プレゼン資料 - 科学コミュニケーション研究会
Contents
1. 3 gatekeeper watchdog2. Technical Communication vol 48 no1 February 2001 66 81 UNDERSTANDING FAILURES IN ORGANIZATIONAL DISCOURSE BY CARL G HARNDL ET AL The accident at three mile island and the shuttle challenger disaster SAP NAAT a Babcock amp Wilcox 3 0 2 5
3. J APANESE LITERATURES DOING RHETIORICAL APPROACHES 2011 p34 audience analysis pathos 2012 ethos stance narrative dialect dialectic discourse HANDLE WITH CARE OF RHET
4. RISK _ COMMUNICATION AFIER 3 11 IN J APAN 2006 5 4 p52 57 2011 2011 1427 p58 64 be 2011 10 p56 61 ye 10 STS 8 i
5. EXAMPLES OF J OURNAL IN COMMUNICATION DP Written Communication Columbia Journalism Review Technical Communication Journal of Public Relations Research FOUR MAIN ROLES OF PUBLIC RELATIIONS BY HAROLD BURSON 4 First they serve as a sensor of soclal change The second role of the public relations professionals is that Of corporate conscience 2 The third major role is that of communicator 3 The fourth role of public relations is to serve as a corporate monitor 4
6. 20 3 35 38 2006 07 NO CO W W NM Crisis communication a case study on recent crisis communications in a corporate scandal 12 16 28 2008 03 16 40 42 2010 05 Feature Articles Crisis communication lessons from 9711 Diamond 36 5 50 62 2011 05 Crisis communication in medical care 7 1 23 32 2011 04 CRISIS COMMUNICATION ISSUES OF S
7. 1 2
8. 6 EXAMPLE OF CASE STUDY 1 RHETORICAL ANALYSIS OF THREE ICONIC FEMALE SCIENCE COMMUNICATORS IN J APAN MR NDNAIOOY Ethos ho2 Lc Logos voice J a NY NAR lt feminism rhetoric Japanese rhetoric RESULITS OF CASE 1 UDY 1
9. 3 5 THEN HOW CAN WE USE THREE RHETIORICAL APPEALS IN RESEARCH AREA RHETORIC OF SCIENCE AND TECHNOLOGY 7 iPS Cell 2007 Text analysis 3
10. 1 2 3 LITERATURE AND EVENTS OF CRISIS COMMUNICATION USNRC 1989 Improving Risk Communication p352 Coombs amp Holladay 1996 Communication and Attributions in a Crisis An Experimental Study in Crisis Communication Francis J Marra 2000 Crisis communication plans Poor predictors of excellent crisis public relations 1986 1979 1986 1962 Merchants of Doubt Naomi Oreskes amp Erik M Conway
11. 201 1 3 25 p259 260 INIRODUCTION OF TWO POSSIBLE APPROACHES PUBLIC RELATIONS AND RHETORIC 3 11 One Possible Recommendation RI and Embedment of Public Relations and Rhetoric to Science Communication in Japan PRSA Group Memhership RESEARCH THEORY PRACTICE AND EVALUAIION OF PUBLIC RELATIONS
12. 2 RY 1 sense of wonde f application LESSON LEARNED FROM MUSEUM EXHIBIT DESIGN BY SAUL CARLINER Visual Rhetoric Immersion Themes Layering and Skimmability 4 5 Riveting plots and engaging characters
13. 4 IF SCIENCE COMMUNICATORS USE A THEORY OF PUBLIC RELATIIONS WHAT CAN WE DO SPECIFICALLY 1 audience analysis Ne 2 3 11 NR iii 4 3 4 5
14. 1 2 3 3 24 QUESTION WHAT WOULD OUR IDEAL SCIENCE CAFE FROM RHETIORICAL PERSPECTIVES i Fahnestock wonder
15. FH EXAMPLES OF LITERATURES ON RHETORIC IN J APAN 1992 1996 2009 3 vol 38 no3
16. 2004 ONCE UPON A TIME AT AGORA IN ANCIENT GREEK PERIOD 4 H6 AU ur Rl n gt QN WHAT IS RHE TORIC LOS Rhetoric Rhetor ic Rhetorike the Art of Public Speaking the Art of Public Speaking and Writing the Art of Communication Communication communio munitare WHAT IS AN IDEAL COMMUNICATOR Doctus orator
17. By 2100 KHEIOKIC OF SCIENCE BYR ALLEN HARRIS The study of the role of discourse in Sclence Darticularly in itS more clearly suasive functions galvanizing resolving Or avoiding disputation OE EE E lt College English vol 53 3 March1991 282 301 BY EANNEFAHNESTOCK Science facts has the rhetorical life UMIMUUATIINO SCIENCE 2
18. p120 p235 b239 2 NASA EVEN INCREASED AFTER CHALLENGER DISASTER SINCE PUBLIC RELATIIONS WORKED WELL NASA from Responding to Crisis Dan P Millar et al 2004 90 1988 85 8O 80 2 1981 75 70 70 65 1986 856 83 50 1980 1981 1982 1983 1984 1985 1886 1987 1988 198 9 HOW SHOULDPUBLIC RELATIONS DEAL WITH CRISIS COMMUNICATION COMPUWARE PR PR JE 2 PR PR
19. A 11 8 HOW TO DEVELOP SCIENCE COMMUNICATION IN J APAN TO MEET SOCIAL ONGOING ISSUES
20. DESIGN OF RESEARCH FOR PUBLIC RELATIONS UAE TERS 2 Literature Review 3 Research method or methodology 4 5 6 7 1 x 2 Keys for Writers a Brief Handbook PY Ann Raimes Houghton Mifflin 3 6 MLA APA DESIGN OF PRACTICE FOR PUBLIC RELATIONS
21. WHOIS SAHO TATENO BUSINESS John Wiley amp Sons STM TODAY S TOPICS 3 11 2 2 RISK amp CRISIS COMMUNICATION 3 11 amp National Geographic DEFINITIIONS OF RISK AND CRISIS COMMUNICATION
22. MIMIUINIUAIIOUN DPI AT COLLEGE IN USA Speech Communication Written Communication Technical Communication Journalism Public Relations Rhetorical Studies COMMUNICATIION CLASS AT THE USA A 3 4 discussion B C D
23. application j wonder i application
24. 1 2 3 4 5 An Analytic Framework for Crisis Situations Better Responses from a Better Understanding of the Situation by W Timothy CoombSs Journal of Public Relations Research vol 10 no 3 177 191 Demonstrating Effectiveness in Public Relations Goals Objectives and Evaluation by Linda Childers Hon Journal of Public Relations Research vol 10 no 2 103 135 Writing Activities of Public Relations Practitioners the Relationship between Experience amp Writing Tasks by Philip M Napoli et al Public Relations Review vol 25 no 3 369 380 Becoming a Public Relations Writer a Writing Process Workbook for the Profession by Ronald D Smith published by Lawrence Erlbaum Associates London in 2003 TIMELINESS AND TRUSTWORTHY RESPONSE IS ALMOSTI EVERYTHING Nesponding to _Urisis 21
25. 12 Merchants of Doubt hs 2012 1 12 239 10 CRISIS COMMUNICATION BOOKS IN J APAN 100 2007 07 2009 9 15 2011 3 18 2011 3 10 CRISIS COMMUNICATION LITERATIURES IN APAN
26. 3
27. ER TIPS AND CLUES FROM A BOOK BY MR RYOYAMAZAKI AN EXPERT OF COMMUNITY DESIGN Studio L 2011 p245 2010 Twitter 6 Twitter 2 6 6 sahotateno gmail com
28. ethos pathos logos topos arrangement metaphor word choice rhetorical stance Rick Weiss Office of Science and Technology http www whitehouse gov administration eop ostp blod Rhetorical Strategies of Rick Weiss on Popularizing Stem Cell Research in the Washington Post 2008 Saho Tateno Rhetors and Rhetorical Principles in the Two Articles about the Human Genome Project 2003 Saho Tateno EXAMPLE OF CASE STUDY 2 CONSIDERATION OF THREE IDEAL SPEAKERS OF A TV PROGRAM REGARDING LOW DOSE EXPOSURE TO RADIATION IN J APAN FROM RHETORICAL PERSPECTIVES topos RA 3
29. KAGAKU KOHO AND CRISIS COMMUNICATIION FROM PUBLIC RELATIONS AND RHETORICAL PERSPECTIVES 2012 1 20 amp TODAY S THEME 3 11 2012 ACADEMIC MS MA UCSD Extension School
30. CIENCE ANDTECHNOLOGY IN J APAN How to communicate Science and technology as a science communicator when the social context about science and technology has changed because of 3 11 201 1 3 11 Ph
31. ORIC SO HOW TO DEAL WITH RHETORIC THEN 3 Let s learn wo basle rheiorleal approashnssl 2 RT Io Rt Ai N 1 Aristotle s three rhetorical appeals 3 2 Ci
32. cero S five canon of rhetoric 5 ARISTIOTLES THREE RHETORICAL APPEALS ETHOS PATHOS AND LOGOS 3 Three rhetorical appeals 1 ethos O Stay hungry stay foolish pathos 3 logos CM 3 FIVE CANONS OF RHETORIC BY CICERO 5 invent
33. ion arrangement style memory delivery EE IL LE SOME IDEAS FOR NEW AGE OF SCIENCE COMMUNICATION AFTER IN 8 PU MONGORAMA CD NEW AGE FOR SCIENCE COMMUNICATION IN J APAN 3 11 CAN SCIENCE COMMUNICATION FUNCTION AS PUBLIC RELATIIONS OF SCIENCE ITSELF
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