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1. Exceeds ENERGY STAR 4 0 Guidelines error rrrreeooreeorrrnncrrrccrrrnn cnn nnnenncnnnnrornn co o error rrrreoooreeorrrnncrrrnrnrrrnn nc nnrrnnrrnnnnornnn o o 6 Changes to certain features settings and functionalities of this TV i e TV Guide Picture Sound Light Sensor Power Savings can increase or change the power consumption Depending upon such changed settings the power consumption may exceed the limits required for the ENERGY STAR qualification in the Home mode Features and specifications are subject to change without notice 35 EX500 Full HD 1080p EX400 Full HD 1080p Screen image is simulated for illustrative purposes Screen image is simulated for illustrative purposes KDL 32EX400 KDL 40EX400 KDL 46EX400 KDL 32EX500 KDL 40EX500 KDL 46EX500 KDL 55EX500 KDL 60EX500 Key Features gt Full HD1920x1080p HDTV Hybrid ATSC QAM Tuner1 X1 BRAVIA Engine 2 Technology Motionflow 120Hz technology vvvyv Advanced Contrast Enhancer ACE Ambient Color Sensor BRAVIA Sync HDMI CEC HDMI x4 480 720p 1080i 1080 60p 24p Component x2 Composite x2 PC HD15 x1 with PC TV PIP USB photo music video playback Dolby Digital Input Channel Label vv vV vV V V V Sleep Timer White Balance Gain Bias v v vV V O BRAVIA ENGINE Motionflow B argy uii Ambient Sensor ENERGY STAR 1 Check with your local TV station or cable company for det2. WALL MOUNTS SU WL700 lt 9 u KDL 46NX800 KDL 52NX800 KDL 60NX800 KDL 40NX700 m un lt ia u KDL 46NX700 gt lt Om u KDL 32EX700 lt 9 u KDL 40EX 700 KDL 46EX700 lt Om u NX800 Series with optional stand lt Mm un KDL 52EX700 lt Om u KDL 60EX700 Optional Stand for SU 40NX1 SU 46NX1 SU 52NX1 NX Series lt g gt u KDL 32EX500 D a gt fq un un KDL 40EX500 lt ia u KDL 46EX500 lt g gt n KDL 55EX500 KDL 60EX500 as mm De lt Om u KDL 32EX400 lt ia u KDL 40EX400 1 6 9 7 KDL 46NX800 KDL 40NX700 KDL 46NX700 KDL 52NX800 KDL 46EX400 a gt un lt 9 u KDL 55EX400 KDL 22BX300 Yes KDL 32BX300 KDL 32EX40B For use with these Wi Fi Ready HDTVs KDL 32EX700 KDL 40EX700 KDL 46EX700 KDL 52EX700 KDL 60EX700 KDL 32EX40B KDL 40EX40B lt White box indicates which stand to use Yes Features and specifications are subject to change without notice 1 Wireless router required sold separately Requires a Features and specifications are subject to change compatible 802 11n access point Some functionality without notice 40 may require Internet services 41 Weights and Measures Weights and Measures N aB ES UO a N N aB A x O am Product Dimensions inches Without Stand inches
3. are dependent upon broadband speed and delivery by content provider Select content provided subject to change Premium content may require additional fees a subscription and or PC registration 24 Features BRAVIA Internet Widgets Personalize Internet Widgets your viewing experience by selecting positioning and re sizing widgets on your BRAVIA HDTV display BRAVIA Internet Widgets are small applications that can be accessed with the touch of one button providing you with the latest in news weather stock info and much more BRAVIA Sync capable BRAVIA Sync capability combines the one touch access and control functionality of BRAVIA Theatre Sync with the ability to control CEC enabled Sony Handycam camcorders using the HDTV s remote and an on screen display via an HDMI connection BRAVIA Sync CCFL Cold Cathode Flourescent Light used as direct light source for illuminating the LCD TV panel Direct type CCFL Deep Black Panel technology Deep Black Panel technology delivers high contrast pictures with rich black details even in bright rooms Normally scattered light from the backlight source is directed towards the front of the panel A low reflection clear surface treatment enables display of exceptionally realistic images with superb brightness and colors Deep Black Panel DLNA Support Compliance with DLNA Digital Living Network Alliance allows
4. While the Anti Glare Coating works beautifully it does have one side effect The LCD television picture originates from the backlight passes through the LCD panel and emerges from the front of the screen The Anti Glare Coating tends to scatter some of this emerging light reducing brightness and altering on screen colors For this reason BRAVIA televisions with the Anti Glare Coating use sophisticated circuitry to compensate for this effect Now Sony has an even better way Sony s Deep Black Panel achieves high contrast without sacrificing high brightness The benefits are dramatic gt Reduced screen glare for high contrast pictures and rich black details even in bright rooms gt Dramatically reduced diffusion of the backlight for clearer outlines and more vivid colors Clear surface treatment for superb brightness and vivid colors Watching television with Sony s Deep Black Panel is a revelation Blacks are deeper Highlights are more intense Image details are crisper while colors become more supple and accurate ANTI GLARE COATING Sony s Anti Glare Coating works beautifully But it slightly diffuses light from the television reducing brightness DEEP BLACK PANEL Sony s Deep Black Panel maximizes the direct transmission of the LCD image for superb brightness and contrast 1 LCD cell includes polarizing plates color filter and liquid crystal Above images are simulated for illu
5. With Stand Product Dimensions MODELS njajo in in afojo e o co eo ooo m m m TS Im N mn Im N N N N N N N N N N N o un o o lt o a ao o m o o m m o olo TY oo mM O amp O m m oO lo nye my oO NR oO I n oo ooj j AN N N N N NAIT M mimi NINI NI N M M N I NAI MJ M 49 8 56 8 i MIS n In m I ia nj Soj oj 4 mnj F N o O SO N N N N O sr N m I m mM m I m m mM LA N M m m m mim sr olo 22BX300 KDL 32BX300 KDL 32EX400 KDL 40EX400 KDL 46EX400 32EX40B KDL 40EX40B KDL 32EX500 KDL 40EX500 KDL 46EX500 55EX500 KDL 60EX500 KDL 32EX600 KDL 40EX600 KDL 46EX600 KDL 32EX700 KDL 40EX700 KDL 52NX800 KDL 60NX800 KDL KDL KDL Features and specifications are subject to change without notice Features and specifications are subject to change without notice 43 42 Remotes MODELS RM YD037 lt Mm un KDL 52NX800 KDL 60NX800 KDL 40NX700 e un KDL 46NX700 KDL 52NX700 KDL 40EX700 KDL 46EX700 KDL 52EX700 KDL 60EX700 KDL 32EX500 mm un KDL 40EX500 KDL 46EX500 KDL 55EX500 KDL 60EX500 KDL 32EX400 a gt un lt mM Mm mM lt a gt u RM YD037 RM YD034 RM YD033 eoocencnrnnrrnn o eeeeecceeccccccceesee j j jg ee White box indicates which remote comes with this television Yes POC
6. 2 Technology gt Advanced Contrast Enhancer ACE gt BRAVIA Sync HDMI CEC gt HDMI x2 480 720p 1080i 1080 60p 24p Component x2 Composite x1 PC HD15 x1 Dolby Digital Input Channel Label v Sleep Timer White Balance Gain Bias Picture Settings Lock VESA Compatible Wall mountable Exceeds ENERGY STAR 4 0 Guidelines vvv vV vV V V Bi 2 BRAVIA ENGINE i imm 24P Ambient Sensor ie A 1 Check with your local TV station or cable company for details on accessing or subscribing to HD content 2 Works with other BRAVIA Sync or Theatre Sync labeled home audio video products when connected via HDMI interface 3 HDMI cables sold separately Limited to resolutions supported by both the PC and the Sony TV See Sony TV user s manual and PC documentation for supported resolutions Requires wall mounting bracket sold separately gt ul i DV x 2 ENERGY STAR HIGH DEFINITION TELEVISION 6 Changes to certain features settings and functionalities of this TV i e TV Guide Picture Sound Light Sensor Power Savings can increase or change the power consumption Depending upon such changed settings the power consumption may exceed the limits required for the ENERGY STAR qualification in the Home mode Features and specifications are subject to change without notice 39 TV Accessories Wall Mounts TV Accessories
7. and even turn it off when your entertainment can benefit from a softer look ORIGINAL CONTENT 60 FRAMES PER SECOND Cee cece eee eeree reece eeerereeeeeEEEDEEELE EEE SE EEE E LEE ESOL EEE TEL ELE TEES EEE EEE EEE ESOL ELE EEELE DEE ECEE EEL EEE EL EEE LELE 1 60 Sec 1 60 Sec After image perceived Original Image Original Image Image blur can occur in the camera due to slow shutter speeds and in the viewing due to big differences between one frame and the next CONVENTIONAL 120HZ CREATED FRAMES 1 120 Sec 1 120 Sec 2 120 Sec Original Image Created Frame Original Image Typical 120Hz circuitry creates one new frame between each pair of original frames This helps but the ball is still blurry due to the original camera s shutter speed MOTIONFLOW 120HZ CREATED FRAMES 1 120 Sec 1 120 Sec Reduced Reduced Original Image after Created Frame After Original Image images images Typical 120Hz circuitry creates one new frame between each pair of original frames This helps but the ball is still blurry due to the original camera s shutter speed secococoocoococoocoocoosocoooooooooocooooosocooooococoocoosocoocoocococoooooosocooooococoocoooocoocoooooooooooooooeoo Above images simulated for illustrative purposes MOTIONFLOW 240HZ CREATED FRAMES 0 240 Sec 1 240 Sec 2 240 Sec 3 240 Sec 4 240 Sec Original Image Created Frame Created Frame Created Frame Original Image Mo
8. w Dark Frame Insertion technology gt 400W Xenon Lamp BRAVIA Engine PRO fully digital video processing Advanced Iris 2 24p True Cinema technology v x v Color technology Deep Color Noise reduction functions vvv vV vV V V Panel Alignment function Shift amp Zone Anamorphic Zoom Mode v 1 8x Zoom Lens gt Xd oar Frame Insertion Motionflow BE Be ALL i Se l Ey a Theatre Syne ae Motorized Lens Shift Ultra Low Fan Noise 22dB HDMI Inputs x 2 Various Analog Inputs RS 232C connectivity BRAVIA Theatre Sync technology RCP Real Color Processing function Image Director 3 0 Gamma Adjustment Software Blanking and Overscan functions Functional Cosmetic Design for Home Theater High End Remote Commander control unit SD VPL VWE85 Projector VPL VW85 Key Features gt vv v Vv v v Full HD 1080p with 3 SXRD 1920x1080 Panels Up to 120 000 1 Contrast Ratio Advanced Iris On Brightness of 800 ANSI lumens 200W Ultra High Pressure Lamp BRAVIA Engine 2 fully digital video processing Advanced Iris 3 Motionflow technology w Dark Frame Insertion 24p True Cinema technology x v Color technology Deep Color ARC F All Range Crisp Focus Lens Noise reduction functions Panel Alignment function Shift amp Zone Motionflow BT a MixwColor SID YY YV vV vV V V V V VK Anamorphic Zoo
9. 802 11n access point Some functionality may require Internet services Features subject to change without notice 14 Networking BRAVIA INTERNET VIDEO AAA ARRE AEREA AA ARA REA AER AAA AREA AEREA AAA AAA ERE AAA AEREA RARA AA AAA AA ERRE EY In the race to bring Internet video to the Internet Video TV screen Sony is far far ahead As of December 2009 main competitors are offering four or five Internet streaming content channels Sony has nearly thirty With BRAVIA Internet Video your television has access to literally millions of streaming videos both user created content from sites like YouTube and DailyMotion to high quality movies and TV shows from Netflix paid subscription required or Amazon Video on Demand additional fees required Sony takes advantage of your home network and broadband connection to deliver streaming Internet video at the touch of a button NOTE Connection speed of at least 2 5 Mbps recommended 10 Mbps for HD content Video quality and picture size vary and are dependent upon broadband speed and delivery by content provider Select content provided subject to change Requires home network with an 802 11 access point and DLNA enabled device such as a PC Premium content may require additional fees a subscription and or PC registration SONY EXCLUSIVE CHANNELS Exclusive as of December 2009 A Blip tv Enjoy 2 4 million independently bi ip tv produced Web show episodes straigh
10. select BRAVIA NX and EX Series HDTVs to access digital photos music and video from DLNA enabled PCs and other compatible devices so you can enjoy your memories with family and friends in the comfort of your living room instead of crowding around a PC S dina DA NN as 2 Works with BRAVIA Sync or Theatre Sync labeled home audio video products when connected via HDMI 3 A home network and DLNA compliant PC or server are required 1 Connection speed of at least 2 5 Mbps recommended 10 Mbps for HD content Video quality and picture size vary and are dependent upon broadband speed and delivery by content provider Select content provided subject to change Premium content may require additional fees a subscription and or PC registration 25 Favorites LIGHT SENSOR LSD Motionflow E Motionflow eecscocoocoocosoocosooooocoooooooo Features Edge LED Backlight Sony s new edge type white LED backlight technology improves light transmission efficiency of the LED backlight system reducing power consumption to levels unmatched by conventional backlighting systems allowing the LCD panel to achieve high contrast as well as reduction of weight size Edge type White LED Energy Saving Switch Eliminate standby power consumption without having to unplug your TV Simply turn the Energy Saving Switch to off position and the TV no longer draws energy from the power source Enha
11. 00 labeled home audio video products when connected Features and specifications are subject to change via HDMI interface without notice HDMI cables sold separately ul Features and specifications are subject to change without notice labeled home audio video products when connected via HDMI interface HDMI cables sold separately 3 1 ul SONY EX Series Shown with Optional Stand Screen image simulated EX700 Series Edge LED Backlight EX600 Series Edge LED Backlight Screen image is simulated for illustrative purposes KDL 32EX700 KDL 40EX700 KDL 46EX700 KDL 52EX700 KDL 60EX700 AEREA AAA AEREA EA ERA AAA AEREA AEREA AAA ERE RRA AAA RRA ARRE ERA AAA ERA AEREA AAA Screen image is simulated for illustrative purposes KDL 32EX600 KDL 40EX600 KDL 46EX600 Key Features Full HD 1920x1080p HDTV Hybrid ATSC QAM Tuner X1 BRAVIA Engine 3 Technology Edge LED Backlight Motionflow 120Hz technology Eco Presence Sensor BRAVIA Internet Video Advanced Contrast Enhancer ACE Ambient Color Sensor BRAVIA Sync HDMI CEC HDMI x4 480 720p 1080i 1080 60p 24p Component x2 Composite x2 PC HD15 x1 with PC TV PIP Ethernet x1 USB photo music video playback vvv vV vV V V V YV v v v v vV VvV V gt DLNA photo music video playback TV Guide On screen Input Channel Label Sleep Timer White Balance Gain Bias Picture Settings Lock VESA Compati
12. 200 Dark Frame Insertion DFI The Film Projection mode includes three modes of DFI which offer flexible motion enhancement options and can be used with Motionflow technology There are many forms of high frame rate technology in the market today but only Motionflow 120Hz technology uses Image Blur Reduction and special Sony algorithms designed to intelligently detect and apply the right amount of enhancement to reduce judder and deliver a smoother sharper picture with natural motion Found on the VPL VW200 1 Pixel convergence to 1 10th inch is calculated as 2 0 dot 2 Works with other BRAVIA Sync or Theatre Sync by 0 1 dot pitch Depending on the adjustments made labeled home audio video products when connected the number of display pixels may decrease Also colors via HDMI interface may become uneven or the resolution may change 51 Projectors Features Mi x v Color Pewee cere eecccrrereccreesererereEerereEEeeEEELEEEEELEEELELELERELELEE EL ELE EEE EEE EEE HEE LEE EEE ELE LEE E BOLE EEE EEE EEE EE x v Color technology BRAVIA HDTV s performance have now advanced to the point that the color range can be defined by limitations in the original video source rather than the TV Thanks to the adoption of an approved international color standard called xvYCC the color space has been greatly expanded 1 8 times as many natural colors versus previously existing HDTV color space will now be faithfully reprod
13. Accessories OPTIONAL ACCESSORIES LMP E190 Replacement Lamp for VPL BW7 VPL BW7 Key Features gt 3 LCD chips deliver WXGA 1280 x 800 720p HD resolution O NEE EEE gt 2 000 lumens provide a bright Replacement Lamp for and clear picture VPL HW15 VPL VW70 gt Contrast ratio of up to 1000 1 for detailed images gt 1 2X Zoom lets you adjust the image to fit your screen PC input HD 15 pin Noise reduction function reduces unwanted picture artifacts Auto Keystone Correction for ease of installation LMP H200 Replacement Lamp for VPL VW85 3LCD LMP H400 Replacement Lamp for VPL VW200 1 ANSI Lumen is a standard measuring method of the American National Standards Institute IT7 228 Since there is no uniform method of measuring brightness specifications will vary among manufacturers 2 Conditions Lamp Control Low and Advanced Iris ON Lamp Mode Low not guaranteed Limited to resolutions supported by both the PC and the Sony TV See Sony TV user manual and PC documentation for supported resolutions w 1 Features and specifications are subject to change without notice 58 59 Projectors W amp D MODELS Product Dimensions inches VPL HW15 VPL VW70 VPL VW85 VPL VW200 33 8 33 8 59 2 1 All weights and measures are approximate 2 Features and specifications are subject to change without notice 60 61
14. EE EHO OT ESHOTEEOSOSESOOEEEEEHOEOEOOTOOESOTESEOE EE EHSEEESEEEE All logos and trademarks are trademarks of their respective owners Features subject to change without notice 17 Networking BRAVIA INTERNET WIDGETS Now you don t need to change the Internet Widgets channel to check the latest news weather and stock quotes BRAVIA Internet Widgets are small applications that pop up at the touch of a button They make it easy to find what you re looking for without interrupting your show You can personalize the experience by positioning and re sizing the appearance of widgets on your screen NOTE Connection speed of at least 2 5 Mbps recommended 10 Mbps for HD content Video quality and picture size vary and are dependent upon broadband speed and delivery by content provider Select content provided subject to change Requires home network with an 802 11 access point and DLNA enabled device such as a PC Premium content may require additional fees a subscription and or PC registration The list of Widgets is growing and is subject to change CBS Sports eBay Facebook Flickr MySpace New York Times Picasa Quizzmaster Rallycast Sudoku Texas Hold em Twitter USA Today Sports Yahoo Finance Yahoo News Yahoo Sports Yahoo Weather POCO ESO E HTS E EHH EEEHE EE HOOSE SOSH SOOO OTE SEHT OE ESOEEEHOSE SESE TESOHHT ES OSHSESOSOES ESSE ESTOS ESET OE ETES ET ESSEEESEDES Features subject to change w
15. Engine 2 Yes D un Dm un ogn O n Nn BRAVIA Engine 3 BRAVIA Internet Video BRAVIA Internet Widgets un un BRAVIA Sync CCFL Deep Black Panel DLNA LED Edge Lit Energy Saving Switch Enhanced Favorites Full HD 1080p Integrated BD Player Light Sensor Motionflow 120Hz un un un lt lt a gt a gt un un lt a gt un Do O n pun Features and specifications are subject to change without notice Features and specifications are subject to change without notice 22 23 24P TRUE CINEMA Y dumm Ambient Sensor Bi 2 BRAVIA ENGINE Bi 3 BRAVIA ENGINE Internet Video Features 24p True Cinema 24p True Cinema mode provides a direct connection to 24p video sources avoiding conversions and allowing users to enjoy films at their intended 24 fps frames per second cinematic picture quality when using a 24p capable output device such as a Blu ray Disc player or PlayStation 3 entertainment system Advanced Contrast Enhancer ACE with Dynamic Backlight Control This powerful combination of features adjusts the brightness of the backlight both to optimize image quality and reduce power consumption It works in real time controlling bright outdoor images and dark interior shots scene by scene for better video quality and a reduction in power use Ambient Sensor The Ambient Sensor actively senses the b
16. O OE OEE E OTHE OHHH EE SOEH EE OOH OE HOOT ETOH ES OSOE ESOS TOTS E OOOH EE ESHEETS OOS OE ESSE SEH ESOTEEE HOSES EEE Features and specifications are subject to change without notice 44 45 SONY Projectors Projectors Features Projectors Features 3LCD Technology Three LCD chips combine to deliver crystal clear WXGA 1280 x 800 720p HD resolution with exceptional high definition picture performance 3LCD technology is known for its excellent brightness ability to create natural color and great detail DVDs Blu ray Disc players TV programs and video games all look outstanding with 3LCD technology 2 000 Lumen Brightness The Sony VPL BW5 emits 2 000 lumens to produce an ultra bright picture giving you the flexibility to have your big screen viewing experience in virtually any lighting situation without the need for a dark room Auto Keystone Correction Allows the projector to be placed in different locations without distorting the image making installation easier Front Exhaust Vents The front heat exhaust vents allow the projector to be placed against a wall or in a cabinet see owner s manual for details SXRD Technology SXRD is a display technology developed to meet and exceed the demands of a High Definition image at its full 1080p resolution High speed 1920 x 1080 SXRD chips offer a higher native contrast ratio along with high screen fill minimal screen door effects SXRD tec
17. Wireless LAN Select BRAVIA HDTVs are Wi Fi ready Simply purchase the UWA BR100 USB adapter sold separately and the player can connect to a Wi Fi router just as easily as the other models It s quick and easy WXGA Enjoy crisp detailed and vibrant images in WXGA 1366 x 768 720p HD picture quality eooonorosnncornrnnncornnconrncnrrnnnonronnrrcnnnrcrnnoncrnnnconrnnnconnncnnocnn eno o 1 Wireless router required sold separately Requires a compatible 802 11n access point Some functionality may require Internet services 27 SONY NX Series Shown with Optional Stand Screen image simulated NX800 Series Monolithic Design and WiFi KDL 46NX800 KDL 52NX800 KDL 60NX800 Key Features gt Full HD 1920x1080p HDTV Edge LED Backlight Motionflow 240Hz technology Built in Wi Fi BRAVIA Internet Video amp Widgets BRAVIA Engine 3 Technology LightSensor adjusts backlight with room light USB photo music video playback vv v Vv v Energy Saving Switch eliminates standby power Hybrid ATSC QAM Tuner X1 Monolithic Design Six Degree Tilt vv v Vv Deep Black Panel eccescocoocoooosoocosoosoocooooocococoooooooocoooosoocoooooo Internet Widgets Ee x4 TV GUIDE COPS S OTHE ETE EE EEEESEESOOTESOEEE SHEE EO ESET ESESOEESEOES 1 Wireless router required sold separately Requires a compatible 802 11n access point Some functionality may require Int
18. adjusts backlight level and gradation for superior contrast This delivers better black areas in dark scenes without sacrificing the bright areas gt Enhanced color rendering Life presents the eye with incredibly subtle gradations of color some of which are lost when real scenes are converted to HD video A unique Sony algorithm analyzes the input signal and restores color gradation for more graceful more natural pictures gt Optimum balance of high resolution and low noise When noise reduction is applied too broadly it can reduce resolution softening image contours and compromising image textures Sony s unique noise reduction algorithm simultaneously analyzes motion brightness and noise in each scene So you get the best of both worlds excellent image clarity combined with superb resolution Combining all the performance of BRAVIA Engine 2 technology with these latest enhancements BRAVIA Engine 3 technology delivers an image of remarkable clarity subtlety and vitality POPSET OSHS E OHO EE HEHEHE OEE ES HOHE HOHE S HOHE ES ESOE EE OESEE OSE ESOS SESEOEE SOSH EE ESSE E SOHO E ETOH STOO EESEEEESEEEE MOTIONFLOW 120HZ AND 240HZ TECHNOLOGY A Superior Approach Lots of televisions offer 120Hz and 240Hz frame rates But not all 120Hz and 240Hz systems are the same Some televisions simply repeat the same frames over and over again This does very little to improve the picture quality Others insert a black frame in betw
19. ails on accessing or subscribing to HD content 2 Devices must be connected via HDMI interface 3 HDMI connectors sold separately 4 Limited to resolutions supported by both the PC and the Sony TV See Sony TV user s manual and PC documentation for supported resolutions Requires wall mounting bracket sold separately ul Picture Settings Lock VESA Compatible Wall mountable Exceeds ENERGY STAR 4 0 Guidelines 6 Changes to certain features settings and functionalities of this TV i e TV Guide Picture Sound Light Sensor Power Savings can increase or change the power consumption Depending upon such changed settings the power consumption may exceed the limits required for the ENERGY STAR qualification in the Home mode Features and specifications are subject to change without notice 36 Key Features gt Full HD1920x1080p HDTV Hybrid ATSC QAM Tuner X1 BRAVIA Engine 2 Technology Advanced Contrast Enhancer ACE Ambient Color Sensor BRAVIA Sync HDMI CEC HDMI x4 480 720p 1080i 1080 60p 24p Component x2 Composite x2 PC HD15 x1 with PC TV PIP USB photo music video playback Dolby Digital Input Channel Label v v v v v v v Sleep Timer White Balance Gain Bias Picture Settings Lock vv vV V V Fi geece mm Bi 2 add BRAVIA ENGINE uii imm Ambient Sensor 1 Check with your local TV station or cable company for detai
20. and allows one touch control of compatible A V components Functions include One Push Play Push PLAY on a compatible Blu ray Disc player or DVD player s remote and everything is taken care of for you Even when the system is off Instead of several different actions you only need to do one One Push System Shut Off Push one button and the front projector and all connected components shut down Found on select Sony Home Cinema Projectors Advanced Iris function The Advanced Iris function found on all Sony front projectors improves contrast and brightness by dynamically changing the iris opening according to the level of video signal it detects The key benefits are deeper black levels with visible details in dark scenes and brighter whites The Advanced Iris 2 function found on select BRAVIA front projectors is an enhanced version of Advanced Iris and adds the flexibility of three sensitivity adjustments and also includes a manual setting to allow the user to manually select response speeds based on the video content they are viewing ee ee AS a E E E E S T 1 Anamorphic lenses are not available from Sony Features subject to change without notice 2 BRAVIA Theatre Sync works with select Sony HDTVs front projectors and home theater products Check owners manuals for compatibility 50 Projectors Features Panel Shift and Zone Alignment Functions This function gives a user the ability to co
21. ations will vary among manufacturers Requires x v Color capable video source such as select Sony camcorders and HDMI cable sold separately the number of display pixels may decrease Also colors may become uneven or the resolution may change 5 Anamorphic lenses are not available from Sony 6 BRAVIA Sync works with select Sony HDTVs front projectors and home theater products Check owners manuals for ccompatibility 7 24p capable device like a Blu ray Disc player or PS3 device required sold separately Pixel convergence to 1 10th inch is calculated as 2 0 dot Features and specifications are subject to change by 0 1 dot pitch Depending on the adjustments made without notice VPL VW70 Key Features gt Motorized Lens Shift gt Full HD 1080p with 3 SXRD Ultra Low Fan Noise 20dB 1920x1080 Panels gt HDMI Inputs x 2 gt Up to 60 000 1 Contrast Ratio Various Analog Inputs Advanced Iris On 12V Triggers x 2 gt Brightness of 800 ANSI lumens RS 232C connectivity gt 200W Ultra High Pressure Lamp BRAVIA Sync technology gt BRAVIA Engine 2 fully digital gt RCP Real Color Processing video processing function Advanced Iris 2 gt Image Director 3 0 Gamma gt 24p True Cinema technology Adjustment Software gt x v Color technology Automatic Motorized gt Deep Color 0 PEE gt Functional Cosmetic Design for gt oie F All Range Cr
22. ble Wall mountable Exceeds ENERGY STAR 4 0 Guidelines vv vV vV V V eecoooecocoococoocoooosoooooococococoooooococoococoocooooooocoocoocococooooceoocoocoooocoocoooocoocoooooooooooooooooo 1001111000000 Ambient Sensor eee Motionflow gesso neg seb Es Internet Video Bi 3 PRESENCE PPP O OEE O EES EL EEHEEEEEHE TEESE EE EHEESE ESET ncrrrncrnrnncennnnncrrnncnrrnnnrrcrrn cnn nnrnnncnnnnrrrnn o o 1 Check with your local TV station or cable company for details on accessing or subscribing to HD content 2 Connection speed of at least 2 5 Mbps recommended 10 Mbps for HD content Video quality and picture size vary and are dependent upon broadband speed and delivery by content provider Select content provided subject to change Premium content may require additional fees a subscription and or PC registration Works with other BRAVIA Sync or Theatre Sync labeled home audio video products when connected via HDMI interface HDMI cables sold separately Limited to resolutions supported by both the PC w u and the Sony TV See Sony TV user s manual and PC documentation for supported resolutions 6 Ahome network and DLNA compliant PC or server are required 7 Requires wall mounting bracket sold separately Changes to certain features settings and functionalities of this TV i e TV Guide Picture Sound Light Sensor Power Savings can increase or change the power consumptio
23. d interlace to progressive conversion BRAVIA televisions reflect this expertise in silicon and computer code BRAVIA Engine 2 technology consists of an exclusive Sony digital signal processing integrated circuit DSP IC This chip executes exclusive Sony algorithms processing routines to optimize the image for display on the LCD panel gt Interlace to progressive conversion Unlike the cathode ray tube CRT of an old style television the LCD screen works best with progressive video The BRAVIA Engine converts 1080 60i high definition sources to 1080 60p for display This conversion can be tricky especially when there s motion in the image Sony uses sophisticated motion compensation to maximize resolution and minimize motion blur gt Upconversion To fill the 1080p screens of most BRAVIA televisions standard definition 480 60i and high definition 720 60p signals need to be converted to 1080 60p Sony s BRAVIA Engine 2 technology is more than up to the task gt Gamma conversion Both SD and HD video include gamma a grayscale compensation designed for CRTs The BRAVIA Engine 2 system precisely rebalances the gamma for the best performance on Sony s LCD panels While some engineers might have stopped there Sony BRAVIA engineers demanded more They endowed the BRAVIA Engine circuitry with additional algorithms that actually improve the input signal taking HD quality to an altogether higher level gt Vi
24. een each original frame When implemented in a 120Hz television this can reduce the brightness substantially Needless to say Sony Motionflow 120Hz and 240Hz technology does it right achieving a dramatic improvement in picture sharpness MOTIONFLOW TECHNOLOGY AAA LEE EEE EEE EEE RAEE REA AEREA AEREA RAEE The Need While Full HD 1080p television can deliver spectacular detail the image can still blur during fast motion When the soccer ball is screaming toward the goal or the wide receiver is tearing down the sideline you can loose some detail in the areas of movement Some motion blur occurs right in the original television or movie camera Relatively slow shutter speeds can introduce blur in the image A second component of motion blur occurs during display the human eye s retention of after images A third motion issue is judder which can occur when movies and TV shows shot at 24 frames per second are displayed on televisions at 60 frames per second Unlike some other versions Sony s Motionflow 120Hz and 240Hz technologies provide comprehensive answers to all three challenges MOTIONFLOW 120HZ AND 240HZ TECHNOLOGY How it Works Behind the scenes Sony Motionflow technology uses two distinct processes Frame interpolation Rather than merely repeating frames Sony actually calculates and inserts NEW frames So if a soccer ball is moving through the scene Motionflow 120Hz technology will create a new fra
25. eos from resume writing to jump starting your car Inside Sony Pictures The latest movie and television trailers along with other entertainment extras Livestrong Make your life better with videos that empower you to take responsibility and achieve everyday victories Men style com The source for men s lifestyle entertainment with exclusive cover model car gear fashion and how to videos MyPlay Watch the best music videos from your favorite Sony BMG artists On Networks Professionally produced video clips and how to videos Named Best of Web by BusinessWeek readers in 2008 Podcasts Large collection of podcasts from popular media sources Qriocity Sony s video service enables you to rent the latest Hollywood movies from all the studios plus classic blockbusters in SD and HD SingingFool More than 14 000 music videos to engage your ears and eyes Slacker Personalized music service with professionally programmed genre stations Premium service also available Fees might apply POPC OOOH SE HOOT ESOE EES HHE EE OEHO SEO ESO EE SOOEEEEHSET ESOS ESESOEESOOE ET OSEOEESEEEE EOS All logos and trademarks are trademarks of their respective owners Features subject to change without notice 16 wir of amazon video et ended np r PANDORA ee Cee eceseccosecssoeessesecesoesese Networking Style com The online home of Vogue magazine this is the definitive fashion website
26. ernet services Connection speed of at least 2 5 Mbps recommended 10 Mbps for HD content Video quality and picture size vary and are dependent upon broadband speed and delivery by content provider Select content provided subject to change Premium content may require additional fees a subscription and or PC registration Check with your local TV station or cable company for details on accessing or subscribing to HD content Works with other BRAVIA Sync or Theatre Sync N Ww gt Motionflow AMA BES BRAVIA ENGINE Advanced Contrast Enhancer ACE BRAVIA Sync HDMI CEC HDMI x4 480 720p 1080i 1080 60p 24p 5 Component x2 Composite x2 gt PC HD15 x1 with PC TV PIP DLNA photo music video playback TV Guide On screen Input Channel Label Sleep Timer White Balance Gain Bias Picture Settings Lock Onscreen Instruction Manual VESA Compatible Wall mountable Exceeds ENERGY STAR 4 0 Guidelines vvv vV vV V V V eseocoococoocosoosoocoocosoocoooosoocoocooocosoocooocooooooo Fi Gr Internet Video Deep Black Panel ole POCO OOT SSE OHE ETOH EEE HEE ESOHEE SHEE EO EEHEE SESE ESEOEEEEES Limited to resolutions supported by both the PC and the Sony TV See Sony TV user s manual and PC documentation for supported resolutions Ahome network and DLNA compliant PC or server are required Requires wall mounting bracket sold separately Changes to cer
27. hnology creates highly accurate colors Because the 3 chip design displays all the colors all the time there are no subframes or flashing artifacts in bright areas of the screen Color is created naturally as the eye sees it Cut view of the SXRD chip SXRD technology has these key benefits Excellent black levels and picture depth gt High Contrast gt Natural color gt Smooth film like picture quality gt Smooth color and grayscale transitions O ee 1 ANSI Lumen is a standard measuring method of the Features and specifications are subject to change American National Standards Institute IT7 228 Since without notice there is no uniform method of measuring brightness specifications will vary among manufacturers 48 Full HD 1080p It s a high definition world and the best high definition resolution this brave new world offers is 1080p that s why Sony has four Full HD 1080p front projectors Full HD 1080p for our projectors means our connections accept 1080p signals and the display will render that signal in Full HD 1080p The flexibility of native 1920 x 1080 chips allows any high definition content to be viewed without the need to downconvert images to the native resolution of the display Take full advantage of Blu ray Disc players and PlayStation 3 systems that can deliver 1080p content Found on HW and VW Series front projectors Advanced Iris function The Advanced Iris function fo
28. io ir Molar Motionflow 240Hz circuitry goes even further creating three new frames between each pair of original frames MOTIONFLOW TECHNOLOGY AND 24P VIDEO CONTENT Most movies network TV dramas music videos and national commercials are originally shot at 24 frames per second either using film or 24p digital cameras This 24 frame content can exhibit a motion artifact called judder when displayed on television at 30 frames per second Judder is particularly apparent when the camera pans horizontally across a landscape Here again Sony Motionflow circuitry makes an important difference When the Motionflow 120Hz system detects 24p video signals it interpolates four new pictures for each original picture The Motionflow 240Hz system generates nine new pictures This smoothes out the motion reducing judder to a bare minimum SMOOTHER MOTION 24P VIDEO SIGNALS Without Motionflow POOP S OOOH EHTEL HOES EE SOHO E SOOT OTHE ETOH EE SOOH ES OEEE EO SEOEESEHEE SOTO SOOT ESSE ETEOHE THEE ETESEEEEESOEES ceo PPPOE SEES EEE E HEHE SETHE ET EOEE TEESE EE SEH OTE EEESEESEEEE TEESE EEEEE TEESE TEE EEES EH EES EE nn cnn Above images simulated for illustrative purposes 11 Picture Quality Picture Quality EDGE LED BACKLIGHT A key part of any LCD television is the light source behind the LCD the backlight Not only is the backlight responsible for the television s brightness and range of c
29. isp Focus Home Theater gt Noise reduction functions P SOP niSteatca Remote Commander control unit Panel Alignment function Shift Zone Anamorphic Zoom Mode 1 6x Zoom Lens v Full HD SAND 1080P BRAVIA ENGINE VPL HW15 Key Features gt Full HD 1080p with 3 SXRD 1920 x 1080 Panels gt Up to 60 000 1 Contrast Ratio Advanced Iris On gt Brightness of 1 000 ANSI lumens gt 200W Ultra High Pressure Lamp BRAVIA Engine 2 fully digital video processor Advanced Iris 3 24p True Cinema technology v x v Color technology Deep Color ARC F All Range Crisp Focus Lens vv vV VvV V Full HD M ti fl 1080P o SD MixwColor YY YV V vV vV V V V VK Noise reduction functions Panel Alignment function 1 6x Zoom Lens Adjustable Lens Shift Ultra Low Fan Noise 22dB HDMI Inputs x 2 Various Analog Inputs RS 232C connectivity BRAVIA Sync technology RCP Real Color Processing function Functional Cosmetic Design for Home Theater Sophisticated Remote Commander control unit BRAVIA ENGINE HIGH DEFINITION MULTIMEDIA INTERFACE 1 60 000 1 contrast ratio achieved with Advanced Iris Auto ON 5 Anamorphic lenses are not available from Sony may become uneven or the resolution may change 2 ANSI Lumen is a standard measuring method of the American National Standards Institute IT7 228 Since there is no uniform method of measuring brightness manuals fo
30. ithout notice 18 Networking DLNA SUPPORT d w Have you ever tried to gather the family Cc Na around a laptop PC to share pictures CERTIFIED or videos Now there s an easier way The Digital Living Network Alliance DLNA standard enables DLNA enabled PCs to share content across a home network with compatible BRAVIA televisions So everyone can enjoy PC photos music and video right from the comfort of the sofa In addition to incredible networking capabilities Sony BRAVIA televisions deliver a healthy range of HD inputs Multiple HDMI inputs These support signals all the way up to 1080 60p for the highest quality from a PlayStation 3 console Blu ray Disc player or any other HDMI capable equipment The HDMI connection delivers the beauty of uncompressed digital video and multi channel digital audio on a single cable gt Sony s HD combo input This includes selectable HD component 1080 60p capable and composite inputs USB interface Connect your camera USB enabled MP3 player or USB storage device directly to the HDTV s USB input to view photos on the big screen or control your latest music playlist The TV also includes MPEG2 video file support so you can go straight from shooting video to screening it over USB PC input The HD 15 pin port offers the versatility of using your HDTV as a computer monitor Limited to resolutions supported by both the PC and the Sony TV See Sony TV user s
31. ls on accessing or subscribing to HD content 2 Devices must be connected via HDMI interface 3 HDMI connectors sold separately 4 Limited to resolutions supported by both the PC and the Sony TV See Sony TV user s manual and PC documentation for supported resolutions Requires wall mounting bracket sold separately ul VESA Compatible Wall mountable Exceeds ENERGY STAR 4 0 Guidelines ENERGY STAR 6 Changes to certain features settings and functionalities of this TV i e TV Guide Picture Sound Light Sensor Power Savings can increase or change the power consumption Depending upon such changed settings the power consumption may exceed the limits required for the ENERGY STAR qualification in the Home mode Features and specifications are subject to change without notice 37 EX40B Series w Built in Blu ray Disc Player KDL 32EX40B KDL 40EX40B Key Features gt Full HD1920x1080p HDTV Built in Blu ray Disc Player Hybrid ATSC QAM Tuner X1 BRAVIA Engine 3 Technology Advanced Contrast Enhancer ACE Ambient Color Sensor BRAVIA Sync HDMI CEC HDMI x3 480 720p 1080i 1080 60p 24p Component x2 Composite x2 PC HD15 x1 with PC TV PIP Ethernet x1 USB photo music video playback gt DLNA photo music video playback gt Dolby Digital vv v Vv v v v vv v Vv eeccocosocoococsococoosocoosocoocococcooocosoosocoosocooccococsocoocooooosoccosocoocooc
32. m Mode 1 6x Zoom Lens Motorized Lens Shift Ultra Low Fan Noise 20dB HDMI Inputs x 2 Various Analog Inputs 12V Trigger x 2 RS 232C connectivity BRAVIA Sync technology RCP Real Color Processing function Image Director 3 0 Gamma Adjustment Software Automatic Motorized Lens Cover Functional Cosmetic Design for Home Theater Sophisticated Remote Commander control unit B 2 Homr HIGH DEFINITION MULTIMEDIA INTERFACE 1 35 000 1 contrast ratio achieved with Advanced Iris Auto ON 2 ANSI Lumen is a standard measuring method of the American National Standards Institute IT7 228 Since there is no uniform method of measuring brightness specifications will vary among manufacturers w Sony camcorders and HDMI cable sold separately a Requires x v Color capable video source such as select Anamorphic lenses are not available from Sony BRAVIA Theatre Sync works with select Sony HDTVs front projectors and home theater products Check owners manuals for compatibility 24p capable device like a Blu ray Disc player or PS3 device required sold separately Features and specifications are subject to change without notice w gt 120 000 1 contrast ratio achieved with Advanced Iris Auto ON ANSI Lumen is a standard measuring method of the American National Standards Institute IT7 228 Since there is no uniform method of measuring brightness specific
33. manual and PC documentation for the supported resolutions POCO OE SO EOE EHO ESSE SEH OOTESOEEO SOTHO TOSOHTO SESH SESH SETHE ESOS OS OTOSESOSSES ESE EE SEOT OE EHET TEESE ET ESSESES OSES 1 Ahome network and DLNA compliant PC or server are required 2 HDMI cables sold separately Features subject to change without notice 19 Design and Convenience Man does not live by technology alone Sony designers have also made great strides in industrial design and user interface Advancements like the Monolithic Design refinements like the On Screen Manual and continuing features like the xross media bar interface help make Sony televisions a pleasure to own MONOLITHIC DESIGN Sony s designers had a strong desire to create a television that would be a unique sculptural object one that would enhance a room s d cor even before you turn the power on That was the genesis of our unique Monolithic Design When turned off the television appears to be nothing but a simple sheet of black glass a monolith accented with a contrasting brushed aluminum edge This is different from just about any television you ve ever seen Nearly all televisions surround the screen with a frame that manufacturers call the bezel In Monolithic Design the distinction between the bezel and the screen all but disappears Gone are the visual cues that announce This is a television It looks like a sculpture When tu
34. me with the soccer ball moved half way and insert it between the two original frames pictures Where a conventional LCD screen will show 60 frames pictures per second Motionflow 120Hz circuitry doubles this by adding 60 new frames pictures for a total of 120 pictures per second Motionflow 240Hz goes even further with three new frames pictures for every one original frame picture for a total of 240 frames pictures per second COCO COOH rencor craneo nc connorccrnn concen ncnconccrccrrcrcecn c o Picture Quality Picture Quality gt Image Blur Reduction Frame interpolation alone does nothing to compensate for the blur that occurs in the original movie or television camera That s why Sony goes a major step further than some others Sony Image Blur Reduction analyzes image motion and restores image detail even before frame interpolation occurs In our soccer example the ball itself will be considerably sharper even in the original frames The result is an HD picture that can be even sharper and more detailed than the original This super sharp image is less like watching television and more like reality itself For many entertainment sources motion blur is an unwanted side effect and the super sharp performance of Motionflow 120Hz and 240Hz technology is a welcome solution At other times motion blur may be part of the artistic intent of the cinematographer For this reason Sony enables you to adjust the Motionflow system
35. mpensate for gaps in characters or the picture by shifting the entire picture horizontally and vertically for R Red and B Blue Panel Shift has an adjustment range of 2 0 pixels in 1 10 pixel steps The benefit of this function is a brighter clearer and more colorful picture An additional feature called Panel Zone Adjustment allows the user to make adjustments in specific zones versus shifting the overall image It is possible to define the zone from 16x9 points over an adjustment range of 2 0 pixels in 1 10 pixel steps The benefit of this function is a brighter clearer and more colorful picture VPL VW70 and VPL VW200 only BRAVIA BRAVIA Sync BRAVIA Sync gives you one touch access and control functionality over your HDMI CEC enabled Sony Handycam camcorders using the projector s remote and an on screen display Found on select BRAVIA Home Cinema Projectors DF I eae Motionflow Motionflow Technology with Dark Frame Insertion Motionflow technology or Motion Enhancer as it is called in the VPL VW200 doubles the number of existing frames by interpolating in real time and inserting 60 entirely new frames between the original 60 frames It uses a special Sony developed algorithm that detects specific objects as well as the movement of the overall scene and intelligently applies the right amount of enhancement Additionally a different method of motion enhancement is included in the VPL VW
36. n Depending upon such changed settings the power consumption may exceed the limits required for the ENERGY STAR qualification in the Home mode Features and specifications are subject to change without notice 34 00 Key Features Full HD 1920x1080p HDTV Hybrid ATSC QAM Tuner X1 BRAVIA Engine 2 Technology Edge LED Backlight Advanced Contrast Enhancer ACE Ambient Color Sensor BRAVIA Sync HDMI CEC 2 HDMI x4 480 720p 1080i 1080 60p 24p Component x2 Composite x2 gt PC HD15 x1 with PC TV PIP USB photo music video playback Dolby Digital Input Channel Label v vV VvV V v v v Sleep Timer White Balance Gain Bias v vV V V ceceooococoococoocoocoooocooooocococooooooooooococoooooo ep BRAVIA ENGINE B ENERGY STAR eoerororrnecorrrrrcrrnconnncnrernnncornrnnrrcrrnnncrnnnnnrr o o 1 Check with your local TV station or cable company for details on accessing or subscribing to HD content 2 Works with other BRAVIA Sync or Theatre Sync labeled home audio video products when connected via HDMI interface 3 HDMI cables sold separately Limited to resolutions supported by both the PC and the Sony TV See Sony TV user s manual and PC documentation for supported resolutions Requires wall mounting bracket sold separately gt ul PRESENCE afm m SENSOR Ambient Sensor Picture Settings Lock VESA Compatible Wall mountable
37. nced Favorites Function The Favorites Menu function makes it easy to access your favorite channels and frequently used video inputs quickly via a fun to use interface Full HD 1080p panel resolution 1920 x 1080 display panel provides optimum resolution from any HDTV source that delivers 1080p content LightSensor technology Senses the ambient room light and automatically adjusts the HDTV s backlight providing more comfortable viewing and significant reduction in power consumption Motionflow 240Hz technology Motionflow 240Hz technology produces Sony s highest level of motion detail and clarity so you enjoy motion detail in fast action sports movies and games Motionflow 240Hz technology quadruples the frame rate resulting in acrisp fluid motion and a natural realistic viewing experience Motionflow 120Hz technology Motionflow 120Hz technology reduces blurriness and judder delivering smoother sharper and more natural for HD content DVDs and even broadcast movies and prime time programming POPPE OO SEE HHO ESOH EEE HSHEE HOHE SOOTHE OTOH EEEHETE SESE ETOH TEETH T OSES EE CESESESEEESD CZ EN se A Scene Select bi GUIDE USB PHOTO MUSIC VIDEO eooocornoconnonncornnncrnroccrr oo Features Presence Sensor The Presence Sensor helps you conserve energy when you forget to turn off the HDTV If the Presence Sensor detects that you ve been away from
38. olor but it also figures in the thickness of LCD televisions and represents a big part of the television s total power consumption Conventional LCD televisions use a Cold Cathode Fluorescent CCFL backlight BRAVIA televisions with Sony s Edge LED Backlight use an array of white LEDs placed around the perimeter of the screen Light Guides behind the LCD distribute the light evenly across the screen Compared to fluorescent backlighting the Edge LED Backlight enables Sony designers to make the television substantially thinner sleeker and sexier to complement the d cor of more rooms Compared to fluorescents the LEDs are also more energy efficient and free from environmentally harmful mercury In addition the Edge LED Backlight delivers a superb color gamut for a vibrant HD picture Direct type CCFL Edge type White LED TV advertisements often brag about contrast ratio But contrast ratio is measured under laboratory conditions In the real world people watch TV with some lights on which can really decrease contrast ratio washing the picture out That s why many BRAVIA televisions incorporate Sony s Anti Glare Coating This works to scatter the reflection of room light So bright sources such as table lamps or sun coming through a window don t cause intense glare spots on the screen You get exceptional contrast even when you re watching in a well lit room 1 The figures above are conceptual 12 DEEP BLACK PANEL
39. oocoococoosocooooocoosocoosoooo e gt B Blu ray Disc ENERGY STAR 1 Certain circumstances may limit prevent Blu ray Disc media playback 2 Check with your local TV station or cable company for details on accessing or subscribing to HD content 3 Works with other BRAVIA Sync or Theatre Sync labeled home audio video products when connected via HDMI interface 4 HDMI cables sold separately 5 Limited to resolutions supported by both the PC and the Sony TV See Sony TV user s manual and PC documentation for supported resolutions ES BRAVIA ENGINE eS Ambient Sensor TV Guide On screen Input Channel Label White Balance Gain Bias Picture Settings Lock VESA Compatible Wall mountable Exceeds ENERGY STAR 4 0 Guidelines gt gt Sleep Timer gt gt gt m 6 Requires wall mounting bracket sold separately 7 Changes to certain features settings and functionalities of this TV i e TV Guide Picture Sound Light Sensor Power Savings can increase or change the power consumption Depending upon such changed settings the power consumption may exceed the limits required for the ENERGY STAR qualification in the Home mode Features and specifications are subject to change without notice BX300 Series Small Screen HD KDL 22BX300 KDL 32BX300 Key Features gt Widescreen 1366x768 720p HDTV gt Hybrid ATSC QAM Tuner X1 BRAVIA Engine
40. r compatibility specifications will vary among manufacturers 7 24p capable device like a Blu ray Disc player or PS3 Requires x v Color capable video source such as select device required sold separately Sony camcorders and HDMI cable sold separately Pixel convergence to 1 10th inch is calculated as 2 0 dot by 0 1 dot pitch Depending on the adjustments made the number of display pixels may decrease Also colors 56 6 BRAVIA Sync works with select Sony HDTVs front projectors and home theater products Check owners Ww gt 1 60 000 1 contrast ratio achieved with Advanced Iris Auto ON 2 ANSI Lumen is a standard measuring method of the American National Standards Institute IT7 228 Since there is no uniform method of measuring brightness specifications will vary among manufacturers Requires x v Color capable video source such as select Sony camcorders and HDMI cable sold separately Pixel convergence to 1 10th inch is calculated as 2 0 dot by 0 1 dot pitch Depending on the adjustments made Ww gt 57 the number of display pixels may decrease Also colors may become uneven or the resolution may change 5 BRAVIA Sync works with select Sony HDTVs front projectors and home theater products Check owner s manuals for compatibility 6 24p capable device like a Blu ray Disc player or PS3 device required sold separately VPL BW7 Projector Projectors
41. rightness and color temperature of the room and automatically adjusts the image quality to guarantee the best possible image These adjustments not only make the picture more vivid during the day in sunlight lit rooms but also soften and warm the picture under evening and night time lighting conditions BRAVIA Engine 2 technology This fully digital video processor uses unique Sony technologies to reduce visual noise improve color and sharpen overall image detail BRAVIA Engine 3 technology BRAVIA Engine 3 technology is the newest fully digital video processor from Sony It uses a collection of enhanced algorithms to significantly reduce noise enhance overall image detail and optimize contrast so every scene produces sharp vibrant life like images BRAVIA Internet Video With BRAVIA Internet Video you can enjoy one of the largest collections of premium and free on demand entertainment directly to your HDTV Use your in home broadband connection and the BRAVIA HDTV remote control to access online video music and more content from over 20 providers including Amazon Video On Demand YouTube Sports Illustrated Sony Pictures Sony Music Slacker and Epicurious com COOP OOOOH SOHO OS EHOH ETOH HEH O OOO cnc nc concnrccanon anno ccennnccnnnccrnrnccann TOTO TOOEOE SEES ETO nene 1 Connection speed of at least 2 5 Mbps recommended 10 Mbps for HD content Video quality and picture size vary and
42. rned on the incredible BRAVIA television picture materializes as if by magic The Monolithic Design is a triumph of sophisticated industrial design Sculptural and seductive the Monolith is intriguing and beautiful whether off or on For a totally integrated look The BRAVIA Monolithic Design is also complemented by a selection of matching Sony home audio video equipment POPSET HEHEHE OHO E HEHE HEHEHE ES OOH EE OSEOEHOEEE ES ESOE cnnncnrcrrnncarann conc SHEET E SEH SESE E STOO nnnrr o Design and Convenience MONOLITHIC SIX DEGREE TILT AAA RAEE AEREA AER ARA AAA ARA AREA AEREA AAA RARE REA AAA AAA AE ARA AAA AAA ERA AAA EY Television has changed In the 1980s a common way to integrate with room d cor was to put the 27 inch CRT television inside a wooden armoire Today s HD televisions are too large and too wide for armoires They ve given rise to a new generation of sleeker furniture that provides a simple low platform This a enables the television to sit lower a in the room a position that makes the TV less prominent less intrusive less dominating Unfortunately this new position is lower than eye height So instead of looking at the television head on you re now looking slightly down a condition that distorts the geometry of on screen objects That s why Sony designers created the Monolithic Six Degree Tilt Customers will want to tilt the television back six degrees in just the same way that lap
43. s only POO OOO ESS EHEEEOHOEE HOE EO EOE E SHOE EE OSEHE ETOH EEE EEE ELSE ELEEHE REEL cnn cancer EEE EEE EEE 1 Pixel convergence to 1 10th inch is calculated as 2 0 dot by 0 1 dot pitch Depending on the adjustments made the number of display pixels may decrease Also colors may become uneven or the resolution may change 49 Projectors Features POPP OHS e EEE E AAA RRA AE AAA ARA ARA AAA AEREA AREA AEREA AA ERA AAA ARA AAA AAN Anamorphic Zoom Mode Some 35mm films are filmed in 2 35 1 aspect ratios using a technique that optically compresses a wide screen image so that it fits on to a 35mm film frame This is done using an anamorphic lens In the cinema the projector is fitted with an anamorphic lens that uncompresses the image back to its original aspect ratio for use on a 2 35 1 screen Similarly Sony s Anamorphic feature works in conjunction with an optional anamorphic lens The Anamorphic Zoom option in the projectors Wide Mode menu electronically scales the height of the anamorphic image to fill the SXRD chip An anamorphic lens optically stretches the picture back to its original wide screen aspect ratio for use on 2 35 1 aspect ratio screens The benefits A brighter bigger picture in its native aspect ratio Found on the VPL VW60 VPL VW70 and VPL VW200 models m Theatre Sync i BRAVIA Theatre Sync BRAVIA Theatre Sync is based on the industry standard HDMI CEC function
44. serving as America s cultural barometer and putting fashion in context Videocast Large collection of video podcasts and original shows Video Detective About 19 000 movie trailers keep you clued in to what s worth seeing Wired com Exclusive original reporting at the point where technology intersects business entertainment politics culture science and art NON EXCLUSIVE CHANNELS Amazon Video On Demand Welcome to the largest premium video on demand library Access over 45 000 movies and TV shows all commercial free Additional fees required Netflix Here s the world s largest online movie rental service over 11 million subscribers strong Streams Netflix entertainment to your BRAVIA television Watch as often as you want anytime you want Netflix paid subscription required NPR Acclaimed audio podcasts from National Public Radio featuring news talk and entertainment Pandora Personalized music service with over 12 million users Premium service also available Fees might apply Picasa Google photo storage and sharing YouTube The premiere video forum comes to your television Browse through hundreds of millions of original videos Yahoo Video The perfect pop culture mash up with all the video from across the Yahoo network in one place That s everything from unicorns chipmunks and ninjas to music videos news sports and movie previews POPC OHH T HOES HEHE E SOOT
45. strative purposes 13 Connectivity It s not just a television It s your connection to the world And Sony makes the most of it going far beyond the conventional audio and video inputs Advancements like built in Wi Fi DLNA support for home networking and USB interface put you in touch with whole new range of entertainment sources While BRAVIA Internet Video and BRAVIA Internet Widgets give you access to dozens of channels of streaming entertainment and information WI FI BUILT IN sss Today s entertainment sources include C Fi the dazzling variety of Internet video plus pictures and videos you can access over CERTIFIED a home network To take full advantage select BRAVIA televisions have Wi Fi built right in If your home network includes a Wi Fi router you can get all the benefits of networking without all the wires WI FI READY CCPC PHOS CESOEH ETE E EEE ESESO EEE EEOEE EEE oros oro rro rro rosso rro EEE HOES EEE ESOS EEE ESEEELESEEEOE Selected BRAVIA televisions are Wi Fi ready Just attach Sony s UWA BR100 Wi Fi adaptor sold separately which plugs right into the television s USB port When you do connecting to your home Wi Fi router is fast and easy UWA BR100 USB Wi Fi Adapter sold separately cecccecococococcoececocococococoecececocococococcecocosococococcececococosococoecocececosococcocececococococeccecocooo 1 Wireless router required sold separately Requires a compatible
46. t from the program creators not the networks Concierge com Get independent travel concierge com E know how and expert recommendations for great vacations Crackle The next generation video entertainment network with hundreds of movies TV shows and original series from the vast Sony Pictures library DailyMotion Engages your world with 2 video of your interests and hobbies Dailymotion eyewitness accounts of recent news and distant places and everything else from strange to spectacular eHow Combines the experiential N w knowledge of certified experts with the e OW practical knowledge of everyday people to help you complete simple tasks Epicurious Learn how to prepare dishes epicurious from around the world tour celebrity kitchens and gets tips on entertaining from Bon Appetit EEEE E DTE E E E E E EEES 1 Video on demand services may carry additional fees 2 Fees might apply 15 galf link com SONY PICTURES Ta kW moe B E n z omyplay m Q Qriocity eecococoocoocosoocosoocooooooooooo Networking FearNet The premiere destination for horror with access to the world s biggest stash of scary movies Ford Models Learn fashion tips and tricks see the newest up and coming faces Golflink Built by and for golfers GolfLink com brings you everything you need to Get Better Faster Howcast Watch the latest and greatest how to vid
47. tain features settings and functionalities of this TV i e TV Guide Picture Sound Light Sensor Power Savings can increase or change the power consumption Depending upon such changed settings the power consumption may exceed the limits required for the ENERGY STAR qualification in the Home mode NX700 Series Monolithic Design and WiFi KDL 40NX700 KDL 46NX700 Key Features gt Full HD 1920x1080p HDTV Edge LED Backlight Motionflow 120Hz technology Built in Wi Fi BRAVIA Internet Video amp Widgets BRAVIA Engine 3 Technology LightSensor adjusts backlight with room light USB photo music video playback vvvyv v gt Energy Saving Switch eliminates standby power Hybrid ATSC QAM Tuner X1 Monolithic Design Six Degree Tilt vv v Vv Deep Black Panel eecococoocoocosoococsooooocoococoocoocosooooocoooosoocoooooo e Internet Widgets E Coi TV POPS S OTERO SESE EOEH EEE SOOT E SESE EEO EEO SE EEOEOEESOEEEEOS 1 Wireless router required sold separately Requires a compatible 802 11n access point Some functionality may require Internet services Connection speed of at least 2 5 Mbps recommended 10 Mbps for HD content Video quality and picture size vary and are dependent upon broadband speed and delivery by content provider Select content provided subject to change Premium content may require additional fees a subscription and or PC registration Check
48. top users tilt their screens slightly back It makes for better viewing with proper geometry when the screen is mounted at lower than eye level The result is not only ergonomically correct It s also a more gracious more casual more stylish viewing experience For maximum flexibility both the supplied and optional stands can be set in either the conventional straight up and down style or at the six degree angle XROSS MEDIA BAR XMB USER INTERFACE ssa Nspired by the award winning user interface of gt Sony PlayStation 3 consoles the xross media bar is xmb system delivers a world of choices in a neat easy to use format It s simple to navigate through your favorite photos music channels and connected devices ON SCREEN MANUAL corro ee erecreeeeerereseseEeeeseLEeEEEEELE REESE EEE ERE LEEEE EDO LEEEE ELE EEEE HEE EEE HE DELEEE DEL EDEL EDEL EOE EEE E CLEC Oe Now selected Sony BRAVIA televisions anticipate your questions and supply the answers The on screen manual explains settings and options at the touch of a button No more digging around for the instruction book COCO OOOH SOHO O SE EHOHHE HOO HEH OOH EHO OHHOE SOOT OTHE SOTHO TOTS TOSSES HTH HE HOOT EOSEH ESHER HOTHEE OTHE SORE O TOD EEE EES Features subject to change without notice Features Chart Features Chart MODELS MODELS NX800 NX700 EX700 EX600 EX500 EX40B EX400 BX300 FEATURES Ambient Sensor Yes Yes Yes Yes Yes BRAVIA
49. tures amp Technologies p 7 Picture Quality p 14 Connectivity p 15 Networking p 20 Design and Convenience p 22 Features Chart p 24 Features gt NX Series p 30 NX800 p 31 NX700 EX Series p 34 EX700 p 35 EX600 p 36 EX500 p 37 EX40B p 38 EX400 p 39 BX300 Shown with Optional Stand Screen image simulated gt TV Accessories p 40 Wall Mounts p 41 Optional Stand p 41 USB Wireless LAN Adapter p 42 Weights and Measures p 44 Remotes gt Front Projectors p 49 Projectors Features p 54 VPL V WV200 p 55 VPL VW85 p 56 VPL V W70 p 57 VPL HW15 p 58 VPL BW7 p 59 Optional Accessories p 60 Weights amp Measures HOA Sieh Shown with Optional Stand Screen image simulated SONY Picture Quality There s a reason why independent reviewers people who are not easily impressed rave about Sony BRAVIA HDTVs There s a reason why customers come back again and again to Sony There s a reason why Sony BRAVIA television wins so often among the choosiest customers Sony has a passion for picture quality And we back it up with HD expertise that no other company has High definition It s in our DNA BRAVIA ENGINE 2 TECHNOLOGY an Sony is a world leader in the professional Bi HD equipment that helps create movies Seco TV sports news and entertainment BRAVIA ENGINE Our professional products rely on Sony digital processing for gamma correction color optimization an
50. uced x v Color is the name Sony has chosen to promote video products that include xvYCC capability x v Color enabled products such as select Sony Handycam camcorders Found on the BRAVIA VPL VW200 400W Pure Xenon Lamp A special 400W pure Xenon lamp provides balanced brightness output levels for red green and blue used to create the billions of colors that can be delivered Natural and accurate color is reproduced with bottomless whites and spectacular reds Found on the VPL VW200 Carl Zeiss Vario Tessar Lens The VPL VW200 includes a special glass Carl Zeiss Vario Tessar lens famous for its superior resolution and focus 16 elements in 12 groups are embedded in a machined aluminum cam and the glass is covered with a full multi AR Anti Reflection coating ED Extra low Dispersion glass forming materials are incorporated into 6 of the 16 elements limiting colors from blending and achieving high image quality Found on the VPL VW200 POCO ECO EHHTEE ETOH EEEEHHEEHOOE ESHEETS OTHE OTOH O SETHE EOHSE SETHE T OSES HOE STOSESOOETS ESSE ETHOS E SESE EE ESEEE SESS ESES ODES 1 Requires x v Color capable video source such as select Sony camcorders and HDMI cable sold separately 52 VPL VW200 Home Cinema Projector VPL VW200 Key Features gt Full HD 1080p with 3 SXRD 1920 x 1080 Panels gt Up to 35 000 1 Contrast Ratio Advanced Iris On gt Brightness of 800 ANSI lumens gt Motionflow
51. und on all Sony HW and VW front projectors improves contrast and brightness by dynamically changing the iris opening according to the level of video signal it detects The key benefits are deeper black levels with visible details in dark scenes and brighter whites The Advanced Iris 2 function found on select BRAVIA front projectors is an enhanced version of Advanced Iris and adds the flexibility of three sensitivity adjustments and also includes a manual setting to allow the user to manually select the size diameter of the iris opening Panel Shift Alignment Function This function gives a user the ability to compensate for gaps in characters or the picture by shifting the entire picture horizontally and vertically for R Red and B Blue Panel Shift has an adjustment range of 2 0 pixels in 1 10 pixel steps The benefit of this function is a brighter clearer and more colorful picture HW and VW Series front projectors BRAVIA Engine technology BRAVIA Engine is a fully digital video processing system that uses Sony s expertise and long heritage in bringing cutting edge picture quality to consumer televisions Found on select models only Its fully digital signal processing path includes video processing functions that are designed to improve overall picture quality Enjoy the benefits of natural looking images with amazing detail and sharpness reduced noise and improved depth and contrast HW and VW Series model
52. vid and sharp images Sony algorithms optimize the resolution enhancing edge sharpness The result is incredible detail with lifelike textures on grass fabrics and wood lustrous images with superb depth Picture Quality Picture Quality gt Improved black reproduction Models that include Sony s Advanced Contrast Enhancer also achieve deeper black in the dark areas of a scene thanks to precise control over backlight brightness You get an incredibly vivid high impact image gt Reduced noise Noise in a video signal appears as mottling flecks or specks of unwanted color An advanced noise detection algorithm identifies and reduces noise for unprecedented image clarity Thanks to these proprietary Sony algorithms based on decades of Sony HD expertise televisions with BRAVIA Engine 2 technology have delighted Sony s customers and challenged Sony s competitors BRAVIA ENGINE 3 TECHNOLOGY PRP O Ooo CCE EEE EEE EEOC EE EEE EEE EEE EE EEEEE EOE EEEE EEE E HEHE EE EEEE ETE EEEEE EEE EEEE EEE EEEE EEE EE SOLE LE LES ELEC ODEO Ee ds The BRAVIA Engine 3 technology BB 3 is another exclusive Sony Seco integrated circuit that takes all the BRAVIA ENGINE advantages of the BRAVIA Engine 2 processing algorithms to the next level Here is the most sophisticated image processing Sony has ever built into a television gt Scene by scene contrast optimization Sony analyzes the video signal in each scene then
53. with your local TV station or cable company for details on accessing or subscribing to HD content Works with other BRAVIA Sync or Theatre Sync N Ww gt x4 GUIDE gt Advanced Contrast Enhancer ACE BRAVIA Sync HDMI CEC HDMI x4 480 720p 1080i 1080 60p 24p 5 Component x2 Composite x2 gt PC HD15 x1 with PC TV PIP DLNA photo music video playback TV Guide On screen Input Channel Label Sleep Timer White Balance Gain Bias Picture Settings Lock Onscreen Instruction Manual VESA Compatible Wall mountable Exceeds ENERGY STAR 4 0 Guidelines vv vV vV V V VK eccocoococscoocosoosoocooocosoocoooosoocoocoooosoocosoooooooo Motionflow Fi 2 Ge BRAVIA ENGINE Internet Video Deep Black Panel On Ke EAN CINEMA vcocorrrncoeeonnncnsnrcrrrnonconnnconnncnrnnnnnnocnrrn os o 6 Limited to resolutions supported by both the PC and the Sony TV See Sony TV user s manual and PC documentation for supported resolutions 7 Ahome network and DLNA compliant PC or server are required Requires wall mounting bracket sold separately Changes to certain features settings and functionalities of this TV i e TV Guide Picture Sound Light Sensor Power Savings can increase or change the power consumption Depending upon such changed settings the power consumption may exceed the limits required for the ENERGY STAR qualification in the Home mode wo
54. www sony com dealersource The place for Sony images spec sheets logos ad mats and other media downloads www cyberscholar com sony Up to date training on all things Sony Log in learn and have the chance to win great Sony products 2010 Sony Electronics Inc All rights reserved Reproduction in whole or in part without written permission is prohibited Features and specifications are subject to change without notice Non metric weights and measures are approximate and may vary Sony BRAVIA Sync Theatre Sync BRAVIA Engine Motionflow 24p True Cinema LightSensor xross media bar xmb SXRD x v Color make believe and their respective logos are trademarks of Sony PlayStation is a trademark of Sony Computer Entertainment Blu ray Disc is a trademark ENERGY STAR and the ENERGY STAR mark are registered U S marks ENERGY STAR is a registered mark owned by the U S government Dolby is a registered trademark of Dolby Laboratories HDMI is a trademark of HDMI Licensing LLC All other trademarks are trademarks of their respective owners CA5868 ANOS S INPOJd UOISIAT AL OLOZ SONY make believe SONY make believe In 2010 Sony will make people believe Believe in the future of Home Entertainment and Television Believe in the highest possible product quality Believe in the power of innovation Sony make Believe SONY Contents p 4 Introduction to 2010 Television Products gt 2010 Key Fea
55. your HDTV for 5 30 or 60 minutes the backlight will automatically turn off but the volume will remain on so you can still hear the sound If you don t return after the display has been off for 30 minutes the TV goes into standby mode Scene Select function Scene Select makes choosing the appropriate settings for the best HDTV experience easier than ever Scene Select packages different picture and audio settings based on the type of content you want to view For example the Sports package configures the perfect picture and audio settings to make you feel like your right in the stadium Other packages include Cinema Photo Game and Music TV Guide Interactive Program Guide Sony has integrated the TV Guide Interactive Program Guide into the exclusive xross media bar user interface to deliver regularly updated program listings via your existing Internet connection with no subscription fees or phone connection required USB with photos music and video Connect your compatible camera USB enabled MP3 player or USB storage device directly to the HDTV s USB input to view photos on the big screen or listen to your favorite MP3s This feature also includes mpeg video file support so you can go straight from shooting video to screening it via USB WiFi Select BRAVIA HDTVs have a built in Wi Fi chipset so connecting to the Internet in any Wi Fi enabled home is a breeze
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