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AmericInn Brand Standards Manual 2012

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1. All Franchisees must pay a minimum of 10 commission on qualified commissionable rates to those agencies and travel referral sites in the AmericInn Travel Referral programs Such sites and agencies include but are not limited to Kayak Sidestep JackRabbit Direct and others as determined by the Franchisor Commission rates due to agencies and referral sites in the AmericInn Travel Referral Program are subject to change with advance notice by Americinn and O 102 Americinn Brand Standards Manual 2012 Version 1 409 3 409 4 409 5 409 6 Online Travel Agent Merchant and Opaque programs 409 3 1 All Franchisees entering into new Merchant Net Rate Opaque agreements with Online Travel Agent third party Internet sites such as Expedia Hotels com Travelocity Priceline Orbitz must manage rates inventory and reservation delivery through the CRS 409 3 2 All Franchisees participating in Merchant Net Rate Opaque agreements with Online Travel Agent third party Internet sites such as Expedia Hotels com Travelocity Priceline Orbitz etc must manage rates inventory and reservation delivery through the CRS 409 3 3 Americinn properties may be required to participate in one or more merchant or opaque programs as part of the overall Americinn distribution strategy All hotels must offer and make available to all channels the AmericInn standard discounted rates listed below These discounted rates can be yielded during peak times
2. Meeting facilities are optional in each Hotel If incorporating a meeting room both a male and female restroom is required If meeting room or multiple meeting rooms add up to more than 640 square feet an additional fixture is required in each restroom Any meeting room or banquet hall larger than 1 200 square feet must have fixture counts reviewed and approved in writing by the Franchisor If the meeting room s is adjacent to the lobby these restrooms can also fulfill the lobby restroom requirement Meeting room restrooms can be common with lobby Restroom accessibility requirements must be met Folding doors are to have a minimum STC rating of 50 Doors Entrance door shall be a paneled solid core door minimum size 3 0 x 6 8 Door thresholds door sweeps smoke gaskets and door closers are required Hardware 114 6 1 The entry door must have an electronic lock set card operated from the corridor side The door entry and exit is to be by an ADA approved lever handle 114 6 2 All electronic lock card readers used must be conforming to an ANSI Grade 1 electronic mortise locking mechanism and using a re programmable magnetic key card with a minimum of a low coercivity 600 oersted rating Windows 114 7 1 Construction Thermally broken frame 114 7 2 Comply with requirements of ANSI AAMA 101 specifications for Aluminum Prime Windows performance class HS DW C20 Window system to meet minimum STC of 35 114 7 3 Security dowels o
3. as a headline or 76 Americinn Brand Standards Manual 2012 Version 1 free standing line without the AmericInn logo The tagline topography must be used exactly as it is shown in the Minion font The following examples cover all the configurations approved to be used Welcome to the end of the day Welcome to the end of the day Welcome to the end of the day 307 1 2 The Franchisor does not permit the use of former taglines within the Hotel or in any marketing and advertising pieces or mediums 308 Legal Matter 308 1 308 2 308 3 308 4 308 5 Americinn A registered trademark 9 must follow the first use of the word AmericInn when used in advertisements or any other forms of communication Subsequent use of the word in the same communication need not include the registered trademark symbol The registered trademark 2 must also follow AmericInn Lodge amp Suites Americinn Hotel amp Suites AmericInn Motel amp Suites and AmericInn Motel Easy Rewards by AmericInn A service mark SM capital letters and superscript must follow the first use of the words Easy Rewards by AmericInn when used in advertisements or any other forms of communication Subsequent use of the words in the same communication need not include the service mark symbol Americinn SoundGuard Construction A trademark TM capital letters and superscript must follow the first use
4. 322 7 2 The Franchisor retains the right to disapprove links from a Hotel Specific website to third party sites at any time 322 7 3 All external links from a Hotel Specific website should be approved in writing by the Franchisor 322 7 4 All external links from a Hotel Specific website should be opened using an external browser window 322 7 5 The Franchisor s website www Americlnn com will not link to a Hotel Specific website E mail Address Collection The Franchisee is prohibited from collecting e mail addresses or other personal information on Hotel Specific websites The collection of e mail addresses will be handled by the Franchisor on the Franchisor s website 323 Hotel Specific Email Marketing 323 1 323 2 323 3 323 4 323 5 Email marketing is permission based marketing it is imperative to follow all laws designed to protect consumers and businesses in regards to the CAN SPAM act Some guests have elected not to receive emails from the Franchisor and its franchisees Franchisees must respect these requests in any local marketing efforts which is why the following standards are in place Offers available through Hotel Specific emails must be bookable through Americinn com The Hotel will send out their Hotel Specific emails using individual email service provider upon final approval of the email from the Franchisor All Hotel Specific emails sent to guests and or general consumers must be approved in writing
5. cleaning procedures frequency and care of the property The following are guidelines of product life cycles A Paint 3 to 4 years Americinn Brand Standards Manual 2012 Version 1 103 6 103 7 103 8 103 9 104 Site 104 1 104 2 104 3 104 4 January 1 2012 B Coverlet Bed Skirt 4 to 6 years C Window Treatment 5 to 7 years D Lamps 7 to 9 years E Upholstered Seating 7 to 9 years F Beds 7 to 9 years G Carpet 8 to 10 years H Artwork 8 to 10 years L Casegoods 12 to 14 years Annual capital improvement planning is recommended Evaluate the property s appearance and condition competition in the area market place and design trends Plan for the financial impact product selections submittal and approval process purchasing lead time installation and when best to start the project as well as how long the project will take Work around peak occupancy times It is recommended that a minimum of 4 to 5 of revenue be set aside each year for future capital improvements Recommended to hire a professional FF amp E purchasing firm and professional installation firm when a significant refurbishing project takes place Variances Request for a variance from the Design Packages or any other requirements are discouraged If requesting a variance the licensee must submit in writing a detailed description of the request and the reason for the request The Franchisor will respond in writing granting or denying the varia
6. solid white flat sheet is not permitted C 40 cotton 60 polyester with a minimum 4 3 ounce weight or T260 D Minimum of 2 hem at top E Minimum finished queen size 96 x 115 F Minimum finished king size 114 x 115 Crib Sheets A Crib sheeting must fully enclose the mattress and seal to ensure infant safety B Hidden zipper closure C 50 50 cotton polyester blend Pillowcases A Must be white B 200 thread count T200 minimum single pick double pick not permitted C Pillowcase thread count must be equal to or greater than sheet thread count D Minimum 60 cotton in blend of fabric Recommended 60 40 cotton polyester blend E Finished size 42 x 36 with minimum 2 hem F Folded stitched self piping at hem is acceptable Piping must match the color of the pillowcase Pillowcase Protectors A Must be white B 180 thread count T180 minimum C Minimum 55 cotton in blend of fabric Recommended 55 45 cotton polyester blend D Finished size 21 x 31 E Style fold over or finished inside hem F Style Rustproof nylon zipper Pillows A Queen size B Filled weight 21 25 oz synthetic polyester blown cluster fiber or polyester gel micro fill fiber C Outer covering ticking must be T230 thread count 100 cotton D Double needle sewn edges with matching cotton cording E Finished size 20 x 30 Note Feather down chamber pillows of 85 feathe
7. 414 20 414 21 414 22 414 23 414 24 414 25 414 26 414 27 414 28 414 29 Configuration and troubleshooting of printers relating to Windows or third party applications Repair troubleshooting of operating systems hardware or third party applications on workstation and servers Resolution of issues with server or workstation hardware e g drive failures server RAID array issues RAM faults network card issues Resolution of issues with printer hardware Resolution of issues with network infrastructure Install re install of workstation operating systems and service packs Internet Explorer or other Windows based software products Monitoring installation of operating system and service packs on workstation and servers Re configuration of hardware and or network connectivity as a result of relocation of hardware or network changes Recovering corrupted database Restoring database from previously made backup Monitoring available storage capacity on the database servers Monitoring alerts and error logs generated by the server operating system Oracle database anti virus or backup software Monitoring proper functioning of the database backup Install re install update restore disks Support of OPERAXpress installed on equipment not included in or compliant with Americinn specified configurations Support of Oracle database administration Support of Microsoft Office applications or other third party applications Creation
8. Americinn Brand Standards Manual 2012 Version 1 208 6 208 7 208 8 208 9 208 10 208 11 208 12 January 1 2012 Video games are not allowed in exercise areas A free weekday newspaper should be available to guests Lobby computer and printer must be functioning and accessible at all times See section 405 Guest Computers for further details Properties with bar lounge areas must secure all alcoholic beverages in locked storage when this area is not open for business All locations must provide the following items as a convenience to guests These may be for sale at the front desk or in the vending machines Toothbrush Tooth paste Razors Shaving cream Deodorant Feminine products Mouthwash Comb Brush Advil Aleve and Tylenol individual packets TTIOTMOOP gt Common Area Cleaning 208 11 2 All visible surfaces on counters furniture and fixtures including but not limited to window glass sills mirrors doors locks hinges baseboards chair rail hand rails heating and cooling units fan vents louvers window treatments visible plumbing and drain pipes tables desks artwork chairs and chair legs rungs upholstery fire extinguisher cabinets and all other surfaces must be wiped clean or vacuumed and free of dust stains streaks or damage and be fully functioning 208 11 3 All walls ceilings and ceiling tiles must be clean and free of spots dust cobwebs scuffs or damage 208 11 4 Lamps light
9. Clean closed toe dark able to be polished leather or leathette shoes should be worn with pants or skirts Boots or high heels no heels above 2 are allowed Sandals clogs sling backs or other casual footwear are not allowed Nonskid soles required No tennis athletic shoes permitted All Socks must coordinate with shoes and or pants Women Neutral or flesh tone hosiery may be worn Matching socks or hosiery are required elements All An approved Americinn Perk logoed apron 63 Americinn Brand Standards Manual 2012 Version 1 210 4 210 5 210 6 210 7 210 8 210 9 January 1 2012 210 3 2 1 All Navy blue pressed or wrinkle free polo shirt A plain white t shirt may be worn under the uniform shirt At minimum the bottom button of shirt must be buttoned and the shirt tucked in 210 3 3 Pants 210 3 3 1 All Khaki pants No jeans corduroys cotton baggies cargo pants pedal pushers or tight fitting stretch materials Pants should be pressed or wrinkle free No stitched pockets 210 3 4 Shoes 210 3 4 1 All Clean closed toe dark able to be polished shoes or white tennis shoes should be worn with pants Non skid soles are required 210 3 5 Socks 210 3 5 1 All Socks must coordinate with shoes and or pants Housekeeping 210 4 1 Scrub Shirt and Pant 210 4 1 1 All Navy blue pressed or wrinkle free scrub shirt and pant A plain white t shirt may be worn under the uniform shirt At minimum th
10. Coverlet blanket shall overlap bed skirt by 3 to 4 Reversible face and back fabric is one piece matelass Fabric is to be a solid color tone on tone pattern Goods to be first quality D Rolled 1 hem all 4 sides nw Sheets The following sheet specifications apply to the traditional bed sheets and do not apply to the Decorative Top Cover Sheet outlined in below A Must be white B 200 thread count T200 minimum single pick double pick not permitted Americinn Brand Standards Manual 2012 Version 1 111 9 3 2 111 9 3 3 111 9 3 4 111 9 3 5 111 9 3 6 111 9 3 7 January 1 2012 C Minimum 60 cotton in blend of fabric Recommended is 60 40 cotton polyester blend D Minimum flat sheet finished size queen 90 x 110 E Minimum flat sheet finished size king 108 x 110 F Hem size 2 minimum at the top of the sheet and 1 minimum at the bottom of the sheet G Top hem stitching must be white H Folded stitched self piping at hem is acceptable Piping must match the color of the sheet L For ease of size identification sheets should have a colored thread along the side or bottom edge Note A deep pocket fitted sheet may be needed to accommodate the depth of the mattress or mattress topper utilized Decorative Top Cover Sheet A This sheet is the third sheet in the Triple Sheeting bed presentation B Must be a white on white pattern Ex striped or squares
11. Employee personnel files must include the following items with an employee signature on each 211 3 1 211 3 2 211 3 3 211 3 4 211 3 5 212 Training Application for employment Form W 4 Receipt of employee handbook Receipt of mandatory state and federal training blood borne pathogens chemical safety and fire training All performance reviews 212 1 January 1 2012 All new General Managers must attend the AmericInn Certified Lodging Trainer program ACLT The ACLT management training has been developed specifically for the Americinn General Manager to expand their knowledge of brand programs advance their management skills and develop their leadership abilities in order to improve the performance of their Americinn property This training program is required for all general managers of each Hotel and is to be completed within 90 days of his her hire date A fee of will be charged for this training per the terms of the Franchise Agreement See E Americinn Brand Standards Manual 2012 Version 1 212 2 212 3 212 4 212 5 212 6 212 7 212 8 January 1 2012 212 1 1 All General Managers as defined in ABS Section 211 attending the ACLT program must fulfill the full course requirements for certification General Managers and Assistant General Managers as defined in ABS Section 211 are required to view all brand sponsored webinars 212 2 1 ll LL Front desk staff and management of each new Hote
12. Send the proof to the Franchisor at Marketing AmericlInn com 316 In Room Guest Services Directories 316 1 316 2 316 3 316 4 All guest rooms must have an in room guest services directory as outlined in Section 200 Operations of this manual The in room guest services directory must be a black three ring binder with the Americinn logo and tagline de bossed on the front cover The inserts must follow the AmericInn In Room Guest Services Directory Standards and must be approved prior to print by the Franchisor by sending the proof to Marketing AmericInn com The Americinn In Room Guest Services Directory Standards specific requirements for the binder and inserts can be found in the Hospitality Information Portal in the Marketing amp Advertising section 317 Fax Memos and Email Signature 317 1 317 2 317 3 The fax template is located on the Hospitality Information Portal in the Marketing amp Advertising section The memo template is located on the Hospitality Information Portal in the Marketing amp Advertising section The email template below should be used in all email communications Firstname Lastname Title Americinn Hotel Type Primary Identifier Descriptor if available Street Address City State Zip Tel XXX XXX XXXX Fax XXX XXX XXXX www Americinn com 318 Outdoor 318 1 318 2 January 1 2012 Billboards 318 1 1 All billboards must be
13. long D Fixed arm Floor lamps A Minimum height 55 B Floor lamps are to be weighted to reduce tipping Torchier in suites A Minimum height 65 B Floor lamps are to be weighted to reduce tipping 111 9 9 Wall Mounted full Framed Mirror A Minimum size including frame 22 w x 60 h B Fae nh ean required joined co minimum profile 2 5 w C Mirror glass 4 thick D Security mounts required 111 9 10 Framed Artwork Must be ten years old or newer January 1 2012 A Minimum sizes including frame On side bed wall minimum of 950 sq in Next to window minimum of 850 sq in Above whirlpool minimum of 850 sq in Above sofa min of two pieces at 830 sq in ea or one at 36 h x 42 w 5 Accessible bathroom minimum of 575 sq in 6 Over desk minimum of 720 sq in 7 Above fireplace minimum of 850 sq in B Frame required minimum profile 1 5 w residential look mitered corners Frame finish cannot be brass polished chrome metal or match the stain on casegoods without prior written approval from the Franchisor C Artwork image is to be current with a residential look and approved by the Franchisor un 31 Americinn Brand Standards Manual 2012 Version 1 January 1 2012 D Minimum of one mat Self matting is not permitted without prior approval from the Franchisor E Security mounts required 111 9 11 Televisions The following television specification must be m
14. 1 The Franchisor will modify the reservation to reflect the lower rate plus the additional 10 discount offered 311 7 2 The Franchisor will notify the guest via email that his her claim has been processed and the rate has been adjusted 311 7 3 The Franchisor will notify the Hotel via their Americlnn com email account through the HIP with the guest s name arrival departure dates original rate booked revised rate and discount if applicable in addition to the supporting documentation showing the lower rate on the competing website 311 7 4 Americinn reserves the rights to modify the claim validation process 312 Rate Offerings 312 1 312 2 312 3 312 4 January 1 2012 Hotels must participate in brand consumer promotions available through multiple consumer touch points email web call center in hotel and more unless the opportunity for the hotel to opt out or not participate is available Brand marketing efforts often target the consumer segments mentioned below that take advantage of these common rate programs and or discounts It is important for all Hotels to have these discounted rates available to these constituents All Hotels must offer and make available to AmericlInn com CRS Voice GDS and Hotel level channels the Americinn standard discounted rates listed below These discounted rates can be yielded during peak times up to 5 of the calendar year These discounted rates must have a discount value
15. 111 8 1 3 Triple Sheeting Decorative flat top cover sheet with a bed scarf for each bed no later than October 1 2011 Decorative top cover sheet is in addition to the flat sheet and fitted sheet required below Optional One throw style coverlet blanket for each bed in lieu of triple sheeting and scarf 111 8 1 4 Bed Linens A Mattress pad one per bed and one per sleeper sofa 23 Americinn Brand Standards Manual 2012 Version 1 January 1 2012 8 1 8 1 8 1 8 1 8 1 8 1 8 1 8 1 8 1 8 1 8 1 8 1 8 1 8 1 8 1 8 1 8 1 8 1 10 11 12 13 14 15 16 17 18 19 20 21 22 B Two sheets per bed and per sleeper sofa one fitted one flat Optional to use two flat sheets on the sleeper sofa C Queen size pillows minimum three per queen four per king D Pillow Protectors optional E Blanket one per bed and one per sleeper sofa Two nightstands and two table lamps with electrical outlet in base one on each side of the bed in rooms with one bed One nightstand and wall mounted double lamp with two electrical outlets in base between beds in rooms with two beds One chest of drawers shelf cabinet and a table lamp with an electrical outlet TV armoires and two drawer credenzas are not permitted Cut down armoires with a shelf at 40 high are acceptable One desk chair and table lamp with two electrical outlets and a data port RJ45 if applicable in the base Pars
16. 20 0 20 FC at lounge seating Public Restrooms 25 0 50 0 Stairwells 10 0 20 0 Electrical Coordinate with the electrical and mechanical drawings the diffusers light fixtures fans and other mounted elements including speakers observation system connectivity table etc that are a part of the total installation Coordinate with the electrical drawings for floor outlets needed for table lamps in seating groupings as well as the Connectivity Table Americinn Brand Standards Manual 2012 Version 1 Refer to Section 119 Telephone System of this manual for phone and jack requirements An RJ45 data port is required in the lobby at the computer station s Refer to Section 400 Information Systems amp Technology of this manual for all HSIA requirements 109 Breakfast Area 109 1 109 2 109 3 109 4 109 5 109 6 January 1 2012 The breakfast area is called AmericInn Perk Traditional dining seating must be provided to accommodate the number of persons equal to 30 of all guest rooms including suites with a minimum of 20 seats whichever is higher The room d cor is required to follow the AmericInn Perk design The food prep area in a separate room adjacent to the breakfast room is required Windows 109 3 1 Construction Thermally broken frame 109 3 2 Comply with requirements of ANSI AAMA 101 specifications for Aluminum Prime Windows performance class HS DW C20 Window system to meet minimum STC of
17. 35 109 3 3 Security dowels or a secondary window lock is required on all first floor operable windows in addition to the required mechanical lock on the window Finishes All materials used must meet or exceed minimum requirements in accordance with NFPA standards state county and local fire and building codes All finishes must meet the AmericInn Perk interior design package plan as outlined for new construction properties and in the AmericInn Perk Breakfast Retrofit plans for existing properties as they include detailed specifications and locations of finishes Food Service Requirements Refer to Section 200 Operations of this manual for details on food service Furnishings The following furnishings are required in the AmericInn Perk breakfast area d cor and must meet design standard specifications listed below in addition to requirements in accordance with NFPA standards state county and local fire codes health codes state laws and ADA compliance All equipment must meet National Science Foundation NSF requirements Verify with local and state health code requirements All products must be commercial grade quality per the manufacturer Residential grade quality is not permitted 109 6 1 Americinn Perk Breakfast Room 109 6 1 1 Breakfast Tables A minimum of two tables are required to be high tops 42 high and the remainder are to be at a standard height of 30 A Base Black wrinkle X base 29 high for standard hei
18. 4 Each Hotel must use one of the approved pillow presentations as specified in the Americinn Bed Turndown and Pillow Presentation Manual located in the Hospitality Informational Portal 203 15 4 1 Queen Bed Options A Stacked Method 3 pillows 2 against the headboard side by side with hems toward the edge of the bed and 1 in the middle in front of the 2 headboard pillows B Diagonal Method 3 pillows all set diagonally against the headboard hems inward 203 15 4 2 King Bed Options A Stacked Method 5 pillows 3 against the headboard side by side with hems toward the edge of the bed and 2 pillows in front B Diagonal Method 4 pillows all set diagonally against the headboard hems inward Cleaning and Dusting 203 16 1 All floors and carpets including under the bed behind furniture and along all edges must be clean vacuumed and free of any trash debris or damage 203 16 2 Guest room doors entrance and adjoining room door frames locks peephole hinges sills and thresholds must be clean and free of spots or damage 203 16 3 Trash cans must be empty cleaned inside and outside and have a fresh liner 203 16 4 All furniture and fixtures including but not limited to window glass sills mirrors wardrobes closets and closet doors clothes rods hangars shelves baseboards heating and cooling units head boards credenzas and drawers night stands and drawers tables desks artwork chairs and chair legs rungs upholstery and a
19. Advertising 318 3 3 The Hotel can use its approved logo or the Brand s Standard Logo 319 Vehicle Graphics 319 1 All vehicle graphics must be approved by the Franchisor prior to being printed Send the proof to the Franchisor at MarketingOA mericlnn com 319 2 Approved vehicle graphics can be requested using a Graphic Services Request Form found on the Hospitality Information Portal under Marketing Advertising AT Welcome to the end of the day OQ Welcome to the end of the der a y 320 Public Relations 320 1 Each Hotel must have a designated point person for all press related inquiries that may occur after a grand opening crisis situation etc 320 2 A Public Relations Toolkit consisting of best practices and templates for Franchisee use is available refer to the Hospitality Information Portal in the Marketing amp Advertising section 321 Photography Standards January 1 2012 88 Americinn Brand Standards Manual 2012 Version 1 321 1 Photography plays a major role in all marketing pieces Therefore it s important to have Hotel photography of high quality to use in marketing and advertising pieces through all mediums Professional photography required 321 3 image requirements are 321 3 1 All images sent into the Franchisor s Marketing Department should be at least 6 x 4 at 300dpi dots per inch 321 3 2 Photos with a date time s
20. All reservation requests shall be routed to the approved CRS at www Americlnn com The appropriate brand toll free number for the CRS must also be displayed on the website All loyalty program activity including new member sign up shall be routed directly to the Franchisor s website at www AmericInn com All meeting group RFPs shall be routed directly to the Franchisor s website at www Americlnn com All travel agent inquiries shall be routed directly to the Franchisor s website at www Americinn com 92 Americinn Brand Standards Manual 2012 Version 1 322 7 322 8 322 6 14 Images used on each Hotel Specific website must be an accurate representation of the Hotel facilities and guest rooms Stock photos obtained from the Franchisor may also be used 322 6 15 Each Franchisee must be able to prove in writing that they own the images in use on their Hotel Specific website and have Internet usage rights Usage remains at that Franchisee s sole risk and responsibility 322 6 16 Each Hotel Specific website must contain brand policies required by the Franchisor on their website 322 6 17 Each Hotel s website must contain a statement that informs website visitors that all Americinn Hotels are independently owned and operated Linking 322 7 1 It is the responsibility of each Franchisee s ownership group to monitor the status of all external links from their Hotel Specific website for appropriate content and proper operation
21. Bathroom 20 0 50 0 Vanity 30 0 50 0 Electrical A RJ45 data port is required in all guest rooms at the desk or writing surface Refer to Section 400 Information Systems amp Technology of this manual for all HSIA requirements Refer to Section 119 Telephone System of this manual for phone and jack requirements All electrical outlets in the room and bathroom must be coordinated carefully with the furniture layouts and for the equipment in the room No outlets will be allowed to back up directly to the outlets in the adjacent rooms for sound transfer and fire protection reasons A carbon monoxide detector is required wherever gas appliances are located Plug in style is acceptable Ground fault outlet at vanity unit Two electrical outlets are to be installed above the writing surface no later than October 1 2011 for guest s convenience Outlets can be hardwired in wall in the lamp base recessed into writing surface or an electrical device located on the writing surface 112 Pool and Recreation Area 112 1 112 2 112 3 January 1 2012 An indoor pool and whirlpool with a temperature controlled environment is a mandatory element in each Hotel A male and female bathroom is required in the pool area A shower is required in both bathrooms or in the pool area Deck Area The deck area is for tables chairs game equipment and beverage vending 33 Americinn Brand Standards Manual 2012 Version 1 112 4 112
22. Bench A Minimum size 36 w x 20 d x 18 h Maximum size 42 w x 24 d x 19 h B Backsplash minimum 4 high 111 9 7 Upholstered Seating All seating components must meet California 117 and any other fire code requirements Fabrics must have a minimum of 30 000 double rubs 111 9 7 1 Desk Chair A Minimum size 18 w x 20 d x 33 h B Armless wood frame with raised stretchers and nylon carpet glides C Upholstered seat and back optional wood back with upholstered seat D Ergonomic arm desk chair with 5 star base with casters is acceptable Verify arm height for clearance under desk it should not exceed 28 Overall minimum size 23 w x 25 d x33 h Sled base chairs stack chairs and metal framed chairs are not permitted m 111 9 7 2 Lounge Seating gt Fully upholstered with reversible seat cushions B Joints glued corner blocked and double doweled C Nylon carpet glides D Chair ottoman grouping is to be used if space allows Recliners not permitted 111 9 7 3 Sofa Sleeper gt Fully upholstered with reversible seat cushions B Joints glued corner blocked and double doweled C Nylon carpet glides D Heavy duty bed mechanism per the manufacturer s specification Standard duty not permitted 5 thick inner spring mattress m 111 9 8 Lamps Lamps shall be UL approved UL labeled and accommodate a 100 watt incandescent bulb or equivalent Brass finished lamps must be repl
23. Hotel or in any marketing or advertising pieces or mediums 306 4 Clear Space 306 4 1 306 4 2 306 4 3 306 4 4 306 4 5 306 4 6 307 Tagline While the logo can be placed on an image or color text cannot appear within the clear space identified below for each logo Clear space around the Standard Logo must be equal to or greater to 2 times the width of the red border Clear space around the Letters Stars logo must be equal to or greater than the width of the A around all sides A xk A Americinn Clear space around the Americinn Perk Breakfast logo must be equal to or greater than the width of the outer circle Clear space around the Easy Rewards logo must be equal to or greater than the width of the E around all sides E j Easy Rewards Clear space around the Splash Bay Adventure logo must be equal to or greater than the thickness of the S around all sides 307 1 Welcome to the end of the day 307 1 1 January 1 2012 When using the tagline in conjunction with the logo is must always appear as illustrated below The tagline must always be followed by an SM capital letters and superscript The distance between the logo and the tagline must be equal or greater than two times the width of the red border These examples show the desired size relationship between the logo and the tagline You may use Welcome to the end of the day
24. POTA T a Seeks add Senate eee eee E a darai 78 311 Best Rate GUATA E C dee ted dese iia 82 312 AARONA aa 83 313 ANAIS Re E A N N A I N A 84 314 Marketing a A EE 84 315 Telephone Faceplates a eee 86 316 In Room Guest Services Directories ccssccssccssscssscssseesseecssecsseesseecseeesseesseecseessaeesseeceessaeesaeecseeesaeecseeesseeeaees 87 317 Fax Memos and Email Signature cccsccscsssscescescsseseesscsesececsecaeseesecaesecsecsecaesaeseeaesacsesaesaesaseeeaesaesaeseeeesansanaes 87 318 QUO ett AFELE ETETETT ETATE TANT 87 319 Vehicle Graphics 320 Public Relations visit 321 Photography Standard Suicida ai 88 322 Hotel SpeciticiWebsiteS ciutat A coh 91 323 Hotel Specific Email Marketing ocociccccicncnnnnn 93 324 Hotel Specific Pay Per Click AGVertiSing csccscsscsscssssssscssesecescssseeseesesassecsecaesaesecaesacsecaecaesatesaesaesatesaesansataes 93 325 Hotel Specitic Social Me dia A eee SRE 94 326 Social Media and Franchisee Employees sccscesceccsseseescseceeceeseesecsecseseeseeaecaesetsesaesaeseeaesaeseeeeeaesaesetesareateneas 95 400 Information Systems amp Technology occcccccnncccncccnnncnnnnnnnanonnnononnnnnonnnancnnnnnnaninnnns 96 401 Dai dd 96 402 A dd on toe on 403 High Speed Internet Access HSIA Specifications 404 Network Infrastructure ii cd tec dah Hee iy 99 405 Guest Computers iii A ee ere 99 406 Administrative Network ae a ee ie er ee 99 407 EQUIP A EEE AE TET TAA TAEA TATATATA TETTES 99 408 Cen
25. Splash Bay Adventure Hotels are the only Hotels allowed to use the Splash Bay Adventure logo 305 1 2 The colors that comprise this logo are 305 1 2 1 3 color logo versions include PMS 704 Red PMS 540 Blue and PMS 543 Light Blue used at 70 and 30 305 1 2 2 1 color versions include Gray scale Mode or White when reversed out of a solid or dark color January 1 2012 74 Americinn Brand Standards Manual 2012 Version 1 305 2 Americinn Perk Breakfast Logo 305 2 1 The colors that comprise this logo are PMS 187 Red PMS 732 Brown and PMS 7510 Brown When used ona background color the inside of the logo should remain white 305 2 1 1 3 color logo versions include PMS 187 Red PMS 732 Brown and PMS 7510 Brown 305 2 1 2 2 color logo versions include PMS 187 Red and PMS 732 Brown 305 2 1 3 1 color logo versions include PMS 187 Red PMS 732 Brown or Black 305 3 Easy Rewards Logo 305 3 1 The colors that comprise this logo are 305 3 1 1 2 color logo versions include PMS 704 Red and PMS 540 Blue 305 3 1 2 1 color versions include Gray scale Mode Easy Rewards Easy Rewards Egsy Easy Rewards Rewards January 1 2012 75 Americinn Brand Standards Manual 2012 Version 1 306 Logo Usage 306 1 Logos should not be altered stretched or rotated in any way shape or form 306 2 The colors must always appear as specified above 306 3 The Franchisor does not permit the use of former logos within the
26. and fixtures soap dish shelf shower curtain shower curtain rods surround and safety assist bars must be clean sanitized and free of spots stains or hair 203 13 5 Shower head must be positioned toward the back wall and tub drains must be in the open position when cleaning is completed 203 13 6 All guest room bathrooms must have clean grout and caulk in good repair No mildew cracks or stains 203 13 7 Bath room fan vent must be functioning clean and free of dust or spots 203 13 8 Vanity area sink stopper counters tiles walls mirror towel bars and wall fixtures must be clean sanitized and free of spots or stains 203 13 9 Walls ceilings and doors must be clean and free of spots and damage 203 13 10 Light fixtures must be clean and free of spots or damage 51 Americinn Brand Standards Manual 2012 Version 1 203 14 203 15 203 16 January 1 2012 203 13 11 Guest bathroom and vanity must be free of odors and have a fresh clean scent AGE EEE 203 14 1 Beds must be made with attention to detail and cleanliness 203 14 4 Mattresses may not have more than a 1 0 inch indentation 203 14 5 Each Hotel must use one of the approved bed turndown presentations as specified in the Americinn Bed Turndown and Pillow Presentation Manual located in the Hospitality Information Portal 203 14 5 1 Coverlet Comforter presentation 203 14 5 2 Triple Sheeting amp Bed Scarf Presentation Pillow Presentation 203 15
27. and state health code requirements Depending on the size of the Hotel it may need additional vending and ice machines 118 6 1 Ice machine non bin style A Asa minimum requirement the ice machine must be capable of producing five pounds of ice per room for each 24 hour period When more than one ice machine is required the combined output must meet the minimum requirement of producing five pounds of ice per room for each 24 hour period B A water filter for the ice machine is required 118 6 2 A commercial grade coin operated beverage machine is required but is generally leased 118 6 3 A commercial grade coin operated snack machine is required but generally leased Mechanical Provide a floor drain for water from ice machine Provide adequate water supply for ice machine The vending room must have heat and air conditioning if in an enclosed room Electrical Provide electrical for vending and ice machines 42 Americinn Brand Standards Manual 2012 Version 1 119 Telephone System 119 1 119 2 119 3 119 4 119 5 119 6 January 1 2012 The Franchisee is to work with the local telephone company for service to the facility The telephone service to the Hotel must be provided underground and with adequate capacity to serve all future additions to the Hotel There should be at least one trunk line per every ten rooms with separate lines for each of the following fax service credit card processing the elevato
28. approved by the Franchisor prior to being published or printed Send the proof to the Franchisor at Marketing AmericInn com 318 1 2 All billboards must follow an approved Franchisor billboard template Billboard templates can be found on the Hospitality Information Portal in the Marketing amp Advertising section 318 1 3 Required Billboard Elements 318 1 3 1 Logo 318 1 3 2 Directional Information This can be the city or exit number depending on proximity to the Hotel It will be placed in the blue bar of the billboard 318 1 3 3 Billboard Focus Each billboard has a focus whether it is hot breakfast large pool quiet nights etc 318 1 4 Optional Billboard Elements 318 1 4 1 Amenities Services Only one amenity is allowed in addition to the main focus of the billboard It will be placed in the bottom bar of the billboard Outdoor Banners 318 2 1 All outdoor banners must be approved by the Franchisor prior to being printed Send the proof to the Franchisor at Marketing A mericInn com 318 2 2 All outdoor banners must have the Americinn logo and tagline 87 Americinn Brand Standards Manual 2012 Version 1 318 3 Department of Transportation DOT Signage 318 3 1 If your Hotel meets the required guidelines and space is available state highway logo signs offer an opportunity to drive traffic to the Hotel 318 3 2 Each state s DOT phone number is on the Hospitality Information Portal under Marketing amp
29. are being met Pursuant to Article 7 J of the Franchise Agreement the Franchisor may require reimbursement for such review to cover out of pocket expenses for travel lodging and meals Franchisees are NOT required to purchase products or services from designated vendors with the following exceptions To achieve consistency in services or as concerns the registered trademark selected vendors have been named in conjunction with requirements for chain wide initiatives 215 6 1 The Property Management System PMS must be Micros OPERAXpress 215 6 2 The CRS will only be provided by InnLink Central Reservation Services 215 6 3 The coffee served at the Hotel must be provided by the franchisor s approved and designated vendor 215 6 4 All travel agent commission payments must be made utilizing the AmericInn approved Travel Agency Commission Settlement TACS program 215 6 5 Americinn Customer Satisfaction System ACSS surveys and services are required at each Hotel as provided by Market Metrix 215 6 6 The production of pylon or other exterior building signage bearing the registered trademark must be manufactured only by the approved signage vendors An alternative vendor may be approved in writing through a written request to the Franchisor That alternative vendor must sign an agreement to manufacture the sign and registered trademark according to the Franchisor s specifications and must provide drawings sufficient enough to demons
30. be available to travel agents personnel of Americinn and personnel of the Hotel Help Desk Service AmericInn Central Reservations shall staff the Help Desk Service with trained agents who are able to provide information and assistance regarding any of the Reservation Services AmericInn Central Reservations or other systems or services provided by the Franchisor The Help Desk Service for Central Reservations Services shall be available 24 hours a day seven days per week and 365 days per year and may be accessed with a toll free number In addition the Franchisor shall provide each Hotel at no additional cost to the Hotel a Central Reservations Account Representative who shall be dedicated primarily to servicing the Hotel The Franchisor agrees that its reservation and customer service agents shall at all times perform their duties handle reservation or customer service requests and treat guests and customers in a professional and courteous manner with a goal to maximize sales Such agents shall be trained and instructed in customer service sales and marketing techniques at the sole cost and expense of the Franchisor The Franchisor shall conduct or cause to be conducted quality assurance evaluations on the reservation and customer service agents or other employees who provide Reservation Services Each month the Hotel shall pay to the Franchisor a monthly reservation fee equal to 1 25 of gross revenue of the Hotel for the prior month for Reserv
31. be worn by all hotel staff members Plastic name badge 1 25 x 3 logo in black on gold or silver background An AmericInn approved name tag must be worn while on duty No more than three Americinn promotional buttons or stickers name tag included may be worn at a time Jewelry 210 9 2 1 All Recommend no more than two rings per hand One necklace is acceptable Earrings may not extend more than 2 below the ear Earrings should be a matched set with one in each ear Rings or jewelry in the nose eyebrow tongue or other visible skin surfaces must be removed or covered during any shift at the hotel A more conservative approach with accessories i e necklaces bracelets is expected Hair 210 9 3 1 All Hair must be neat washed and groomed and if longer than collar length tied back with under stated accessories for health reasons No loose strands hanging around the face or neck Unnatural hair colors and extreme styles will not be permitted All facial hair beards mustaches and sideburns must be neat and trimmed Full grown well trimmed beards goatees and mustaches are acceptable Grooming 210 9 4 1 All Employees must maintain a professional image including good personal hygiene clean nails appropriate make up and groomed hair that reflects the importance of your position and the high standards of AmericInn Any tattoos that would be visible to our guests must be covered during any shift at the hotel 211 3 211 2 3 1
32. by the Franchisor by following the below process 323 4 1 Hotel Specific emails proofs must be sent to Marketing Americinn com at least five business days prior to the scheduled send date along with the Hotel Specific Email Request Form which can be found on the Hospitality Information Portal under Marketing amp Advertising All Hotel Specific emails send lists must be approved or provided by Franchisor prior to sending Franchisor will apply all opt out requests Franchisor will filter send lists to remove any receipts receiving more than three marketing emails per month 324 Hotel Specific Pay Per Click Advertising 324 1 January 1 2012 Search Engine Pay Per Click Advertising is a very effective and efficient method for local marketing The Franchisor has focused on this channel in the past and will continue to advertise all Franchisees on the major search engines In order for the Franchisor to purchase keywords phrases on behalf of Franchisees it is imperative that these keywords phrases are profitable meaning it must give back a certain return on the investment If the ROAS return on ad spend is too low the AmericInn brand cannot afford to purchase these keywords phrases for Franchisees If a Franchisee would still like to purchase these keywords phrases for their property to supplement the Americinn brand s efforts they may do so through their own independent Pay Per Click campaigns The following options are availab
33. cannot exceed 15 of the fabric blend Dobby or Cam style border 111 9 4 2 Hand Towels DON E Finished minimum size of 16 x 27 3 0 per dozen weight 100 Ring Spun Cotton or 86 cotton 14 polyester blend polyester cannot exceed 14 of the fabric blend Dobby or Cam style border 111 9 4 3 Bath Towel uns E Finished minimum size 24 x 54 or 27 x 50 13 5 per dozen weight 100 Ring Spun Cotton or 86 cotton 14 polyester blend polyester cannot exceed 14 of the fabric blend Dobby or Cam style border 111 9 4 4 Bath Mats uns E Window Treatment Finished minimum size of 20 x 30 7 0 per dozen weight 100 Ring Spun Cotton or 86 cotton 14 polyester blend polyester cannot exceed 14 of the fabric blend Dobby or Cam style border 111 9 5 1 Drapery Americinn Brand Standards Manual 2012 Version 1 January 1 2012 111 9 6 A Wall mounted two way draw with baton pinch pleated drapery with two to one fullness B Minimum width shall be 14 wider than window 7 on each side C Minimum length shall be 6 longer than window 3 below and 3 above Minimum center overlap shall be 3 and returns 3 or the distance the rod is from the wall to prevent light from entering the guest room Lining FR two pass blackout Fabric Flame retardant fabric preferably Trevira FR Tack lining to face of fabric to prevent billowing from HVAC unit Weight in
34. e Google AdWords The Franchisor will not provide analytical data to Franchisees if they use their Hotel Specific Website as the primary landing page for their pay per click advertisements 325 Hotel Specific Social Media 325 1 325 2 325 3 January 1 2012 Social media is an inexpensive way to connect and engage with guests instantaneously For Facebook and Twitter Toolkits including step by step instructions for starting a Hotel specific social media page refer to the Hospitality Information Portal in the Marketing amp Advertising section Social media sites and tools including but not limited to Facebook Twitter YouTube Flickr TripAdvisor Yelp blogs and discussion forums can be a powerful and effective way to communicate with employees guests and consumers Franchisees are not required to use these online tools If a Franchisee chooses to use Hotel Specific social media sites the following guidelines must be met 325 3 1 325 3 2 325 3 3 325 3 4 325 3 5 325 3 6 325 3 7 Hotels must be approved by the Franchisor at least five days prior to the launch of any Hotel Specific social media page or account Templates strategy and designs must be approved in writing by the Franchisor before proceeding Items can be sent to Marketing Americinn com for approval 325 3 1 1 If Franchisee develops a Hotel Specific Facebook page the Americinn Facebook Toolkit should be referenced during development
35. fixtures lamp shades floor lamps light switches emergency lights smoke and fire detectors telephones televisions water fountains and all other appliances and fixtures must be wiped clean on all sides free of spots or damage and be fully functioning 208 11 5 All common area flooring carpet and tile including but not limited to laundry room pool public restroom breakfast area floor vending area entryways front desk area stairs corridors and lobby must be clean and free of spots debris or damage 6 Common area trashcans and recycling containers must be clean and have a fresh liner 7 Cigarette urns must be clean 208 11 8 Fireplace area if available must be clean and free of debris or damage 9 Storage and mechanical rooms must be locked when unattended 61 Americinn Brand Standards Manual 2012 Version 1 209 Exterior 209 1 209 2 209 3 209 4 209 5 Sidewalks and curbs must be clean and free of debris or damage and must be maintained ina safe condition for weather conditions Exterior building signage advertising specific rates is not permitted without prior written approval by the Franchisor A separate sign reader board on the pylon sign pole is acceptable with prior written approval from N gt ao s KN a i gt 210 Uniforms and Appearance Americinn Dress Code Standards Americinn s employee image is an important part of the guests brand perception Evaluate every aspect of
36. for the building can be designed Thickened slab footings for interior walls are only allowed with approval of the project s structural engineer All parking drive aisle and heavy use area surfaces should be designed to be compatible with the soil conditions below Recommendations on thickness for automobile and truck traffic should come from the soil s engineer There should not be ponding or birdbathing in the paved areas of the Hotel site when completed Site Improvements Use of a curb and gutter integral concrete design will help preserve curbs and direct water flow Maximum height of the curb shall be 6 above flowline In curbed areas with vehicle parking keep landscaping accessible signage light fixtures or heater plug ins for vehicles a minimum of 3 from the curb The back of the curb is required to bea minimum of 6 from the Hotel The sidewalks leading to the entry are typically 5 wide Finish walkways with a coarse broom finish and slope a maximum of 5 and a minimum of 1 away from the building Accessible parking stalls should be served with a gently sloping surface per ADA requirements Mechanical units meters sprinkler valves transformers etc must be kept from the public view by use of screen walls or landscaping Lighting The exterior light fixtures should not allow glare into the building or adjacent buildings off site In areas where vehicles will be parking near light poles provide prot
37. for the multi compartment sink in the prep area adjacent to the laundry room A two compartment laundry sink with a cover for one sink is to be provided Eye wash station goggles and gloves are required wherever chemicals are to be stored and handled Lighting Fluorescent lighting adequate to perform task Minimum required foot candle FC level is 35 0 50 0 Electrical Refer to Section 119 Telephone System of this manual for phone and jack requirements 116 Guest Laundry 116 1 116 2 116 3 116 4 116 5 January 1 2012 A guest laundry room is recommended for the convenience of guests Each hotel with a guest laundry room must meet the following standards A counter for folding clothes Laundry supplies shall be provided by the Franchisee for purchase at the front desk or in a vending machine This room is not to be used as a storage area Door 116 5 1 The laundry room door shall be paneled solid core 3 0 x 6 8 minimum 116 5 2 A sidelight or half glass door window for safety purposes is required 116 5 3 Door thresholds door sweeps and smoke gaskets are required for sound isolation 40 Americinn Brand Standards Manual 2012 Version 1 116 6 Hardware 116 6 1 The door entry and exit is to be by an ADA approved lever handle 116 7 Finishes All materials must meet or exceed minimum requirements in accordance with NFPA standards state county and local fire and building codes 116 7 1 Floors Vi
38. general manager MEN SOCIO TL For general managers not attending the convention the Franchisee will be billed for their non attendance Management company representatives are encouraged to attend but cannot substitute for the General Manager Disruptive behavior at any Franchisor sponsored event will not be tolerated Disruptive individuals will be escorted from the event premises The Franchisor reserves the right to exclude individuals from its Annual Convention and other Franchisor sponsored events 213 Quality Assurance and Compliance 213 1 Franchisor will conduct routine Quality Assurance Evaluations QAE 214 General Policies 214 1 214 2 January 1 2012 Each Franchisee must provide annual proof of insurance naming Americinn International LLC as additional insured under the Franchise Agreement license limits Each Hotel must adhere to all applicable state federal county and local laws and ordinances Americinn Brand Standards Manual 2012 Version 1 214 3 214 4 214 5 214 6 214 7 214 8 214 9 214 10 214 11 214 12 Each Franchisee must strictly adhere to all Occupational Safety and Health Administration OSHA regulations Only licensed electricians may work on any part of the building s electrical system Each Hotel represents a family and business lodging choice Therefore the sale of explicit movies explicit movie channels or explicit literature is prohibited The Franchise Agreem
39. implementation of data correction scripts if needed as a result of a user s action The following services are billable to the properties 414 30 414 31 414 32 414 33 January 1 2012 Weekend and holiday support 250 incident Scheduled server migration 1 000 plus shipping charges 414 31 1 Configure hardware load application and manage the migration for a server s scheduled replacement Emergency Unscheduled server migration 2 500 plus shipping charges 414 32 1 Configure hardware load application and manage the migration for a server failure On site customized training on OPERAXpress for 500 day plus travel expenses Minimum 1 full day 106 Americinn Brand Standards Manual 2012 Version 1 415 OCIS 415 1 The central comments field in the guest profile is used to share information regarding the guest including their preferences between properties It should never contain derogatory comments regarding the guest 415 2 It is the responsibility of each hotel to verify the accuracy and maintain the integrity and security of data contained in the guest profile January 1 2012 107 Americinn Brand Standards Manual 2012 Version 1 Explanation of Abbreviations AAA ABR ACLT ACSS ADA ADR ALERT AMOD CRS DHCP DND DOT DPI FC FF amp E FTP GDS HIP HSIA IDS IPC ISP LAN NFPA NSF OSHA OTA PCI PIP PMS PTAC QAE SM SSL STC TACS TM TPI UL VPN January 1 2012 American Automobile A
40. in writing to the Franchisor for prior written approval C Sign lighting must be automatically activated D All wiring to the sign must be underground and protected from weather E The sign is to be supported on a steel pylon and anchored in a sign base Use manufacturer s recommendations as to the design of the sign base and anchor system F No additional copy is allowed on the logo signage face such as indoor pool spa etc G No other signage is permitted on the pylon pole with the Americinn identification sign unless submitted in writing to the Franchisor for prior written approval 45 Americinn Brand Standards Manual 2012 Version 1 120 5 January 1 2012 120 4 1 2 Signage for accessible parking spaces per ADA requirements A Exterior signage advertising specific rates is not permitted without prior written approval from Franchisor 120 4 2 Recommended Signage 120 4 2 1 Americinn channel logo on the building with the following criteria A If using signage on the building it must be internally illuminated channel letters cabinet signs are not permitted on the building B The channel letters must be manufactured per the Franchisor s specification without modifications C Sign lighting must be automatically activated Interior Signage and Locations The following signage is required per locations listed below and must meet the design standard specifications that follow in the next su
41. lighting package for new construction and the AmericInn Perk Breakfast Retrofit plans for existing properties Minimum Lighting Foot Candle Requirements Location Level Breakfast Perk Room 30 0 70 0 Breakfast Prep Room 50 0 100 0 Electrical Coffee brewing system requires a 220v outlet Refer to Section 119 Telephone System of this manual for phone and jack requirements Refer to Section 400 Information Systems amp Technology of this manual for all high speed Internet access HSIA requirements 110 Guest Corridors 110 1 110 2 110 3 110 4 110 5 110 6 January 1 2012 The walls of the corridors have been visually enhanced by recessing room entry doors The minimum finished corridor width is 5 0 and minimum finished ceiling height is 8 8 on the first floor and 7 8 on all others Access panels to the truss space above the top floor are to be located in each draft stopped section of the attic These panels are to be fire rated and installed in unobtrusive locations such as storage rooms and linen rooms If necessary and required by local officials only any panels located in public accessible areas must be key lockable Recessed fire extinguishers in the corridors are to be in cabinets and frames painted to match the walls if codes will allow Provide intermediate fire doors only as required by code If provided doors are to be held open by magnetic holds linked to the fire system Verify with
42. pool area at all times Verify with local and state codes for additional requirements 112 6 1 No Lifeguard on Duty sign 112 6 2 Posted pool rules and regulations 112 6 3 Hours of operation sign 112 6 4 Maximum capacity sign for pool 112 6 5 Maximum capacity sign for whirlpool 112 6 6 Fifteen minute time limit sign in whirlpool 112 6 7 No Glass in Pool Area sign 112 6 8 Telephone available for emergency calls 112 6 9 Ring buoy or life preserver 112 6 10 Safety hook 112 6 11 First Aid Kit 112 6 12 Safety lighting 112 6 13 No Diving signage Doors 112 7 1 The main pool entry door s and any pool vestibule door leading to pool entry must have a side light adjacent to the door or a window in the door Hardware 112 8 1 The pool entry door must have an electronic lock card reader no later than October 1 2011 All other non emergency doors off the pool if applicable must also have electronic lock card readers 112 8 2 All electronic lock card readers used must be conforming to an ANSI Grade 1 electronic mortise locking mechanism and using a re programmable magnetic key card with a minimum of a low coercivity 600 oersted rating Windows 112 9 1 Aluminum storefront with thermal broke frames Comply with requirements of ANSI AAMA 101 specifications for Aluminum Prime Windows performance class HS DW C20 Window system to meet minimum STC of 35 Finishes All materials must meet or exceed minimum requirements in acco
43. refer to the Hospitality Information Portal in the Marketing amp Advertising section 325 3 1 2 If Franchisee develops a Hotel Specific Twitter page the AmericInn Twitter Toolkit should be referenced during development refer to the Hospitality Information Portal in the Marketing amp Advertising section Hotel Specific social media sites will have the following disclaimer prominently displayed Each Americinn is independently owned and operated Opinions expressed on this website and in any corresponding comments are the personal opinions of the original authors not of AmericInn The content is provided for informational purposes only and is not meant to be an endorsement or representation by Americinn or any other party The Franchisor reserves the right to monitor Hotel Specific social media sites content and the authority to require the Franchisee to remove content found to be objectionable Hotels that cease to be licensed by the Franchisor must terminate all Hotel Specific social media sites immediately Hotel Specific social media activities shall not detract from the goodwill of the Franchisor s brand The Franchisee is to act on behalf of the individual Hotel and not present itself as the Franchisor or a spokesperson for the Franchisor Hotel Specific social media page names and URLs 325 3 7 1 Franchisees must follow the correct usage of Hotel Identification Standards 94 Americinn Brand Standards Manual
44. television service entrance and electric panels are to be located in the equipment room 107 Life Safety Security Systems 107 1 107 2 107 3 107 4 107 5 107 6 January 1 2012 Life safety requirements vary greatly on state and local levels These issues should be reviewed carefully with the local fire and building officials or authorities with jurisdiction to make sure that the Hotel construction is in compliance with all applicable laws and regulations The impact of these local state and federal requirements on the Hotel construction in terms of additional doorways wall material and exiting requirements also need to be fully understood as they will have an effect on the cost of the Hotel In addition OSHA barrier free and ADA requirements are to be carefully reviewed and conformed to All systems are to be inspected and or monitored as required by the local Fire Marshall or authority with jurisdiction Carbon monoxide detectors must be installed wherever gas appliances are located in the Hotel and in accordance with the manufacturer s recommendations Fire Protection System The fire protection system both interior and exterior must be complete This system will include but is not be limited to testing connections fire hydrants communication systems alarm devices emergency lighting city water connection sprinkler heads and piping The system must be approved by the authority with jurisdiction A smo
45. the Franchisee s response sent to the Franchisor s Guest Relations Department Franchisees and employees may not use the Americinn name for their personal URL and or username for their social media page s All URLs and pages with the name Americinn must be used for the promotion of a Hotel and dedicated solely to that use When listing your employer on your personal profile s use proper descriptor reference the Property Identification Standards for further details 95 Americinn Brand Standards Manual 2012 Version 1 400 Information Systems amp Technology For clarifications or questions concerning the Technology Standards contact the IT Department at IT Department AmericiInn 250 Lake Drive East Chanhassen MN 55317 Phone 952 254 5000 Fax 952 294 5001 Email Support AmericInn com The following are referenced in Section 400 Information Systems amp Technology Familiarize yourself with their content and locations Hospitality Information Portal General Manager and Owner portal for all brand communications 401 Data Privacy 401 1 401 2 401 3 401 4 Confidential Information Franchisee or its agents or affiliates may not modify reverse engineer decompile decrypt or disassemble any confidential or proprietary information concerning the use or function of the Central Reservation System CRS property management system Opera Customer Information Systems Interface AmericInn Customer Satisf
46. the current approved display for the loyalty program Each Hotel must post an owned and operated by plaque with current information Must have approved channel letters behind front desk and accent wall paint as specified by Americinn see Section 100 Construction and Design Each Hotel must post check in and check out times Only the Franchisor approved registration card may be used Registration cards may not be customized with the exception of the safe warranty disclaimers as required by vendors Registration card must state exact text disclaimer whether manual or computer generated Disclaimer e Ifthe indicated Company Group fails to pay the full amount of any charges related to my accommodations agree to be personally responsible for paying such charges 53 Americinn Brand Standards Manual 2012 Version 1 e lagree that I am responsible for any personal injuries and property damage including damage to this property caused by me or members of my party including my non registered guests e agree to depart accommodations by the check out time on the date indicated e understand that this property is privately owned and operated under license with Americinn International LLC Americinn International LLC cannot be held liable for the operation and management of this location property e understand the management of this property reserves the right to refuse service to anyone e understand the management o
47. up to 5 of the calendar year These discounted rates must have a discount value equal to or greater than 10 off of the property s Standard Rack rate 409 4 1 Americinn standard discount rates include 409 4 1 1 AAA CAA 409 4 1 2 AARP 409 4 1 3 Senior 409 4 1 4 Military 409 4 2 Americinn standard discounted rates may not be combined into a single rate code Example AAA AARP Brand marketing efforts often target the consumer segments that take advantage of these common rate programs and or discounts It is important for all Hotels to have these discounted rates available to these constituents Each Hotel must maintain their rates and availability a minimum of 365 days in advance 410 Property Management System 410 1 410 2 410 3 410 4 410 5 410 6 410 7 410 8 January 1 2012 Each Franchisee must purchase and operate only the designated Property Management System PMS approved by Franchisor which is currently Micros OPERAXpress The Micros OPERAXpress Property Management System will be used at each Hotel Each Franchisee must purchase and use all Micros OPERAXpress hardware designated by the Franchisor without substitutions Designated hardware and components may require changes or updates from time to time and must be implemented according to the timetables and specifications as set forth by the Franchisor The firewall specified and required by the Franchisor must remain connected and operating at all time
48. 0 with 4 FC at center of guestroom door Corridors are lit mainly by wall sconces and ceiling fixtures Light fixtures are required to be replaced when dated or cracked broken Electrical Provide outlets for cleaning at a minimum of 50 intervals 111 Guest Rooms 111 1 111 2 111 3 111 4 111 5 January 1 2012 Prototype room configurations are included in the AmericInn Prototype Plans and in the Standard Interior Design Packages found on the Hospitality Information Portal Manager Apartments or any permanent residences at a Hotel are not permitted without express prior written consent from the Franchisor If an exterior balcony is added to any guest room the balcony cannot be any less than 6 in depth Balconies are not to have a shared access with other guest rooms unless approved in writing by the Franchisor Doors 111 4 1 Guest room doors are to be paneled solid core 3 0 x 6 8 minimum 20 minute fire rated doors or rated as required by code or authorities with jurisdiction Door thresholds door sweeps door closers and smoke gaskets are required 111 4 2 Bathroom doors are to be paneled solid core doors 3 0 x 6 8 111 4 3 Ifa guest room has a closet doors are required Doors are to be paneled solid core 111 4 4 Connecting room doors are to be paneled solid core 3 0 x 6 8 with 1 throw dead bolts operable from guest room side only with flush plates on the connecting face of each door wi
49. 03 2 203 3 203 4 203 5 203 6 January 1 2012 Each Hotel must participate in the Franchisor sponsored environmental awareness program Each Hotel must adhere to a linen reuse program to be communicated in all guest rooms through the use of an approved natural resources display Labeled recycling containers must be available in a central location and must have a lid with a recycling slot or hole Each Hotel will have a lost and found and will be responsible for tracking recording and inventory management of items Items claimed by guests must be surrendered immediately Unclaimed items must be held for a minimum of 120 days All properties must have a pest control and response program including but not limited to rodents ants bed bugs flying insects bees cockroaches centipedes and silverfish Guest rooms and common areas must be regularly checked for evidence of any pests Housekeepers must respect the Do Not Disturb sign if posted by the guest on the door Guest rooms must be serviced daily except when honoring the Do Not Disturb sign Housekeepers must adhere to the environmental linen reuse program as requested by each guest through the natural resources cards Otherwise linens must be changed each day 50 Americinn Brand Standards Manual 2012 Version 1 203 7 203 8 203 9 203 10 203 11 203 12 203 13 January 1 2012 Employees must not handle any medical devices left in a room without wearing ru
50. 1 6 108 7 1 108 7 1 8 N 108 7 1 9 Two seating groups with fully upholstered lounge chairs sofa tables and lamps Desk chair and desk unit for lobby computer and printer Connectivity Table is recommended The table is to be approximately 42 high accommodate 6 to 8 guests and have a minimum of 6 outlets Minimum of six pieces of artwork with security mounts amp accessories to complement the lobby Brass or chrome metal frames are not permitted Decorative fabric window treatments with a decorative rod and or wood blinds Metal mini blinds vertical blinds and swags are not permitted Silk or live plants trees Plastic plants not permitted Luggage cart with pneumatic wheels two if the Hotel has over 65 rooms A minimum of one lobby computer and printer complimentary to all guests 24 hours per day Refer to Section 400 Information Systems Technology of this manual for hardware and software requirements Digital commercial HD LCD television including a lockout system no later than October 1 2011 A Minimum 32 Widescreen 16 9 LCD screen B High Definition display C ATSC Digital Tuner built in D Pro ldiom HD Content Protection built in and MPEG 4 compression technology Televisions must be connected to a cable system master antenna system or Satellite system that is capable of passing high definition HD content to all televisions m 17 Americinn Brand Standards Manual 2012 Vers
51. 1 9 Window treatment inside mounted 2 wood blinds 109 6 1 10 Digital commercial HD LCD television including a lockout system no later than October 1 2011 A Minimum 32 Widescreen 16 9 LCD screen B High Definition display C ATSC Digital Tuner built in D Pro ldiom HD Content Protection built in and MPEG 4 compression technology Televisions must be connected to a cable system master antenna system or satellite system that is capable of passing high definition HD content to all televisions F Commercial cable system or satellite system is recommended 1 A rooftop antenna is not permitted unless it is screened and approved in writing by the Franchisor prior to installation 2 A ground mounted television antenna is permitted but is to be approved in writing by the Franchisor prior to installation 3 A satellite dish is to be installed on exterior wall not roof top at the rear or end of a Hotel not viewed from the front entry G Remote control must be in view and accessible to guests at all times It is recommended to locate the remote control at the newspaper wall mounted rack H Television must be wall mounted and must be viewable from all tables l All outlets and cable jacks must be located behind the television and all electrical cords hidden Surface mounted conduit or cord covers are not acceptable J Television should be set with closed caption as default K All channels received must be preset and appropriat
52. 111 9 1 Beds 111 9 1 1 111 9 1 2 111 9 1 3 111 9 1 4 Mattress and box springs must be flame retardant to meet local state and federal fire code regulations Overall bed height of 26 minimum and 28 maximum no later than October 1 2011 Bed Base A Solid to floor platform bed base fiberboard or metal with center support leg B Minimum of 7 1 2 high Mattress Boxspring Set A Note The following bed specification must be met no later than October 1 2011 Mattress and boxspring must be sold in sets as stated Verify that you will meet the overall bed height requirement above which includes bed base mattress and box spring A Bed set 1 Americinn Serta Perfect Sleeper two sided 12 4 H with StabLBase Quad Beam Boxspring 7 D 25 Americinn Brand Standards Manual 2012 Version 1 111 9 1 5 111 9 1 6 Note To meet bed height requirements existing properties with 6 to 6 1 2 bed bases must use Serta StabLbase Double Beam Boxspring 9 H in lieu of the Serta StabLbase Quad Beam boxspring stated above Or replace bed bases with current standard B Approved manufacturers labels must be on each bed set C Approved Mattress Sizes Dimensions are Y 1 Queen 60 x 80 2 King 76 x 80 D Approved Boxspring Sizes Dimensions are Ya 1 Queen 59 5 x 79 2 King 37 5 x 79 two Rollaway A Minimum size 3 3 x 6 2 wit
53. 2011 A Minimum 32 Widescreen 16 9 LCD screen B High Definition display C ATSC Digital Tuner built in D Pro ldiom HD Content Protection built in and MPEG4 compression technology Commercial HD LCD including a lockout system Televisions must be connected to a cable system master antenna system or satellite system that is capable of passing high definition HD content to all televisions 1 Commercial cable system or satellite system is recommended 2 A rooftop antenna is not permitted unless it is screened and is approved in writing by the Franchisor 3 A ground mounted television antenna is permitted but is to be approved in writing by the Franchisor 4 A satellite dish is to be installed on exterior wall not roof top at the rear or end of the Hotel not viewed from the front entry G Remote control must be available to guests using the room H Television must be wall mounted but not on a wall shared with a guest room l All outlets and cable jacks must be located behind the television and all electrical cords hidden Surface mounted conduit or cord covers are not acceptable J Television should be set with closed caption as default K All channels received must be preset and appropriately identified Any channel not received must be locked to user access via the commercial master remote mm Mechanical The meeting facility is to have a digital self controlled room central HVAC integrated system adequatel
54. 2012 Version 1 325 3 7 2 Must be approved in writing by the franchisor by sending sent proposed names and URLs to Marketing AmericInn com 325 3 8 All offers posted on your Hotel Specific social media page must be bookable through Americinn com 325 3 9 The photo that represents your Hotel Specific social media page profile picture must be one of the following Americinn logo photo of your Hotel AmericInn approved stock photography or a photo of an amenity No personnel or personal photos are allowed 326 Social Media and Franchisee Employees 326 1 326 2 326 3 326 4 326 5 326 6 January 1 2012 Hotel employees are prohibited from using registered trademarks of Americinn on their own personal social media sites If discussing matters that might be related to work or the Franchisor always disclose the affiliation Be clear regarding working at a Hotel and not being an authorized spokesperson for the Franchisor If contributing to or maintaining a personal blog or website that addresses the company the related industry or the field of professional expertise include a clear disclaimer The content on this site is my own and does not represent the positions strategies or opinions of my employer or Franchisor All AmericInn Hotels must register for TripAdvisor using the authorized Americinn property email address Negative guest concerns posted to TripAdvisor must be responded to within 72 hours with a copy of
55. 322 6 9 322 6 10 322 6 11 322 6 12 322 6 13 Web addresses may not be a variation of the address for the system wide website Generally the Hotel Specific addresses should appear with the word AmericInn followed by the Primary Identifier the Descriptor or State is optional Example www A mericInnChanhassenMN com Upon expiration or termination of the Franchisee s Franchise Agreement the Franchisee s ownership group must irrevocably assign and transfer to the Franchisor all rights title and interest in any domain names and registrations which contain reference to the name Americinn or any of its trademarks Upon transfer of the Franchisee s Franchise Agreement the ownership group must transfer all rights title and interest in any domain names and registrations which contain reference to the name Americinn to the new ownership group with prior written approval by the Franchisor or the Franchisor Upon expiration or termination of the Franchisee s Franchise Agreement the ownership group must deactivate and decommission any Hotel Specific websites that they operate Upon transfer of the Franchisee s Franchise Agreement the ownership group may transfer the Hotel Specific website to the new ownership group with prior written approval by the Franchisor Upon expiration termination or transfer of the Franchisee s Franchise Agreement the ownership group must remove any and all references and links to www Americinn com or thei
56. 4 Wall mounted soap dispenser 108 7 2 5 Recess Stainless steel trash receptacle 108 7 2 6 Dual toilet paper holder chrome finish 108 7 2 7 Double robe hook chrome finish 108 7 2 8 ADA approved pedestal style sink 108 7 2 1 One tank type water closet with water saver devices full ring and a solid shell lid formed plastic lids are not permitted An open face front seat is required in all accessible bathrooms Mechanical The lobby is to have a digital self controlled room central HVAC integrated system adequately sized to service the area and capable of maintaining a 72 degree year round temperature set point Optional Individual PTAC or VPTAC systems with wall mounted digital controlled thermostats are allowed All PTAC or VPTAC units used are to be installed with internally drained condensate lines and are provided by one of the approved manufacturers Amana GE Friedrich LG The sleeves through the wall must be tight fastened per the manufacturer s recommendations and the openings caulked thoroughly Trim around the units may be added with color to match the adjacent walls No two pipe systems are allowed Lighting Ceiling mounted fluorescent light fixtures are not permitted in the lobby or behind the front desk Lobby lighting is to be current and up to date in both the lamps and hardwired fixtures Public bathroom is to have a decorative light fixture Minimum Lighting Foot Candle Requirements Location Level Remarks Lobby 10 0
57. 5 112 6 112 7 112 8 112 9 112 10 January 1 2012 Swimming Pool and Whirlpool Must comply with all local state federal building health and accessibility codes The pool and whirlpool must be gunnite structures with approved copings Steps and handrails are required The pool depth is to be three feet at the shallow end tapering to five feet at the deep end or must meet the local code Markings of the depths and No Diving are to be clearly indicated at the edge of the pool Both the pool and whirlpool are to have complete and fully functioning filtering and cleaning systems and a designated concealed area for equipment and treatment supplies typically located in an adjacent mechanical room Sauna Steam Room Sauna steam room is optional If a sauna or steam room is used the sauna s heating unit is to be a wet stone heater with controls and a timer The sauna walls benches decking and ceiling will be built of cedar The sauna steamroom door shall have a minimum of 50 glass face tempered glass for safety and security purposes The flooring material from the pool area is brought into the sauna or steam room Storage of Chemicals All pool chemicals are to be stored in a designated area This room is to be locked at all times and vented to the outside Eye wash station goggles and gloves are required in the pool chemical area Pool Safety Equipment The following signage and safety equipment is required in the
58. 634 3444 and the caller should ask to notify the AmericInn Location Emergency Response Team ALERT The CRS will then contact the Franchisor s operations team All media inquiries should be referred to the Franchisee ownership or other designated parties M 215 Vendor Relations Policy 215 1 January 1 2012 To insure consistency and to meet the Franchisor s specifications for products and services the Franchisor has an approved vendor program 68 Americinn Brand Standards Manual 2012 Version 1 215 2 215 3 215 4 215 5 215 6 215 7 January 1 2012 Approved vendors agree to produce products and services that meet or exceed the Franchisor s standards All approved vendors will be offered the opportunity to participate at the Franchisor s Annual Convention so they might have direct marketing access to Franchisees The levels of participation range from purchasing a tradeshow booth space to Vendor Partnerships The Franchisor does not guarantee or warrant any product or service provided by any approved vendor Franchisees may use any vendor of their choice as long as that vendor has been approved in writing by the Franchisor and it provides the product or services that meet or exceed the specifications established by the Franchisor The Franchisor reserves the right to review inspect test and approve products or services prior to their production or implementation to insure that product specifications
59. 9 1 1 priority feature to interrupt a line if all lines are in use 119 5 14 9 1 1 alarm with immediate notification to staff of call with room number that placed the call 119 5 15 Free of charge room to room local and toll free calls 119 5 16 Direct out of house dialing 119 5 17 Per extension dialing restriction for long distance local and room to room calls set by console 119 5 18 Answer detection for completed calls only for charged calls made with printed verification of those calls charged Telephone Locations and Specification Requirements All phones must be analog phones and have an ADA compliant handset with volume control 119 6 1 Front desk A Phone system console provided by PBX supplier B Cordless 5 8 GHZ two line phone programmable to the PBX phone system provided by the PBX supplier C ADA TTY typewriter telephone for front desk to be equipped for communication with hearing impaired guests D ADA Kit 1 for ADA compliance Number of kits needed based on number of guest rooms per kit requirement These kits are for the guests to take to their room to communicate with the front desk 119 6 2 Manager s Office A One line access with five button guest service features optional 43 Americinn Brand Standards Manual 2012 Version 1 January 1 2012 T MOOD 119 6 3 Front Vestibule A B 119 6 4 Lobby Area TR TORmMON 119 6 5 Pool Area 119 6 6 Fitness Room A B Direct local a
60. AmericInn Brand Standards Manual 2012 Version 1 x x Welcome to the end of the day Americinn Brand Standards Manual 2012 Version 1 Nocilla 5 100 Design and CONStUTUCUO Micrositios ias aia 6 101 Logo Description amp Qualifications csccssscsscscesssscsecescesscsecsecsessesecsesassecsecaeseeseesesaesaeeesaesaeseseeeesaesaneesersassetes 6 102 Plan Review amp Property Approvalls ccsccssssssssscssssesscsscsscsesseseesecaesensecsesecsecsecaesaceeaesaesassesaesacseteeaesassansesneasentas 7 103 Refurbishing and Product Replacement cecescesesesseseseseeeeseseeeeseseeeeseseeeeeaeseeeeseseeaeaeenaeseeeaeseeeteeseeetateeeeas 11 104 A tieeee seek ae ed either een ee Oe Oe ONS 12 105 Lands O 13 106 Exterior e General Hotel wAc2 icc ees ae bass tected An adi eee Se AN RAN SAA 13 107 Life Safety G SECUrity SVS COMMS tesi ar aea a a a Aa ae sez e aa ae a aaa EE AEAEE eet EH 15 TOBA EEEE EEEE E 16 109 Breakfast Are direanean aataid adea aa aaia aaa ase aias iaaa adaa aia iaaa i ER 19 110 Guest Cordon a e aa CER A e ane a aS 21 111 GUEST ROOMS Aia 22 112 Pooliand Recreation Aa 33 113 FITNESS ROO Miri A A A AA AAA A 36 114 Me ting Facilities tocan 38 115 HOUSE La LA AENA AE E EE EEEE aii 39 116 GUeSt LAU AY ei 40 117 Mii ESERSE RRS ESIET EIEEE EEEIEE EEEE EERE 41 118 Aae lale Re a a Ea a E EE EE EAEE E DEES AA AEE E EE a ecn 42 119 Telephone Syste M kar kn eel ENARRARE NERAN OAR ARE N 43 120 AAA NN 45 121 Furnishing
61. IP will be prepared which includes a time line for completion The PIP is intended to ensure properties maintain an updated design and remain consistent with the brand standards January 1 2012 10 Americinn Brand Standards Manual 2012 Version 1 102 3 102 4 102 5 102 2 2 The Franchisee is not relieved of the responsibility of compliance if there is a failure to identify any specific deficiencies on the PIP generated by the Franchisor It is the Franchisee s responsibility to comply with all Franchisor standards 102 2 3 If any construction is required complete drawings and specifications are to be submitted to the Franchisor for prior written approval If any renovation or product replacement is required to the existing Hotel a design package is required to be submitted for approval including but not limited to layouts furnishing cut sheets and finish locations and samples and specification of all products prior to ordering The current Design and Construction Standards and the Standard Interior Design Packages must be met Failure to comply may result in default under your license agreement Any renovations or improvements made prior to approval may result in the items being required to be removed or modified Variances Request for a variance from the Design and Construction Standards Standard Interior Design Packages Prototype Plans and Project Manual or any other requirements are discouraged If requesting a variance th
62. Installation Guidelines cnccccccniicnnnnnnnn nena 48 200 Opera Suunto na 49 201 A A ANN 49 202 Guest Room Logo Branded Items csccscescsscesesesscseeseesecssseesecaeseeseeaesaeseesesaesaeseesesaeseseeaesaeseeeeeaesansansesereassntas 50 203 HOUSE KOE Pim ita iio 50 204 AROIDEAE ARAE E AE A io a 53 205 eT EO ANa RY ROO LEANE das sal a sat lo ell do 54 206 Indoor Recreation Area t ee ee ee na aera 54 207 AmerticInn Perk Breakfast ni ala ae 54 208 Lobby CommoncA TA ooo dl 60 209 EX a AA ii 62 210 Uniforms and AP pearance Ni A ae Weenie 62 211 Pi do 65 212 A Ad 65 213 Quality Assurance and Compliance ccscsscscesessssccsessecsssecsecseseeseesecasseesecaecaeseesesaeseeseeaesaeseteesaesaesataeeersasensas 67 214 Conrad A A NI a 67 215 Vendor Relations PolicY 0 0ociociicc dde Adve eines 216 January 1 2012 Americinn Customer Satisfaction System ACSS and Guest Relations Americinn Brand Standards Manual 2012 Version 1 217 Splash Bay AVUI A A 70 218 American Automobile Association AAA occcciciininnnncnncm 71 S00 SAS MAR A AA 72 301 Hotelildentification ii A a 72 302 Col iia RR 73 303 NO 73 304 A NO 74 305 Secondary Logos 306 Logo USO iii di 307 A eraa perai aAa papaseaan ia araoa aa aaea a pa ne Naan An SIAN Anes 76 308 Legal Matten stane olas 77 309 Toll free Phone Numbers and Website URLS eececesssceseeseeeeeeeeeeseseeeeseseeenseseseeseseeecseeeeaeseeecaeaasetaeaeeetanaeeeas 77 310 Loyalty
63. Pool Guest Laundry Vending Elevator etc located throughout the Hotel 120 5 2 3 Informational signs stating items such as ID Required with all Transactions Discounts Honored at Check In Only Convenience Aids for Hearing and Physically Impaired etc located at the front desk Interior Signage Specifications Signage must be up to date and consistent throughout the hotel The entire signage package must meet federal state county local and accessibility laws and codes Approved vendor for interior signage is Sign Source Inc at 952 908 9108 120 6 1 Room Numbers 120 6 1 1 Minimum overall size of 4 wide x 2 75 high x 125 thick 120 6 1 2 Digitally printed faceplate with raised text and Braille Braille color must match faceplate color or be clear in color 120 6 2 Public Area Signage Public Room Identification and Directional Signage 120 6 2 1 Sizes will vary 120 6 2 2 Digitally printed faceplate with raised text and Braille for all required ADA signage Braille color must match faceplate color or be clear in color 120 6 3 Limited Liability Law and Evacuation Plan 120 6 3 1 Limited Liability Law and Evacuation Plan can be combined on one sign 120 6 3 2 Sizes will vary but recommended to be 8 5 x 11 120 6 3 3 Printed on vinyl then mounted to styrene or equal with a minimum thickness of 1 32 120 6 4 Informational Signs 120 6 4 1 Printed or engraved on a plastic vinyl or meta
64. S toll free number is 800 634 3444 309 3 2 The group sales CRS Toll free number is 888 814 7014 77 Americinn Brand Standards Manual 2012 Version 1 309 4 309 3 3 These toll free numbers should always be the same size or larger than the Hotel s front desk number 309 3 4 The group sales toll free number must be used on all relevant group focused marketing and advertising materials Website URLs 309 4 1 The brand URL or Hotel micro site URL must appear on all marketing and advertising materials 309 4 1 1 Brand URL Americinn com or www AmericiInn com 309 4 1 2 Hotel URL AmericlInn com Hotels ST Property Identification or www Americlnn com Hotels ST Property Identification 309 4 2 These Brand URL or Hotel URLs should always be the same size or larger than the Hotel Specific Website URL if approved 310 Loyalty Program 310 1 310 2 310 3 January 1 2012 Participation in the Easy Rewards by Americlnn loyalty program the Program is mandatory at all Hotels effective as of March 16 2010 Easy Rewards by Americinn Online Loyalty System Easy Rewards Online 310 2 1 Easy Rewards Online is located at http ERonline Americlnn com 310 2 2 Different levels of access to Easy Rewards Online will be granted to Hotel personnel based on his her position with the Hotel 310 2 3 The Franchisee is liable for actions taken by the Hotel Owner Hotel General Manager and Hotel Employees within Easy Rewa
65. Sales amp Marketing of this manual 101 2 The following are qualifications to use the Americinn and Americinn Hotel amp Suites logos and classifiers 101 2 1 Americinn To qualify to use the Americinn logo it is not a requirement to have suites If suites are incorporated they must follow the criteria for the Franchisor approved suites as specified in 101 4 along with all standard room requirements 101 2 2 Americinn Hotel amp Suites To qualify to use the AmericInn Hotel amp Suites logo and classifier a minimum of 5 of all guest rooms not including the hospitality meeting room must be a Franchisor approved suite As an example a 75 unit Hotel must have at least four suites to qualify to use the Americinn Hotel amp Suites logo Fractions of room count percentage calculations must be rounded up 101 3 Upon transfer or re licensing of a Hotel the Franchisor reserves the right to require the designation of the Hotel to change to AmericInn or Americinn Hotel amp Suites 101 4 For a guest room s to be considered a Franchisor approved suite one of the following criteria must be met January 1 2012 6 Americinn Brand Standards Manual 2012 Version 1 102 Plan Review amp Property Approvals 102 1 January 1 2012 New construction and additions Each Franchisee will submit to the Franchisor the construction documents for the proposed Hotel that have been prepared and stamped by professiona
66. aced no later than October 1 2012 Shades shall be hard back off white linen fabric Pleated and hard vinyl pleated shades are not permitted Lamps are to have an updated residential look 111 9 8 1 Lamps on nightstands by bed A Minimum height 28 B Required to have an electrical outlet in base C Rocker base switch January 1 2012 30 Americinn Brand Standards Manual 2012 Version 1 111 9 8 2 111 9 8 3 111 9 8 4 111 9 8 5 111 9 8 6 111 9 8 7 111 9 8 8 D Weighted base Lamp on Chest of Drawers Shelf Cabinet Unit A Minimum height 28 maximum height 30 B Required to have an electrical outlet in base C Rocker base switch D Weighted base Lamp on desk A Minimum height 28 maximum height 30 B Required to have two electrical outlets and a data port RJ45 in base C Rocker base switch D Weighted base Upgraded table lamp on end tables in suites A Minimum height 29 B Rocker base switch C Decorative residential look D Standard table lamp same as nightstand or chest of drawers not permitted Wall mounted lamp at desk A Required to have two electrical outlets and a data port RJ45 in wall base B Rocker switch C Cord cover to match lamp finish minimum of 24 long D Fixed arm Double wall mounted lamp between beds A Required to have two electrical outlets in wall base B Rocker switch C Cord cover to match lamp finish minimum of 24
67. action System loyalty program or other programs or services All guest and Franchisee information that is obtained as part of the CRS property management system Opera Customer Information Systems Interface AmericInn Customer Satisfaction System loyalty program or other programs or services must remain confidential Neither the Franchisor nor any Franchisee may transfer sell copy disclose or allow any person s firm or entity to view or access this information for any reason except as may be required by a court of law Guest information may be used by the Franchisor or the Franchisee for the purpose of marketing as allowed by applicable laws Guest data and credit card information must be protected and safeguarded to insure privacy protected from theft piracy or unauthorized use Franchisee will inform all employees of their obligations concerning this requirement The Franchisor must be notified immediately upon discovery of any prohibited use or disclosure of confidential or proprietary information or any breach of these obligations and will cooperate fully to prevent further prohibited use This includes but is not limited to registration cards credit card receipts and guest lists Data Use and Ownership Guest information and data may be used for legitimate business purposes by the Franchisor to provide analysis of guest history buying patterns and for marketing amp sales purposes Guest data and information remains the property and
68. ance of the Hotel s obligations under its Franchise Agreement and fail to timely cure the default after receiving written notice from the Franchisor Additionally the Franchisor may terminate or suspend participation in the CRS and Reservation Services in the event of a default in the payment or performance of the hotel s obligations under Section 408 15 If after termination or suspension of the Hotel s participation in the CRS and Reservation Services the Hotel cures its defaults the Franchisor will reinstate the Hotel as a participant upon the payment of a 1 500 reinstatement fee All reservations booked through the CRS will be confirmed by AmericInn Central Reservations based upon standard hotel non guaranteed and guaranteed policies or such other policies as agreed to from time to time by the Hotel and the Franchisor in writing Guaranteed reservations shall be confirmed by credit card or other accepted method of payment guarantee agreed to by the Franchisor and the Hotel The Franchisor makes no representation or warranty concerning credit card guarantees including without limitation the authority of the person to use such card or the availability of credit thereunder The Hotel shall honor all reservations for the Hotel transmitted from or through the CRS including without limitation the room rate room type arrival date and departure date provided however that the Hotel shall not be obligated to honor any reservations that are cont
69. and supported for the following browsers Microsoft Internet Explorer 6 0 and above Firefox 3 0 and above Safari 4 0 and above and Google Chrome 5 0 and above 405 3 Wireless access from smartphones must be available 405 4 Internet connectivity and associated functionality must be provided and supported for the following network cards IEEE 802 1 Ethernet compliant internal or PCMCIA network card or 802 11b or 802 11g or 802 11n wireless card where applicable 405 5 For liability reasons Hotel staff should never touch or attempt to assist a guest with their computer 406 Administrative Network 406 1 An administrative local area network LAN between the manager s office and the front desk is required for the OPERAXpress property management system and access to the CRS for network details see the OPERAXpress hardware specification 406 2 The administrative local area network must be secured from the HSIA service for the guests 407 Equipment 407 1 All equipment must be commercial grade no consumer grade equipment is allowed e g D Link Linksys Netgear 408 Central Reservation System 408 1 Each new Franchisee must register their Hotel s with the CRS 90 days prior to the scheduled Hotel opening to provide pre opening reservation services 408 2 Each Hotel must submit photos to the Franchisor s marketing department of all room types 408 3 All un sold or un reserved rooms must be made available by the Hotel for sale thr
70. ants 210 2 2 1 210 2 2 2 Shorts 210 2 3 1 Belt 210 2 4 1 Shoes 210 2 5 1 Socks 210 2 6 1 210 2 6 2 Breakfast Attendant 210 3 1 210 3 2 Apron 210 3 1 1 Shirts Women Light blue dress blouses or pressed collared light blue shirts Laundered and pressed All Seasonal option Warm weather Navy blue pressed or wrinkle free polo shirt A plain white t shirt may be worn under the uniform shirt At minimum the bottom button of shirt must be buttoned and the shirt tucked in Seasonal option cold weather A color coordinated turtleneck under or sweater over shirt Note The wearing of any promotional t shirts must be approved by Americinn Exposed mid drift or lower back is not allowed All Khaki or black flat or pleated front pants Slacks must fit conservatively must have belt loops creases Belt must be worn No jeans corduroys cotton baggies cargo pants pedal pushers Capri stirrup stretch pants or tight fitting stretch materials Pants must be pressed or wrinkle free No stitched pockets No holes obvious stains or frays Women Khaki or black wrinkle free skirt within 2 above or below the knee No jean corduroy or patterned plaid striped or checked skirts No stitched pockets Laundered and pressed Elastic waist or maternity jumper may be worn as appropriate All No shorts allowed All A coordinated colored belt is required if the pants or skirt are made with belt loops All
71. applicable the laundry and storage room and the lobby area with its adjacent rooms Americinn Brand Standards Manual 2012 Version 1 102 1 2 5 102 1 2 6 102 1 2 7 102 1 2 8 102 1 2 9 January 1 2012 Show each of the guest room types that will be in the building including furniture bathroom fixtures and whirlpool Label each unit with an appropriate letter Indicate by dimension the sizes of all rooms and features including equipment in the rooms Show dimensions for construction layout and framing materials including locations in the walls and on the floors Elevations A mu Interior elevations of walls with built in or permanently affixed fixtures including guest rooms pool lobby laundry and all other areas for clarity of intent Elevations of each type of bathroom including but not limited to locations by dimension of all of the bathroom equipment including grab bars towel shelves mirrors shower curtain rods tile locations lavatories and light fixture In the accessible bathrooms show mounting heights of shower controls and ADA seats Elevations of the front desk inside and out with drawer and storage cabinetry Include the breakfast room fireplace and other major elements Laundry shelving and storage including equipment locations Provide sufficient detail to show the design intent and character of the Spaces Reference all sections through elevations to larger scale details Exterior e
72. approved by the Franchisor prior to being published or printed Send the proof to the Franchisor at Marketing AmericInn com 314 2 Americinn Marketing on Demand AMOD System The AmericInn Marketing on Demand AMOD system is an online based tool that facilitates the creation personalization and ordering of a variety of materials Most branded marketing materials are available on the system The use of the system is completely free of charge and available to all Franchisees 314 3 Access to AMOD is available through the Hospitality Information Portal Each Individual property page has a link located near the bottom of the page that leads directly to AMOD 314 4 All items not found in AMOD or that need more customization than AMOD allows can be designed by the AmericInn Graphics Department or other approved vendors The request forms for these items are located on the Hospitality Information Portal in the Marketing amp Advertising section under Graphic Services Request Forms 314 5 The Franchisor encourages Hotels to submit and use any quality images must be at least 300 dpi they may have of their Hotel To have additional property images loaded to the system please send them via CD only to the Franchisor 250 Lake Drive East Chanhassen MN 55317 314 6 For more information reference the AmericInn Marketing On Demand User Manual found on the Hospitality Information Portal under Marketing amp Advertising 314 7 Hotel Collat
73. asters 117 4 3 Adequate locking file cabinets under work surface 117 4 4 Bulletin board and key cabinet on wall is optional 117 4 5 Fabric window treatment or blinds are required on exterior windows 41 Americinn Brand Standards Manual 2012 Version 1 117 5 117 6 117 7 117 8 Casework Work surface and shelving Mechanical The office is to have a digital self controlled room central HVAC integrated system adequately sized to service the area and capable of maintaining a 72 degree year round temperature set point Optional Individual PTAC or VPTAC systems with wall mounted digital controlled thermostats are allowed similar to the guest rooms All PTAC or VPTAC units used are to be installed with internally drained condensate lines and are provided by one of the approved manufacturers Amana GE Friedrich LG The sleeves through the wall must be tight fastened per the manufacturer s recommendations and the openings caulked thoroughly Trim around the units may be added with color to match the adjacent walls A thermostat control must be accessible to the guest No two pipe systems are allowed Lighting Fluorescent overhead and task lighting at work surface Minimum required foot candle FC level is 50 0 100 0 Electrical Refer to Section 119 Telephone System of this manual for phone and jack requirements Multiple RJ45 data ports are required in the office Refer to Section 400 Information Systems amp Technology
74. at 15 above the top of the nightstand to bottom of back plate Cord covers on all wall mounted lamps should be installed over cord from bottom of back plate down toward the finish floor 121 3 Guest Room Window Treatment A B C Wall mounted drapery hardware securely using appropriate fastening devices Drapery is to hang 3 below window opening and 3 above window opening Drapery is to have 3 returns which wrap around each end of the drapery rod the full three inches extending from the drapery rod to the wall The last hook of the drapery next to the wall goes into an L hook which is fastened to the wall Drapery is to overlap 3 in the center when closed The first pleat at the center of each drape goes on the master carrier in the center of the drapery rod After drapery is hung the lining between pleats must be brought forward and creased between two pleats to assure proper drapery hang Finger pleat each pleat into place Wall mount cornice boards securely using manufacturer s recommended fastening devices for the wall material Bottom of cornice board is to hang 2 below the metal frame of the window 121 4 Artwork amp Framed Mirrors A 3 N m 121 5 Signage January 1 2012 Artwork is to be on the guest room side of the bathroom wall versus over the headboard Follow specifications in Guest Room Section Artwork centered over sofa should be between 8 to 12 above top of the sofa Measurements are based o
75. ation Services Each Hotel must also pay the Franchisor for GDS IDS Internet distribution system pass through fees that will be invoiced separately The Franchisor s monthly invoice shall reflect reservation fees and GDS IDS pass through fees based on the reservation s arrival date Pegasus fees shall reflect the reservation s booking date The Franchisor shall invoice the Hotel for all such fees and all due and payable amounts shall be paid by the Hotel to the Franchisor within 30 days after receipt by the Hotel of such invoice The Franchisor reserves the right to modify the fees to reflect any changes in the pass through fees as they may be applied to the CRS by third party reservation services providers at the beginning of an annual calendar period except that the Franchisor shall first provide a 30 day advance written notice of any such changes to the Hotel The Franchisor shall pass on to the Hotel the increased or decreased GDS IDS pass through fees as they are passed to the Franchisor If the pass through amount increases the Franchisor will not add any service fee or other fee to the actual increased fee amount received from the GDS IDS If the pass through fee amount decreases the Franchisor shall reduce the pass through fee accordingly in the next scheduled invoice cycle or as is practical The Franchisor may terminate or suspend the Hotel s participation in the CRS and Reservation Services in the event of default in the payment or perform
76. ations calculations schedules and certification by a registered structural engineer licensed to practice in the locality of the building The following are approved structural building systems wood frame construction masonry and concrete metal studs and structural steel systems or a combination thereof Refer to Section 102 Plan Review amp Property Approvals in addition to the current prototype plans and specifications for additional detail 102 1 2 11 Mechanical A These documents must include but are not limited to a complete set of drawings showing all equipment equipment piping systems and system piping ducts floor and wall penetrations with appropriate fire protections of openings and isometrics of water gas and vent piping with specifications calculations and schedules No mechanical piping is to be shared with another guest room All documents must be certified by a registered mechanical engineer licensed to practice in the locality of the Hotel 102 1 2 12 Electrical A These documents must include but are not limited to a complete set of drawings showing all main feeds wiring runs panels safety devices light fixtures circuiting loads and installation schematics Include all guest room device locations outlets TV data phone life safety and hearing impaired device location Include specifications schedules of fixtures wiring schedules and equipment All documents must be certified by a licensed electrical e
77. b section labeled Interior Signage Specifications Approved vendor for interior signage is Sign Source Inc 952 908 9108 120 5 1 Required signage and locations 120 5 120 5 120 5 120 5 120 5 120 5 120 5 120 5 120 5 120 5 1 120 5 1 120 5 1 120 5 1 120 5 1 120 5 1 120 5 1 120 5 1 1 1 1 2 Vox Au WwW le il Check in check out hours sign located at or near the front desk The sign is not permitted on the back wall Pool hours sign located on the corridor side of the pool entry door This is in addition to the pool identification sign with Braille listed below Americinn Perk breakfast hours sign located in the breakfast room 10 AmericInn Perk logo sign located on the chalk board 18 AmericInn Perk logo signs located at the coffee station Pool safety signage as provided by pool supplier Exercise equipment safety signage as provided by equipment supplier Guest room numbers at each guest room See note below for location Restroom sign at all public restrooms and any employee restroom See note below for location Required elevator signage Provided by elevator supplier Stair sign located at all staircases behind doors See note below for location Floor identification signage in stairwells as required by the Fire Marshall After Hour Entry Pick up Receiver sign located at phone receiver in front entry vestibule Room identification signage f
78. bber gloves use tongs to move these items Items must be disposed of properly and safely using bio medical disposal products Goggles gloves mask and a protective apron must be worn when handling linens towels or other items that may contain bodily fluids to protect against the transmission of blood borne pathogens Americinn recommends that the housekeeping cart be placed in front of the door to bar immediate access while cleaning a guest room and to indicate housekeeper is working in the room Door should be propped open Do not enter or clean a guest room while a guest is present Employees should never reach under a mattress without first lifting up the edge and checking to be certain that there are no sharp objects underneath Keep all cleaning fluids tightly capped Entering a guest room A Knock 1 Before entering knock at the door and say Housekeeping If no answer is heard wait a moment knock again and repeat Housekeeping If there is no response insert your key card then knock again as you open the door slightly and repeat Housekeeping Each room must be treated as if it is occupied when you enter it to avoid accidentally walking in on our guests B Doors must be propped open with a wedge Do not use cleaning rags hangers linens or any other item not intended to prop open doors and pull housekeeping cart across the open door while working in a guest room C Atleast one light fixture must light up when you f
79. be provided in the room One cup coffee makers are only allowed if four servings of coffee are provided Generic white foam or paper cups are not allowed See Section 100 Construction amp Design of this manual for more information A disposable laundry bag must be provided in every guest room Each bed full queen king sofa sleeper etc installed in a guest room requires two sets of towels per bed A towel set includes a washcloth hand towel and bath towel Whirlpool rooms require an additional two bath towels and one bath mat on or near the whirlpool Each Hotel must have twelve channel basic cable television coverage which includes ABC CBS NBC FOX CNN ESPN The Weather Channel and five additional channels High Definition HD signal must be provided with 32 LCD televisions and if HD is available to the property Free standing converter boxes are not allowed within guest rooms A minimum of two ashtrays must be provided in each smoking room A minimum of two rolls of toilet paper and one box of facial tissue must be provided in every guest room Direct dial long distance service must be available from every guest room Toll free calls and local calls must be available at no charge TV channel listings must appear in the in room guest services directory See Section 300 Sales amp Marketing for more information 49 Americinn Brand Standards Manual 2012 Version 1 201 16 Iron and ironing board in all guest rooms m
80. bership number in his her profile in the Property Management System or his her profile in the Opera Customer Information System brand database and 78 Americinn Brand Standards Manual 2012 Version 1 310 4 310 5 January 1 2012 310 3 4 310 3 3 4 Checking out a guest that does not have his her membership number in his her profile in the Property Management System or his her profile in the Opera Customer Information System brand database 310 3 3 5 If multiple profiles exist for a member the profile with his her membership number must be used iftdetefmined not tolbe the same person Hotel staff may enroll individuals in the Program if not already a member utilizing either one of the following methods 310 3 4 1 By issuing a membership card to the guest and by adding the membership number pre printed on the card into the guest s profile in the Property Management System Benefits Provided by Hotels to Members 310 4 1 310 4 2 310 4 3 310 4 4 Note These benefits will not be publicized to members Hotels must pre register all members of the Program prior to the member s arrival and check in The definition of Pre register is to complete the following processes for members prior to member arrival 310 4 1 1 Determine the availability of a room type upgrade 310 4 1 2 Assign a room 310 4 1 3 Note any special requests on the reservation 310 4 1 4 Print registration card and 310 4 1 5 Prepare a
81. cInn monthly invoice Each Franchisee will be invoiced by the Franchisor for Program fees on or about the 10 day of each month for the prior month s activity The invoice will include the total charges for the Program fees for the prior month less the total credits for Easy Rewards by Americinn room voucher s applied by members against their folio amount for stays at that Franchisee s Hotel s during the prior month The monthly invoices are payable by the Franchisee upon receipt Hotels must access Easy Rewards Online to review invoice detail Loyalty Program Collateral 310 9 1 The collateral pieces identified below are required to be displayed in the locations set forth 310 9 1 1 Program Stanchion with Rack Card Must be the clearly visible on the front desk with the current approved artwork for the Program 310 9 1 2 In Room Guest Services Directory Inserts The Program insert must be present in the In Room Guest Services Directory Specific requirements for the binder and inserts can be found in the AmericInn In Room Directory Standards 310 9 1 3 Table Tents Must be clearly displayed on every table within the AmericInn Perk Breakfast Area and Lobby Computer Station and or business center 310 9 1 4 All collateral for the Program for use at a Hotel can be ordered at no charge on the Americinn Marketing on Demand AMOD System 81 Americinn Brand Standards Manual 2012 Version 1 310 10 Transition from the INN Pressiv
82. ccess key card s for members 310 4 1 6 Upon a member s arrival the Hotel must obtain member signature on registration card and secure payment information for check in Upon member request Hotels must provide members with a minimum of one hour late check out with no additional charge Upon member request Hotels must provide members with a minimum of one hour early check in with no additional charge Based on availability Hotels must offer an upgrade to the next room type at no additional charge at the time of check in Program Fees amp Member Points 310 5 1 310 5 2 310 5 3 310 5 4 310 5 5 Charges for Program fees commence upon the later of March 16 2010 or the effective date of the franchise agreement for the Hotel and will continue thereafter through the term of the agreement Points are awarded to members and Program fees are charged to the Franchisee after check out A stay is defined as the total number of consecutive nights spent at the same participating Hotel regardless of whether the guest checks out and checks back in again Except as hereinafter set forth each Franchisee can only be charged one Point per room per night per member for a maximum of three rooms and three Points per night per member at the same Hotel At the time of check out rooms must be in the member s name and include their membership number Each Franchisee must pay monthly Program fees to the Franchisor based on eligible n
83. ce in the operation of the CRS All reports shall be provided at the sole cost and expense of the Franchisor and at no cost to the Hotel unless otherwise specifically negotiated RESmatrix Training The Franchisor shall provide or cause to be provided training services via Internet access to designated employees of the Hotel to enable such employees to effectively use the CRS and Reservation Services The training shall be provided at such times as are mutually agreed upon by Hotel and the Franchisor If the Hotel requests training in any manner other than that described above such as onsite training at the Hotel location or any other location such training and travel expenses of the Americinn Central Reservation staff shall be paid by the Hotel The cost of travel and lodging for the Hotel s employees to attend such training shall be at the Hotel s expense For forty five days following training the Franchisor shall provide transitional assistance to designated employees of the Hotel trained previously RESmatrix Support Following the forty five day training assistance period the Franchisor shall provide both toll free and email support to designated employees of the Hotel at no charge 100 Americinn Brand Standards Manual 2012 Version 1 408 14 408 15 408 16 408 17 408 18 408 19 January 1 2012 The Franchisor shall provide at no additional cost to the Hotel a toll free telephone and an Internet e mail service which will
84. code Exterior corridors are not permitted Finishes All materials must meet or exceed minimum requirements in accordance with NFPA standards state county and local fire and building codes 110 6 1 Walls Painted gypsum board with a textured finish and 6 chair rail or gypsum board with Type II vinyl wallcovering Painted exposed block walls are not permitted Paint walls other than white and remove wallcovering border stenciling no later than October 1 2012 110 6 2 Floor Carpet must have a minimum 36 oz face weight multi level cut loop solution dyed Branded yarn nylon 1 10 gauge 12 stiches per inch action back with fiber locking capabilities commercial anti soil stain protection installed over a separate nine pound density urethane pad 32 oz synthetic felt pad or a 60 oz rubber cushion Attached pad is acceptable Rebound pad is not permitted Installation is to be with tackless strips or double stick Installation option is to direct glue the carpet eliminating the pad This is permitted in public areas only Installation methods must follow manufacturer s recommended methods The carpeting is to be laid with a minimum of cross seams and recommended to have a pattern and or multi colored to minimize the visibility of staining soiling and traffic wear 110 6 3 Base 6 high carpet base serged or bound 4 wood base is optional Vinyl base is not permitted 110 6 4 Ceiling painted ypsum board smooth or te
85. corners and at every seam width Must meet local state and federal fire codes and must comply with NFPA 701 vertical test Ji Heavy duty commercial hardware 111 9 5 2 Cornice Board F ramm A Enclosed top is required to prevent light from entering the guest room B Minimum height 8 maximum height 12 with returns to the wall and board face length to clear drapery C Wood cornices to match casegoods are recommended Fabric is optional and must meet local state and federal fire codes and must comply with NFPA 701 vertical test 111 9 5 3 French door drapery treatment is recommended if applicable A Rod pocket gathered top and bottom with no headers B Fire retardant shear non laced fabric self lined C 300 fullness D Cafe style commercial grade rods to be mounted with minimum of 3 4 clearance on the wood above and below the glass area of the door Casegoods All casegoods shall be freestanding unless otherwise noted All units shall have wood drawer fronts unless drawer face is flush with base unit wood edges and corners excluding back hi laminate tops brushed chrome nickel hardware asegoods must be 14 years old or newer Brass hardware is not permitted 111 9 6 1 Headboards A Size 36 h to 41 h length to fit the width of the bed B Unit shall be wall mounted securely per manufacturer s recommendations C Mounting of headboard is to be centered over bed and bottom of headboard i
86. dows in addition to the required mechanical lock on the window 108 6 Finishes All materials must meet or exceed minimum requirements in accordance with NFPA standards state county and local fire and building codes 108 6 1 Lobby 108 6 1 1 Walls Painted gypsum board with a smooth or textured finish or 20 oz commercial grade wallcovering Exposed painted block walls are not permitted Paint walls other than white and remove wallcovering border stenciling no later than October 1 2012 108 6 1 2 Floor Carpet must have a minimum 36 oz face weight multi level cut loop solution dyed Branded yarn nylon 1 10 gauge 12 stiches per inch action back with fiber locking capabilities commercial anti soil stain protection installed over a separate nine pound density urethane pad 32 oz synthetic felt pad or a 64 oz rubber cushion Attached pad is acceptable Rebond pad is not permitted Installation is to be with tackless January 1 2012 16 Americinn Brand Standards Manual 2012 Version 1 108 7 January 1 2012 108 6 1 3 108 6 1 4 strips or double stick Installation option is to direct glue the carpet eliminating the pad This is permitted in public areas only Installation must follow manufacturer s recommended methods The carpeting is to be laid with a minimum of cross seams and recommended to have a pattern and or be multi colored to minimize the visibility of staining soiling and traffic wear Slip resistant til
87. e fonts are legible and visually engaging Minion Lucida Sans and Lucida Grande and variations of these fonts are the approved type fonts You may use any weight or style within these fonts Please use only these approved fonts Contact the Franchisor s Marketing Department at Marketing Americinn com if you do not have access to these fonts Samples 73 Americinn Brand Standards Manual 2012 Version 1 Minion abcdefghijkImnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ 123456789 amp Lucida Sans abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ 123456789 amp Lucida Sans Grande abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ 123456789 8 304 Primary Logos 304 1 Standard Logo i e Can Logo 304 1 1 The Standard Logo should never appear smaller than 3 4 from side to side 304 1 2 The colors that comprise this logo are 304 1 2 1 2 color logo versions include PMS 540 Blue and PMS 704 Red 304 1 2 2 1 color version Black 304 2 The Letters Stars Logo i e Channel Logo 304 2 1 The Letters Stars version is typically used in instances where printing space is limited to less than across 304 2 2 The different colors that can be used for this 1 color logo are Black PMS 540 Blue PMS 704 Red or White when reversed out of a solid or dark color x x K x Americinn Americinn Americinn Wenas nin 305 Secondary Logos 305 1 Splash Bay Adventure Logo 305 1 1
88. e CRS by third party service providers The CRS shall be used to provide Reservation Services including new reservations changes and cancellations Central reservation services include a call center to answer and process reservation inquiries via branded toll free telephone numbers a web based tool for processing online reservations and connectivity to GDS for Travel Agent and Online Travel Agent OTA reservation processing Reservations changes cancellations and other messages from and through the CRS shall be transmitted directly to each Hotel via PMS interface or such other system reasonably prescribed by the Franchisor Each Hotel shall at its expense provide or cause to be provided the reservation receiving system and the system for transmitting specific Hotel information to the CRS with respect to the Hotel including but not limited to all equipment hardware and software and telecommunications equipment and lines if required All expenses of servicing and maintaining such equipment and all costs associated with necessary software and related items to receive reservations changes cancellations and other messages from the CRS to each Hotel and to transmit specific Hotel information from the Hotel to the CRS shall be paid by each Hotel and shall not be the responsibility of the Franchisor In the event of an Internet outage fax transmission of reservations by the CRS toa Hotel requires each Hotel to maintain an operable fax machine The Hot
89. e Club IPC Program 310 11 310 10 1 Hotels cannot accept completed IPC voucher cards as a credit to a folio amount for a check out 310 10 2 Hotels cannot accept or submit INN Pressive Club Easy Rewards Stamp Exchange Forms on behalf of Program members Modification Suspension and Termination of the Program 310 11 1 The Franchisor reserves the right at any time in its sole discretion with or without notice to suspend or modify the Program including these brand standards in whole or in part to modify limit or suspend any Program offers and or the use or redemption of Points in any respect to change Program fees to change the charges for discretionary Points to modify or change redemption procedures including the number of Points required for particular rewards and to modify limit or suspend the accrual of Points including but not limited to imposing time limits and changes in Point values In addition the Franchisor reserves the right in its sole discretion to terminate the Program upon 120 days prior notice to all active members and Franchisees or in the case of termination where the Program is replaced by a similar program immediately upon notice to all active members and Franchisees In the event of such a termination of the Program Points that are not redeemed by the termination date of the Program will be forfeited and may not thereafter be redeemed 310 12 Easy Rewards Member Services Contact Information Maili
90. e Franchisee along with any further comments Addendums or changes to the approved final drawings shall be submitted in writing to the Franchisor for prior written approval before implementation If the final plans and specifications do not meet the standards they will be returned with a review letter and notations for completion and resubmission by the Franchisee It is in the best interest of the Franchisee to make sure the corrections are made to the documents to avoid delay of construction or termination of the Franchise Agreement The final construction and FF amp E documents are to include but are not limited to the following items NOTE ALL DRAWINGS ARE TO BE CROSS REFERENCED AND INCLUDE ADEQUATE SCHEDULES AND NOTATION FOR CLARITY THESE ARE TO BE THE CONSTRUCTION DOCUMENTS AND WILL BE REVIEWED AS SUCH The documentation below must be prepared and certified by a licensed architect and engineer registered in the state and municipality where the Hotel is located Americinn Brand Standards Manual 2012 Version 1 102 1 2 1 Site Plan 1 50 0 or larger scale A B C Existing Contours tied to an established and identified benchmark Proposed Contours tied to same benchmark as above Spot elevations of specific features floors walks curbs bituminous surfaces catch basins storm sewers and stoops outside all exterior doors Accessible parking locations and associated ramped curbs meeting applicable codes and the r
91. e Franchisor shall have no liability for interruption or loss of connectivity disruption or inaccuracy of data loss of use loss of revenue loss of sales power outage or loss of two way interface due to software hardware or any third party provider Warranties and support are available by specific third party hardware and software vendors 96 Americinn Brand Standards Manual 2012 Version 1 403 High Speed Internet Access HSIA Specifications 403 1 403 2 403 3 403 4 403 5 January 1 2012 In order to provide reliable hospitality grade Internet access to its guests all Hotels must enter into a written agreement with a high speed Internet access HSIA provider that meets all of the requirements specified in this document HSIA must be provided as a complimentary amenity All new Hotels will be required to provide HSIA to their guests when they open There are two components to providing HSIA for guests 403 2 1 Internet Connection First a connection to the Internet must be obtained through an ISP Internet service provider There may or may not be an initial installation and or start up fees from the ISP but there will be a monthly fee to provide the service It is recommended that you select an ISP that does not require a long term commitment since Internet access rates change frequently 403 2 2 Local Area Network LAN The second component required is a local area network inside the property which will distribu
92. e bottom button of shirt must be buttoned and the shirt tucked in Exposed mid drift or lower back is not allowed Laundered and pressed 210 4 2 Pant Option 210 4 2 1 Khakis cargo pants may be substituted for scrub bottoms No jeans corduroys cotton baggies pedal pushers or tight fitting stretch materials Pants should be pressed or wrinkle free All articles must be in good condition with no discoloration on tops or bottoms 210 4 3 Shoes 210 4 3 1 All Clean tennis shoes or closed toe shoes should be worn No sandals clogs flip flops or sling backs allowed Maintenance 210 5 1 Shirts 210 5 1 1 All Navy polo or Oxford shirt in either long or short sleeves 210 5 2 Pants 210 5 2 1 All Khaki pants 210 5 3 Shoes 210 5 3 1 All Clean shoes work boots or tennis shoes may be worn No sandals or other casual shoes allowed Splash Bay Adventure Attendant 210 6 1 4 Footwear should be appropriate to the pool area sandals or deck shoes Sales Marketing staff 210 7 1 1 As outlined for General Manager Other office staff 210 8 1 1 As outlined for Front Desk Staff Appearance Americinn employees may not wear excessive jewelry make up or piercings while on duty 210 9 1 Name Tag 64 Americinn Brand Standards Manual 2012 Version 1 210 9 2 210 9 3 210 9 4 211 Personnel 210 9 1 1 All Americinn approved logo name badges first name only engraved or clear label background with black lettering must
93. e licensee must submit in writing a detailed description of the request and the reason for the request The Franchisor will respond in may laeat or TENA the variance Field Audits The Franchisor will periodically visit or send a representative to the Hotel or construction site to solely identify any observed deficiencies in the construction or compliance with the standards The licensee is solely responsible to meet all requirements of building fire zoning or other applicable requirements of local county state federal or other authorities with jurisdiction Americinn Design and Purchasing Service Franchisor offers turnkey design and purchasing services project management furniture layouts tracking amp expediting purchased goods or any partial part of the design and purchasing that fits the project s needs to assist in furnishing of new properties additions and renovations to existing properties Franchisees are assured that all purchases of furnishings and equipment made through Franchisor will meet or surpass current Franchisor design requirements 103 Refurbishing and Product Replacement 103 1 103 2 103 3 103 4 103 5 January 1 2012 Refurbishing and product replacement is required to ensure PIP fulfillment Compliance with brand standards Compliance with design packages Meet market positioning Keep current with hospitality lodging trends MOOR gt Americinn Standard Interior Design Packages are requ
94. e with a minimum static coefficient of friction of 6 leading from the vestibule to the front desk Minimum size is 12 x 12 Quarry tile is not permitted in this area A carpet to tile transition strip shall be used when carpet and tile are adjacent to one another Base 6 high carpet base serged or bound 4 high solid wood base with eased edge is optional Vinyl base is not permitted Ceiling Painted gypsum board with a smooth or textured finish 108 6 2 Public Lobby Restrooms 108 6 2 1 108 6 2 2 108 6 2 3 108 6 2 4 Walls Water resistant gypsum board with a wainscot of 48 high decorative 6 x 6 tile minimum and a 6 x 3 bullnose top tile trim piece on all walls Provide an accent paint or wallcovering above Paint walls other than white and remove wallcovering border stenciling no later than October 1 2012 Floor Decorative ceramic tile minimum static coefficient of friction of 6 minimum size 12 x 12 with grout to match Base Ceramic tile Ceiling Painted gypsum board smooth or textured finish een Furnishings The following furnishings are required in the lobby and must meet design standard specifications that follow All furnishings and materials must meet or exceed minimum requirements in accordance with NFPA standards state county and local fire codes health codes state laws and ADA compliance 108 7 1 Lobby 108 7 1 1 108 7 1 2 108 7 1 3 108 7 1 4 108 7 1 5 108 7
95. ection around the poles or put them ona concrete base a minimum of 30 above the ground The recommended parking lot lamps are Metal Halide or LED 12 Americinn Brand Standards Manual 2012 Version 1 105 Landscaping 105 1 105 2 105 3 Landscaping lends to the overall curb appeal of the Hotel and should be well planned Landscaping is a way to significantly enhance the beauty of the Hotel and to make it more inviting Many retaining walls ramps or stairs must be protected with handrails designed according to federal state and local codes 105 1 1 Ata minimum landscaping is required around the building and any deviations from the minimum standards must be approved in writing by the Franchisor Minimum standards include detailed landscape plans that indicate all plant species sizes and locations that shall be submitted to Franchisor for written approval prior to acceptance All accessories used are to be commercial grade 105 1 2 Verify vegetation species quantities and requirements with local ordinances and horticultural requirements are met 105 1 3 Sod all lawn areas within 50 of building perimeter verify with local codes Seed all lawn areas not receiving sod 105 1 4 Retain existing trees and shrubs to extent possible 105 1 5 Taller plantings at guest rooms to be located between windows 105 1 6 All land landscaped areas to be fully irrigated with automatic underground system 105 1 7 Screen all equipment fro
96. ee to resolve OPERAXpress workstations are intended for running OPERAXpress and its related applications Un approved software may be required to be removed by Micros or the Franchisor s support team prior 103 Americinn Brand Standards Manual 2012 Version 1 410 9 410 10 410 11 410 12 410 13 410 14 to obtaining support Technical issues caused by unauthorized installation or software will become the responsibility of the Franchisee to resolve Americinn requires hotels with two or more workstations at the front desk to have a minimum of two printers operational and available via the property management system network at all times If an external hard drive is utilized for the backing up of data that drive may only be utilized for the storage of files related to the backup of OPERAXpress and its database Each hotel should have a local IT professional with first hand knowledge of their hardware and network configuration identified and readily available Americinn recommends an annual audit of hardware and the property management system network by a local IT professional to identify items for maintenance or replacement A sample audit form can be found on the Hospitality Information Portal Americinn requires preventative maintenance be performed on the OPERAXpress server and workstations every six 6 months Preventative maintenance instructions can be found on the Hospitality Information Portal Americinn requ
97. el shall give the Franchisor at least ten days advance notification of any change to the Hotel s data required for the provision of Reservation Services Update Information via e mail In addition in the event a Hotel notifies Americinn Central Reservations via facsimile or Internet of any error in the rate information for the Hotel Rate Information and the room availability status of the Hotel Availability Information or its Update Information AmericInn Central Reservations shall use commercially reasonable efforts to correct such error s within 60 minutes of receipt of the same Americinn Central Reservations will use commercially reasonable efforts to correct errors related to Rate Information generated through the CRS within 60 minutes of notification and to correct Availability Information between the Americinn Central Reservation System and the Micros OPERAXpress system within 12 hours of receipt of the same The Franchisor agrees to provide designated employees of the Hotel with reservation reports available through its RESmatrix data and information system The Hotel acknowledges and agrees that the Franchisor and those designated by the Hotel shall have the right to receive review own and use the information contained in all such reports and the CRS for valid business purposes relating to the franchise relationship between the Franchisor and its franchisees including but not limited to providing sales and marketing services and assistan
98. ely identified Any channel not received must be locked to user access via the commercial master remote m 109 6 2 Breakfast Prep Room All equipment must meet NSF standards Verify with local and state health code requirements 109 6 2 1 Minimum of one double door refrigerator 109 6 2 2 Minimum of one double door freezer 109 6 2 3 Three compartment sink or dishwasher 109 6 2 4 Hand washing sink 109 6 2 5 Shelving 109 6 2 6 Coffee brewing equipment through the Franchisor s required coffee program 109 6 2 7 Microwave convection oven or any additional heating elements are optional depending on how food will be heated and or kept warm Casework Provide base cabinets constructed with all exposed or semi exposed surfaces in Grade AA maple and all concealed surfaces in Grade B birch Perform all work in accordance with AWI AWMAC Provide a minimum of 2CM granite tops in all public areas and plastic laminate on back of house cabinetry Hotels are required to have base cabinets under all counter tops Minimum of 26 clear counter space to accommodate food station minimum 5 clear counter space for coffee station which is to be separate from food stations Free standing piece of furniture console is acceptable for the coffee station Options Refer to for specific food station size requirements A Perk chalkboard mirror unit is required at the main breakfast counter Chalkboard mirror unit is to be one unit with wo
99. engineer designing the system for the Hotel for details regarding equipment specifications for the pool area Note that in Zone 5 and higher the system must provide for an air conditioning unit to cool the pool area during warm seasons An ADA compliant water cooler is required in the pool area For fire protection sprinkler system requirements refer to Life Safety amp Security System section 35 Americinn Brand Standards Manual 2012 Version 1 112 13 Lighting Minimum Lighting Foot Candle Requirements Pool Area Level Swimming Pool Indoor 10 0 30 0 Swimming Pool Outdoor 10 0 20 0 Mechanical Room 15 0 40 0 112 14 Electrical All outlets are to have ground fault indicators and meet all local and national code requirements Provide outlets for vending Refer to Section 119 Telephone System of this manual for phone and jack requirements Refer to Section 400 Information Systems amp Technology of this manual for all HSIA requirements 113 Fitness Room 113 1 113 2 113 3 113 4 113 5 113 6 113 7 January 1 2012 Each new Hotel is required to have a fitness room and would be optimal for existing Hotels Each Hotel with a fitness room must meet the following standards no later than October 1 2011 Minimum of 200 square feet of exercise floor space Video games are not permitted in the fitness room Public Restroom 113 4 1 Restroom cannot be inside exercise room unless it is a secondary public restroo
100. ent states all royalty fees continuing fees marketing fees other contractual obligations and fees related to AmericInn must be kept current All past due accounts are subject to finance charges Each new Hotel must have at least 50 of room inventory and all common areas guest ready prior to the Hotel opening for business Non compliance to furniture fixtures amp equipment FF amp E specifications outlined in Section 100 Construction amp Design of this manual may lead to a Hotel default notice being issued and disqualification for any awards recognition Recognition awards not attained by the current Franchisee s ownership or management must be removed from the Hotel Each Franchisee is required to periodically update or refurbish FF amp E in their Hotel The Franchisor will identify such items through a Property Improvement Plan PIP process Failure to make mandatory renovations in the prescribed timeline may result in a default of the Franchise Agreement Complimentary guest rooms for brand representatives will be provided for all Franchisor related visits including but not limited to quality assurance marketing sales and training In the event of an emergency such as a death natural disaster power failure robbery or assault Franchisee must contact Franchisor s operations team directly during normal business hours After hours emergencies should be directed to the AmericInn Central Reservation System CRS at 800
101. entification Name without the prior written approval from Franchisor Upon 90 days notice to Franchisee Franchisor has the right to change or delete the Name if Franchisor determines that Franchisees use of the Name may interfere with a Third Party s legal rights expose Americinn or Franchisee to potential liability cause confusion in the marketplace or at Franchisor s discretion Within 90 days of such notice Franchisee at its expense will change all materials bearing the Name so as to conform to any company directives Hotel Identification Standards as used in the AmericInn Central Reservation System CRS must also conform to other channels of distribution and consist of the following elements u 301 4 1 Brand Name Primary Identifier or Brand Name Primary Identifier Descriptor 301 4 2 Hotel Identification within the CRS is determined by the Franchisor and may not be modified by the Franchisee without written permission 301 4 3 Hotel Identification within the CRS will not use 72 Americinn Brand Standards Manual 2012 Version 1 301 4 3 1 Symbols requiring use of the Shift key such as amp etc are not used as these are not supported by the Global Distribution Systems GDS 301 4 3 2 Property Type Lodge amp Suites Hotel amp Suites etc or any variation unless it is necessary to identify multiple Hotels within the same market 301 4 4 Examples Americ
102. equal to or greater than 10 off of the property s Standard Rack rate 312 3 1 Americinn standard discount rates include 312 3 1 1 AAA CAA 312 3 1 2 AARP 312 3 1 3 Senior 312 3 1 4 Military All Hotels must offer and make available to AmericInn com CRS Voice and Hotel level channels all the AmericInn 4 Business corporate travel program listed below These negotiated rates cannot be altered or closed out at any time during the calendar year 312 4 1 Americinn 4 Business program rates include 312 4 1 1 NPCAJ a discount value of 10 off of RACK rate 312 4 1 2 NPCAO a discount value of 15 off of RACK rate 83 Americinn Brand Standards Manual 2012 Version 1 312 4 1 3 NPCAT a discount value of 20 off of RACK rate 312 5 Americinn standard discounted or negotiated rates may not be combined into a single rate code Example AAA AARP 313 AAA 313 1 Each Hotel is subject to an inspection by AAA See Section 200 Operations of this manual for more information 313 2 AAA Official Appointment is an optional program with an annual fee based on room inventory AAA Official Appointment Hotels receive a red bold listing in AAA TourBooks a preferred listing on the AAA website and the license to use the AAA logo in advertising If the Hotel is not an Official Appointment member the AAA logo may not be used in any Hotel advertising 314 Marketing Collateral 314 1 All marketing collateral whether electronic or print must be
103. equirements of ADA Parking and traffic layout showing size and number of stalls driveways and striping Adjacent streets highways and access drives to site All utilities and easements indicating connection points with appropriate slopes and civil engineering including retention areas weirs and other information associated with site water run off including erosion controls during construction Site boundaries showing lengths and declination Signage locations indicating height area of sign and face position on site and drawing of proposed signage using the Americinn trademarked logo Site dimensions locating building paved areas of site future expansion if planned and signage support locations North arrow Light standard locations and heights 102 1 2 2 Landscape Plan 1 30 0 scale A B C D Show landscaping plan with location on site in relation to the building and the parking areas Identify tree and shrubbery species on a schedule and indicate their location on the plan Local ordinances often have requirements as to species quantities and irrigation requirements Indicate with details how plants are to be guyed and protected during early growth period Show existing trees that are to remain on the site 102 1 2 3 Floor Plans 1 8 1 0 scale A B Plan of all floors showing room locations and identified with numbers that will be the final numbers assigned to the rooms Show d
104. eral Printing Standards 314 7 1 Hotel Rack Card 314 7 1 1 Print Process e 4 color digital 314 7 1 2 Front Specifications Size 4 x 9 Paper 80 Matte Cover Top Horizontal Bar 4 x 0 52 PMS 550 Bottom Horizontal Block 4 x 4 625 PMS 550 Logo Size 1 42 x 1 05 Tagline Font 30 275 pt type Minion Regular black Property Identification Font 11 pt type Minion Regular black Contact Information Font 11 pt type Minion Regular black Photo Area 2 875 x 3 6 314 7 1 3 Back Specifications January 1 2012 84 Americinn Brand Standards Manual 2012 Version 1 314 8 January 1 2012 Header Font 15 pt type Minion Regular black Paragraph Font 9 pt type Lucida Sans black Bullet Point Font 9 pt type Lucida Sans black Photo and Map Size 1 33 x 0 98 Logo and Tagline 2 8 x 0 767 Reservation Number Font 9 35 pt type Minion Italic black Website Font 9 35 pt type Minion Italic black Copyright Font 5 5 pt type Lucida Sans black 314 7 2 Six Panel Brochure 314 7 2 1 Print Process e 4 color digital 314 7 2 2 Front Cover Specifications e Size Folded to 4 x 9 Paper 100 Matte Text e Top Horizontal Bar 4 x 0 47 PMS 550 Bottom Horizontal Block 4 x 4 625 PMS 550 e Property Identification Font 11 pt type Minion Bold black e Logo Size 1 417 x 1 05 e Tagline Font 30 275 pt type Minion Regular black e Contact Informati
105. es to be paid by the Franchisee for the member s stay B equal to or above 150 00 then multiply 6 00 by total stay number of nights which will equal the total Program fees to be paid by the Franchisee for the member s stay and C atleast 55 00 but not more than 149 99 then multiply the ADR of the stay by 4 00 and multiply the resulting product by total stay number of nights to determine the total Program fees to be paid by the Franchisee for the member s stay Program fees are not charged to the Franchisee and members do not collect Points for the following types of reservations 310 5 6 1 Complimentary rooms 310 5 6 2 Folios where room revenue is equal to 0 00 310 5 6 3 Guaranteed no show reservations 310 5 6 4 Online Travel Agency reservations which are A Merchant based wholesale rate programs where the reservation is prepaid i e Expedia s ERS program Travelocity Good Buy etc B Opaque rate reservations where hotel name is not displayed until sale is complete i e Hotwire com Priceline com etc C Program fees are not charged to Franchisees on non room revenue related charges Program fees collected by the Franchisor and not paid out to the members upon the redemption of Points or credited against the Program fees payable by the Franchisee for Easy Rewards by Americinn room voucher s applied against the folios of members stays at that Franchisee s Hotel will be contr
106. esk 204 1 204 2 204 3 204 4 204 5 204 6 204 7 204 8 204 9 204 10 204 11 204 12 204 13 204 14 January 1 2012 The Operations Guide and Crisis Management Guide are available on the Hospitality Information Portal and must be accessible to all staff on duty Front desk staff must use AmericInn brand greetings on the telephone or in person as may be required a ee Incoming calls must be answered promptly usually within three rings The courteous and standard greeting is Good morning evening AmericInn lt your city gt this is lt first name gt How may help you Telephone answering devices may not be used in lieu of staff answering telephone calls Automated answering Auto Attendant systems with the ability to transfer a call to a live operator are acceptable with a greeting approved in writing by the Franchisor Franchisee is expected to obtain an email address from all guests A minimum of 40 of all stays must have an email address entered into the PMS Franchisee must staff their front desk 24 hours per day seven days per week Facility security must include a commitment to changing all affected locks whenever a key is determined to be missing Guests requesting additional keys must show valid identification Clerks should match guest name and signature to original folio before reissuing keys Current approved keycard holders must be provided at check in The front desk must have
107. et and appropriately identified Any channel not received must be locked to user access via the commercial master remote 113 7 7 Wall clock 113 7 8 Window Treatment inside mounted 2 wood blinds 113 7 9 Safety equip ment rules and regulation signage 113 7 10 Towels and towel receptacle 113 7 11 Table or bakers rack for towels 113 7 12 Disinfected disposable wipes for cleaning off equipment when done exercising 113 7 13 Trash Receptacle Mechanical The fitness room digital self controlled room central HVAC integrated system adequately sized to service the area and capable of maintaining a 72 degree year round temperature set point Optional Individual PTAC or VPTAC systems with wall mounted digital controlled thermostats are allowed similar to the guest rooms All PTAC or VPTAC units used are to be installed with internally drained condensate lines and are provided by one of the approved manufacturers Amana GE Friedrich LG The sleeves through the wall must be tight fastened per the manufacturer s recommendations and the openings caulked thoroughly Trim around the units may be added with color to match the adjacent walls No two pipe systems are allowed Electrical Refer to Section 119 Telephone System of this manual for phone and jack requirements 37 Americinn Brand Standards Manual 2012 Version 1 114 Meeting Facilities 114 1 114 2 114 3 114 4 114 5 114 6 114 7 114 8 114 9 January 1 2012
108. et no later than October 1 111 111 111 111 111 111 111 111 9 12 9 13 9 14 9 15 9 16 9 17 9 18 9 19 2011 Digital commercial HD LCD unit including a lockout system Minimum 32 Widescreen 16 9 LCD screen Maximum size 42 High Definition display ATSC Digital Tuner built in Pro ldiom HD Content Protection built in and MPEG 4 compression technology Remote control unit Televisions must be connected to a cable system master antenna system or satellite system that is capable of passing high definition HD content to all televisions 1 Commercial cable system or satellite system is recommended 2 A rooftop antenna is not permitted unless it is screened and is approved by the Franchisor prior to installation 3 A ground mounted television antenna is permitted but is to be approved by the Franchisor prior to installation 4 A satellite dish is to be installed on exterior wall not roof top at the rear or end of the Hotel not viewed from the front entry H Television must not be preprogrammed automatically to turn off after any amount of time A guest controlled sleep timer is acceptable MOOm gt am Hangers 17 wide 5 8 thick Small hook to accommodate a 5 8 clothes rod Natural wood hanger with tongue and grove assembly with chrome plated parts Hangers with clips are to be notched for garment straps and a metal cross bar with cushioned clips to hold skirts or pan
109. eter occasional tables minimum of 4 A Aluminum rust proof powder coated frames with acrylic top 112 11 3 36 to 42 inch diameter tables one for every 375 square feet of pool deck area minimum of 3 A Aluminum rust proof powder coated frames with acrylic top B 112 11 4 Bakers rack or table for clean pool towels and a ventilated pool towel dispenser for used towels 112 11 5 Beverage vending and video games are optional 112 11 6 Pool towels A Finished minimum size of 20 x 40 B 5 5 per dozen weight C 100 cotton loop D Blue stripe for pool towel identification 112 11 7 ADA approved seat in the pool shower area Mechanical The mechanical system in this room is of utmost importance and must provide sufficient air changes and filtering equipment to provide a comfortable environment for the deck user and the pool user alike This will also preserve the integrity of the finishes in the room The air exchange will allow fresh air intake to help control humidity The system is to be designed with a slight negative pressure to aid in preventing chlorine and moisture migrating into the rest of the building Dehumidification system is required in the HVAC system design Adjacent to the pool area in a separate area is the mechanical room which contains not only equipment for the pool area but also the make up air unit water softeners hot water heaters and sprinkler system controls Consult your mechanical
110. f this property will not be responsible for accidents or injury to guests or for loss of property or valuables e understand that this property does not provide a lifeguard or otherwise supervise the use of the pool spa or other recreational facilities and that the use of such facilities by me or my guests is at our own risk e understand that this property may have specific policies on smoking in guest rooms and allowing pets within the hotel further understand that it is my responsibility to adhere to posted rules relating to local state and federal laws to avoid any fines or penalties 204 15 Each Hotel under construction must have a method of receiving reservation inquiries at their location a minimum of 60 days prior to estimated opening date 205 House Laundry Room 205 1 Interior exterior laundry room doors must be locked when unattended 205 2 Current Material Safety Data Sheets MSDS must be posted 205 3 Fully stocked first aid kits must be available in the Hotel 205 4 All chemical bottles and dispensers must have the manufacturers labels on the container No unlabeled bottles are allowed 205 5 Property must comply with all standards for local state and federal safety guidelines and requirements for training operation of laundry and use of chemicals 206 Indoor Recreation Area 206 1 206 2 206 3 Pool area main entry door must be manually locked or programmed to lock automatically to prevent unauth
111. g A manual general alarm or complete voice evacuation system is required The system should sound an alarm throughout the entire building along with visual alarms Automatic emergency power is required Complete testing of the alarm system is required at least once every six months by qualified in house personnel Documentation for this testing is required The complete installation shall conform to the applicable section of NFPA local codes and the National Electrical Code Each item of the system shall bear the Underwriters Laboratories UL label The plans and specifications shall include a complete description of the system and operating requirements All devices are to be appropriately labeled and located at the appropriate heights Refer to the specific manufacturer s recommendations for code compliance 107 7 Observation System An observation system is optional Monitors are to be concealed from view by the public and not permitted behind the front desk 107 8 Emergency Lighting Emergency lighting compliant with all national and local codes NFPA and local jurisdiction must be installed 108 Lobby 108 1 The intent of the lobby is to have an ambience of congeniality comfort and security throughout its decor with a mixture of lounge seating breakfast table seating if applicable and computer stations Refer to the Breakfast Section for breakfast design requirements 108 2 A passenger elevator is required for all new constructi
112. g on the slide 6 No diving off any part of the slide 7 No pushing or shoving 8 No horseplay 9 Rider may only slide feet first no head first sliding 10 Registered guests only Must have wrist band issued to use the slide 11 Operation of the slide must be in accordance with requirements of all authorities with jurisdiction 217 1 2 There must be an attendant on or near the slide whenever it is in use One attendant for each slide that is installed Gate must be locked securely to prevent access to slide whenever there is no attendant present Attendant must be fully trained on the operation of the slide and must be able to enforce all rules of operation Recommend the attendant have Cardiopulmonary Resuscitation CPR and First Aid training 217 1 3 Minimum Hours of Operation 1 Monday through Thursday 4pm to 8pm 2 Friday 4pmto 10pm 3 Saturday 8amto 10pm 4 Sunday 8amto 12pm Property can set any hours they desire but this should be considered a minimum for the convenience of our guests 217 1 4 Insurance Liability 1 2 3 The registration card used at check in must be modified to include the necessary liability language Recommend an additional camera on the slide with recording device Issue wristbands to each guest adults and children Only registered guests may use the slide Meeting room if equipped as a sleeping room and or poolside rooms must not have access directly to the pool Must meet all local c
113. ght and 41 high for high top tables B Top Nevamar Laminate Grand Isle Maple W 8 371T with Y maple wood edge stain to match laminate Standard height table top 30 H size 28 x 28 high top table 42 H size 24 x 30 109 6 1 2 Wood framed breakfast chairs and bar stools A Breakfast Chairs Schafer Commercial Seating style WC752VR Wood stain finish 44 of the chairs are to be Teak 28 Walnut and 28 Spruce Wood species Maple B Breakfast Barstools for high top tables Schafer style BS 336VR seat height 30 Wood stain finish Walnut Wood species Maple 109 6 1 3 23 diameter clock Uttermost Adonis Clock 06724 109 6 1 4 Iron Art Paragon 9804 Wrought Iron Art size 28 w x39 h x 1 5 d 109 6 1 5 Newspaper rack Peter Pepper Products 4051 Finish Walnut W 109 6 1 6 Coffee cup framed artwork Artistic Framing Leibermans 5294CAN Urban Cappuccino amp 5295CAN Urban Espresso image size 11 w x 14 h glass no mat Frame AF V 1 black 2 frame 109 6 1 7 Coffee Man poster Artistic Framing VP1186 Cappiello LaVictoria Arduino image size approximately 34 w x 41 h gel coat finish no glass no mat frame image only Frame BW52273 Satin Black 1 frame 109 6 1 8 Americinn Perk signage Refer to Section 120 Signage of this manual for requirements and specifications 19 Americinn Brand Standards Manual 2012 Version 1 109 7 109 8 January 1 2012 109 6
114. h 4 thick mattress of foam or innerspring coils Crib A Fire retardant surpassing California Technical Bulletin 113 Flammability Test Nylon mesh sides with padded top rails commercial rated Wood drop down sided cribs are not permitted 1 2011 Refer to 111 9 2 Bed Covering The en bed TE specifications must be met no later than October 111 9 2 1 111 9 2 2 111 9 2 3 111 9 2 4 111 9 3 Bed Linens 111 9 3 1 January 1 2012 Decorative top cover sheet for triple sheeting bed covering A Must be a white on white pattern Ex striped or squares solid white flat sheet is not permitted B 40 cotton 60 polyester with a minimum 4 3 ounce weight or T260 thread count C Minimum of 2 hem at top D Minimum finished queen size 96 x 115 E Minimum finished king size 114 x 115 Bed Skirt A Cap style no pleats or split corners B Lined if using a light weight fabric C Bedskirt is to clear the floor by no more than 1 Decorative Bed Scarf Must be used with Triple Sheeting Queen size 36 x 86 or 27 x 86 King size 36 x 104 or 27 x 104 Reversible face and back fabric is one piece matelass Fabric is to be a solid color tone on tone pattern Goods to be first quality E Rolled 1 hem all 4 sides on gt Coverlet Blanket option in lieu of triple sheeting A Throw style with no pillow tuck Top edge of coverlet just comes to the headboard
115. he Hotels and a specified and limited group and that are not publicly available 82 Americinn Brand Standards Manual 2012 Version 1 311 5 311 6 311 7 311 4 6 Any claims received within 48 hours of the stay in question 311 4 7 Americinn reserves the right to modify the terms and conditions based upon changes in OTA programs and promotional offers Hotel Procedures 311 5 1 Hotels that participate in Online Travel Agent OTA merchant i e Expedia Orbitz Travelocity etc agreements for reservations will need to ensure that if a lower rate is offered a comparable rate or promotional offer is also provided on Americinn com 311 5 2 Ifthe Hotel requires prepaid reservations through AmericInn com and also participates in OTA merchant programs which also require prepayment both sites must offer the same rate rates 311 5 3 Ifthe Hotel decides to lower rates in response to a competitive change in the market guests who may have booked within the last 24 hours could potentially find the lower rate and file a claim Invalid Claims 311 6 1 The Franchisor will notify the guest via email that his her claim has been denied and the reason for the denial and proof if applicable 311 6 2 The Franchisor will notify the Hotel via their Americlnn com email account through the Hospitality Information Portal HIP with the guest s name and arrival departure dates in the event the guest mentions the claim Valid Claims 311 7
116. he associated services shall be available to guests on average at least 95 of the time as measured monthly Connection Type 403 13 1 The connection to the Internet must be an always on connection just as a LAN connection would be in a guest s office 403 13 2 In the case of a wired connection the connection must be available even while the user is speaking on the phone Security 403 14 1 Guest s personal information shall be secured Guest login pages shall be encrypted and transmitted over Secure Sockets Layer SSL 403 14 2 All devices on the guest network including guest computers shall be protected by a firewall from unauthorized access from the Internet No unsolicited Internet traffic shall be forwarded to guest or Hotel computers 403 14 3 All guest connections must be secure from one another A guest should not be able to see or gain access to other guests computers on the network 403 14 4 In wired applications guest connections must be secured through the use of a VLAN or port isolation 403 14 5 In wireless applications it is recommended that Hotels deploy added security measures such as encryption and authentication 98 Americinn Brand Standards Manual 2012 Version 1 403 14 6 All equipment for the guest network shall be secured guests shall neither see ping the equipment nor be able to log into its management interfaces via protocols such as HTTP telnet SSH or FTP 403 14 7 Guests shall be unab
117. ibuted to the Franchisor s national marketing fund Contributions to the national marketing fund will be used for ongoing operational expenses e g technology administration collateral development and program brand marketing and advertising Each Franchisee may be charged for Points credited to a member s account retroactively by the Franchisor s Easy Rewards Member Services upon confirmation of a mistake within a six month time period of an eligible member stay Upon being notified by an Easy Rewards member AmericInn properties have 72 hours to resolve a retro credit request If requests remain outstanding after this period Member Services will resolve each open request and properties will be charged any applicable program fees along with a 10 00 administrative fee The administrative fee will be charged on a per credit basis These points will be charged to the property notified in the guest s original retro credit request At its sole discretion the Franchisor may modify or terminate membership deactivate accounts and or revoke or cancel all or part of member s Point balance if i any Points are issued received or redeemed through fraud misrepresentation theft or other illegal means ii a member is in violation of the Program s Terms and Conditions iii a member abuses any of the personnel of the Franchisor or a Hotel physically verbally or in writing or damages Hotel property or iv a member fails to pay for the stay i
118. ies if applicable 119 7 8 Business center if applicable 119 7 9 Laundry room back of the house 119 7 10 Public area restroom optional 119 7 11 One room guest rooms 2 telephone jacks A One telephone jack at the nightstand B One telephone jack at the desk or writing surface 119 7 12 Two room guest room suite 3 phone jacks A One in the bedroom area at the nightstand B Two in the sitting area room 1 One telephone jack at the sofa sleeper 2 One telephone jack at a desk or writing surface 120 Signage 120 1 120 2 120 3 120 4 January 1 2012 Signage must be clear and consistent throughout the property Only professional sign manufacturers should be considered to design and construct the signage package The entire signage package must meet all ADA specifications and requirements Hand written and computer generated paper signs are not permitted No Vacancy signs are not permitted Exterior Signage and Specifications 120 4 1 Required Signage 120 4 1 1 Americinn identification pylon sign with the following criteria A The pylon sign must be manufactured per the Franchisor s specifications Only approved vendors are allowed to manufacturer exterior signage and must submit drawings for approval prior to production and installation of the sign B If specific site conditions or existing local sign ordinances require deviation from size or height of the standard sign design please submit proposed signage
119. ies are acceptable when vanity is located outside the bathroom Note One chrome towel bar with shelf located above the water closet when vanity is wall mounted in lieu of a wood base shelf unit or outside the bathroom And additional towel bar is requiring at vanity Ring type towel holders are not permitted One tank type water closet with water saver devices full ring and a solid shell lid formed plastic lids are not permitted An open face front seat is required in all accessible bathrooms Cast iron tub with a solid surface surround grab bar and wall mounted soap dish In rooms with showers solid surface surround or ceramic tile walls with wall mounted soap dish and grab bars Shower floor is to have a solid surface shower pan or tile with membrane floor pan liner Dual chrome toilet paper holder Hookless shower curtain and tubular curved rod Rod to be one piece chrome finish and permanently mounted Expandable pressure mounted rods are not permitted Double chrome robe hook For bath linen quantity requirements refer to Section 200 Operations of this manual Bath linen specifications are listed below Furnishings Specifications Furnishings for the guest rooms must meet the specifications listed below in addition to requirements in accordance with NFPA Standards local fire codes health codes and ADA compliance All products must be commercial grade quality per the manufacturer Residential quality is not permitted
120. ights stayed at the Franchisee s Hotel s by Program members during the preceding month For each member who has had one or more eligible nights stayed at the Franchisee s Hotel s during the preceding month the Program fee payable by the Franchisee with respect to such member on a per room basis shall be calculated by multiplying the Average Daily Rate as hereinafter defined per room paid by such member to the Hotel by the number of consecutive nights stayed at the Hotel by such member and by multiplying the resulting product by 4 For this purpose the Average Daily Rate paid by a member shall be calculated by adding the per room revenue received by the Hotel for each consecutive night stayed by such member and by dividing the resulting sum by the number of consecutive nights stayed at the Hotel by such member Notwithstanding the foregoing the minimum and maximum per room Program fees payable by a Franchisee to the Franchisor with respect to an eligible night stayed at that Hotel by a member shall be 2 20 and 6 00 per room respectively 79 Americinn Brand Standards Manual 2012 Version 1 310 6 January 1 2012 310 5 6 310 5 7 310 5 8 310 5 9 310 5 5 1 Calculation example Total stay room revenue total stay number of nights Average Daily Rate ADR from stay If the ADR of the stay is A less than or equal to 54 99 then multiply 2 20 by total stay number of nights which will equal the total Program fe
121. ils designed to meet federal state and local code requirements as well as accessible ramps are allowed Primary building entrance entry doors both the exterior and interior vestibule are to be an automatic double sliding door An electronic lock card reader is required at the inside door of the main entrance for use during night hours when door is required to be locked An electronic lock card reader is required at all secondary guest entrances which are required to be locked at all times All other non guest entry doors are to be locked at all times All electronic lock card readers used must be conforming to an ANSI Grade 1 electronic mortise locking mechanism and using a re programmable magnetic key card with a minimum of a low coercivity 600 oersted rating A Door Open alarm system consisting of a door chime in the laundry room wired to the exterior front entry door and a door ajar light at the front desk wired to all other exterior entries is required Emergency exit illumination both high on the wall and near the floor must be on a separate battery system to provide illumination in case of a power failure Check federal state and local code requirements for exiting information including but not limited to distances apart area required and location in the Hotel Trash Enclosure The trash enclosure shall be sized to coordinate with the local handlers and their dumpster sizes Include space in the trash enclosure for recycl
122. ing bins 106 4 1 106 4 2 106 4 3 Access from the front for the large rubbish hauling truck should include double wide doors a minimum of 9 clear with 4 diameter steel bollards filled with concrete and sunk into the ground a minimum of 4 and above ground 4 to protect the doors of the enclosure The floor of the enclosure should be a 6 concrete slab extending in front of the enclosure approximately 8 Walls are to be split face block with steel structure reinforcing It is optional to have a storage shed that is an integral part of the trash enclosure Any finishes and color in addition to the split face block are to match the main Hotel Freestanding sheds are not permitted unless they match the main Hotel construction and have been reviewed and approved in writing by the Franchisor Exterior Finishes All materials must meet or exceed minimum requirements in accordance with National Fire Protection Association NFPA standards and local fire and all building codes 106 5 1 106 5 2 Siding EIFS Stucco Brick Stone and Steel Wood or Aluminum Siding is allowed Vinyl siding is not allowed Roofing 106 5 2 1 Metal roofing factory formed steel panels with factory applied finish A Steel Thickness Minimum 0 032 inch B Fluoropolymer Coating System Manufacturer s standard multi coat thermocured coating system including minimum 70 percent fluoropolymer color topcoat with minimum total dry film thickne
123. inn Rochester Kasson Americinn Cody Yellowstone Americinn Sioux City Airport Americinn Wichita South 302 Colors 302 1 Colors printed in this guide should not be used to match for printing Consult a Pantone Matching System PMS book for accurate color representation 302 2 Primary Colors This is the Franchisor s signature color palette and is the foundation for all brand communications and materials Primary Colors should always be used at 100 solid Type can be used as black or white reversed out of a color Primary colors can be used in limited color communications PMS 540 PMS 704 Black C 100 RO co R 180 Cc Q R 35 M55 G 55 M 90 G 46 MO G 31 Y 0 B 104 Y 72 B 52 YO B 32 K 55 K 29 K 100 302 3 Secondary Colors The Secondary Color palette allows for flexibility without compromising the brand and its image These colors complement the Primary Colors and can be used at 100 solid or as a percentage ofa solid color Secondary Colors can be used in multi color communications Secondary Colors cannot be used in the Primary Americinn logos Light colors and shades of colors can be overprinted with black type Darker colors may require type to be reversed out as white PMS 400C PMS 11C DS 22 8U C 20 R 204 C 67 R78 co R 255 M18 G198 M59 G79 M5 G 240 Y 22 B 190 Y 53 B 83 Y 15 B 216 KO K 34 KO 303 Fonts 303 1 January 1 2012 Typography is an important element used to portray the Franchisor s brand with consistency Th
124. ion 1 108 8 108 9 108 10 January 1 2012 i Commercial cable system or satellite system is recommended ii A roof top antenna is not permitted unless it is screened and is approved by the Franchisor in writing prior to installation iii A ground mounted television antenna is permitted but is to be approved by the Franchisor in writing prior to installation iv A satellite dish is to be installed on an exterior wall not the roof top at the rear or end of a building not viewable from the front entry F Remote control unit must be in view and accessible to guests at all times G Television must be located on kiosk by lounge seating Wall mounted televisions are not acceptable In cases where the breakfast seating is located in the lobby area versus a separate room the television can be wall mounted at the breakfast area in the lobby H All outlets and cable jacks must be located behind the television and all electrical cords hidden Surface mounted conduit or cord covers are not acceptable L Television should be set with closed caption as default J All channels received must be preset and appropriately identified Any channel not received must be locked to user access via the commercial master remote 108 7 2 Public Lobby Restrooms 108 7 2 1 Framed mirror minimum 2 wide frame is required no later than October 1 2012 108 7 2 2 One or 2 pieces of artwork 108 7 2 3 Wall mounted paper towel dispenser 108 7 2
125. ired to be installed All products in the design packages are approved Packages are available on the Americinn Portal Specifications product numbers and contact information is provided to assist in purchasing Full submittals are required to be submitted to Franchisor for approval prior to refurbishing and product replacement Failure to do so may result in the items being required to be removed or modified 103 3 1 Submittal must include but is not limited to A Floor plans at 1 4 1 0 scale of all guest room types and public areas with all furniture and furnishings coded B Photos of all furniture and furnishings coded and coded on a corresponding floor plan C Samples of all interior finishes such as paint tile vanity color doors stain etc D Interior elevations of walls with built ins front desk or permanently affixed fixtures Recommended to refurbish or replace all products in the entire area at one time versus product by product basis This will provide a fresh new look perceived by guests and enables the property to have a new updated design throughout the space Product by product replacement can be perceived by guests negatively New products introduced in an area with older products will make the older products appear even more dated and worn The area will look as worn or dated as the oldest product in the space Refurbishing and product replacement will vary from property to property due to occupancy levels
126. ires replacement of the OPERAXpress server every four years A 2 un a 410 16 410 17 Americinn Hotels should correct remove miscellaneous data should they find it in fields where that data is not consistent with the use of the field 411 Two Way Interface 411 1 411 2 411 3 411 4 January 1 2012 Each Hotel must utilize the OPERAXpress two way interface and follow all interface requirements as established by the Franchisor The Franchisor does not provide support for the two way interface firewall hardware or software The Franchisor s two way interface is a component of the CRS and may not be used transferred rented or leased to any other brand concept person or persons entities companies or organizations without prior written consent by the Franchisor Each Hotel must house a fully operational fax machine in the event that there is an interruption of connectivity due to loss of Internet service hardware or software interruption or connectivity problems with the two way interface The CRS will automatically revert to the fax machine to convey reservation activity if connectivity is lost for more than one hour 104 Americinn Brand Standards Manual 2012 Version 1 411 5 In the event of connectivity problems with the two way interface the Franchisee must notify the CRS support desk of the connectivity issues immediately 412 Hospitality Information Portal 413 Technology Systems 413 1 Franch
127. isees will be billed separately by the Franchisor or its representatives for the following services 413 1 1 Americinn Customer Satisfaction System Current Pricing 0 89 per guest room per month 413 1 2 Americinn eConnections Current Pricing 100 per Hotel per month 413 1 3 Firewall and antivirus updates Current Pricing 30 per month 414 Technology Systems Support Effective January 3 2011 Americinn will be providing support for AmericInn technology systems Americinn Technology Systems support will provide a first point of contact for troubleshooting answering how to questions in OPERAXpress and facilitating solutions to technology system issues 414 1 414 2 414 3 414 4 414 5 Technology systems support will be provided free of charge during the hours of 7 00 AM CST to 7 00 PM CST Monday through Friday Technology systems support will be available 10 00 AM CST to 2 00 PM CST weekends and holidays for an additional fee Contact the AmericInn Technology Systems helpdesk by phone at 855 385 0015 or via email at support americinn com Acknowledgement of cases opened will occur via e mail to the property e mail address city state americinn com within two hours of receipt during weekday operating hours This acknowledgement confirms placement of case in the queue Cases will be handled in the order received Acknowledgements will not specify a timeframe for solution The Americinn Technology Systems
128. items that require brand specifications to be met Therefore the following items should be on all marketing material collateral throughout the Hotel that a guest would come in contact with 314 11 1 1 Americinn Logo 314 11 1 2 Brand Toll Free Phone Number 314 11 1 3 Brand Website 314 13 Only Americinn branded key cards and key card holders may be utilized Custom printed key cards and key card holders are prohibited 315 Telephone Faceplates 315 1 The in roomtelephone faceplate is required to have a white background with the following information printed in Lucida Sans font unless otherwise noted 315 1 1 315 1 2 January 1 2012 To be printed in PMS 540 blue on the top portion of the faceplate 315 1 1 1 Americinn letters stars logo 315 1 1 2 Property address 315 1 1 3 Phone and fax of property 315 1 1 4 Franchisor s reservation number 315 1 1 5 Franchisor s website To be printed in black unless otherwise noted on the bottom portion of the faceplate 315 1 2 1 Room number 315 1 2 2 Dialing instructions including A Room to room calls 86 Americinn Brand Standards Manual 2012 Version 1 315 2 Emergency call printed in red Messages voicemail Additional calling options if applicable B Local calls C Long distance calls billed to room D Credit card collect and operator assisted calls E Front desk F Wake up call G H l All telephone faceplates must be approved prior to printing
129. ke detection system must be provided throughout the building Smoke detectors are required in each of the guest rooms It is recommended that each guest room smoke detector be tested at least once every three months by qualified in house personnel Documentation of testing is required Strobe smoke detectors are to be provided in accessible equipped rooms and public areas Fire extinguishers are to be recessed in corridor walls and at distances required by applicable codes Fire Sprinkler System The Franchisor requires a fire protection sprinkler system in all guest rooms public areas and concealed spaces including attic areas The sprinkler system flow indicator must be connected to a remote enunciator panel located at the front desk for monitoring Both a wet system for all areas below the top floor ceiling and a dry system for all areas exposed to freezing temperatures are required and all sprinkler piping is to be concealed within an enclosed soffit wall or ceiling cavity Adequate water supply is required to supply necessary flow rates Fire Alarm System A complete and fully functional fire detection and alarm system consisting of equipment from one manufacturer and including but not limited to all required wiring conduits J Americinn Brand Standards Manual 2012 Version 1 box and outlet boxes shall be installed per code The alarm system must be connected to a remote enunciator panel located at the front desk for monitorin
130. l substrate 120 6 4 2 Paper signs either hand written or computer generated are not permitted unless framed and behind glass acrylic and approved in writing by the Franchisor 120 6 5 Americinn Channel Logo 120 6 5 1 10 tall letters 1 2 thick 120 6 5 2 Brushed silver metal laminate face with grain running horizontal mounted on foam core with black edges 120 6 5 3 Logo cannot be altered stretched or rotated and must have the registered trade mark per Section 300 Sales Marketing of this manual 120 6 6 Americinn Perk Logo Breakfast Signage Must follow the specifications of the 3 color version per Section 300 Sales Marketing of this manual 120 6 6 1 Sign is to be made in three layers 120 6 6 2 Top white coffee cup layer is to be laser cut from1 8 thick painted acrylic 120 6 6 3 Middle brown layer is to be laser cut from 1 8 thick painted acrylic 120 6 6 4 Backer layer is to be 6mm PVC acrylic with printed graphics 120 6 7 Americinn Perk Breakfast Hours Signage 120 6 7 1 Overall size 6 high 16 long eased corners 120 6 7 2 Sign is to be made in 2 layers 120 6 7 3 Face is to be 5 high x 15 long and 1 8 thick painted acrylic to match PMS 732 brown 120 6 7 4 Backer is to be 6mm PVC with print surface to match PMS7510 tan 47 Americinn Brand Standards Manual 2012 Version 1 120 6 7 5 Text to be premium white vinyl Refer to Section 200 Operations of this manual for required hou
131. l will receive up to four days of onsite training from AmericInn Application Support Specialists to be conducted approximately one week prior to opening The charge for training is 500 day plus travel expenses Staff and management of each new Hotel will receive up to five days of on site opening training from the Franchisor s Operations training team Each new Hotel must receive a certificate of occupancy at least 72 hours prior to the arrival of the Franchisor s training team At new Hotel opening training a minimum of 80 of the Front Desk and Housekeeping staff must pass a skills examination The General Manager is responsible for completing all brand system training modules AmericInn Central Reservation System ACRS training on RESmatrix AmericInn Customer Satisfaction System ACSS training on Market Metrix and Easy Rewards training modules On site local marketing services and sales training are available This service requires reimbursement of travel expenses Contact the Franchisor s Operations Department for more information 66 Americinn Brand Standards Manual 2012 Version 1 212 9 212 10 212 11 On site training services are available for front desk sales guest relations and housekeeping This service requires reimbursement of travel expenses Contact the Franchisor s Operations Department for more information Each Franchisee is required to be represented at the Franchisor s Annual Convention including the
132. le 93 Americinn Brand Standards Manual 2012 Version 1 324 1 1 324 1 2 Franchisees that would like to purchase Hotel Specific search engine pay per click advertising that directs consumers to their AmericInn com micro site must submit a keyword list and advertisement copy for approval to Marketing Americlnn com to receive approval in writing by the Franchisor prior to the implementation of a new campaign or the revision of an existing campaign The Franchisee will handle all bid management and campaign changes through its own platform i e Google AdWords The Franchisor will only provide analytical data to Franchisees after their pay per click campaigns have been approved and implemented if they use their Americlnn com micro site as the primary landing page Franchisees that would like to purchase Hotel Specific search engine pay per click advertising that directs consumers to their Hotel Specific website must have their website approved in writing by the Franchisor before proceeding Reference Hotel Specific Website section Once the Franchisee has received written approval for their Hotel Specific Website from the Franchisor they must submit their keyword list and advertisement copy to MarketingAmericInn com to receive approval in writing by the Franchisor prior to the implementation of a new campaign or the revision of an existing campaign The Franchisee will handle all bid management and campaign changes through its own platform i
133. le to obtain physical access to networking equipment such as plugging their own computer into a serial port or Ethernet port on a switch or wireless access point 403 15 Internet Connection 403 15 1 Minimum bandwidth required is 6 0 megabits per second download 1 5 megabits per second upload 403 15 2 Five 5 static IP addresses are required 403 15 3 The ISP should provide Internet connectivity in excess of 99 5 as measured monthly 403 16 Bandwidth Management 403 16 1 The HSIA solution must be structured in a way such that no single user can utilize all of the available bandwidth or create a denial of service for other users of the system A 403 16 2 The HSIA solution must prevent users from utilizing the service for SPAM by monitoring and disabling any single user who attempts to send SPAM 404 Network Infrastructure 404 1 Must follow the IEEE 802 3 Ethernet protocol 404 2 All cabling for wired connections or to wireless access points must be Category 5 enhanced tested and certified by the wiring vendor 404 3 Guest access must be accomplished through a RJ 45 Ethernet port or an IEEE 802 1 1b g n wireless access point 405 Guest Computers 405 1 Internet connectivity and associated functionality must be provided and supported for the following operating systems Microsoft Windows 2000 XP Vista 7 Apple Macintosh OS 9 and all versions of OS X 405 2 Internet connectivity and associated functionality must be provided
134. levations to show all materials and their locations relative heights of elements and roof pitches Exterior elevations to show building section lines and detail section lines Indicate windows brick doors and all mechanical units as well as mechanical grilles and roof vents Building Sections A Show sections through entire building at scale no less than 1 4 1 0 at all major parts of the building including the pool area the lobby area the guest room area the stairway area and other areas as needed to clearly describe construction of the building Section shall show material their locations and thickness ceiling and floor to floor heights wall heights and window and door locations Refer complex construction areas to larger scale details Sections shall clearly indicate STC ratings and assemblies that achieve a minimum rating of 54 at all areas and in addition provide assemblies that achieve a minimum rating of 58 at all areas immediately adjacent to guest rooms that serve all public areas excluding corridors and all back of house operations Wall Sections A Section shall show using a minimum of 3 4 1 0 scale full walls from footings to top of wall In the case of exterior walls the roof and soffit details should be shown Interior walls should go to a minimum of above the top floor ceiling line Sections are to show the relationship of the various materials and how they are to be related to each other Indica
135. lip the switch at the entrance D All guest room light fixtures and lamps must have functioning light bulbs E Drapes and window treatments must be functioning and must completely close to block outside light F Rooms must be checked for damage or maintenance items G Heating Cooling units must be set to the proper setting for the season H Items the guest may have left in the room must be brought to the front desk immediately I Guest room key cards and housekeeping master access cards must be kept on the housekeeper s person not left in the open or on carts Bathroom Vanity Area Cleaning bathrooms handling soiled linens and other potential areas for health and safety considerations must follow federal state and local regulations for safe handling 203 13 1 Floor and wall tiles must be clean sanitized and free of spots or stains 203 13 2 Toilet must be clean sanitized and free of spots or stains Toilet seat must be in closed position when cleaning is completed 203 13 3 Bath linens must be clean with no spots stains or tears Refer to Americinn s environmental awareness program regarding bath linens in stay over rooms 203 13 3 1 4 Bath towels folded neatly and evenly on the shelf and bar 203 13 3 2 4 hand towels folded neatly and evenly on the shelf and bar 203 13 3 3 Bath mat with one fold over side of the tub 203 13 3 4 4 wash clothes 203 13 4 Bathtub whirlpool tubs whirlpool tub jets and piping shower head
136. ll other surfaces must be wiped clean or vacuumed and free of dust stains streaks or damage 203 16 5 Walls and ceilings must be clean and free of spots dust cobwebs scuffs or damage 203 16 6 Lamps light fixtures lamp shades floor lamps light switches clock radios set to correct time telephones televisions television remotes microwaves refrigerators coffeemakers and all other appliances and fixtures must be wiped clean on all sides free of spots or damage 203 16 7 Sleeper sofas must be checked and made up with fresh linens every time a room equipped with them is rented Clean pillows and pillow cases are kept in a closet or credenza drawer 52 Americinn Brand Standards Manual 2012 Version 1 203 17 203 18 203 16 8 The guest room clothes iron must be emptied of water upon check out and wiped clean 203 16 9 Guest room must be free of odors and have a fresh clean scent Literature 203 17 1 All printed materials provided must be clean and in like new condition Guest information folder must have the following 203 17 2 The current version of the Americinn directory listing all locations 203 17 3 The current version of the frequent stayer program 203 17 4 Memo pad 203 17 5 Pen Exiting a guest room 203 18 1 Windows must be closed and locked 203 18 2 Drapes closed 203 18 3 Lampshades straight and the seams out of sight 203 18 4 Room lights turned off door closed tightly and latched 204 Front D
137. ls licensed in the disciplines of architecture and engineering and licensed in the area in which the Hotel will be constructed The current requirements of the Prototype Plans Project Manual Design and Construction Standards and the Standard Interior Design Packages must be met The review of these construction documents will be only to determine that the Franchisor s Design amp Construction Standards have been met The Franchisor s approval does not imply the approval of the project for architectural engineering or other professional input on the project nor does the Franchisor s approval imply that the documents have met the requirements of building fire zoning or other applicable requirements of local county state federal or other authorities with jurisdiction The Franchisee is responsible for these documents meeting or exceeding applicable laws Americans with Disabilities Act ADA codes and ordinances 102 1 1 Preliminary Plans and Specifications Within 90 days of the execution of the Franchise Agreement the Franchisee is required to submit to the Franchisor for review three sets of preliminary plans and specifications for the construction of the Hotel These documents will be reviewed as to their compliance with the Construction amp Design Standards Within 30 days of receipt of these documents the Franchisor will notify the Franchisee as to compliance with the Construction amp Design Standards A review letter and if nece
138. m guests view with landscaping 105 1 8 Coordinate all landscaping with building up lighting 105 1 9 Shrubbery shall be at least two year maturity Spruce trees shall be a minimum of 6 in height and hardwood trees a minimum caliper of 2 Y Select species that are compatible with the local environment Use different kinds of large and small scale trees and plantings including perennials and annuals to get color and textures year round Be cautious of berry and fruit trees as they will drop their produce seasonally which quickly stains sidewalks and vehicles 105 1 10 Keep plantings back from parking lot curbs to avoid damage from vehicles and snow plows 105 1 11 Put the plantings in rock surrounded with edge material to stop grass from intruding into the planting area Berms in conjunction with plantings are a very effective way to improve the visual impact of the property from the adjacent roadways 105 1 12 Secure a minimum one year warranty on all plantings through the nursery that provides and installs the landscaping materials 105 1 13 Two planters with seasonal plantings are required outside at the front entry The minimum size of the planter shall be 22 in diameter and 21 high Irrigation It is required to install an automatic irrigation system Provide hose bibs on the exterior of the building for watering landscaping washing down the parking lot sidewalks and trash enclosure areas or in case of a watering s
139. m in addition to the lobby restroom Door amp Hardware 113 5 1 The entry door must have an electronic lock set and a minimum of a side light or a window in the door 113 5 2 The door entry and exit is to be by an ADA approved lever handle 113 5 3 All electronic lock card readers used must be conforming to an ANSI Grade 1 electronic mortise locking mechanism and using a re programmable magnetic key card with a minimum of a low coercivity 600 oersted rating Finishes All materials must meet or exceed minimum requirements in accordance with NFPA standards state county and local fire and building codes Any deviation from the approved finishes must be submitted in writing to the Franchisor for prior written approval 113 6 1 Walls Painted gypsum board with a textured finish Painted exposed block walls are not permitted Paint walls other than white and remove wallcovering border stenciling no later than October 1 2012 113 6 2 Floors Interlocking rubber floor tiles 18 x 18 x 3 8 thick with a 4 coved vinyl base or carpet and carpet base Furnishings The following furnishings are required in the fitness room and must meet minimum design standard specifications listed below in addition to requirements in accordance with NFPA standards state county and local fire codes health codes and ADA compliance Equipment must be commercial rated by the manufacturer and be ten years old or newer Residential quality is not pe
140. n Font 9 pt type Minion Bold black 85 Americinn Brand Standards Manual 2012 Version 1 314 8 3 314 8 4 314 9 Flyers 314 9 1 314 10 Ads 314 10 1 e Address Font 7 5 pt type Minion Regular black e Contact Information Font 7 5 pt type Minion Regular black e Franchise Owner Disclaimer 5 pt type Minion Italic black Standard 10 Envelope Print Process Traditional press Size 9 5 x 4 125 Paper 24 Ultrawhite Logo amp Tagline 2 59 x 0 7 Property Identification Font 7 5 pt type Minion Bold black Address Font 7 5 pt type Minion Regular black Mailing Label Print Process Traditional press Size 4 x 3 Paper White Crack amp Peel Label Logo amp Tagline Size 0 72 x 0 534 Property Identification Font 7 5 pt type Minion Bold black Address Font 7 5 pt type Minion Regular black View flyer templates on the Hospitality Information Portal in the Marketing amp Advertising section or by logging into your AMOD account and creating a flyer To customize messaging and photos visit the AMOD system View ad templates on the Hospitality Information Portal in the Marketing amp Advertising section or by logging into your AMOD account and creating an ad To customize messaging and photos visit the AMOD system 314 11 Other Collateral Overview 314 11 1 Because there are so many items throughout the hotel it would be difficult to outline all of the
141. n full any check issued by a member to a Hotel is returned for insufficient funds or is invalid for any reason or a member s credit card payment is revoked for any reason The Franchisee must promptly provide the Franchisor s Easy Rewards Member Services staff in writing with a detailed description of any of the foregoing occurrences Discretionary Points 310 6 1 310 6 2 310 6 3 A Hotel may through Easy Rewards Online award discretionary Points to members at any time Only Hotel personnel with Hotel Owner and Hotel General Manager credentials may award discretionary Points A Hotel can award up to 15 discretionary Points per transaction through Easy Rewards Online as it determines is necessary Discretionary Points will be charged to the Franchisee at 4 00 per Point 80 Americinn Brand Standards Manual 2012 Version 1 310 7 310 8 310 9 January 1 2012 310 6 4 To mitigate customer service issues the Franchisor may in its discretion award members with up to ten discretionary Points per night stayed The applicable Franchisee will be charged for these discretionary Points Redemption of Points 310 7 1 310 7 2 310 7 3 310 7 4 310 7 5 310 7 6 Invoicing 310 8 1 310 8 2 Hotels cannot redeem Points for rewards on a member s behalf When presented with an Easy Rewards by Americinn room voucher s a Hotel must 310 7 2 1 Visit Easy Rewards Online verify the Easy Rewards by AmericI
142. n the bottom edge of artwork Space between a pair of pictures hung side by side should have a minimum of 3 and a maximum of 5 Art hung on wall not over any piece of furniture should be approximately 5 3 on center above the finished floor Full length wall mounted framed mirrors should be installed approximately 72 from the finished floor to the top of the frame Half length wall mounted framed mirrors being installed over a piece of furniture should be approximately 3 from the top of the furniture piece to the bottom of the mirror frame with a minimum overall mirror height of 72 from the finished floor to the top of the frame Apply signage per manufacturer s recommendation Generally signage is affixed to wall by applying several dots of clear 100 silicone adhesive to the back of the sign avoiding tape area Peel liner from double face tape and press firmly to wall and hold Refer to the Signage sub section of this manual for locations of each sign 48 Americinn Brand Standards Manual 2012 Version 1 200 Operations For clarifications or questions concerning the Operations Standards contact the Operations Department at Operations Americinn 250 Lake Drive East Chanhassen MN 55317 Phone 952 254 5000 Fax 952 294 5001 Email Licensee must comply with the Operations Standards when open and operating as an AmericInn The following are referenced in Section 200 Operations Familiarize yourself
143. nce Americinn Design and Purchasing Service Franchisor offers turnkey design and purchasing services project management furniture layouts tracking amp expediting purchased goods or any partial part of the design and purchasing that fits the project s needs to assist in furnishing of new properties additions and renovations to existing properties Franchisees are assured that all purchases of furnishings and equipment made through Franchisor will meet or surpass current Franchisor design requirements Drainage Work with civil engineering professionals to assure that the site drains properly during rain and melting snow conditions If water retainage is required work with civil engineers to be sure that it will have a minimal impact on your operation The engineers will also design and locate catch basins sewer water lines fire hydrants and other needs of your particular area Site Conditions Soil testing by a recognized testing company is mandatory and the report must be included as part of the construction documents A minimum of five borings should be taken including three borings under the Hotel and two in the parking lot This should be done early in the design process With this information the soil engineer can recommend methods of soil correction if necessary that may be needed to prepare the building pad area the parking lot sub grades and provide the structural engineer with soil bearing capacities from which the footings
144. nd cabinetry are to be provided in the laundry room for storage of linens as well as a large linen folding table with shelves below Mechanical The house laundry room is to have a digital self controlled room central HVAC integrated system adequately sized to service the area and capable of maintaining a 72 degree year round temperature set point Optional Individual PTAC or VPTAC systems with wall mounted digital controlled thermostats are allowed similar to the guest rooms All PTAC or VPTAC units used are to be installed with internally drained condensate lines and are provided by one of the approved manufacturers Amana GE Friedrich LG The sleeves through the wall must be tight fastened per the manufacturer s recommendations and the openings caulked thoroughly Trim around the units may be added with color to match the adjacent walls No two pipe systems are allowed A laundry chute from the linen room on second floor and higher opens to the laundry room and should be located adjacent to the washing area An elevator dumbwaiter is recommended for larger Hotels The washers in the laundry room are to be drained in a pit drain with grate covering The washer drain piping can be on the floor behind washers to the drain Access to the washer outlet is needed to clean drain trap Hot and cold water supply shall be provided to the washing machines and sized per the engineer s specifications Hot and cold water supply shall also be provided
145. nd long distance calling Message indicator light Touch tone Data port 20 cord or greater Trimline wall mounted phone Dials front desk when picked up One line access with zero guest service buttons Direct room to room local 800 number and credit card calls only This line should be restricted from long distance service Voice high and low volume adjustment Ringer high and low volume adjustment Touch tone Data port 20 cord or greater Americinn approved faceplate as outlined in Section 300 Sales amp Marketing of this manual Trimline wall mounted red emergency phone Dials front desk when picked up Trimline wall mounted red emergency phone Dials front desk when picked up 119 6 7 Meeting Facilities if applicable A B ram moo One line access with zero guest service buttons Direct room to room local 800 number and credit card calls only This line should be restricted from long distance service Voice high and low volume adjustment Ringer high and low volume adjustment Touch tone Data port 20 cord or greater Americinn approved faceplate as outlined in Section 300 Sales amp Marketing of this manual 119 6 8 Business Center if applicable P IOTMON One line access with zero guest service buttons Direct room to room local 800 number and credit card calls only This line should be restricted from long distance service Voice high and low v
146. ndations and the openings caulked thoroughly Trim around the units may be added with color to match the adjacent walls No two pipe systems are allowed 116 10 Lighting Recessed fluorescent lighting adequate to perform task Minimum required foot candle FC level is 30 0 50 0 116 11 Electrical Provide outlet for washer and dryer along with general duplex outlets 117 Office 117 1 The office is for use by the manager in conducting business and bookkeeping for the Hotel 117 2 Door 117 2 1 The office door is to be a paneled solid core 3 0 x 6 8 minimum must lock and have a viewing device the same as the guest rooms 117 3 Finishes All materials must meet or exceed minimum requirements in accordance with NFPA standards state county and local fire and building codes 117 3 1 Floors Carpet over pad same quality as lobby area 117 3 2 Base 6 high carpet base serged or bound 4 high wood base is optional Vinyl base is not permitted 117 3 3 Walls Painted gypsum board with a textured finish 117 3 4 Ceiling Acoustical ceiling tile 2 x 2 drop in with reveals 117 4 Furnishings The following furnishings are required in the office and must meet minimum design January 1 2012 standard specifications listed below in addition to requirements in accordance with NFPA standards state county and local fire codes and must meet ADA compliance 117 4 1 Drop safe 117 4 2 Ergonomic desk chair with a 5 star base and c
147. ng Address Easy Rewards by Americinn ATIN Member Services 250 Lake Drive East Chanhassen MN 55317 Phone 1 877 886 8664 Email EasyRewards AmericiInn com Fax 952 294 5001 311 Best Rate Guarantee 311 1 311 2 311 3 311 4 January 1 2012 The Franchisor requires an Americlnn com Best Rate Guarantee The Americinn com Best Rate Guarantee policy allows any customer finding a lower rate for a particular Hotel on a third party site to receive the lower rate and an additional 10 discount off of the lower rate An Americinn com Best Rate Guarantee claim must be 311 3 1 Submitted within 24 hours of the original booking at www Americinn com 311 3 2 Submitted for rates listed at www Americlnn com 311 3 3 For the same hotel dates room type bed type number of guests length of stay and payment requirements The Americinn com Best Rate Guarantee does not apply to 311 4 1 Opaque or auction sites where the hotel brand and or the Specific hotel is not known until booking is finalized 311 4 2 311 4 3 Packaged rates that include air car rentals taxes service charges meals coupons parking services or other services and amenities 311 4 4 Qualified discount rates including but not limited to Government AAA or Senior Citizen Discounts 311 4 5 Unpublished negotiated rates with corporations travel agencies groups associations or other rates that are specifically agreed upon by the Franchisor or one of t
148. ng a lockout system no later than October 1 2011 A Minimum 32 Widescreen 16 9 LCD screen High Definition display B ATSC Digital Tuner built in C Pro ldiom HD Content Protection built in and MPEG4 compression technology D Televisions must be connected to a cable system master antenna system or satellite system that is capable of passing high definition HD content to all televisions 1 Commercial cable system or satellite system is recommended 2 A rooftop antenna is not permitted unless it is screened and is approved by in writing by the Franchisor 3 A ground mounted television antenna is permitted but is to be approved in writing by the Franchisor 4 A satellite dish is to be installed on exterior wall not roof top at the rear or end of a Hotel not viewed from the front entry E The remote control unit must be in view and accessible to guest at all times F Television must be wall mounted or ceiling mounted and must be viewable from all equipment locations In cases where the fitness room shares a wall with a guest room it is not acceptable to wall mount the television on the demising wall It either needs to be ceiling mounted or on a non demising wall G All outlets and cable jacks must be located behind the television and all electrical cords hidden Surface mounted conduit or cord covers are not acceptable H Television should be set with closed caption as default L All channels received must be pres
149. ngineer registered to practice in the locality of the Hotel 102 1 2 13 Specifications A These documents must include but are not limited to all materials products equipment and systems specifications that will be needed in the Hotel in conjunction with the architectural structural civil mechanical and electrical drawings for it to operate efficiently The specifications are to be presented in a legible and structured CSI format and must meet all applicable codes and the requirements of ADA 102 1 3 Interior Design Package These documents shall be prepared by a professional interior design firm with experience in hospitality interior design The submittal must include but is not limited to A Floor plans at 1 4 1 0 scale of all guest room types and public areas with all furniture coded B Specifications and photos of all furnishings Note All furnishings and C Samples of interior furnishings such as fabrics carpet wallcovering photos of furniture proposed art work etc which must be mounted on presentation boards The items must be clearly displayed and labeled D Interior signage package E Samples of all interior finishes such as paint tile vanity color doors stain etc 102 2 Existing Change of Ownership Conversions and Re licensing 102 2 1 An inspection will be conducted by the Franchisor noting any observed deficiencies and approved variances if applicable A Property Improvement Plan P
150. nn room voucher MIO available to be redeemed by clicking Hotel Transactions then Voucher Lookup and 310 7 2 2 If the Easy Rewards by AmericInn room voucher s is shown as Not Redeemed select Redeem Now on Easy Rewards Online and follow the prompts and 310 7 2 3 If the foregoing requirements are satisfied accept the Easy Rewards by Americinn room voucher as payment towards a member s folio amount and A Apply the voucher value amount the Property Management System transaction code description payment to the member s folio amount The Franchisee will not be charged the Program fee for one night of the stay for each Easy Rewards by AmericInn room voucher redeemed and the Franchisee will receive a credit for on their Easy Rewards by Americinn monthly invoice Multiple Easy Rewards by Americinn room vouchers shall be accepted and applied towards a folio If the amount s of the Easy Rewards by AmericInn room voucher s presented to the Hotel by the Program member exceeds the total amount of the folio the Hotel will not pay the difference back to the member in cash or provide the member with a room voucher for the difference Easy Rewards by Americinn room vouchers can only be accepted within one year of the issuance date If a Hotel accepts an Easy Rewards by Americinn room voucher after the expiration date the Franchisee of that Hotel will not receive the voucher credit amount on their Easy Rewards by Ameri
151. nstruction Department AmericInn 250 Lake Drive East Chanhassen MN 55317 Phone 952 254 5000 Fax 952 294 5001 Email DesignServices AmericInn com Licensee must comply with the Design and Construction Standards and Standard Interior Design Packages when Building a new hotel or addition An implementation dated is indicated When required in a Property Improvement Plan PIP Renovating and product replacement Failure to comply may result in a default under your license agreement The following are referenced in Section 100 Design and Construction Familiarize yourself with their content and locations Hospitality Information Portal General Manager and Owner portal for all brand communications Americinn Prototype Plans Given to the Franchisee upon the signing of the Franchise Agreement Americinn Prototype Project Manual Given to the Franchisee upon the signing of the Franchise Agreement Americinn Standard Interior Design Packages Hospitality Information Portal gt Resources Americinn Perk Retrofit Plans Hospitality Information Portal gt Resources 101 Logo Description amp Qualifications 101 1 Each Hotel Franchisee must meet all design standards operating requirements and graphic standards of the Franchisor Any deviations from the Franchisor s established standards and requirements and use of the AmericInn logo must be approved by the Franchisor in writing For more information regarding AmericInn logos see Section 300
152. nyl composition tile 116 7 2 Base 4 high coved 1 8 gauge vinyl base 116 7 3 Walls Painted gypsum board with a textured finish Exposed painted block is not permitted 116 7 4 Ceiling Acoustical ceiling tile 2 x 2 drop in with reveals 116 8 Furnishings The following furnishings are required in the guest laundry room and must meet design standard specifications listed below in addition to requirements in accordance with NFPA standards local fire codes health codes and ADA compliance Depending on the size of the Hotel you may need additional equipment 116 8 1 One ADA compliant commercial grade coin operated washing machine Minimum of 16 lb capacity 116 8 2 One ADA compliant commercial grade coin operated dryer Minimum 18 Ib capacity 116 8 3 Fabric window treatment wood blinds or metal blinds at exterior windows Vertical blinds are not permitted 116 9 Mechanical The guest laundry is to have a digital self controlled room central HVAC integrated system adequately sized to service the area and capable of maintaining a 72 degree year round temperature set point Optional Individual PTAC or VPTAC systems with wall mounted digital controlled thermostats are allowed All PTAC or VPTAC units used are to be installed with internally drained condensate lines and are provided by one of the approved manufacturers Amana GE Friedrich LG The sleeves through the wall must be tight fastened per the manufacturer s recomme
153. od framed side mirrors and a chalkboard framed in the middle A 10 Perk logo is to be located on the top portion of the chalkboard unit Minimum size 7 w x 4 6 h Refer to the Prototype Plans or AmericInn Perk Retrofit Plans on the Hospitality Portal for full details Concealed trash receptacles are required minimum two under counter and one large 4 high Mechanical The breakfast area is to have a digital self controlled room central HVAC integrated system adequately sized to service the area and capable of maintaining a 72 degree year round temperature set point Optional Individual PTAC or VPTAC systems with wall mounted digital controlled thermostats are allowed All PTAC or VPTAC units used are to be installed with internally 20 Americinn Brand Standards Manual 2012 Version 1 109 9 109 10 drained condensate lines and are provided by one of the approved manufacturers Amana GE Friedrich LG The sleeves through the wall must be tight fastened per the manufacturer s recommendations and the openings caulked thoroughly Trim around the units may be added with color to match the adjacent walls No two pipe systems are allowed A single sink at breakfast counter is optional This sink is not intended for hand washing It is for disposal of liquids Provide a hard water line for the coffee and juice machines or as recommended by manufacturers Lighting All light fixtures must meet the Americinn Perk interior design
154. odes for use and installation of slide and other pool area equipment Must install and maintain equipment according to specific manufacturer instructions No modifications Must have additional insurance for Splash Bay Adventure slides and equipment that also names Americinn International LLC as additional insured 218 American Automobile Association AAA 218 1 January 1 2012 Each Hotel must apply for inspection by the American Automobile Association AAA and must earn and maintain a minimum two diamond rating 71 Americinn Brand Standards Manual 2012 Version 1 300 Sales amp Marketing For clarifications or questions concerning the Sales amp Marketing Standards contact the Marketing Department at Marketing Department AmericlInn 250 Lake Drive East Chanhassen MN 55317 Phone 952 254 5000 Fax 952 294 5001 Email Marketing AmericInn com To make it easier to read this manual the following terms are used uniformly throughout the remainder of this document Franchisor refers to Americinn International LLC e Franchisee refers to the person or entity which owns the Hotel Hotel refers to the physical AmericInn AmericInn Lodge amp Suites AmericInn Hotel amp Suites AmericInn Motel amp Suites or Americinn Motel building as well as the hotel on site representatives i e general manager Program refers to the Franchisor s loyalty program Points refers to the F
155. of the words AmericInn SoundGuard when used in advertisements or any other forms of communication Subsequent use of the words in the same communication need not include the registered trademark symbol When referring to AmericInn SoundGuard construction the word AmericInn must precede the word SoundGuard SoundGuard is to be treated as one word with both the S and G capitalized Splash Bay Adventure A registered trademark must follow the first use of the words Splash Bay Adventure when used in advertisements or any other forms of communication Subsequent use of the words in the same communication need not include the trademark symbol Welcome to the end of the day A service mark SM capital letters and superscript must follow the first use of the words Welcome to the end of the day when used in advertisements or any other forms of communication Subsequent use of the words in the same communication need not include the service mark symbol 309 Toll free Phone Numbers and Website URLs 309 1 309 2 309 3 January 1 2012 All Hotels are required to prominently display the brand s toll free phone numbers and website URLs directed to the AmericInn Central Reservation System CRS in all Hotel communications marketing and advertising materials The use of any other toll free phone number or reservation system is strictly prohibited Toll Free Phone Numbers 309 3 1 The general CR
156. of this manual for all HSIA requirements 118 Vending amp Ice 118 1 118 2 118 3 118 4 118 5 118 6 118 7 118 8 January 1 2012 Vending and ice are required to be in an enclosed area and on every odd numbered floor for the convenience of the guests Ex first floor third floor fifth floor etc A minimum of one beverage and one snack machine are required per Hotel Additional vending is optional in the pool area It is recommended that the vending in this area be beverage only due to the humidity and temperature Refer to Section 200 Operations for vending item requirements Vending and gaming machines are not allowed in front lobby Door 118 4 1 The vending room door if applicable shall be paneled solid core 3 0 x 6 8 A sidelight or half glass door window for safety purposes is required Finishes All materials must meet or exceed minimum requirements in accordance with NFPA standards state county and local fire and building codes 118 5 1 Floor Vinyl composition tile 118 5 2 Base 4 high coved 1 8 gauge vinyl base 118 5 3 Walls Painted gypsum board with a textured finish 118 5 4 geling Painted gypsum board with smooth or textured finish Popcorn texture is not Furnishings The following furnishings are required in each vending area and must meet design standard specifications listed below All equipment must be NSF compliant and UL listed Verify need for additional items with local
157. olume adjustment Ringer high and low volume adjustment Touch tone Data port 20 cord or greater Americinn approved faceplate as outlined in Section 300 Sales amp Marketing of this manual 119 6 9 Laundry room back of the house optional A B C D One line access with 5 guest service features optional Direct room to room local and credit card calls only This line should be restricted from long distance service Touch tone Wall mounted 119 6 10 Public Restrooms optional A B Trimline wall mounted phone Dials front desk when picked up 119 6 11 Guest Rooms One per each one room guest room and two per each two room guest room Additional phones optional mare R One line access with zero guest service buttons Direct room to room local and long distance calling Message indicator light Voice high and low volume adjustment Ringer high and low volume adjustment 44 Americinn Brand Standards Manual 2012 Version 1 119 7 F Touch tone G Data port H 20 cord or greater l Americinn approved faceplate as outlined in Section 300 Sales Marketing of this manual J Bell style phones are not permitted Telephone Jack Location Requirements 119 7 1 Front reception desk multiple 119 7 2 Manager s office multiple 119 7 3 Front entry vestibule 119 7 4 Lobby area two telephone jacks 119 7 5 Pool area 119 7 6 Fitness room 119 7 7 Meeting facilit
158. on The minimum size shall be determined by code with a minimum of a 2500 capacity 108 3 Public restrooms both a men s and a women s restroom are required in the lobby area and cannot be shared as the pool restroom 108 4 Front Desk 108 4 1 The registration countertops must be granite or a natural stone slab The front side of the desk must be stained wood The front desk is to have a transaction counter approximately 46 high and an accessible transaction counter lowered to comply with ADA A pull out bread board counter is not permitted for the ADA counter 108 4 2 Chairs are not allowed behind the front desk 108 4 3 The rear wall behind the front desk is to be free from all notices message signs racks fax machine plug molds windows upper cabinets observation monitors TV s etc An accent paint wallcovering or wood veneer per the current Design Packages and the current Americinn channel logo letters are required behind the front desk This provides consistency and a clean and attractive appearance For more information regarding the Americinn channel logo see Section 300 Sales amp Marketing of this manual 108 5 Windows 108 5 1 Construction Thermally broken frame 108 5 2 Comply with requirements of ANSI AAMA 101 specifications for Aluminum Prime Windows performance class HS DW C20 Window system to meet minimum STC of 35 108 5 3 Security dowels or a secondary window lock is required on all first floor operable win
159. on Font 11 pt type Minion Regular black e Website Font 11 pt type Minion Regular black e Photo Area 2 875 x 3 6 Photo Border 0 125 wide white 314 7 2 3 Inside Layout Specifications Headline Font 15 pt type Minion Regular black Paragraph Font 9 pt type Lucida Sans black e Bullet Point Font 9 pt type Lucida Sans black e Americinn SoundGuard Block Dimensions 1 76 x 1 53 Middle Vertical Block 4 x 9 PMS 550 Photo Size 2 9 x 2 17 Photo Border 0 125 wide white Map Size 3 5 x 1 6 314 7 2 4 Back Specifications Headline Font 15 pt type Minion Regular black Paragraph Font 9 pt type Lucida Sans black Bullet Point Font 9 pt type Lucida Sans black Logo and Tagline 2 x 1 19 Website Font 10 pt font Minion Italic black Reservations Number Font 10 pt font Minion Italic black Copyright Font 5 5 pt type Lucida Sans black J Hotel Stationery Printing Standards 314 8 1 Letterhead Print Process Traditional press Size 8 5 x 11 Paper 244 Opaque Ultrawhite Logo amp Tagline Size 4 09 x 1 117 Property Identification Font 8 pt type Minion Bold black Address Font 8 pt type Minion Regular black Contact Information Font 8 pt type Minion Regular black 314 8 2 Business Cards 4 color digital Size 3 5 x 2 Paper 100 Opaque Ultrawhite Logo amp Tagline Size 1 52 x 0 9 Property Identificatio
160. on tables not permitted Fully upholstered lounge seating group for 2 or more in a suite One framed wall mounted full length mirror Number of art pieces and locations must follow at minimum the Standard Design Package room layouts A television is required in all guest rooms and in each room of a two room suite A Provide a remote control unit not secured to any furnishings and easily accessible to guest B Televisions in all guest rooms are to be security mounted on furniture with a swivel base that allows comfortable viewing from both the bed and the work station C Television must be mounted on the rear half of the casegoods closest to the wall D All outlets and cable jacks must be located behind furniture hiding all electrical cords Surface mounted conduit or cord covers are not acceptable E Wall mounting of televisions is not acceptable unless it is being mounted on the angled wall above the in room fireplace and that wall is not a demising wall When wall mounted all outlets and cable jacks must be located behind the television with electrical cords hidden Surface mounted conduit or cord covers are not acceptable F All channels received must be preset and appropriately identified Any channel not received must be locked out to guest access via the commercial master remote Drapery at each window Cornice board at each window One folding luggage rack to be stored in wardrobe or closet Wardrobe with doors
161. on the door is to be positioned at 5 above the finished floor An additional second viewing device of the same description is to be installed in the accessible rooms at a height of 3 6 above the finished floor Windows 111 6 1 Construction Thermally broken frame 111 6 2 Comply with requirements of ANSI AAMA 101 specifications for Aluminum Prime Windows performance class HS DW C20 Window system to meet minimum STC of 35 111 6 3 Security dowels or a secondary window lock is required on all first floor operable windows and any sliding glass doors in addition to the required mechanical lock on the window Finishes All materials must meet or exceed minimum requirements in accordance with NFPA standards state county and local fire and building codes 111 7 1 Guest Room 111 7 1 1 Walls Painted gypsum board with a textured finish Painted exposed block walls are not permitted All guest rooms must have an accent paint on the headboard wall no later than October 1 2012 Paint walls other than white and remove Sanda e L no later than October 1 2012 111 7 1 2 Floor Carpet must have a minimum 32 oz face weight multi level cut loop solution dyed Branded yarn nylon 1 10 gauge 12 stitches per inch action back with fiber locking capabilities commercial anti soil stain protection installed over a separate 6 pound density 24 oz synthetic fiber pad or 60 oz rubber cushion Rebond pad is not permitted Installation is to be
162. oor swings bathroom fixtures and built in items in all rooms and stairways Indicate type of wall construction including reference to details or schedule rated wall conditions special flooring and major equipment locations Show exterior dimensions overall as well as openings in exterior walls Include on this plan or indicate its location in documents a room finish schedule with abbreviations showing room names and numbers floor finishes base finish wall finish ceiling material and ceiling heights as a minimum Include a window and door schedule on this plan The schedule should include appropriate cross referencing to the plan and abbreviations showing door numbers size of doors door types frame materials frame types fire ratings finishes and hardware groups Provide adjacent drawings showing elevations at small scale of all doors and frames The window schedule should include a reference number size of window and a description of materials with elevations at small scale of the window frames Include on this plan a unit room schedule showing each unit type quantity and total unit count using alphabetic labeling Identify locations of all accessible and hearing impaired rooms 102 1 2 4 Area Floor Plans 1 4 1 0 scale A B January 1 2012 Show the pool and recreation area accessible restrooms mechanical equipment room and the specific location of the pool and whirlpool Show the meeting room if
163. or all publicly used rooms Example Guest Laundry Meeting Room Pool Fitness Room etc See note below for location Limited Liability Law signage located on the back side of guest room entry doors and at the front desk Evacuation plan located on the back side of guest room entry doors and publicly used rooms such as a meeting room etc Americinn channel logo located on the wall behind the front desk Note Mounting of room number signs and permanent room identification signs shall be mounted on the wall adjacent to the latch side of the door Where there is no wall space to the latch side of the door including double leaf doors sign shall be placed on the nearest adjacent wall Mounting height shall be 60 above the finish floor to the centerline of the sign Mounting location shall be so that a person may approach within three feet of signage without encountering protruding objects or standing within the door swing This is an ADA requirement and should be followed unless ADA states otherwise For security reasons accessible rooms should not have identifying signs on the exterior of the door Refer to installation instructions below 46 Americinn Brand Standards Manual 2012 Version 1 120 6 January 1 2012 120 5 2 Recommended signage and locations 120 5 2 1 Smoke Free Environment Thank you for Not Smoking located at front desk or lobby 120 5 2 2 Directional signage with an arrow pointing in the direction of the
164. or built in closet with doors must be installed no later than October 1 2012 Open hang racks are to be removed no later than October 1 2012 Six wooden clothes small hook hangers Two wooden small hook hangers with cushioned clips for pants skirts One clock radio in a standard room one MP3 player clock radio in a suite Coffee maker 4 cup Microwave and refrigerator required in all suites and recommended in standard guest rooms Microwave and refrigerator are required to be placed in a cabinet no later than October 1 2012 Hair dryer with a night light 24 Americinn Brand Standards Manual 2012 Version 1 111 9 January 1 2012 111 8 1 23 111 8 1 24 Ironing board wardrobe size and iron with a shut off timer Iron and ironing board must be mounted in a wardrobe or closet no later than October 1 2012 If guest room has an optional outside balcony extension or patio a seating group consisting of two chairs and an occasional table is required 111 8 2 Bathroom amp Vanity Area 111 8 2 1 111 8 2 2 111 8 2 3 111 8 2 4 111 8 2 5 111 8 2 6 111 8 2 7 111 8 2 8 All properties must have a framed vanity mirror mounted 1 above back splash no later than October 1 2012 Under mount sink granite top and backsplash all mounted on a wood base shelf unit Wood base shelf unit is to have a towel bar recess tissue holder in apron and under mount dual chrome toilet paper holder Wall mounted vanit
165. orized entry while area is closed Pool and exercise area signage amp operation must be compliant with all state and local ordinances 207 Americinn Perk Breakfast January 1 2012 54 Americinn Brand Standards Manual 2012 Version 1 Ll nl January 1 2012 55 Americinn Brand Standards Manual 2012 Version 1 A AJA January 1 2012 un a Americinn Brand Standards Manual 2012 Version 1 207 5 6 6 l i A January 1 2012 57 Americinn Brand Standards Manual 2012 Version 1 i ih January 1 2012 58 Americinn Brand Standards Manual 2012 Version 1 tdi rail IT January 1 2012 59 Americinn Brand Standards Manual 2012 Version 1 208 Lobby amp Common Areas 208 1 Each Hotel must display the approved lobby showcase map and frame fully stocked with current travel directories 208 2 The main entrance doors and sidelights must be kept clean and un cluttered 208 2 1 Brand collateral or decals as may be required from time to time must be posted 208 2 3 The main entrance must be locked from 11pm 7am and all secondary entrances must be locked 24 hours per day 208 2 4 All non guest exterior doors must be locked 24 hours per day 208 3 Each Hotel must use professional signage inside and outside the building 208 4 The front desk area and all entryways must be clean and uncluttered at all times to provide a professional image to arriving guests January 1 2012 60
166. ough the CRS January 1 2012 99 Americinn Brand Standards Manual 2012 Version 1 408 4 408 5 408 6 408 7 408 8 408 9 408 10 408 11 408 12 408 13 January 1 2012 Each Hotel may not close out for any date or dates until 80 of rooms are either reserved or sold Any special requests to close out rooms due to unique circumstances must be approved in writing no less than 45 days in advance by the Franchisor All rates and discounts are set by the Franchisee owner or manager at each Hotel and can be changed or modified only by those designated or authorized by that Hotel Lower room rates or discounts may be closed out at any time at the Franchisee s discretion as part of a yield management strategy Rack standard rates or designated corporate rates as negotiated should be available at all times Group blocks are considered tentative reservations and will be treated as reserved until the block is either filled or unsold rooms released Rooms released from group blocks must be made available for sale through the CRS Each Franchisee must evaluate whether to participate in Travel Agent Consortia Programs Net Rate programs and discount online auction sites Each Hotel shall use the approved CRS as its exclusive reservation system AmericInn reserves the right to modify the CRS as well as the terms of any global distribution system GDS and voice participation to reflect any changes that may be applied to th
167. r Hotel Specific website from any sites that they operate All Hotel Specific websites must utilize a design template approved by the Franchisor Websites that are bound under existing contracts must meet brand standards by August 1 2010 Franchisees should have optimized their micro site on www Americlnn com before developing a Hotel Specific website All Hotel Specific websites must comply with current Franchisor s graphic standards as outlined in this manual Each Franchisee s ownership group is responsible for all aspects of their Hotel Specific website including all costs fees licenses permits claims development hosting and maintenance related to the website If the Hotel Specific website links to a third party site it is the responsibility of the ownership group to obtain permission to properly use the intellectual property of the third party All intellectual property created for the Franchisor is owned by the Franchisor Certain copyright notices and proper trademark usage must be displayed on Hotel Specific websites See Section 308 Legal Matter of this manual for more information Each Hotel s website hosting company is required to provide the following basic reporting to the Franchisor annually for measurement of the success of the Hotel Specific website 322 6 9 1 Visitor summary including number of unique visitors 322 6 9 2 Page views 322 6 9 3 Top pages 322 6 9 4 Top referrers 322 6 9 5 Top links to other sites
168. r a secondary window lock is required on all first floor operable windows in addition to the required mechanical lock on the window Finishes All materials must meet or exceed minimum requirements in accordance with NFPA standards state county and local fire and building codes 114 8 1 Wall Painted gypsum board with a textured finish or gypsum board with commercial grade type II vinyl wallcovering type is acceptable if above a chair rail A chair rail or wainscoting is recommended Paint walls other than white and remove wallcovering border stenciling no later than October 1 2012 114 8 2 Floor Carpet must have a minimum 36 oz face weight multi level cut loop solution dyed Branded yarn nylon 1 10 gauge 12 stitches per inch action back with fiber locking capabilities commercial anti soil stain protection installed over a separate nine pound density urethane pad 32 oz synthetic felt pad or a 64 oz rubber cushion Attached pad is acceptable Rebond pad is not permitted Installation is to be with tackless strips or double stick Installation option is to direct glue the carpet eliminating the pad This is permitted in public areas only Installation methods must follow manufacturer s recommended methods The carpeting is to be laid with a minimum of cross seams and recommended to have a pattern and or be multi colored to minimize the visibility of staining soiling and traffic wear 114 8 3 Base 4 or 6 high carpet base
169. r and 15 down may be used Synthetic pillows must be available to guests that may request them Mattress Pads A Must be white B 50 polyester 50 cotton top with a 3 5 oz or greater bonded polyester fill and machine thread quilting 27 Americinn Brand Standards Manual 2012 Version 1 January 1 2012 C 1 minimum elastic anchor bands or polyester T180 thread count 60 40 cotton polyester fitted D Full size pad 53 x 75 E E Queen size pad 60 x 80 F King size pad 78 x 80 111 9 3 8 Blankets All Vellux blankets must be replaced no later than October 1 2011 A Quilted synthetic down white blanket B 1230 thread count 65 cotton 35 polyester or 100 cotton cover C 7 or 8 box stitched outer covering 100 polyester filled with a min queen size fill of 280z and the king size of 330z Optional blanket polyester fleece polyester polar fleece or 1 needle stitched self hem on all edges whipped stitched hems or un finished edges not permitted full size 80 x 90 color ivory Queen size 90 x 90 color tan King size 108 x 90 color ivory or 111 9 3 9 Crib Blankets A B Quilted 50 50 cotton polyester blend Size 32 x 42 111 9 4 A 111 9 4 1 Wash Cloth 111 9 5 mO F Finished minimum size of 12 x 12 Square or rounded edges 1 0 per dozen weight 100 Ring Spun Cotton or 85 cotton 15 polyester blend Polyester
170. r and two lines for the fire alarm system The pool monitoring system if using Ecolab can use a phone extension versus a dedicated line All telephone service must go through the main switchboard located at the registration desk not the reservation system or fax line Two home run lines per guest room are required PBX Phone System Specification Requirements 119 5 1 Analog system with power supply back up 119 5 2 Console operation 119 5 3 5 8 GHZ 2 Line cordless phone programmable to the PBX phone system for use when staff is away from the front desk The cordless phone is to be provided by the Phone System provider 119 5 4 Main console must be able to handle up to four simultaneous calls with on hold capabilities External call forward feature that would allow the Hotel to forward calls to an external source e g central reservations office 119 5 5 Music or custom greeting for on hold callers 119 5 6 Check in function automatically set dialing restrictions and voice mail 119 5 7 Check out function automatically deactivates the phone 119 5 8 Wake up calls can be set at console or by extension with voice message 119 5 9 Wake up call monitoring of answered and missed wake up calls with printer for printed confirmation 119 5 10 Call forwarding from console 119 5 11 Voice mail with message registering 119 5 12 Do Not Disturb setting with room to room and outside incoming call blocking capabilities from console 119 5 13
171. ranchisor s loyalty program points Easy Rewards Online refers to the Franchisor s online loyalty system An Explanation of Abbreviations can be found at the back of this manual The following are referenced in Section 300 Sales amp Marketing Familiarize yourself with their content and locations e Hospitality Information Portal General Manager and Owner portal for all brand communications e Hotel Specific Website Guidelines Hospitality Information Portal gt Marketing amp Advertising e Americinn In Room Directory Standards Hospitality Information Portal gt Marketing amp Advertising 301 Hotel Identification 301 1 301 2 301 3 301 4 January 1 2012 Hotels must use the following Hotel Identification Standards when referring to their Hotel and location consisting of the following elements 301 1 1 Brand Name AmericInn 301 1 2 Hotel Type Lodge amp Suites Hotel amp Suites Motel amp Suites Motel 301 1 3 Primary Identifier Market Location 301 1 4 Descriptor Included on an as needed basis to enhance the property s marketability or provide differentiation in the marketplace 301 1 5 Examples Americinn Lodge amp Suites Rochester Kasson Americinn Lodge amp Suites Cody Yellowstone Americinn Lodge amp Suites Sioux City Airport Americinn Wichita South Hotel Identification must be approved in writing by the franchisor Franchisee will not identify or market the Hotel under any other Hotel Id
172. rary to the update information or the Rate Information and Availability Information provided by the Hotel to Americinn Central Reservations AmericInn Central Reservations shall immediately upon receipt forward all cash deposits to the Hotel The Hotel shall provide written notice to the Franchisor of any advertisement programs targeted to Reservation Services subscribers within a minimum of ten business days of activation The Hotel will place the respective chain code for each GDS on all promotional materials targeted to travel agents along with the toll free number for reservations if applicable Subject to temporary shut downs due to maintenance of the CRS and to force majeure as described below the Franchisor agrees to provide the CRS and Reservation Services to the Hotel except as otherwise provided below for voice reservation services to the Hotel 24 hours per day 365 days per year Subject to temporary shut downs due to maintenance of the CRS and to force majeure the Franchisor agrees to provide voice reservation services to the Hotel including processing calls to the 800 numbers owned by the Franchisor 24 hours per day 365 days per year The term force majeure as used herein shall mean the following acts of God acts of public enemies orders of any kind of any governmental body including the government of the United States or of any state thereof or any of their departments agencies or officials or any civil or military authori
173. rdance with NFPA standards state county and local fire and building codes 112 10 1 Pool Area 34 Americinn Brand Standards Manual 2012 Version 1 112 11 112 12 January 1 2012 112 10 1 1 Walls Moisture resistant gypsum board with a 48 high tile wainscot and paint above 112 10 1 2 Floor Stamped colored concrete 112 10 1 3 Base Tile 112 10 1 4 Walls Painted moisture resistant gypsum board with a smooth or textured finish 112 10 2 Pool Restroom 112 10 2 1 Walls Water resistant gypsum board with a wainscot of 48 high decorative 6 x 6 tile minimum and a 6 x 3 bullnose top tile trim piece on all walls Tile or solid surface surround to ceiling in showers 112 10 2 2 Floor Continued from the pool deck floor 112 10 2 3 Base Ceramic tile 112 10 2 4 geling Painted gypsum board smooth or textured finish Popcorn texture Furnishings The following furnishings are required in the pool area and must meet minimum standard specifications listed below in addition to requirements in accordance with NFPA standards state county and local fire codes health codes and ADA compliance Pool furniture is to be of contract hotel quality per the manufacturer 112 11 1 Pool deck chairs one for every 70 square feet of pool deck area minimum of 20 A Stacking aluminum rust proof powder coated frames with vinyl straps B Resin tables are not permitted 112 11 2 Small 17 to 20 inch diam
174. rder to connect to the Internet 403 4 3 No manual intervention shall be required by the guest hotel or HSIA provider to bypass a Web Proxy port setting Guest Support 403 5 1 The HSIA service provider shall provide 7 day a week 24 hour a day 365 day a year help desk support via a toll free number 403 5 2 95 of the calls shall be answered by support personnel within 5 minutes 403 5 3 Ifa voice message is left 98 of those messages must be responded to within 30 minutes of the message being recorded 403 5 4 Should guests require an advanced level of support in order to connect to the Internet senior level support personnel must be available between 9 00 am and 5 00 pm Monday through Friday excluding holidays 403 5 5 The HSIA service provider shall perform ongoing maintenance of the equipment to insure that it operates as described by this specification 97 Americinn Brand Standards Manual 2012 Version 1 403 6 403 7 403 8 403 9 403 10 403 11 403 12 403 13 403 14 January 1 2012 403 5 6 The HSIA provider shall remotely monitor and troubleshoot the ISP connection gateway and networking equipment to minimize disruption of service Guest E mail 403 6 1 Guests shall be able to download electronic mail using the POP3 email protocol 403 6 2 Guests shall be able to transmit electronic mail using SMTP and IMAP email protocols 403 6 3 Email service shall be plug and play so no change of settings is
175. rds Online 310 2 4 Easy Rewards Online user credentials are issued with the following levels of access and authority 310 2 4 1 Hotel Employee Able to perform the following actions member enrollment member look up search process Easy and view non fee based reporting 310 2 4 2 Hotel General Manager Able to award discretionary Program Points Points view fee based reporting change credentials for Hotel Employees as well as perform all Hotel Employee actions 310 2 4 3 Hotel Owner Able to change credentials for General Managers and Hotel Employees as well as perform all General Manager amp Hotel Employee actions 310 2 4 4 If problems are experienced with the login credentials username and or password contact the Franchisor s Easy Rewards Member Services Program Membership 310 3 1 Hotel staff may only enroll individuals in the Program Corporations and other entities are not eligible for participation 310 3 2 Hotel staff may only enroll individuals that are at least 18 years of age and have a valid mailing address and email address 310 3 3 Front desk staff must ask for a Program membership number in each of the following scenarios and if the consumer responds no to b c or d staff must ask the consumer to join the Program 310 3 3 1 Taking a reservation over the phone at the Hotel 310 3 3 2 Taking a walk in reservation at the front desk 310 3 3 3 Checking a guest in that does not have his her mem
176. required regardless of restrictions the ISP may impose on email relay Virtual Private Networks VPN 403 7 1 Guests shall be able to connect to commonly used VPN Virtual Private Network technology such as Checkpoint Cisco Nortel and other VPNs based on the standard PPTP and IPSec protocols H 323 Applications 403 8 1 Guests shall be able to participate as a client of H 323 compliant applications e g Microsoft NetMeeting WebEx for Internet conferencing File Transfer 403 9 1 Guests shall be able to transfer files to or from Internet sites to which they have access acting as a client of a File transfer Protocol FTP server Home Page Redirection 403 10 1 Upon login the guests should be directed to www AmericInn com an alternative page as specified by the Franchisor Record of Usage 403 11 1 Prior to being given access to the Internet all guests must be presented and accept the standard terms of use as defined by the Franchisor 403 11 2 Guests must be informed that they are responsible for taking the appropriate security measures when they access the Internet e g install anti virus software personal firewall software and apply the latest security patches for their computer s operating system 403 11 3 The solution must make a usage record for each guest when they log in The usage record should include the date and time at which the guest logged in Network Availability 403 12 1 Guest Internet access and all t
177. responsibility of the Franchisee but must be made available to the Franchisor for marketing purposes as allowed by applicable laws Guest information cannot be sold or distributed to any third parties Should AmericInn determine that a hotel is altering or removing guest information from any Americinn technology system Americinn reserves the right to charge the hotel for the restoration of data Americinn locations must create implement and enforce a Data Privacy policy and must adhere to all Payment Card Industry PCI standards Registration forms credit card receipts guest lists and other confidential data must be protected and safeguarded to insure privacy piracy and other unauthorized use 402 Indemnity 402 1 January 1 2012 Indemnity The Franchisor and its affiliates expressly disclaim and Franchisee expressly waives all warranties express or implied for the software hardware Internet connection Internet service provider two way interface or other hardware software or connectivity function Further the Franchisor does not warrant that the software hardware Internet connection Internet service providers CRS provider two way interface ORS interface OCIS look up or other hardware software or connectivity functions will be uninterrupted or error free The Franchisor does not guarantee that errors in the software will be corrected and it is understood that all licensed software is provided in its as is condition Th
178. rmitted 113 7 1 Full commercial use elliptical cross trainer with the following requirements Each exercise room is required to have two if the Hotel has more than 72 guest rooms 110 volt or cordless self powered generator LED or LCD display readout Program options One touch quick start feature for manual use 20 minimum resistance levels Hand grip heart monitoring 400 pound maximum user capacity OmMMOOR gt 113 7 2 Full commercial use motorized treadmill with the following requirements A Minimum 3 HP continuous duty commercial motor B Automatic reset speed to a maximum of 0 5 miles per hour when re starting C Emergency stop button and tethered safety key 36 Americinn Brand Standards Manual 2012 Version 1 113 8 113 9 January 1 2012 D Speed range from 0 05 to 12 miles per hour in 0 1 mile per hour increments Incline range of 0 to 15 Self aligning belt guide system Hand grip heart rate monitoring Running surface minimum width 20 x 60 LED or LCD display readout One touch quick start button for manual use 400 pound maximum user capacity 113 7 3 Dust protection mat to be located under cardiovascular equipment if flooring material is ATTIioamm 113 7 4 Body strengthening piece of equipment or free weights are optional 113 7 5 Wall mirror minimum of 4 high x 9 long Bottom of mirror to be 26 above finished floor 113 7 6 Digital commercial HD LCD television includi
179. rs 120 7 Installation of interior signage 120 7 1 Apply signage per manufacturer s recommendation Generally signage is affixed to wall by applying several dots of clear 100 silicone adhesive to the back of the sign avoiding tape area Peel liner from double face tape and press firmly to wall and hold 121 Furnishing Installation Guidelines The following recommendations are intended to serve as a basic outline to aid in the installation of furnishings for each Hotel Local state and federal codes govern over the following guidelines Installation of all furniture and equipment is to be installed per manufacturer s recommendation It is the installation contractor s responsibility to provide and use appropriate hardware to securely fasten all furnishings and equipment to the specified structure surface Adequate wall blocking should be installed Drywall anchors only for wall mounted casegoods and fixtures is strongly discouraged 121 1 Furniture A B C Space between nightstand and bed should have a minimum of 3 and maximum of 5 Space between bathroom wall and bed should have a minimum of 18 to allow for housekeeping Mounting of headboard should be centered over bed and bottom of headboard is to be 1 below top of mattress 121 2 Lamps Lighting A B Wall lamp above desks should be 50 above the finish floor to bottom of back plate Wall lamp above nightstand should be centered over nightstand
180. s to be 1 below top of mattress 111 9 6 2 Nightstands A Minimum size 20 w x 16 d x 27 h B Unit shall have a minimum of one drawer base shelf and back panel to conceal electrical cords 111 9 6 3 Media Unit Chest of Drawers Shelf Cabinet Unit A Minimum size 60 w x 22 d x 40 h In tight spaces 50 w x 22 d x 40 h is acceptable B Cabinet clear opening shall be 33 with an adjustable shelf door optional to house a microwave and or a refrigerator C minimum of two drawers 111 9 6 4 Wardrobes A Minimum size 32 w x 23 d x 78 h 29 Americinn Brand Standards Manual 2012 Version 1 B Unit shall have a full engen back panel and 2 doors with 110 degree C Clothes rod is to be 5 8 in diameter to accommodate small hook hangers 111 9 6 5 Desk A Minimum size 42 w x 28 d x 30 h B Four hardwood legs 1 x 1 metal corner brackets Side panel style not permitted C Finished on all sides D Required to have a cutout in the apron front to allow for a 27 clearance from the finished floor in all accessible rooms Recommend to do this in all rooms 111 9 6 6 Coffee Table A Minimum size 36 w x 20 d x 17 h Maximum size 42 w x 24 d x 18 h B Four hardwood legs 1 x 1 metal corner brackets Side panel style or glass top not permitted 111 9 6 7 End Table A 20 diameter 20 high B Four legs MEE Side panel glass top not permitted 111 9 6 8 Luggage
181. s to protect the integrity of the system and may not be modified allowed to be altered reconfigured or reset The firewall must remain connected and configured to allow secure access to Americinn IT Micros and AmericInn Central Reservations Properties are not allowed to alter the configuration of replace or remove the firewall The renewal and management of firewall and virus protection programs will be administered by the Franchisor Each Hotel with OPERAXpress installed for one year or more will be billed a monthly fee for the cost of all renewals and related installation It is the responsibility of the hotel to monitor maintain and insure the firewall and virus protection software are up to date and operating correctly All OPERAXpress upgrades and patches must be installed according to the timetables and specifications established by the Franchisor Each Hotel must provide five static IP addresses with high speed Internet connectivity 30 days prior to installing OPERAXpress The OPERAXpress server must be dedicated to solely running OPERAXpress and its related applications Installation and use of any un approved software including but not limited to Microsoft Word and Microsoft PowerPoint is expressly forbidden Removal of such applications may be required by Micros or the Franchisor s support team prior to obtaining support Technical issues caused by unauthorized installation of software will become the responsibility of the Franchis
182. serged or bound 4 high wood base is optional Vinyl base is not permitted 114 8 4 Ceiling Painted gypsum board with a textured finish Popcorn texture is not approved Furnishings The following furnishings are recommended in the meeting facilities and must meet design standard specifications listed below in addition to requirements in accordance with NFPA standards state county and local fire codes health codes and must meet ADA compliance All furniture is to be of contract quality per the manufacturer Storage for table and chairs should be nearby 114 9 1 Fabric window treatment with a decorative rod and or wood blinds with capability to shut and block light during projector presentations 114 9 2 Minimum of two pieces of artwork 114 9 3 Minimum of one silk plant 48 high or taller Plastic plants are not permitted 114 9 4 Folding training tables laminate top 18 x 72 38 Americinn Brand Standards Manual 2012 Version 1 114 10 114 11 114 12 114 9 5 Folding dining tables 60 diameter optional 114 9 6 Upholstered metal framed stack chairs or ergonomic chairs 114 9 7 Pull down projector screen with a gypsum board valance painted to match the walls Presentation materials such as easels flip charts markers audio visual equipment etc 114 9 8 Digital commercial HD LCD television with remote control is optional but if one is used the following specifications must be met no later than October 1
183. ss of 0 9 mil C Color Una Clad Regal Red D 2 Profile Standing seam with minimum 1 0 inch seam height concealed fastener system for field seaming with special tool E 3 Width Maximum panel coverage of 12 inches Americinn Brand Standards Manual 2012 Version 1 106 6 106 7 106 8 106 5 2 2 Asphalt Shingles A 12 inches by 36 inches laminated self sealing strip shingles conforming to ASTM D225 Type 1 B UL Class A Fire Resistance label C ULWind Resistance label D Weight of not less than 250 pounds per 100 square feet E Color Weather Wood or Weather Wood Blend F Manufacturer s standard 30 year warranty Mechanical For fire protection systems requirements refer to Section Life Safety amp Security Systems of this manual Lighting Ground up lighting is required for the majority of the exterior lighting for the Hotel The ground lighting fixture must have glare shields to direct light from shining into the guest room windows The canopy offers another good opportunity for warm lighting at the entry to the building Perimeter roof lighting or any other type of Hotel lighting is not permitted Minimum Lighting Foot Candle Requirements Location Level Parking Lot 5 2 0 Guest Entrances Vestibule 5 0 10 0 Canopy 5 0 10 0 Building Exterior Lighting 1 0 2 0 Electrical The main power service entrance main phone line service entrance high speed Internet access HSIA entrance
184. ssary one set of the documents with notations will be sent to the Franchisee concerning any corrections that must be made These preliminary plans shall include but are not limited to the following 102 1 1 1 Site plan showing building outline streets access drives and parking location utility easements signage locations landscaping site setback lines and an area location drawing 102 1 1 2 Dimensioned floor plans of all floors which show room types with a clear indication of any deviation from the standard room layout or sequence One quarter 1 4 inch scaled and dimensioned guest rooms and common area plans showing the room furniture fixtures amp equipment FF amp E 102 1 1 3 Front exterior elevation scaled showing the full building and identifying building materials 102 1 1 4 Indications of any material substitutions interior or exterior from the Construction amp Design Standards as laid out in this manual 102 1 2 Final Plans and Specifications Within five months of the execution of the Franchise Agreement but no later than 30 days prior to the start of construction the Franchisee will submit for final review to the Franchisor three complete sets of final drawings and specifications incorporating the modifications required by the Franchisor in the preliminary submission review Upon review and approval by the Franchisor and within 30 days of receipt of these documents a letter of approval will be sent to th
185. ssociation Americinn Best Rate Americinn Certified Lodging Training Americinn Customer Satisfaction System Americans with Disabilities Act Average Daily Rate Americinn Location Emergency Response Team Americinn Marketing on Demand Central Reservation System Dynamic Internal IP Address Do Not Disturb Department of Transportation Dots Per Inch Foot Candles Furniture Fixtures amp Equipment File Transfer Protocol Global Distribution Systems Hospitality Information Portal https www americinn info High Speed Internet Access Internet Distribution System INN Pressive Club Internet Service Provider Local Area Network National Fire Protection Agency National Science Foundation Occupational Safety and Health Administration Online Travel Agent Payment Card Industry Property Improvement Plan Property Management System OR Pantone Matching System Packaged Terminal Air Conditioning System Quality Assurance Evaluation Service Mark Secure Sockets Layer Sound Transmission Coefficient Travel Agency Commission Settlement Trademark Third Party Internet Underwriters Laboratories Virtual Private Network 108
186. staff appearance as outlined below with guests in mind The General Manager is responsible to ensure that professional dress code standards are maintained The basis of uniform design listed in this section may be purchased only from approved sources as listed in the Uniform Specification Guide available at the Hospitality Information Portal Uniform tops must be purchased from the designated and approved sources Uniform pants khaki may be purchased from the designated and approved sources but may also be purchased elsewhere as long as the specifications are followed Uniform standards must be implemented no later than October 1 2011 210 1 210 2 January 1 2012 General Managers 210 1 1 All GMs attire is to be Business General 210 1 1 1 Men Tie and dress shirt An optional tailored sport coat and dress trousers 210 1 1 2 Women Tailored pantsuits businesslike dresses and coordinated separates When wearing separates tailored jackets are recommended 210 1 2 All When working the front desk GM may comply with staff requirements listed Front Desk Staff 210 2 1 Shirt 210 2 1 1 Men Light blue button down shirt Oxford style non button down collar style optional long or short sleeved Shirt must be tucked in and buttoned Laundered and pressed Americinn Brand Standards Manual 2012 Version 1 210 3 January 1 2012 210 2 2 210 2 3 210 2 4 210 2 5 210 2 6 210 2 1 2 210 2 1 5 210 2 1 6 P
187. support department will be available for remote assistance during operating hours provided the property has a suitable and stable internet connection Properties must be current in their annual support payments to Micros in order for the AmericInn Technology Systems support department to provide support The following services are provided by the Americinn Technology Systems support department January 1 2012 105 Americinn Brand Standards Manual 2012 Version 1 414 6 414 7 414 8 414 9 414 10 414 11 Support for brand technology systems including OPERAXpress Easy Rewards Opera Customer Information System Hospitality Information Portal ACSS eCRM and TACS Configuration of backup and anti virus software and Fortinet firewalls to Americinn s specifications Provide guidance and serve as the subject matter expert for properties and local IT professionals regarding the property network setup Provide application configuration services for OPERAXpress including the following customized reports data extractions and form changes Configuration and troubleshooting of printing issues relating to OPERAXpress Configuration and troubleshooting the installation of OPERAXpress on a workstation provided the workstation meets Americinn s hardware specifications The following services are not provided by the AmericInn Technology Systems support department 414 12 414 13 414 14 414 15 414 16 414 17 414 18 414 19
188. tamp will not be accepted for use on www Americinn com or in other marketing materials 321 3 3 If models are used in the photography submitted to Americinn the AmericInn Model Release Form must be completed for every participant and sent in with the CD or the images will not be used The Americinn Model Release Form can be found on the Hospitality Information Portal under Marketing amp Advertising 321 3 4 All professional photography sent to the Franchisor must be accompanied by an Americinn Photography Release Form This form can be found on the Hospitality Information Portal under Marketing Advertising 321 4 The following is a list of the 8 required images to have for your Hotel 321 4 1 Exterior Horizontal 321 4 2 Exterior Vertical 321 4 3 Lobby 321 4 4 Front desk 321 4 5 Americinn Perk breakfast area 321 4 6 Pool 321 4 7 Single bed standard room 321 4 8 Double bed standard room Multiple images of each item are strongly encouraged w N P w January 1 2012 89 Americinn Brand Standards Manual 2012 Version 1 Lex E January 1 2012 90 Americinn Brand Standards Manual 2012 Version 1 fala IN 321 20 Each Hotel must provide digital photos of each room type the lobby and the building exterior to the 321 21 Franchisor s Marketing Department within 60 days of opening to be used on www Americinn com and the CRS For quality purposes the Franchisor is the gatekeeper of all pho
189. te materials dimensions and special conditions vapor barriers and sound control Wall Section Details are to incorporate designs that achieve a minimum of STC 54 for all interior wall assemblies and where guest may be impacted by equipment related noises those wall sections are to have assemblies that achieve a minimum of STC 58 All floor assemblies shall be constructed to match the wall STC rating and shall have a minimum deflection of L 480 Details A The details should be at a minimum of 1 1 0 scale and should more fully describe material relationships as identified in building sections wall sections and plans These details should be made up of plan and section blow up where clarity is important Indicate materials dimensions and clarify any unique or complex condition Reflected Ceiling Plan 1 8 1 0 scale Americinn Brand Standards Manual 2012 Version 1 A Show ceiling configuration of all floors of the building indicating ceiling materials penetrations of the ceiling access panels and soffits B Refer to larger scale details where appropriate 102 1 2 10 Structure A These documents must include but are not limited to a complete set of drawings showing all footings foundation walls structural framing including roof trusses beams and columns lintels relieving angles and all details necessary to construct the Hotel in a manner that will assure the safety and well being of the occupants Include specific
190. te the Internet connections to the guest and meeting rooms This may be accomplished either via wired Category 5 Ethernet connections or wirelessly Most older properties do not have the necessary wiring therefore wireless provides a more affordable option to wiring the building Please note that some major corporations or government contractors will not allow their users to connect to the Internet wirelessly HSIA Availability 403 3 1 A PC thin client or Internet kiosk with a functional printer in the lobby area or business center for complimentary guest use is also required 403 3 2 The largest meeting room must have HSIA for complimentary guest use 403 3 3 All guest rooms must have HSIA for complimentary guest use 403 3 4 All common areas must have HSIA for complimentary guest use 403 3 5 For wired installations Hotels must have a supply of Category 5 Ethernet cables to supply at least 20 of the guest rooms Plug and Play 403 4 1 Guests shall be able to connect to the Internet regardless of whether there computer is configured with a Dynamic Internal IP address DHCP or any combination of Static settings including e Static Private or Public IP Address Static Gateway IP Address e Static Private or Public Domain Name Server DNS Web Proxy on any port number e Winsocks or SOCKS Proxy 403 4 2 The service must be plug and play meaning that no hardware software or network configuration changes are required by the guest in o
191. th dust molding Door thresholds door sweeps and smoke gaskets are required Door jambs must be full thickness of wall fully insulated or grouted full with concrete mortar 111 4 5 Windows are not permitted in guest room patio or deck doors when used Hardware 111 5 1 All entrance door hardware is to be a heavy duty commercial grade Hotel function with a dead bolt in the lock set and an electronic lock set card operated from the corridor side A second manual rubberized locking device located on the interior of the room is mandatory in each guest no later than October 1 2011 The door entry and exit is to be by an ADA approved lever handle A master key is to be provided for the manager only which will open all doors in the facility The housekeeper s card will access the guest rooms only 111 5 2 All guest room entry doors and if applicable all first floor guest room patio doors and or any exit doors out of the guest room not including adjacent connecting doors must have electronic lock sets All electronic lock card readers used must be conforming to an ANSI Grade 1 electronic mortise locking mechanism and using a re programmable magnetic key card with a minimum of a low coercivity 600 oersted rating 22 Americinn Brand Standards Manual 2012 Version 1 111 6 111 7 111 8 January 1 2012 111 5 3 All guest room doors will have a viewing device from the room to the corridor A device with a 200 degree viewing area centered
192. ting UL approved Black finish Wood grain finish is not permitted gnr 111 9 21 Microwave A UL approved B Black finish Mechanical The guest rooms are to have a digital self controlled room central HVAC integrated system adequately sized to service the area and capable of maintaining a 72 degree year round temperature set point Optional Individual PTAC or VPTAC systems with wall mounted digital controlled thermostats are allowed All PTAC or VPTAC units used are to be installed with internally drained condensate lines and are provided by one of the approved manufacturers Amana GE Friedrich LG The sleeves through the wall must be tight fastened per the manufacturer s recommendations and the openings caulked thoroughly Trim around the units may be added with color to match the adjacent walls A thermostat control must be accessible to the guest No two pipe systems are allowed Exhaust fans for the bathrooms are to be ceiling mounted and exhausted through roof Bathroom exhaust fans are to be activated by switching on the bathroom light fixture Lighting The light switch immediately inside the guest room must activate the lights to illuminate the room unless codes state differently The light at the guest vanity area and in the bathroom is to be a fluorescent fixture Minimum Lighting Foot Candle Requirements Location Level Bedside 20 0 50 0 Writing Table 30 0 40 0 Credenza 20 0 30 0 Entry 10 0 15 0
193. to the extent that any such loss or liability arises or is incurred as a result of the negligence or willful misconduct of the Franchisor and its agents and affiliates Properties may only forward reservation inquiries calls from their property s switchboard either via an automated attendant feature or call forward feature to the Americlnn CRS call center if they are participating in the CRS CALLassist program Participation in CALLassist is optional 408 22 1 408 22 2 409 Distribution 409 1 409 2 January 1 2012 Franchisees must provide rate parity at all times and may not offer a lower rate or promotional offer on competing Internet travel sites such as Expedia etc without the same or lower rate or promotional offer being offered on AmericInn com with the same or more favorable guarantee cancellation policies for the guest Travel Agent Commissions All published rates and rates available to the general public either Hotel direct or through the CRS are commissionable including rack Americlnn Best Rate ABR corporate weekend packages promotional advance reservations advance purchase rates AAA and senior citizen rates The following rates are considered non commissionable specially negotiated corporate consortia and government rates excluding the FedRooms program which are negotiated net non commissionable unless identified by a Hotel as a commissionable rate Wholesaler rates are not commissionable
194. tography used on www Americinn com the Hotel s micro site and other marketing advertising materials Therefore the Franchisor s Marketing Department will use their discretion when using images for the Hotel 322 Hotel Specific Websites January 1 2012 Reference the Americinn Hotel Specific Website Guidelines for more information on Hotel Specific website approval process which outlines the detailed process for Franchisees to adhere to the Hotel Specific websites standards It can be found on the Hospitality Information Portal in the Marketing amp Advertising section Hotel Specific websites must be approved in writing by the Franchisor If reservations are accepted at the site only the system wide booking engine provided by the approved Americinn Central Reservation System CRS provider may be used No other booking services are allowed Hotel Specific websites may use only the logo approved for that Hotel Domain Names 322 5 1 Each Franchisee must request approval from the Franchisor prior to registering a domain name that contains the trademarked name AmericInn 322 5 2 No Franchisee shall directly or indirectly register domain names or common misspellings thereof that are trademarks of the Franchisor 91 Americinn Brand Standards Manual 2012 Version 1 322 6 January 1 2012 322 5 3 322 5 4 322 5 5 Websites 322 6 1 322 6 2 322 6 3 322 6 4 322 6 5 322 6 6 322 6 7 322 6 8
195. tral Reservation System siii dC 99 409 Distributed lira 102 410 Property Management Syste M oncnciccciccnncn a aaia aoaaa aa da a adap apaa a donani ae daadaa andana adda das aiana baira NTa 103 411 TWwo Wavinterfa cen added eel de dedo dde Les Reel 104 January 1 2012 3 Americinn Brand Standards Manual 2012 Version 1 412 Hospitality Information Portal cccscsscsccssssessssecsecsessesecsecsesecseesecseseesecsesaesaesesaecaesessesaesaeseesesaesassaneesersansates 105 413 Technology O asl ass dnt en dete tn et 105 414 Technology Systems SUppO lod 105 415 A O 107 Explanation of Abbreviations a 108 January 1 2012 4 Americinn Brand Standards Manual 2012 Version 1 Introduction Americinn International LLC the Franchisor is committed to providing our guests with a consistent quality lodging experience A brand impression is made each time a guest arrives at one of our locations and their decision to return is made when they depart With this in mind the Franchisor has created this set of brand standards to promote continuity between all Hotels within the Americinn brand in regards to construction design operations sales marketing and technology Changes from the previous version of Americinn Brand Standards are highlighted in yellow though the Franchisor is not responsible for changes that may have not been highlighted The Franchisee is ultimately responsible for complying with all standards While using this man
196. trate that the vendor will produce the sign according to these specifications The Franchisor further reserves the right to inspect the production facilities at the Franchisee or alternative vendor s expense to insure that the project is completed as specified including travel lodging and meals 215 6 7 ee The Franchisor strives to provide fair and equal opportunities to all vendors who serve the brand as well as to provide a working environment free of discrimination Therefore it desires to avoid the potential for any conflicts of interest within its relationships between our vendors and Franchisees It is policy to not allow current and or prospective Franchisees to be used as an approved vendor by the Franchisor or any of its affiliated companies Regardless of the costs and or quality of the product or the service those entities or individuals should not be used or approached for a vendor relationship unless prior written approval has been given by the Franchisor Americinn Brand Standards Manual 2012 Version 1 216 Americinn Customer Satisfaction System ACSS and Guest Relations i ia 217 Splash Bay Adventure 217 1 January 1 2012 217 1 1 Signage and Rules of Operation AWN Must be minimum 36 in height or 6 years old to use the slide One person on the ladder at a time One person on the slide at a time No stopping on the slide Americinn Brand Standards Manual 2012 Version 1 5 No standin
197. ts v pF Luggage Rack Minimum size 25 w x 17 h x 18 d Folding heavy gauge chrome or brown 1 tubular steel with backrest Solid black or brown web straps nep Hair Dryer Built in nightlight Minimum of two speeds w gt Iron gt Automatic safety shut off feature after 15 minutes in a vertical position Steam and misting feature designed to use tap water Self cleaning Fabric temperature controls Rated as hotel quality by manufacturer MOON Ironing board Wardrobe size 51 tall when folded Tan or neutral color foam cover pad nD Coffee Pot Four cup capacity Automatic safety shut off feature after 1 hour Written instructions silkscreened on product Complies with UL197 Rated as hotel quality by manufacturer MOAR gt Clock Radio Battery back up feature Choice of radio or alarm wake up Antenna built into power cord UL approved Rated as hotel quality by manufacturer MOO Ar MP3 player clock radio A Battery back up feature B Lock down Mechanism 32 Americinn Brand Standards Manual 2012 Version 1 111 10 111 11 111 12 C Written user instructions silkscreened on product D Recharges MP3 player E Built in patch cord allowing guests to play their MP3 player through the clock radio F UL approved G Rated as hotel quality by manufacturer 111 9 20 Under counter amp compact refrigerator Recommended not to have a freezer Self defros
198. ty insurrections riots epidemics landslides lightning earthquake fire hurricane storms floods washouts droughts arrests restraint of government and people civil disturbances or any other cause or event 101 Americinn Brand Standards Manual 2012 Version 1 408 20 408 21 408 22 408 23 408 24 408 25 not within the control of the Franchisor in each case which makes it impossible or impracticable for the Franchisor to perform In the event that the Franchisor determines that a force majeure event has occurred it shall immediately notify the Hotel of the event Neither the Franchisor nor any of its agents or affiliates will have any liability to the Hotel if the CRS becomes inoperable or ceases to function due to equipment failure or for any other reason or cause including those caused by the negligence of the Franchisor or any of its agents or affiliates or those for which the Franchisor or its agents or affiliates might be held to be liable but excluding those caused by the gross negligence or willful misconduct of Franchisor or its agents or affiliates Each Hotel shall indemnify and hold the Franchisor and its agents and affiliates harmless from any loss or liability that may be incurred in connection with any negligence or willful misconduct of the Hotel either arising from a correctly processed and proper reservation being dishonored or otherwise relating in any manner to the operation of the Hotel except
199. ual keep in mind that meeting all additional laws and codes federal state local ADA etc are the responsibility of the Franchisee Utility companies and insurers may also require variances All requests for variances must be submitted in writing to the Franchisor to review and respond with written approval prior to ordering or implementation To make it easier to read this manual the following terms are used uniformly throughout the remainder of this document Franchisor refers to Americinn International LLC e Franchisee refers to the person or entity which owns the Hotel Hotel refers to the physical Americinn Americinn Lodge amp Suites AmericInn Hotel amp Suites Americinn Motel amp Suites or Americinn Motel building as well as the hotel on site representatives i e general manager Program refers to the Franchisor s loyalty program Points refers to the Franchisor s loyalty program points Easy Rewards Online refers to the Franchisor s online loyalty system An Explanation of Abbreviations can be found at the back of this manual All information outlined in this manual is confidential and should not be shared with any third parties January 1 2012 5 Americinn Brand Standards Manual 2012 Version 1 100 Design and Construction For clarifications or questions concerning the Design and Construction Standards contact the Design and Construction Department at Design and Co
200. ust be mounted in the approved location see Section 100 Construction and Design 201 15 2 ee 202 Guest Room Logo Branded Items 202 1 202 2 202 3 202 4 202 5 202 6 202 7 202 8 202 9 202 10 Guest room telephone faceplates must follow the specifications outlined in Section 300 Sales amp Marketing of this manual One ice bucket with the AmericInn logo lid and disposable liners are required in each guest room One approved in room guest services directory is required in each guest room To be placed on the e Additional specifications are outlined in Section 300 Sales amp Marketing of this manual Two wastebaskets with the Americinn M and wastebasket liners are a in each i room the current approved branded Face amp Bath Bar soaps one branded bottled shampoo and ae branded bottled conditioner and approved display tray are required in each guest room The current approved natural resources sign is required in each guest room To be placed next to The current approved Do Not Disturb DND sign is required in each guest room To be placed in the Approved pens with the AmericInn website and tagline are required in each guest room To be placed Approved memo pads with the Americinn logo are required in each guest room To be placed next to If the following are provided they must have the Americinn logo hand lotion stationery bath salts and make up remover 203 Housekeeping 203 1 2
201. with tackless strips The carpeting is to be laid with a minimum of cross seams and recommended to have a pin dot pattern to minimize the visibility of staining soiling and traffic wear 111 7 1 3 Base 4 carpet base serged or bound Vinyl base is not permitted 111 7 1 4 Ceiling Painted gypsum board with a texture or smooth finish If applicable precast joints and imperfections must be filled and sanded before texturing 111 7 2 Bathroom amp Vanity Area 111 7 2 1 Walls Painted water resistant gypsum board with a textured finish on all wet areas or tile 48 high with paint above Tile or solid surface surround to ceiling in accessible showers Painted exposed block walls are not permitted in any property 111 7 2 2 Floor Ceramic tile minimum static coefficient of friction of 6 size 12 x 12 with grout to match White floor tile and grout is not permitted 111 7 2 3 Base 4 high ceramic tile with cove 111 7 2 4 Ceiling Painted gypsum board with a smooth or textured finish Popcorn texture is not approved Furnishings The following furnishings are required in all guest rooms and must meet design standard specifications as outlined in the Furnishing Specifications sub section below 111 8 1 Bedroom Living Room Area 111 8 1 1 Minimum of one queen or king size bed bed base and headboard Bed set must meet current specification no later than October 1 2011 111 8 1 2 Bed skirt no later than October 1 2011
202. with their content and locations Hospitality Information Portal General Manager and Owner portal for all brand communications e Operations Guide Hospitality Information Portal gt Resources Crisis Management Guide Hospitality Information Portal gt Resources 201 Guest Rooms 201 201 201 201 201 201 1 201 7 201 201 201 201 201 201 201 201 12 13 January 1 2012 When replacing furniture fixtures and equipment FF amp E each Hotel must meet the current specifications for each item as described in Section 100 Construction amp Design of this manual The primary locks on all windows and doors including adjoining room doors must be locked at all times to prevent unauthorized entrance from the outside A minimum of four individually wrapped plastic cups must be available in all guest rooms Fire exit diagrams and state law cards are required in all guest rooms One Law card is also required to be posted at the front desk Each Hotel must have one vertically installed assist bar at all whirlpool units All guest room lighting fixtures must use a minimum of 75 watt incandescent or 20 watt compact fluorescent bulbs for illumination Each Hotel must have a coffee maker in every guest room Additionally a minimum of two Americinn Perk nine ounce wrapped thermal insulated cups creamers and sweeteners with one 0 75 ounce packet of regular Americinn Perk coffee blend must
203. xtured finish 21 Americinn Brand Standards Manual 2012 Version 1 110 7 110 8 110 9 110 10 Furnishings The following furnishings are required in the corridors and must meet design standard specifications listed in addition to requirements in accordance with NFPA standards along with state county and local fire codes 110 7 1 Fabric window treatments with a decorative rod or wood blinds are required at exterior windows at the end of the hallway or in the stairwell Metal mini blinds vertical blinds or swags are not permitted Mechanical The corridors are to have a digital self controlled room central HVAC integrated system adequately sized to service the area and capable of maintaining a 72 degree year round temperature set point Optional Individual PTAC or VPTAC systems with wall mounted digital controlled thermostats are allowed All PTAC or VPTAC units used are to be installed with internally drained condensate lines and are provided by one of the approved manufacturers Amana GE Friedrich LG The sleeves through the wall must be tight fastened per the manufacturer s recommendations and the openings caulked thoroughly Trim around the units may be added with color to match the adjacent walls No two pipe systems are allowed It is recommended that no single PTAC serves a corridor length greater than 100 and no two pipe systems are allowed Lighting Minimum foot candles FC in the guest corridors is 3 0 10
204. y 1 2012 The laundry room has been designed to handle washing and sorting of the linens for the Hotel Windows 115 2 1 A window is not required in the laundry room for security reasons Doors 115 3 1 Paneled solid core 3 0 x 6 8 minimum Finishes All materials must meet or exceed minimum requirements in accordance with NFPA standards state county and local fire and building codes 39 Americinn Brand Standards Manual 2012 Version 1 115 5 115 6 115 7 115 8 115 9 115 4 1 Floor Vinyl composition tile 115 4 2 Base 4 high coved 1 8 gauge vinyl base 115 4 3 Walls Painted constructed sound deadening materials achieving a minimum of STC 58 115 4 4 Ceiling Painted gypsum board with a texture finish Popcorn texture is not approved Furnishings The following furnishings are required in the laundry room and must meet minimum design standard specifications listed below in addition to requirements in accordance with NFPA standards state county and local fire codes health codes and ADA compliance Depending on the size of the Hotel you may need additional equipment 115 5 1 60 lb commercial washer preprogrammed eight cycle recommended Optional to provide an additional 35 Ib commercial washer 115 5 2 75 lb commercial dryer with reverse drying 115 5 3 Minimum of two laundry carts six bushel with removable body Spring loaded recommended 115 5 4 Sheet folder optional Casework Shelving a
205. y sized to service the area and capable of maintaining a 72 degree year round temperature set point Optional Individual PTAC or VPTAC systems with wall mounted digital controlled thermostats are allowed All PTAC or VPTAC units used are to be installed with internally drained condensate lines and are provided by one of the approved manufacturers Amana GE Friedrich LG The sleeves through the wall must be tight fastened per the manufacturer s recommendations and the openings caulked thoroughly Trim around the units may be added with color to match the adjacent walls A thermostat control must be accessible to the guest No two pipe systems are allowed Lighting Incandescent or fluorescent recess cans at ceiling in soffit Decorative pendants at raised ceiling area Drop in fluorescent 2 x 4 fixtures are acceptable if suspended ceiling is used Surface mounted cans not permitted Wall sconces are recommended for larger meeting rooms for aesthetics It is recommended to have lights on a dimmer switch Minimum required foot candle FC level is 30 0 70 0 with 35 FC at work surfaces Electrical A RJ45 data port is required in all meeting rooms Refer to Section 400 Information Systems amp Technology of this manual for all HSIA requirements Refer to Section 119 Telephone System of this manual for phone and jack requirements A minimum of one TV outlet is required 115 House Laundry 115 1 115 2 115 3 115 4 Januar
206. ystem breakdown Hose bibs as well as lock up fire hydrants must be frost proof Lighting Electrical If lighting is planned in the landscaping keep it away from the grass mowing areas and the rock surroundings to avoid damage to the fixtures Be sure fixtures are grounded and do not recess in the ground Place the lighting for the optional flag pole in a protected area and light the flag as required The minimum size flag is 5 x 8 ona 30 aluminum pole 106 Exterior amp General Hotel 106 1 106 2 January 1 2012 Prototype hotel exterior appearance can be adapted to a geographic area but any deviations must be submitted in writing and approved by the Franchisor in writing before final plans are completed The following are approved structural building systems wood frame construction masonry and concrete metal studs and structural steel systems or a combination thereof Refer to Section 102 Plan Review amp Property Approvals in addition to the current prototype plans and specifications for additional detail Americinn Brand Standards Manual 2012 Version 1 106 3 106 4 106 5 January 1 2012 Hotel Entrances 106 3 1 106 3 2 106 3 3 106 3 4 106 3 5 106 3 6 106 3 8 An extended drive under canopy is required with a minimum covered area of 26 X 36 Steps up to the entryways should be avoided whenever possible If they become necessary no fewer than three risers with accompanying handra

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