Digital Signage Technology Guide
Contents
1. Direct Uploads on network saver can be streamed via Ethemst and broadcast istanti on your Fiat Panel Display Just a single PC is needed to stream to mute displays to show Smsar or even diferent content Win addtional software you may even present your PC s desktop ae over he Ete Who are the target customers for Stream Direct For era Food and Beverages establishments Large scale retal outs Private lounges Stream Direct Setup How does it work Connect te PC and BKM FWS0 with a Cat cross cabi Acquire 2 ined IP addresses for your BKM FWS0 fom your ISP Acaig ts IP address to BKM FWS0 for Monitor Control aan 2rd IP adress on BR FW tor streaming destination ont othe correct directory on your PC Start steaming KM FWE wil extract content tom your PO Stream Play play content from a network server Store Local store a file locally on the removable Compact Flash card for local play Local Play play content from a local Compact Flash card Content is played from the Compact Flash card directly where the content is a ER P meme GEEL d f PC Presentation expand the horizons of your meeting PC desktop screens broadcast on display via Ethernet Control Direct control the functions and features of your Flat Panel Display with a remote PC Control display functions and features with remote PC Upd2. It s so simple with Sony s Digital Signage likenoother Contents Introduction Chapter 1 Introducing th simple yat powertul Sony s Digital Signage Solution the SKM FWEO Streaming Receiver Adapter Chapter 2 Play Drect Sony makas it easy Without running a network Pay Drect Setup Setting up your mages foreplay Using the Compact Flash card Chapter 3 Stream Drect update klsmalen ram your PC Stream Dict Setup Seam Play play content bom pater server Store Local tore a Be focally en the removals Compact Pen at for ees play Local Play play content rom a local Compact Fach card PC Presentation expand the horizons of your meeting Control Direct control the lunctions and features of your Flat Panal Display witha remots PC Compatte Formats Connect Pane Why digital signage Digital signage is a powerful way of getting your message across to consumers Whether you are Seling a service or a product digital signage provides the advantages of DVD quality video high quality colour still images and sound to captivate your audience The current problem with digital signage today Too expensive too dificult This is in short the problems that adopters of digital signage face While big departmental stores corporations and airports have the resources to make effective use of this technology smaller retail and service sectors have yet been able to benefit from the power o
3. ates of display status and system information via web browser over Ethernet What is Control Direct By wing a remate PC connected t the BKM FW50 va the network or ety using a Cat 5 cable or a Cats cross cable you can schedule and Sel up your play for playback a wel as obtain timely updates about Rs Sana and system eration Compatible Formats Medi CF Compact Flash card Microdrive Fie tornats ull wage PEG Po Pe ipe Pieroni OF or Tareas ma pra WER ENG BMP bmp Video WEES mpg mv moeg Bird Tuo ws mes Supported savers Networe OBASE T 1O0BASE TX ones ny yn mt aama Memory card siot CF Type tse Type General Dimensions 198 x32 95 mem BA x 15 16 39 4 Inches wd Mase Approx 3009 10 602 Power consumption Approx TOM Operating temperate Die 38C G2 F to 95 F Perse iy py nt ue ea eg Storage temperate 10 C 1040 0 MF to TOER LED indications Link Greer Act range Cable length mit thin 100m Catagory 5 Browser requirement bier Explorer version 6 0 or later 2 Memory card slot cover fastening screw 3 Network connector 0BASE T 100BASE TX AG card aces Indlestor 5 Memory cara sot cover Memory ard siot 7 RESET button Hoe button SONY
4. eases to figurs out network estrus to Suppor intormation stored via the Compact ash card Teer based operation just aet and ions What do I need Sony s Fat Panai Display BROW FW5O Steaming Receiver Adaptar A Windows PC Web Browser Gas cross cable A Compact Fach card or Compact Flash card adapter for ather mamory care How do set up Setting up your images for display using the Compact Flash card Play Direct displaying images directly from a digital still camera The BKM FWS is able to dlaplay images shot with any tai camera estat Simply latin tne Compact Flash cans and display Tara party Compact Flash memory medla adapters for ther ypas of memory carda we avalapie for varous dita cameras Setting up your images for display using the Compact Flash card Play Direct creating files for display with your PC So crate a folder in the Compact Fash card and move the desired Image fle to the fider To display images In a predetermined saquence jast name therm in an Aphaneta ar manerical order Le 00001 pg followed by 00002 pg Le ABCD pg folowed by EFGHog a COMPACT FLASH CARD Value Meal p 0 Stream Direct update information from your PC What is Stream Direct By connecting the BKM FWS0 to your PC or network server via an Ethernet Cat 5 cable you will be able to change content schedule updates and Advantages of Stream
5. f Introducing tt simp Sony s the BKM FW Sony introduces a simple Digtal Signage Solution the BKM FWB0 Itis an IP addressable Streaming Receiver Adapter that is compatible with Sony s current fat pane displays through the individual ommon interface of an option slot Therefore it is easy to display stil images and videos The BKM FW50 is a solution that will make it easy and affordable for small businesses to promote their goods and services with the dynamism of video and Stil images Sony Digital Signage Solution BKM FW5 Low Total Costot Playback Play Direct Ownership Stllimages MPEG 2 update data at the sffodableto buy deo les and MPS panal Ro without sodabietonm sudio fies Rassie and easy maintenance wih the CompactFlash caveat Stream Direct easy change data fom PC so your displaye are aways up to data win ine Eihernet access ew of he day For example Food and Beverage Display Petal Outlets Intormation Display Play Direct Sony makes it easy without running a network What is Play Direct For businesses with a non network computing Infrastructure there are two ways to display your messages Either connect your PC direct to the BKM FW50 and copy the fles from your PC to the Compact Flash card or change the information directly on the Compact Flash card independently Advantages of Play Direct Fast any setup No IP adr
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