber Service on the left pane Email Marketer Administrator File Edit Message Format Insert Table List View Tools Help agis xaajag ae e 4 List Subscriber Manager Welcome List Subscriber Processors Gow 9 Welcome Name Mailing Account M Subject Action Target Object 8 Help Contents optan Processor i subscribe nesox com subscribe Add Contact Marketer List Database All List Contacts 32 Opt out Processor unsubscribe nesox com unsubscribe Remove Contact Marketer List Database All List Contacts Projects LA My Projects L New Project Subscription Form Wizard New J Property
145. tings Copyright 2010 Nesox Solutions 122 Nesox Email Marketer User s Manual Backup mailing lists projects and software settings Restore Data and Settings Restores mailing lists projects and software settings 15 12 The Help Menu Help Contents VBScript Language Reference What s This Shift F 1 a K Tip Of The Day 5 Check For Update Order Register Email Marketer Online About Email Marketer Help Contents Opens the user s manual That is this document In the help dialog select the Contents tab to see a hierarchical list of topics the Index tab to view topics listed in alphabetical order or the Find tab for a full text search of the Help system VBScript Language Reference Opens the VBScript user s manual The personalization script is based on VBScript What s this Shows What s this help Tip of the Day Shows or hides the Tip of the Day window Check for Update Checks for available updates of Email Marketer Order Opens the ordering form By choosing to register Email Marketer your web browser will be be opened and you will be automatically directed to the reseller s web site Register Once you have a registration key this is where you type it in Email Marketer Online Copyright 2010 Nesox Solutions 123 Nesox Email Marketer User s Manual Visits the home page of Email Marketer About Email Marketer Shows version registration a
146. to toggle selected text between bold italic and or underlined The ability to alter typeface font size fore color and background color The ability to remove formatting e The ability to increase or decrease indentation e The ability to justify text left center right Copyright 2010 Nesox Solutions 60 Nesox Email Marketer User s Manual The ability to create ordered and unordered lists The ability to create a hyperlink or bookmark The ability to insert inline personalization scripts e The ability to insert a horizontal line The ability to insert an image The ability to insert a flash The ability to insert a table The ability to insert a variety of intrinsic controls These include buttons text boxes radio buttons check boxes submit controls and drop down and list boxes Users can exploit the HTML editing as a means to generate proper and consistent HTML and XML code The HTML editor generates standard HTML allowing third party applications to quickly adapt the latest Microsoft browser features To compose your message by Message Editor click Message in the project explorer window General Message Scripts Recipients Publish Reports 9 From Nesox Webmaster Account Nesox Webmaster webmaster amp nesox com v Reply To Nesox Webmaster Account Nesox Webmaster webmaster amp nesox com bur Subject Sample Project Message Western European
147. ts a hyper text web page link The Click refers to the noise a input mouse makes when a button is depressed The through refers to the act of going through the link Many web statistics are kept on click throughs sometimes abbreviated as Click Thru Some advertising systems are based on paying sites when someone actually Clicks Thru to a new site DHTML Full name is Dynamic HTML In broad sense all what can react to users operations can be named dynamic HTML Specifically it means HTML 4 0 defined protocols DNS Service Domain Name System means domain name mapping server its function is to change the domain name into an IP address that can be recognized by the network Copyright 2010 Nesox Solutions 141 ESMTP Protocol GUI GUID HTML Hyper Link IIS JavaScript MIME Protocol ODBC OLE DB Nesox Email Marketer User s Manual Enhanced SMTP is an extension of the SMTP protocol that allows for new features such as supporting graphics audio and video files and text in various foreign languages Not all mail servers implement ESMTP so those features can only be used when both the client and the server conform to the protocol These extensions were first described in RFC 1869 Learn more User Graphic Interface Globally Unique Identifier Identifier generated according to an algorithm that is intended to be unique across all systems Hypertext Markup Language Hyper links abbreviate as links Method
148. u can implement a particular request and how to go about doing so I nline Script Block Masking A Script Block is masked by the following character string Script Code gt An e mail can contain several Script Blocks and one global script Any VBScript Code can be specified within this marking VBScript Language Reference Guide A language reference guide to VBScript can be found in the MSDN Library We have also attached a chm formatted reference in the installation directory Notes concerning protection of registered trademarks The VBScript technology is the property of the Microsoft Company Integration into this application has been possible thanks to the outstanding interfaces available with this technology Copyright 2010 Nesox Solutions 72 Nesox Email Marketer User s Manual 8 2 Global Personalization Script Global Script is a little different from the Inline Script it is designed to give you overall control of the message contents With global script you can easily send different attachments to different people or send differently formatted message to different people You can use your database to compute the name of the attachment to use You can set up a computed field in your database that depends upon the content of other fields and chooses the name for the attachment Then you can attach a file from a field in your database Using the advanced scripting you can treat the attachment filename as a stri
149. ubscriber and tracking service e Multi List Subscription Email Marketer works with customizable subscriber our revolutionary web based subscription management Customizable Subscription Form Your customers can set their own email preferences select options or indicate interests directly from your website This data is directly available to Marketer making targeted communication with your customers a snap Tracking for Open and Click With email tracking service every e mail that you send is invisibly tracked You will be advised when exactly your email was opened and which Copyright 2010 Nesox Solutions 16 Nesox Email Marketer User s Manual hyperlink was clicked without alerting the recipient XML Based Both the online subscriber and tracking results are XML based and communicated with Email Marketer 8 Professional and real time reports Rich Campaign Reports HTML formatted and consists of tables graphs and charts to represent opening rate click rate statistics per receiver or per day etc Your organization is able to analyze your receivers behavior to measure the campaign efficiency to evaluate its impact on sales etc Rich List Reports List reports tell you the scale of your mailing list and groups subscriber and unsubscriber amount by date with charts 1 4 Editions Editions Overview We provide two editions of Nesox Email Marketer Personal Edition and Business Edition Personal Edit
150. ue Id AE 4F63EA CAGF 4EEB 8DFO 70173E492682 Re create Compression None v Title The title for the project Description The description for the project Unique Id The unique project identifier Re create Recreate the project unique id Compression The compression level of the project file options are None Fastest Default and Maximum Compressing a project will cause slower loading and saving while shrinking the project file size 6 3 Using Project Wizard The Project Wizard helps you to enhance the project creation procedure To start a project wizard select File gt Project Wizard menu Copyright 2010 Nesox Solutions 55 Nesox Email Marketer User s Manual The wizard window is resizable Cancel Cancels the wizard Previous Rolls back to the last step of the wizard Next Continues to the next step of the wizard Finish Finishes the wizard and close the dialog Step 1 At the first wizard step general information is required Project Wizard register for more templates and styles Welcome to the Project Wizard General information for the project Project Title Sample Project Project Type Description Project Title Title for the campaign You could specify the title to be the same as the message subject Description Optional memo for the project used in reports Copyright 2010 Nesox Solutions 56 Nesox Email Marketer User s Manual Step 2 At the
151. uired when you send messages via Relay and Mixed Mode Mailing SMTP Host smtp nesox com SMTP Port 25 Requires SSL Transfer User name webmaster nesox com Sex xxx x 30363 Password Enter the name of your incoming POP3 server for example mail example net POP3 Host pop nesox com POP3 Port 110 Requires SSL Transfer User name webmaster amp nesox com RRR Password SMTP Host SMTP server host for mail sending Domain name or IP are both accepted SMTP Port SMTP server port for mail sending The default is 25 POP3 Host POP3 server host for mail receiving Domain name or IP are both accepted POP3 Port POP3 server port for mail receiving The default is 110 Requires SSL Transfer Some SMTP or POP3 servers such as gmail com support secured data transferring Check if this is necessary User name Password If your server requires authentication enter the information you normally use for logging into your email account Verify This validates the account settings you wish to send from It s strongly recommended that Copyright 2010 Nesox Solutions 32 Nesox Email Marketer User s Manual you verify the account before you click OK You must be online in order to do this Mailing Account Properties Identity Server Login Performance Signature Advanced Specify message delivery performance options for this
152. ullName Then User FullName User FirstName End If Read Write the recipient s key field Example Key Text If User Key lt gt Then Message HTML Replace Message HTML key User Key End If ADO database connection object for the mailing list Example Fannecprom Object Set rs Connection Execute SELECT OrderNo FROM Orders WHERE UserID amp User ID User OrderNo rs OrderNo Method Returns Description Remove all user attributes in the object Clear Nothing Exam ple User Clear 8 4 Inline Personalization Script Examples A Simple Example oe For i 1 To 100 Body WriteLine i amp vbCrLf Copyright 2010 Nesox Solutions 79 Nesox Email Marketer User s Manual Next oe V Show all attributes of the User oo For i 0 To User PropertyCount 1 Body WriteLine i amp amp User Properties i Next o V Recipients of the domain xyz com receive an included text from a file oo If InStr 1 User Email xyz com vbTextCompare lt gt 0 Then Body LoadFromFile d mails abc txt path must be changed Else oe V Standard Text or HTML Those interested in the product xyz receive a file attachment oe If User InterestXYZ True Then Message Attachments Add d productinformation productxyz pdf path must be changed End If oe V Copyright 2010 Nesox Solutions 80 Nesox Email Marketer User
153. ver Name Port Time Zone User ID y tracking nesox com 80 GMTO AUS Eastern Standard Time z Services Status Preferences G Exclusion Lists 4 Preferences Properties Remove Ready press F1 for help NUM New Creates a new tracking service connection and account Copyright 2010 Nesox Solutions 82 Nesox Email Marketer User s Manual Properties Views or changes the selected tracking service account Remove Removes the selected tracking service account Service Connection Properties General Login Message Tracking Service is a HTTP service that designed for monitoring the opens and clicks of your delivered messages The official tracking service host is tracking nesox com Server Name tracking nesox com A domain name or IP address is accepted for example www myhost com Server Port Server Time Zone GMT 10 00 Canberra Melbourne Sydney Test Connection Server Name The host of the selected tracking server enter a domain name or IP address Server Port The port of the selected tracking server the default is 80 Server Time Zone The time zone of the selected tracking server For example if the server is located in Australia the time zone should be Sydney The default time zone is acquired from your operating system Copyright 2010 Nesox Solutions 83 Nesox Email Marketer User s Manual Service Connection Properti
154. we do the rest including automatic Text conversion Q Can I send a test email to myself before launching the email campaign Yes Email Marketer allows you to send a test copy of your message to yourself to ensure it looks the way you want Q Can directly import a HTML file created by another HTML editor to Email Marketer Yes You can import a HTML file to Email Marketer from your local hard drive by clicking the menu Message gt Import From File Q Can import a web page eg My home page to Email Marketer from the I nternet Yes You can even import a web page into Email Marketer from a URL address by clicking the menu Message gt Import From URL Q Can request a read receipt for my message Yes of course Copyright 2010 Nesox Solutions 132 Nesox Email Marketer User s Manual Q Does Email Marketer support to sending attachments If it does how many attachments can add Yes There is no limitation on the number of attachments one email can have in Email Marketer however some mail servers do have that limitation Q Can I send personalized messages to my recipients with Email Marketer Yes Use your contact list to store more attributes than just names and email addresses By using personalization scripts attributes can be incorporated wherever you wish throughout your campaign Email Marketer will automatically merge the right attributes for each contact so every message is personalized in
155. wsletter as lt b gt lt a href mailto lt STO_EMAIL gt gt lt STO_EMAIL gt lt a gt lt b gt To unsubscribe and discontinue mailings please send a blank email to lt b gt lt a href mailto SUNSUB_EMAIL gt SUNSUB_EMAIL lt a gt lt b gt For more information about the unsubscription link please reference Creating Forms and Links for Subscribing and Unsubscribing To insert the unsubscription link to the HTML or text message click the place in the message where you want the link to appear and click the Insert menu and select Unsubscription Text and Link 7 8 Formatting Text To change the font style and size of text You can change the way the text looks for all your messages or you can make changes to selected text within a message 1 Select the text you want to format To change the font for an entire message on the Edit menu click Select All 2 Onthe formatting toolbar click the buttons for the options Font Style Size etc you want To remove formats of text 1 Select the text you want to clear Copyright 2010 Nesox Solutions 68 Nesox Email Marketer User s Manual 2 Onthe Format menu click Remove Format To format a paragraph 1 Click anywhere in the paragraph or select the text that you want to format 2 Use either the formatting toolbar or the commands on the Format menu to change the text 3 To change the indentation of the paragraph click the Increa
156. you can start Email Marketer by going to Start gt Programs gt Email Marketer Business Edition gt Email Marketer Administrator It is strongly recommended that you read the Knowledge Base before your creating the first project Going through this very short tutorial will quickly familiarize you with the features of Email Marketer and get ready to create and launch your own email campaigns You will also pick up some neat ideas you can use later for planning your own campaigns Now we are going to walk you through every step to sending your first test mailing Message tracking and subscribe or unsubscribe are not included in this section of the user manual but will be discussed later individually There are just 8 steps from setting up through defining and entering your data to sending Before You Begin Create Your Mail Accounts Mail on the internet is delivered through what is called an SMTP server Before you start using a mass email program like Email Marketer you should decide who or which server will deliver your e mail after you send it We recommend using a dedicated SMTP server Email Marketer has its own build in SMTP server but in some cases where using any internal server on your machine to send directly will not work To create an account click Mailing Accounts located on the left pane click New to start an Copyright 2010 Nesox Solutions 23 Nesox Email Marketer User s Manual account wizard and ente
157. your e mail after you send it We recommend using a dedicated SMTP server Email Marketer has its own build in SMTP server but there are some cases where using any internal server on your machine to send directly will not work If you do not know your SMTP Server settings which are the same settings you would need to set up your Accounts under Outlook or Outlook Express then you may want to go research that information from your system administrator or web service provider before you get started Please also note that your Internet Service Provider may have restrictions on how much email they wish to send for you What s more many ISP SMTP servers are badly overloaded However most web hosting providers the people that host your website also provide SMTP server facilities Using your web host s SMTP server is almost always your best choice A mail account is necessary for sending mails both in Relay Mode mailing or Direct Mode mailing Email Marketer supports unlimited mail accounts and it imports your accounts from your operating system at the first launch Copyright 2010 Nesox Solutions 29 Nesox Email Marketer User s Manual To create or change your mail accounts click Mailing Accounts on the lower left hand side of the screen 4 Nesox Email Marketer Administrator File Edit Message Format Insert Table List View Tools Help on Bo u e e 1 Welcome Email Accounts A unis Title Display Name Em
158. your e mail is going to be Relayed through and establish a mailing account similar to the type of account used for Microsoft Outlook and Outlook Express Direct Mode Mailing In direct mode mailing Email Marketer s build in SMTP server tries to deliver the email directly to the recipient s mail server The SMTP server of your ISP is not required The sending can multitask up to 256 tasks Depending on your bandwidth you can send emails much faster than sending over your ISP s mail server All you have to do is specify is a valid DNS server Once you send an email by Direct Mode Email Marketer mail engine queries the DNS server for the Mail Exchange Record of the address that you are sending to and connects directly to the remote server Once it is connected it simply Drops off the e mail Sending bulk email with Direct Mode is surely faster and more efficiently than sending with the Relay Mode You should better configure your DNS setting in the Tools gt Preferences dialog if you prefer to direct mode mailing A DNS needs be a valid IP address like 123 12 11 111 Generally Email Marketer detects and imports the default DNS settings of your network You can also specify the DNS server manually The following are different options for obtaining your DNS settings to type them in manually a For Windows 95 98 ME users Click Start gt Run Enter Winl pcfg and press Enter Return key You can see the present TCP IP info from where you c
159. ystemObject Set Txt Sys OpenTextFile c mylog txt 8 Txt Write Message Email amp amp Message ErrorNumber amp amp Message ErrorText amp vbCrlf Txt Close Read the key field value of the recipient Used for calling back after delivery Example for success messages block UserKey Text Message ListConnection Execute UPDATE List SET DeliveryTime Now WHERE Email amp Message Email amp Read the email address of the recipient Used for calling back after delivery E Example for success messages block Email Text ple g Message ListConnection Execute UPDATE List SET DeliveryTime Now WHERE Email amp Message Email amp ADO database connection object for the mailing list Example ListConnecti Sites Set Sys CreateObject Scripting FileSystemObject jec on Set Txt Sys OpenTextFile c mylog txt 8 Txt Write Message Email amp amp Message DateTime Txt Close F Method Returns Description O Reset Nothing Clear the message contents and attachments Cancel the message personalization and creation and this Cancel Nothing message will not be delivered The Body Text HTML Object Model The body object equals to the current Text or Html object It is only accessible for inline script For global scripting use Message Text or Message Html instead The Body object is available to you within the Personalization Script Code with the following properties and methods Access the

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